The wrong social media companies can leave you with off-brand content, weak engagement, and wasted ad spend. Instead, browse our directory of vetted agencies that know how to turn posts into pipeline.
Organic rankings are determined by five factors: top services, reviews, portfolio, awards/press, and team expertise. Sponsored listings pay for a placement that appears above organic positions. Sponsorship does not affect star ratings or review content - read more on our methodology page.
Lion Tree Group is a digital marketing agency with a focus on providing clients with an elevated brand projection through all things digital including Unique and Impressive Website Designs, Social Media Marketing Campaigns, Email Marketing Programs, Google AdWords and Retargeting Campaigns...
Top Services:
- Web Design
- Digital Marketing
- Advertising
- SEO
- Social Media Marketing
- Show more
- Location
- Madison, Wisconsin
- Number of Employees
- Under 49
- Average Hourly Rate
- $175/hr
- Minimal Budget
- $10,000 - $25,000
- Portfolios Count
- 4 Projects Listed
Founded in 2014, Exverus by Brainlabs is a global, independent media agency growing brands with a scientific approach to full-funnel media planning & buying, traditional and programmatic advertising, retail media & e-commerce, paid search, paid social, and analytics...
Top Services:
- Media Buying
- Advertising
- Digital Strategy
- PPC
- Social Media Marketing
- Show more
- Location
- Los Angeles, California
- Number of Employees
- 50 - 99
- Average Hourly Rate
- $200/hr
- Portfolios Count
- 4 Projects Listed
X! Qatar is the first customer experience digital marketing agency in Qatar...
Top Services:
- SEO
- Digital Marketing
- Social Media Marketing
- eCommerce Development
- Branding
- Show more
- Location
- Doha, Qatar
- Number of Employees
- 50 - 99
- Average Hourly Rate
- $20/hr
- Minimal Budget
- $1,000 - $10,000
We are a marketing agency focused on the full picture. Our philosophy is to track and measure everything and then optimize what works best for your specific business. We don't treat anything as one size fits all. From channels, to strategy to execution, we want to discover what works for you and then make the...
Top Services:
- Advertising
- PPC
- Social Media Marketing
- Digital Marketing
- Digital Strategy
- Show more
- Location
- Seattle, Washington
- Number of Employees
- Under 49
- Average Hourly Rate
- $150/hr
- Minimal Budget
- $1,000 - $10,000
WebCastle is a global digital agency committed to driving digitalisation through skill and innovation. We deliver bespoke solutions that expand, enhance, and transform businesses, creating powerful digital experiences that take projects to new heights...
Top Services:
- eCommerce Development
- Web Design
- Mobile App Development
- WordPress Website Design
- Digital Marketing
- Show more
- Location
- Kochi, India
- Number of Employees
- 100 - 249
- Average Hourly Rate
- $30/hr
- Minimal Budget
- Under $1,000
- Portfolios Count
- 2 Projects Listed
Our company specializes in small to mid sized business web design. When it comes to industries, you name it, we've done it. For ongoing marketing we specialize in restaurants (small family owned) and eCommerce companies...
Top Services:
- Digital Services
- Design Services
- Web Design
- eCommerce Development
- WordPress Website Design
- Show more
- Location
- Huntington, New York
- Number of Employees
- Under 49
- Average Hourly Rate
- $150/hr
- Minimal Budget
- $1,000 - $10,000
We are the most flexible full-service agency you will come across. We successfully implement projects from surprisingly low budgets to extensive and complex solutions. We are available whenever you need us, whether for a one-time event or long-term collaboration...
Top Services:
- Digital Services
- Web Development
- Web Design
- Digital Marketing
- Software Development
- Show more
- Location
- Ceske Budejovice, Czech Republic
- Number of Employees
- Under 49
- Average Hourly Rate
- $50/hr
- Minimal Budget
- $1,000 - $10,000
BOS Digital specializes in created marketing solutions that work. With our subject matter experts in various fields (email, paid ads, social, etc.) and a methodology built on proven research, we partner with companies that desire more qualified leads...
Top Services:
- Digital Marketing
- CRO
- SEO
- Social Media Marketing
- Web Design
- Show more
- Location
- Raleigh , North Carolina
- Number of Employees
- Under 49
- Average Hourly Rate
- $150/hr
- Portfolios Count
- 8 Projects Listed
Digital marketing and PR for businesses that want more. Paid ads, social media, influencer marketing, SEO / GEO, PR, and overall marketing strategy back by over 40 years in the industry...
