The wrong social media companies can leave you with off-brand content, weak engagement, and wasted ad spend. Instead, browse our directory of vetted agencies that know how to turn posts into pipeline.
Organic rankings are determined by five factors: top services, reviews, portfolio, awards/press, and team expertise. Sponsored listings pay for a placement that appears above organic positions. Sponsorship does not affect star ratings or review content - read more on our methodology page.
You're sure to succeed with Rozee Digital. We specialize in turning the toughest marketing challenges into lucrative wins. Our team works hard to get to know your business and customers, allowing us to create powerful strategies. PPC & CRO guarantee payoffs...
Top Services:
- CRO
- PPC
- Email Marketing
- Digital Marketing
- Social Media Marketing
- Show more
- Location
- Ottershaw, United Kingdom
- Number of Employees
- Under 49
- Average Hourly Rate
- $199/hr
- Minimal Budget
- $1,000 - $10,000
NiceDay is here to bridge the gap between brands and people! Our Charlotte-based studio crafts meaningful relationships with customized branding, content creation and relationship building. We use our strategic design background to create experiences that move you closer together than ever before - let us...
Top Services:
- Branding
- Graphic Design
- Package Design
- Social Media Marketing
- Content Marketing
- Show more
- Location
- Charlotte, North Carolina
- Number of Employees
- Under 49
- Average Hourly Rate
- $199/hr
- Minimal Budget
- $10,000 - $25,000
At Ice Cream Media, we take pride in our professional approach and our commitment to providing straightforward services. Our team is passionate about helping great organisations tell their stories and we would love to share with you what we can do for yours. We take the time to get to know you and build...
Top Services:
- Content Marketing
- SEO
- Digital Marketing
- Social Media Marketing
- Branding
- Show more
- Location
- Amsterdam, Netherlands
- Number of Employees
- Under 49
- Average Hourly Rate
- $99/hr
- Minimal Budget
- $1,000 - $10,000
For over a decade, Grinbin has been combining the worlds of art and technology to produce incredible results in business. Our team uses cutting-edge IT and advertising methods to help companies improve every aspect of their operations...
Top Services:
- Video Production
- Web Development
- Branding
- UI/UX Design
- Social Media Marketing
- Show more
- Location
- Durango, Mexico
- Number of Employees
- Under 49
- Average Hourly Rate
- $99/hr
- Minimal Budget
- $1,000 - $10,000
KS is an established internet marketing agency with a wealth of expertise in data-driven approaches to maximize reach and grow businesses. With over 12 years of experience working on international campaigns, the company has developed its own cutting-edge tools for optimizing content that ensures clients have...
Top Services:
- SEO
- Digital Marketing
- PPC
- Content Marketing
- Social Media Marketing
- Show more
- Location
- Gorzyce, Poland
- Number of Employees
- Under 49
- Average Hourly Rate
- $49/hr
- Minimal Budget
- $1,000 - $10,000
GBC Digital Marketing is a Houston-based firm dedicated to helping clients make more money with cutting-edge digital solutions. Founded in 2004, we specialize in SEO strategies (Search Engine Optimization), lead generation, PPC advertising and Artificial Intelligence technologies. Our solutions are all...
Top Services:
- SEO
- Digital Marketing
- PPC
- Social Media Marketing
- Web Design
- Show more
- Location
- Houston, Texas
- Number of Employees
- Under 49
- Minimal Budget
- $1,000 - $10,000
Digital Glue is an independent marketing agency based in Birmingham, UK; weaving together digital know-how with eye-catching graphics and social media to create tailored solutions that get results. Drawing on expertise across multiple disciplines – from website design to PR – they craft dynamic campaigns...
Top Services:
- PPC
- SEO
- Content Marketing
- Social Media Marketing
- Digital Marketing
- Show more
- Location
- Birmingham, United Kingdom
- Number of Employees
- Under 49
- Average Hourly Rate
- $149/hr
- Minimal Budget
- $1,000 - $10,000
Amberd Design Studio is the perfect choice for all your digital marketing and design needs. We have received awards from Los Angeles's Department of Cultural Affairs and recognition from the Chamber of Commerce as one of LA's best website development companies. Amberd guarantees success every time...
