Are you looking for a trustworthy brand strategy agency to create and refine your brand identity, increase online visibility, and attract more customers? Our shortlisted selection, based on verified client feedback and relevant case studies, is a reliable source for discovering top brand strategy firms for your unique project. Dive into our directory to narrow your search by location, budget, team size, and more.
We have thoroughly assessed the brand strategy expertise, team structure, portfolios, client testimonials, pricing plans, and relevant awards of over 2,500 brand strategy agencies. Learn more about our selection criteria and how we identify the top players in the brand strategy sector.
The Number 1. Brand Strategy Agency as Selected by DesignRush Is...
Notable clients: Hopscotch, Disney, Hershey's, Google, Microsoft
Motto is a brand strategy agency that helps brands discover and define their vision, culture, and visual identity to align with their business objectives. The agency employs a bespoke methodology to identify the signature idea that best resonates with the right audience. Its brand strategy suite covers research, audits, analysis, brand positioning, brand architecture, brand narrative, and naming and nomenclature services.
Motto Success Story
Challenge: Preparing to emerge from stealth mode, fintech company Hopscotch partnered with Motto to position itself as a pioneering platform for small companies. Initially named Zuro, the client also requested a renaming strategy to emerge with a distinct name that reflects character and significance, thus easing its go-to-market journey.
Solution: Motto performed vision-casting, a 5-point culture assessment, stakeholder interviews, strategic workshops, competitive audits, and expert interviews to lay the groundwork for the brand strategy. Building on this, the agency crafted a purpose and vision language, created positioning statements, defined audience personas, and presented conceptual themes and naming options.
Results: Following the launch, Hopscotch hired 600% more staff and raised $10 million in funding. The new brand won 10 design awards, including GDUSA, Awwwards, and Indigo.
Notable clients: Royal Caribbean, Cisco, Gilette, Uber Central, Intel Evo
WANT Branding is a seasoned brand strategy firm that has helped create over 2,000 brands. The agency focuses on three core aspects of brand strategy: brand definition and positioning, brand architecture, and brand messaging. By employing this approach, WANT Branding empowers clients to convey their vision comprehensively and build customer loyalty.
WANT Branding Success Story
Challenge: Royal Caribbean was looking to scale its business and introduce new assets across its offering. The company reached out to WANT Branding for a new brand identity that would appeal to new and target customers alike.
Solution: Throughout its seven-year collaboration, WANT Branding provided brand strategy, positioning, naming, architecture, and wayfinding creations. The brand novelties were applied to Royal Caribbean cruises, onboard elements, and island resorts.
Results: Between 2011 and 2019, Royal Caribbean saw a $4 billion increase in revenue, a surge in its stock price from $23 to $133, and garnered numerous media and travel recognitions.
Notable clients: Vessel, Tony Robbins, World Vision, Andis, Rock Church
BLVR is a brand strategy agency specializing in crafting distinct brand value and identity, elevating the brand’s market position, and helping them articulate an authentic brand story and narratives. Common brand strategy services provided by BLVR include research and insights, purpose and vision defining, audience identification, market differentiation, and strategic positioning. These services are further reinforced with brand architecture and behavior go-to-market plans.
BLVR Success Story
Challenge: Golf bag manufacturer Zonson had ambitions to expand its offering with a direct-to-consumer (D2C) lifestyle brand across the US market. The company hired BLVR to tailor a brand strategy entailing name curation services and positioning tactics.
Solution: Using audience segmentation, BLVR uncovered ethically mindful customers as an untapped market segment and aligned the brand strategy and positioning around their beliefs. They named the brand Vessel and created an identity built on the premise of “purpose.”
Results: Vessel experienced a 178% year-over-year (YOY) traffic increase and was named the 11th fastest-growing business in San Diego.
Notable clients: Greenville Literacy Association, Warehouse Theatre, Southern First, Sandline, Community Finder
FUEL is a brand strategy firm that creates distinct brand identities for diverse clients to expand their visibility and help them reach new heights. The agency employs a proprietary brand strategy approach, entailing market and competition research, personas and journey mapping, defining central mission and challenges, brand audit, architecture, and brand messaging. Boasting over 13 years on the market, this 100% female-led company has built over 100 brands.
FUEL Success Story
Challenge: Greenville Literacy Association enlisted FUEL's service for a logo rebrand and a marketing campaign to broaden the visitor reach of its traditional book sale event. Over the years, the client felt that the event's visibility started to fade and requested a brand refresh to represent its mission better.
Solution: FUEL conducted user persona research for new potential market segments and modernized the client's logo with a new color palette. The brand optimization empowered the client with an identity that facilitates a strong visual connection between the logo and the event.