Top Services:
- Digital Marketing
- SEO
- PPC
- Social Media Marketing
- Digital Strategy
- Show more
- Location
- Minnetonka, Minnesota
- Number of Employees
- Under 49
- Average Hourly Rate
- $175/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 3 Projects Listed
ETRAFFIC provides Web Design & Online Marketing services...
Top Services:
- Digital Marketing
- PPC
- Social Media Marketing
- SEO
- Advertising
- Show more
- Location
- Melbourne, Australia
- Number of Employees
- Under 49
- Portfolios Count
- 4 Projects Listed
We empower international startups & SMEs to grow, attract leads & get customers with digital marketing solutions...
Top Services:
- Web Design
- Digital Marketing
- SEO
- Social Media Marketing
- Show more
- Location
- Helsinki, Finland
- Number of Employees
- Under 49
- Average Hourly Rate
- $120/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 4 Projects Listed
Diseño y programación...
Top Services:
- Web Design
- Digital Marketing
- Graphic Design
- SEO
- Video Production
- Show more
- Location
- Quito, Ecuador
- Number of Employees
- Under 49
- Average Hourly Rate
- $20/hr
- Minimal Budget
- Under $1,000
- Portfolios Count
- 10 Projects Listed
Making it ridiculously easy to elevate brands with services preferred by those who believe that digital marketing should be accessible, affordable and personal...
Top Services:
- Web Design
- SEO
- Social Media Marketing
- Mobile App Development
- Branding
- Show more
- Location
- Beaver, Pennsylvania
- Number of Employees
- 50 - 99
- Average Hourly Rate
- $50/hr
- Minimal Budget
- $1,000 - $10,000
Huntington Pacific Media is an award winning digital marketing and content production agency based in Irvine, California. Known as one of Orange County's top performers, the firm specializes in social media advertising, influencer campaigns, video production, and custom web design helping brands increase...
Top Services:
- Digital Marketing
- Social Media Marketing
- Advertising
- PPC
- SEO
- Show more
- Location
- Irvine, California
- Number of Employees
- Under 49
- Average Hourly Rate
- $75/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 4 Projects Listed
Olive & Company is a digitally focused marketing agency that provides an interconnected approach to brand, web, and digital marketing for businesses with a research-based sales cycle. By focusing on these key areas, we drive growth and marketing success for our clients...
Top Services:
- Social Media Marketing
- SEO
- PPC
- Advertising
- Digital Marketing
- Show more
- Location
- Minneapolis, Minnesota
- Number of Employees
- Under 49
- Average Hourly Rate
- $150/hr
- Minimal Budget
- $10,000 - $25,000
Here at Digital4Trades, we believe digital marketing should work with your business, not become an obstacle to running it. Thats why our honest and straight-talking web design and marketing agency is here we will work with you to build out a plan for marketing your trades business...
Top Services:
- Social Media Marketing
- Branding
- Logo Design
- Graphic Design
- WordPress Website Design
- Show more
- Location
- Frodsham, United Kingdom
- Number of Employees
- Under 49
- Average Hourly Rate
- $70/hr
- Minimal Budget
- $1,000 - $10,000
Hype Clash is Influencer Marketing Agency:- Talent Agency.- IM platform with 270 million Influencers worldwide- AOR for our partners.- incredible outreach and fast campaigns for brands.- Payment system integrations for influencers and brands.- IM legal and financial solutions.- Content...
Top Services:
- Social Media Marketing
- Affiliate Marketing
- Digital Marketing
- Media Buying
- CRO
- Show more
- Location
- Nicosia, Cyprus
- Number of Employees
- 50 - 99
- Average Hourly Rate
- $100/hr
- Minimal Budget
- $1,000 - $10,000
Alchemy is a strategy-led branding studio for ambitious SMEs. We work with businesses turning over £500k to £15M whose brand has fallen behind the company it now represents. Most engagements start with the Brand & Growth Workshop, run by Jess...
Top Services:
- Branding
- Graphic Design
- Logo Design
- Creative Services
- Design Services
- Show more
- Location
- Cardiff, United Kingdom
- Number of Employees
- Under 49
- Average Hourly Rate
- $500/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 7 Projects Listed
A Baku-based studio building corporate websites, e-commerce platforms and landing pages for small and mid-sized businesses. Fixed price and fixed deadline agreed in writing before any code. Two months of support after launch. 120+ projects since 2023, rated 5.0 across 79 Google reviews...