Top Services:
- PPC
- Digital Marketing
- SEO
- Social Media Marketing
- Content Marketing
- Show more
- Location
- Los Angeles, California
- Number of Employees
- Under 49
- Average Hourly Rate
- $99/hr
- Minimal Budget
- $1,000 - $10,000
Avid Panda is a leading digital marketing consultancy based in Birmingham, dedicated to helping businesses thrive in the rapidly evolving technological landscape. Our goal is to empower businesses to be discovered online and drive growth through effective digital marketing strategies. We offer a wide range of...
Top Services:
- Digital Marketing
- CRO
- SEO
- Social Media Marketing
- Content Marketing
- Show more
- Location
- Birmingham, United Kingdom
- Number of Employees
- Under 49
- Minimal Budget
- $1,000 - $10,000
Experience the power of ACX – a team of experts dedicated to transforming your business! We are passionate about providing exceptional service, combining innovative technology with quality design and copywriting that yields remarkable results. Our people are committed to integrity, professionalism, and...
Top Services:
- Digital Marketing
- SEO
- Email Marketing
- Social Media Marketing
- Video Production
- Show more
- Location
- Mandaue City, Philippines
- Number of Employees
- Under 49
- Average Hourly Rate
- $25/hr
- Minimal Budget
- $1,000 - $10,000
Creekmore Marketing is a top-tier digital marketing agency, providing cutting-edge solutions to organizations of all sizes. From SEO and PPC Advertising to Social Media Strategy, Website Design & Graphic Arts as well as Reputation Management – Creekmore offers the complete package for success in today's...
Top Services:
- PPC
- Digital Marketing
- SEO
- Social Media Marketing
- Graphic Design
- Show more
- Location
- Nicholasville, Kentucky
- Number of Employees
- Under 49
Tom Vega Marketing is a full-service marketing agency based in Leon, Guanajuato, Mexico. We offer digital marketing services, including website design, social media management and e-commerce development. With our team of experts and state-of-the-art technology, Tom Vega Marketing helps businesses in the...
Top Services:
- eCommerce Development
- SEO
- Web Design
- Digital Marketing
- Social Media Marketing
- Show more
- Location
- León, Mexico
- Number of Employees
- Under 49
- Average Hourly Rate
- $99/hr
- Minimal Budget
- $1,000 - $10,000
Expandify Marketing is a leading social media and internet marketing firm based in Montreal, Quebec, Canada, serving different industries, including hospitality, technology, and entertainment...
Top Services:
- Advertising
- Direct Marketing
- SEO
- Social Media Marketing
- Digital Marketing
- Show more
- Location
- Montreal, Canada
- Number of Employees
- Under 49
- Average Hourly Rate
- $199/hr
- Minimal Budget
- $1,000 - $10,000
Blue Winds Media is your go-to digital partner to amplify the success of any business. With over five years of experience in marketing automation, SEO optimization, and societal outreach, you can be sure that we'll help boost your small or medium-sized biz into a dynamic dynamo! We've successfully increased...
Top Services:
- SEO
- CRO
- PPC
- Social Media Marketing
- Digital Marketing
- Show more
- Location
- Plymouth, Michigan
- Number of Employees
- Under 49
- Average Hourly Rate
- $149/hr
- Minimal Budget
- $1,000 - $10,000
BOOSEO is an SEO and digital marketing agency serving both national and international businesses. The company focuses on a wide range of technical services, including web and software development, as well as full digital marketing solutions...
Top Services:
- SEO
- Digital Marketing
- Email Marketing
- Social Media Marketing
- PPC
- Show more
- Location
- Bandarawela, Sri Lanka
- Number of Employees
- Under 49
- Average Hourly Rate
- $49/hr
- Minimal Budget
- $1,000 - $10,000
BeUniqueness is a multi-award-winning, market-leading digital marketing firm serving micro, small, and medium-sized businesses in a variety of industries, including the legal, financial, eCommerce, coaching, and business consulting sectors...
