The wrong social media companies can leave you with off-brand content, weak engagement, and wasted ad spend. Instead, browse our directory of vetted agencies that know how to turn posts into pipeline.
Organic rankings are determined by five factors: top services, reviews, portfolio, awards/press, and team expertise. Sponsored listings pay for a placement that appears above organic positions. Sponsorship does not affect star ratings or review content - read more on our methodology page.
TDS Premier Web Design & Development Agency goes beyond traditional web design and development. We see each project as an opportunity to innovate and excel. With a strong focus on quality and creativity, we specialize in creating custom digital solutions to enhance user experience and strengthen...
Top Services:
- WordPress Website Design
- Web Design
- eCommerce Development
- Web Development
- SEO
- Show more
- Location
- Atlanta, Georgia
- Number of Employees
- Under 49
- Average Hourly Rate
- $25/hr
- Minimal Budget
- Under $1,000
- Portfolios Count
- 7 Projects Listed
SocialFansGeek drives your digital success with AI-enhanced marketing strategies, focusing on crucial KPIs to boost visibility and engagement globally. Achieve measurable growth with our personalized 360 Marketing, Social media and SEO solutions...
Top Services:
- Content Marketing
- Digital Marketing
- Social Media Marketing
- Video Marketing
- Digital Services
- Show more
- Location
- New York City, New York
- Number of Employees
- 50 - 99
- Average Hourly Rate
- $15/hr
- Minimal Budget
- Under $1,000
In I AM ONLINE we support businesses to reach their goals. Assisiting with setting up accounts in different mediums and platfroms to establishing a strategy, we stand by their side on their journey to success...
Top Services:
- Branding
- Logo Design
- Digital Strategy
- WordPress Website Design
- Business Consulting
- Show more
- Location
- Thessaloniki, Greece
- Number of Employees
- Under 49
- Average Hourly Rate
- $35/hr
- Minimal Budget
- Under $1,000
- Portfolios Count
- 23 Projects Listed
DigitalEffex provides a comprehensive range of creative web services and business solutions. From professional web hosting, design, and development to strategic marketing and enterprise management, we help elevate your online presence and drive growth...
Top Services:
- Web Design
- Managed Services
- SEO
- Logo Design
- Social Media Marketing
- Show more
- Location
- Pace, Florida
- Number of Employees
- Under 49
- Average Hourly Rate
- $125/hr
- Minimal Budget
- Under $1,000
- Portfolios Count
- 4 Projects Listed
Out And About Business Solutions, based in Las Vegas, supports small and medium businesses from start-up to growth with tailored strategies. With expertise in entrepreneurship, consulting, and marketing, we provide the tools and guidance needed for sustainable success...
Top Services:
- Business Consulting
- Branding
- Social Media Marketing
- Logo Design
- Digital Marketing
- Show more
- Location
- Las Vegas, Nevada
- Number of Employees
- Under 49
- Average Hourly Rate
- $45/hr
- Minimal Budget
- Under $1,000
- Portfolios Count
- 9 Projects Listed
We are lead by two experts with over 20+ years of marketing and advertising experience who have shifted entirely to Facebook and Instagram Advertising. We’ve generated millions of dollars of revenue for our clients, across industries and disciplines, lead generation and ecommerce...
Top Services:
- Social Media Marketing
- Location
- Charlotte, North Carolina
- Number of Employees
- Under 49
- Average Hourly Rate
- $60/hr
- Minimal Budget
- Under $1,000
Social Media Influencer & Marketing Agency specializing in short form video / livestream platform promotion and marketing. Clicks Talent also specializes in TikTok promotions through it's team of 3,500+ TikTok influencers...
Top Services:
- Social Media Marketing
- Location
- West Hollywood, California
- Number of Employees
- Under 49
- Average Hourly Rate
- $1/hr
- Minimal Budget
- Under $1,000
TRON is a BREAKTHROUGH FULL STACK CREATIVE MARKETING AGENCY where daring ideas meet strategic execution, blending CREATIVITY, TECHNOLOGY and DATA to unlock brand potential and deliver measurable growth...