Results: Thanks to the new branding efforts, the event saw 12,000 attendees. Subsequently, the client sold over 102,000 books and raised over $135,000 in funding.
Notable clients: Three Sisters Meats, Evention, Elite International Soccer Training, Reliable Waste Services, Visions EyeHealth Center
Studio Ostendo is a brand strategy agency with extensive experience in transforming ideas into well-defined brands with visual identities that are poised to break new markets. The agency helps create successful brand identities, books and editorials, environmental and wayfinding graphics, and communication programs by leveraging both physical and digital assets. In recognition of its excellence, Studio Ostendo has received several ‘Society of Typographic Arts 100’ awards for its work.
Studio Ostendo Success Story
Challenge: Three Sisters Meats contacted Studio Ostendo upon receiving feedback from relevant stakeholders that the brand wasn't aligned with its scaling ambitions. The client requested a rebranding strategy that would help propel the company's market expansion.
Solution: Studio Ostendo conducted a brand photography shoot for social media content, investor pitches, and the company website. Across the visuals, the agency aimed to portray the flavors and simple ingredients of the client's meat line while presenting potential scenarios in which the dry-cured meat would complement consumers' gourmet endeavors.
Results: Powered by a new brand identity, Three Sisters Meats secured over $50,000 in funding to support its manufacturing, production, and marketing ambitions.
Notable clients: Big Nerd Ranch, CBS Philadelphia, Monday Night Brewing, Brightwild, Tensure
Matchstic takes a bespoke approach to brand positioning, crafting bold identities that stand out from the crowd. This approach is powered by a focused brand strategy and complementing marketing services. Through in-depth research and collaborative sessions, Matchstic aims to define its clients' true purpose, position, and personality, helping them establish strong market positions with enduring identities.
Matchstic Success Story
Challenge: Big Nerd Ranch requested professional assistance from Matchstic for a comprehensive strategy that would reflect their pivot to another branch of services.
Solution: Matchstic used the client's legacy visuals as the basis for a fresh look and chose a new color palette that better reflected the brand. It also delivered new typefaces and photography that focused on the client's end users, putting an emphasis on human experience rather than the brand's technical aspect.
Results: The revamped identity integrated Big Nerd Ranch's proficiency in both training and app development, uniting them under a new aesthetic. A set of custom pixel icons provided by Matchstic ensured that Big Nerd Ranch kept its whimsical style.
Notable clients: Citrix Systems, Vallen, Gore, John Deere, Spectrum Enterprise
With nearly 50 years in the market, Tenet Partners’ seasonality and proven methodology have delivered compelling signature brand identities for eminent corporate players on a global scale. Focusing on corporate and consumer branding, it crafts intricate brand strategies, with services extending to brand and product positioning, portfolio optimization, brand messaging, customer segmentation, and loyalty building.
Tenet Partners Success Story
Challenge: After surpassing $1 billion in revenue and completing successful acquisitions, Citrix emerged as a major player in desktop virtualization and cloud infrastructure solutions. With global giants like Microsoft seeking partnerships, Citrix reached out to Tenet Partners to elevate its brand stature and craft an identity that reflects its new status.
Solution: Tenet Partners changed the client's brand positioning from a functional-based to a benefit-driven strategy, introducing a new brand identity that communicates openness, transparency, and scale. Tenet Partners delivered custom audience messaging through a partnership and ingredient branding program that was voted one of the market's best channel programs.
Results: The new brand identity appealed to a broader market, facilitating valuable connections with prospective customers and allowing Citrix to maintain its upward growth trajectory. Notably, in six years, Citrix Systems doubled its revenue to just under $3 billion.
As a multi-disciplinary branding agency, C42D understands the importance of engaged customers, dedicated audiences, and sustained conversions. The agency specializes in delivering brand strategy services for early-stage companies, comprising interviews, analysis, and research. The C42D team’s specialty extends to defining brand behavior, strategy framework, and pillars that form a unique brand narrative.
C42D Success Story
Challenge: Recognizing the gap in reassuring brand presence among top fertility clinics, Kindbody aimed to pioneer a modern, technology-driven clinical experience. To deliver on its ambition, the client entrusted C42D with crafting its brand story, identity, and website under a tight launch deadline.
Solution: C42D built the strategy with a focus on educating the client's core target audience and growing brand awareness with visually appealing details. The agency introduced a typewritten font as a nod to the client's feminine aesthetic and provided a brand design with a cohesive color palette for Kindbody's website.
Results: Following the launch, Kindbody’s website attracted over 20,000 visitors. In addition, the client secured over $56 million in Series A and B funding, followed by an estimated $218 million in Series C and debt financing.
