Review the best local and global commercial video production companies that specialize in creating high-quality, professional commercials for online and television. Filter and compare agencies by portfolio, reviews, expertise, reputation, awards, cost, and more to find the ideal team for your project.

Best Commercial Video Production Services

385 Companies - Rankings updated: August 26, 2026

DesignRush vets all video production agencies based on their creative & technical expertise, proven work, and verified client reviews. Some listings may be paid.

  • The Business Of Reinvention

    Leo Australia is the Australian arm of the global Leo creative network, helping brands achieve growth through business, brand, and behavioral reinvention. Guided by the philosophy "What helps people, helps business," the agency creates culturally relevant ideas that solve real business challenges while...

    Location
    Pyrmont, Australia
    Number of Employees
    250 - 499
    Portfolios Count
    1 Project Listed
  • A Creative Company For People On A Mission

    Lucky Generals is an independent creative advertising agency that develops bold, culturally relevant campaigns for leading global brands. The agency combines strategic thinking, creativity, and storytelling to create integrated marketing campaigns that build brand distinction, engage audiences, and drive...

    Location
    London, United Kingdom
    Number of Employees
    100 - 249
    Portfolios Count
    1 Project Listed
  • Best Advertising Agency in San Francisco

    360-degree Mainline Marketing & Advertising Agency...

    Location
    San Ramon, California
    Number of Employees
    Under 49
    Average Hourly Rate
    $150/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    9 Projects Listed
  • A production company that understands how brands and agencies work

    Two former agency producers -- a military veteran and a D1 athlete -- built a production company that eliminates swirl and bloat...

    Location
    Columbus, Ohio
    Number of Employees
    Under 49
    Average Hourly Rate
    $500/hr
    Minimal Budget
    $50,000 & Up
    Portfolios Count
    1 Project Listed
  • Turning Challenger Brands into Category Kings

    Bob's Your Uncle is a Toronto-based independent branding and creative agency helping challenger brands become category leaders. We specialize in brand strategy, positioning, design, and integrated creative for food & beverage and CPG brands...

    Location
    Toronto, Canada
    Number of Employees
    Under 49
    Average Hourly Rate
    $199/hr
    Minimal Budget
    $25,000 - $50,000
    Portfolios Count
    4 Projects Listed
  • It's all about MINDSET, Let's change it!

    Trizone India is a premier, full-service creative agency specializing in integrated branding, advertising, and digital solutions. With over a decade of experience, we are dedicated to crafting compelling brand stories and delivering result-oriented marketing strategies for clients across industries...

    Location
    Vadodara, India
    Number of Employees
    50 - 99
    Portfolios Count
    2 Projects Listed
  • Creative Solutions, Measurable Results

    VPP is your strategic video production partner. We craft cinematic brand stories, corporate videos, live event content, social media campaigns, and commercials that captivate audiences and drive measurable results. From concept to final cut, we fuse creative vision with marketing strategy to elevate your...

    Location
    Tarrytown, New York
    Number of Employees
    Under 49
    Minimal Budget
    $1,000 - $10,000
  • We make strategic video campaigns designed to grow your brand...

    Location
    Middletown, Rhode Island
    Number of Employees
    Under 49
    Average Hourly Rate
    $187/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    1 Project Listed
  • Video production and animation studio

    Big Teeth Productions is a Chicago-based video production company that creates brand videos and motion graphics that move people to act. We partner with brands, agencies, and nonprofits to produce work made by humans, for humans. Go humans!...

    Location
    Chicago, Illinois
    Number of Employees
    Under 49
    Minimal Budget
    $25,000 - $50,000
    Portfolios Count
    8 Projects Listed
  • High value video production for art and industry.

    At Visia Studios, our team of skilled professionals combines creativity and expertise to deliver high-quality video production services tailored to meet the unique needs of various specialized sectors. With our innovative approach and dedication to excellence, we strive to exceed client expectations and bring...

    Location
    Melbourne, Australia
    Number of Employees
    Under 49
    Average Hourly Rate
    $150/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    4 Projects Listed
  • Ideas Made Visible.

    Adam Joseph Wells is a San Franciscobased photographer and filmmaker. Trained in architecture at the University of Michigan (13), Wells approaches visual storytelling with a problem-solving mindsetpursuing dynamic, harmonious compositions defined by crisp, guiding lines...

