Are you looking for a trustworthy brand strategy agency to create and refine your brand identity, increase online visibility, and attract more customers? Our shortlisted selection, based on verified client feedback and relevant case studies, is a reliable source for discovering top brand strategy firms for your unique project. Dive into our directory to narrow your search by location, budget, team size, and more.

We have thoroughly assessed the brand strategy expertise, team structure, portfolios, client testimonials, pricing plans, and relevant awards of over 2,500 brand strategy agencies. Learn more about our selection criteria and how we identify the top players in the brand strategy sector.

The Number 1. Brand Strategy Agency as Selected by DesignRush Is...

Motto

Motto brand-strategy
[Source: Motto]
  • Best for: Overall
  • Average hourly rate: $350
  • Minimum budget: $50,000 & Up
  • Founded: 2005
  • Size: Under 49
  • Location: New York City, NY
  • Notable clients: Hopscotch, Disney, Hershey's, Google, Microsoft

Motto is a brand strategy agency that helps brands discover and define their vision, culture, and visual identity to align with their business objectives. The agency employs a bespoke methodology to identify the signature idea that best resonates with the right audience. Its brand strategy suite covers research, audits, analysis, brand positioning, brand architecture, brand narrative, and naming and nomenclature services.

Motto Success Story

  • Challenge: Preparing to emerge from stealth mode, fintech company Hopscotch partnered with Motto to position itself as a pioneering platform for small companies. Initially named Zuro, the client also requested a renaming strategy to emerge with a distinct name that reflects character and significance, thus easing its go-to-market journey.
  • Solution: Motto performed vision-casting, a 5-point culture assessment, stakeholder interviews, strategic workshops, competitive audits, and expert interviews to lay the groundwork for the brand strategy. Building on this, the agency crafted a purpose and vision language, created positioning statements, defined audience personas, and presented conceptual themes and naming options.
  • Results: Following the launch, Hopscotch hired 600% more staff and raised $10 million in funding. The new brand won 10 design awards, including GDUSA, Awwwards, and Indigo.

Check Motto Agency Profile

WANT Branding

WANT Branding brand-strategy
[Source: WANT Branding]
  • Best for: Brand positioning
  • Average hourly rate: Inquire
  • Minimum budget: Inquire
  • Founded: 2000
  • Size: Under 49
  • Location: Miami, FL
  • Notable clients: Royal Caribbean, Cisco, Gilette, Uber Central, Intel Evo

WANT Branding is a seasoned brand strategy firm that has helped create over 2,000 brands. The agency focuses on three core aspects of brand strategy: brand definition and positioning, brand architecture, and brand messaging. By employing this approach, WANT Branding empowers clients to convey their vision comprehensively and build customer loyalty.

WANT Branding Success Story

  • Challenge: Royal Caribbean was looking to scale its business and introduce new assets across its offering. The company reached out to WANT Branding for a new brand identity that would appeal to new and target customers alike.
  • Solution: Throughout its seven-year collaboration, WANT Branding provided brand strategy, positioning, naming, architecture, and wayfinding creations. The brand novelties were applied to Royal Caribbean cruises, onboard elements, and island resorts.
  • Results: Between 2011 and 2019, Royal Caribbean saw a $4 billion increase in revenue, a surge in its stock price from $23 to $133, and garnered numerous media and travel recognitions.

Check WANT Branding Agency Profile

BLVR

BLVR brand-strategy
[Source: BLVR]
  • Best for: Brand naming
  • Average hourly rate: $275
  • Minimum budget: $50,000 & Up
  • Founded: 2005
  • Size: Under 49
  • Location: San Diego, CA
  • Notable clients: Vessel, Tony Robbins, World Vision, Andis, Rock Church

BLVR is a brand strategy agency specializing in crafting distinct brand value and identity, elevating the brand’s market position, and helping them articulate an authentic brand story and narratives. Common brand strategy services provided by BLVR include research and insights, purpose and vision defining, audience identification, market differentiation, and strategic positioning. These services are further reinforced with brand architecture and behavior go-to-market plans.

BLVR Success Story

  • Challenge: Golf bag manufacturer Zonson had ambitions to expand its offering with a direct-to-consumer (D2C) lifestyle brand across the US market. The company hired BLVR to tailor a brand strategy entailing name curation services and positioning tactics.
  • Solution: Using audience segmentation, BLVR uncovered ethically mindful customers as an untapped market segment and aligned the brand strategy and positioning around their beliefs. They named the brand Vessel and created an identity built on the premise of “purpose.”
  • Results: Vessel experienced a 178% year-over-year (YOY) traffic increase and was named the 11th fastest-growing business in San Diego.

Check BLVR Agency Profile

FUEL

FUEL brand-strategy
[Source: FUEL]
  • Best for: Brand visibility campaigns
  • Average hourly rate: $150
  • Minimum budget: Inquire
  • Founded: 2011
  • Size: Under 49
  • Location: Greenville, SC
  • Notable clients: Greenville Literacy Association, Warehouse Theatre, Southern First, Sandline, Community Finder

FUEL is a brand strategy firm that creates distinct brand identities for diverse clients to expand their visibility and help them reach new heights. The agency employs a proprietary brand strategy approach, entailing market and competition research, personas and journey mapping, defining central mission and challenges, brand audit, architecture, and brand messaging. Boasting over 13 years on the market, this 100% female-led company has built over 100 brands.

FUEL Success Story

  • Challenge: Greenville Literacy Association enlisted FUEL's service for a logo rebrand and a marketing campaign to broaden the visitor reach of its traditional book sale event. Over the years, the client felt that the event's visibility started to fade and requested a brand refresh to represent its mission better.
  • Solution: FUEL conducted user persona research for new potential market segments and modernized the client's logo with a new color palette. The brand optimization empowered the client with an identity that facilitates a strong visual connection between the logo and the event.
  • Results: Thanks to the new branding efforts, the event saw 12,000 attendees. Subsequently, the client sold over 102,000 books and raised over $135,000 in funding.

