The wrong social media companies can leave you with off-brand content, weak engagement, and wasted ad spend. Instead, browse our directory of vetted agencies that know how to turn posts into pipeline.
Organic rankings are determined by five factors: top services, reviews, portfolio, awards/press, and team expertise. Sponsored listings pay for a placement that appears above organic positions. Sponsorship does not affect star ratings or review content - read more on our methodology page.
Chosen6 Digital Agency is a Miami-based web design and digital growth studio helping small businesses compete online. We specialize in Shopify development, SEO, and automated marketing systems with a niche focus on jewelry stores, salons, and local service brands. Unlike traditional agencies, we don't just...
Top Services:
- Web Design
- Web Development
- SEO
- eCommerce Development
- Social Media Marketing
- Show more
- Location
- Miami, Florida
- Number of Employees
- Under 49
- Average Hourly Rate
- $150/hr
- Minimal Budget
- Under $1,000
201 Creative is a results-driven digital marketing agency specializing in SEO, content strategy, and online growth, helping businesses increase visibility, generate leads, and drive long-term revenue. Digital marketing agency specializing in long-term strategic growth through advertising and SEO...
Top Services:
- SEO
- Email Marketing
- Digital Marketing
- UI/UX Design
- Social Media Marketing
- Show more
- Location
- Poway, California
- Number of Employees
- Under 49
- Minimal Budget
- Under $1,000
Dr Developers is a full-service web design and development agency specializing in prototyping, strategy, and full stack development. We have undertaken terrific projects for industries such as e-commerce, healthcare, education, banking and finance, marketing, publishing and communications...
Top Services:
- Web Design
- Web Development
- eCommerce Development
- Social Media Marketing
- Mobile App Development
- Show more
- Location
- Sacramento, California
- Number of Employees
- Under 49
- Average Hourly Rate
- $30/hr
- Minimal Budget
- $10,000 - $25,000
- Portfolios Count
- 2 Projects Listed
Welcome to OneStop Northwest, your all-inclusive destination for a spectrum of services crucial to your businesss digital and physical presence. With a steadfast commitment to excellence, we specialize in a wide range of offerings that encompass custom design, corporate branding, marketing, advertising...
Top Services:
- Web Design
- WordPress Website Design
- SEO
- Social Media Marketing
- Advertising
- Show more
- Location
- Union, Washington
- Number of Employees
- Under 49
- Average Hourly Rate
- $100/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 2 Projects Listed
Cansoft is renowned as one of the premier companies excelling in Search Engine Optimization (SEO), website design, digital marketing (PPC, online), branding, advertising, and software development. With a commitment to excellence in each service area, we empower businesses to achieve their online goals and...
Top Services:
- Digital Marketing
- Web Design
- Social Media Marketing
- Location
- Los Angeles, California
- Number of Employees
- Under 49
- Average Hourly Rate
- $150/hr
- Minimal Budget
- Under $1,000
- Portfolios Count
- 1 Project Listed
At Just Chill Social, we believe that every modern business deserves a digital presence, but the journey to digitalization is often unnecessarily complex and overhyped...
Top Services:
- Branding
- Web Design
- Social Media Marketing
- Location
- Bury, United Kingdom
- Number of Employees
- Under 49
- Portfolios Count
- 1 Project Listed
We are leading graphic design company based in Kent, UK, specialising in creative branding solutions to elevate your business.We offer a wide range of services, including business branding (logo design, colour palettes, and branding guidelines), responsive website design and creation, social media marketing...
Top Services:
- Branding
- Web Design
- Social Media Marketing
- Location
- Tonbridge, United Kingdom
- Number of Employees
- Under 49
- Average Hourly Rate
- $20/hr
- Minimal Budget
- Under $1,000
- Portfolios Count
- 1 Project Listed
With more than 30 years of combined experience shaping the identities of leading UK brands, we're experts at helping businesses stand out.Our goal? To simplify brand design and strategymaking it clear, approachable, and effective for companies of all sizes...
