The wrong social media companies can leave you with off-brand content, weak engagement, and wasted ad spend. Instead, browse our directory of vetted agencies that know how to turn posts into pipeline.
Organic rankings are determined by five factors: top services, reviews, portfolio, awards/press, and team expertise. Sponsored listings pay for a placement that appears above organic positions. Sponsorship does not affect star ratings or review content - read more on our methodology page.
Say Hey is a comprehensive communications agency with over 15 years of expertise in building impactful brands. We achieve this through standout naming, branding, graphic design, photography, videography, copywriting, web design, web applications, digital marketing, SEO, and e-commerceintegrated with or...
Top Services:
- Branding
- Print Design
- Logo Design
- Web Design
- Web Development
- Show more
- Location
- Zedelgem, Belgium
- Number of Employees
- Under 49
- Portfolios Count
- 1 Project Listed
We create success in a results driven world, and combine talent and energy to produce inspirational design. We recognise that market conditions are getting tougher and many sectors are having to work harder for the same returns, which is where we can help. We can make you stand out. We have a wealth of...
Top Services:
- Branding
- Logo Design
- Design Services
- Print Design
- Digital Marketing
- Show more
- Location
- Lichfield, United Kingdom
- Number of Employees
- Under 49
- Average Hourly Rate
- $90/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 1 Project Listed
We are a full-service design agency that helps companies with new or established brands create strategic marketing and digital assets...
Top Services:
- Digital Services
- Graphic Design
- Branding
- Logo Design
- Design Services
- Show more
- Location
- Vancouver, Washington
- Number of Employees
- Under 49
- Portfolios Count
- 1 Project Listed
X One Digitals is a leading digital transformation company based in Dubai, having offices in the US and Australia, with a forward-thinking approach. We provide scalable web and mobile solutions, seamlessly integrated with digital marketing servicesall under one roof, ensuring a smooth and efficient process...
Top Services:
- Web Design
- Web Development
- Branding
- Creative Services
- Digital Marketing
- Show more
- Location
- Dubai, United Arab Emirates
- Number of Employees
- Under 49
- Average Hourly Rate
- $10/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 1 Project Listed
Curt Janka is a seasoned creative director and designer with more than two decades of experience across a wide range of media. He brings a blend of creativity and innovation, grounded in strategic thinking, and excels at guiding teams through the entire creative process. Open to freelance and full-time...
Top Services:
- Branding
- Graphic Design
- Logo Design
- Print Design
- Web Design
- Show more
- Location
- San Francisco, California
- Number of Employees
- Under 49
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 1 Project Listed
H Creation emerged from a deep passion for turning ideas into memorable visual experiences. As a digital agency, we blend design, technology, and innovation to craft distinctive projects that inspire, engage, and build meaningful connections...
Top Services:
- Logo Design
- Web Design
- Mobile App Development
- Graphic Design
- Branding
- Show more
- Location
- Curitiba, Brazil
- Number of Employees
- Under 49
- Portfolios Count
- 1 Project Listed
We specialize in modern and experiential online solutions for brands, services, and products. We believe that your customers or clients' journey starts online. We help companies make an impact with the first Google search...
Top Services:
- Web Design
- Branding
- Digital Strategy
- UI/UX Design
- Web Development
- Show more
- Location
- Scottsdale, Arizona
- Number of Employees
- Under 49
- Average Hourly Rate
- $175/hr
- Minimal Budget
- $10,000 - $25,000
- Portfolios Count
- 1 Project Listed
We Design Marbella is a web design studio based in Marbella, Spain, specialising in custom websites for local and international businesses along the Costa del Sol. The studio focuses on three industries that define the region: real estate agencies, vacation rental platforms, and restaurants and bars...
Top Services:
- Web Design
- Web Development
- SEO
- Branding
- Digital Marketing
- Show more
- Location
- Marbella, Spain
- Number of Employees
- Under 49
- Average Hourly Rate
- $120/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 1 Project Listed
NextCore Tech LLC is a software development company that helps startups and growing businesses turn ideas into fast, reliable digital products. We design and build custom websites, web apps, and mobile apps, then connect them with automation and AI so teams can move quicker with less manual work...
