Our directory of top market research services in the USA is built on five main ranking criteria and reviewed by a team of 12 experts, supported by 400+ verified client reviews. This provides a clear and reliable way to choose the best partner for your business needs.
Organic rankings are determined by five factors: top services, reviews, portfolio, awards/press, and team expertise. Sponsored listings pay for a placement that appears above organic positions. Sponsorship does not affect star ratings or review content - read more on our methodology page.
United States ×
BrandIQ, a Certified B Corporation, is a Los Angeles-based brand strategy, and innovation consultancy that has full-service qualitative and quantitative market research capabilities...
Top Services:
- Market Research
- Location
- Los Angeles, California
- Number of Employees
- 50 - 99
- Average Hourly Rate
- $20/hr
One of the top 10 market research companies in Cincinnati is Various Views Research (VVR), a full-service firm. Quantitative and qualitative studies, virtual interactive wall research, online panels, focus groups, product testing, sensory assessment, and many other methods are all within their range and...
Top Services:
- Market Research
- Location
- Cincinnati, Ohio
- Number of Employees
- 100 - 249
With Secret Shopper, you may find a wide range of market research services delivered with the utmost integrity. We will work with your business to maintain and enhance its customer service through personalized mystery shopping reports, internal social media and website optimization teams, coaching, and...
Top Services:
- Market Research
- Location
- Minneapolis, Minnesota
- Number of Employees
- Under 49
For the business banking and commercial insurance industries, Barlow Research specialises in customer experience and voice of the business customer research. Middle market, small business, business internet banking, and insurance are among the areas of focus. The business provides both custom/proprietary...
Top Services:
- Market Research
- Location
- Minneapolis, Minnesota
- Number of Employees
- Under 49
ANA Research boasts 40 years of trusted expertise in healthcare market research. Whether it's web surveys, phone interactions, or in-depth interviews, our methods are designed to capture precise, actionable insights tailored to your needs...
Top Services:
- Market Research
- Location
- Minneapolis, Minnesota
- Number of Employees
- Under 49
NTH is a WBENC-Certified, award-winning WBE with a specialisation in project management and commercial real estate. We assist businesses in the Twin Cities in developing environments and conducting market research that support their operational objectives. From selecting a space to making it their own, we...
Top Services:
- Market Research
- Location
- Minneapolis, Minnesota
- Number of Employees
- Under 49
A full-service, international research and planning company, Market Response International is headquartered in Minneapolis, USA. We work on a global scale for leading brands in medical, financial, automotive, industrial, government and consumer products...
Top Services:
- Market Research
- Location
- Minneapolis, Minnesota
- Number of Employees
- Under 49
Mark-Tech International LLC provides services such as market research, strategy analysis, and sales strategies...
Top Services:
- Market Research
- Location
- Minneapolis, Minnesota
- Number of Employees
- Under 49
For your most important strategic business and marketing choices, KNOW Market Research & Consulting specialises in best-practices marketing research...
Top Services:
- Market Research
- Location
- Minneapolis, Minnesota
- Number of Employees
- Under 49
Strategic marketing and innovation management consulting are the specialties of Kapamed Consulting. We assist you in matching the market's trends and needs with your innovation strategy. Our team of innovative specialists has a solid experience in science and technology. We have developed a disciplined...
Top Services:
- Market Research
- Location
- Cleveland, Ohio
- Number of Employees
- Under 49
For some of the most well-known businesses in the world, H.I. Thomas Group, a leader in qualitative market research and ethnography, offers insightful consumer data...
Top Services:
- Market Research
- Location
- Cleveland, Ohio
- Number of Employees
- Under 49
In addition to conducting market research studies, we offer a variety of fact-based and insight-driven solutions...
Top Services:
- Market Research
- Location
- Cleveland, Ohio
- Number of Employees
- Under 49
Cleveland, Ohio-based New Heights Research (NHR) is a small-scale market research and consulting company. The business was established in 2005 to address the unmet and underserved research and consulting needs of businesses operating in a range of industries...
