Our directory of the top public relations firms and agencies in the US is reviewed by 12 experts & supported by 800+ verified client reviews. This provides a reliable method for selecting the best PR company or B2B agency.
Find the Best Public Relations Agency in the United States
1,221 Companies - Rankings updated: April 01, 2026
DesignRush evaluates public relations firms for PR expertise, campaign execution, and verified client reviews to support confident decision-making. Some placements may be paid partnerships.
United States ×
We Are Creators
Aidan James is a creative agency that brings brands and people together with a multidisciplinary approach, combining strategy and creativity to build brand experiences. [... view Aidan James Agency profile ]- Location
- El Paso, Texas
- Number of Employees
- Under 49
- Average Hourly Rate
- $145/hr
- Minimal Budget
- $10,000 - $25,000
Creative Alchemists: Forging Communities, Branding Magic, and Creative Wizardry
We are The Brass.Angel Group, a full-service creative agency dedicated to providing innovative solutions. Our mission is to foster fresh thinking and offer top-notch consulting to drive transformative change. [... view The Brass.Angel Group profile ]- Location
- Orlando, Florida
- Number of Employees
- Under 49
- Average Hourly Rate
- $45/hr
- Minimal Budget
- Under $1,000
Serving music on a global scale.
Sungate is a globally acclaimed record label based in New York & Los Angeles. Mariami - the creator, main artist and visionary behind Sungate - leads the firm in its quest to deliver music across the world. She has laid out a strategy for assisting other young artists in pursuit of their musical ambitions and [... view Sungate Records profile ]- Location
- New York City, New York
- Number of Employees
- Under 49
- Average Hourly Rate
- $125/hr
- Minimal Budget
- $1,000 - $10,000
Just What Your Business Needs.
We are a woman-owned, full service digital marketing and advertising agency based in East Providence, RI. We offer any service related to creative marketing, advertising, web development, SEO, photo/video & more. DDL can do it all! Visit our website for more information. [... view DDL Advertising, LLC profile ]- Location
- East Providence, Rhode Island
- Number of Employees
- Under 49
- Average Hourly Rate
- $100/hr
- Minimal Budget
- Under $1,000
Bold Strategy. Creative Impact. Real Results.
Pedroza Media is a Miami Beach-based creative agency specializing in digital marketing, content creation, and influencer-driven brand growth. We craft impactful strategies that elevate visibility and engagement across social platforms. [... view Pedroza Media profile ]- Location
- Miami Beach, Florida
- Number of Employees
- Under 49
- Average Hourly Rate
- $35/hr
- Minimal Budget
- $1,000 - $10,000
Create Unforgettable Brand Experiences
Southport Marketing is a Camarillo-based experiential marketing agency that creates memorable, high-impact brand activations, live events, sponsorships, and consumer experiences that connect audiences with brands nationwide. Their full-service approach blends strategic creativity with seamless execution to [... view Southport Marketing profile ]- Location
- Camarillo, California
- Number of Employees
- Under 49
We Make Mojo Happen!
We are J.O. AGENCY! We are founded in 1998 by Jennifer Henderson. We have quietly influenced the aesthetic of our city and championed our clients around the globe. [... view J.O. AGENCY profile ]- Location
- Fort Worth, Texas
- Number of Employees
- Under 49
- Portfolios Count
- 1 Project Listed
- Our mission is to to deliver better relationships, service, and results while consistently accomplishing and exceeding our clients’ expectations. We strive to maintain a high level of professionalism in the eyes of our clients, the media, the industry and the public. And, of course, to get people talking. [... view No Limit Agency profile ]
- Location
- Chicago, Illinois
- Number of Employees
- Under 49
- Average Hourly Rate
- $100/hr
- Minimal Budget
- $1,000 - $10,000
- JPA Health is an independent, full-service agency. Our exclusive focus on health means that our life science and public health clients can count on a team with experience and perspective to deliver results. Our approach incorporates a proprietary tool that enables us to understand how conversations take place [... view JPA Health profile ]
- Location
- Washington DC, Washington DC
- Number of Employees
- 50 - 99
Right Message. Right Place. Real Results.