Top Services:
- Web Development
- WordPress Website Design
- eCommerce Development
- Mobile App Development
- Software Development
- Show more
- Location
- Dubai, United Arab Emirates
- Number of Employees
- Under 49
- Average Hourly Rate
- $25/hr
- Minimal Budget
- Under $1,000
- Portfolios Count
- 1 Project Listed
One embedded team for multi-location healthcare, senior living, and real estate operators. Brand, web, content, campaigns, and on-site experience...
Top Services:
- Digital Services
- Branding
- Creative Services
- Design Services
- Logo Design
- Show more
- Location
- Toms River, New Jersey
- Number of Employees
- Under 49
- Average Hourly Rate
- $250/hr
- Portfolios Count
- 1 Project Listed
We help businesses increase traffic, generate qualified leads, and boost sales through result-driven digital marketing strategies. From website development and SEO to social media marketing and paid advertising, our team delivers solutions designed to grow your brand online...
Top Services:
- Graphic Design
- Logo Design
- Design Services
- Web Design
- eCommerce Development
- Show more
- Location
- Bradford, United Kingdom
- Number of Employees
- 50 - 99
- Average Hourly Rate
- $20/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 1 Project Listed
Professional Concept has become a growth factor for many businesses in the USA. We work professionally and with clear criteria...
Top Services:
- Web Design
- WordPress Website Design
- Call Centers
- AEO
- SEO
- Show more
- Location
- Cleveland, Ohio
- Number of Employees
- Under 49
- Average Hourly Rate
- $25/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 1 Project Listed
Tubdit is commited to providing you the best way possible to market yourself or company on the web. Our experience speaks for itself with the array of companies we have launched from scratch. Give us a call or send us an email with your project specifications...
Top Services:
- Digital Services
- Creative Services
- SEO
- Video Marketing
- eCommerce
- Show more
- Location
- North Las Vegas, Nevada
- Number of Employees
- Under 49
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 1 Project Listed
Friends Star Agency is a full-service digital agency, providing the highest quality advertising, SEO and content creation solutions. Based in Rajshahi, we help brands establish a strong online presence through carefully crafted Meta and Google Ads campaigns. We combine the aesthetics of cinematic and premium...
Top Services:
- Digital Services
- Graphic Design
- Video Production
- Branding
- Design Services
- Show more
- Location
- Rajshahi, Bangladesh
- Number of Employees
- Under 49
- Average Hourly Rate
- $10/hr
- Minimal Budget
- Under $1,000
- Portfolios Count
- 1 Project Listed
VRENTAX is a full-service digital agency based in Doha, Qatar. We build websites, mobile apps, ERP systems, and e-commerce stores and run digital marketing campaigns for businesses across Qatar, Lebanon, and the Gulf...
Top Services:
- Digital Services
- Logo Design
- Web Design
- eCommerce Development
- Web Development
- Show more
- Location
- Doha, Qatar
- Number of Employees
- Under 49
- Average Hourly Rate
- $10/hr
- Minimal Budget
- Under $1,000
- Portfolios Count
- 1 Project Listed
Lucent Digital Studio is a Leeds-based web design studio working with small and medium businesses across Yorkshire - construction, trades, hospitality and professional services. We design and build fast, search-friendly websites, then keep them running with ongoing care plans, hosting and SEO. A small senior...
Top Services:
- Web Design
- Web Development
- WordPress Website Design
- UI/UX Design
- SEO
- Show more
- Location
- Leeds, United Kingdom
- Number of Employees
- Under 49
- Average Hourly Rate
- $50/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 1 Project Listed
Single Stop Marketing is a DFW-based web design and digital marketing agency helping small businesses improve how they look, rank, and convert online. We build modern, conversion-focused websites and pair them with SEO, local search, content, and GEO strategies designed for Google and AI platforms such as...