Top Services:
- Market Research
- Location
- Shaker Heights, Ohio
- Number of Employees
- Under 49
A full-service market research company with offices in Portland, Oregon is called rsEdge, inc. (previously Research Edge, Inc.). The Office of Minority, Women, and Emerging Small Business in the state of Oregon has recognised us as a Women's Business Enterprise (WBE)...
Top Services:
- Market Research
- Location
- Portland, Oregon
- Number of Employees
- Under 49
A proactive strategy is used by AnalystView Market Insights, a market research and consulting organisation, to meet the varied need for precise and accurate market research, custom research, and consulting solutions across geographies and industry verticals. A group of driven, naturally inquisitive, and...
Top Services:
- Market Research
- Location
- Portland, Oregon
- Number of Employees
- 100 - 249
Plunkett Research publishes its analysis and research via industry-specific almanacks, market research papers, and online subscription services. Our solutions are comprehensive industry research tools made to help professionals in marketing, research, consulting, law, marketing, and finance access financial...
Top Services:
- Market Research
- Location
- Houston, Texas
- Number of Employees
- Under 49
A strategic consulting and market research company, ADI Chemical Market Resources (CMR), focuses on chemicals, petrochemicals, feedstocks, and monomers, as well as petrochemical derivatives such commodity polymers, speciality polyolefins, and thermoplastics...
Top Services:
- Market Research
- Location
- Houston, Texas
- Number of Employees
- Under 49
Market analysis, real estate development, property management, and brokerage services are all areas of expertise for the accomplished team of specialists at New Regional Planning, Inc. ("NRP")...
Top Services:
- Market Research
- Location
- Houston, Texas
- Number of Employees
- Under 49
We are a boutique consulting firm that offers services in market research, strategy planning, product creation, and market entry to early-stage and established small to medium-sized enterprises...
Top Services:
- Market Research
- Location
- Houston, Texas
- Number of Employees
- Under 49
25|25 Marketing offers close-knit, long-term advising with a specialisation in B2B commercialization techniques. Although the oil and gas sector holds a special place in our hearts, we also like collaborating with new businesses...
Top Services:
- Market Research
- Location
- Houston, Texas
- Number of Employees
- Under 49
A full-service market research company. Our expertise is in gathering the vital, practical information your organization requires while eliminating the filler you don't. It is information that is directed upward...
Top Services:
- Market Research
- Location
- Houston, Texas
- Number of Employees
- Under 49
Consumer market research, including quantitative and qualitative, industrial and business-to-business market research, social market research, media research, retail research, and consumer panels are some of Ematrix Solutions' speciality areas. Ematrix Solutions is a full-service company that offers...
Top Services:
- Market Research
- Location
- Houston, Texas
- Number of Employees
- 100 - 249
APLUSA: A front-runner in healthcare market research. From the US to the UK and France, we decode brand performance and map out the healthcare landscape. Our tools are advanced analytics, innovative studies, and an eye for actionable insights...
Top Services:
- Market Research
- Location
- Newark, New Jersey
- Number of Employees
- 100 - 249
MD Analytics stands at the forefront of global life sciences and healthcare market research. Through our visually compelling, story-driven reports, we channel data into decisive boardroom strategies...
Top Services:
- Market Research
- Location
- Marysville, Washington
- Number of Employees
- Under 49
Reason Research is a healthcare market research company located in Philadelphia. With 16 years of experience, we utilize innovative methods and foster collaboration to serve the pharmaceutical, biotech, and medical device sectors. Our insights are rooted in logic and facts and aim to establish lasting client...
Top Services:
- Market Research
- Location
- Philadelphia, Pennsylvania
- Number of Employees
- Under 49
Healthcare Research Worldwide (HRW) is a leading global healthcare market research firm committed to 'Accessing Reality'. Spanning from pharma to baby care, we offer insights that echo real-world nuances, guiding your pivotal business decisions...
