The wrong social media companies can leave you with off-brand content, weak engagement, and wasted ad spend. Instead, browse our directory of vetted agencies that know how to turn posts into pipeline.
Organic rankings are determined by five factors: top services, reviews, portfolio, awards/press, and team expertise. Sponsored listings pay for a placement that appears above organic positions. Sponsorship does not affect star ratings or review content - read more on our methodology page.
Singapore's 8th fastest growing company, KPI Media has built its reputation on a guarantee no other agency in APAC offers: a 50% refund if targets aren't hit...
Top Services:
- Media Buying
- PPC
- Social Media Marketing
- Advertising
- eCommerce
- Show more
- Location
- Singapore, Singapore
- Number of Employees
- Under 49
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 4 Projects Listed
Making it ridiculously easy to elevate brands with services preferred by those who believe that digital marketing should be accessible, affordable and personal...
Top Services:
- Web Design
- SEO
- Social Media Marketing
- Mobile App Development
- Branding
- Show more
- Location
- Beaver, Pennsylvania
- Number of Employees
- 50 - 99
- Average Hourly Rate
- $50/hr
- Minimal Budget
- $1,000 - $10,000
Hype Clash is Influencer Marketing Agency:- Talent Agency.- IM platform with 270 million Influencers worldwide- AOR for our partners.- incredible outreach and fast campaigns for brands.- Payment system integrations for influencers and brands.- IM legal and financial solutions.- Content...
Top Services:
- Social Media Marketing
- Affiliate Marketing
- Digital Marketing
- Media Buying
- CRO
- Show more
- Location
- Nicosia, Cyprus
- Number of Employees
- 50 - 99
- Average Hourly Rate
- $100/hr
- Minimal Budget
- $1,000 - $10,000
RAW Pictures is a UK based creative video agency, specialising in video content and animations for businesses across the world. Clients include Google, Amazon, Samsung and Apple...
Top Services:
- Video Production
- Branding
- Social Media Marketing
- Location
- Oxford, United Kingdom
- Number of Employees
- Under 49
- Average Hourly Rate
- $200/hr
- Minimal Budget
- $1,000 - $10,000
Kreativa Group is a Miami & Los Angeles based, boutique growth marketing and creative agency specializing in transformative growth for our clients. As your growth partner, your goals are our goals, were obsessed with your success!...
Top Services:
- Digital Marketing
- PPC
- SEO
- Social Media Marketing
- CRO
- Show more
- Location
- Miami, Florida
- Number of Employees
- Under 49
- Average Hourly Rate
- $100/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 3 Projects Listed
GVN Marketing: Thailand's top digital marketing agency, honored with multiple awards and considered one of the top 3 best digital marketing agencies in Thailand and one of the top 10 best digital marketing agencies in Canada...
Top Services:
- Digital Services
- Digital Marketing
- Social Media Marketing
- Advertising
- Web Development
- Show more
- Location
- Bangkok, Thailand
- Number of Employees
- Under 49
- Average Hourly Rate
- $100/hr
- Minimal Budget
- $1,000 - $10,000
LightUpp has created a new advertising platform for every business...
Top Services:
- Social Media Marketing
- Advertising
- Location
- Glasgow, United Kingdom
- Number of Employees
- Under 49
- Minimal Budget
- $1,000 - $10,000
We are Disrupt, a global influencer marketing agency. We combine the science of audiences with the power of creators to deliver measurable digital success. Connect. Create. Convert. No fluff. No wasted moves. Just impact...
Top Services:
- Social Media Marketing
- PPC
- Location
- London, United Kingdom
- Number of Employees
- 50 - 99
- Average Hourly Rate
- $150/hr
- Minimal Budget
- $1,000 - $10,000
We partner with businesses that expect more from their marketing than just good design. Our focus is on defining clear brand direction and delivering strategies that align with real business objectives. From building strong brand identities to creating campaigns and digital experiences, everything we do is...
Top Services:
- Social Media Marketing
- Public Relations
- Location
- Lancaster, United Kingdom
- Number of Employees
- Under 49
- Minimal Budget
- $1,000 - $10,000
We provide end-to-end influencer process management, handling every stage from strategy and influencer selection to content production and reporting through a single, centralized workflow.Niche & premium approach: Instead of short-term, one-off posts, Growbyshare focuses on creating evergreen content that...