Top Services:
- Print Design
- Branding
- Social Media Marketing
- Location
- Manchester, United Kingdom
- Number of Employees
- Under 49
- Portfolios Count
- 1 Project Listed
Expert software development with a personal touch, taking time to craft the perfect design and map to match your company or team. We work with you to develop a digital space which truly represents your work and embodies your business. From website and logo design, to deployment and SEO, we provide the full...
Top Services:
- Web Development
- Mobile App Development
- Social Media Marketing
- Location
- Torquay, United Kingdom
- Number of Employees
- Under 49
- Average Hourly Rate
- $30/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 1 Project Listed
Blue Wheel solves the problem of fragmentation in modern commerce by uniting strategy, data, platforms, and people under one connected approach...
Top Services:
- Digital Marketing
- Digital Strategy
- Digital Services
- SEO
- Creative Services
- Show more
- Location
- Bloomfield Hills, Michigan
- Number of Employees
- 100 - 249
- Portfolios Count
- 3 Projects Listed
Located in The Woodlands, Texas, BubbleUp is a full-service digital company with expertise in technology, marketing and customer service. For over 20 years weve helped world-class brands, companies and artists succeed in the digital space...
Top Services:
- Digital Marketing
- PPC
- SEO
- Web Design
- CRO
- Show more
- Location
- The Woodlands, Texas
- Number of Employees
- Under 49
- Average Hourly Rate
- $150/hr
- Minimal Budget
- $10,000 - $25,000
- Portfolios Count
- 3 Projects Listed
Web design studio with more than 15 years of experience in branding and web design.Over the years, we have rediscovered the essence of our customers...
Top Services:
- eCommerce Development
- Web Design
- Web Development
- WordPress Website Design
- Video Marketing
- Show more
- Location
- Brasov, Romania
- Number of Employees
- Under 49
- Average Hourly Rate
- $60/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 3 Projects Listed
A.M.I's creative advertising firm is considered to be one of the best in the United States. We foster brilliant ideas for new businesses as well as established ones. A dedication to producing quantifiable outcomes via data-driven campaigns that are targeted to the specific requirements and goals of each...
Top Services:
- Branding
- Digital Marketing
- Advertising
- PPC
- SEO
- Show more
- Location
- New York City, New York
- Number of Employees
- 100 - 249
- Average Hourly Rate
- $95/hr
- Portfolios Count
- 3 Projects Listed
Five Stars Marketing Agency - Digital Marketing Agency/ We provide services and help businesses all over the world to find customers faster by implementing modern marketing and high-tech sales tools...
Top Services:
- Logo Design
- Branding
- Web Development
- SEO
- WordPress Website Design
- Show more
- Location
- Chișinău, Moldova
- Number of Employees
- Under 49
- Average Hourly Rate
- $20/hr
- Minimal Budget
- Under $1,000
- Portfolios Count
- 3 Projects Listed
Boutique PR and marketing for contractors, industrial firms, home services, and nonprofits across Los Angeles and Southern California. We connect media relations, SEO, paid search, websites, social and content into one system built to generate visibility and qualified leads...
Top Services:
- Public Relations
- SEO
- PPC
- Advertising
- WordPress Website Design
- Show more
- Location
- Glendale, California
- Number of Employees
- Under 49
- Average Hourly Rate
- $100/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 3 Projects Listed
Fold7
Award WinnerRecipient of a Best Design Award for outstanding work.Fold7 is a London-based creative agency specializing in brand communications, delivering culture-driven ideas and strategic campaigns that help brands stay relevant and impactful in a fast-evolving market...
Top Services:
- Branding
- Video Production
- Creative Services
- Advertising
- Digital Strategy
- Show more
- Location
- London, United Kingdom
- Number of Employees
- 100 - 249
- Portfolios Count
- 3 Projects Listed
SEO, paid media, content, web, social and more - all under one roof. Whether you need a single service or a fully outsourced marketing department, we build and run marketing that generates leads and revenue...