Top Services:
- SEO
- PPC
- Digital Marketing
- Social Media Marketing
- Email Marketing
- Show more
- Location
- Manchester, United Kingdom
- Number of Employees
- Under 49
- Average Hourly Rate
- $99/hr
- Minimal Budget
- $1,000 - $10,000
Net Branding Limited is a Kiwi owned digital marketing agency in Remuera, Auckland, founded in 2008. We help businesses get found and cited in Google, AI Overviews and AI assistants through SEO, AI SEO, GEO and websites built on solid AI foundations...
Top Services:
- SEO
- PPC
- Email Marketing
- Social Media Marketing
- Digital Marketing
- Show more
- Location
- Auckland, New Zealand
- Number of Employees
- Under 49
- Average Hourly Rate
- $199/hr
- Minimal Budget
- $1,000 - $10,000
Jay Street Partners is a New York City based, high-touch growth consultancy helping emerging consumer brands scale across Amazon and TikTok Shop through data driven strategy and execution...
Top Services:
- PPC
- eCommerce
- SEO
- Affiliate Marketing
- Social Media Marketing
- Show more
- Location
- New York City, New York
- Number of Employees
- Under 49
- Minimal Budget
- $1,000 - $10,000
Custom front-end websites connecting to your online store, like Shopify, Etsy, etc...
Top Services:
- eCommerce Development
- Web Development
- SEO
- Social Media Marketing
- Content Marketing
- Show more
- Location
- Mansfield, Ohio
- Number of Employees
- Under 49
- Average Hourly Rate
- $50/hr
- Minimal Budget
- $1,000 - $10,000
Success for our customers is what motivates us here at Summit Scout. Since we have made a promise to you and your company, you can expect us to put you ahead of anything else. We place a high importance on delivering excellent service to our customers and winning their confidence. Every decision we make is...
Top Services:
- SEO
- CRO
- PPC
- Content Marketing
- Social Media Marketing
- Show more
- Location
- Lehi, Utah
- Number of Employees
- Under 49
- Average Hourly Rate
- $100/hr
- Minimal Budget
- $1,000 - $10,000
At SeoGuru, we set the bar for digital marketing in the UK. Our cutting-edge solutions help businesses rank higher on Google and maximize their visibility online with Pay per Click services. With our expertise, you can achieve success and dominate your industry from Day One!...
Top Services:
- SEO
- Digital Marketing
- PPC
- Social Media Marketing
- Content Marketing
- Show more
- Location
- Bognor Regis, United Kingdom
- Number of Employees
- Under 49
- Average Hourly Rate
- $49/hr
- Minimal Budget
- $1,000 - $10,000
At Red Cow Media Ltd, transparency, honesty, integrity, and excellent communication are at the core of everything we do...
Top Services:
- SEO
- PPC
- Digital Marketing
- CRO
- Social Media Marketing
- Show more
- Location
- Manchester, United Kingdom
- Number of Employees
- Under 49
- Average Hourly Rate
- $100/hr
- Minimal Budget
- $1,000 - $10,000
We are a well-organized team of talented SEO experts, writers, and analysts that develop successful SEO campaigns for our clients...
Top Services:
- SEO
- PPC
- Web Design
- Web Development
- Social Media Marketing
- Show more
- Location
- Sparta Township, New Jersey
- Number of Employees
- Under 49
- Average Hourly Rate
- $49/hr
- Minimal Budget
- $1,000 - $10,000
At American Best IT Limited, we are here to help your business reach its full potential in Bangladesh. Our team has the expertise of utilizing strategies and tools from different angles such as website marketing and UX designs for small & medium-scale businesses (SMEs), content writing, local SEO techniques...