Check FUEL Agency Profile

Studio Ostendo

Studio Ostendo brand-strategy
[Source: Studio Ostendo]
  • Best for: Rebranding strategy
  • Average hourly rate: Inquire
  • Minimum budget: $1,000 - $10,000
  • Founded: 2014
  • Size: Under 49
  • Location: Caldwell, ID
  • Notable clients: Three Sisters Meats, Evention, Elite International Soccer Training, Reliable Waste Services, Visions EyeHealth Center

Studio Ostendo is a brand strategy agency with extensive experience in transforming ideas into well-defined brands with visual identities that are poised to break new markets. The agency helps create successful brand identities, books and editorials, environmental and wayfinding graphics, and communication programs by leveraging both physical and digital assets. In recognition of its excellence, Studio Ostendo has received several ‘Society of Typographic Arts 100’ awards for its work.

Studio Ostendo Success Story

  • Challenge: Three Sisters Meats contacted Studio Ostendo upon receiving feedback from relevant stakeholders that the brand wasn't aligned with its scaling ambitions. The client requested a rebranding strategy that would help propel the company's market expansion.
  • Solution: Studio Ostendo conducted a brand photography shoot for social media content, investor pitches, and the company website. Across the visuals, the agency aimed to portray the flavors and simple ingredients of the client's meat line while presenting potential scenarios in which the dry-cured meat would complement consumers' gourmet endeavors.
  • Results: Powered by a new brand identity, Three Sisters Meats secured over $50,000 in funding to support its manufacturing, production, and marketing‍ ambitions.

Check Studio Ostendo Agency Profile

Matchstic

Matchstic brand-strategy
[Source: Matchstic]
  • Best for: Brand shifting
  • Average hourly rate: $150
  • Minimum budget: Inquire
  • Founded: 2003
  • Size: 50 - 99
  • Location: Atlanta, GA
  • Notable clients: Big Nerd Ranch, CBS Philadelphia, Monday Night Brewing, Brightwild, Tensure

Matchstic takes a bespoke approach to brand positioning, crafting bold identities that stand out from the crowd. This approach is powered by a focused brand strategy and complementing marketing services. Through in-depth research and collaborative sessions, Matchstic aims to define its clients' true purpose, position, and personality, helping them establish strong market positions with enduring identities.

Matchstic Success Story

  • Challenge: Big Nerd Ranch requested professional assistance from Matchstic for a comprehensive strategy that would reflect their pivot to another branch of services.
  • Solution: Matchstic used the client's legacy visuals as the basis for a fresh look and chose a new color palette that better reflected the brand. It also delivered new typefaces and photography that focused on the client's end users, putting an emphasis on human experience rather than the brand's technical aspect.
  • Results: The revamped identity integrated Big Nerd Ranch's proficiency in both training and app development, uniting them under a new aesthetic. A set of custom pixel icons provided by Matchstic ensured that Big Nerd Ranch kept its whimsical style.

Check Matchstic Agency Profile

Tenet Partners

Tenet Partners brand-strategy
[Source: Tenet Partners]
  • Best for: Audience messaging
  • Average hourly rate: $250
  • Minimum budget: $50,000 & Up
  • Founded: 1976
  • Size: Under 49
  • Location: New York City, NY
  • Notable clients: Citrix Systems, Vallen, Gore, John Deere, Spectrum Enterprise

With nearly 50 years in the market, Tenet Partners’ seasonality and proven methodology have delivered compelling signature brand identities for eminent corporate players on a global scale. Focusing on corporate and consumer branding, it crafts intricate brand strategies, with services extending to brand and product positioning, portfolio optimization, brand messaging, customer segmentation, and loyalty building.

Tenet Partners Success Story

  • Challenge: After surpassing $1 billion in revenue and completing successful acquisitions, Citrix emerged as a major player in desktop virtualization and cloud infrastructure solutions. With global giants like Microsoft seeking partnerships, Citrix reached out to Tenet Partners to elevate its brand stature and craft an identity that reflects its new status.
  • Solution: Tenet Partners changed the client's brand positioning from a functional-based to a benefit-driven strategy, introducing a new brand identity that communicates openness, transparency, and scale. Tenet Partners delivered custom audience messaging through a partnership and ingredient branding program that was voted one of the market's best channel programs.
  • Results: The new brand identity appealed to a broader market, facilitating valuable connections with prospective customers and allowing Citrix to maintain its upward growth trajectory. Notably, in six years, Citrix Systems doubled its revenue to just under $3 billion.

Check Tenet Partners Agency Profile

C42D

C42D brand-strategy
[Source: C42D]
  • Best for: Brand visibility
  • Average hourly rate: $200
  • Minimum budget: $25,000 - $50,000
  • Founded: 2010
  • Size: Under 49
  • Location: New York City, NY
  • Notable clients: Kindbody, Google, Reebok, YouTube, Shazam

As a multi-disciplinary branding agency, C42D understands the importance of engaged customers, dedicated audiences, and sustained conversions. The agency specializes in delivering brand strategy services for early-stage companies, comprising interviews, analysis, and research. The C42D team’s specialty extends to defining brand behavior, strategy framework, and pillars that form a unique brand narrative.

C42D Success Story

  • Challenge: Recognizing the gap in reassuring brand presence among top fertility clinics, Kindbody aimed to pioneer a modern, technology-driven clinical experience. To deliver on its ambition, the client entrusted C42D with crafting its brand story, identity, and website under a tight launch deadline.
  • Solution: C42D built the strategy with a focus on educating the client's core target audience and growing brand awareness with visually appealing details. The agency introduced a typewritten font as a nod to the client's feminine aesthetic and provided a brand design with a cohesive color palette for Kindbody's website.
  • Results: Following the launch, Kindbody’s website attracted over 20,000 visitors. In addition, the client secured over $56 million in Series A and B funding, followed by an estimated $218 million in Series C and debt financing.

