Choosing a PPC agency comes down to four things: which platforms they run, how they charge, whether they have worked in your industry, and what their clients actually say. Every PPC company below is US-based, verified by our team, and ranked by client reviews rather than by what they pay us. Compare over 4,000 PPC agencies and management companies by platform, industry, budget, and hourly rate — then shortlist three and brief them all. For pay per click management services outside the US, use the global directory.

Organic rankings are determined by five factors: top services, reviews, portfolio, awards/press, and team expertise. Sponsored listings pay for a placement that appears above organic positions. Sponsorship does not affect star ratings or review content - read more on our methodology page.

United States × Home & Garden × $10,000 - $25,000 ×Clear Filters
  • Y'all

    VerifiedVerified by the DesignRush team for authenticity and credibility.

    Performance Creative and DTC Marketing for Health, Wellness & Beauty Brands

    Y'all specializes in DTC CPG brands, pairing Meta, TikTok, and Google media buying with high-volume performance creative and CRO. The US PPC agency produces diverse ad formats at scale, including UGC, static, and video, with relentless creative testing designed to lower CAC and scale ad spend profitably...

    Top Services:

    • Digital Marketing
    • Creative Services
    • Media Buying
    • eCommerce
    • Social Media Marketing
    • Show more
    Location
    San Antonio, Texas
    Number of Employees
    Under 49
    Average Hourly Rate
    $200/hr
    Minimal Budget
    $10,000 - $25,000
    Portfolios Count
    7 Projects Listed

    Y'all Services

    • Digital Marketing
    • Creative Services
    • Media Buying
    • eCommerce
    • Social Media Marketing
    • PPC
    Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
    • FlavCity
    • Pamos
    • Sweat Tent
    • Sono Bello
    • Loverboy
    • Sijo
    • Lolli
    • Allie+Bess
    • Bandolier
    • Popsmith
    Data sourced from the agency's DesignRush profile

    Y'all Reviews & Testimonials

    • Lucy Ji
      Lucy Ji Co-Founder at Irritated Inc.
      5.0★

      Digital Advertising Review from Lucy Ji

      We brought Y'all in to audit our Meta and Google campaigns and tell us what was broken. They dug into campaign setups, creative performance, audience targeting, and spend efficiency, then handed us a clear, actionable plan to fix it. The results were hard to argue with. ROAS jumped 184.6%, purchase routing became smoother, and our budget started working a lot harder.What impressed us most was how tailored everything felt. They took the time to understand our brand before making a single recommendation. Nothing was generic. They also walked us through the findings in a recorded session and hosted a live Q&A so nothing got lost in translation. Professional, responsive, and genuinely collaborative from start to finish. No complaints at all.

    • Kristen Elworthy
      Kristen Elworthy Marketing & Growth at Lawnbright
      5.0★

      Digital Marketing Review from Kristen Elworthy

      Y'all has been fantastic to work with for us, a small e-commerce company heading into a scaling year. We found Y'all when looking to up our creative game in 2026 and have been thrilled with their ideas and execution, as well as how quickly they have learned our brand.We quickly brought them on to do paid media buying as well and they have been instrumental in helping us scale spend and revenue during our busy season. Most importantly, they are collaborative, responsive, smart and data driven.For a boostrapped ecomm brand, bringing on agencies is always a huge financial commitment and it can be nerve wracking. Y'all's founder and team clearly care about their clients and outcomes, they go the extra mile, and they are committed to their success. We find them to be true partners.

    • Neha Salgaonkar
      Neha Salgaonkar Director of DTC at Save Trees
      5.0★

      Performance Marketing Review from Neha Salgaonkar

      When we started working with Y'all, we were spending just $2,000 to $3,000 a month on Meta. Our goal was to scale that spend profitably while keeping customer acquisition costs in check. They did exactly that. New customer acquisition grew measurably and ROAS moved in the right direction, all without blowing past our CAC targets.What made them stand out was how plugged in they were. The team monitored our account closely, often sending daily updates and making quick adjustments without needing to be prompted. They never felt like an outside agency. They genuinely cared about the brand and it showed in how they worked. No complaints from our end.

    Reviews verified by DesignRush and sourced from the agency's profile View All Reviews
  • Comrade Digital Marketing

    VerifiedVerified by the DesignRush team for authenticity and credibility.

