web design salt lake city: view of Salt Lake City in the state of Utah
Salt Lake City is the second-best city in the US for jobs in 2021

What Makes Salt Lake City Web Design Companies Unique?

Salt Lake City web design companies stand out from their US peers by their ability to deliver fresh and crisp frontend designs.

This is because Utah is one of the states with the youngest population in the US. Being its capital and the most populous city, it’s safe to say that Salt Lake hosts a vast young population where the median age is 31.2 years.

This means that local web designers can take an invigorating approach to your project and create modern designs that speak to millennials and generation Z, helping you to reach and entice younger demographics.

It’s a unique characteristic that places them above the crowd and makes them particularly fit for your web design project if you wish to target young audiences.

Additionally, the capital of Utah employs high-degree tech talent. In 2020, Salt Lake was the 13th city in the US by jobs added in the tech sector.

CompTIA reports that Salt Lake City had a total of 52,307 tech occupations in 2020, among which:

  • 13,599 web and software developers, programmers and QA specialists
  • 6,739 IT support specialists
  • 4,242 network administrators and architects
  • And more

Looking at these numbers, we can safely assume that a web design company in Salt Lake City is well supplied with experienced specialists who can provide quality services.

web design company in Salt Lake City: State of technology summary in Cyberstates 2021 report
 [Source: CompTIA]

The capital city of Utah attracts some of the best web designers in the country and here are a few reasons why:

  • Its cost of living is 32.3% lower than San Francisco.
  • With an average starting salary of $3,162 and a 1.77% job opportunity rate, Salt Lake City is the second-best US city for jobs in 2021.
  • Based on GDP growth, wage gains and employment outlook, Salt Lake City is the fourth best-performing metro area in 2021.

Its large number of job opportunities and affordable living expenses make Salt Lake City an enticing destination for qualified professionals of all sorts, including web designers.

So, local web design agencies are sure to hire only seasoned specialists who can offer nationally competitive services and quality work.

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What Services Can You Outsource To Web Designers In Salt Lake City?

Similar to their peers throughout the United States, Salt Lake City web designers are qualified in developing the visual interface of websites namely the layout, color scheme, images and typography.

They have an ample skillset and use different tools to deliver visually attractive and easy-to-navigate websites that ensure a smooth user experience and engagement.

Besides web design and development, these are some of the services you can outsource to local companies:

  • Market research: They conduct research into your target audience, competitors, industry buzzwords, trends and more. This allows them to outline a comprehensive strategy for implementation that includes the right features, functionality and imagery.
  • Search engine optimization (SEO): They employ technical, on and off-page SEO techniques to properly optimize your website for both users and search engines, increase its search visibility to get more eyes on your business.
  • Content creation: They can develop a content strategy based on your business goals to help you build trust with your potential customers and ultimately drive conversions.
  • Tracking and analytics: They use premium tools to measure your website’s performance and track various metrics such as unique visitor traffic, average session duration, time on site, top-performing pages, conversions and more. Collecting and analyzing this data enables them to make regular improvements which are critical in maximizing your website performance.
  • Post-launch support: Most web design agencies provide technical support after your website is launched. That means they will check your platform systematically, fix bugs and keep it up-to-date with Google’s algorithm changes.

Unlike their colleagues throughout the States, Salt Lake City web design agencies tend to be more experienced in designing websites for clients within the predominant industries in the area:

  • Tourism
  • Healthcare
  • Transportation

In addition, local specialists are well-versed in various programming languages and can build websites, eCommerce stores and mobile applications using a variety of different platforms such as WordPress, Magento, Shopify, Drupal and more.

salt lake city web designers: Milken Institute’s rankings of the top-performing US metro areas in 2021
[Source: Milken Institute]

How Much Do Salt Lake City Web Designers Charge For Their Services?

Web designers in Salt Lake City typically price their services based on hourly rates and time estimates.

Depending on their team size and reputation, they may charge you between $125 and $150 per hour.

As for per-project costs, it will depend on how complex your website is and how many specialists are involved in the development. As such, they can bill you anywhere from $1,000 to $25,000+.

Furthermore, some Salt Lake web design firms may offer a results-based fee, which means they will issue an invoice only when they have delivered the results you agreed upon. These may be:

  • An increase in organic traffic
  • Higher conversion rates
  • Reaching sales goals
  • And more

Why Hire A Web Design Company In Salt Lake City?