Top Services:
- Market Research
- Location
- New York City, New York
- Number of Employees
- 50 - 99
B2B International reigns as the pinnacle of B2B Automotive Market Research, offering profound insights into business-to-business marketplaces. With bespoke research solutions tailored to global industry leaders, our partnership with the Merkle B2B group amplifies our ability to sculpt the ultimate B2B...
Top Services:
- Market Research
- Location
- New York City, New York
- Number of Employees
- 100 - 249
Research America, Inc. stands as a vanguard in Automotive Marketing Research, committed to redefining industry norms for over 35 years. As a unique "boutique of boutiques", we offer comprehensive research services, both domestic and international, ensuring you always make data-driven, astute decisions...
Top Services:
- Market Research
- Location
- Newtown Square, Pennsylvania
- Number of Employees
- 250 - 499
Transitioning from IMR Inc. to Automotiveresearch.com, we've carried forward a legacy of unparalleled automotive market expertise since 1975. Marrying our deep-rooted knowledge with modern insights, we translate complex data into a clear direction, ensuring you're always a step ahead in your journey...
Top Services:
- Market Research
- Location
- Nashville, Tennessee
- Number of Employees
- Under 49
VMR stands at the crossroads of research precision and industry innovation. With a decade-long legacy in automotive market research, our team crafts insights that resonate with today's market dynamics. Trusted by over 5,000 clients, including global powerhouses, our research informs and transforms strategies...
Top Services:
- Market Research
- Location
- Lewes, Delaware
- Number of Employees
- 250 - 499
Fact.MR is a rapidly growing market research firm, committed to providing the most extensive suite of syndicated and customized market research intelligence. Boasting a team of 600+ domain experts, Fact.MR covers over 30,000+ niche markets, offering a wealth of information with more than 100 million data...
Top Services:
- Market Research
- Location
- Rockville, Maryland
- Number of Employees
- 250 - 499
Dedicated to facilitating paid studies, Field Voices specializes in recruiting fresh participants for a diverse range of research endeavors, including online group discussions and in-depth interviews in the USA and overseas. The participants recruited by the company play a crucial role in assisting clients in...
Top Services:
- Market Research
- Location
- Evanston, Illinois
- Number of Employees
- Under 49
InvesTech provides unhedged advice and a distinctive perspective that sets it apart in the industry. The newsletter goes beyond predicting market trends by delving into the reasons behind them. Emphasizing investment strategy and portfolio allocation, InvesTech includes specific recommendations for...
Top Services:
- Market Research
- Location
- Whitefish, Montana
- Number of Employees
- Under 49
Ivy Exec is an exclusive online community catering to executive jobs, career guidance, and paid market research studies for business leaders and subject matter experts. Boasting a diverse membership of over 500,000 c-suite professionals and 800,000 women in business, it is a thriving platform...
Top Services:
- Market Research
- Location
- New York City, New York
- Number of Employees
- 100 - 249
Pinnacle Research Group's clients can count on its world-class expertise within the healthcare industry. The multi-disciplinary team collectively possesses decades of experience in pharmaceutical and healthcare research. The agency has a distinguished record of conducting studies for nearly every major...
Top Services:
- Market Research
- Location
- Perryville, Missouri
- Number of Employees
- Under 49
Qessential Medical Market Research is dedicated to finding answers to the questions that affect your pharmaceutical, medical technology, or life science business. It employs an advanced and agile approach, which sets it apart from the competition...
Top Services:
- Market Research
- Location
- Dover, New Hampshire
- Number of Employees
- Under 49
Revelations Research Solutions is the Midwest's top destination for research professionals, specializing in on-site and web-based focus group interviewing and research design. We excel in mining opinions that shape consumer choices, influence voters, and guide business decisions...
Top Services:
- Market Research
- Location
- West Des Moines, Iowa
- Number of Employees
- Under 49
At Agilis, we are not just passive observers of market trends; we are proactive agents of change. By decoding signals of transformation and swiftly adapting to evolving landscapes, we help our clients stay ahead of the curve and seize new opportunities...