Top Services:
- Video Production
- Social Media Marketing
- Creative Services
- Content Marketing
- Branding
- Show more
- Location
- Ho Chi Minh, Vietnam
- Number of Employees
- Under 49
- Minimal Budget
- Under $1,000
- Portfolios Count
- 8 Projects Listed
Bizital boasts a specialized team well-versed in the latest trends and technologies within the realm of digital marketing. Our collaborative approach involves working closely with clients to deliver creative and tailored solutions aligned with the unique preferences and requirements of each project...
Top Services:
- Web Development
- eCommerce Development
- UI/UX Design
- Digital Marketing
- Social Media Marketing
- Show more
- Location
- Barcelona, Spain
- Number of Employees
- Under 49
- Minimal Budget
- Under $1,000
- Portfolios Count
- 7 Projects Listed
In a dynamic digital world, standing out is vital. Our agency excels in turning the mundane into the exceptional, elevating your brand. We specialise in innovative content creation, expert social media management, and captivating motion graphics, all designed to distinguish your brand from the rest. Let's...
Top Services:
- Content Marketing
- Digital Marketing
- Creative Services
- Graphic Design
- Social Media Marketing
- Show more
- Location
- London, United Kingdom
- Number of Employees
- Under 49
- Average Hourly Rate
- $160/hr
- Minimal Budget
- Under $1,000
- Portfolios Count
- 4 Projects Listed
SmartProvide Digital: from sales-driven websites to boosted advertising with a guarantee of a stable flow of leads...
Top Services:
- Digital Marketing
- Web Design
- Web Development
- SEO
- Social Media Marketing
- Show more
- Location
- Los Angeles, California
- Number of Employees
- 50 - 99
- Average Hourly Rate
- $50/hr
- Minimal Budget
- Under $1,000
- Portfolios Count
- 6 Projects Listed
CherryTree Agency is a creative marketing agency rooted in Toronto, Canada, serving clients worldwide. Specializing in branding, photo and videography, web design and print: we're passionate about crafting captivating campaigns to help your business grow...
Top Services:
- Digital Services
- Graphic Design
- Video Production
- Creative Services
- Digital Strategy
- Show more
- Location
- Vaughan, Canada
- Number of Employees
- Under 49
- Average Hourly Rate
- $100/hr
- Minimal Budget
- Under $1,000
- Portfolios Count
- 3 Projects Listed
Sublyme Digital is a dynamic alliance of passionate and highly skilled marketing experts from across North America. We break free from the traditional 9-5 office grind, embracing a flexible, results-driven approach. At Sublyme Digital, we dont just work; we innovate, collaborate, and deliver exceptional...
Top Services:
- Graphic Design
- Web Design
- eCommerce Development
- WordPress Website Design
- Web Development
- Show more
- Location
- St. Catharines, Canada
- Number of Employees
- 50 - 99
- Average Hourly Rate
- $75/hr
- Minimal Budget
- Under $1,000
- Portfolios Count
- 4 Projects Listed
Zehlm Web Development, LLC is a North Carolina-based web design and development company founded in 2005 and headquartered in Morganton, NC. The company specializes in affordable custom website design, SEO, ecommerce development, responsive web applications, CMS platforms, database integrations, and digital...
Top Services:
- Web Design
- Web Development
- SEO
- Branding
- Digital Marketing
- Show more
- Location
- Morganton, North Carolina
- Number of Employees
- Under 49
- Average Hourly Rate
- $150/hr
- Minimal Budget
- Under $1,000
- Portfolios Count
- 4 Projects Listed
Front Porch Solutions is a digital marketing agency in Cleveland, OH specializing in website development, design, SEO, PPC, social media, and more...
Top Services:
- Digital Marketing
- Social Media Marketing
- SEO
- PPC
- Content Marketing
- Show more
- Location
- Independence, Ohio
- Number of Employees
- Under 49
- Minimal Budget
- Under $1,000
Achieve digital excellence through a meticulously crafted website and strategic marketing prowess. At our London-based web agency, we dedicate ourselves solely to maximizing your digital performance and fostering comprehensive growth. With a steadfast commitment to elevating your online presence, we...