Top Services:
- SEO
- Digital Marketing
- CRO
- Social Media Marketing
- PPC
- Show more
- Location
- Dhaka, Bangladesh
- Number of Employees
- Under 49
- Average Hourly Rate
- $49/hr
- Minimal Budget
- $1,000 - $10,000
Bluedot Marketing Inc. is a Canadian Integrated Marketing Agency that specializes in creating digital and in-person experiences for clients. They aim to drive measurable and meaningful impact for their clients through their services...
Top Services:
- SEO
- Affiliate Marketing
- Digital Marketing
- Social Media Marketing
- CRO
- Show more
- Location
- Vaughan, Canada
- Number of Employees
- Under 49
- Average Hourly Rate
- $149/hr
- Minimal Budget
- $1,000 - $10,000
Jeel Media is a regional advertising and digital media agency that operates in the MENA region since 2017. They offer a range of digital marketing services tailored to fit clients' business needs and goals...
Top Services:
- SEO
- Digital Marketing
- Content Marketing
- Media Buying
- Social Media Marketing
- Show more
- Location
- Amman, Jordan
- Number of Employees
- 100 - 249
- Minimal Budget
- $1,000 - $10,000
Total Product Marketing, a seasoned B2B tech marketing agency, delivers exceptional results through its diverse and experienced team. With a core focus on product marketing, the agency's passion lies in crafting effective product strategy, messaging, and positioning. Backed by 40 years of combined experience...
Top Services:
- Content Marketing
- PPC
- SEO
- Social Media Marketing
- Email Marketing
- Show more
- Location
- Vancouver, Canada
- Number of Employees
- Under 49
- Average Hourly Rate
- $199/hr
- Minimal Budget
- $1,000 - $10,000
F&P Digital Media is a proficient digital marketing agency, made up of a successful team with extensive experience. We assist businesses in expanding their online presence through various marketing channels such as Google Ads, SEO, Facebook Ads, TikTok Ads, LinkedIn Ads, Bing Ads, and YouTube Ads. We also...
Top Services:
- PPC
- CRO
- Digital Marketing
- Social Media Marketing
- SEO
- Show more
- Location
- Brisbane City, Australia
- Number of Employees
- Under 49
- Average Hourly Rate
- $49/hr
- Minimal Budget
- $1,000 - $10,000
Since 2007, we have worked on lead generation projects for both domestic and foreign businesses doing business in Romania...
Top Services:
- SEO
- PPC
- Digital Marketing
- Social Media Marketing
- Content Marketing
- Show more
- Location
- Cluj-Napoca, Romania
- Number of Employees
- Under 49
- Average Hourly Rate
- $49/hr
- Minimal Budget
- $1,000 - $10,000
Swell Country is a digital marketing company that offers comprehensive marketing services aimed at achieving hyper-growth and maximizing return on investment. Our goal is to help you increase your revenue, and we do this by providing an array of services focused on growth...
Top Services:
- CRO
- Email Marketing
- SEO
- PPC
- Social Media Marketing
- Show more
- Location
- Huntington Beach, California
- Number of Employees
- Under 49
- Average Hourly Rate
- $99/hr
- Minimal Budget
- $1,000 - $10,000
At Oddball Creative, we are a design and marketing agency based in Owensboro, KY that serves brands globally. Our motto, "WEird WORKs," reflects our belief that to stand out and inspire, you must take an unconventional approach. We're not afraid to get weird, and we encourage our clients to do the same...
Top Services:
- Advertising
- SEO
- Direct Marketing
- Social Media Marketing
- Video Production
- Show more
- Location
- Owensboro, Kentucky
- Number of Employees
- Under 49
- Average Hourly Rate
- $99/hr
- Minimal Budget
- $1,000 - $10,000
108 Degrees is a woman-owned and -led firm, as well as a Mailchimp Pro Partner with many additional certifications and accolades demonstrating our experience. But what we value most are the outcomes. We have been developing and implementing great campaigns for our customers for over twenty years, and we...