Heron is an award-winning entertainment marketing and lifestyle communications agency. Our comprehensive results-driven campaigns are ROI-proven and help garner attention that leads to real bottom line results.Our robust local, national and international campaigns include not only Public Relations and [... view Heron Agency profile ]- Location
- Chicago, Illinois
- Number of Employees
- Under 49
- Average Hourly Rate
- $150/hr
- Minimal Budget
- $1,000 - $10,000
The Next Generation of Ad Agencies
McMillan & Phillips (M&P) Digital Creative Agency is founded on combining stunning creative with detailed analytics. Our team of creatives is paired with analysts to provide our clients with actionable insights from digital marketing campaigns. [... view McMillan & Phillips Digital Creative Agency profile ]- Location
- Spokane, Washington
- Number of Employees
- Under 49
- Average Hourly Rate
- $150/hr
- Minimal Budget
- $1,000 - $10,000
Creative Storytelling for Brands
At Aam Creative, we aspire to be the voice of your brand. Our women-led team consists of big thinkers from all corners of the globe - storytellers, designers, and strategists with a unique understanding of niche cultural groups or customers. We'll fill in any gaps between you and your ideal market through [... view Aam Creative profile ]- Location
- Boston, Massachusetts
- Number of Employees
- Under 49
- Average Hourly Rate
- $99/hr
- Minimal Budget
- $1,000 - $10,000
Great Things Happen When We Work Together
Transform your business into a powerhouse with our expert marketing solutions. Our highly experienced team of professionals will provide you with a tailored data-driven approach that takes your brand to new heights! [... view VIB Marketing profile ]- Location
- Vermilion, Ohio
- Number of Employees
- Under 49
- Average Hourly Rate
- $300/hr
- Minimal Budget
- $1,000 - $10,000
Results-based, digitally-focused.
BLD Marketing is a one-stop shop for success in the building materials industry. Our digital capabilities, strategic marketing services and specialized implementation resources provide our clients with an unbeatable foundation to grow their business faster than ever before! With BLD's guidance, you can [... view BLD profile ]- Location
- Pittsburgh, Pennsylvania
- Number of Employees
- Under 49
- Average Hourly Rate
- $300/hr
- Minimal Budget
- $25,000 - $50,000
What Your Business Needs to Thrive
Sun Kissed Media is a full-service marketing agency making powerful marketing simple and accessible. For one flat monthly rate, we deliver everything from social media and SEO to print design and paid ads. [... view Sun Kissed Media profile ]- Location
- Wantagh, New York
- Number of Employees
- Under 49
- Average Hourly Rate
- $50/hr
- Minimal Budget
- $1,000 - $10,000
Rule the Jungle
Roar Media is a strategic, digital-first, full-stack marketing firm that combines imagination and common sense to deliver audience engagement and brand relevancy. The agency combines many perspectives from its skilled team of investigative reporters, industry strategists, data analysts, technologists [... view Roar Media profile ]- Location
- Coral Gables, Florida
- Number of Employees
- Under 49
Creative Strategies for Growing Brands
We are a brand marketing, strategy, and communications consultancy group. Founded in 2004 by Caroline Rothwell, the branding and PR expert behind Von Dutch, TOMS Shoes, and 1000's of US brands that have disrupted and influenced the industry. [... view CARO Consulting profile ]- Location
- Los Angeles, California
- Number of Employees
- Under 49
- Minimal Budget
- $1,000 - $10,000
Our Clients Are Building a Better Future.
We work with B2B tech companies around the world in industries such as semiconductors, electronics, enterprise software, artificial intelligence, manufacturing, autonomous vehicles, automotive and others to develop and deliver effective communications strategies to meet key business goals. [... view Wired Island PR profile ]- Location
- Charleston, South Carolina
- Number of Employees
- Under 49
Tailored Marketing. Flawless Execution.