Check C42D Agency Profile

La Visual

La Visual brand-strategy
[Source: La Visual]
  • Best for: Market entry strategy
  • Average hourly rate: $200
  • Minimum budget: $50,000 & Up
  • Founded: 2005
  • Size: Under 49
  • Location: Los Angeles, CA
  • Notable clients: Natibre, Sony, Toyota, Fox Entertainment, Intuit

Tailoring brand experiences for nearly two decades, La Visual provides branding services that clearly articulate brands’ ethos and vision. With a portfolio encompassing brand strategy development, brand identity, messaging, brand launch, naming, positioning, and communications, the agency transforms clients’ brand aspirations, empowering them to prosper across the digital economy. In affirmation of its accomplishments, La Visual was honored with the 'W3 Best in Show Award’ in 2019.

La Visual Success Story

  • Challenge: A natural supplement producer worked with La Visual to introduce its Natibre brand to the U.S. market. The company wanted an identity that would resonate and appeal to the English-speaking audience and break through the saturated U.S. supplement market. A core objective of this project was to craft a brand that overcomes the perception of supplements as "clinical" or "medicinal".
  • Solution: La Visual started a brand illumination process involving surveys, stakeholder interviews, product tasting, store visits, and competitor analysis to gain insights on potential market opportunities. Building on this, the agency created the logo, color palette, typography, and design patterns, a custom packaging design set, and 3D renders.
  • Results: La Visual's brand illumination process showcased good performance across different regions, cultures, verticals, and markets. Notably, the bilingual team managed to create a brand that fits well within the cultural context of the target market, presenting a compelling identity that resonates with the intended audience.

Check La Visual Agency Profile

Anchour

Anchour brand-strategy
[Source: Anchour]
  • Best for: Brand identity
  • Average hourly rate: $160
  • Minimum budget: Inquire
  • Founded: 2013
  • Size: Under 49
  • Location: Lewiston, ME
  • Notable clients: Apple, TaskRabbit, Earnest, Kate Farms, Agren

Anchour is a brand strategy agency focused on building distinct brand narratives that sustain growth. The agency's branding work has been recognized by prestigious industry authorities, including MADE, Inc., Awwwards, and more. Anchour's branding portfolio features brand strategy, architecture, positioning, and messaging services catering to eCommerce, software, food, beverage, hospitality, and finance clients.

Anchour Success Story

  • Challenge: Dairy producer Kate's Butter partnered with Anchour for a full rebranding service, which included a packaging design. The client envisioned its brand embodying its quality products and values while staying modern and appealing to its target audience.
  • Solution: Anchour preserved the client's authentic, family-style brand while offering a fresh retouch of the old logo. The agency created a new packaging design and launched a brand video to reinforce the client's home-grown theme.
  • Results: The new brand identity, along with supporting marketing efforts, contributed to a 302% web traffic increase, a 112% organic search surge, and a 400% boost in wholesale applications.

Check Anchour Agency Profile

How We Picked the Best Brand Strategy Firms

To identify the top brand strategy firms, we rigorously evaluated their case studies, client reviews, industry reputation, team expertise, portfolio, and leadership effectiveness. Our thorough analysis allows us to spotlight the agencies most adept at enhancing brands’ digital footprint and growth potential.

Our team of agency experts developed a scoring system to evaluate their overall performance based on several key factors:

  • Reviews: Quality of work, client satisfaction, project management, communication style, and level of trustworthiness
  • Portfolio: The agency's track record of delivering brand strategies for clients from various industries
  • Awards and press: A list of awards and recognitions by reputable industry experts and third-party agencies
  • Team bios: Qualifications, certifications, and team member’s industry experience extent
  • Core services: An overview of the agency's fields of expertise and core competencies
  • Branding services: Expertise in crafting impactful brand strategies that establish strong market position and generate revenue.

For a comprehensive understanding of our selection process and criteria, visit the DesignRush Agency Ranking Methodology.

10 Most Popular Brand Strategy Agencies Compared

Agency name Location Hourly rate Size Best for
Motto New York City, NY $350 Under 49 Overall
WANT Branding Miami, FL Inquire Under 49 Brand positioning
BLVR San Diego, CA $275 Under 49 Brand naming
FUEL Greenville, SC $150 Under 49 Brand visibility campaigns
Studio Ostendo Caldwell, ID Inquire Under 49 Rebranding strategy
Matchstic Atlanta, GA $150 50 - 99 Brand shifting
Tenet Partners New York City, NY $250 Under 49 Audience messaging
C42D New York City, NY $200 Under 49 Brand visibility
La Visual Los Angeles, CA $200 Under 49 Market entry strategy
Anchour Lewiston, ME $160 Under 49 Brand identity  
Brand Strategy × Hospitality × $50,000 & Up × Clear Filters
  • A Steady Stream Of Move-In-Ready Leads For Teams Serving The Senior Living Industry

    For more than 15 years, Big Buzz has helped senior living marketing and sales teams attract move-in-ready leads to achieve 100% occupancy, grow and scale...

    Top Services:

    • Print Design
    • Graphic Design
    • Digital Marketing
    • Branding
    • PPC
    • Show more
    Location
    Denver, Colorado
    Number of Employees
    Under 49
    Average Hourly Rate
    $200/hr
    Minimal Budget
    $50,000 & Up
    Portfolios Count
    29 Projects Listed

    Big Buzz Services

    • Print Design
    • Graphic Design
    • Digital Marketing
    • Branding
    • PPC
    • SEO
    • Content Marketing
    • Event Marketing
    Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
    • Hall Family Dentistry
    • PreXion
    • Sinceri Senior Living
    Data sourced from the agency's DesignRush profile

    Big Buzz Reviews & Testimonials

    • Oliver Frum
      Oliver Frum Territory Sales Manager at Prexion
      5.0

      Marketing Review from Oliver Frum

      Wendy and her team are thorough, responsive, knowledgeable, professional and experts in their field. Everyone we have worked with at Big Buzz has been top notch. They bring a personal touch, an understanding on an individual level. They are experts in guiding brands to desired levels of recognition through proven marketing methods and tactics.

    • Janet Breed
      Janet Breed Executive Director at Winnprairie
      5.0

      Marketing Review from Janet Breed

      Wendy and her team are wonderful! Very helpful and willing to do whatever needed for success. They are very organized and on top of things, and Wendy has a good pulse on the industry. Big Buzz is a company with a mission to get you noticed. Thank you for all your help! We get a lot of support from Big Buzz, whereas the people over our account prior did not provide as much support.

