The wrong social media companies can leave you with off-brand content, weak engagement, and wasted ad spend. Instead, browse our directory of vetted agencies that know how to turn posts into pipeline.
Organic rankings are determined by five factors: top services, reviews, portfolio, awards/press, and team expertise. Sponsored listings pay for a placement that appears above organic positions. Sponsorship does not affect star ratings or review content - read more on our methodology page.
Blast Marketing is a digital marketing agency focused on supporting and growing small to medium-sized businesses. Founded by highly capable digital marketing experts with years of experience working with companies large and small, we value the relationships we build with our clients and are committed to your...
Top Services:
- Digital Services
- Digital Strategy
- Web Design
- Web Development
- eCommerce Development
- Show more
- Location
- New York City, New York
- Number of Employees
- Under 49
- Average Hourly Rate
- $100/hr
- Minimal Budget
- $1,000 - $10,000
Welcome to Maksoft! We are a Digital Marketing Consulting and Full Service Digital Marketing Agency based in Winnipeg, Canada...
Top Services:
- Digital Marketing
- Branding
- Graphic Design
- Logo Design
- Web Design
- Show more
- Location
- Winnipeg, Canada
- Number of Employees
- Under 49
- Average Hourly Rate
- $35/hr
- Minimal Budget
- Under $1,000
An agency that truly understands the value of marketing in business, we are a leading digital marketing company dedicated to becoming a strong pillar for your business, propelling it to new heights with exponentially high profits. We are well aware of the boundaries of marketing and advertising, but we are...
Top Services:
- Digital Marketing
- Graphic Design
- Branding
- Logo Design
- Web Development
- Show more
- Location
- New York City, New York
- Number of Employees
- Under 49
- Average Hourly Rate
- $50/hr
- Minimal Budget
- $1,000 - $10,000
Audio and video content moves people all over the world. Their creation moves us. Golden Claim is an agency based in Germany that makes brands tangibly real and unique. With plan, courage, heart and craft directly into the heads and under the skin...
Top Services:
- Creative Services
- Branding
- Video Production
- Design Services
- Audio Production
- Show more
- Location
- Cologne, Germany
- Number of Employees
- Under 49
- Average Hourly Rate
- $130/hr
- Minimal Budget
- $1,000 - $10,000
Cretesol Tech, your Digital Marketing partner, based in UAE by adding personalized touch of your traits to your business we add life to your business story. Here at Cretesol Tech, we got an in-house team of certified geeks who are incredible in their fields. Experience high conversion rates, higher ROI and...
Top Services:
- Digital Services
- Graphic Design
- Branding
- Creative Services
- Web Design
- Show more
- Location
- Dubai, United Arab Emirates
- Number of Employees
- Under 49
- Average Hourly Rate
- $50/hr
- Minimal Budget
- Under $1,000
Welcome to Inclusive Creatives! Our objective aligns with yours: crafting meaningful, impactful work that resonates with you, your audience, and your business goals...
Top Services:
- Branding
- Logo Design
- Design Services
- Mobile App Development
- Web Design
- Show more
- Location
- Hobart, Australia
- Number of Employees
- Under 49
Khatati Arabic is a print design agency based in Riyadh, Saudi Arabia, offering top-quality printing and signage solutions. Renowned for exceptional craftsmanship and attention to detail, Khatati Arabic delivers innovative, culturally resonant products that enhance brand identity and communication impact...
Top Services:
- Print Design
- Graphic Design
- Package Design
- Design Services
- Branding
- Show more
- Location
- Riyadh, Saudi Arabia
- Number of Employees
- Under 49
- Average Hourly Rate
- $25/hr
- Minimal Budget
- $1,000 - $10,000
One of the few SEO/digital marketing agencies with proven client testimonials. Find out why we are one of the best marketing agencies in the industry...