Top Services:
- Branding
- Social Media Marketing
- Content Marketing
- Location
- Istanbul, Turkey
- Number of Employees
- Under 49
- Minimal Budget
- $1,000 - $10,000
Aion Marketing is your partner in Google Ads, Meta Ads & SEO. We strive to drive results for local businesses and Ecommerce brands...
Top Services:
- Social Media Marketing
- SEO
- PPC
- Digital Marketing
- Show more
- Location
- Johannesburg, South Africa
- Number of Employees
- Under 49
- Average Hourly Rate
- $35/hr
- Minimal Budget
- $1,000 - $10,000
We are a leading multicultural strategic branding agency specializing in creating a brands digital footprint, innovative communication engagements, and comprehensive community outreach strategies...
Top Services:
- Digital Services
- Graphic Design
- Branding
- Creative Services
- SEO
- Show more
- Location
- Ewa Beach, Hawaii
- Number of Employees
- Under 49
- Average Hourly Rate
- $150/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 4 Projects Listed
Founded by two friends with a shared love for the outdoors and creative media, Mtn Born Media specializes in elevating individuals and brands through award-winning content. We offer a comprehensive suite of services, including video production, photography, SEO, web design, and social media marketing, all...
Top Services:
- Video Production
- Creative Services
- Social Media Marketing
- Public Relations
- Email Marketing
- Show more
- Location
- Denver, Colorado
- Number of Employees
- Under 49
- Average Hourly Rate
- $150/hr
- Minimal Budget
- $1,000 - $10,000
Blender is a team of experts specializing in internet marketing and sales, dedicated to helping brands strengthen their online presence and achieve measurable growth. The team begins by auditing a brands online visibility, defining clear goals and objectives, and developing a strategic roadmap along with a...
Top Services:
- Digital Marketing
- Web Development
- Branding
- Video Production
- Social Media Marketing
- Show more
- Location
- Dnipro, Ukraine
- Number of Employees
- Under 49
- Average Hourly Rate
- $45/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 6 Projects Listed
Since 2010, Visibly Connected has become one of the premier home services marketing firms in the country for HVAC, Electricians, Plumbers, Roofers, Pest Control, Pool Services, and much more!...
Top Services:
- SEO
- Content Marketing
- Digital Marketing
- Advertising
- PPC
- Show more
- Location
- Humble, Texas
- Number of Employees
- Under 49
- Minimal Budget
- $1,000 - $10,000
Positive Agency is where bold creativity meets the vibrant pulse of Latin America. We dont just follow trends we design them, tailoring every idea to resonate with the culture, rhythm, and diversity of our region. For us, creativity isnt a department, its our DNA...
Top Services:
- Digital Marketing
- Content Marketing
- Social Media Marketing
- Media Buying
- Advertising
- Show more
- Location
- Clearwater, Florida
- Number of Employees
- Under 49
- Average Hourly Rate
- $120/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 1 Project Listed
STS Digital Solutions is a leading digital marketing and web development company dedicated to helping organizations achieve success in todays competitive digital landscape. Specializing in strategic website development, we take pride in our commitment, determination, and ability to craft customized solutions...
Top Services:
- Digital Services
- Graphic Design
- Branding
- Logo Design
- Product Design
- Show more
- Location
- Faridabad, India
- Number of Employees
- 50 - 99
- Average Hourly Rate
- $110/hr
- Minimal Budget
- $1,000 - $10,000
The Opinion is a boutique PR & marketing consultancy built for industries writing civilisation's next chapter. We help the world's most ambitious brands in AI, blockchain, fintech, gaming and emerging tech build public opinion, visual magnetism and viral demand...
Top Services:
- Public Relations
- Reputation Management
- Digital Marketing
- Social Media Marketing
- Show more
- Location
- Peterborough, United Kingdom
- Number of Employees
- Under 49
- Average Hourly Rate
- $100/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 2 Projects Listed
Welcome to Evoquesys, a premier digital agency specializing in graphic UI/UX design, website development, eCommerce solutions, and comprehensive digital marketing services. With a team of talented professionals, we strive to deliver exceptional results that elevate your brand and drive business growth...
Top Services:
- Digital Marketing
- Social Media Marketing
- Design Services
- Web Design
- eCommerce Development
- Show more
- Location
- Bhubaneswar, India
- Number of Employees
- 50 - 99
- Average Hourly Rate
- $50/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 12 Projects Listed
OverviewEstablished in 1998, we develop robust, scalable, and secure software applications. We design and build websites. We integrate disparate systems. We promote websites.We have worked in sectors, including healthcare, project management tools, mobile apps, education, Saas and more...