    Location
    San Francisco, California
    Number of Employees
    Under 49
    Average Hourly Rate
    $300/hr
    Minimal Budget
    $10,000 - $25,000
    Portfolios Count
    1 Project Listed
  • Crafting Stories That Resonate With Design.

    We are a cohesive team of experienced professionals who envision, design, and craft digital experiences that do more than look good they resonate emotionally and leave a lasting impression...

    Location
    Sarajevo, Bosnia and Herzegovina
    Number of Employees
    Under 49
    Portfolios Count
    1 Project Listed
  • Bringing Brands To Life

    The Dor Brothers is a video production company that began exploring AI image generation in March 2022, becoming among the earliest adopters of tools like Stable Diffusion and Midjourney...

    Location
    Sheridan, Wyoming
    Number of Employees
    Under 49
    Portfolios Count
    1 Project Listed
  • Latin-Rooted Production With Global Perspective

    CONTRARIO is a creative agency built on the belief that the most impactful ideas emerge when convention is challenged. With Latin roots and global ambition, the agency develops brands, campaigns, and creative platforms that deliberately move against expectations to create meaningful differentiation...

    Location
    Madrid, Spain
    Number of Employees
    50 - 99
    Portfolios Count
    1 Project Listed
  • Big beautiful ideas made for brands with purpose

    We are an independent creative company delivering world class campaigns across advertising, social, digital and design, for brands with purpose...

    Location
    Bondi Beach, Australia
    Number of Employees
    Under 49
    Average Hourly Rate
    $200/hr
    Minimal Budget
    $10,000 - $25,000
    Portfolios Count
    4 Projects Listed
  • Unleash the Roaring Visuals!

    Tiger House Films, founded by Jason Kent Carpenter in 2011, is a dynamic, multi-award-winning branded video production company based in Los Angeles, CA, with a national reach. With a remarkable 301,307,483 views on social media and YouTube, we've collaborated with top-notch brands like the GRAMMYS, Lexus...

    Location
    Los Angeles, California
    Number of Employees
    Under 49
    Average Hourly Rate
    $250/hr
    Portfolios Count
    3 Projects Listed
  • Brand your Dream

    Brand Salad Studio has been a leading creative studio in the online and offline communication sector for nearly 15 years. Since consolidating our efforts under one digital roof in 2019, we've consistently grown our network of resources and clientele, offering comprehensive 360° marketing and communication...

    Location
    Naples, Italy
    Number of Employees
    Under 49
    Minimal Budget
    $1,000 - $10,000
  • On-Demand Video Production Company Worldwide

    Lemonlight is a global video production company helping brands and agencies create high-quality video content at scale. With a Los Angeles studio, global creator network, and proprietary platform, Hero, Lemonlight makes video production simple, efficient, and effective...

    Location
    Inglewood, California
    Number of Employees
    100 - 249
    Minimal Budget
    $10,000 - $25,000
  • Branding and communication for brands who want to enhance their presence in the digital age

    From on to off, from graphic design to UX/UI. We are a dynamic and flexible company that works with different specialists depending on the project at hand. Based in Málaga, Andalucía, Spain, we works in projects all around Europe...

    Location
    Málaga, Spain
    Number of Employees
    Under 49
    Average Hourly Rate
    $80/hr
    Minimal Budget
    $10,000 - $25,000
  • Creative photography + video for adventurous projects.

    Granite is a Melbourne-based creative studio specialising in photography, video production, and brand content. We craft editorial-style visuals with a cinematic edge, helping businesses showcase their products, spaces, and stories across digital and print. From short-form social media campaigns to full brand...

    Location
    Melbourne, Australia
    Number of Employees
    Under 49
    Minimal Budget
    Under $1,000
  • Crate47 the creative design agency for branding, digital marketing, content & web.

    Crate47 is a boutique design agency offering strategically creative solutions in brand design, web design, digital marketing & content creation...

    Location
    London, United Kingdom
    Number of Employees
    Under 49
    Portfolios Count
    7 Projects Listed
  • #1 Video Production & Social Media Marketing Agency

    Creating content for your brand is hard work. We make the video creation process super simple bringing hyper-engaging, eyeball-hungry, premium video content that drives revenue to your doorstep. Turn on a waterfall of new customers for your business with the best branded video content on the planet...