Top Services:
- Digital Services
- Web Design
- WordPress Website Design
- Web Development
- UI/UX Design
- Show more
- Location
- Toronto, Canada
- Number of Employees
- Under 49
- Average Hourly Rate
- $100/hr
- Minimal Budget
- $1,000 - $10,000
Andrew Best founded Gliffen Designs in 2006 to address the lack of affordable website development and hosting services in Jackson, Wyoming...
Top Services:
- Web Design
- Web Development
- Graphic Design
- Video Production
- Digital Marketing
- Show more
- Location
- Jackson, Wyoming
- Number of Employees
- Under 49
Tech Around Marketing is a premier web design and digital marketing agency based in the UK, dedicated to helping businesses succeed online...
Top Services:
- Digital Services
- Graphic Design
- Creative Services
- Logo Design
- Digital Strategy
- Show more
- Location
- London, United Kingdom
- Number of Employees
- Under 49
- Average Hourly Rate
- $20/hr
- Minimal Budget
- $1,000 - $10,000
DMS helps businesses grow with expert business development, creative design, 2d & 3d video making, SEO, Google ads, Meta ads, Tiktok ads, Bing ads, Native ads, social media marketing, lead generation, email marketing, Amazon FBA, web design, web development and software & apps development services...
Top Services:
- Graphic Design
- Digital Services
- Video Production
- eCommerce Development
- Web Development
- Show more
- Location
- Dhaka, Bangladesh
- Number of Employees
- Under 49
- Average Hourly Rate
- $25/hr
Up N Up's mission is elevate brands through emerging technology driven by human experience & innovation. We help clients find improved market positions through superior outcomes, and empower them to raise their brands into leadership there...
Top Services:
- Digital Services
- Branding
- Digital Strategy
- Advertising
- PPC
- Show more
- Location
- Seattle, Washington
- Number of Employees
- Under 49
- Average Hourly Rate
- $150/hr
- Minimal Budget
- $1,000 - $10,000
What is your company's objectives and who are the clients it needs to serve? The correct brand story bring two answers together. That's where Absolute Designers comes in. We've been telling brand stories for almost two decades. Whether professionals trying to improve their position in their local market to...
Top Services:
- Design Services
- Digital Marketing
- Web Design
- Branding
- Print Design
- Show more
- Location
- Haddon Township, New Jersey
- Number of Employees
- Under 49
- Average Hourly Rate
- $95/hr
- Minimal Budget
- $1,000 - $10,000
Black Belt Communications is your strategic partner in marketing, communications and public relations. We specialise in uncovering and portraying the unique stories that define your brand, driving business growth through results-driven strategies and engaging videography. Our expertise lies in...
Top Services:
- Branding
- Video Production
- Digital Strategy
- Content Marketing
- Public Relations
- Show more
- Location
- Ōpunake, New Zealand
- Number of Employees
- Under 49
- Average Hourly Rate
- $240/hr
- Minimal Budget
- $1,000 - $10,000
Crazy Caracal is your one-stop marketing solution specialised in helping start-ups and small businesses to create a strong brand online and offline...
Top Services:
- Content Marketing
- SEO
- Web Design
- Digital Services
- Branding
- Show more
- Location
- Tallinn, Estonia
- Number of Employees
- Under 49
- Average Hourly Rate
- $60/hr
- Minimal Budget
- Under $1,000
Maple Web Design is a Canadian web design and SEO service provider dedicated to creating visually appealing and highly functional websites. Specializing in tailored solutions that enhance online visibility and user experience, Maple Web Design helps businesses grow and succeed in the digital landscape...
Top Services:
- Digital Strategy
- Web Design
- eCommerce Development
- Web Development
- WordPress Website Design
- Show more
- Location
- North Vancouver, Canada
- Number of Employees
- Under 49
- Average Hourly Rate
- $60/hr
- Minimal Budget
- $1,000 - $10,000
We are a digital marketing agency focused on generating real and impactful results for our clients. We combine innovative strategies and best market practices to boost sales, strengthen brands and consolidate businesses. Our commitment is to deliver excellent work, always aligned with the latest trends, to...