Top Services:
- Web Design
- SEO
- AEO
- Web Development
- UI/UX Design
- Show more
- Location
- Bedford, Texas
- Number of Employees
- Under 49
- Minimal Budget
- Under $1,000
- Portfolios Count
- 1 Project Listed
The Interactive Studio is a Madrid-based digital agency that designs and builds digital products end to end: product design and UX, web and e-commerce development, branding and applied AI. Senior teams, no hand-offs, no layers — the people you meet are the people who do the work. Accessibility runs through...
Top Services:
- Digital Services
- Graphic Design
- Branding
- Web Design
- UI/UX Design
- Show more
- Location
- San Sebastián de los Reyes, Spain
- Number of Employees
- Under 49
- Average Hourly Rate
- $60/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 1 Project Listed
Money Wise Websites Inc is a Calgary-based web design company that builds fast, affordable websites for small businesses. Our 5-page business website package is $999 CAD currently 50% off at $499 as a launch offer. Every site is mobile-friendly, professionally designed, and built to turn visitors into...
Top Services:
- Graphic Design
- Design Services
- Web Design
- eCommerce Development
- Web Development
- Show more
- Location
- Calgary, Canada
- Number of Employees
- Under 49
- Average Hourly Rate
- $50/hr
- Minimal Budget
- Under $1,000
- Portfolios Count
- 1 Project Listed
As a business, our mission is to always go beyond the expectations of every one of our clients. In taking this approach, we maintain an open and collaborative environment that brings out creative and innovative ideas for any project; be it video production or funnel building - from start to finish you'll get...
Top Services:
- Advertising
- Social Media Marketing
- Email Marketing
- PPC
- Digital Marketing
- Show more
- Location
- Sacramento, California
- Number of Employees
- 100 - 249
- Average Hourly Rate
- $149/hr
- Minimal Budget
- $10,000 - $25,000
itecExperts Pvt Ltd, Software Development & Digital Marketing Company ProvidesBrand-Centric services for Small-Medium Businesses, Startups Entrepreneurs andOrganizations.ItecExperts aims to Inspire business through technology by increasing their business Efficiency, Growth, and Sales by adopting the...
Top Services:
- UI/UX Design
- Web Development
- eCommerce Development
- Web Design
- WordPress Website Design
- Show more
- Location
- Peshawar, Pakistan
- Number of Employees
- 100 - 249
- Average Hourly Rate
- $20/hr
- Minimal Budget
- $10,000 - $25,000
- Portfolios Count
- 1 Project Listed
Bluetrain is a digital marketing agency founded in 2007 with clients across Canada and the United States. Our experts take a data-driven approach to online marketing so that every decision is backed by numbers to ensure our client's are getting the highest return on their investment. We use digital marketing...
Top Services:
- Digital Marketing
- PPC
- SEO
- Social Media Marketing
- Content Marketing
- Show more
- Location
- Sherwood Park, Canada
- Number of Employees
- Under 49
- Average Hourly Rate
- $125/hr
The production of Gag srl is vast, both qualitatively and quantitatively. While focusing on digital products, Gag Srl is able to think within a multi-channel perspective using the web as the hub of initiatives which are then articulated in different media. Gag Srl provides online communication for clients of...
Top Services:
- Advertising
- Digital Marketing
- Content Marketing
- Social Media Marketing
- SEO
- Show more
- Location
- Milan, Italy
- Number of Employees
- Under 49
- Average Hourly Rate
- $70/hr
- Minimal Budget
- $25,000 - $50,000
Web Site, e-commerce, web app and custom site (PHP with CakePHP, Sympony, Laravel), online custom product configurator (boat, bike, motorbike, ....), social media strategy, email marketing and SEO. Naming, logo and advertising...
