Website Designed by: GoingClear

Organic Restaurants

Article by: Jermaine Dela Cruz

Published May 14 2026 - 9.23am EST

Organic Restaurants Website Design by GoingClear

Organic Restaurants is a wellness platform that connects users with restaurants offering organic food worldwide. GoingClear led the rebrand, website redesign, and custom development for the platform, creating a digital experience that supports both consumers and businesses through search, subscriptions, and self-service tools.

The homepage features bold typography and a location search bar over a grid of user icons. — Dynamic homepage uses bold typography to empower healthy choices

A blue-themed "Explore Popular Cities" section includes a leaf-shaped fork and spoon icon. — The "Explore Cities" page simplifies local search functionality

Personalized login screens reduce friction for platform users

A green "RROI Calculator" displays input fields for ticket size, visit frequency, and customer lifetime value. — Integrated ROI calculator provides value for B2B restaurant partners

This website uses a colour palette of 4 colours

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Technologies & Tools

Description

Team Behind the Design

Agency: GoingClear
Client: Organic Restaurants
Category: Website Design — Wellness
Location: Boston, Massachusetts, United States
Project Brief: Redesign Organic Restaurants.com to improve UX, simplify organic food discovery, and support both B2C and B2B users through a streamlined digital experience.

A wellness website loses its audience the moment the search experience slows down. GoingClear's redesign of Organic Restaurants starts there, rebuilding a platform that had the right idea but needed the infrastructure to back it up. This marketplace works for hungry consumers and restaurant operators without asking either to navigate for the other.

Leafy greens, citrus oranges and sky blues keep the palette grounded in what the platform is actually about. Bold modern typography makes the interface readable at the pace people use a search tool; this is faster than most designers plan for.

Custom restaurant dashboards, integrated ROI calculators, and geographical search functionality give the B2B and B2C sides of the platform what they each need. This design avoids collapsing them into a single confusing experience. Searching, finding, and subscribing follow a sequence that doesn't require a tutorial to navigate.

Immersive custom video animations give the platform a personality that a directory usually doesn't bother with. GoingClear builds something that works well enough to be useful on the first visit and looks good enough to come back to.

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