The GCMG Agency was not created overnight. We are a byproduct of a 30-year evolution sparked by the broken agency model supporting a wide variety of industries. We saw our clients' frustrations and shortcomings from working with over-saturated agencies whose focus wasn't on their clients' needs. [... view The GCMG Agency profile ]- Location
- New York City, New York
- Number of Employees
- Under 49
- Minimal Budget
- $10,000 - $25,000
The Leading Niche provides comprehensive professional services
The Leading Niche provides comprehensive professional services to federal, civilian, defense, and commercial clients in domestic and international markets. Our personnel deliver large business capabilities using a small business/high-touch approach. We provide an uncompromising commitment to “Customer [... view The Leading Niche profile ]- Location
- New York City, New York
- Number of Employees
- 50 - 99
- Average Hourly Rate
- $250/hr
Propelling Your Brand Further.
Walker Sands: a full-service B2B marketing agency with global capabilities that drive powerful awareness and conversions. From public relations to demand generation, branding, creative work, and strategy – our integrated approach helps clients all over the world maximize their visibility in today's [... view Walker Sands profile ]- Location
- Chicago, Illinois
- Number of Employees
- 100 - 249
Time to be a Legend
Strategic digital marketing isn't just our game at Be a Legend Inc.- it's an art. Through careful analysis and market knowledge, we craft custom solutions tailored to your business needs - no off-the-shelf packages here! Find out what elevates you above the competition with us today. [... view Be A Legend profile ]- Location
- Gilbert, Arizona
- Number of Employees
- Under 49
- Average Hourly Rate
- $199/hr
- Minimal Budget
- $1,000 - $10,000
Creating ideas that generate results
RedMoxy is a creative agency whose name is inspired by the slang term "moxie," representing the team's courage, confidence and passion for quality and service. [... view RedMoxy Communications profile ]- Location
- Delafield, Wisconsin
- Number of Employees
- Under 49
- Average Hourly Rate
- $149/hr
- Minimal Budget
- $1,000 - $10,000
Digital Marketing for Awesome Solo or Small Law Firms
At Lawsome Digital Marketing, we are focused, ethical, compliant, and ready to boost your law firm's marketing success. [... view Lawsome Digital profile ]- Location
- Charleston, South Carolina
- Number of Employees
- Under 49
- Average Hourly Rate
- $100/hr
- Minimal Budget
- Under $1,000
- We’re a Branding Agency in Milwaukee, WI. We build integrated brand identity and marketing communications that tell your brand story and enhance your presence in the marketplace. Whether you need a new brand identity, interactive branding campaign, digital marketing strategy, or stronger print [... view THIEL profile ]
- Location
- Milwaukee, Wisconsin
- Number of Employees
- Under 49
- Average Hourly Rate
- $125/hr
Business Stuck in Idle? Shift Into High Gear.