Top Services:
- Digital Marketing
- Web Development
- Web Design
- SEO
- Email Marketing
- Show more
- Location
- Manchester, United Kingdom
- Number of Employees
- Under 49
- Minimal Budget
- Under $1,000
- Portfolios Count
- 3 Projects Listed
Orbital Technologies is a Jacksonville, Florida-based software and digital agency with a delivery team of over 100 professionals in Pakistan. We design and develop websites, custom software, Laravel and Shopify platforms, mobile apps, and MVPs. We also help businesses grow through SEO, Meta Ads, and social...
Top Services:
- Software Development
- Web Development
- Mobile App Development
- AI Development
- eCommerce Development
- Show more
- Location
- Jacksonville, Florida
- Number of Employees
- 100 - 249
- Average Hourly Rate
- $40/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 3 Projects Listed
Parrolabs redefines outsourcing as a partnership that seamlessly integrates into your team structure. Specializing in staff augmentation with a focus on expert developers, designers, and marketing professionals from Latin America, we offer a unique blend of talent and cultural alignment. Our commitment to...
Top Services:
- Mobile App Development
- Software Development
- Social Media Marketing
- UI/UX Design
- Show more
- Location
- Envigado, Colombia
- Number of Employees
- Under 49
- Average Hourly Rate
- $65/hr
- Minimal Budget
- $10,000 - $25,000
Perfect your online marketing: website design, social media, graphic design, corporate videos, & email campaigns. We can help!...
Top Services:
- Email Marketing
- SEO
- Social Media Marketing
- Web Design
- Show more
- Location
- El Segundo, California
- Number of Employees
- Under 49
- Average Hourly Rate
- $95/hr
- Minimal Budget
- Under $1,000
Marketing Time team's combines decades of marketing, sales, and digital design expertise with industry-leading partners, products, and services to create outstanding outcomes every time! We like working with companies and non-profits of all sizes and budgets, providing responsive website design and...
Top Services:
- Content Marketing
- Digital Marketing
- Social Media Marketing
- Reputation Management
- Show more
- Location
- Edmonton, Canada
- Number of Employees
- Under 49
- Average Hourly Rate
- $85/hr
- Minimal Budget
- Under $1,000
Established in 2013, Orange Rock Media has provided exceptional service and internet marketing solutions. We have a history of delivering great results with a proven track record. We are located in Orlando, Florida, serving clients throughout the United States...
Top Services:
- SEO
- Digital Marketing
- Social Media Marketing
- Video Production
- Show more
- Location
- Orlando, Florida
- Number of Employees
- Under 49
- Minimal Budget
- $1,000 - $10,000
We help brands grow through multilingual video marketing, SEO articles, and targeted social sharing. With content in English, French, Polish, Russian, and Vietnamese, we tailor each campaign to your niche travel, business, digital tools, and more. Your product gets visibility on YouTube, websites in 30+...
Top Services:
- Web Design
- Content Marketing
- Social Media Marketing
- SEO
- Show more
- Location
- Warsaw, Poland
- Number of Employees
- Under 49
- Average Hourly Rate
- $250/hr
- Minimal Budget
- Under $1,000
TouriByte is a strategic marketing and multimedia agency focused on helping ambitious brands gain the exposure they deserve. Blending intelligent strategy with bold creative, we position businesses for visibility, credibility and long-term growth across digital and traditional platforms...
Top Services:
- Digital Marketing
- Web Design
- Social Media Marketing
- Branding
- Show more
- Location
- Pretoria, South Africa
- Number of Employees
- Under 49
- Average Hourly Rate
- $40/hr
TastyPlacement is a full service digital advertising agency located in the south side of Austin, Texas. Experts in SEO, SEM, web design, analytics and social media marketing, they are they most certified agency in Central Texas and the authors of the definitive book on WordPress SEO...