    Generating Results Through Performance Marketing

    Award-winning digital marketing for home services businesses. Since 2008, Comrade has helped 130+ contractors generate qualified leads, consistent jobs, and stronger revenue with SEO, AI search optimization, local SEO, paid ads, and websites...

    Top Services:

    • SEO
    • Digital Marketing
    • Web Design
    • Web Development
    • PPC
    • Show more
    Location
    Chicago, Illinois
    Number of Employees
    50 - 99
    Average Hourly Rate
    $180/hr
    Minimal Budget
    $10,000 - $25,000
    Portfolios Count
    8 Projects Listed

    Comrade Digital Marketing Services

    • SEO
    • Digital Marketing
    • Web Design
    • Web Development
    • PPC
    • Digital Services
    Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
    • Fluid Air Dynamics
    • Granite Selection
    • The International Kitchen
    • Euro Maids
    • Stone Center
    • Apex Window Werks
    • Absolute Home Services
    • Built to Last Roofing
    Data sourced from the agency's DesignRush profile

    Comrade Digital Marketing Reviews & Testimonials

    • Helen Adams
      Helen Adams Manager at Helen Adams
      5.0★

      Web Design Review from Helen Adams

      Excellent cooperation!Comrade Team created a website for my business. They did an excellent job listening to my very picky details on how I wanted everything. The website ended up perfect. I am extremely pleased and I will always use this company for all of my web design needs!

    • Marc Hopkins
      Marc Hopkins Review from Google
      5.0★

      Marc Hopkins's Review Sourced from Google

      We've been working with Comrade Digital Marketing on our website and SEO. Their team is responsive, follows through on tasks, and stays focused on results. Since starting the partnership, we've seen steady progress in our online visibility and lead generation.

    • Don Nordloff
      Don Nordloff Review from Google
      5.0★

      Don Nordloff's Review Sourced from Google

      Comrade has become a core asset to our business success. Their considered approach has bore quantifiable results. Our website is greatly improved. Our traffic has increased dramatically. Now we are engaging them to assist us in attracting more AI based searches. I would be remiss if I didn't mention the top notch service from our client success manager, Palina. She provides great client services and keeps busy small business people on track.

    Reviews verified by DesignRush and sourced from the agency's profile View All Reviews
  • Female-Led, Strategy-Driven, Boutique Digital Marketing Agency.

    SLTC is an award-winning, female-led, strategy-driven growth agency that excels in active listening. We partner with consumer product brands that genuinely care about purpose and growth, ensuring that their voices shape our strategies every step of the way...

    Top Services:

    • Digital Marketing
    • PPC
    • SEO
    • Branding
    • Email Marketing
    • Show more
    Location
    New York City, New York
    Number of Employees
    Under 49
    Average Hourly Rate
    $300/hr
    Minimal Budget
    $10,000 - $25,000
    Portfolios Count
    16 Projects Listed
  • Growth Done Right

    Moburst is a digital & creative full-service, mobile-first marketing agency that helps companies to scale and become category leaders. From Fortune 1000 brands to startups our key clients: Google, Uber, Samsung, Discovery, Dunkin', Robinhood. Playtika, Gett, Fiverr, Pfizer, Nielsen, Sony, Reddit, Dropbox...

    Top Services:

    • Digital Marketing
    • Web Design
    • Social Media Marketing
    • PPC
    • Media Buying
    • Show more
    Location
    New York City, New York
    Number of Employees
    50 - 99
    Minimal Budget
    $10,000 - $25,000
    Portfolios Count
    10 Projects Listed
  • Leading eCommerce Agency & 4x Award-Winning Extension Provider

    At Rave Digital, we deliver tailored eCommerce solutions with expertise in Magento, Adobe Commerce, Shopify Plus, Woo Commerce & more. From platform selection to launch, we ensure every solution aligns with your business goals...