Top Services:
- Web Design
- Digital Marketing
- eCommerce Development
- PPC
- SEO
- Show more
- Location
- Stonehouse, United Kingdom
- Number of Employees
- Under 49
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 7 Projects Listed
We turn scrolls into sales. Full-funnel, full-impact. We prioritize global resonance in every aspect of our work, ensuring that every brand and content we craft has the power to connect with audiences across cultures, languages, and markets. Our creative strategies are designed to transcend borders, blending...
Top Services:
- Branding
- Creative Services
- Graphic Design
- Digital Marketing
- Social Media Marketing
- Show more
- Location
- Singapore, Singapore
- Number of Employees
- Under 49
- Minimal Budget
- $1,000 - $10,000
Step Digital is a Melbourne Google and Meta Ads specialist for Australian ecommerce brands on Shopify and WooCommerce. You work directly with founder Mark Tran, who plans, builds and runs every account himself, with no account managers in between. Results are measured against your store's real revenue and...
Top Services:
- PPC
- Social Media Marketing
- eCommerce
- SEO
- Show more
- Location
- Melbourne, Australia
- Number of Employees
- Under 49
- Average Hourly Rate
- $100/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 2 Projects Listed
Wizy is a Web Development & Design Agency based in Athens, Greece offering high-end, tailored web development, e-Commerce development, support and digital marketing services to businesses. We are motivated to build elegant and functional digital products that solve complex problems...
Top Services:
- Web Development
- Software Development
- eCommerce Development
- Digital Marketing
- Web Design
- Show more
- Location
- Marousi, Greece
- Number of Employees
- Under 49
- Average Hourly Rate
- $70/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 3 Projects Listed
The Best Digital Marketing Agency to boost your online presence. We specialize in Web Designing, SEO, PPC, and Social Media Marketing (SMM), delivering results that drive traffic, leads, and growth. Lets give your brand in hand of the best digital marketing agency!...
Top Services:
- Web Development
- SEO
- Social Media Marketing
- PPC
- Web Design
- Show more
- Location
- Indianapolis, Indiana
- Number of Employees
- Under 49
- Average Hourly Rate
- $30/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 4 Projects Listed
Ciente.io is a Dubai-based B2B demand generation and Advertising agency in Dubai that helps technology companies, SaaS providers, and enterprise brands accelerate revenue growth through high-quality lead acquisition and performance-driven marketing strategies...
Top Services:
- Branding
- Media Buying
- SEO
- PPC
- Digital Marketing
- Show more
- Location
- Dubai, United Arab Emirates
- Number of Employees
- 100 - 249
- Average Hourly Rate
- $100/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 3 Projects Listed
We are a team of creative people who thinks outside the box, extremely passionate about our work, and slightly obsessive about the details. Specializing in the wellness, hospitality, fashion, and lifestyle industries. We combine social media trends and our innovative thinking to deliver measurable results so...
Top Services:
- Social Media Marketing
- Content Marketing
- Digital Marketing
- Location
- New York City, New York
- Number of Employees
- Under 49
- Average Hourly Rate
- $55/hr
- Minimal Budget
- $1,000 - $10,000
At Wisecoda, we focus on enhancing your business's online presence with bespoke websites design. We use advanced technology to create visually striking and high-performing websites that attract more clients and highlight your expertise...
Top Services:
- Web Design
- Web Development
- UI/UX Design
- eCommerce Development
- SEO
- Show more
- Location
- Norwich, United Kingdom
- Number of Employees
- Under 49
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 4 Projects Listed
Who we areUTD builds high-end digital products for ambitious businesses from premium Shopify and e-commerce experiences to complex SaaS platforms. Our team combines product thinking, exceptional design, and a modern tech stack to turn complex ideas into scalable products.www.utdweb.team...
Top Services:
- Web Design
- Digital Marketing
- Web Development
- Social Media Marketing
- eCommerce Development
- Show more
- Location
- Antwerp, Belgium
- Number of Employees
- Under 49
- Average Hourly Rate
- $50/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 2 Projects Listed
NZR combines strategy, creativity, and technology into one powerful system. We design brand platforms where every element works together: from identity and messaging to the physical environment and customer experience...