Top Services:
- Web Development
- Web Design
- eCommerce Development
- UI/UX Design
- SEO
- Show more
- Location
- Baku, Azerbaijan
- Number of Employees
- Under 49
- Average Hourly Rate
- $40/hr
- Minimal Budget
- Under $1,000
- Portfolios Count
- 2 Projects Listed
We combine experience design, technology development, marketing crafts and strategy in all stages of the business lifecycle with unique services that outcompete others in quality, speed and value. Our model that leverages our global intelligence to tackle challenges of today and tomorrow. We realize...
Top Services:
- Software Development
- Mobile App Development
- Content Marketing
- Digital Marketing
- Social Media Marketing
- Show more
- Location
- London, United Kingdom
- Number of Employees
- 1000 & Up
- Portfolios Count
- 5 Projects Listed
UBRAND is a Saudi advertisement company specialized in digital marketing and brand communication. We aim through marketing to enrich the brand content on the digital channels in an effective way and broadcast it through all means of digital communications to reach all targeted segments.In UBRAND we work on...
Top Services:
- Advertising
- Social Media Marketing
- Digital Marketing
- Video Marketing
- Content Marketing
- Show more
- Location
- Riyadh, Saudi Arabia
- Number of Employees
- 50 - 99
- Average Hourly Rate
- $1500/hr
We guide brands to growth. We deconstruct the complex to make it compelling, and the compelling impactful. Above all, we believe in being good humans and serving our clients thoughtfully well, because it's just a better way to live...
Top Services:
- Digital Marketing
- Social Media Marketing
- Logo Design
- Video Production
- Advertising
- Show more
- Location
- Tulsa, Oklahoma
- Number of Employees
- Under 49
- Average Hourly Rate
- $135/hr
- Minimal Budget
- $10,000 - $25,000
Share Media is a Boutique Branding, PR, and Digital Marketing Agency specializing in brand development, innovative marketing solutions, and targeted social media campaigns...
Top Services:
- Branding
- Digital Marketing
- Social Media Marketing
- Graphic Design
- Show more
- Location
- Miami, Florida
- Number of Employees
- Under 49
- Average Hourly Rate
- $35/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 3 Projects Listed
We aren’t freelancers. We’re a team of the best eCommerce minds in the industry. Our expert full-service Amazon account managers, online marketers, UX/UI specialists, and full-stack developers will serve your needs with cohesive, data-driven strategy and unparalleled technique...
Top Services:
- Digital Marketing
- Web Design
- Social Media Marketing
- Branding
- Show more
- Location
- Santa Monica, California
- Number of Employees
- Under 49
- Average Hourly Rate
- $149/hr
- Minimal Budget
- Under $1,000
- Portfolios Count
- 3 Projects Listed
We launch brands. We clarify messaging. We build relationships. Our clients trust us to create work that will inspire and engage.Our capabilities include advertising, branding, communications, digital, and engagement...
Top Services:
- Branding
- Advertising
- Digital Marketing
- Logo Design
- Social Media Marketing
- Show more
- Location
- Oakland, California
- Number of Employees
- Under 49
- Average Hourly Rate
- $250/hr
- Portfolios Count
- 4 Projects Listed
THECOMMERCE is new-age digital marketing with strong focus on design systems, performance, AI workflows & digital growth...
Top Services:
- Digital Marketing
- PPC
- Email Marketing
- Web Development
- Social Media Marketing
- Show more
- Location
- Athens, Greece
- Number of Employees
- Under 49
- Average Hourly Rate
- $60/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 9 Projects Listed
Custom Software Development and IT Consulting Company...
Top Services:
- Software Development
- eCommerce Development
- Web Development
- Mobile App Development
- UI/UX Design
- Show more
- Location
- Mississauga, Canada
- Number of Employees
- 50 - 99
- Average Hourly Rate
- $25/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 6 Projects Listed
We help healthcare, insurance, financial services, and other growth-focused companies attract qualified opportunities and improve marketing results through strategy, creative, and practical AI...
Top Services:
- Digital Strategy
- Market Research
- Branding
- Creative Services
- Digital Services
- Show more
- Location
- Westlake Village, California
- Number of Employees
- Under 49
- Minimal Budget
- Under $1,000
- Portfolios Count
- 1 Project Listed
PRofile is a Moldova-based full-service agency bringing PR, digital marketing, design, video production and events under one roof to turn ideas into campaigns that get noticed and deliver results...