Notable clients: Natibre, Sony, Toyota, Fox Entertainment, Intuit
Tailoring brand experiences for nearly two decades, La Visual provides branding services that clearly articulate brands’ ethos and vision. With a portfolio encompassing brand strategy development, brand identity, messaging, brand launch, naming, positioning, and communications, the agency transforms clients’ brand aspirations, empowering them to prosper across the digital economy. In affirmation of its accomplishments, La Visual was honored with the 'W3 Best in Show Award’ in 2019.
La Visual Success Story
Challenge: A natural supplement producer worked with La Visual to introduce its Natibre brand to the U.S. market. The company wanted an identity that would resonate and appeal to the English-speaking audience and break through the saturated U.S. supplement market. A core objective of this project was to craft a brand that overcomes the perception of supplements as "clinical" or "medicinal".
Solution: La Visual started a brand illumination process involving surveys, stakeholder interviews, product tasting, store visits, and competitor analysis to gain insights on potential market opportunities. Building on this, the agency created the logo, color palette, typography, and design patterns, a custom packaging design set, and 3D renders.
Results: La Visual's brand illumination process showcased good performance across different regions, cultures, verticals, and markets. Notably, the bilingual team managed to create a brand that fits well within the cultural context of the target market, presenting a compelling identity that resonates with the intended audience.
Notable clients: Apple, TaskRabbit, Earnest, Kate Farms, Agren
Anchour is a brand strategy agency focused on building distinct brand narratives that sustain growth. The agency's branding work has been recognized by prestigious industry authorities, including MADE, Inc., Awwwards, and more. Anchour's branding portfolio features brand strategy, architecture, positioning, and messaging services catering to eCommerce, software, food, beverage, hospitality, and finance clients.
Anchour Success Story
Challenge: Dairy producer Kate's Butter partnered with Anchour for a full rebranding service, which included a packaging design. The client envisioned its brand embodying its quality products and values while staying modern and appealing to its target audience.
Solution: Anchour preserved the client's authentic, family-style brand while offering a fresh retouch of the old logo. The agency created a new packaging design and launched a brand video to reinforce the client's home-grown theme.
Results: The new brand identity, along with supporting marketing efforts, contributed to a 302% web traffic increase, a 112% organic search surge, and a 400% boost in wholesale applications.
To identify the top brand strategy firms, we rigorously evaluated their case studies, client reviews, industry reputation, team expertise, portfolio, and leadership effectiveness. Our thorough analysis allows us to spotlight the agencies most adept at enhancing brands’ digital footprint and growth potential.
Our team of agency experts developed a scoring system to evaluate their overall performance based on several key factors:
Reviews: Quality of work, client satisfaction, project management, communication style, and level of trustworthiness
Portfolio: The agency's track record of delivering brand strategies for clients from various industries
Awards and press: A list of awards and recognitions by reputable industry experts and third-party agencies
Team bios: Qualifications, certifications, and team member’s industry experience extent
Core services: An overview of the agency's fields of expertise and core competencies
Branding services: Expertise in crafting impactful brand strategies that establish strong market position and generate revenue.
Every branding agency featured on DesignRush is evaluated for branding expertise, service quality, and verified client feedback. Some featured placements may be paid.
We're a consumer-centric brand partner that helps thoughtful goods become market-leading brands that people love to buy...
Top Services:
Branding
Web Design
Product Design
Package Design
UI/UX Design
Show more
Location
Salt Lake City, Utah
Number of Employees
Under 49
Average Hourly Rate
$150/hr
Minimal Budget
$25,000 - $50,000
Portfolios Count
6 Projects Listed
Fonder Studio Services
Branding
Web Design
Product Design
Package Design
UI/UX Design
eCommerce Development
Creative Services
Digital Strategy
Web Development
Graphic Design
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
MereCatch
Escapely
Plyo
Goldbug
Butcher Bird
Larkspur Baby
Ricoh
Optera
Data sourced from the agency's DesignRush profile
Fonder Studio Reviews & Testimonials
Tracy Warneke Founder at Pick of the Pantry
5.0★
Branding Review from Tracy Warneke
Stop looking for a branding company. Fonder is who you want on your team!I went to Fonder because I had an idea of what I wanted my brand to be, but I wasn't sure how to properly communicate my vision to the world. The people at Fonder took the time to listen to my messaging and show that they clearly understood what my brand was, what it stood for, and what the world should see and feel when they look at it. Fonder took what I could only describe and made a tangible brand image and feel that truly resonates with the brand's vision and my customers. Fonder made the intangible tangible. Throughout the entire process, I was blown away at their professionalism, timeliness, and openness to accept feedback and work with me. I'm thrilled with what Fonder created, and I will be going back to them for any future work. I would absolutely recommend Fonder. Stop searching for a branding company. You've found the best one here!