Top Services:
- Email Marketing
- Digital Marketing
- Branding
- Content Marketing
- Social Media Marketing
- Show more
- Location
- Windham, New Hampshire
- Number of Employees
- Under 49
- Average Hourly Rate
- $199/hr
- Minimal Budget
- $1,000 - $10,000
Peregrine InfoWorld offers reputable and high-quality website design and development services, as well as related services for mobile application development...
Top Services:
- VR/AR
- Mobile App Development
- IoT
- Web Development
- Social Media Marketing
- Show more
- Location
- Jersey City, New Jersey
- Number of Employees
- Under 49
- Average Hourly Rate
- $25/hr
- Minimal Budget
- $1,000 - $10,000
Our company offers a wide range of services including web design, graphic design, web and social media marketing, sourcing, photography, product development, videography, and more. We help businesses improve their online presence and branding. Contact us today to learn more about our services and how we can...
Top Services:
- Web Design
- Graphic Design
- Web Development
- Logo Design
- Social Media Marketing
- Show more
- Location
- St. Augustine, Florida
- Number of Employees
- Under 49
We are a Marketing Partner for Startups and Small Businesses. At GreenBlueBrown, we get a lot of satisfaction out of being able to assist proprietors of little businesses. We take intricate digital marketing tactics and transform them into straightforward, individualized solutions that can help your company...
Top Services:
- Digital Marketing
- Branding
- Email Marketing
- Web Design
- Social Media Marketing
- Show more
- Location
- Los Angeles, California
- Number of Employees
- Under 49
- Average Hourly Rate
- $20/hr
- Minimal Budget
- Under $1,000
The Stryker-Munley Group represents the best and brightest public relations and marketing experts from across the country. Charleston, Chicago, Los Angeles, Boulder, Las Vegas, Knoxville, New York, Charlotte, Miami, and Boston are among the eight offices that are strategically placed...
Top Services:
- Public Relations
- Digital Marketing
- Advertising
- Social Media Marketing
- Digital Strategy
- Show more
- Location
- Charleston, South Carolina
- Number of Employees
- 100 - 249
Jillean Williams, a free-lance creative professional headquartered in the Kansas City region, is the owner of JW Creative. She specialized in product photography, art direction, branding, logo design, B2B and B2C collateral, print, packaging, and branding...
Top Services:
- Logo Design
- Graphic Design
- Branding
- Social Media Marketing
- WordPress Website Design
- Show more
- Location
- Kansas City, Missouri
- Number of Employees
- Under 49
SoDiG is a WBENC Certified Women-Owned Content Creation Boutique based in Metro Detroit...
Top Services:
- Video Production
- Digital Services
- Creative Services
- Social Media Marketing
- Content Marketing
- Show more
- Location
- Detroit, Michigan
- Number of Employees
- Under 49
- Average Hourly Rate
- $250/hr
- Minimal Budget
- $10,000 - $25,000
We create premium product photography and commercial video for retail and eCommerce brands such as Skin Juice, Bbox for Kids, Baxter Blue...
Top Services:
- Video Production
- Content Marketing
- Creative Services
- eCommerce
- Social Media Marketing
- Show more
- Location
- Mount Waverley, Australia
- Number of Employees
- Under 49
- Average Hourly Rate
- $150/hr
- Minimal Budget
- $1,000 - $10,000
Omaha SEO Company is here to do one thing: Grow your business! That is what we do, and that's what were all about...
Top Services:
- Logo Design
- Graphic Design
- Digital Marketing
- SEO
- Social Media Marketing
- Show more
- Location
- Omaha, Nebraska
- Number of Employees
- 50 - 99
- Average Hourly Rate
- $100/hr
- Minimal Budget
- $1,000 - $10,000
RedMoxy is a creative agency whose name is inspired by the slang term "moxie," representing the team's courage, confidence and passion for quality and service...