Top Services:
- Digital Marketing
- PPC
- SEO
- Social Media Marketing
- eCommerce
- Show more
- Location
- Austin, Texas
- Number of Employees
- Under 49
- Average Hourly Rate
- $300/hr
- Portfolios Count
- 1 Project Listed
Secure software, automation and BI for East African institutions...
Top Services:
- Web Development
- Web Design
- Digital Marketing
- Social Media Marketing
- Content Marketing
- Show more
- Location
- Dar es Salaam, Tanzania
- Number of Employees
- Under 49
- Average Hourly Rate
- $15/hr
- Portfolios Count
- 1 Project Listed
When you meet us, you’ll discover a tribe of creative nerds who enjoy working together to create extraordinary brand experiences.We believe business potential lies in human connection. And we foster humans connection through insightful strategies, sophisticated design, and impactful digital experiences...
Top Services:
- Digital Marketing
- SEO
- eCommerce Development
- Web Design
- Social Media Marketing
- Show more
- Location
- Dubai, United Arab Emirates
- Number of Employees
- Under 49
- Average Hourly Rate
- $100/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 1 Project Listed
Creative genius with a blend of engineering tools and techniques can do wonders for an aspirational business in this digital age. Strategy which forms the core of any brand or operation essentially gains momentum when the creative goals are given wings by the power of engineering. We at Eduhive Creative...
Top Services:
- PPC
- Branding
- SEO
- Social Media Marketing
- Video Production
- Show more
- Location
- Dehradun, India
- Number of Employees
- Under 49
- Average Hourly Rate
- $47/hr
- Minimal Budget
- Under $1,000
- Portfolios Count
- 2 Projects Listed
The Local 2 Global Group is a digital marketing business that offers a complete range of services. We facilitate the expansion of businesses by developing and carrying out individualized, data-driven marketing strategies. Among our offerings are search engine optimization (SEO), search engine marketing (SEM)...
Top Services:
- Web Design
- Digital Marketing
- PPC
- SEO
- Social Media Marketing
- Show more
- Location
- Tampa, Florida
- Number of Employees
- Under 49
- Average Hourly Rate
- $50/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 1 Project Listed
At Palm + Pine, we ensure online business success through our unwavering commitment to innovative design and effective marketing campaigns. Our passion drives us to provide personalized, creative solutions, fostering lasting partnerships...
Top Services:
- Email Marketing
- Video Marketing
- Digital Marketing
- Social Media Marketing
- Design Services
- Show more
- Location
- Crofton, Maryland
- Number of Employees
- Under 49
- Average Hourly Rate
- $97/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 1 Project Listed
ASCEND Marketing Solutions is digital marketing and brand management agency, which is dedicated to structuring projects and offering solutions for companies to grow and expand their online presence...
Top Services:
- Content Marketing
- SEO
- Email Marketing
- Social Media Marketing
- Digital Marketing
- Show more
- Location
- Viseu, Portugal
- Number of Employees
- Under 49
- Average Hourly Rate
- $65/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 1 Project Listed
Alphamax Digital Services is a UK based eCommerce web design and SEO agency that builds high converting, custom online stores designed to rank on Google and attract organic traffic...
Top Services:
- Web Design
- SEO
- PPC
- Branding
- Social Media Marketing
- Show more
- Location
- Luton, United Kingdom
- Number of Employees
- Under 49
- Average Hourly Rate
- $125/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 1 Project Listed
TJ Digital Agency is a full-service global digital marketing and creative growth agency helping brands, creators, and businesses scale through high-impact digital strategies. We specialize in boosting digital presence, increasing traffic, improving search visibility, and driving high-quality conversions using...
Top Services:
- SEO
- Branding
- Content Marketing
- Social Media Marketing
- Web Development
- Show more
- Location
- Ondo, Nigeria
- Number of Employees
- Under 49
- Average Hourly Rate
- $20/hr
- Portfolios Count
- 1 Project Listed
Best Digital Marketing Kenya Agency offering Search Engine Optimization (SEO) in Kenya, get the best IT Solutions in web applications development, ERP POS, CRM systems and Social Media Marketing. We also offer Market Research Services to develop your Business by conduct effective Market Analysis...