Undisclosed Global Lead & Demand Gen Sr. Mgr at Ricoh
5.0★
Branding Review from Undisclosed
The challenge was to expand into a new division of the organization. The goals were the messaging, positioning, overall look/feel of the new division, and the creation of the assets to implement into the overall global website.The outcome was visual excellence. The commitment to learning our business and Tom's spectacular, overall creative direction is really second to none. His calmness, vision, and ability to drive the project forward with professionalism and creativity were appreciated.
Zachary MacAffer Co-Founder at NuRange Coffee
5.0★
Branding Review from Zachary MacAffer
We cannot say enough good about FlowState and how this turned out. Our identity is clear and concise and we receive compliments multiple times a day regarding the packaging they designed. It will stand out against a shelf and buyers are eager to get them on the shelves ASAP.The workflow was incredibly effective. Expectations we made clear and upheld, and they knew exactly what questions to ask.FlowState's commitment to their clients goes above and beyond.
Reviews verified by DesignRush and sourced from the agency's profile View All Reviews
Dirt is a global creative studio building for the deeply invested, the sick start-ups and the cool giants...
Top Services:
Branding
UI/UX Design
Web Design
Web Development
Mobile App Development
Show more
Location
Sydney, Australia
Number of Employees
Under 49
Average Hourly Rate
$250/hr
Minimal Budget
$25,000 - $50,000
Portfolios Count
5 Projects Listed
Studio Dirt Services
Branding
UI/UX Design
Web Design
Web Development
Mobile App Development
Package Design
Print Design
Video Production
Content Marketing
Creative Services
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
Bace
North House Projects
Salt Grooming
Housed
Snapchat
Uchi Matcha
Flok
WldCntry
Monica Morales
Norcu
Data sourced from the agency's DesignRush profile
Studio Dirt Reviews & Testimonials
Jake Tesoriero Brand development at North House x Norcu
5.0★
Branding Review from Jake Tesoriero
We've worked with the Dirtverse team on the branding for both North House and, more recently, Norcu. We gave them pretty much free rein creatively and were blown away by what they came back with every step of the way. They really understood what we were trying to achieve, even when we couldn't necessarily put it into words ourselves. They're creative, easy to work with and genuinely great at what they do. We couldn't be happier with both brands and would highly recommend the Dirtverse team!
Marco Noé Filmmaker at WldCntry
5.0★
Web Design Review from Marco Noé
We had the absolute pleasure of working with the talented team at Dirt on the branding and website for WldCntry. From our first call their creativity, strategic thinking, and well rounded skillset all spoke to what we believe is high quality work. The team brought WldCntry to life with a visual identity that not only stands out but perfectly captures what we set out to build. A video production company that breaks a few rules while still believing in the fundamentals needed for award winning films. Their ability to translate a feeling and vision into a cohesive impactful brand was an unforgettable experience!
Bo Rex Founder at Bace
5.0★
Branding Review from Bo Rex
Working with the girls at Studio Dirt was such a pleasure, we had the idea they turned it into something beyond our imagination to give us and our clients the best experience. From branding to website design and social media ideation and much more they are such a big help and continue to be even now. Bace would not exist without them and we are truly grateful.
Reviews verified by DesignRush and sourced from the agency's profile View All Reviews
Your brand partner for big business breakthroughs. Skyne is the strategic, design and innovation firm for ambitious organisations ready to lead, grow, and stand out...
Top Services:
Branding
Market Research
Package Design
Creative Services
Digital Strategy
Show more
Location
Dubai, United Arab Emirates
Number of Employees
Under 49
Minimal Budget
$25,000 - $50,000
Skyne Services
Branding
Market Research
Package Design
Creative Services
Digital Strategy
Graphic Design
Business Consulting
Logo Design
Web Design
Print Design
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
SHUROOQ
JOMARA (BATEEL)
QOOT
DUBAI CHAMBER
PRONK
SAIF ZONE
JUMEIRAH EMIRATES TOWERS
CLUB NL
Al Shifa
Care Medical
Data sourced from the agency's DesignRush profile
Skyne Reviews & Testimonials
Björn Floot General Manager at Asteri Beauty
4.7★
Strategy Consulting Review from Björn Floot
Skyne is an outstanding branding agency in Dubai. Their deep local knowledge, creative approach, and friendly team make the entire process smooth and enjoyable. They truly understand how to connect brands with the regional market while delivering exceptional service every step of the way.