    Top Services:

    • eCommerce Development
    • Web Design
    • WordPress Website Design
    • Digital Marketing
    • PPC
    • Show more
    Location
    Parkland, Florida
    Number of Employees
    250 - 499
    Average Hourly Rate
    $100/hr
    Minimal Budget
    $10,000 - $25,000
    Portfolios Count
    8 Projects Listed
  • Taking eCommerce Development to the Next Level

    First Pier, a division of Helm Digital, is a reputable provider of comprehensive eCommerce development solutions. With a team comprising certified Shopify experts, we possess the expertise and tools to deliver outstanding results for businesses based in Maine and beyond...

    Top Services:

    • eCommerce Development
    • eCommerce
    • Digital Marketing
    • SEO
    • PPC
    • Show more
    Location
    Portland, Maine
    Number of Employees
    Under 49
    Average Hourly Rate
    $125/hr
    Minimal Budget
    $10,000 - $25,000
    Portfolios Count
    2 Projects Listed
  • We Design, Build and Operate Cross-Border Commerce Infrastructure

    We design, build and operate commerce infrastructure for brands scaling across the Americas, Europe and the Middle East.Marketplace operations, systems architecture, AI readiness and cross-border growth explained by the team that does the work...

    Top Services:

    • Digital Services
    • eCommerce Development
    • PPC
    • eCommerce
    • CRO
    • Show more
    Location
    Davie, Florida
    Number of Employees
    50 - 99
    Average Hourly Rate
    $100/hr
    Minimal Budget
    $10,000 - $25,000
    Portfolios Count
    7 Projects Listed
  • Creative Agency for Challenger Brands

    Exactly what you hoped your creative agency would be. We create meaningful content for challenger brands that keeps people coming back for more. Our team consists of creatives who understand that a strategy is ever evolving, content creation never ends, and analytics tell us all we need to know...

    Top Services:

    • Social Media Marketing
    • Digital Marketing
    • Graphic Design
    • Advertising
    • Creative Services
    • Show more
    Location
    New York City, New York
    Number of Employees
    Under 49
    Average Hourly Rate
    $150/hr
    Minimal Budget
    $10,000 - $25,000
    Portfolios Count
    8 Projects Listed
  • Innovative design and development

    Mobikasa is a full-service global digital agency headquartered in Miami, delivering high-performance web, mobile, and e-commerce solutions since 2011. We help brands scale through custom apps, scalable storefronts, and data-driven marketing, blending strategy, design, and technology...

    Top Services:

    • Web Development
    • eCommerce Development
    • Web Design
    • Mobile App Development
    • Digital Marketing
    • Show more
    Location
    Miami, Florida
    Number of Employees
    100 - 249
    Average Hourly Rate
    $35/hr
    Minimal Budget
    $10,000 - $25,000
    Portfolios Count
    13 Projects Listed
  • Be On The Top Spot of Yahoo PPC

    Established in 2003, TopSpot is dedicated to helping businesses harness the true power of online marketing. Emphasizing quality over sheer traffic volume, our data-centric approach ensures Yahoo PPC campaigns that resonate with business goals, regardless of budget constraints...

    Top Services:

    • PPC
    • Email Marketing
    • Web Design
    • Web Development
    • CRO
    • Show more
    Location
    Houston, Texas
    Number of Employees
    100 - 249
    Average Hourly Rate
    $175/hr
    Minimal Budget
    $10,000 - $25,000
    Portfolios Count
    6 Projects Listed
  • A Humble Web Design Company for Small Businesses

    Glenn Website Design in Tulsa, Oklahoma, offers comprehensive web design, small business website design, SEO, and marketing services...

    Top Services:

    • Web Design
    • Digital Marketing
    • Social Media Marketing
    • Advertising
    • eCommerce Development
    • Show more
    Location
    Tulsa, Oklahoma
    Number of Employees
    50 - 99
    Average Hourly Rate
    $50/hr
    Minimal Budget
    $10,000 - $25,000
    Portfolios Count
    3 Projects Listed
  • Our Creative Ideas Build More Business!

    Founded in 1993, ON Advertising is an award-winning, full-service creative, advertising, marketing, public relations, digital, social media, graphic design, web design and video services agency. We serve companies of all sizes from local to national. We exist to build brands and grow business for our clients...