Top Services:
- Digital Marketing
- SEO
- Market Research
- Social Media Marketing
- Mobile App Development
- Show more
- Location
- Nairobi, Kenya
- Number of Employees
- Under 49
- Average Hourly Rate
- $1/hr
- Minimal Budget
- Under $1,000
- Portfolios Count
- 1 Project Listed
We build full-service digital marketing systems focused on lead generation, conversion rate optimization (CRO), and sustainable business growth. Our services combine digital marketing strategy, content marketing, web design and development, and performance marketing to create a results-driven ecosystem. From...
Top Services:
- Digital Marketing
- Web Design
- SEO
- Social Media Marketing
- PPC
- Show more
- Location
- Buenos Aires, Argentina
- Number of Employees
- Under 49
- Average Hourly Rate
- $35/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 1 Project Listed
Cosix Digital crafts tailored digital solutions, combining web development, SEO, and marketing strategies to help businesses grow, attract the right audience, and increase revenue. We focus on results, creativity, and measurable impact...
Top Services:
- SEO
- WordPress Website Design
- Digital Marketing
- Social Media Marketing
- eCommerce
- Show more
- Location
- Washington DC, Washington DC
- Number of Employees
- Under 49
- Average Hourly Rate
- $5/hr
- Minimal Budget
- Under $1,000
- Portfolios Count
- 1 Project Listed
LenzVive turns one phone video of your storefront or street into a CGI stunt or AI product film worth talking about. Our own fake out-of-home film, a giant robot street sweeper with zero VFX budget or media spend, reached 30 million people who never expected a robot outside their window. Since then we've...
Top Services:
- Video Production
- Creative Services
- Audio Production
- Social Media Marketing
- Advertising
- Show more
- Location
- Montreal, Canada
- Number of Employees
- Under 49
- Average Hourly Rate
- $100/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 1 Project Listed
We help business craft user-centric and trasformative digital experiences to leverage the power of digital in business growth...
Top Services:
- Web Design
- Web Development
- WordPress Website Design
- eCommerce Development
- UI/UX Design
- Show more
- Location
- Melbourne, Australia
- Number of Employees
- Under 49
- Average Hourly Rate
- $100/hr
- Portfolios Count
- 2 Projects Listed
Our mission is to help your business succeed. As your full-service marketing agency, we create the materials you need to best represent your brand, attract your target market, and achieve your goals. We are committed to providing exceptional service and the highest quality of product.s...
Top Services:
- Branding
- Print Design
- Video Production
- Creative Services
- Logo Design
- Show more
- Location
- League City, Texas
- Number of Employees
- Under 49
- Average Hourly Rate
- $135/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 2 Projects Listed
Were a digital agency delivering stand-out experiences that generate results...
Top Services:
- Web Development
- eCommerce Development
- UI/UX Design
- SEO
- Content Marketing
- Show more
- Location
- London, United Kingdom
- Number of Employees
- Under 49
- Average Hourly Rate
- $149/hr
- Minimal Budget
- $25,000 - $50,000
- Portfolios Count
- 2 Projects Listed
Welcome to "US Design Hub" where creativity meets innovation! We are not just a design agency; we are your partners in bringing your visions to life. We understand the power of impactful design in transforming ideas into compelling visual stories...
Top Services:
- Logo Design
- Graphic Design
- Digital Services
- Web Design
- eCommerce Development
- Show more
- Location
- New York City, New York
- Number of Employees
- Under 49
- Average Hourly Rate
- $40/hr
- Minimal Budget
- Under $1,000
- Portfolios Count
- 2 Projects Listed
Jolly Web Consulting is a Boulder-based SEO, web design, and digital marketing agency helping outdoor, adventure, and premium brands grow online. We help brands climb higher online through tailored digital strategies that drive results. Our work covers SEO, web design, Webflow, Shopify development, paid ads...