Top Services:
- Social Media Marketing
- Video Production
- SEO
- Digital Marketing
- Web Development
- Show more
- Location
- London, United Kingdom
- Number of Employees
- Under 49
- Average Hourly Rate
- $65/hr
- Minimal Budget
- Under $1,000
Big House Marketing FZE is a leading digital marketing and branding agency specializing in social media management, web development, SEO, content creation, and paid advertising. We craft data-driven strategies to help brands increase visibility, generate leads, and drive conversions in a competitive digital...
Top Services:
- Digital Marketing
- Social Media Marketing
- Location
- Sharjah, United Arab Emirates
- Number of Employees
- Under 49
- Average Hourly Rate
- $30/hr
- Minimal Budget
- Under $1,000
At DC Spiral, we understand the importance of impactful design in today's competitive landscape, which is why we continuously refine our skills and stay abreast of industry trends to deliver innovative solutions that elevate brands and drive results. Whether it's creating eye-catching logos, dynamic websites...
Top Services:
- Web Design
- eCommerce Development
- Web Development
- WordPress Website Design
- Graphic Design
- Show more
- Location
- Malnate, Italy
- Number of Employees
- Under 49
- Average Hourly Rate
- $30/hr
- Minimal Budget
- Under $1,000
- Portfolios Count
- 4 Projects Listed
Digital GrowT is your partner in navigating the digital landscape. With a suite of services including SEO, PPC, social media management, and reputation management, we empower brands to thrive online. Our expert team crafts tailored strategies that boost visibility and engagement, ensuring your business stands...
Top Services:
- Web Design
- eCommerce Development
- WordPress Website Design
- Web Development
- SEO
- Show more
- Location
- Jersey City, New Jersey
- Number of Employees
- Under 49
- Average Hourly Rate
- $24/hr
- Minimal Budget
- Under $1,000
- Portfolios Count
- 2 Projects Listed
Astha Technology Solutions is a digital marketing agency founded in 2008 with 18+ years of experience and 1,200+ clients served. Our 30+ experts deliver SEO, PPC, Social Media, Content, Lead Generation, CRO, Email Marketing, Automation, & Web Development, focused on measurable growth...
Top Services:
- SEO
- PPC
- Social Media Marketing
- Branding
- Graphic Design
- Show more
- Location
- Surat, India
- Number of Employees
- Under 49
- Average Hourly Rate
- $15/hr
- Minimal Budget
- Under $1,000
- Portfolios Count
- 1 Project Listed
Pressed PR is a boutique agency focused on elevating stories of independent creatives in the entertainment industry. Primarily focused on music Pressed PR has evolved to become a one-stop-shop for independent artists, providing an à-la-carte label approach through their team at PressedFresh Collective...
Top Services:
- Public Relations
- Branding
- Digital Marketing
- Social Media Marketing
- Show more
- Location
- Bayfield, Colorado
- Number of Employees
- Under 49
- Average Hourly Rate
- $60/hr
- Minimal Budget
- Under $1,000
We provide custom web design, SEO, copywriting, social media and marketing for local and online businesses...
Top Services:
- WordPress Website Design
- SEO
- Web Development
- Web Design
- Branding
- Show more
- Location
- Frederick, Maryland
- Number of Employees
- Under 49
- Average Hourly Rate
- $50/hr
- Minimal Budget
- Under $1,000
- Portfolios Count
- 1 Project Listed
UNCOLR® stands for design that begins before color. Design arises from structure and meaning not from spontaneous form or pure aesthetics. As a design agency, UNCOLR® makes visible what really matters and creates clarity where distractions arise...
Top Services:
- Branding
- Design Services
- Digital Strategy
- Web Design
- Social Media Marketing
- Show more
- Location
- Vienna, Austria
- Number of Employees
- Under 49
- Average Hourly Rate
- $120/hr
- Minimal Budget
- Under $1,000
A SoHo music marketing team running Spotify, SoundCloud, UGC, clipping and paid social campaigns on its own software, with live client portals and real-time attribution...