Top Services:
- Market Research
- Location
- New York City, New York
- Number of Employees
- Under 49
Provoke Insights is a full service international market research firm that specializes in branding, advertising, and content marketing (PR) initiatives...
Top Services:
- Market Research
- Location
- Ridgewood, New Jersey
- Number of Employees
- Under 49
Strategically located in San Antonio, Texas, our expert team of researchers works with a range of clients all over the USA, from emerging businesses to the Fortune 100...
Top Services:
- Market Research
- Location
- San Antonio, Texas
- Number of Employees
- Under 49
Lux Insights is a market research firm offering insights that empower organizations to navigate complex business challenges. Through robust primary research methodologies, Lux crafts tailored solutions deeply rooted in understanding client-specific needs and industry dynamics. The firm provides relevant and...
Top Services:
- Market Research
- Location
- Bellevue, Washington
- Number of Employees
- Under 49
- Minimal Budget
- $10,000 - $25,000
Isurus Market Research & Consulting delivers research-based insights that empower companies to excel in complex business-to-business (B2B) markets. With decades of experience and a deep understanding of sectors like technology, healthcare, financial services, education, and manufacturing, the firm helps...
Top Services:
- Market Research
- Location
- Lawrence, Massachusetts
- Number of Employees
- Under 49
- Average Hourly Rate
- $300/hr
- Minimal Budget
- $25,000 - $50,000
Age of Majority is a marketing consultancy and market research firm specializing in uncovering needs to make products and services more desirable. Leveraging extensive experience and proprietary tools like Revolution55, the firm identifies high-level opportunities and validates specific solutions for mature...
Top Services:
- Market Research
- Location
- Gloucester, Massachusetts
- Number of Employees
- Under 49
KOLgroups is a market research firm that caters to the healthcare sector, offering physician recruitment, in-depth interviews, and quantitative surveys. The firm provides high-quality, relevant feedback from trusted respondents, ensuring reliable data and insights for successful product development. With a...
Top Services:
- Market Research
- Location
- Cambridge, Massachusetts
- Number of Employees
- Under 49
Stonehill is a market research firm specializing in strategy, design thinking, and forecasting to help clients understand market environments and analyze customer needs. Its comprehensive approach integrates strategic planning, operational optimization, and technology-driven insights to create long-term...
Top Services:
- Market Research
- Location
- Tampa, Florida
- Number of Employees
- Under 49
- Average Hourly Rate
- $199/hr
- Minimal Budget
- $10,000 - $25,000
Xcellent Insights is a market research firm committed to providing businesses with accurate, timely, and actionable market intelligence. Using advanced tools and methodologies, Xcellent Insights helps clients understand consumer preferences and market trends, enabling them to make informed decisions and...
Top Services:
- Market Research
- Location
- New York City, New York
- Number of Employees
- Under 49
Researchscape International is a market research agency dedicated to helping content marketers, publicists, and business leaders gain credible data to inform their decisions. The agency's consultants craft targeted questionnaires, gather data, and provide detailed reports. Researchscape International helps...
Top Services:
- Market Research
- Location
- Sarasota, Florida
- Number of Employees
- Under 49
- Average Hourly Rate
- $149/hr
- Minimal Budget
- $1,000 - $10,000
Certus Insights blends traditional rigor with cutting-edge approaches to deliver actionable market research solutions. Leveraging quantitative and qualitative methods, the agency provides comprehensive insights through surveys, focus groups, and media analytics. Its mission is to empower organizations with...
Top Services:
- Market Research
- Location
- Arlington, Virginia
- Number of Employees
- Under 49
- Average Hourly Rate
- $199/hr
- Minimal Budget
- $1,000 - $10,000
Tersus Strategy is a global leader in management consulting and market research, dedicated to providing comprehensive market intelligence and consulting services across various industries. Its tailored solutions empower businesses, governmental organizations, and non-profits to navigate complex business...