Top Services:
- Branding
- Design Services
- Package Design
- Product Design
- Graphic Design
- Show more
- Location
- Warsaw, Poland
- Number of Employees
- Under 49
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 3 Projects Listed
Trendyvify is the best digital marketing agency in Jaipur, delivering strategies that drive real business growth. Unlike traditional agencies, we focus on building high-impact digital brands that people remember, trust, and engage with...
Top Services:
- Social Media Marketing
- Location
- Jaipur, India
- Number of Employees
- 50 - 99
- Average Hourly Rate
- $500/hr
- Minimal Budget
- $1,000 - $10,000
Moon Vibes Media is a results-driven digital marketing agency based in Marquette, Michigan, specializing in local and national SEO, digital advertising, and content strategy. With over 15 years of experience, we help businesses dominate local search, attract more qualified leads, and turn online visibility...
Top Services:
- SEO
- Digital Marketing
- Social Media Marketing
- PPC
- Show more
- Location
- Marquette, Michigan
- Number of Employees
- Under 49
- Minimal Budget
- $1,000 - $10,000
We provide digital marketing services and content creation services for startups and middle sized corporations. As a video production company turned marketing agency, we have pride in the quality of the creative assets that we produce...
Top Services:
- Social Media Marketing
- Digital Marketing
- Video Production
- Public Relations
- Show more
- Location
- El Segundo, California
- Number of Employees
- Under 49
- Average Hourly Rate
- $100/hr
- Minimal Budget
- $1,000 - $10,000
Crypto Traffic Market is a specialized crypto, Web3, and AI marketing agency focused on helping innovative startups grow their visibility and attract real users and investors. Since 2017, the agency has supported blockchain projects at every stage, from early launch to scaling and expansion...
Top Services:
- PPC
- Email Marketing
- Location
- New York City, New York
- Number of Employees
- 50 - 99
- Average Hourly Rate
- $50/hr
- Minimal Budget
- $1,000 - $10,000
Traffiy is a performance marketing agency focused on helping DTC brands, SaaS companies, and high-value businesses scale through data-driven paid media strategies. The agency manages Meta, Google, and TikTok advertising while also handling creatives, landing pages, and feed optimization under one unified...
Top Services:
- PPC
- Digital Marketing
- Advertising
- Social Media Marketing
- CRO
- Show more
- Location
- Málaga, Spain
- Number of Employees
- Under 49
- Average Hourly Rate
- $100/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 1 Project Listed
Right Symbol is a tech-driven SEO, PPC, Web and App design agency...
Top Services:
- Web Design
- SEO
- PPC
- Social Media Marketing
- Email Marketing
- Show more
- Location
- Sheridan, Wyoming
- Number of Employees
- 50 - 99
- Average Hourly Rate
- $45/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 1 Project Listed
Geared is a nimble, fast-acting boutique marketing agency in Orange County, California that specifically caters to the "entrepreneurial spirit."...
Top Services:
- Creative Services
- Branding
- Digital Marketing
- Social Media Marketing
- Email Marketing
- Show more
- Location
- Irvine, California
- Number of Employees
- Under 49
- Average Hourly Rate
- $150/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 1 Project Listed
Blade Commerce has a proven track record of success, with over $55 million in client ad revenue. their team combines paid ads, SEO, and SMS/Email marketing to maximize your revenue. They are half the cost of other agencies and guarantee 3x the results...
Top Services:
- eCommerce
- Email Marketing
- PPC
- Social Media Marketing
- SEO
- Show more
- Location
- Hartford, Connecticut
- Number of Employees
- Under 49
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 1 Project Listed
AI isnt a feature its now part of the creative DNA of every high-performing brand. At Peak Seven, we use our growing ecosystem of 450+ custom AI agents to elevate strategy, accelerate workflows, and supercharge every part of the marketing experience...
Top Services:
- Digital Marketing
- Email Marketing
- PPC
- Social Media Marketing
- Branding
- Show more
- Location
- Boca Raton, Florida
- Number of Employees
- Under 49
- Average Hourly Rate
- $150/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 1 Project Listed
TOC Asociados is a strategic communications and reputation consultancy based in Peru, trusted by leading companies to manage complex reputational challenges, build stakeholder trust, and strengthen corporate positioning...