Ranked as one of the fastest growing agencies in the nation by Inc. Magazines Inc. 5000 list, Local Search Group provides custom and modern digital marketing solutions for clients in the automotive, retail, furniture and medical industries. [... view Local Search Group profile ]- Location
- Houston, Texas
- Number of Employees
- Under 49
- Average Hourly Rate
- $250/hr
- Minimal Budget
- $10,000 - $25,000
Strategic Marketing, Global Impact
Silverfox is a global Marketing & Communications Consultancy offering digital and traditional marketing, corporate training, and new media consulting. [... view SilverFox Digital profile ]- Location
- Las Vegas, Nevada
- Number of Employees
- Under 49
- Average Hourly Rate
- $100/hr
- Minimal Budget
- Under $1,000
Ideas that Generate Change for Nonprofits
Williams Whittle has thrived for over 50 years in the greater Washington, D.C. area as a full-service independent advertising agency, working with nonprofit and forward thinking companies dedicated to making a positive impact. [... view Williams Whittle profile ]- Location
- Alexandria, Virginia
- Number of Employees
- Under 49
- Average Hourly Rate
- $150/hr
- Minimal Budget
- $25,000 - $50,000
- At KOB Advertising, we start at the beginning. We constantly strive to refine ourselves, to research new tools and resources, and to be the solution that New Mexico can count on to grow your business in today’s constantly changing environment. [... view KOB Advertising profile ]
- Location
- Albuquerque, New Mexico
- Number of Employees
- Under 49
- Average Hourly Rate
- $100/hr
DIscourse by Design
We are talkStrategy. We go all-in on Integrated Marketing, helping organizations reach audiences and business objectives. How? By methodically connecting the digital dots, mapping a course through the marketing maze, and navigating the communications landscape. [... view TalkStrategy profile ]- Location
- San Antonio, Texas
- Number of Employees
- Under 49
- Average Hourly Rate
- $135/hr
An Integrated Marketing Agency
Nuvolum was established in 2010 as an integrated marketing and public relations firm with an emphasis on healthcare. By blending industry-proven techniques with proprietary strategies, Nuvolum found fast success as a champion for oral surgery brands that delivered unprecedented results. [... view Nuvolum profile ]- Location
- San Francisco, California
- Number of Employees
- 50 - 99
Where Ideas Take Flight
As one of the top advertising agencies in the Midwest, we’re equipped to give your business a leading edge with these services: Branding, Marketing, Advertising, Strategy, Television, Web, Research, Public Relations, Networking, Multimedia, Film, Print, Radio & Copywriting. [... view Skyline Media Group profile ]- Location
- Oklahoma City, Oklahoma
- Number of Employees
- Under 49
Innovative Strategies. Measurable Results.
We help small and medium sized business grow by putting the right message in front of the right person at the right time. Reach the full potential of your business with a custom designed and flawlessly executed Growth Marketing Program. [... view RD Marketing profile ]- Location
- Santa Rosa, California
- Number of Employees
- Under 49
Branded Marketing Blended with Creativity
At twentytwo & brand, we don't just create any old brands - we craft identities that stand out from the crowd. Our team of experts specialize in utilizing design, branding and communication to make sure your message is heard loud and clear. With an eye for innovation and a passion for renewables energy, our [... view Twentytwo & Brand profile ]- Location
- Royal Palm Beach, Florida
- Number of Employees
- Under 49
- Average Hourly Rate
- $199/hr
- Minimal Budget
- $1,000 - $10,000
Smart, Savvy, Scrappy PR To Grow Leads & Brand Awareness
We're a cutting-edge agency that dreams big and delivers stellar results. Our small, yet mighty team is an inspired mix of talented minds that craft integrated campaigns designed for maximum impact. We got you covered from lead generation to brand building and awareness. We foster a creative atmosphere where [... view UPRAISE profile ]- Location
- San Francisco, California
- Number of Employees
- Under 49
- Minimal Budget
- $1,000 - $10,000
GroupLevinson Makes Things Happen.
GroupLevinson Public Relations, located in Philadelphia, PA, is one of the region's highest rated PR firms. GroupLevinson is a full service advertising, branding, public relations, social media and marketing communications agency that creates value for businesses. [... view GroupLevinson PR profile ]- Location
- Philadelphia, Pennsylvania
- Number of Employees
- Under 49
- Average Hourly Rate
- $199/hr
- Minimal Budget
- $1,000 - $10,000
Moving People to Action Through Emotional Connections and Benefits.