Marcel Pronk CEO at Pronk Multiservice FZE
5.0★
Brand Strategy Review from Marcel Pronk
For Pronk it was a game changer to get connected with Skyne. We are a 40 year old company and needed to change our identity, logo and position in the market. Skyne took the time to inform and educate which options there were available. The final outcome has been en is still great. If you want to change, grow or sell the company Skyne is the go to company! Thanks Skyne team.
Frank de Baat General Manager at MIRE properties
4.7★
Market Research Review from Frank de Baat
Skyne assisted MIRE for market research and strategic selection of future developements and projects for our overseas clientele. They are an proven strategic partner which market knowledge, vision, creativity, and business intelligence to lift our product portfolio to the next decade. We can highly recommended Skyne to any organization, product or service for local or international markets.
Reviews verified by DesignRush and sourced from the agency's profile View All Reviews
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
White Claw Hard Seltzer
Phillips Distilling Co.
Zesty Paws
Trail Magic THC Beverages
Tilray Brands
Silver Oak
O'Neill Vintners & Distillers
mike's hard lemonade
Costa Farms
Hard Rock Hotels and Casinos
Data sourced from the agency's DesignRush profile
Agency Squid Reviews & Testimonials
Shira S Owner at Smart Reach ai
5.0★
Branding Review from Shira S
We partnered with Agency Squid to refine and elevate our brand identity for a SaaS platform in the B2B space. Operating in a competitive landscape, we needed strong positioning, messaging clarity, and a compelling visual presence to stand out.From the very beginning, the Agency Squid team demonstrated a deep understanding of our market, challenges, and goals. They asked the right questions, offered valuable strategic insights, and walked us through a structured branding process that was both collaborative and efficient.The outcome was a refreshed brand strategy that clearly communicates our core value, differentiators, and relevance to our target audience. We received high-impact messaging frameworks and creative assets that are now integrated into our website, sales materials, and marketing campaigns.What we appreciated most was their thoughtful, ego-free approach and consistent responsiveness. Every milestone was met on time, and they were always open to feedback, ensuring we were aligned throughout the project.This branding work has already improved our sales conversations, marketing performance, and overall brand perception. It was a seamless and professional experience, and were excited to continue working with Agency Squid in the future.
miranda sova Review from Google
5.0★
miranda sova's Review Sourced from Google
Agency Squid is truly unlike any other ad agency out there. There is no ego involved and they listen to what their clients needs are while still challenging them to think about things differently. The smaller but mighty team is well rounded and each bring a different perspective to the table. I would recommend them for any design/marketing, product promotion or special project. Doesn’t hurt that their workplace is so cool too!
Sophia Grotkin Review from Google
5.0★
Sophia Grotkin's Review Sourced from Google
Unique perspectives, dedicated team. Do not hesitate a minute to trust this agency with your branding and advertising future.
Reviews verified by DesignRush and sourced from the agency's profile View All Reviews
Matic is a strategy, design, and technology partner. We help teams build brands, websites, and digital products that drive growth. Trusted by GoDaddy, Nextracker, Colorado Tourism, and Toast...
Top Services:
Branding
Web Design
Web Development
UI/UX Design
Software Development
Show more
Location
Denver, Colorado
Number of Employees
Under 49
Average Hourly Rate
$200/hr
Minimal Budget
$25,000 - $50,000
Portfolios Count
8 Projects Listed
Matic Digital Services
Branding
Web Design
Web Development
UI/UX Design
Software Development
Product Design
Logo Design
Design Services
Digital Strategy
Mobile App Development
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
GoDaddy
Toast
Nextracker
Forefront Power
TeamBuildr
Colorado Tourism
Atlas Cruise Lines
Ventura Growth
Azira
PIR.org
Data sourced from the agency's DesignRush profile
Matic Digital Reviews & Testimonials
Jay Daniels Review from Google
5.0★
Jay Daniels's Review Sourced from Google
Josh and the team at Matic Digital are skilled and creative technologists who delivered again and again throughout the project's lifecycle, adding value via their expertise, insights, and extensive experience. Whether you're looking for UX/UI design, experience, brand, and strategy consulting, or custom software development assistance, I can't recommend Matic Digital highly enough.
Reviews verified by DesignRush and sourced from the agency's profile View All Reviews
Finally, a smart, integrated creative and media agency that gets what you do, gets going and gets results. Hi, were Modo Modo. Creative & Media for complex businesses...
