Paradigm is a bilingual creative agency based in Tokyo, Japan. Since 1992, we have helped global brands enter the Japan market and Japanese brands reach global audiences, across communications, design, and technology.
Our services include brand strategy, copywriting, content optimization, video and photography, localization, event management, brand identity, graphic design, web design, advertising, web development, app development, web hosting, and AI development. The team is multinational and multilingual; we work in English and Japanese, end to end.
Recent clients include Games Workshop (Warhammer), KOKUYO, LIXIL, IHG Hotels & Resorts, Olympus, ANA InterContinental, Wix Japan, NTT TownPage, Nikko Asset Management, Servcorp, and the Italian Trade Agency Tokyo.
Headquartered in Shinagawa, Tokyo. 10–49 staff. Founded 1992.