    Top Services:

    • Digital Marketing
    • Branding
    • Content Marketing
    • Social Media Marketing
    • PPC
    • Show more
    Location
    Phoenix, Arizona
    Number of Employees
    Under 49
    Average Hourly Rate
    $125/hr
    Minimal Budget
    $10,000 - $25,000
    Portfolios Count
    8 Projects Listed
  • We Only Get Paid When You Close Deals

    You pay Google, we build and manage everything. Pricing discussed on your strategy call. Specialized Google Ads management for healthcare and aesthetics...

    Top Services:

    • PPC
    Location
    New York City, New York
    Number of Employees
    Under 49
    Average Hourly Rate
    $100/hr
    Minimal Budget
    $10,000 - $25,000
  • Driving sustainable growth for leading apps

    Yodel Mobile is the leading, award-winning global app marketing agency. With over a decade of experience, we specialise in driving scalable and sustainable app growth for some of the world's most innovative brands and startups...

    Top Services:

    • Digital Marketing
    • Digital Strategy
    • PPC
    Location
    Chicago, Illinois
    Number of Employees
    Under 49
    Average Hourly Rate
    $130/hr
    Minimal Budget
    $10,000 - $25,000
    Portfolios Count
    3 Projects Listed
  • Your Digital Marketing Guides

    BigOrange Marketing is your go-to partner for driving digital success in the financial services industry. We understand the frustration caused by unfulfilled promises and time constraints. Our seasoned professionals have a proven track record of helping top companies secure significant business...

    Top Services:

    • Digital Marketing
    • Advertising
    • Content Marketing
    • SEO
    • Social Media Marketing
    • Show more
    Location
    Cincinnati, Ohio
    Number of Employees
    Under 49
    Average Hourly Rate
    $90/hr
    Minimal Budget
    $10,000 - $25,000
    Portfolios Count
    2 Projects Listed
  • We Build Systems That Grow Your Business

    Forest City Digital is an eCommerce marketing agency based in Brecksville, Ohio, specializing in helping businesses thrive in the competitive online market...

    Top Services:

    • SEO
    • eCommerce
    • Social Media Marketing
    • Email Marketing
    • eCommerce Development
    • Show more
    Location
    Brecksville, Ohio
    Number of Employees
    Under 49
    Average Hourly Rate
    $175/hr
    Minimal Budget
    $10,000 - $25,000
    Portfolios Count
    4 Projects Listed
  • Inform. Persuade. Remind.

    EPRIZ 7 helps restaurants, healthcare providers, furniture stores, startups, local businesses, and small business to medium-sized companies grow through digital advertising, websites, and connected TV advertising. Marketing services in Los Angeles, including SEO, social media, and branding...

    Top Services:

    • Digital Marketing
    • Social Media Marketing
    • SEO
    • Advertising
    • PPC
    • Show more
    Location
    Los Angeles, California
    Number of Employees
    Under 49
    Average Hourly Rate
    $150/hr
    Minimal Budget
    $10,000 - $25,000
    Portfolios Count
    3 Projects Listed
  • Building brands that lead, from coast to coast.

    LANY is a strategic PR, digital marketing, and web agency...

    Top Services:

    • Public Relations
    • Branding
    • Digital Services
    • Web Design
    • Web Development
    • Show more
    Location
    Los Angeles, California
    Number of Employees
    Under 49
    Minimal Budget
    $10,000 - $25,000
    Portfolios Count
    7 Projects Listed
  • A Small & Mighty Digital Agency for Founder-Led Brands.

    Our legacy is building yours. We support founders with a dream, family-owned businesses, creative companies with cult-like followings, brands that do work without the buzzwords. As a founder-led brand ourselves going strong since 2002, we know what it takes to drive results while having some fun along the...

    Top Services:

    • Digital Marketing
    • Web Design
    • Branding
    • PPC
    • Direct Marketing
    • Show more
    Location
    New York City, New York
    Number of Employees
    Under 49
    Average Hourly Rate
    $165/hr
    Minimal Budget
    $10,000 - $25,000
    Portfolios Count
    3 Projects Listed
  • Full-Service Creative & Digital Marketing Agency

    We are a Houston, Texas based online marketing company that cultivates relationships with each client based on trust in order to provide you with a good and satisfying experience...

    Top Services:

    • PPC
    • SEO
    • Social Media Marketing
    • Digital Marketing
    • Show more
    Location
    Houston, Texas
    Number of Employees
    Under 49
    Average Hourly Rate
    $49/hr
    Minimal Budget
    $10,000 - $25,000
  • No Smoke, No Mirrors, Just Results.