Top Services:
- Web Design
- WordPress Website Design
- Web Development
- SEO
- Digital Services
- Show more
- Location
- Curitiba, Brazil
- Number of Employees
- 50 - 99
- Average Hourly Rate
- $50/hr
- Minimal Budget
- Under $1,000
At GSS Tech Solutions, were redefining IT services with a commitment to excellence, reliability, and innovation. Each project reflects our dedication to quality, timeliness, and consistent performance. By continuously evolving our technology and enhancing client value, our passionate team thrives on embracing...
Top Services:
- Web Development
- eCommerce Development
- Digital Marketing
- SEO
- Software Development
- Show more
- Location
- London, United Kingdom
- Number of Employees
- 50 - 99
- Average Hourly Rate
- $25/hr
- Minimal Budget
- $1,000 - $10,000
Law Firm Marketing Agency. AI-Powered Digital Marketing. Transform Your Practice with Expert Web Design and Strategic Digital Marketing Tailored for Personal Injury Law Firms...
Top Services:
- Web Design
- Web Development
- WordPress Website Design
- SEO
- Digital Services
- Show more
- Location
- Peachtree Corners, Georgia
- Number of Employees
- Under 49
- Average Hourly Rate
- $150/hr
- Minimal Budget
- $10,000 - $25,000
The Borenstein Group is the Go-To strategic digital marketing agency based in Washington, DC, specializing in branding, web design, digital strategy, public relations, and content marketing. With over 30 years of experience, the agency serves clients in technology, professional services, government...
Top Services:
- Digital Strategy
- Digital Services
- Public Relations
- Branding
- WordPress Website Design
- Show more
- Location
- McLean, Virginia
- Number of Employees
- Under 49
- Minimal Budget
- $10,000 - $25,000
Branxify is a digital marketing agency specializing in performance marketing, SEO, web development, PPC, social media, and real estate to drive growth and maximize online success...
Top Services:
- Logo Design
- Design Services
- eCommerce Development
- Web Development
- WordPress Website Design
- Show more
- Location
- New York City, New York
- Number of Employees
- 50 - 99
- Average Hourly Rate
- $500/hr
- Minimal Budget
- $25,000 - $50,000
Rexett is a leading technology solutions provider specializing in custom software development, web and mobile app development, and innovative design services. Our expertise spans across creating cutting-edge websites, dynamic web applications, and user-centric mobile apps tailored to your unique business...
Top Services:
- Software Development
- Mobile App Development
- Web Development
- WordPress Website Design
- Web Design
- Show more
- Location
- Gothenburg, Sweden
- Number of Employees
- Under 49
- Average Hourly Rate
- $25/hr
- Minimal Budget
- $1,000 - $10,000
TecSmiths is based in Liverpool, TecSmiths is a leading SEO agency dedicated to helping businesses across the UK boost their online visibility and achieve sustainable growth...
Top Services:
- SEO
- Digital Marketing
- Content Marketing
- Mobile App Development
- Web Design
- Show more
- Location
- Liverpool, United Kingdom
- Number of Employees
- Under 49
- Average Hourly Rate
- $20/hr
- Minimal Budget
- $1,000 - $10,000
Pixelpulse Labs inc Web Master is home to innovative minds and solution finders committed to pushing the boundaries of what can be accomplished by assisting brands in attaining their objectives...
Top Services:
- Graphic Design
- Logo Design
- Reputation Management
- Web Design
- eCommerce Development
- Show more
- Location
- Marietta, Georgia
- Number of Employees
- 50 - 99
- Average Hourly Rate
- $25/hr
- Minimal Budget
- $1,000 - $10,000
Hardcore Technology crafts innovative digital solutions-from sleek websites to cutting-edge apps-empowering businesses with tools that stand out in a connected world...