    • Kristen Reyes-Tarsiuk
      Kristen Reyes-Tarsiuk Senior Director of Creative and Marketing at Crista Senior Living
      5.0

      Growth Marketing Review from Kristen Reyes-Tarsiuk

      Big Buzz helps us lift our head and look long term. Thanks to them, we have a written 3- to 5-year growth strategy now on which our executive team is aligned. This brings a lot of peace of mind and keeps us on track. In the first 9-month period following Big Buzz’s growth plan, we increased new leads 170% and increased new lead move-ins 171%.

    Reviews verified by DesignRush and sourced from the agency's profile View All Reviews
  • THE Results-Driven Brand Growth Agency

    Full-service. Independently owned. WBE-certified. We accelerate growth for our clients' brands and businesses by designing and executing smart, data-driven creative campaigns, marketing strategies, and consumer experiences that will help you achieve and surpass your business growth goals faster...

    Top Services:

    • Digital Strategy
    • Digital Marketing
    • Branding
    • Public Relations
    • Social Media Marketing
    • Show more
    Location
    Chicago, Illinois
    Number of Employees
    50 - 99
    Average Hourly Rate
    $200/hr
    Minimal Budget
    $50,000 & Up
    Portfolios Count
    5 Projects Listed

    The Motion Agency Services

    • Digital Strategy
    • Digital Marketing
    • Branding
    • Public Relations
    • Social Media Marketing
    • Digital Services
    • Advertising
    • Creative Services
    • Web Design
    • Web Development
    Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
    • Tractor Supply Co.
    • Whirlpool Corporation
    • Myriad Genetics
    • The Home Depot
    • Rheem Manufacturing
    • Boys & Girls Clubs of America
    • Midwest Orthopaedics at RUSH
    • Chamberlain
    • Feld Entertainment
    • Loyola Medicine
    Data sourced from the agency's DesignRush profile

    The Motion Agency Reviews & Testimonials

    • Rebecca Zeni
      Rebecca Zeni Owner at SciMath Education
      5.0

      Digital Marketing Review from Rebecca Zeni

      I had a great experience working with Kim at Motion PR. I am a small business so she was able to tailor her expertise to my needs. I would highly recommend her.

    • Paul Litardo
      Paul Litardo Owner at Undisclosed
      5.0

      Digital Marketing Review from Paul Litardo

      Motion PR has a great staff and a great leader in Kim Eberl. My experience the past several months have been great. I recommend Motion PR to everyone.

    • Rita Dragonette
      Rita Dragonette CEO at Undisclosed
      5.0

      Digital Marketing Review from Rita Dragonette

      I've had the pleasure of working with Motion as both colleague and client. As a colleague I was referred to them for a number of my CEO clients. The high-level coverage they were able to secure was very instrumental in significantly raising the profile of those clients and helping them attract the opportunities they were after. As a client, Motion was able to quickly and innovatively operationalize a successful social giving program to fund a scholarship I started as part of the launch for my new novel. The response was terrific for book awareness and quickly became fully funded. The agency is highly responsive, the staff skilled and engaging. Terrific client service.

    Reviews verified by DesignRush and sourced from the agency's profile View All Reviews
  • A Strategic Creative Agency Promising Luxury Branding

    Located in New York City, The O Group is a branding and creative agency specializing in unearthing distinctive brand value for businesses aiming to establish connections with a discerning luxury lifestyle audience through specialized luxury branding...

    Top Services:

    • Branding
    • Creative Services
    • Design Services
    • Logo Design
    • Package Design
    • Show more
    Location
    New York City, New York
    Number of Employees
    Under 49
    Average Hourly Rate
    $200/hr
    Minimal Budget
    $50,000 & Up
    Portfolios Count
    8 Projects Listed

    The O Group Services

    • Branding
    • Creative Services
    • Design Services
    • Logo Design
    • Package Design
    • Print Design
    • Graphic Design
    • Web Design
    • UI/UX Design
    • Digital Strategy
    Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
    • PAWS UP MONTANA
    • Santi, NYC
    • The Maria Hotel, Finland
    • Beam Suntory
    • Mascioni Hotel Collection
    • Moet & Chandon
    • Windsor Florida
    • Keswick Hall
    • Mirabella, Miami
    • Reinhold Jewelers
    Data sourced from the agency's DesignRush profile

    The O Group Reviews & Testimonials

    • Shwetambari Mody
      Shwetambari Mody Founder and Creative Director at SHWETAMBARI
      5.0

      Branding Review from Shwetambari Mody

      Being a start-up inside a very competitive landscape, our brand needed to be perfect from the very beginning. From positioning and strategy to all the brand assets required for launching, The O Group delivered thoughtful and creative solutions beyond our expectations. I could not have asked for a better luxury brand marketing partner.

    • Reout Kallati
      Reout Kallati CEO at Kallati Jewelers
      5.0

      Branding Review from Reout Kallati

      As a brand marketing agency, The O Group did a masterful job transforming and positioning our luxury jewelry brand into a unique offering that can stand toe-to-toe with the best in our industry.

    Reviews verified by DesignRush and sourced from the agency's profile View All Reviews
  • We believe creative is currency. And we help brands turn it into business growth.

    VSA is a brand strategy and creative agency. We believe creative is currency, and we help brands turn it into business growth. By bringing strategy, design and marketing together, we build brand systems and campaigns that deliver speed to market, cultural relevance and measurable performance...

    Top Services:

    • Branding
    • Design Services
    • Content Marketing
    • Web Design
    • Web Development
    • Show more
    Location
    Chicago, Illinois
    Number of Employees
    100 - 249
    Minimal Budget
    $50,000 & Up
    Portfolios Count
    20 Projects Listed

    VSA Partners Services

    • Branding
    • Design Services
    • Content Marketing
    • Web Design
    • Web Development
    • Video Production
    • Digital Marketing
    • Advertising
    Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
    • Google Cloud
    • Chime
    • FactSet
    • BNY
    • Affirm
    • SAPPI
    • Invenergy
    • Northern Trust
    • McAfee
    • Nike
    Data sourced from the agency's DesignRush profile
  • Building brands that stick.