    Aztek is a Cleveland-based digital marketing and web development agency founded in 1999. With a team of under 50 experienced professionals, Aztek delivers transparent, data-backed solutions including web design and development, SEO, PPC, content strategy, email, social campaigns, and hosting to help...

    Top Services:

    • PPC
    • Digital Marketing
    • SEO
    • Content Marketing
    • Advertising
    • Show more
    Location
    Cleveland, Ohio
    Number of Employees
    Under 49
    Average Hourly Rate
    $175/hr
    Minimal Budget
    $10,000 - $25,000
  • We Create Brands. We Grow Brands. We Protect Brands.

    Our team is here to help your company excel in marketing. We strive to take as much as we can off your plate, leaving you free to focus on your work, whether you're an owner working on the business or an employee working in the business...

    Top Services:

    • PPC
    • Digital Marketing
    • Branding
    • Logo Design
    • Web Design
    • Show more
    Location
    Midlothian, Virginia
    Number of Employees
    Under 49
    Average Hourly Rate
    $149/hr
    Minimal Budget
    $10,000 - $25,000
  • The difference between looking for customers and customers looking for you.

    A full-service, award-winning, creative agency offering brand strategy, marketing, graphic design, website development, advertising campaigns and digital marketing for select clients. We are dedicated to elevating brands through creative and strategic excellence and killer ideas...

    Top Services:

    • Advertising
    • PPC
    • Social Media Marketing
    • Digital Marketing
    • Email Marketing
    • Show more
    Location
    Morganton, North Carolina
    Number of Employees
    Under 49
    Average Hourly Rate
    $150/hr
    Minimal Budget
    $10,000 - $25,000
    Portfolios Count
    1 Project Listed
  • Transmitting your brand across the universe.

    Orbit Media Group, based in New Albany, Ohio, is a full-service digital marketing agency specializing in lead generation, web development, branding, and strategic marketing. We focus on tailor-made strategies that drive tangible results, using the latest technologies and innovative practices to help...

    Top Services:

    • Web Design
    • Logo Design
    • UI/UX Design
    • Digital Services
    • Web Development
    • Show more
    Location
    New Albany, Ohio
    Number of Employees
    Under 49
    Average Hourly Rate
    $150/hr
    Minimal Budget
    $10,000 - $25,000
  • A Full-Service Digital Marketing & Development Agency

    Chainlink Relationship Marketing is a full-service digital marketing & development agency based in NYC that drives digital evolution. We tailor our services to the unique needs and desires of your audience. We give you invaluable insights that drive engagement and foster brand loyalty...

    Top Services:

    • WordPress Website Design
    • Web Development
    • Web Design
    • eCommerce Development
    • PPC
    • Show more
    Location
    New York City, New York
    Number of Employees
    Under 49
    Average Hourly Rate
    $200/hr
    Minimal Budget
    $10,000 - $25,000
    Portfolios Count
    1 Project Listed
  • Total Internet Marketing Solution

    At Cazbah, our passion is helping small companies succeed in the face of what sometimes seems like insurmountable odds. There is a tremendous need to support these small businesses, which are doubly challenged when it comes to using the Internet to generate more, better-qualified leads and sales...

    Top Services:

    • Web Development
    • Digital Marketing
    • SEO
    • PPC
    • Email Marketing
    • Show more
    Location
    Farmington, New York
    Number of Employees
    Under 49
    Minimal Budget
    $10,000 - $25,000
  • Launch & Grow Your ‍Online Presence.

    At 7 Studios, were a team of creative and strategic pros with 15+ years of experience helping businesses thrive online through branding, web design, SEO, Google Ads, social media, content marketing, and more. We believe our success is inseparable from yours when you grow, so do we...

    Top Services:

    • Branding
    • Web Development
    • Web Design
    • SEO
    • PPC
    • Show more
    Location
    New York City, New York
    Number of Employees
    Under 49
    Average Hourly Rate
    $110/hr
    Minimal Budget
    $10,000 - $25,000
  • Where Innovation Connects

    Savvy Post Marketing partners with established businesses ready to scale through core services built for performance: digital marketing that generates qualified leads through smart funnels and automation...