Top Services:
Digital Marketing
Creative Services
Content Marketing
Advertising
Show more
Location
Atlanta, Georgia
Number of Employees
Under 49
Average Hourly Rate
$175/hr
Minimal Budget
$25,000 - $50,000
Portfolios Count
1 Project Listed
Modo Modo Agency Services
Digital Marketing
Creative Services
Content Marketing
Advertising
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
Carrier
Interface
Coca-Cola
Southwire
Equifax
GHX
Peach Bowl Inc. - Chick-fil-A Peach Bowl
NCR Atleos
Powerside
Global Payments
Data sourced from the agency's DesignRush profile
Modo Modo Agency Reviews & Testimonials
Allyson Burroughs Vice President, Brand, Digital, and Communications at Ricoh North America
5.0★
Integrated Marketing Review from Allyson Burroughs
I had the pleasure of working with Modo Modo Agency in 2022, when I was responsible for the complete renovation of Ricoh North America's brand narrative and visual design system, across all channels and all audiences. There were three immediately necessary elements - 1) internal communications materials about the overhaul of the brand narrative in order to build trust and enthusiasm internally for the new strategic direction of the company, 2) recruitment marketing assets to attract new talent to the organization very rapidly, and 3) go-to-market assets for multiple vertical industries where Ricoh was strategically focused on specific levels of growth.Modo Modo Agency helped me lead the charge by generating extremely valuable internal communications materials, visual design system assets, manager and leadership guides and more to help with evangelizing internally the evolved brand narrative and the new strategic plan set forth by the CEO. They also created a significant number recruitment marketing assets for a number of digital channels to help build excitement around the brand, attract talent, and encourage employment applications for the significant number of open positions the company needed to fill. Lastly, we worked closely on GTM initiatives across paid and owned channels for the specific vertical industries Ricoh had identified in their strategic growth plan.The team is strategic, focused on meeting business objectives, and delivering on the critical KPIs of each program. Modo Modo Agency stepped in quickly, delivered smart, well-executed, and effective assets for all the audiences and channels we needed to address. I would enthusiastically recommend them and would most definitely hire them again.
Maria Manahan Review from Google
5.0★
Maria Manahan's Review Sourced from Google
An amazing team. Always by our side. They listen and deliver quality work. I love working with their team members.
David Epps Review from Google
5.0★
David Epps's Review Sourced from Google
This is our first year at Peach Bowl, Inc. working with Modo Modo. In fact, we're literally months into our business relationship.I'll be able to provide a more thorough review later, but we have found Modo Modo to be an intensely engaged agency. They have very talented people in the design chairs and the account management team. They've been extremely responsive in terms of learning how we like to work, and reacting accordingly.We made the decision to leave one agency and sign on with Modo Modo, and the best thing I can say at this point is that we are not disappointed in our decision. We've seen and are expecting top-shelf work from them.
Reviews verified by DesignRush and sourced from the agency's profile View All Reviews
1851 is a team of creatives who believe strategy without imagination is boringand imagination without strategy is useless. We bridge both, delivering work thats sharp, relevant, and unforgettable...
Top Services:
Creative Services
Location
Denver, Colorado
Number of Employees
Under 49
Average Hourly Rate
$150/hr
Minimal Budget
$25,000 - $50,000
1851 Creative Services
Creative Services
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
The mind once stretched by the imagination never regains its original shape.
Next Brand stands as a firmly established enterprise with operational bases in Melbourne, Australia, and Cape Town, South Africa. Our team boasts extensive experience in human-centered design principles, allowing us to adeptly craft compelling corporate strategies and deliver exceptional outcomes for a...
Top Services:
Branding
Package Design
Mobile App Development
Web Development
Graphic Design
Show more
Location
South Melbourne, Australia
Number of Employees
Under 49
Average Hourly Rate
$250/hr
Minimal Budget
$25,000 - $50,000
Portfolios Count
3 Projects Listed
Next Brand Services
Branding
Package Design
Mobile App Development
Web Development
Graphic Design
Print Design
Logo Design
Web Design
Business Consulting
Creative Services
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
Note Printing Australia
Civeo
Openway Foods
Invictus Games
Original Juice Co
Melbourne Victory FC
Crawfords Group
Caballero Chocolates
Conargo Capital
Bluejaÿ Ai
Data sourced from the agency's DesignRush profile
Next Brand Reviews & Testimonials
Nesan Naidoo Review from Google
5.0★
Nesan Naidoo's Review Sourced from Google
Lee and the team are brilliant at what they do and are international Gold award winners for design and strategy.
Polo Jimenez Review from Google
5.0★
Polo Jimenez's Review Sourced from Google
Next can easily be considered the best kept secret in the branding scene in Melbourne.Their understanding of marketing and the way they approach every project is unique to get the best results
Reviews verified by DesignRush and sourced from the agency's profile View All Reviews
BrandedByStory is a luxury storytelling and branding studio dedicated to helping businesses build lasting brand capital within their communities. The agency focuses on bridging the gap between a companys real-world reputation and how it is perceived online. By uncovering the authentic story behind each...