Top Services:
- Video Production
- Public Relations
- Design Services
- Package Design
- Web Design
- Show more
- Location
- Chișinău, Moldova
- Number of Employees
- Under 49
- Average Hourly Rate
- $35/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 1 Project Listed
Ad Adastra Marketing is a Kyiv-based digital marketing practice led by Anastasiia Kyslenko, specializing in Google Ads, analytics, CRO and websites. Anastasiia works directly with e-commerce, B2B and service businesses in Ukraine, the US, Germany, Poland, the UK and Bulgaria...
Top Services:
- PPC
- Digital Marketing
- eCommerce
- CRO
- Email Marketing
- Show more
- Location
- Kyiv, Ukraine
- Number of Employees
- Under 49
- Average Hourly Rate
- $50/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 6 Projects Listed
Digital Alpha Agency specializes in helping health and fitness businesses with digital marketing in Singapore, Malaysia, Australia, Canada, and USA. We provide 6 main services: SEO, Social Media Marketing, PPC, Copywriting, Content Marketing, and Email Marketing...
Top Services:
- Social Media Marketing
- Content Marketing
- Email Marketing
- Digital Marketing
- PPC
- Show more
- Location
- Singapore, Singapore
- Number of Employees
- Under 49
- Minimal Budget
- $1,000 - $10,000
We are a Real Estate Specific Offshore Staffing Solution proving Australian Real Estate Businesses with Real Estate Virtual Assistants. Real Estate Outsourcing lowers expenses and helps businesses scale!...
Top Services:
- Social Media Marketing
- Digital Marketing
- SEO
- Content Marketing
- BPO
- Show more
- Location
- Angeles, Philippines
- Number of Employees
- Under 49
We Help Our Clients Get More Customers, Sales, and Leads. We are a full-service digital marketing agency based in Florida...
Top Services:
- Social Media Marketing
- Digital Marketing
- Media Buying
- Creative Services
- Reputation Management
- Show more
- Location
- Weston, Florida
- Number of Employees
- Under 49
- Minimal Budget
- $1,000 - $10,000
SocialDrip operates as a social media management agency dedicated to enhancing businesses' online visibility by crafting high-quality branded social media content at an accessible cost. We curate content that aligns with your brand, utilizing DripDash, our advanced social media management platform, for...
Top Services:
- Social Media Marketing
- Digital Marketing
- Email Marketing
- Web Design
- Web Development
- Show more
- Location
- Jacksonville, Florida
- Number of Employees
- Under 49
- Average Hourly Rate
- $75/hr
- Minimal Budget
- Under $1,000
We operate a Digital Marketing Agency helping SMB clients across the globe. Our clients love us because we understand their business and believe in what they stand for. Whether you serve B2B or B2C, we'll help you keep your connection H2H (human to human)...
Top Services:
- Social Media Marketing
- Content Marketing
- Email Marketing
- Digital Marketing
- SEO
- Show more
- Location
- Las Cruces, New Mexico
- Number of Employees
- Under 49
- Minimal Budget
- $1,000 - $10,000
As a leading PR agency in the USA that specializes in publicity & public relations services, JoTo PR Disruptors is highly focused on giving every client the kind of results and exposure they were seeking in the first place from public relations...
Top Services:
- Public Relations
- Social Media Marketing
- Location
- Tampa, Florida
- Number of Employees
- Under 49
- Average Hourly Rate
- $50/hr
- Minimal Budget
- $1,000 - $10,000
We help businesses grow with Google Ads that convert. From smart campaign management to high-converting landing pages, we turn your ad spend into measurable results...
Top Services:
- PPC
- Social Media Marketing
- Location
- Vienna, Austria
- Number of Employees
- Under 49
- Average Hourly Rate
- $115/hr
- Minimal Budget
- $1,000 - $10,000
TenGap.com is a creative digital agency that transforms ideas into immersive brand experiences. Our innovative team blends design expertise with cutting-edge technology to deliver tailor-made solutions for businesses worldwide. From bespoke websites to strategic digital marketing, we drive growth and inspire...
Top Services:
- Branding
- Social Media Marketing
- Digital Marketing
- SEO
- Web Design
- Show more
- Location
- New York City, New York
- Number of Employees
- 100 - 249
- Average Hourly Rate
- $10/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 1 Project Listed
Lacomonline is a premier communication and marketing boutique agency based in the Iberian Peninsula, specializing in branding and corporate identity for both brands and companies. We offer tailored solutions that enhance brand recognition and strengthen corporate identity, ensuring our clients achieve their...