    BRIGADE is an independent branding firm with 20 years of expertise creating distinctive identities and promotions. We merge design mastery with advertising strategy to help mass-market food, beverage, and wellness brands boost memorability and market share...

    Top Services:

    • Branding
    • Print Design
    • Digital Strategy
    • Package Design
    • Graphic Design
    • Show more
    Location
    Northampton, Massachusetts
    Number of Employees
    Under 49
    Average Hourly Rate
    $200/hr
    Minimal Budget
    $50,000 & Up
    Portfolios Count
    24 Projects Listed

    BRIGADE Services

    • Branding
    • Print Design
    • Digital Strategy
    • Package Design
    • Graphic Design
    • Video Production
    • Logo Design
    • Web Design
    Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
    • SVEDKA Vodka
    • BIC
    • Wyndham Hotels & Resorts
    • Black Birch Vineyard
    • Esselon Coffee
    • UMass Amherst
    • Dean's Beans Organic Coffee
    • NextFlex
    • Black Box Wines
    • Weleda North America
    Data sourced from the agency's DesignRush profile
  • For People. For Progress.

    Pastilla is a full-service agency based in Los Angeles. We partner with public agencies, nonprofits, and global brands to turn complex missions into clear brand and digital experiences that build trust and move communities to action...

    Top Services:

    • Branding
    • Design Services
    • Graphic Design
    • Web Design
    • Web Development
    • Show more
    Location
    Los Angeles, California
    Number of Employees
    Under 49
    Average Hourly Rate
    $185/hr
    Minimal Budget
    $50,000 & Up
    Portfolios Count
    18 Projects Listed

    Pastilla Services

    • Branding
    • Design Services
    • Graphic Design
    • Web Design
    • Web Development
    • Mobile App Development
    • Digital Marketing
    • Social Media Marketing
    • Content Marketing
    • Video Production
    Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
    • City of LA Recreation & Parks
    • Black Girls Code
    • Sacramento Public Library
    • Consumer Technology Association
    • Clean Power Alliance
    • Microsoft
    • Metrolink
    • Hollywood Foreign Press Associations (HFPA)
    • Disney
    • Lossan
    Data sourced from the agency's DesignRush profile
  • Digital Solutions for the Healthcare Sector

    Todays healthcare market is a fog of information that confounds patients, healthcare providers, and life science companies alike. Asentech is a full-service digital solutions provider that speaks the language of healthcare marketing and cuts through the fog...

    Top Services:

    • Web Development
    • WordPress Website Design
    • UI/UX Design
    • Software Development
    • IT Services
    • Show more
    Location
    Somerville, New Jersey
    Number of Employees
    100 - 249
    Average Hourly Rate
    $55/hr
    Minimal Budget
    $50,000 & Up
    Portfolios Count
    2 Projects Listed

    Asentech LLC Services

    • Web Development
    • WordPress Website Design
    • UI/UX Design
    • Software Development
    • IT Services
    • Branding
    • Email Marketing
    Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
    • ACAMS
    • Healthleaders Media
    • Pro Farmer
    Data sourced from the agency's DesignRush profile
  • A branding and experience design agency for those with ambition.

    Architects of Impact. Takt transforms bold ideas into powerful brands, high-performing websites, and campaigns that help ambitious organizations lead with clarity and confidence...

    Top Services:

    • Web Design
    • Branding
    • Logo Design
    • Digital Services
    • Product Design
    • Show more
    Location
    Vancouver, Canada
    Number of Employees
    Under 49
    Average Hourly Rate
    $200/hr
    Minimal Budget
    $50,000 & Up
    Portfolios Count
    12 Projects Listed

    Takt Services

    • Web Design
    • Branding
    • Logo Design
    • Digital Services
    • Product Design
    • Video Production
    • UI/UX Design
    • Web Development
    • Digital Strategy
    • Design Services
    Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
    • Amazon
    • Alphabet
    • Microsoft
    • NHLPA
    • NYU
    • Samsung
    • CBC
    • SAIT
    • BMO
    • University of British Columbia
    Data sourced from the agency's DesignRush profile

    Takt Reviews & Testimonials

    • Farah
      Farah Review from Google
      5.0

      Farah's Review Sourced from Google

      Lucy & Tia from Massive have been wonderful to work with for our firm's new website. Very responsive and helpful with all inquiries. Would recommend working with them!

    • Robert Dale
      Robert Dale Review from Google
      5.0

      Robert Dale's Review Sourced from Google

      Our company has been working with Massive and the Cadence team on a go-to-market strategy and have been so happy with the results. They've helped us craft an amazing brand campaign and set up photoshoots and videoshoots. They've also helped us with our SEO and running our Google and Meta ads. The entire team is so helpful and creative, and you can tell they have a passion for what they're doing. We really enjoy working with them and would recommend them highly!

    • CIF VCH
      CIF VCH Review from Google
      5.0

      CIF VCH's Review Sourced from Google

      We have just launched a fresh new version of our program website and could not be happier with the web design + development by the team at Massive. From start to finish, Lucy our project manager was there to link us to the work of the rest of her team. Our questions were addressed in a timely manner and the folks at Massive also extended internal deadlines to meet our needs. We really felt heard, and appreciated the time the team took to learn about us and our work, they made it very safe for us to “hand over the keys”. The whole design process was a great experience for our team and together we built a site that exceeded our expectations.

    Reviews verified by DesignRush and sourced from the agency's profile View All Reviews
  • Creatives With Agency

    SG Cartel is a global creative services coalition headquartered in Los Angeles, specializing in fashion, luxury, beauty and premium lifestyle. We build culturally resonant brands through creative strategy, storytelling and narrative architecture, graphic design, campaign concepting and content production...