Top Services:
- Market Research
- Location
- Milwaukee, Wisconsin
- Number of Employees
- 100 - 249
- Minimal Budget
- $1,000 - $10,000
Q-Insights pioneers in market research, tackling projects others deem impossible. With over 40 years of experience and a focus on low-incidence recruiting, the firm excels in qualitative and multicultural research, delivering innovative solutions tailored to client needs. Q-Insights' state-of-the-art...
Top Services:
- Market Research
- Location
- Los Angeles, California
- Number of Employees
- 100 - 249
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Market Research Companies by City
Market Research Companies by State
Market Research Specializations in the US
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Frequently Asked Questions About Market Research Companies
What market research services do B2B agencies usually offer?
They companies typically provide a broad mix of qualitative, quantitative, and strategic research services to aid businesses in making more data-driven decisions.
According to Hanover Research's study, these are the market research projects that businesses are prioritizing:
- Market evaluation (45%): Examining a product or brand’s viability in a market segment by analyzing its size, trends, customer behavior, and competitors.
- Customer needs assessment (45%): Conducting interviews, surveys, and data analysis to understand how a product or service addresses the customer’s needs.
- Customer satisfaction (43%): Measuring how customers feel about a product or service through feedback forms, surveys, and sentiment analysis.
- Market trend forecast (42%): Studying historical data (e.g., sales, consumer behavior, economic trends) to predict shifts in customer demand and market direction.
- Price sensitivity (37%): Also known as price elasticity demand, it how much target customers are willing to pay for a product or service.
- Win-loss analytics (31%): Identifying factors that influence buying decisions through sales data analysis, competitor evaluation, and customer interviews.
What is the difference between a market research company and a marketing research agency?
They study the customers in a specific market, including their needs and behavior. In contrast, marketing research agencies analyze marketing data, such as how to promote and price a product to attract buyers.
Here’s a detailed breakdown of their differences:
| Market research company | Marketing research agency |
|
|
How much does it cost to hire one of these companies in the US?
The cost of hiring one of the best market research companies in the US can start at $800-$1,500 per respondent. However, prices can reach beyond $4,000-$10,000 per interview session per respondent if the project needs more in-depth, in-person interviews.
The final bill will depend on service scope, coverage, methodology, fieldwork timelines, and target markets.
Here’s an approximate price of the different types of market research:
- Online survey: $10,000-$30,000+ for 400 completed answers in a single market
- Phone surveys: $15,000-$30,000+ for 400 completed answers in a single market
- Mail survey: $10,000-$25,000+ for 400 completed answers in a single market
- Simple in-person surveys: $20,000-$50,000+ for 400 completed answers
- In-depth interviews: $10,000-$20,000 for 10 respondents
- Focus groups: $7,000-$200,000+ per group
- International or multi-market studies: $150,000-$500,000+
Are there any additional costs to consider when working with these companies?
While they typically charge per respondent, session, or group; businesses must also account for the following when budgeting for a project:
- Respondent incentives, especially for senior decision-makers
- Panel access or proprietary databases
- Interview length, with longer interview sessions or survey questions requiring more recruitment time or higher incentives
- Incidence rate (IR) or the number of people qualified for market research; low IR results in higher costs
- International or multi-language sampling, which can range between $150,000 and over $500,000
- Advanced analytics or modeling
- Extended reporting or executive presentations
These additional costs typically add 20%–35% to the total project budget.
What types of B2B companies usually work with market research companies in the USA?
They tend to work with companies that rely on data-driven decisions for growth, positioning, and investment planning.
Based on The State of Market Research, these are the top industries that the market research professionals work in:
- Manufacturing and industrial firms (24%), assessing demand, suppliers, and expansion markets
- SaaS and enterprise software companies (19%), validating product-market fit and pricing
- Professional services and consulting firms (10%), refining positioning and service differentiation
- Wholesale, trade, and logistics (9%), analyzing operational and geographic demand
- Non-profit organizations (6%), understanding donor and beneficiary motivations to boost fundraising efforts
- B2B eCommerce and marketplaces (4%), optimizing conversion and customer segmentation
- Fintech and financial services (4%), evaluating risk, adoption, and customer trust