Top Services:
- eCommerce Development
- Web Design
- SEO
- Social Media Marketing
- Mobile App Development
- Show more
- Location
- Milan, Italy
- Number of Employees
- Under 49
- Average Hourly Rate
- $50/hr
- Minimal Budget
- Under $1,000
JZ Marketing is a marketing agency based in the Caribbean. We provide marketing services on an à la carte basis as well as a "All-in-One" marketing solution that takes an inbound marketing strategy to corporate clients. Inbound marketing is the art of promoting a brand online by conveying its core principles...
Top Services:
- Web Design
- Web Development
- Digital Marketing
- Social Media Marketing
- Graphic Design
- Show more
- Location
- Oranjestad, Aruba
- Number of Employees
- Under 49
- Average Hourly Rate
- $200/hr
- Minimal Budget
- $1,000 - $10,000
eviom Strategy Consulting advises companies that want to position themselves with sustainable success in the digital environment and need extensive strategies and analyzes as a basis for their "digital success"...
Top Services:
- PPC
- Content Marketing
- Digital Marketing
- Social Media Marketing
- SEO
- Show more
- Location
- Munich, Germany
- Number of Employees
- Under 49
- Average Hourly Rate
- $150/hr
- Minimal Budget
- $1,000 - $10,000
The Eyeful team is made up of former SVPs, Directors, Managers, and Associates with exceptional backgrounds from leading brands and agencies. Our team members bring an average of 13 years of digital experience per person. Shopify Plus certified and a Google Premier partner. Operator mindset...
Top Services:
- SEO
- PPC
- Digital Marketing
- Social Media Marketing
- Content Marketing
- Show more
- Location
- Dallas, Texas
- Number of Employees
- Under 49
- Average Hourly Rate
- $275/hr
- Minimal Budget
- $1,000 - $10,000
MN2S is an international music and talent agency, connecting artists, DJs, celebritytalent and record labels to audiences and opportunities around the world. Comprising atalent booking agency, label services, programming, PR, social media and brandmanagement divisions, they operate in over 120 countries.The...
Top Services:
- Public Relations
- Branding
- Creative Services
- Social Media Marketing
- Digital Marketing
- Show more
- Location
- London, United Kingdom
- Number of Employees
- Under 49
- Average Hourly Rate
- $100/hr
- Minimal Budget
- Under $1,000
Blue Magnet Interactive is the hospitality industry’s trusted, award-winning provider of results-driven digital marketing solutions. By leveraging cutting-edge adaptive mobile website design and goal-based campaigns, Blue Magnet targets guests at every stage of their travel-planning cycle. Our custom...
Top Services:
- SEO
- Digital Marketing
- PPC
- Social Media Marketing
- Web Design
- Show more
- Location
- Chicago, Illinois
- Number of Employees
- Under 49
- Average Hourly Rate
- $150/hr
- Minimal Budget
- $1,000 - $10,000
Spyglass is an award-winning brand-consulting firm, which provides brand strategy, design, and marketing services to a wide range of clients nationwide...
Top Services:
- Graphic Design
- Logo Design
- Branding
- Social Media Marketing
- Digital Marketing
- Show more
- Location
- Minneapolis, Minnesota
- Number of Employees
- Under 49
Valatam is an outsourcing agency providing businesses with key business operations. They offer your business a remote team that you can delegate parts of your operations to, enabling you to get your time back, save money and be more productive...
Top Services:
- Graphic Design
- Public Relations
- Content Marketing
- Social Media Marketing
- BPO
- Show more
- Location
- Caracas, Venezuela
- Number of Employees
- Under 49
- Average Hourly Rate
- $50/hr
Local Marketing, Inc. is a full-service digital marketing firm with clients across the United States. With a specialty in automotive marketing, our dedicated team of writers, designers, and SEO experts are ready to help you get quality leads to your site. Call us today for a free digital analysis...
Top Services:
- Email Marketing
- PPC
- SEO
- Social Media Marketing
- Advertising
- Show more
- Location
- Atlanta, Georgia
- Number of Employees
- Under 49
- Minimal Budget
- Under $1,000
Targeted Marketing and Advertising Production that Delivers Results for Less. Let Us Help You Automate Your Marketing or Find the Right DIY Tool to Easily Post, Engage, and Analyze your Marketing to Increase Your Conversions at a Lower Cost...