Top Services:
- Web Development
- Web Design
- SEO
- Software Development
- Mobile App Development
- Show more
- Location
- New York City, New York
- Number of Employees
- Under 49
- Minimal Budget
- $1,000 - $10,000
At Dream Delegate, we are dedicated to helping businesses leverage the power of technology to thrive in the digital age. With a proven track record of delivering innovative solutions and unmatched expertise, we are your trusted partner for all your IT needs...
Top Services:
- Digital Services
- Graphic Design
- Logo Design
- eCommerce Development
- Digital Marketing
- Show more
- Location
- London, United Kingdom
- Number of Employees
- Under 49
- Average Hourly Rate
- $25/hr
- Minimal Budget
- Under $1,000
Founded in 1999, GM Web Services is a full-service website design and digital marketing company. Based in Wilmington, NC, we've been helping local and national businesses maximize their potential for over two decades...
Top Services:
- Web Design
- eCommerce Development
- Web Development
- WordPress Website Design
- Graphic Design
- Show more
- Location
- Wilmington, North Carolina
- Number of Employees
- Under 49
- Average Hourly Rate
- $110/hr
- Minimal Budget
- $1,000 - $10,000
We are a creative studio focused on helping companies thrive through bold design, standout branding, and strategic digital solutions. Our approach is to blend creativity with strategy creating experiences that engage audiences and drive success...
Top Services:
- Branding
- Design Services
- Digital Strategy
- Digital Services
- Graphic Design
- Show more
- Location
- Windsor, Canada
- Number of Employees
- Under 49
- Average Hourly Rate
- $150/hr
- Minimal Budget
- $1,000 - $10,000
Founded in 2019, Webolie is a team of passionate software developers, designers, and problem-solvers dedicated to building custom software solutions that empower businesses and individuals.With a proven track record of successful projects, we have delivered tailored solutions across diverse industries...
Top Services:
- Web Development
- Digital Marketing
- Graphic Design
- Logo Design
- Print Design
- Show more
- Location
- Sofia, Bulgaria
- Number of Employees
- Under 49
- Average Hourly Rate
- $50/hr
- Minimal Budget
- $1,000 - $10,000
BLADEadv.gr is a design studio located in Piraeus that specializes in branding, packaging, print, illustration, and digital design. Their work is known for balancing diligence and professionalism between various mediums, both physical and digital, abstract and symmetrical...
Top Services:
- Advertising
- Logo Design
- Graphic Design
- Package Design
- Print Design
- Show more
- Location
- Pireas, Greece
- Number of Employees
- Under 49
- Average Hourly Rate
- $49/hr
- Minimal Budget
- $1,000 - $10,000
DC&C est une agence de communication en design graphique, web et impression multisupports. Nous créons des identités visuelles fortes, des sites web optimisés (UI/UX & SEO) et des supports imprimés variés. Notre offre inclut aussi du coaching en direction artistique et numérique. Grâce à une approche...
Top Services:
- Web Design
- UI/UX Design
- WordPress Website Design
- Graphic Design
- Branding
- Show more
- Location
- Saint-Nazaire, France
- Number of Employees
- Under 49
- Average Hourly Rate
- $44/hr
- Minimal Budget
- Under $1,000
At Anwert Digital, we specialize in delivering a comprehensive range of services focused on web accessibility, digital strategy, creative design, and technical implementation...
Top Services:
- Digital Marketing
- Web Design
- WordPress Website Design
- Web Development
- Branding
- Show more
- Location
- Vienna, Austria
- Number of Employees
- Under 49
- Minimal Budget
- $1,000 - $10,000
SMBL Digital is a London-based full-service agency dedicated to helping businesses grow through impactful website design, branding, marketing, and print solutions. With a focus on creativity and strategy, we deliver tailored digital and print experiences that elevate brands and connect with audiences across...
Top Services:
- WordPress Website Design
- Web Design
- SEO
- Logo Design
- Branding
- Show more
- Location
- London, United Kingdom
- Number of Employees
- Under 49
At Binōme, we help brands, entrepreneurs, and companies stand out digitally with a personal, creative, and strategic approach. We create websites in Webflow and WordPress, branding, UX/UI design, and motion design. We have over 13 years of design experience and five years of working on international...