Here are the main reasons why you should consider hiring a Salt Lake City web design company:

  • Leverage their local market insights: Operating in the same ecosystem as local businesses, web designers in Utah have built extensive expertise in the locally dominant industries. They know the competitors, the buzzwords and design trends, the type of UX their target audiences react to, etc. So, they are uniquely positioned to provide valuable insights into the local market and develop successful websites for clients within these sectors.
  • Work with young and well-educated professionals: Given that Utah has the youngest population in the whole country, Salt Lake City offers a young and well-educated workforce, where 35.6% of residents have a college degree. This means that local web designers are able to create cutting-edge designs that attract younger consumers, helping you to reach and engage new and wider audiences.
  • Take advantage of their budget-friendly rates: Compared to other web design hubs around the States, Salt Lake City has a lower cost of living. So, web design companies in Salt Lake City can offer the same quality of services at more affordable hourly rates.
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How To Choose The Best Salt Lake Web Design Agency

Selecting the best Salt Lake City web design agency may be a bit daunting unless you know which aspects to look into. So, take these few steps to make sure you hire the right team for your upcoming project:

Step #1: Define Your Business Needs

Prior to seeking an agency partner, think about your business goals and what type of services you need to outsource.

Do you wish to redesign your business website or build it from scratch? Perhaps you need help with content development and search engine optimization as well.

Having a clear set of requirements to present to potential partners will help them better understand your goals and meet your expectations.

Step #2: Set A Budget

This is yet another critical step to the hiring process. You need to decide how much are you willing to invest in web design.

Determining your budget will help a prospective company understand how to allocate their resources and how they can provide a good return on investment.

Step #3: Go Through Their Previous Projects

Make sure to study their past projects and best-case studies to evaluate their creativity, quality of work and ability to deliver successful results.

From their previously built websites, you can figure out the industries they have worked on. If a company has developed projects for similar clients, it means that they can claim experience in your niche which makes them a better fit for your project.

Step #4: Read Their Client Reviews

Client feedback reveals a lot of information about the Salt Lake City web designers you wish to work with.

You can find out details not only about their quality of work but also about their ability to meet deadlines and overall reliability and transparency related to planning and pricing.

Moreover, you can get insights into their management style, whether they take ownership of your project or look to you to lead it.

Step #5: Figure Out If They Offer Post-Launch Support

Any website or mobile application encounters problems or unexpected errors down the road. This is why you need continuous assistance from a professional web design company even after the website launch.

They will be able to fix bugs, refine your SEO strategy, keep your website optimized for Google’s search algorithm, post new content and more. All of these little tweaks play a huge role in keeping your website at peak performance and generate real business growth.

10 Questions To Ask Salt Lake City Web Designers

Before deciding on a web design partner, it’s key to gather as much information as you can about their company culture, processes, approach, and even their communication skills.

Make sure to ask them this set of questions:

  1. Have you worked for clients with the same marketing goals as ours?
  2. What are some of the most impressive results you have managed to deliver for a client?
  3. Can you tell us how much time will the project take from start to finish?
  4. Are there any tasks that need to be outsourced?
  5. Do you include SEO in your web design services or is it a separate service?
  6. Do you perform QA testing?
  7. What best practices do you employ to make our website secure?
  8. Who from your team will manage our project and what is their experience level?
  9. Do we own the website after it is launched?
  10. How much will the entire project cost and should we expect additional fees down the road?

Takeaways On Salt Lake City Web Design Companies

Salt Lake City stands among the first fifteen cities in the US by net tech employment. So, the city employs high-end tech talent that can provide nationally competitive services.

Therefore, you can rest assured that Salt Lake City web design companies are some of the most well-equipped in the country and can deliver outstanding designs and quality work.

These key elements make them different from their counterparts around the US:

  • Local market expertise
  • Young and educated talent pool
  • Quality services at market rates

Most Salt Lake City web designers charge between $125 and $150 per hour.

To choose the right web design team for your business, take these five steps:

  • Determine your needs
  • Set a budget
  • Explore their portfolio
  • Read their client feedback
  • See if they provide post-launch assistance

Best of luck!

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