Top Services:
- Branding
- Web Design
- SEO
- Social Media Marketing
- Video Production
- Show more
- Location
- Henderson, Nevada
- Number of Employees
- Under 49
- Average Hourly Rate
- $65/hr
- Minimal Budget
- Under $1,000
The team at FirstTracks Marketing are certified experts in WooCommerce, SharpSpring, MailChimp, Google, and Bing. Our speciality is helping companies build marketing programs and websites that deliver results that you can quantify, either in direct sales or leads generated...
Top Services:
- Email Marketing
- Digital Marketing
- Advertising
- Social Media Marketing
- eCommerce Development
- Show more
- Location
- Pembroke, New Hampshire
- Number of Employees
- Under 49
- Average Hourly Rate
- $150/hr
- Minimal Budget
- $1,000 - $10,000
Media Matters Worldwide emerges as a dynamic force in the realm of media buying, planning and analytics, distinguished by its data-driven methodology, client-focused ethos, and prioritization of people. We allocate resources to leverage cutting-edge technology, enabling the crafting of intelligent strategies...
Top Services:
- Media Buying
- Advertising
- PPC
- Social Media Marketing
- Digital Marketing
- Show more
- Location
- San Francisco, California
- Number of Employees
- 50 - 99
At the Kaamlab Holding company, we influence the digital ecosystem by leveraging contemporary and future technologies, helping our clients step into the digital world and prosper...
Top Services:
- SEO
- PPC
- Digital Marketing
- Social Media Marketing
- Web Design
- Show more
- Location
- Sheridan, Wyoming
- Number of Employees
- Under 49
- Average Hourly Rate
- $3/hr
- Minimal Budget
- Under $1,000
LocalBizGuru is a Cleveland based digital marketing and web design firm founded by Nachum Langsner and Aaron Garfunkel. The agency specializes in local SEO, optimized website development, PPC, social media, online reputation, and managed hosting. With deep roots in small business marketing and more than a...
Top Services:
- SEO
- Web Design
- Web Development
- Social Media Marketing
- PPC
- Show more
- Location
- Cleveland Heights, Ohio
- Number of Employees
- 50 - 99
- Minimal Budget
- $1,000 - $10,000
Our entire team's passion is what allows us to outwork and often outthink our client's competitors. We stand by our work, and it's return on investment to all of our clients. If you are looking for some Red Bull in your company's marketing outcome, contact us...
Top Services:
- Digital Marketing
- Web Design
- SEO
- Social Media Marketing
- Video Marketing
- Show more
- Location
- Frisco, Texas
- Number of Employees
- Under 49
- Average Hourly Rate
- $110/hr
- Minimal Budget
- $1,000 - $10,000
Audiction helps brands with strong communitiesbands, creators, streetwear, gaming, action sportsturn fan passion into profit through Shopify-first merch marketing that delivers measurable growth...
Top Services:
- SEO
- PPC
- Digital Marketing
- Social Media Marketing
- Email Marketing
- Show more
- Location
- Carlsbad, California
- Number of Employees
- Under 49
- Average Hourly Rate
- $50/hr
- Minimal Budget
- $1,000 - $10,000
Highly Rated SEO Services Company in London. We Turn Websites Into Valuable Assets Using Search Engine Optimisation. Contact our expert SEO Company Today...
Top Services:
- PPC
- Video Marketing
- Digital Marketing
- Social Media Marketing
- SEO
- Show more
- Location
- London, United Kingdom
- Number of Employees
- Under 49
- Average Hourly Rate
- $20/hr
- Minimal Budget
- Under $1,000
Come at Zib Digital, and with our amazing SEO Sydney team give a wing to your business, so that it can grow rapidly. We are the best agency in Digital Marketing Sydney, and we can create a stunning website to improve your online presence, and helping you to sell more...