Top Services:
- Digital Marketing
- Social Media Marketing
- Advertising
- Media Buying
- Video Marketing
- Show more
- Location
- New York City, New York
- Number of Employees
- Under 49
- Minimal Budget
- Under $1,000
North Marketing is a marketing agency in Mexico City, Tulum and Argentina, serving Latin America, the United States and Europe since 2020. We connect strategy, autonomous AI agents for WhatsApp and Instagram, UGC content, multivariant ads on Meta, Google and ChatGPT, and local SEO for Google Maps and AI...
Top Services:
- Digital Marketing
- Social Media Marketing
- SEO
- PPC
- AEO
- Show more
- Location
- Tulum, Mexico
- Number of Employees
- Under 49
- Average Hourly Rate
- $25/hr
- Minimal Budget
- Under $1,000
Based in Leicester, we specialize in web design and digital solutions for the music business. With over 20 years of experience, we've built a reputation for being fast, efficient, and reliable, serving a wide range of clients from international recording artists and labels to up-and-coming bands...
Top Services:
- Web Design
- Managed Services
- Social Media Marketing
- eCommerce Development
- Show more
- Location
- Leicester, United Kingdom
- Number of Employees
- Under 49
- Minimal Budget
- Under $1,000
Remantico is a multidisciplinary creative agency based in Chihuahua, Mexico, with over 16 years of experience. We specialize in transforming brands by fusing high-level graphic design with emerging technologies such as Artificial Intelligence and Augmented Reality...
Top Services:
- Branding
- Web Design
- Social Media Marketing
- Video Production
- Show more
- Location
- Chihuahua, Mexico
- Number of Employees
- Under 49
- Average Hourly Rate
- $85/hr
- Minimal Budget
- Under $1,000
Engineers believe that people buy the "technically best". We know that people buy what makes them feel best. At Distarter, we combine the Science of Perception with Inbound Marketing Data...
Top Services:
- Digital Marketing
- Public Relations
- Social Media Marketing
- SEO
- Web Development
- Show more
- Location
- Athens, Greece
- Number of Employees
- Under 49
- Average Hourly Rate
- $15/hr
- Minimal Budget
- Under $1,000
Walker Creative is a family-owned creative studio in Tulsa, Oklahoma. We help businesses with branding, graphic design, Wix websites, print and packaging, signs, vehicle wraps, digital graphics, and installation supportfrom the first idea to the finished rollout...
Top Services:
- Web Design
- Print Design
- Package Design
- Digital Services
- Logo Design
- Show more
- Location
- Tulsa, Oklahoma
- Number of Employees
- Under 49
- Average Hourly Rate
- $50/hr
- Minimal Budget
- Under $1,000
Still In Frame Creatives is a full-service, turnkey, creative agency specializing in website design, social media management, video/ photo production, branding, digital marketing, and HubSpot solutions. Based in Miami, FL, with support for English and Spanish, we focus on storytelling that connects...
Top Services:
- Digital Services
- Video Production
- Logo Design
- Branding
- Print Design
- Show more
- Location
- Miami, Florida
- Number of Employees
- Under 49
- Average Hourly Rate
- $135/hr
- Minimal Budget
- Under $1,000
We are LC3 Creative, based in East Liverpool, Ohio, a digital marketing agency founded in 2020 with a mission to empower and uplift local small businesses. Rooted in a commitment to excellence - we specialize in providing innovative and tailored marketing solutions, ranging from web development and graphic...
Top Services:
- Digital Marketing
- Web Design
- Social Media Marketing
- Advertising
- SEO
- Show more
- Location
- East Liverpool, Ohio
- Number of Employees
- Under 49
- Average Hourly Rate
- $21/hr
- Minimal Budget
- Under $1,000
Blue Leopard Media is a remote team, founded in 2020, that runs paid acquisition and press under one plan. We manage Google Ads and Meta Ads for brands, quoted on monthly spend after an audit. For founders we write and place sponsored magazine features you approve word for word, live within 24 hours of...