Top Services:
- Branding
- Reputation Management
- Digital Marketing
- Business Consulting
- Event Marketing
- Show more
- Location
- Lisbon, Portugal
- Number of Employees
- Under 49
- Average Hourly Rate
- $45/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 8 Projects Listed
Bean Labs is a story-driven creative agency and production company. We partner with agencies, public relations firms, brands, and businesses alike to cultivate sharable breakthrough content to engage and entertain audiences...
Top Services:
- Video Production
- Digital Marketing
- Social Media Marketing
- Video Marketing
- Content Marketing
- Show more
- Location
- Bedford, New York
- Number of Employees
- Under 49
- Average Hourly Rate
- $225/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 4 Projects Listed
Crucible specialises in web design and development, digital strategy and consultancy, performance marketing and growth, and digital branding and design...
Top Services:
- Web Design
- Branding
- Social Media Marketing
- Web Development
- SEO
- Show more
- Location
- London, United Kingdom
- Number of Employees
- Under 49
- Minimal Budget
- $10,000 - $25,000
- Portfolios Count
- 5 Projects Listed
Custom software, marketing, development, and IT consulting. From top line to bottom line, we move the obstacles to propel your business forward...
Top Services:
- Web Design
- Web Development
- WordPress Website Design
- eCommerce Development
- Content Marketing
- Show more
- Location
- Jacksonville Beach, Florida
- Number of Employees
- Under 49
- Average Hourly Rate
- $150/hr
- Minimal Budget
- Under $1,000
Our services offer a wide range of options for excellent outcomes: Digital Marketing, SEO, Affiliate Marketing, and Web Design Solutions. We don't just provide services, we also utilize them for our own projects. Sometimes, we come across things we haven't used in a while only to realize they're not working...
Top Services:
- Web Design
- WordPress Website Design
- SEO
- Digital Marketing
- Graphic Design
- Show more
- Location
- Nicosia, Cyprus
- Number of Employees
- Under 49
At Owl Digitech, Our dedicated team strives to help you accomplish your business goals through collaboration, creativity, and critical analysis. We help our clients through every step to ensure their success...
Top Services:
- Digital Services
- Branding
- Logo Design
- WordPress Website Design
- eCommerce Development
- Show more
- Location
- Lisle, Illinois
- Number of Employees
- Under 49
- Average Hourly Rate
- $100/hr
- Portfolios Count
- 10 Projects Listed
We help businesses stand out with impactful branding and marketing that works...
Top Services:
- Branding
- Package Design
- Print Design
- Logo Design
- Web Design
- Show more
- Location
- Yerevan, Armenia
- Number of Employees
- Under 49
- Average Hourly Rate
- $49/hr
- Minimal Budget
- Under $1,000
- Portfolios Count
- 10 Projects Listed
Ten Thousand Foot View is a search marketing agency focused on driving high "bottom of funnel" conversions. Using high-quality tools, this team of experts knows how to drive the right traffic to your platform...
Top Services:
- PPC
- Social Media Marketing
- eCommerce
- SEO
- Digital Marketing
- Show more
- Location
- Toronto, Canada
- Number of Employees
- Under 49
- Average Hourly Rate
- $120/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 3 Projects Listed
Mint Media is a premiere web design and development agency who strives to create visually stunning, functional and mobile responsive websites in the goal of helping businesses increase conversions and optimize their return on investment...
Top Services:
- WordPress Website Design
- Social Media Marketing
- Web Development
- Web Design
- SEO
- Show more
- Location
- Montreal, Canada
- Number of Employees
- Under 49
- Minimal Budget
- $10,000 - $25,000
- Portfolios Count
- 3 Projects Listed
Small Business LIFT is a marketing and strategy agency that helps small business owners increase profitability, focus, and growth through tailored marketing plans and strategy consultations. Based in Texas, the agency provides fixed-price digital marketing packages and deep-dive LIFT consultations to deliver...
Top Services:
- SEO
- Digital Marketing
- Social Media Marketing
- Location
- Katy, Texas
- Number of Employees
- Under 49
- Average Hourly Rate
- $195/hr
- Minimal Budget
- Under $1,000
BlackTruck Media + Marketing is a digial marketing and SEO agency focused on improving websites to preform better for search and users...