Top Services:
- Web Development
- Web Design
- Digital Strategy
- Branding
- Design Services
- Show more
- Location
- Madrid, Spain
- Number of Employees
- Under 49
- Average Hourly Rate
- $80/hr
- Minimal Budget
- $1,000 - $10,000
From web apps to cloud migration, Cuetech Solutions delivers robust, scalable software designed to grow with your business and adapt to tomorrows needs...
Top Services:
- Software Development
- eCommerce Development
- Web Development
- Digital Marketing
- AI Development
- Show more
- Location
- Cambridge, Canada
- Number of Employees
- Under 49
- Average Hourly Rate
- $45/hr
- Minimal Budget
- $1,000 - $10,000
Africa OClock is a Pan-African PR & Digital Communication agency and news platform. We provide media relations, influencer marketing, crisis management, event coverage, digital marketing & media training, plus the latest news on Africa...
Top Services:
- Public Relations
- Branding
- Reputation Management
- Digital Strategy
- Digital Services
- Show more
- Location
- Abidjan, Cote d'Ivoire
- Number of Employees
- Under 49
- Minimal Budget
- $1,000 - $10,000
Discover the latest trends, insights, and innovations shaping the South Asia Digital landscape. Explore how technology, startups, and digital transformation are driving growth across South Asian markets in 2025...
Top Services:
- Reputation Management
- Digital Services
- Public Relations
- Branding
- Digital Strategy
- Show more
- Location
- Montana City, Montana
- Number of Employees
- Under 49
- Average Hourly Rate
- $1000/hr
- Minimal Budget
- Under $1,000
3HASH is a Portuguese digital agency specializing in web development, digital transformation, and AI-powered solutions. We deliver custom websites, e-commerce platforms, UX/UI design, SEO optimization, branding, and web hosting with 24/7 support. Our mission is to lead SMEs through digital transformation by...
Top Services:
- Graphic Design
- Video Production
- Branding
- Digital Services
- Digital Strategy
- Show more
- Location
- Figueira da Foz, Portugal
- Number of Employees
- Under 49
- Minimal Budget
- Under $1,000
Bibe Agency is a digital marketing agency that partners with businesses and startups to transform ideas into measurable growth. By aligning brand, website, and product under a single strategic vision, the agency helps companies build strong digital foundations and deliver meaningful experiences that connect...
Top Services:
- Digital Services
- Logo Design
- Design Services
- Web Design
- UI/UX Design
- Show more
- Location
- Alicante, Spain
- Number of Employees
- Under 49
- Average Hourly Rate
- $100/hr
- Minimal Budget
- $1,000 - $10,000
Branding and creative design in Sheffield. From logo creation to campaign creative and rollout, eLearning and training materials. We partner with you to create something unique and effective. Built with creativity that connects with your audience...
Top Services:
- Design Services
- Creative Services
- Branding
- Graphic Design
- Print Design
- Show more
- Location
- Sheffield, United Kingdom
- Number of Employees
- Under 49
- Average Hourly Rate
- $125/hr
- Minimal Budget
- $1,000 - $10,000
VenPro Solutions helps service-based businesses turn their websites and marketing into consistent growth engines. We focus on clean design, clear messaging, and performance-driven strategy so clients dont just get traffic, they get results...
Top Services:
- Graphic Design
- Video Production
- Digital Strategy
- Reputation Management
- Design Services
- Show more
- Location
- El Paso, Texas
- Number of Employees
- Under 49
- Average Hourly Rate
- $100/hr
- Minimal Budget
- $1,000 - $10,000
A leading digital design agency specializing in innovative web design, website development, branding, SEO, and digital marketing solutions...