Seed Factory is a creative agency with offices in Atlanta and Orange Co, CA. By working across creative content, branding and PR tactics, they can create holistic marketing strategies for business growth, allowing brands to move people through emotional benefits. [... view SEED FACTORY profile ]- Location
- Irvine, California
- Number of Employees
- Under 49
- Average Hourly Rate
- $175/hr
- Minimal Budget
- $10,000 - $25,000
Law Firm SEO Agency
At Kangaroo, our strategic and systematic approach is the cornerstone of our clients' success. Our meticulously designed process provides a robust framework to navigate the complexities of SEO, ensuring that we deliver exceptional results every time. [... view Kangaroo profile ]- Location
- New York City, New York
- Number of Employees
- Under 49
- Average Hourly Rate
- $100/hr
- Minimal Budget
- $1,000 - $10,000
No Nonsense Marketing Support
We're a creative studio, fueling businesses with fractional creative direction, brand development, and integrated creative services. We're not like your typical agency—we're flexible and agile, and take a unique approach to branding and creativity. Our integrated creative services are the support system [... view Aloide profile ]- Location
- Sioux Falls, South Dakota
- Number of Employees
- Under 49
- Average Hourly Rate
- $120/hr
- Minimal Budget
- $1,000 - $10,000
We Accelerate Your Growth Online.
At AV Social Strategies, we work with organizations to craft their brand story, engage their audiences, and establish relationships in their community through creative design, website development, search engine optimization and digital marketing. We also offer video production and content creation services. [... view AV Social Strategies profile ]- Location
- Chicago, Illinois
- Number of Employees
- Under 49
- Average Hourly Rate
- $200/hr
- Minimal Budget
- $10,000 - $25,000
Your Friendly, Full-Service Digital Marketing Agency
Our team combines cutting-edge digital expertise with a proven track record of success to bring measurable results to our clients. Were not here to nickel-and-dime you or give you a cookie-cutter answer: were here to help meet your digital goals with a strategy tailored to you. Digital Neighbor is a proven [... view Digital Neighbor profile ]- Location
- Tampa, Florida
- Number of Employees
- Under 49
- Tenebris Design crafts bold, modern websites that blend creativity with functionality. We specialize in redesigns, development, and digital strategies that help brands grow online. Our mission is to deliver stunning design with measurable impact. [... view Tenebris Design profile ]
- Location
- Atlanta, Georgia
- Number of Employees
- Under 49
- Average Hourly Rate
- $32/hr
- Minimal Budget
- Under $1,000
Agency by Artists for Artists
Contagion Media specializes in content marketing for artists & creative brands. With a mission to make artists more important, our team features artists of all mediums. [... view Contagion Media Art Agency profile ]- Location
- Phoenix, Arizona
- Number of Employees
- Under 49
- Average Hourly Rate
- $100/hr
- Minimal Budget
- Under $1,000
Building brands with bite.
Bigmouth Creative is a purpose-driven brand and marketing agency that helps brands find their voice and amplify their impact. As a Certified B Corp, we blend strategy, design and storytelling to build brands that are as human as they are effective—helping companies and organizations do well by doing good. [... view Bigmouth Creative profile ]- Location
- Chicago, Illinois
- Number of Employees
- Under 49
- Average Hourly Rate
- $175/hr
- Minimal Budget
- $10,000 - $25,000
Performance-Driven, Results-Focused
Bonafide is a Houston, Texas-based online and inbound marketing agency specializing in partnering with growth-minded businesses across the United States. [... view Bonafide profile ]- Location
- Houston, Texas
- Number of Employees
- Under 49
- Average Hourly Rate
- $150/hr
- Minimal Budget
- $1,000 - $10,000
- For over 20 years, jsmithdesign has been providing expert advertising solutions, effective marketing planning, and creative communications for its clients on a regional, national, and international basis. jsmithdesign was formed to allow a close, one-on-one relationship with all clients, from initial planning [... view Jsmithdesign profile ]
- Location
- Dothan, Alabama
- Number of Employees
- Under 49
- Average Hourly Rate
- $125/hr
- Minimal Budget
- $1,000 - $10,000
- PACO Collective is a full-service, cross-cultural, marketing agency specializing in providing a range of services targeting the emerging cross-cultural consumers. We help brands embrace the changing dynamics of American life and we are invested in creating meaningful connections with consumers through our [... view PACO Collective profile ]
- Location
- Chicago, Illinois
- Number of Employees
- Under 49
Law Firm Marketing
We get it! You want law firm marketing that works. You want a beautiful website and traffic that converts into leads and cases. That's what we do! And we do it without long term contracts. Legal marketing is all that we do. [... view Precision Legal Marketing profile ]- Location
- Virginia Beach, Virginia
- Number of Employees
- Under 49
- Average Hourly Rate
- $250/hr
- Minimal Budget
- $1,000 - $10,000
Imigration turns to innovation
21Twelve Interactive is the leading application development company in India, the United States, Canada and Australia. We help you transform the concepts of mobile phones into reliable and robust application solutions, with a surprising design and an incredible user experience that meets the requirements of [... view 21Twelve Interactive profile ]- Location
- New York City, New York
- Number of Employees
- Under 49
- Average Hourly Rate
- $25/hr
- Minimal Budget
- Under $1,000
Fully capable of handling whatever comes next.