Top Services:
- Public Relations
- Reputation Management
- Creative Services
- Digital Services
- Social Media Marketing
- Show more
- Location
- Lima, Peru
- Number of Employees
- 50 - 99
- Average Hourly Rate
- $150/hr
- Minimal Budget
- $1,000 - $10,000
Paris-based studio that designs and runs AI agents for small businesses, law firms and medical practices. Our agents answer leads and DMs, publish content, file documents and even operate business software that has no API. Everything goes live in weeks and is maintained monthly, with a daily report of...
Top Services:
- AI Development
- Software Development
- AEO
- SEO
- CRM Consulting
- Show more
- Location
- Paris, France
- Number of Employees
- Under 49
- Average Hourly Rate
- $100/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 4 Projects Listed
Our primary aim centers on enhancing the relevance, visibility, and conversion rates for our clients through the implementation of comprehensive digital strategies. Our agency specializes in the domains of digital marketing, advertising strategies, and brand identity development. We collaborate closely with...
Top Services:
- PPC
- Digital Marketing
- Digital Strategy
- Web Development
- Social Media Marketing
- Show more
- Location
- São Bernardo do Campo, Brazil
- Number of Employees
- Under 49
- Average Hourly Rate
- $50/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 1 Project Listed
Digital marketing agency built on candor, strategy and measurable growth. Digital Marketing is the best way to grow your business! Increase traffic to your website and find out how far it can go with the help of Candor digital agency...
Top Services:
- Digital Marketing
- PPC
- SEO
- Social Media Marketing
- eCommerce
- Show more
- Location
- Athens, Greece
- Number of Employees
- Under 49
- Minimal Budget
- $1,000 - $10,000
Zagged helps brands earn attention and stay top of mind through UGC videos and organic social distribution. We handle the creative, production, and rollout across TikTok, Instagram, Facebook, and YouTube...
Top Services:
- Social Media Marketing
- eCommerce
- Creative Services
- Digital Services
- Digital Strategy
- Show more
- Location
- New York City, New York
- Number of Employees
- Under 49
- Minimal Budget
- $1,000 - $10,000
First Call Solutions helps businesses grow through performance marketing, lead generation, and pay-per-call solutions. We specialize in delivering high-quality leads, inbound calls, and customer acquisition solutions across insurance, healthcare, home services, legal, and financial industries. Our focus is on...
Top Services:
- Affiliate Marketing
- CRO
- Media Buying
- Digital Marketing
- PPC
- Show more
- Location
- Houston, Texas
- Number of Employees
- 250 - 499
- Average Hourly Rate
- $20/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 1 Project Listed
We are not your typical marketing agency. We care. Our customers stay with us for decades. We specialize in growth strategies, digital advertising, lead generation, email marketing, and SEO. Collaborative, innovative, measurable outcomes...
Top Services:
- PPC
- Advertising
- Digital Services
- Digital Marketing
- Digital Strategy
- Show more
- Location
- Varna, Bulgaria
- Number of Employees
- Under 49
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 5 Projects Listed
Boltz Media is a results-driven digital marketing agency that helps businesses grow their online presence through strategic branding, creative content, and performance-focused digital marketing solutions...
Top Services:
- Web Design
- Social Media Marketing
- Email Marketing
- Creative Services
- Branding
- Show more
- Location
- Oviedo, Florida
- Number of Employees
- 100 - 249
- Average Hourly Rate
- $100/hr
- Minimal Budget
- $1,000 - $10,000
We're The Apricots Media creative agency focused on social media marketing, content creation, and visual storytelling that drives real results for CPG, DTC, and hospitality brands. We blend bold creativity, hands-on collaboration, and the kind of brand growth that rivals the biggest agencies. We make heads...
Top Services:
- Social Media Marketing
- Video Production
- Creative Services
- Content Marketing
- Video Marketing
- Show more
- Location
- Concord, North Carolina
- Number of Employees
- Under 49
- Minimal Budget
- $1,000 - $10,000
VA Promo is a boutique digital marketing agency helping brands grow through social media, design, SEO, and paid advertising. The team works selectively to provide focused, hands-on support and tailored strategies instead of generic high-volume execution. With experience in iGaming, e-commerce, and...
Top Services:
- Social Media Marketing
- Digital Marketing
- UI/UX Design
- Graphic Design
- Creative Services
- Show more
- Location
- Tbilisi, Georgia
- Number of Employees
- Under 49
- Average Hourly Rate
- $50/hr
- Minimal Budget
- $1,000 - $10,000
Google Ads & Merchant Center Experts helping eCommerce brands grow smarter.We fix suspensions, optimize campaigns, and drive sales across Search, Shopping, and Performance Max...