Top Services:
- SEO
- eCommerce
- Digital Marketing
- Social Media Marketing
- PPC
- Show more
- Location
- Melbourne, Australia
- Number of Employees
- 50 - 99
- Average Hourly Rate
- $30/hr
We offer many digital marketing services in Brampton, Ontario such as Web Design, SEO Services, PPC Management and Online Reputation Management...
Top Services:
- SEO
- Advertising
- Digital Marketing
- Social Media Marketing
- Web Design
- Show more
- Location
- Brampton, Canada
- Number of Employees
- 50 - 99
- Average Hourly Rate
- $1/hr
- Minimal Budget
- $1,000 - $10,000
Outsourced Marketing:For over 19 years, Professional Services Marketing, LLC, has provided outsourced marketing department services to scores of firms in the legal and financial services industries. The decision to hire PSM as your firm’s marketing department enables you to focus on what you do best while...
Top Services:
- PPC
- Advertising
- Digital Marketing
- Social Media Marketing
- Web Design
- Show more
- Location
- St. Paul, Minnesota
- Number of Employees
- Under 49
- Average Hourly Rate
- $10/hr
- Minimal Budget
- $1,000 - $10,000
411Writers know what the search enginges want in terms of website content but we also know how to please readers. We specialize in blogs, website pages, press releases, product descriptions, and pretty much everything that involves writing...
Top Services:
- SEO
- Content Marketing
- eCommerce
- Social Media Marketing
- Digital Marketing
- Show more
- Location
- Las Vegas, Nevada
- Number of Employees
- 50 - 99
- Minimal Budget
- Under $1,000
Surf Pacific is a full service digital agency. We offer everything from Web Design, Development, SEO, PPC, CRO, Marketing Automation, Social Media Marketing & much more. We have been establish since 2000 across 3 continents...
Top Services:
- PPC
- Digital Marketing
- SEO
- Social Media Marketing
- Web Design
- Show more
- Location
- Southport, Australia
- Number of Employees
- Under 49
- Average Hourly Rate
- $300/hr
Actual SEO Media, Inc. focuses on providing the best results for your business. With our SEO services, we maximize your website’s potential and minimize your costs. With our keyword research, article writing, and web design, we’ll bring your business into the future...
Top Services:
- SEO
- PPC
- Digital Marketing
- Social Media Marketing
- Web Design
- Show more
- Location
- Houston, Texas
- Number of Employees
- Under 49
Search Marketing Experts, a US-based digital marketing company, provides digital marketing solutions to businesses in the United States. For more than 15 years, the company offers digital marketing services to both SMEs and large-scale enterprises...
Top Services:
- Email Marketing
- SEO
- Digital Marketing
- Social Media Marketing
- PPC
- Show more
- Location
- Los Angeles, California
- Number of Employees
- 50 - 99
- Average Hourly Rate
- $300/hr
- Minimal Budget
- $1,000 - $10,000
Omni Media is a full-service web design company that assists companies and web agencies in website design, social media marketing and SEO, graphic design, logo and branding services.We help companies build and grow their brands by increasing their internet prescience with robust designs, social media...
Top Services:
- Digital Marketing
- SEO
- Email Marketing
- Social Media Marketing
- Web Design
- Show more
- Location
- Santa Clarita, California
- Number of Employees
- Under 49
- Average Hourly Rate
- $100/hr
- Minimal Budget
- Under $1,000
The Kool Source is an award winning, digital marketing agency that is focused on helping you grow your business through rigoruous research and hands on strategizing. Our processes call for rigorous testing, intelligent strategy, and a fine balance between technological and human input. We offer...
Top Services:
- SEO
- Digital Marketing
- PPC
- Social Media Marketing
- Web Design
- Show more
- Location
- Atlanta, Georgia
- Number of Employees
- Under 49
Sommer Jacob is a design junkie and brand consultant with over 20 years of experience in graphic design, branding, and marketing...