Top Services:
- Public Relations
- PPC
- Social Media Marketing
- Video Marketing
- Digital Marketing
- Show more
- Location
- Los Angeles, California
- Number of Employees
- Under 49
- Minimal Budget
- Under $1,000
Patchboard builds websites and mobile apps for event venues, music festivals, and sports teams. An easy-to-use content management system helps you deliver the information your ticket-buyers need when they need it, whether they are at home or on their way to your event. We also offer digital marketing support...
Top Services:
- SEO
- Digital Marketing
- Social Media Marketing
- PPC
- Video Marketing
- Show more
- Location
- Cincinnati, Ohio
- Number of Employees
- Under 49
- Minimal Budget
- Under $1,000
Shopyard is a productized Shopify growth agency that helps e-commerce brands identify issues, implement fixes, and scale revenue through fixed-price services. The agency specializes in Shopify audits, conversion optimization, paid advertising, email marketing, and store performance improvements without...
Top Services:
- eCommerce
- eCommerce Development
- Digital Marketing
- Email Marketing
- Advertising
- Show more
- Location
- Oak Park, Illinois
- Number of Employees
- Under 49
- Minimal Budget
- Under $1,000
- Portfolios Count
- 1 Project Listed
Our digital marketing services cover website building, SEO optimization, marketing plan,and content creation. Increase brand awareness, generate leads, and boost sales with us...
Top Services:
- WordPress Website Design
- Branding
- Social Media Marketing
- Creative Services
- Web Design
- Show more
- Location
- Caracas, Venezuela
- Number of Employees
- Under 49
- Average Hourly Rate
- $60/hr
- Minimal Budget
- Under $1,000
MAGNA APEX was founded by Reneir Cruise in June 2012 and identifies itself as The FITNESS Marketing Agency, working with Clients that own small to medium business that specialize in Physical Fitness, Mental Wellness, and Financial Advisement...
Top Services:
- Digital Strategy
- SEO
- PPC
- Social Media Marketing
- Email Marketing
- Show more
- Location
- Irvine, California
- Number of Employees
- Under 49
- Average Hourly Rate
- $50/hr
- Minimal Budget
- Under $1,000
We help entrepreneurs and enterprises transform ideas into digital excellence from powerful mobile appsto scalable web platforms. Your vision deserves to go further, faster...
Top Services:
- Mobile App Development
- Web Development
- SEO
- Social Media Marketing
- Digital Marketing
- Show more
- Location
- Houston, Texas
- Number of Employees
- Under 49
- Average Hourly Rate
- $25/hr
- Minimal Budget
- Under $1,000
Alpha Omega Digital is a Melbourne-based digital agency (established 2018) committed to partnering with small to medium businesses that are serious about growthand tired of overcomplicated marketing. Founded by Jane, the agency was born out of frustration with agencies that love buzzwords, long repo...
Top Services:
- Web Development
- PPC
- eCommerce
- Social Media Marketing
- Web Design
- Show more
- Location
- Melbourne, Australia
- Number of Employees
- Under 49
- Average Hourly Rate
- $100/hr
- Minimal Budget
- Under $1,000
We create visual identities for companies and artists. We offer all the necessary services to bring your image to the general public, from the creation of your logo, web design and the management of your networks, among others...
Top Services:
- Web Design
- Web Development
- SEO
- Logo Design
- Branding
- Show more
- Location
- Haedo, Argentina
- Number of Employees
- Under 49
- Average Hourly Rate
- $19/hr
- Minimal Budget
- Under $1,000
Destin Web Designs is your go-to expert for high-performance websites, local SEO, and digital marketing in Destin and the Florida Panhandle. We build stunning, mobile-friendly websites optimized for search engines, helping businesses rank higher and attract more customers. From Google Business Profile...
Top Services:
- Web Design
- Web Development
- Public Relations
- SEO
- Digital Marketing
- Show more
- Location
- Destin, Florida
- Number of Employees
- Under 49
- Average Hourly Rate
- $75/hr
- Minimal Budget
- Under $1,000
Humanizit is a full-service marketing agency based in Munich that helps small businesses and freelancers grow their visibility, connect authentically with their target audience, and increase sales through strategic branding, social media management, content creation, web design, and tailored marketing...