Top Services:
Video Production
Branding
Creative Services
Digital Strategy
Design Services
Show more
Location
Charleston, South Carolina
Number of Employees
Under 49
Average Hourly Rate
$156/hr
Minimal Budget
$25,000 - $50,000
Portfolios Count
3 Projects Listed
BrandedByStory Services
Video Production
Branding
Creative Services
Digital Strategy
Design Services
Digital Services
SEO
Digital Marketing
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
Brandswell is an integrated brand, marketing, and communications agency renowned for leveraging expert energy and a legacy of excellence to drive superior marketing results. With a proven 15-year track record, we excel in the ideation, implementation, and activation of original, highly effective marketing...
Top Services:
Branding
Digital Services
Graphic Design
Creative Services
Digital Strategy
Show more
Location
Johannesburg, South Africa
Number of Employees
Under 49
Average Hourly Rate
$300/hr
Minimal Budget
$25,000 - $50,000
Brandswell Services
Branding
Digital Services
Graphic Design
Creative Services
Digital Strategy
Video Production
Public Relations
Print Design
Design Services
Reputation Management
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
FTP Agency is an experiential marketing agency that creates custom experiential vehicles and mobile pop-ups so your brand's message is not just seen, it's felt...
Top Services:
Event Marketing
Branding
Creative Services
Reputation Management
Design Services
Show more
Location
New York City, New York
Number of Employees
50 - 99
Average Hourly Rate
$100/hr
Minimal Budget
$25,000 - $50,000
Portfolios Count
1 Project Listed
FTP Agency Services
Event Marketing
Branding
Creative Services
Reputation Management
Design Services
Digital Strategy
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
Signal Factory is a brand and creative studio blending deep insight, high-end visuals, and creative intuition to build brands that speak volumes. Since 2010, we've closed the gap between strategy and execution, helping global brands move from fragmented messaging to brand systems that scale...
Top Services:
Creative Services
Design Services
Branding
Graphic Design
Video Production
Show more
Location
Tulsa, Oklahoma
Number of Employees
Under 49
Average Hourly Rate
$200/hr
Minimal Budget
$25,000 - $50,000
Signal Factory Services
Creative Services
Design Services
Branding
Graphic Design
Video Production
Logo Design
Web Design
Product Design
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
A brand strategy agency specializes in positioning a company and its products in niche markets to create a positive impression on target customers. In doing so, it improves brand recognition, credibility, and loyalty.
Brand strategy is critical because 88% of consumers find authenticity a key factor when deciding which brands they support. Additionally, businesses with consistent branding report a revenue growth of up to 20%.
Creating a successful brand strategy has unique challenges and difficulties, including:
Audience perception: Businesses need extensive market research and analysis to develop a brand strategy that resonates strongly with audiences.
Competitive Landscape: Differentiating your business in a crowded marketplace is a constant challenge, requiring an innovative brand strategy and a compelling unique selling proposition (USP).
Consistency across channels: Maintaining consistent messaging and branding across various offline and online platforms is crucial for building credibility and powerful brand recall.
Staying relevant: Brands must continually adapt to changing market trends, consumer preferences, and cultural shifts to remain relevant and appeal to their target audience.
Managing brand reputation: With the rise of social media and online reviews, brands need to actively manage their reputation, swiftly addressing negative feedback or crises that may arise.
Globalization: Brands operating in multiple markets must consider cultural nuances and regional preferences to ensure their messaging resonates effectively.
Here’s a case study to illustrate these points. MIND GAMES is a luxury fragrance line that aims to empower customers by reminding them of a time they conquered a challenge or competition. However, the company had a fragmented brand identity and no website, so it hired the brand strategy firm Lounge Lizard.
Lounge Lizard developed a consistent brand story and identity and used these to build a customized eCommerce website for the client. It told the story of each product, created videos and animations, implemented search engine optimization (SEO) strategies, and planned for the brand’s future growth.
Within a month, MIND GAMES recorded 6,200 new users, increased engagement by 93%, and saw a 13% new user growth week-over-week.
What do brand strategy companies do?
A brand strategy company develops and implements customized marketing and advertising strategies to establish a business in a specific market. This includes understanding the business’s unique needs and goals, creating a brand identity and message, and helping define its unique selling proposition (USP).
The various services of a brand strategy firm include the following:
Brand audit
Market research
Visual identity design
Brand strategy development
Brand positioning
Rebranding
Brand launch
Omnichannel marketing
Branded campaigns and promotions
Brand workshop
Advertising campaigns
How much do brand strategy services cost?
Brand strategy services cost $15,500 minimum for a campaign. The top 50 brand strategy agencies on DesignRush charge an average hourly rate of $142. 21.8% of the agencies accept a minimum project rate of $1,000, and 2.2% accept at least $50,000.