Top Services:
- Advertising
- Content Marketing
- SEO
- Social Media Marketing
- Branding
- Show more
- Location
- Delafield, Wisconsin
- Number of Employees
- Under 49
- Average Hourly Rate
- $149/hr
- Minimal Budget
- $1,000 - $10,000
Studio Kanda is an independent branding and design studio that combines brand and digital elements to bring businesses to life in new and unexpected ways...
Top Services:
- Web Development
- Web Design
- Branding
- Product Design
- Social Media Marketing
- Show more
- Location
- Nottingham, United Kingdom
- Number of Employees
- Under 49
- Average Hourly Rate
- $99/hr
- Minimal Budget
- $1,000 - $10,000
We develop a personalized strategy and execute it; from code to design, content, analytics, video production, web development, SEO, and anything else your practice may need to grow...
Top Services:
- SEO
- Video Marketing
- PPC
- Social Media Marketing
- UI/UX Design
- Show more
- Location
- Atlanta, Georgia
- Number of Employees
- 50 - 99
- Average Hourly Rate
- $10/hr
- Minimal Budget
- $1,000 - $10,000
Vitruvian Agency, founded in 2020, is a full spectrum digital marketing and PR consultancy with offices in California, Texas, London, and Dubai. Specializing in data-driven brand strategy, SEO, social media marketing, and thought leadership amplification, the agency serves startups and enterprise clients...
Top Services:
- Email Marketing
- SEO
- Digital Marketing
- Social Media Marketing
- Content Marketing
- Show more
- Location
- Newark, California
- Number of Employees
- Under 49
- Average Hourly Rate
- $75/hr
Hey! My name is Abigail Lund but you can call me Abby. A graphic designer based in Texas, USA...
Top Services:
- Graphic Design
- Print Design
- Web Design
- Branding
- Social Media Marketing
- Show more
- Location
- Fort Worth, Texas
- Number of Employees
- Under 49
At Lucid Theory, we're more than an agency; we're your ally in crafting compelling narratives and making a positive difference in the world through our actions. Let's collaborate to create impact that transcends business boundaries...
Top Services:
- Video Production
- Graphic Design
- Branding
- Creative Services
- Social Media Marketing
- Show more
- Location
- Los Angeles, California
- Number of Employees
- Under 49
- Minimal Budget
- $25,000 - $50,000
At Arkwell Agency, we specialize in shaping distinctive brand identities through captivating logos, compelling messaging, and comprehensive guidelines. Our custom solutions and transparent approach ensure a seamless experience from strategy to execution...
Top Services:
- Web Design
- Branding
- Digital Marketing
- SEO
- Social Media Marketing
- Show more
- Location
- Innisfil, Canada
- Number of Employees
- Under 49
- Average Hourly Rate
- $150/hr
- Minimal Budget
- $10,000 - $25,000
ALL-IN-ONE Influencer Marketing Agency & Technology Company. We have built the leading Influencer marketing platform helping brands achieve 10X+ ROAS. Leveraging Big Data, AI, and automation to increase ROI, lower CAC, and collect high-quality UGC for brands worldwide...
Top Services:
- Affiliate Marketing
- Digital Marketing
- eCommerce
- Media Buying
- Social Media Marketing
- Show more
- Location
- New York City, New York
- Number of Employees
- Under 49
- Minimal Budget
- $1,000 - $10,000
Cafefuel assists dining establishments in expanding their clientele base and fostering higher customer retention rates. Our expertise lies in consistently cultivating fresh patronage and nurturing recurring business through the effective utilization of established marketing systems...
Top Services:
- Reputation Management
- Digital Marketing
- PPC
- Social Media Marketing
- Content Marketing
- Show more
- Location
- Broomfield, Colorado
- Number of Employees
- Under 49
- Minimal Budget
- Under $1,000
Top One Marketing is a top-tier digital marketing agency that excels in connecting businesses with leads and boosting sales. With extensive expertise, they have strong partnerships with industry leaders such as Google ADS, META, and Pinterest, and are highly regarded for their international brand marketing...