Top Services:
- PPC
- SEO
- Social Media Marketing
- Location
- Grand Rapids, Michigan
- Number of Employees
- Under 49
- Minimal Budget
- $1,000 - $10,000
Be Visible Web Design & Marketing is a boutique e-commerce web design agency serving clients in Austin, Pflugerville, Round Rock, TX, and beyond. Our team of designers and coders prioritizes quality over quantity, creating tailored online assets that help businesses grow...
Top Services:
- WordPress Website Design
- Web Design
- Social Media Marketing
- Location
- Pflugerville, Texas
- Number of Employees
- Under 49
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 5 Projects Listed
Social Media Marketing Specializations
Services Related to Social Media Marketing
Why companies trust DesignRush
Every agency is independently vetted before it can be listed or ranked
Some agencies pay for sponsored placement, clearly labeled and held to the same vetting standards.
6 Frequently Asked Questions About Social Media Marketing Companies
What services do social media marketing companies provide?
Social media marketing companies provide a comprehensive range of services that span strategy development, content creation, and optimization. Here are some of their core services:
- Social media strategy
- Content creation
- Paid social
- Community management
- Influencer marketing
- Analytics and reporting
Some companies also offer broader digital marketing services, including search engine optimization (SEO), paid media, email marketing, video marketing, public relations (PR), and landing page optimization.
What social media channels should your business prioritize?
For business-to-business (B2B) organizations, LinkedIn is often a top priority, while X may also be useful, depending on your industry and whether real-time conversations matter to your brand.
For business-to-consumer (B2C) brands targeting younger consumers, YouTube, Instagram, and TikTok are often stronger options.
According to the Pew Research Center, 95% of 18-29-year-olds use YouTube, followed by Instagram at 80% and TikTok at 63%.
A reputable social media marketing company should recommend a channel mix based on your goals, target audience behavior, and the type of content you can produce consistently.
When should you partner with a content creator vs. an influencer?
Partner with a content creator for asset creation. Conversely, choose an influencer for the audience. Here are more details about the differences between each to help you with your decision:
| Content Creator | Influencer | |
| Who are they? | Experts in their specific field who create engaging and educational content for a specific topic, niche, or format | Individuals with an established audience who can shape opinions and promote brands, products, or ideas |
| Content examples |
|
|
| Best for |
|
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How to measure the ROI of your social media efforts?
To measure the return on investment of your social media efforts, first clarify the business outcome you want to achieve with your social media campaign. For example, generating leads, sales, or demo requests.
Next, track key performance indicators (KPIs) tied to that goal, such as engagement rate, click-through rate, conversion rate, cost per lead, and return on ad spend (ROAS). Use attribution models, analytics tools, and UTM parameters to connect social activities to business results.
Industry benchmarks can provide helpful context, but they vary by platform, industry, and methodology. Here are benchmarks from an Emplifi research report to help you gauge campaign performance:
- Instagram
- Median engagement rate: 16.9%
- Cost per mille (CPM): ~$2.50, with ad spend per account reaching $5,100
- Facebook
- Median engagement rate: 1.4%-2.5%
- CPM: ~$1.40-$1.70, with ad spend per account reaching $8,500-$11,200
- TikTok
- Median engagement rate: 27.6%
- CPM: ~$1.00-$1.30, with ad spend per account reaching $14,900
How long until you see the results of your social media marketing campaigns?
Paid social campaigns generate results within a few days or weeks, but organic social media may take at least 3 months.
For organic social media, you might see initial follower growth and engagement within the first few weeks of regular posting. After 1-3 months, your account may gain traction as content performance improves, and audience engagement becomes more consistent.
By months 3-6, you may start producing qualified leads, stronger brand recall, and sales impact, especially for newer brands that are still building and refining their strategies.
Paid media campaigns, by contrast, can generate visibility, traffic, and conversions within days or weeks, but long-term performance will depend on creative quality, targeting, budget, and optimization efforts.
Ultimately, the time required to see meaningful results depends on your brand awareness, content quality, posting consistency, audience targeting, offer strength, and your broader marketing strategy.
What are the top social media marketing companies?
We have curated a list of top social media companies on DesignRush across multiple price points, so you can identify a vendor within your budget.
| High budget: $50,000+ |
|
| Low budget: $25,000-$50,000 |
|
Beyond budget, our agency directory allows you to filter agency profiles by location, area of expertise, agency reviews, client types, team size, and hourly rates.




















