    Top Services:

    • Branding
    • Media Buying
    • Package Design
    • Web Design
    • Graphic Design
    • Show more
    Location
    Los Angeles, California
    Number of Employees
    Under 49
    Average Hourly Rate
    $200/hr
    Minimal Budget
    $50,000 & Up
    Portfolios Count
    5 Projects Listed

    SG Cartel Services

    • Branding
    • Media Buying
    • Package Design
    • Web Design
    • Graphic Design
    • Product Design
    • Content Marketing
    • Web Development
    • Advertising
    Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
    • Victoria Beckham Beauty
    • Summer Fridays
    • Isima
    • Diane Von Furstenberg
    • Purple Brand Jeans
    • Calvin Klein
    • Estee Lauder
    • Nike
    • Apple
    • LVMH
    Data sourced from the agency's DesignRush profile
  • Experiential Activation & Event Production Agency

    Analog is a certified B Corp experiential agency creating bold, meaningful events from brand activations to B2B conferences that connect people, spark culture, and drive impact...

    Top Services:

    • Event Marketing
    • Design Services
    • Branding
    • Public Relations
    • Show more
    Location
    New York City, New York
    Number of Employees
    Under 49
    Minimal Budget
    $50,000 & Up

    Analog Events Services

    • Event Marketing
    • Design Services
    • Branding
    • Public Relations
    Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
    • NBC Universal
    • Netflix
    • Olaplex
    • Regeneration.VC
    • Glow Recipe
    • Universal Music Group
    • Oliver Peoples
    • iHeartRadio
    Data sourced from the agency's DesignRush profile
  • Ruckus

    Award Winner Recipient of a Best Design Award for outstanding work.

    Expertly Crafted Disruption

    Ruckus is a full-service agency that powers game-changing companies and global influencers with services such as: advertising, digital marketing, branding, video editing, and many more to scale up your business...

    Top Services:

    • Branding
    • Web Design
    • Video Production
    • Digital Marketing
    • Advertising
    • Show more
    Location
    New York City, New York
    Number of Employees
    50 - 99
    Average Hourly Rate
    $175/hr
    Minimal Budget
    $50,000 & Up
    Portfolios Count
    4 Projects Listed

    Ruckus Services

    • Branding
    • Web Design
    • Video Production
    • Digital Marketing
    • Advertising
    • Creative Services
    • Digital Services
    • Media Buying
    • Social Media Marketing
    • Digital Strategy
    Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
    • Mobileye
    • NYC Ferry
    • Tweezerman
    • Murad
    • Simply Self Storage
    • Hooch
    • American Heart Association
    • Desilva+Phillips
    • Porsche
    • Harley Davidson
    Data sourced from the agency's DesignRush profile
  • Designing, building, and optimizing modern website systems.

    Peaktwo is a strategy-led web consultancy that designs, builds, and optimizes high-performing websites for fast-growing B2B companies. We help marketing teams turn their websites into modern digital platforms that support demand generation, user engagement, and long-term growth...

    Top Services:

    • Web Design
    • Web Development
    • Digital Marketing
    • WordPress Website Design
    • Creative Services
    • Show more
    Location
    Fort Mill, South Carolina
    Number of Employees
    Under 49
    Average Hourly Rate
    $199/hr
    Minimal Budget
    $50,000 & Up

    Peaktwo Services

    • Web Design
    • Web Development
    • Digital Marketing
    • WordPress Website Design
    • Creative Services
    • SEO
    Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
    • Itential
    • Emplifi
    • Smithbucklin
    • Granicus
    • Cayuse
    Data sourced from the agency's DesignRush profile

    Peaktwo Reviews & Testimonials

    • Ann Tate
      Ann Tate Review from Google
      5.0

      Ann Tate's Review Sourced from Google

      Our business, United Wellness Center & Sports Rehab, located in Northern Virginia, has been using Peaktwo for many years now and are more than thrilled with their work. Peaktwo created our website, mobile website application and continually helps us with blogging and content marketing. If you are looking for a top notch firm to help you maximize your online and marketing presence, then Peaktwo is for you.

    • Lori Biggers
      Lori Biggers Review from Google
      5.0

      Lori Biggers's Review Sourced from Google

      We've worked with Mike and the staff at Peaktwo since 2009. They have provided services from the development and continual updates of our website, to providing our staff with lectures on marketing and the use of social media to our clients. They offer creative solutions for challenging industries. We're grateful to have them at our side.

    • Nolan M
      Nolan M Review from Google
      5.0

      Nolan M's Review Sourced from Google

      Mike and his team at Peaktwo have provided great vision and expertise for Roadmaster Active Suspension in any area that pertains to strategy, web development, online presence and usual website maintenance. Their communication and detailed execution is on point, the team is top notch. Peaktwo certainly comes with my recommendation!

    Reviews verified by DesignRush and sourced from the agency's profile View All Reviews
  • Award-Winning Mobile Design & Development Agency with AI Expertise

    Utility is a premier digital product agency specializing in custom mobile apps, web platforms, and AI-powered solutions for forward-thinking startups and global brands including Airbnb, Coca-Cola, Samsung, the NBA, and Forbes...

    Top Services:

    • Mobile App Development
    • Software Development
    • AI Development
    • UI/UX Design
    • Digital Services
    • Show more
    Location
    New York City, New York
    Number of Employees
    100 - 249
    Average Hourly Rate
    $149/hr
    Minimal Budget
    $50,000 & Up
    Portfolios Count
    1 Project Listed

    Utility Services

    • Mobile App Development
    • Software Development
    • AI Development
    • UI/UX Design
    • Digital Services
    • Web Development
    • Digital Strategy
    • eCommerce Development
    • Web Design
    • WordPress Website Design
    Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
    • Coca-Cola
    • Airbnb
    • Verizon
    • Samsung
    • NBA
    • Forbes
    • Bleacher Report
    Data sourced from the agency's DesignRush profile
  • Marketing Innovation

    Inventing the future of business by creating brands, products, and experiences that move culture forward...