Top Services:
- Web Design
- SEO
- Web Development
- eCommerce Development
- Email Marketing
- Show more
- Location
- Boulder, Colorado
- Number of Employees
- Under 49
- Average Hourly Rate
- $175/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 2 Projects Listed
Vista by Lara is a Dubai-based AI-powered e-commerce growth studio and the first AEO-native agency in the UAE. We specialize in Shopify development, Answer Engine Optimization (AEO), Generative Engine Optimization (GEO), and AI-driven digital marketing for fashion, F&B, real estate, clinics, and B2B brands...
Top Services:
- Branding
- Web Development
- Web Design
- AI Development
- SEO
- Show more
- Location
- Dubai, United Arab Emirates
- Number of Employees
- Under 49
- Average Hourly Rate
- $150/hr
- Minimal Budget
- Under $1,000
- Portfolios Count
- 2 Projects Listed
Everex Media is a Calgary digital studio helping small businesses look professional and grow online. We design websites, manage SEO, and build brand identities that actually reflect the quality of your work...
Top Services:
- Graphic Design
- Creative Services
- Design Services
- Digital Services
- Web Design
- Show more
- Location
- Calgary, Canada
- Number of Employees
- Under 49
- Average Hourly Rate
- $30/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 2 Projects Listed
York & Chapel is an independent full-service marketing agency founded in 2001. With 100 employees across six North American offices, we specialize in marketing strategy, branding, UX, VR, immersive digital, and real-world experiences.Y&C is unique. We service a wide variety of clients with deep ranges of...
Top Services:
- Graphic Design
- Video Production
- Digital Services
- Branding
- Social Media Marketing
- Show more
- Location
- Wilton, Connecticut
- Number of Employees
- 50 - 99
- Average Hourly Rate
- $200/hr
Think Orion is a student recruitment marketing agency helping higher education institutions, exam prep providers, and certificate course creators grow enrollments with student-centric campaigns...
Top Services:
- Digital Marketing
- Digital Strategy
- Digital Services
- CRO
- Social Media Marketing
- Show more
- Location
- Singapore, Singapore
- Number of Employees
- Under 49
- Average Hourly Rate
- $150/hr
Be Seen Be Found is a boutique, full service, flexible digital marketing agency based in Yorkshire. I help your websites get found first on search. And be seen showing the right message. Combining search, websites, SEO and social I get local businesses found and reach local customers...
Top Services:
- Digital Marketing
- Web Design
- SEO
- PPC
- Social Media Marketing
- Show more
- Location
- Wakefield, United Kingdom
- Number of Employees
- Under 49
- Average Hourly Rate
- $50/hr
- Minimal Budget
- Under $1,000
With over a decade of cutting-edge experience, this Canadian firm stands head and shoulders above the competition in online reputation management. Their custom software is just the beginning: they also boast top publishing contacts to maximize coverage and widespread recognition for their clients...
Top Services:
- Reputation Management
- Public Relations
- Digital Marketing
- SEO
- Social Media Marketing
- Show more
- Location
- Toronto, Canada
- Number of Employees
- Under 49
- Average Hourly Rate
- $99/hr
- Minimal Budget
- $1,000 - $10,000
NeoLynx is a full-service digital agency based in San Diego, California, delivering tailored marketing, branding, and web development solutions. With a strong foundation in strategy, design, and technology, NeoLynx helps businesses strengthen their digital presence and drive measurable results through...
Top Services:
- Web Design
- Mobile App Development
- Web Development
- SEO
- Social Media Marketing
- Show more
- Location
- Glendale, California
- Number of Employees
- Under 49
- Minimal Budget
- $1,000 - $10,000
AZ Publishers helps founders, CEO's, small business owners and funded startups turn interest into action with conversion-driven content. Content that speaks your audience's language from emails, web content, newsletters, presentations, and LinkedIn to educational content...