Top Services:
- Branding
- Logo Design
- Web Design
- Web Development
- Digital Marketing
- Show more
- Location
- Munich, Germany
- Number of Employees
- Under 49
- Average Hourly Rate
- $100/hr
- Minimal Budget
- Under $1,000
Hometown Marketing Agency helps Kansas City businesses look better online, get found locally, and turn more visitors into leads. We build clean, conversion-focused websites, improve local SEO, manage paid ads, and create marketing systems that help small businesses grow without feeling overwhelmed...
Top Services:
- Web Design
- Web Development
- SEO
- Advertising
- PPC
- Show more
- Location
- Overland Park, Kansas
- Number of Employees
- Under 49
- Average Hourly Rate
- $30/hr
- Minimal Budget
- Under $1,000
Discover Sinag Digital, your Philippines-based digital agency for custom web design, full-stack web development & online marketing. Grow your brand with innovative designs...
Top Services:
- Web Development
- Web Design
- Content Marketing
- Reputation Management
- SEO
- Show more
- Location
- Quezon City, Philippines
- Number of Employees
- Under 49
- Minimal Budget
- Under $1,000
Agência Mint is a São Paulo-based digital marketing agency with 50 specialists. We help brands grow through SEO, Social Media, Digital Strategy, and Content Creation with data-driven, creative solutions...
Top Services:
- Digital Strategy
- Branding
- Web Design
- Web Development
- Media Buying
- Show more
- Location
- Sao Paulo, Brazil
- Number of Employees
- 50 - 99
- Average Hourly Rate
- $50/hr
- Minimal Budget
- Under $1,000
We are your IT services agency and digital marketing agency...
Top Services:
- Graphic Design
- Video Production
- Logo Design
- Design Services
- Web Design
- Show more
- Location
- Murcia, Spain
- Number of Employees
- Under 49
- Average Hourly Rate
- $50/hr
- Minimal Budget
- Under $1,000
Zen Republic Digital Agency crafts bespoke marketing solutions, blending creativity and strategy. Elevate your brand with our tailored approach to advertising, delivering results that resonate. Every project is a canvas, and we paint success stories through innovative campaigns...
Top Services:
- Web Development
- PPC
- Digital Marketing
- Media Buying
- Advertising
- Show more
- Location
- Amoeiro, Spain
- Number of Employees
- Under 49
- Average Hourly Rate
- $25/hr
- Minimal Budget
- Under $1,000
Rank Strikers is a digital marketing agency in London providing proven offline and online marketing methodology to startups, SMEs and eCommerce businesses. We have a team of digital marketing experts who are professionally qualified and certified. Our strategic-thinking approach thrives on creating marketing...
Top Services:
- Web Development
- eCommerce Development
- Digital Marketing
- SEO
- PPC
- Show more
- Location
- London, United Kingdom
- Number of Employees
- Under 49
- Average Hourly Rate
- $10/hr
- Minimal Budget
- Under $1,000
Contagion Media specializes in content marketing for artists & creative brands. With a mission to make artists more important, our team features artists of all mediums...
Top Services:
- Digital Services
- Video Production
- Creative Services
- Branding
- Design Services
- Show more
- Location
- Phoenix, Arizona
- Number of Employees
- Under 49
- Average Hourly Rate
- $100/hr
- Minimal Budget
- Under $1,000
As a trusted Brand Promotion Agency and PR Agency in Mumbai and Delhi, Ronakians integrates performance advertising, social media advertising, YouTube video promotion, meme page marketing, WhatsApp group marketing, and engagement-driven campaigns. The agency also operates as a YouTube views provider agency...
Top Services:
- Social Media Marketing
- Reputation Management
- Digital Marketing
- Location
- Alwar, India
- Number of Employees
- Under 49
- Minimal Budget
- Under $1,000
DigitalPro World Enterprises is one of the leading digital marketing agencies in Chennai, providing unique and innovative marketing services for brands...