    Top Services:

    • Product Design
    • Creative Services
    • Digital Services
    • Video Production
    • Branding
    • Show more
    Location
    Minneapolis, Minnesota
    Number of Employees
    50 - 99
    Minimal Budget
    $50,000 & Up

    Zeus Jones Services

    • Product Design
    • Creative Services
    • Digital Services
    • Video Production
    • Branding
    • UI/UX Design
    • Web Design
    • Mobile App Development
    • Software Development
    Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
    • 3M
    • Nestlé
    • General Mills
    • Chipotle
    • Allina Health
    • Medtronic
    • Marvin
    • UnitedHealthcare
    Data sourced from the agency's DesignRush profile
  • The Product Foundry for Startups

    360° Design x Engineering Company...

    Top Services:

    • Digital Services
    • Product Design
    • UI/UX Design
    • Web Development
    • eCommerce Development
    • Show more
    Location
    Mumbai, India
    Number of Employees
    Under 49
    Average Hourly Rate
    $75/hr
    Minimal Budget
    $50,000 & Up

    500x Services

    • Digital Services
    • Product Design
    • UI/UX Design
    • Web Development
    • eCommerce Development
    • Mobile App Development
    • Software Development
    • Web Design
    • Digital Strategy
    • IT Services
    Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
    • Canon
    • Dentsu
    • NTT Group
    • HDFC Bank
    • Willis Tower Watson
    • Polstrat
    • Hyatt
    Data sourced from the agency's DesignRush profile
  • An independent creative agency.

    Grizzly is an independent creative agency, founded in 2013, that specializes in guiding brands onward to challenge conventions and make a lasting impact on culture...

    Top Services:

    • Creative Services
    • Advertising
    Location
    San Diego, California
    Number of Employees
    Under 49
    Average Hourly Rate
    $300/hr
    Minimal Budget
    $50,000 & Up

    Grizzly Services

    • Creative Services
    • Advertising
    Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
    • Samsara
    • Keeper
    • Zscaler
    Data sourced from the agency's DesignRush profile

Brand Strategy Agency Hiring Guide

What is a brand strategy agency?

A brand strategy agency specializes in positioning a company and its products in niche markets to create a positive impression on target customers. In doing so, it improves brand recognition, credibility, and loyalty. 

Brand strategy is critical because 88% of consumers find authenticity a key factor when deciding which brands they support. Additionally, businesses with consistent branding report a revenue growth of up to 20%

Creating a successful brand strategy has unique challenges and difficulties, including: 

  • Audience perception: Businesses need extensive market research and analysis to develop a brand strategy that resonates strongly with audiences. 
  • Competitive Landscape: Differentiating your business in a crowded marketplace is a constant challenge, requiring an innovative brand strategy and a compelling unique selling proposition (USP). 
  • Consistency across channels: Maintaining consistent messaging and branding across various offline and online platforms is crucial for building credibility and powerful brand recall. 
  • Staying relevant: Brands must continually adapt to changing market trends, consumer preferences, and cultural shifts to remain relevant and appeal to their target audience. 
  • Managing brand reputation: With the rise of social media and online reviews, brands need to actively manage their reputation, swiftly addressing negative feedback or crises that may arise. 
  • Globalization: Brands operating in multiple markets must consider cultural nuances and regional preferences to ensure their messaging resonates effectively. 

Here’s a case study to illustrate these points. MIND GAMES is a luxury fragrance line that aims to empower customers by reminding them of a time they conquered a challenge or competition. However, the company had a fragmented brand identity and no website, so it hired the brand strategy firm Lounge Lizard. 

Lounge Lizard developed a consistent brand story and identity and used these to build a customized eCommerce website for the client. It told the story of each product, created videos and animations, implemented search engine optimization (SEO) strategies, and planned for the brand’s future growth. 

Within a month, MIND GAMES recorded 6,200 new users, increased engagement by 93%, and saw a 13% new user growth week-over-week. 

What do brand strategy companies do?

A brand strategy company develops and implements customized marketing and advertising strategies to establish a business in a specific market. This includes understanding the business’s unique needs and goals, creating a brand identity and message, and helping define its unique selling proposition (USP). 

The various services of a brand strategy firm include the following: 

  • Brand audit 
  • Market research 
  • Visual identity design 
  • Brand strategy development 
  • Brand positioning 
  • Rebranding 
  • Brand launch  
  • Omnichannel marketing 
  • Branded campaigns and promotions 
  • Brand workshop 
  • Advertising campaigns 

How much do brand strategy services cost?

Brand strategy services cost $15,500 minimum for a campaign. The top 50 brand strategy agencies on DesignRush charge an average hourly rate of $142. 21.8% of the agencies accept a minimum project rate of $1,000, and 2.2% accept at least $50,000. 

Below is a breakdown of brand strategy agency pricing

  • Brand identity: $1,000 - $5,000 
  • Market research: $1,000 - $7,000 
  • Logo design: $2,000 - $8,000 
  • Visual style guide: $2,500 - $5,000 
  • Editorial style guide: $1,500 - $4,000 
  • Brand book: $3,000 - $4,000 
  • Website design and development: $5,000 - $30,000 

The price can increase if you add brand launch, content marketing, advertising campaign, social media marketing, and other services to your brand strategy package. 

Why should I hire a brand strategy agency?

You should hire a brand strategy agency because they have the experience and expertise to effectively position your brand in niche markets, improve customer relationships, and drive long-term business growth. They also have the tools and technology to deliver data-driven insights for your brand. 

  • Leverage branding expertise and experience: Brand strategy firms have the skill and knowledge to develop a unique brand identity, effectively position it in the market, and drive awareness and equity.  
  • Be unforgettable:  Stories are 22 times more memorable than facts or statistics. As experts, brand strategy companies are well-versed in telling a brand’s story to ensure it engages target audiences.  
  • Improve customer relationships:  66% of consumers value a brand’s trustworthiness, and 30% say they would not use the product of a brand they don’t trust. Aside from creating content and graphics that resonate with target customers, brand strategy agencies include trust markers to improve customer relationships and establish credibility. These include using customer reviews, testimonies, and awards in campaign materials. 
  • Position your business for long-term growth: The world’s top 100 brands have increased their aggregate value by 22% in the past year, totaling $8.7 trillion. Brand strategy firms plan for the long term to ensure your brand remains relevant and at the top of your customer’s minds. 
  • Gain measurable results: Being data-driven is a must for brand strategy agencies. They use data and analytics to understand what’s working and what isn’t and adjust their strategies accordingly to deliver optimal results.  