Top Services:
- Content Marketing
- Digital Marketing
- eCommerce
- Email Marketing
- Social Media Marketing
- Show more
- Location
- Los Angeles, California
- Number of Employees
- Under 49
- Minimal Budget
- Under $1,000
Social Media Marketing Specializations
Services Related to Social Media Marketing
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6 Frequently Asked Questions About Social Media Marketing Companies
What services do social media marketing companies provide?
Social media marketing companies provide a comprehensive range of services that span strategy development, content creation, and optimization. Here are some of their core services:
- Social media strategy
- Content creation
- Paid social
- Community management
- Influencer marketing
- Analytics and reporting
Some companies also offer broader digital marketing services, including search engine optimization (SEO), paid media, email marketing, video marketing, public relations (PR), and landing page optimization.
What social media channels should your business prioritize?
For business-to-business (B2B) organizations, LinkedIn is often a top priority, while X may also be useful, depending on your industry and whether real-time conversations matter to your brand.
For business-to-consumer (B2C) brands targeting younger consumers, YouTube, Instagram, and TikTok are often stronger options.
According to the Pew Research Center, 95% of 18-29-year-olds use YouTube, followed by Instagram at 80% and TikTok at 63%.
A reputable social media marketing company should recommend a channel mix based on your goals, target audience behavior, and the type of content you can produce consistently.
When should you partner with a content creator vs. an influencer?
Partner with a content creator for asset creation. Conversely, choose an influencer for the audience. Here are more details about the differences between each to help you with your decision:
| Content Creator | Influencer | |
| Who are they? | Experts in their specific field who create engaging and educational content for a specific topic, niche, or format | Individuals with an established audience who can shape opinions and promote brands, products, or ideas |
| Content examples |
|
|
| Best for |
|
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How to measure the ROI of your social media efforts?
To measure the return on investment of your social media efforts, first clarify the business outcome you want to achieve with your social media campaign. For example, generating leads, sales, or demo requests.
Next, track key performance indicators (KPIs) tied to that goal, such as engagement rate, click-through rate, conversion rate, cost per lead, and return on ad spend (ROAS). Use attribution models, analytics tools, and UTM parameters to connect social activities to business results.
Industry benchmarks can provide helpful context, but they vary by platform, industry, and methodology. Here are benchmarks from an Emplifi research report to help you gauge campaign performance:
- Instagram
- Median engagement rate: 16.9%
- Cost per mille (CPM): ~$2.50, with ad spend per account reaching $5,100
- Facebook
- Median engagement rate: 1.4%-2.5%
- CPM: ~$1.40-$1.70, with ad spend per account reaching $8,500-$11,200
- TikTok
- Median engagement rate: 27.6%
- CPM: ~$1.00-$1.30, with ad spend per account reaching $14,900
How long until you see the results of your social media marketing campaigns?
Paid social campaigns generate results within a few days or weeks, but organic social media may take at least 3 months.
For organic social media, you might see initial follower growth and engagement within the first few weeks of regular posting. After 1-3 months, your account may gain traction as content performance improves, and audience engagement becomes more consistent.
By months 3-6, you may start producing qualified leads, stronger brand recall, and sales impact, especially for newer brands that are still building and refining their strategies.
Paid media campaigns, by contrast, can generate visibility, traffic, and conversions within days or weeks, but long-term performance will depend on creative quality, targeting, budget, and optimization efforts.
Ultimately, the time required to see meaningful results depends on your brand awareness, content quality, posting consistency, audience targeting, offer strength, and your broader marketing strategy.
What are the top social media marketing companies?
We have curated a list of top social media companies on DesignRush across multiple price points, so you can identify a vendor within your budget.
| High budget: $50,000+ |
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| Low budget: $25,000-$50,000 |
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Beyond budget, our agency directory allows you to filter agency profiles by location, area of expertise, agency reviews, client types, team size, and hourly rates.
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