Rinck is a full-service marketing agency specializing in the strategic integration of market research and listening, advertising, digital, promotion, and public relations. [... view Rinck Advertising profile ]- Location
- Lewiston, Maine
- Number of Employees
- Under 49
- Average Hourly Rate
- $125/hr
- Minimal Budget
- $50,000 & Up
Public Relations Firms by State
Public Relations Specializations in the US
Hiring Guide: How to Choose the Top Public Relations Agency in the US
What outcomes can the best public relations firm in the US help a brand achieve?
The best public relations firm in the US helps brands achieve outcomes across awareness, credibility, and risk, including:
- Stronger third-party validation through coverage quality, authoritative backlinks, and authoritative mentions
- Higher share of voice compared to competitors in priority outlets
- Reinforced authority via quality thought leadership content, such as keynote invites, analyst quotes, and podcast interviews
- Category positioning by clarifying market expertise through consistent narratives
- Higher lift around launches or market entries, increasing lead generation and customer conversion rates
- Crisis readiness and impact reduction through faster and more coordinated responses to an issue
- Better talent perception through employee advocacy campaigns and employer coverage, increasing applicant volume and quality
According to Edelman’s report, businesses say that corporate communications are accountable for driving these outcomes:
- Media coverage: 87%
- Employee engagement: 79%
- Brand reputation: 69%
- Thought leadership opportunities: 67%
- Social media engagement: 66%
- Brand perception: 54%
- Decrease in negative publicity or crises: 54%
How do I know if a PR company in the United States is top-tier?
The top public relations firms in the United States delivers consistent execution, measurable impact, and strategic clarity. Search for these traits:
- Business to PR translation: Converting revenue goals into PR priorities, such as who to influence, what to be known for, and which moments matter. In fact, 96% of communication leaders rely on data to drive better decisions.
- Category and buyer fluency: Understanding the US influence chain for your market, and having connections to outlets that actually shape your buyers.
- Narrative quality and proof discipline: Pressure-test claims, sharpen positioning, and build proof, so stories are defensible, not promotional.
- Earned journalist trust: Operating with relevance and audience understanding for higher journalist response and easier coverage. 86% of journalist rejection is due to beat and audience misalignment.
- Editorial-grade writing and packaging: Strong pitch samples, executive POV memos, and professional press materials. 59% of businesses report that storytelling and content creation are valuable in PR.
- Proven workflows and reporting system: Clear cadence, defined approvals, escalation paths, and regular reporting that connects outputs with measurable business impact.
What are the biggest red flags when evaluating PR agencies?
Here are the biggest warning signs that usually lead to wasted spend or poor outcomes:
- Guaranteed media placements: No one can ethically guarantee earned coverage, as outlets independently decide what gets published.
- Unsupervised outsourced pitching: Automation or offloaded outreach without QC leads to irrelevant pitches and mistakes that can burn journalist trust and damage your brand.
- Spray-and-pray outreach: Mass blasting or automation-first pitching can get your domain, spokesperson, or agency flagged.
- Conflicts of interest: If they represent your direct competitors, assume divided incentives.
- Risky tactics: Astroturfing, fake reviews, undisclosed paid placements, or black hat practices result in penalties and lower customer trust.