A case study demonstrating the benefits of hiring a brand strategy agency is when Unison Infrastructure worked with Digital Silk. Unison Infrastructure had numerous subsidiaries across Europe and the U.S., but its branding and messaging were inconsistent. Because of this, it had poor brand recognition and target audiences and potential employees could not differentiate it from its competitors.  

Digital Silk created a strategic roadmap, aligning Unison Infrastructure’s brand identity with its goals and market positioning. The brand strategy agency also created a branding deck, unified brand architecture, and a new logo that connected the main brand with its subsidiaries. 

Within six months, Unison Infrastructure enhanced brand visibility by 11.76%, increased retention rates by 146.91%, and improved user experience (UX) by 26.29%. 

How do I choose the best brand strategy firm?

You can choose the best brand strategy firm that meets your needs by following these steps: 

  1. Define your business needs: Do you need a brand strategy to launch or push a particular product or for the entire business? Outline your vision for your brand, your ideal target customers, specific, measurable, achievable, relevant, and time-bound (SMART) goals, budget, and timeline. 
  2. Conduct market research: Know your customer’s preferences and see how competing businesses brand themselves. Create a list of dos and don’ts for your own brand strategy and collect campaign examples that you want to emulate. 
  3. Search for potential partners: Look at online rankings, articles, and marketing directories for potential brand strategy firms. Focus on those with relevant experience in your industry and have handled your target customers. 
  4. Consider the type of service you want: Some brand strategy companies are more research-oriented, while others are design-focused. Shortlist agencies that will provide your required services and align with your goals and vision. 
  5. Think about agency size: A boutique agency can be more affordable and flexible. In contrast, a big brand strategy firm can provide more comprehensive branding and marketing services. 
  6. Review their credentials: Check client testimonials, online reviews, case studies, portfolio, and awards and recognitions to gain insight into their approach, work ethic, and proven experience. Prioritize those with a clear process and deliver measurable results. 
  7. Send a request for proposal (RFP): Outline your project requirements to your shortlisted brand strategy agencies. See if their response demonstrates a clear understanding of your brand and what you need. 
  8. Schedule an interview: Ask questions about the expertise and experience of the agency and how well they understand your industry and branding vision. Prioritize agencies that align with your values and show that they are invested in your brand’s success. 
  9. Understand their communication style: Observe if the agency responds to your inquiries quickly, values your input, encourages collaboration, and takes time to understand your needs and wants. Because you are building your brand together, you should choose an agency that acts like a true partner. 
  10. Choose your agency: Once decided, contact the brand strategy agency and discuss project details, contract terms, and payment plans. 

Need help finding brand strategy agencies that align with your vision and values? Contact us, and we will tailor a list according to your campaign requirements. Visit the Marketplace for more details. 

How do I find the best brand strategy agency on DesignRush that fits my budget?

You can find the best brand strategy agency that fits your budget on DesignRush by using our filter tool. You can narrow your search based on hourly rates, minimum project budgets, agency region, company size, industry, and client type. 

Below are five brand strategy agencies with the most affordable hourly rates: 

What questions should I ask brand strategy firms before hiring one?

You can ask brand strategy firms these questions before hiring them: 

Its Relevant Background 

  1. Who are some of your past clients? 
  2. How well do you know my industry? 
  3. Have you built an entire campaign around a brand identity? If so, please share what happened and the results of the campaign. 

Company Services and Processes 

  1. What services do you offer? What is your expertise? 
  2. What is your branding approach and process? 
  3. What is your USP? Why should I choose you over other brand strategy agencies? 
  4. Do you outsource your services? What are these services? 
  5. How do you manage crisis or negative publicity? 
  6. How does your company stay on top of the evolving market trends? 
  7. How do you measure campaign success? 
  8. What is your pricing structure? What does it include? 

The Project 

  1. What steps will you take to understand my industry, market, target audiences, and business? 
  2. Who will be working on my project? What are their specialties and credentials? 
  3. Who owns the intellectual property rights to the materials used in my branding strategy? 
  4. How will your branding strategy impact my short-term and long-term business goals? 
  5. How will you integrate your strategies with my current marketing campaigns? How do you plan to collaborate with my in-house team? 
  6. How much input do I have during the process? 
  7. What deliverables can I expect and when?  
  8. What return on investment can I expect from this campaign? When will I start seeing results? 

What are the best brand strategy agencies in the US?

  1. Funnel Boost Media 
    • 4.9 stars on DesignRush (38 reviews) 
    • 4.9 stars on Google (117 reviews) 
    • Top clients: Audi North Park, Little Fin Therapies, Javier Villarreal Law Firm, Prestige Emergency Room 
  2. Propaganda Creative 
    • 4.9 stars on DesignRush (12 reviews) 
    • 5.0 stars on Google (63 reviews) 
    • Top clients: Providence Medical Park, Lewis & Clark River Expeditions, Hoopfest, McConkey Auction Group 
  3. Clay 
    • 4.9 stars on DesignRush (21 reviews) 
    • 4.8 stars on Google (26 reviews) 
    • Top clients: Cisco, Uber, Coca-cola, T-Mobile 
  4. Anchour 
    • 4.9 stars on DesignRush (19 reviews) 
    • 4.8 stars on Google (9 reviews) 
    • Top clients: Apple, Samsung, TaskRabbit, Baxter Brewing 
  5. Lounge Lizard 
    • 4.8 stars on DesignRush (10 reviews) 
    • 4.6 stars on Google (21 reviews) 
    • Top clients: Disney, New York University, RuPaul, Museum of Modern Arts 

Scroll up to learn more about these and other leading brand strategy agencies. These have been chosen based on successful projects, industry reputation, customer reviews, and team expertise.  

If you want to narrow down your search further, you can sort companies by location, budget size, hourly rates, and reviews. 

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