Top Services:
- Digital Services
- Web Development
- eCommerce Development
- WordPress Website Design
- Graphic Design
- Show more
- Location
- Chennai, India
- Number of Employees
- Under 49
- Average Hourly Rate
- $15/hr
- Minimal Budget
- Under $1,000
Social Media Marketing Specializations
Services Related to Social Media Marketing
Popular Services
Why companies trust DesignRush
Every agency is independently vetted before it can be listed or ranked
4.8
4.8Some agencies pay for sponsored placement, clearly labeled and held to the same vetting standards.
6 Frequently Asked Questions About Social Media Marketing Companies
What services do social media marketing companies provide?
Social media marketing companies provide a comprehensive range of services that span strategy development, content creation, and optimization. Here are some of their core services:
- Social media strategy
- Content creation
- Paid social
- Community management
- Influencer marketing
- Analytics and reporting
Some companies also offer broader digital marketing services, including search engine optimization (SEO), paid media, email marketing, video marketing, public relations (PR), and landing page optimization.
What social media channels should your business prioritize?
For business-to-business (B2B) organizations, LinkedIn is often a top priority, while X may also be useful, depending on your industry and whether real-time conversations matter to your brand.
For business-to-consumer (B2C) brands targeting younger consumers, YouTube, Instagram, and TikTok are often stronger options.
According to the Pew Research Center, 95% of 18-29-year-olds use YouTube, followed by Instagram at 80% and TikTok at 63%.
A reputable social media marketing company should recommend a channel mix based on your goals, target audience behavior, and the type of content you can produce consistently.
When should you partner with a content creator vs. an influencer?
Partner with a content creator for asset creation. Conversely, choose an influencer for the audience. Here are more details about the differences between each to help you with your decision:
| Content Creator | Influencer | |
| Who are they? | Experts in their specific field who create engaging and educational content for a specific topic, niche, or format | Individuals with an established audience who can shape opinions and promote brands, products, or ideas |
| Content examples |
|
|
| Best for |
|
|
How to measure the ROI of your social media efforts?
To measure the return on investment of your social media efforts, first clarify the business outcome you want to achieve with your social media campaign. For example, generating leads, sales, or demo requests.
Next, track key performance indicators (KPIs) tied to that goal, such as engagement rate, click-through rate, conversion rate, cost per lead, and return on ad spend (ROAS). Use attribution models, analytics tools, and UTM parameters to connect social activities to business results.
Industry benchmarks can provide helpful context, but they vary by platform, industry, and methodology. Here are benchmarks from an Emplifi research report to help you gauge campaign performance:
- Instagram
- Median engagement rate: 16.9%
- Cost per mille (CPM): ~$2.50, with ad spend per account reaching $5,100
- Facebook
- Median engagement rate: 1.4%-2.5%
- CPM: ~$1.40-$1.70, with ad spend per account reaching $8,500-$11,200
- TikTok
- Median engagement rate: 27.6%
- CPM: ~$1.00-$1.30, with ad spend per account reaching $14,900
How long until you see the results of your social media marketing campaigns?
Paid social campaigns generate results within a few days or weeks, but organic social media may take at least 3 months.
For organic social media, you might see initial follower growth and engagement within the first few weeks of regular posting. After 1-3 months, your account may gain traction as content performance improves, and audience engagement becomes more consistent.
By months 3-6, you may start producing qualified leads, stronger brand recall, and sales impact, especially for newer brands that are still building and refining their strategies.
Paid media campaigns, by contrast, can generate visibility, traffic, and conversions within days or weeks, but long-term performance will depend on creative quality, targeting, budget, and optimization efforts.
Ultimately, the time required to see meaningful results depends on your brand awareness, content quality, posting consistency, audience targeting, offer strength, and your broader marketing strategy.
What are the top social media marketing companies?
We have curated a list of top social media companies on DesignRush across multiple price points, so you can identify a vendor within your budget.
| High budget: $50,000+ |
|
| Low budget: $25,000-$50,000 |
|
Beyond budget, our agency directory allows you to filter agency profiles by location, area of expertise, agency reviews, client types, team size, and hourly rates.
Latest Trends Related to Social Media Marketing