- Lack of crisis protocols: Firms without documented crisis processes leave brands exposed, as delayed or uncoordinated responses increase reputational and financial risk.
What should I provide to a B2B public relations firm before kickoff?
Before kickoff, a brand should prepare the following to help a PR agency avoid a slow start and weak messaging:
- Core messaging document: Defines positioning and consistent narratives tied to key PR metrics like share of voice and message penetration.
- Executive bios and spokespeople details: Needed for targeted placement and credibility in tiered outlets that value expert quotes.
- Product or service roadmap: Helps align PR with launches and milestones, enabling timely earned coverage.
- Customer proof and case studies: Third-party proof points support reputation, while PR measurement frameworks use sentiment and reach to show impact.
- Media assets: Logos and product imagery supporting storytelling and multimedia coverage.
- Legal and compliance constraints: Essential for regulated markets to ensure accurate, approved claims.
- Competitor list: Share of voice and competitive context are core PR measurement metrics.
- Crisis escalation contacts: PR crisis frameworks prioritize rapid response and consistent messaging to protect reputation.
- Marketing calendar: Aligns PR with campaigns and events to maximize reach and avoid conflicts.
What questions should I ask top public relations agencies in the United States before hiring one?
Ask the US PR agency these questions:
Relevant Background
- What types of PR campaigns do you specialize in, and which US industries do you work with most often?
- Can you share recent US-based case studies similar to our industry, size, or growth stage?
- Can you share sample reports or dashboards from current or recent US clients?
Services and Processes
- What is your PR process, from narrative development to pitching and follow-ups?
- How do you handle approvals, revisions, and urgent requests during active campaigns?
- How do you adjust strategy when coverage or momentum does not meet expectations?
- What tools or systems do you use for media tracking, outreach, and collaboration?
Related to Your Project
- How do you decide which US publications, journalist beats, and story angles are right for a brand like ours?
- How do you define and measure PR success beyond impressions and press clips?
- What does your reporting include, and how often will we receive performance updates?
Why People Trust DesignRush
Rated 4.8 on Google and 4.7 on Trustpilot, DesignRush Agency Directory is a reliable resource for finding public relations firms in the United States. We owe this to our executive selection team, which follows a strict screening process when featuring agencies on the platform, assessing key performance indicators, like portfolio, client reviews, and industry reputation.
Learn more about DesignRush Agency Ranking Methodology.
Sources
DesignRush sustains a directory of over 40,000 agencies categorized by service category, location, expertise, and reviews. We build our database in two ways:
- Our dedicated team of agency experts actively searches the web for top-performing companies. We then pull information from their websites, online presence, and client testimonials to verify their status and qualifications prior to listing.
- The agencies listed get notified of their profiles on the website and they can choose to claim it or not, which suggests their availability for more collaborations.
Agencies can also reach out to DesignRush and must go through the verification process prior to being listed.
Public Relations Firm FAQs
What types of PR campaigns do they typically run?
Here are the most common PR campaigns:
Growth campaigns
- Launch PR: Coordinated outreach around a product, service, or company launch to generate awareness and credibility quickly.
- Thought leadership: Ongoing placement of expert commentary, bylines, and POV development to position executives or brands as authorities.
Corporate and stakeholder campaigns
- Corporate communications: Structured messaging around company news, such as milestones, financial updates, or leadership changes.
- Fundraising and investor PR: Media and narrative support around funding rounds, IPOs, or investor milestones.
- Employer branding PR: Storytelling that highlights culture, leadership, and workplace values through earned media.
- Awards programs: Strategic identification and submission to industry awards to secure third-party validation.
Risk and resilience campaigns
- Crisis response: Rapid communications to manage negative events, misinformation, or reputational threats.
- Reputation repair: Sustained PR efforts to rebuild credibility after a crisis, controversy, or prolonged negative coverage.
How do top PR firms in the USA secure media coverage and build long-term momentum?
American PR firms secure media coverage and sustain momentum through a structured, repeatable process that combines strategy, execution, and relationship management.