The price can increase if you add brand launch, content marketing, advertising campaign, social media marketing, and other services to your brand strategy package.
Why should I hire a brand strategy agency?
You should hire a brand strategy agency because they have the experience and expertise to effectively position your brand in niche markets, improve customer relationships, and drive long-term business growth. They also have the tools and technology to deliver data-driven insights for your brand.
Leverage branding expertise and experience: Brand strategy firms have the skill and knowledge to develop a unique brand identity, effectively position it in the market, and drive awareness and equity.
Be unforgettable: Stories are 22 times more memorable than facts or statistics. As experts, brand strategy companies are well-versed in telling a brand’s story to ensure it engages target audiences.
Improve customer relationships:66% of consumers value a brand’s trustworthiness, and 30% say they would not use the product of a brand they don’t trust. Aside from creating content and graphics that resonate with target customers, brand strategy agencies include trust markers to improve customer relationships and establish credibility. These include using customer reviews, testimonies, and awards in campaign materials.
Position your business for long-term growth: The world’s top 100 brands have increased their aggregate value by 22% in the past year, totaling $8.7 trillion. Brand strategy firms plan for the long term to ensure your brand remains relevant and at the top of your customer’s minds.
Gain measurable results: Being data-driven is a must for brand strategy agencies. They use data and analytics to understand what’s working and what isn’t and adjust their strategies accordingly to deliver optimal results.
A case study demonstrating the benefits of hiring a brand strategy agency is when Unison Infrastructure worked with Digital Silk. Unison Infrastructure had numerous subsidiaries across Europe and the U.S., but its branding and messaging were inconsistent. Because of this, it had poor brand recognition and target audiences and potential employees could not differentiate it from its competitors.
Digital Silk created a strategic roadmap, aligning Unison Infrastructure’s brand identity with its goals and market positioning. The brand strategy agency also created a branding deck, unified brand architecture, and a new logo that connected the main brand with its subsidiaries.
Within six months, Unison Infrastructure enhanced brand visibility by 11.76%, increased retention rates by 146.91%, and improved user experience (UX) by 26.29%.
How do I choose the best brand strategy firm?
You can choose the best brand strategy firm that meets your needs by following these steps:
Define your business needs: Do you need a brand strategy to launch or push a particular product or for the entire business? Outline your vision for your brand, your ideal target customers, specific, measurable, achievable, relevant, and time-bound (SMART) goals, budget, and timeline.
Conduct market research: Know your customer’s preferences and see how competing businesses brand themselves. Create a list of dos and don’ts for your own brand strategy and collect campaign examples that you want to emulate.
Search for potential partners: Look at online rankings, articles, and marketing directories for potential brand strategy firms. Focus on those with relevant experience in your industry and have handled your target customers.
Consider the type of service you want: Some brand strategy companies are more research-oriented, while others are design-focused. Shortlist agencies that will provide your required services and align with your goals and vision.
Think about agency size: A boutique agency can be more affordable and flexible. In contrast, a big brand strategy firm can provide more comprehensive branding and marketing services.
Review their credentials: Check client testimonials, online reviews, case studies, portfolio, and awards and recognitions to gain insight into their approach, work ethic, and proven experience. Prioritize those with a clear process and deliver measurable results.
Send a request for proposal (RFP): Outline your project requirements to your shortlisted brand strategy agencies. See if their response demonstrates a clear understanding of your brand and what you need.
Schedule an interview: Ask questions about the expertise and experience of the agency and how well they understand your industry and branding vision. Prioritize agencies that align with your values and show that they are invested in your brand’s success.
Understand their communication style: Observe if the agency responds to your inquiries quickly, values your input, encourages collaboration, and takes time to understand your needs and wants. Because you are building your brand together, you should choose an agency that acts like a true partner.
Choose your agency: Once decided, contact the brand strategy agency and discuss project details, contract terms, and payment plans.
Need help finding brand strategy agencies that align with your vision and values? Contact us, and we will tailor a list according to your campaign requirements. Visit the Marketplace for more details.
How do I find the best brand strategy agency on DesignRush that fits my budget?
You can find the best brand strategy agency that fits your budget on DesignRush by using our filter tool. You can narrow your search based on hourly rates, minimum project budgets, agency region, company size, industry, and client type.
Below are five brand strategy agencies with the most affordable hourly rates:
Top clients: Disney, New York University, RuPaul, Museum of Modern Arts
Scroll up to learn more about these and other leading brand strategy agencies. These have been chosen based on successful projects, industry reputation, customer reviews, and team expertise.
If you want to narrow down your search further, you can sort companies by location, budget size, hourly rates, and reviews.
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