Top Services:
- Web Design
- Web Development
- Mobile App Development
- eCommerce Development
- Branding
- Show more
- Location
- Ontario, Canada
- Number of Employees
- Under 49
- Average Hourly Rate
- $50/hr
Adfluent Digital Marketing Agency is a leading Digital Marketing Agency in Nigeria helping businesses grow through strategic, data-driven marketing solutions. As a trusted Digital Marketing Company in Nigeria and results-focused online marketing agency Nigeria, we serve clients across Lagos Nigeria, Abuja...
Top Services:
- Digital Services
- Digital Strategy
- Branding
- Logo Design
- Digital Marketing
- Show more
- Location
- Maitama, Nigeria
- Number of Employees
- Under 49
- Average Hourly Rate
- $1000/hr
- Minimal Budget
- Under $1,000
SuppStaff is a specialized staffing and workforce solutions agency that connects businesses with qualified remote professionals across administrative support, customer service, virtual assistance, marketing, and operational roles. The agency focuses on helping companies scale efficiently by providing reliable...
Top Services:
- Branding
- Design Services
- Creative Services
- Web Design
- UI/UX Design
- Show more
- Location
- Istanbul, Turkey
- Number of Employees
- Under 49
- Average Hourly Rate
- $25/hr
"MustardNet Digital & Marketing Agency | Revenue-First Growth Partners Stop spending on marketing; start investing in growth. At MustardNet, we dont just "run ads"we build ROI-driven marketing ecosystems designed for the Nigerian market. Leveraging our Proprietary Revenue Tracking Dashboards (built on Looker...
Top Services:
- Digital Services
- Video Production
- Digital Strategy
- Branding
- Digital Marketing
- Show more
- Location
- Lakun, Nigeria
- Number of Employees
- Under 49
- Average Hourly Rate
- $10/hr
- Minimal Budget
- Under $1,000
ATC Digital Solutions is a results driven digital marketing agency specializing in web design and development, search engine optimization, graphic design, and social media marketing...
Top Services:
- Graphic Design
- Branding
- Web Development
- WordPress Website Design
- Digital Marketing
- Show more
- Location
- Tokyo, Japan
- Number of Employees
- Under 49
- Average Hourly Rate
- $15/hr
- Minimal Budget
- Under $1,000
Hanwell Studio is a global creative studio specializing in contemporary digital work, offering strategic branding, web design, advertising, and digital experiences that help businesses build a stronger online presence and drive growth through modern, purposeful design...
Top Services:
- Digital Services
- Logo Design
- Digital Strategy
- Design Services
- Creative Services
- Show more
- Location
- Fredericton, Canada
- Number of Employees
- Under 49
- Average Hourly Rate
- $100/hr
- Minimal Budget
- $1,000 - $10,000
GliscoLab is an AI-first digital marketing agency specializing in AI SEO, Generative Engine Optimization (GEO), and Answer Engine Optimization (AEO) for businesses across the United States and India. The agency helps brands increase visibility not only in traditional search engines but also in AI-powered...
Top Services:
- Digital Services
- Video Production
- Branding
- Creative Services
- Digital Strategy
- Show more
- Location
- New York City, New York
- Number of Employees
- Under 49
- Average Hourly Rate
- $100/hr
- Minimal Budget
- $1,000 - $10,000
Accelerating Pipeline for Complex B2B Sales in the AI Search Era. We build the digital marketing infrastructure to close high-ACV deals in long, complex sales cycles...
Top Services:
- Web Design
- Web Development
- SEO
- Content Marketing
- Digital Marketing
- Show more
- Location
- Cincinnati, Ohio
- Number of Employees
- Under 49
- Average Hourly Rate
- $150/hr
- Minimal Budget
- $1,000 - $10,000
Voxire is a digital solutions agency based in Lebanon, helping businesses dominate their industries through web development, UI/UX design, digital marketing, and SaaS product development. We serve startups, restaurants, e-commerce brands, and local businesses across Lebanon and the Middle East...