- Narrative development: Defining a clear, newsworthy story that aligns brand goals with what journalists write about, ensuring relevance rather than promotional messaging.
- Proof-point assembly: Gathering customer outcomes, data, executive credibility, and third-party validation to support claims.
- Media mapping: Identifying journalists and media outlets based on beat, audience fit, and past coverage.
- Angle creation: Adapting the core narrative into timely, outlet-specific angles tied to trends, news hooks, or audience pain points.
- Pitching cadence: Sending pitches in controlled waves to avoid inbox fatigue while maintaining steady visibility across priority publications.
- Follow-ups and refinement: Using thoughtful follow-ups to clarify relevance or provide a new context rather than repeat the same message.
- Reactive opportunities: Monitoring breaking news and journalist requests to insert expert commentary quickly, compounding coverage between major campaigns.
- Relationship building and iteration: Earning trust through reliability and relevance—relationships can open doors, but newsworthiness still drives results.
How much does it cost to hire a PR agency in the United States?
PR agency costs in the United States vary widely based on the scope of work, pitch volume, media tier, industry complexity, crisis sensitivity, and specific deliverables. However, price ranges typically fall within the following:
| Engagement type | Typical cost range | Notes |
| Monthly retainer (ongoing support) | $5,000-$20,000+ per month | Common range for standard campaigns; larger national/global programs can exceed this. |
| Hourly rate | $100-$300 per hour (avg. $270 per hour) | Used for consulting, strategy, or special projects. |
| Project-based fees | $5,000-$50,000+ | One-off campaigns, like product launches or funding announcements. |
| Pre-set packages/tiered retainers | $4,000-$8,000+ per month | Fixed deliverables at defined tiers. |
What’s the difference between a B2B public relations agency and a B2C PR firm?
B2B (business-to-business) and B2C (business-to-consumer) PR firms differ based on audience, buying cycle, and media focus.
B2B PR agency
B2B PR targets niche decision makers and long buying cycles, with coverage focused on industry and trade publications. Messaging relies on proof points like ROI, case studies, and expertise, with indirect conversion goals tied to pipeline influence and a steady, lower volume cadence.
B2C PR firm
Consumer PR targets broad audiences and shorter buying cycles, emphasizing mainstream media, lifestyle outlets, and creators. Storytelling is emotion-led and trend-driven, with clearer near-term conversion expectations such as traffic or sales and a faster, campaign-based cadence.
When should I hire a PR company instead of handling PR in-house?
Brands should decide between an agency and in-house PR based on scale, speed, and risk tolerance.
Hire a PR company if:
- You need rapid scale or intensive campaign support that exceeds internal bandwidth.
- You want immediate access to established media relationships across top-tier and niche outlets.
- You are planning a high-stakes launch, funding round, rebrand, or market expansion.
- You need crisis readiness or a 24/7 response capability that in-house teams cannot sustain.
- You operate in a complex or regulated industry that requires specialized PR expertise.
- You want an external perspective to sharpen positioning and messaging.
Keep it in-house if:
- PR needs are steady, predictable, and limited in scope.
- Your team already has strong media relationships in your core category.
- Campaign intensity is low and tied mainly to internal updates or announcements.
- Budget constraints favor salaried roles over agency retainers.
- You prioritize deep institutional knowledge over broad external reach.
About The Author and Expert Reviewer
Jelena Relić has hundreds of top-ranking articles and a lifestyle & culture magazine she calls The MAN. She gained valuable content and SEO experience working at Digital Circle and Neil Sahota, which she now uses to deliver top-quality B2B content at DesignRush, particularly in the creative industry.
Mariana Delgado is the Head of Marketing at DesignRush, with more than ten years of experience across digital marketing, sales management, search, and video advertising. Since joining DesignRush, she has delivered 3× site-traffic growth and 2× growth in monthly revenue by building scalable, performance-led programs that connect acquisition, content, and brand across channels. Her campaigns have achieved a 5:1 ROAS.
Latest Trends Related to Public Relations