Top Services:
- Digital Marketing
- PPC
- eCommerce
- CRO
- Advertising
- Show more
- Location
- London, United Kingdom
- Number of Employees
- Under 49
- Average Hourly Rate
- $50/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 1 Project Listed
CodeVerse360 is a full-service digital agency that helps businesses grow through web development, mobile applications, branding, and digital solutions. The agency combines design, development, and growth-focused strategies to create websites and digital experiences that improve visibility, engagement, and...
Top Services:
- Graphic Design
- Web Design
- WordPress Website Design
- Web Development
- SEO
- Show more
- Location
- Dallas, Texas
- Number of Employees
- Under 49
- Average Hourly Rate
- $25/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 1 Project Listed
Social Media Marketing Specializations
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6 Frequently Asked Questions About Social Media Marketing Companies
What services do social media marketing companies provide?
Social media marketing companies provide a comprehensive range of services that span strategy development, content creation, and optimization. Here are some of their core services:
- Social media strategy
- Content creation
- Paid social
- Community management
- Influencer marketing
- Analytics and reporting
Some companies also offer broader digital marketing services, including search engine optimization (SEO), paid media, email marketing, video marketing, public relations (PR), and landing page optimization.
What social media channels should your business prioritize?
For business-to-business (B2B) organizations, LinkedIn is often a top priority, while X may also be useful, depending on your industry and whether real-time conversations matter to your brand.
For business-to-consumer (B2C) brands targeting younger consumers, YouTube, Instagram, and TikTok are often stronger options.
According to the Pew Research Center, 95% of 18-29-year-olds use YouTube, followed by Instagram at 80% and TikTok at 63%.
A reputable social media marketing company should recommend a channel mix based on your goals, target audience behavior, and the type of content you can produce consistently.
When should you partner with a content creator vs. an influencer?
Partner with a content creator for asset creation. Conversely, choose an influencer for the audience. Here are more details about the differences between each to help you with your decision:
| Content Creator | Influencer | |
| Who are they? | Experts in their specific field who create engaging and educational content for a specific topic, niche, or format | Individuals with an established audience who can shape opinions and promote brands, products, or ideas |
| Content examples |
|
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| Best for |
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How to measure the ROI of your social media efforts?
To measure the return on investment of your social media efforts, first clarify the business outcome you want to achieve with your social media campaign. For example, generating leads, sales, or demo requests.
Next, track key performance indicators (KPIs) tied to that goal, such as engagement rate, click-through rate, conversion rate, cost per lead, and return on ad spend (ROAS). Use attribution models, analytics tools, and UTM parameters to connect social activities to business results.
Industry benchmarks can provide helpful context, but they vary by platform, industry, and methodology. Here are benchmarks from an Emplifi research report to help you gauge campaign performance:
- Instagram
- Median engagement rate: 16.9%
- Cost per mille (CPM): ~$2.50, with ad spend per account reaching $5,100
- Facebook
- Median engagement rate: 1.4%-2.5%
- CPM: ~$1.40-$1.70, with ad spend per account reaching $8,500-$11,200
- TikTok
- Median engagement rate: 27.6%
- CPM: ~$1.00-$1.30, with ad spend per account reaching $14,900
How long until you see the results of your social media marketing campaigns?
Paid social campaigns generate results within a few days or weeks, but organic social media may take at least 3 months.
For organic social media, you might see initial follower growth and engagement within the first few weeks of regular posting. After 1-3 months, your account may gain traction as content performance improves, and audience engagement becomes more consistent.
By months 3-6, you may start producing qualified leads, stronger brand recall, and sales impact, especially for newer brands that are still building and refining their strategies.
Paid media campaigns, by contrast, can generate visibility, traffic, and conversions within days or weeks, but long-term performance will depend on creative quality, targeting, budget, and optimization efforts.
Ultimately, the time required to see meaningful results depends on your brand awareness, content quality, posting consistency, audience targeting, offer strength, and your broader marketing strategy.
What are the top social media marketing companies?
We have curated a list of top social media companies on DesignRush across multiple price points, so you can identify a vendor within your budget.
| High budget: $50,000+ |
|
| Low budget: $25,000-$50,000 |
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