Top Services:
- Business Consulting
- Advertising
- Digital Marketing
- Social Media Marketing
- Email Marketing
- Show more
- Location
- Cali, Colombia
- Number of Employees
- Under 49
- Average Hourly Rate
- $40/hr
- Minimal Budget
- Under $1,000
Social Media Marketing Specializations
Services Related to Social Media Marketing
Why companies trust DesignRush
Every agency is independently vetted before it can be listed or ranked
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6 Frequently Asked Questions About Social Media Marketing Companies
What services do social media marketing companies provide?
Social media marketing companies provide a comprehensive range of services that span strategy development, content creation, and optimization. Here are some of their core services:
- Social media strategy
- Content creation
- Paid social
- Community management
- Influencer marketing
- Analytics and reporting
Some companies also offer broader digital marketing services, including search engine optimization (SEO), paid media, email marketing, video marketing, public relations (PR), and landing page optimization.
What social media channels should your business prioritize?
For business-to-business (B2B) organizations, LinkedIn is often a top priority, while X may also be useful, depending on your industry and whether real-time conversations matter to your brand.
For business-to-consumer (B2C) brands targeting younger consumers, YouTube, Instagram, and TikTok are often stronger options.
According to the Pew Research Center, 95% of 18-29-year-olds use YouTube, followed by Instagram at 80% and TikTok at 63%.
A reputable social media marketing company should recommend a channel mix based on your goals, target audience behavior, and the type of content you can produce consistently.
When should you partner with a content creator vs. an influencer?
Partner with a content creator for asset creation. Conversely, choose an influencer for the audience. Here are more details about the differences between each to help you with your decision:
| Content Creator | Influencer | |
| Who are they? | Experts in their specific field who create engaging and educational content for a specific topic, niche, or format | Individuals with an established audience who can shape opinions and promote brands, products, or ideas |
| Content examples |
|
|
| Best for |
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How to measure the ROI of your social media efforts?
To measure the return on investment of your social media efforts, first clarify the business outcome you want to achieve with your social media campaign. For example, generating leads, sales, or demo requests.
Next, track key performance indicators (KPIs) tied to that goal, such as engagement rate, click-through rate, conversion rate, cost per lead, and return on ad spend (ROAS). Use attribution models, analytics tools, and UTM parameters to connect social activities to business results.
Industry benchmarks can provide helpful context, but they vary by platform, industry, and methodology. Here are benchmarks from an Emplifi research report to help you gauge campaign performance:
- Instagram
- Median engagement rate: 16.9%
- Cost per mille (CPM): ~$2.50, with ad spend per account reaching $5,100
- Facebook
- Median engagement rate: 1.4%-2.5%
- CPM: ~$1.40-$1.70, with ad spend per account reaching $8,500-$11,200
- TikTok
- Median engagement rate: 27.6%
- CPM: ~$1.00-$1.30, with ad spend per account reaching $14,900
How long until you see the results of your social media marketing campaigns?
Paid social campaigns generate results within a few days or weeks, but organic social media may take at least 3 months.
For organic social media, you might see initial follower growth and engagement within the first few weeks of regular posting. After 1-3 months, your account may gain traction as content performance improves, and audience engagement becomes more consistent.
By months 3-6, you may start producing qualified leads, stronger brand recall, and sales impact, especially for newer brands that are still building and refining their strategies.
Paid media campaigns, by contrast, can generate visibility, traffic, and conversions within days or weeks, but long-term performance will depend on creative quality, targeting, budget, and optimization efforts.
Ultimately, the time required to see meaningful results depends on your brand awareness, content quality, posting consistency, audience targeting, offer strength, and your broader marketing strategy.
What are the top social media marketing companies?
We have curated a list of top social media companies on DesignRush across multiple price points, so you can identify a vendor within your budget.
| High budget: $50,000+ |
|
| Low budget: $25,000-$50,000 |
|
Beyond budget, our agency directory allows you to filter agency profiles by location, area of expertise, agency reviews, client types, team size, and hourly rates.
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