Top Services:
- Branding
- Digital Marketing
- Graphic Design
- Social Media Marketing
- Web Design
- Show more
- Location
- Mandan, North Dakota
- Number of Employees
- Under 49
- Average Hourly Rate
- $100/hr
Social Media Marketing Specializations
Services Related to Social Media Marketing
Why companies trust DesignRush
Every agency is independently vetted before it can be listed or ranked
4.8
4.8Some agencies pay for sponsored placement, clearly labeled and held to the same vetting standards.
6 Frequently Asked Questions About Social Media Marketing Companies
What services do social media marketing companies provide?
Social media marketing companies provide a comprehensive range of services that span strategy development, content creation, and optimization. Here are some of their core services:
- Social media strategy
- Content creation
- Paid social
- Community management
- Influencer marketing
- Analytics and reporting
Some companies also offer broader digital marketing services, including search engine optimization (SEO), paid media, email marketing, video marketing, public relations (PR), and landing page optimization.
What social media channels should your business prioritize?
For business-to-business (B2B) organizations, LinkedIn is often a top priority, while X may also be useful, depending on your industry and whether real-time conversations matter to your brand.
For business-to-consumer (B2C) brands targeting younger consumers, YouTube, Instagram, and TikTok are often stronger options.
According to the Pew Research Center, 95% of 18-29-year-olds use YouTube, followed by Instagram at 80% and TikTok at 63%.
A reputable social media marketing company should recommend a channel mix based on your goals, target audience behavior, and the type of content you can produce consistently.
When should you partner with a content creator vs. an influencer?
Partner with a content creator for asset creation. Conversely, choose an influencer for the audience. Here are more details about the differences between each to help you with your decision:
| Content Creator | Influencer | |
| Who are they? | Experts in their specific field who create engaging and educational content for a specific topic, niche, or format | Individuals with an established audience who can shape opinions and promote brands, products, or ideas |
| Content examples |
|
|
| Best for |
|
|
How to measure the ROI of your social media efforts?
To measure the return on investment of your social media efforts, first clarify the business outcome you want to achieve with your social media campaign. For example, generating leads, sales, or demo requests.
Next, track key performance indicators (KPIs) tied to that goal, such as engagement rate, click-through rate, conversion rate, cost per lead, and return on ad spend (ROAS). Use attribution models, analytics tools, and UTM parameters to connect social activities to business results.
Industry benchmarks can provide helpful context, but they vary by platform, industry, and methodology. Here are benchmarks from an Emplifi research report to help you gauge campaign performance:
- Instagram
- Median engagement rate: 16.9%
- Cost per mille (CPM): ~$2.50, with ad spend per account reaching $5,100
- Facebook
- Median engagement rate: 1.4%-2.5%
- CPM: ~$1.40-$1.70, with ad spend per account reaching $8,500-$11,200
- TikTok
- Median engagement rate: 27.6%
- CPM: ~$1.00-$1.30, with ad spend per account reaching $14,900
How long until you see the results of your social media marketing campaigns?
Paid social campaigns generate results within a few days or weeks, but organic social media may take at least 3 months.
For organic social media, you might see initial follower growth and engagement within the first few weeks of regular posting. After 1-3 months, your account may gain traction as content performance improves, and audience engagement becomes more consistent.
By months 3-6, you may start producing qualified leads, stronger brand recall, and sales impact, especially for newer brands that are still building and refining their strategies.
Paid media campaigns, by contrast, can generate visibility, traffic, and conversions within days or weeks, but long-term performance will depend on creative quality, targeting, budget, and optimization efforts.
Ultimately, the time required to see meaningful results depends on your brand awareness, content quality, posting consistency, audience targeting, offer strength, and your broader marketing strategy.
What are the top social media marketing companies?
We have curated a list of top social media companies on DesignRush across multiple price points, so you can identify a vendor within your budget.
| High budget: $50,000+ |
|
| Low budget: $25,000-$50,000 |
|
Beyond budget, our agency directory allows you to filter agency profiles by location, area of expertise, agency reviews, client types, team size, and hourly rates.
Latest Trends Related to Social Media Marketing