    Top Services:

    • Digital Marketing
    • SEO
    • Social Media Marketing
    • Content Marketing
    • PPC
    • Show more
    Location
    Asheville, North Carolina
    Number of Employees
    Under 49
    Average Hourly Rate
    $100/hr
    Minimal Budget
    $10,000 - $25,000
  • Digital Marketing That Turns Visitors Into Customers

    At Fins Up Marketing, we don't just build websites we craft digital experiences that make waves! Based in sunny Port Orange, Florida, our team of creative pros dive deep into Website Design, SEO, Social Media Advertising, and Google Ads. With 27+ years of combined experience, we specialize in making brands...

    Top Services:

    • WordPress Website Design
    • Digital Marketing
    • Web Development
    • Social Media Marketing
    • SEO
    • Show more
    Location
    Port Orange, Florida
    Number of Employees
    Under 49
    Average Hourly Rate
    $125/hr
    Minimal Budget
    $10,000 - $25,000
  • Built For Small Business Owners

    Mader Marketing LLC is a small business-focused digital marketing agency that helps local businesses improve online visibility, generate leads, and simplify digital marketing management. Founded by former small business owner Scott Mader, the agency specializes in SEO, AI-powered marketing, local search...

    Top Services:

    • Digital Marketing
    • Email Marketing
    • SEO
    • WordPress Website Design
    • Digital Strategy
    • Show more
    Location
    Amelia, Ohio
    Number of Employees
    Under 49
    Minimal Budget
    $10,000 - $25,000
  • MarketDing specializes in delivering enterprise-grade web solutions and digital marketing services to established organizations. We combine technical expertise with strategic insight to create websites and marketing systems that drive consistent results. Our clients rely on us for professional, scalable...

    Top Services:

    • Web Design
    • SEO
    • Content Marketing
    • Branding
    • Logo Design
    • Show more
    Location
    Miami, Florida
    Number of Employees
    Under 49
    Average Hourly Rate
    $500/hr
    Minimal Budget
    $10,000 - $25,000
  • Transform Your Business To New Heights

    US Logo and Web, where creativity, technology, and a passion for innovation converge to transform your digital presence...

    Top Services:

    • Logo Design
    • Web Development
    • Web Design
    • Mobile App Development
    • SEO
    • Show more
    Location
    Albuquerque, New Mexico
    Number of Employees
    Under 49
    Average Hourly Rate
    $45/hr
    Minimal Budget
    $10,000 - $25,000
  • Profitable Growth Marketing for E-commerce & Mobile Apps

    GrowXme is a digital marketing agency for profitable growth, helping ecommerce, Shopify, mobile app, and game brands improve paid ads, SEO, creatives, CRO, and scaling diagnostics across global markets...

    Top Services:

    • SEO
    • eCommerce
    • PPC
    • Mobile App Development
    • Graphic Design
    • Show more
    Location
    New York City, New York
    Number of Employees
    Under 49
    Average Hourly Rate
    $60/hr
    Minimal Budget
    $10,000 - $25,000
    Portfolios Count
    2 Projects Listed

Why companies trust DesignRush

Every agency is independently vetted before it can be listed or ranked

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Identity Check

We verify businesses and reviewer LinkedIn profiles for integrity.

Agencies vetted
131,309+
2

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We review agency work, case studies, and results to confirm skill.

Applicants rejected
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We monitor listings regularly; outdated agencies are removed.

Agencies verified
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7 FAQs About PPC Agencies in the US

What services does a pay per click agency in the US provide?

Pay per click agencies in the US offer a full spectrum of specialized services that integrate paid media into the broader marketing and revenue strategy and enable businesses to acquire more customers and grow demand on targeted channels. 

Guided by data to make spend decisions, eliminate waste, and maximize return on investment (ROI), the role of these specialists is to make each advertising dollar accountable.  

As part of its portfolio, a PPC agency provides campaign planning, keyword research, ad creation, copywriting, bid management, budget allocation, A/B testing, and performance tracking.

Professional PPC services are greatly sought after, as the majority of companies (60%) outsource PPC managementto agencies, while 20% work with freelancers, and only one in five businesses maintains an in-house paid media team.