Top Services:
- Digital Services
- Branding
- Design Services
- Digital Strategy
- Web Design
- Show more
- Location
- Beirut, Lebanon
- Number of Employees
- Under 49
- Average Hourly Rate
- $35/hr
- Minimal Budget
- $1,000 - $10,000
Social Media Marketing Specializations
Services Related to Social Media Marketing
Why companies trust DesignRush
Every agency is independently vetted before it can be listed or ranked
4.8
4.8Some agencies pay for sponsored placement, clearly labeled and held to the same vetting standards.
6 Frequently Asked Questions About Social Media Marketing Companies
What services do social media marketing companies provide?
Social media marketing companies provide a comprehensive range of services that span strategy development, content creation, and optimization. Here are some of their core services:
- Social media strategy
- Content creation
- Paid social
- Community management
- Influencer marketing
- Analytics and reporting
Some companies also offer broader digital marketing services, including search engine optimization (SEO), paid media, email marketing, video marketing, public relations (PR), and landing page optimization.
What social media channels should your business prioritize?
For business-to-business (B2B) organizations, LinkedIn is often a top priority, while X may also be useful, depending on your industry and whether real-time conversations matter to your brand.
For business-to-consumer (B2C) brands targeting younger consumers, YouTube, Instagram, and TikTok are often stronger options.
According to the Pew Research Center, 95% of 18-29-year-olds use YouTube, followed by Instagram at 80% and TikTok at 63%.
A reputable social media marketing company should recommend a channel mix based on your goals, target audience behavior, and the type of content you can produce consistently.
When should you partner with a content creator vs. an influencer?
Partner with a content creator for asset creation. Conversely, choose an influencer for the audience. Here are more details about the differences between each to help you with your decision:
| Content Creator | Influencer | |
| Who are they? | Experts in their specific field who create engaging and educational content for a specific topic, niche, or format | Individuals with an established audience who can shape opinions and promote brands, products, or ideas |
| Content examples |
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| Best for |
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How to measure the ROI of your social media efforts?
To measure the return on investment of your social media efforts, first clarify the business outcome you want to achieve with your social media campaign. For example, generating leads, sales, or demo requests.
Next, track key performance indicators (KPIs) tied to that goal, such as engagement rate, click-through rate, conversion rate, cost per lead, and return on ad spend (ROAS). Use attribution models, analytics tools, and UTM parameters to connect social activities to business results.
Industry benchmarks can provide helpful context, but they vary by platform, industry, and methodology. Here are benchmarks from an Emplifi research report to help you gauge campaign performance:
- Instagram
- Median engagement rate: 16.9%
- Cost per mille (CPM): ~$2.50, with ad spend per account reaching $5,100
- Facebook
- Median engagement rate: 1.4%-2.5%
- CPM: ~$1.40-$1.70, with ad spend per account reaching $8,500-$11,200
- TikTok
- Median engagement rate: 27.6%
- CPM: ~$1.00-$1.30, with ad spend per account reaching $14,900
How long until you see the results of your social media marketing campaigns?
Paid social campaigns generate results within a few days or weeks, but organic social media may take at least 3 months.
For organic social media, you might see initial follower growth and engagement within the first few weeks of regular posting. After 1-3 months, your account may gain traction as content performance improves, and audience engagement becomes more consistent.
By months 3-6, you may start producing qualified leads, stronger brand recall, and sales impact, especially for newer brands that are still building and refining their strategies.
Paid media campaigns, by contrast, can generate visibility, traffic, and conversions within days or weeks, but long-term performance will depend on creative quality, targeting, budget, and optimization efforts.
Ultimately, the time required to see meaningful results depends on your brand awareness, content quality, posting consistency, audience targeting, offer strength, and your broader marketing strategy.
What are the top social media marketing companies?
We have curated a list of top social media companies on DesignRush across multiple price points, so you can identify a vendor within your budget.
| High budget: $50,000+ |
|
| Low budget: $25,000-$50,000 |
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Beyond budget, our agency directory allows you to filter agency profiles by location, area of expertise, agency reviews, client types, team size, and hourly rates.
Latest Trends Related to Social Media Marketing