How much does a pay-per-click agency charge in the US?

PPC companies in the US typically charge from $100 to $150 per hour. In addition to hourly-based models, these agencies operate on the following pricing models: 

  • Fixed monthly fee or a subscription: Ranges from $1,500 to $10,000, depending on the campaign size and scope 
  • Percentage of ad spend: Typically falls between 10-30%, with the percentage often decreasing as ad spend increases 
  • Performance-based pricing: Payment is tied to results, such as the number of leads or conversions generated 
  • Project-based pricing: Entails a one-time fee for a specific project, unaffected by ad spend 

Predominantly, agencies price their services based on a % of monthly ad spend, with over 50% of PPC companies using this model as their primary. Following closely at 33%-35% are agencies charging a flat monthly fee. 

What do US pay-per-click agencies charge that most buyers don't expect?

 Setup fees, creative production, tracking implementation, and tool costs rarely appear in the proposal. Here’s what to expect: 

Add-on Typical range 
One-time setup fee$500 – $2,500
Conversion tracking setup$300 – $1,500
Ad creative production$300 – $1,500/month
Tool subscriptions$100 – $500/month
Early termination fee1 - 3 months retainer

Before signing, ask for a sample first invoice from a client at your scope level. 

How do I know if I'm hiring the right pay per click company in the US for my budget?

Most PPC agencies have an effective minimum. Below roughly $3,000 in monthly ad spend, there is not enough data volume for the bidding algorithm to optimize, and not enough margin for the agency to staff the account with anyone senior. If an agency is willing to take any budget without flagging this, that is worth noting. 

Budget fit also affects how you should think about pricing. An agency charging a percentage of ad spend earns more when you spend more. Considering that, at lower budgets, misalignment is manageable, but above $20,000 a month, it becomes a real incentive problem. 

Before signing, ask directly how their fee structure changes as your spend scales. 

What is a realistic timeline to see results from a PPC agency, and what should I expect week by week?

A well-run PPC engagement should show directional movement in cost-per-conversion within three months. 

Here is what the agency should be delivering at each stage: 

  • Days 1 to 30: Conversion tracking confirmed, campaign structure built, baseline CPA or ROAS established, and a documented hypothesis about what will move performance and why. 
  • Days 30 to 60: Active testing underway with ad copy variants, audience segments, and match type adjustments. You should be able to see what is being tested and what the agency expects to learn from it. 
  • Days 60 to 90: Early performance data available. The agency should be able to tell you what did/didn’t work and what changes are planned for the strategy going forward. 

How can I tell if my current PPC strategy is underperforming before I hire anyone?

Check these five things before you brief a single agency: 

  • Conversion tracking is recording the wrong events. If your campaigns are optimizing toward page views or session starts instead of form fills, calls, or purchases, every performance number in your account is built on a bad signal. 
  • Your search terms report is full of irrelevant queries. If you are paying for clicks from searches that have nothing to do with what you sell, your negative keyword strategy is either absent or neglected. 
  • Cost per conversion has been climbing with no change in targeting. Gradual CPA increases without a plausible explanation usually mean the account has not been actively managed; automated bidding running on its own is not optimization. 
  • Your best-performing campaigns have never been tested. If ad copy, landing pages, and audience segments have been static for more than 90 days, the performance is not being optimized; it is merely running. 
  • You have no visibility into which campaigns are driving revenue. If your reporting stops at leads or clicks and does not connect to closed business, you cannot tell what is working. 

What are the red flags when evaluating PPC agencies in the US?

Here are some common warning signs to watch out for in PPC agencies in the US: 

  • They guarantee specific results. PPC runs on an auction. No one controls what competitors bid, how the algorithm weights signals, or how your landing page converts.  
  • Their reporting lives in a proprietary dashboard you cannot export. If your performance data only exists inside their platform, you own nothing when the relationship ends. 
  • They have never worked in your vertical. Industry context affects keyword intent, competitor behavior, and conversion patterns. Specialized sectors often require tailored approaches, such as dedicated PPC strategies for law firms. An agency learning your space on your budget is a real cost.
  • They push to increase the budget before the current spending is profitable. Scaling an unprofitable account spends more money at the same losing rate.