    Location
    Chicago, Illinois
    Number of Employees
    Under 49
    Average Hourly Rate
    $250/hr
    Minimal Budget
    $10,000 - $25,000
    Portfolios Count
    1 Project Listed
  • Custom software, mobile apps & eCommerce stores that scale

    Ignite Technologies is a Dubai-based agency building AI powered software, mobile apps, websites, and eCommerce stores. We turn complex workflows into secure, fast, and scalable digital products for government, real estate, F&B, education, and retail brands...

    Location
    Dubai, United Arab Emirates
    Number of Employees
    Under 49
    Average Hourly Rate
    $25/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    8 Projects Listed
  • We Create Bold Work For Ambitious Brands

    Ali Tarhan Digital Workshop is an Istanbul-based creative studio crafting strategy-led, minimal digital experiences that combine strong visual design, thoughtful interaction, and clear brand focus...

    Location
    Üsküdar, Turkey
    Number of Employees
    Under 49
    Average Hourly Rate
    $120/hr
    Minimal Budget
    $50,000 & Up
  • Mexican Production Company

    At Happy Monster, our approach is to craft compelling visual storytelling that captivates and converts. Our extensive expertise ensures success in even the most complex film and digital content projects. From dynamic editing to immersive animation, we bring your brand’s vision to life with precision and...

    Location
    Naucalpan de Juárez, Mexico
    Number of Employees
    Under 49
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    2 Projects Listed
  • Juicy Talents, Crisp Designs, Unlimited Recipes.

    Onion Skin Studio combines the artistry of animation with creative flavors to deliver visually captivating experiences. Explore our creative kitchen and indulge in gourmet-level storytelling that leaves a lasting impression...

    Location
    London, United Kingdom
    Number of Employees
    Under 49
    Minimal Budget
    $10,000 - $25,000
    Portfolios Count
    7 Projects Listed
  • We Are Skilled Storytellers and Big Thinkers.

    Earn your audience's attention by giving them video content that they want to watch. Fuel & Spark Media is a one-stop shop for meaningful storytelling and creative video production. Reach your goals by drawing attention to your brand, and crafting video marketing campaigns that convert...

    Location
    Fort Worth, Texas
    Number of Employees
    Under 49
    Average Hourly Rate
    $125/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    4 Projects Listed
  • Full-Service Marketing & Advertising Agency

    Versa Creative is an award-winning marketing and advertising agency that’s dedicated to delivering powerful narratives and exceptional results...

    Location
    Houston, Texas
    Number of Employees
    50 - 99
    Average Hourly Rate
    $150/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    1 Project Listed
  • Creative that scales growth

    inBeat Agency is a creator-led marketing agency that helps brands to achieve critical business goals. Whether its breaking into a new market, increasing conversion rates, or building brand authority, the agencys tried-and-tested formula for creator partnerships leads businesses to leverage social me...

    Location
    New York City, New York
    Number of Employees
    100 - 249
    Average Hourly Rate
    $150/hr
    Minimal Budget
    $50,000 & Up
    Portfolios Count
    5 Projects Listed
  • Beyond Billboards.

    SIGNFELD MEDIA specializes in home advertising with an emphasis on creative messaging services and targeted delivery solutions. The real wow factor begins when we combine multiple forms of media to create a comprehensive story for your audience...

    Location
    Hudson, Wisconsin
    Number of Employees
    Under 49
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    4 Projects Listed
  • Customized and creative solutions to help your business stand out in the digital market

    Bizital boasts a specialized team well-versed in the latest trends and technologies within the realm of digital marketing. Our collaborative approach involves working closely with clients to deliver creative and tailored solutions aligned with the unique preferences and requirements of each project...

    Location
    Barcelona, Spain
    Number of Employees
    Under 49
    Minimal Budget
    Under $1,000
    Portfolios Count
    7 Projects Listed
  • Capturing Moments, Crafting Stories, Elevating Brands.

    Centro Visuals is a visual content creation boutique specializing in commercial photography and videography services for advertising, products, food, architecture, automotive, interiors, and aerials...

    Location
    Dubai, United Arab Emirates
    Number of Employees
    Under 49
    Portfolios Count
    1 Project Listed
  • Stories That Move Every Audience

    New Brand is a creative production studio specializing in cinematic storytelling, branded films, commercials, and visual content for global brands. The agency collaborates with a diverse roster of directors and creatives to produce emotionally engaging films that connect audiences with brands through...

    Location
    Mexico City, Mexico
    Number of Employees
    50 - 99
    Portfolios Count
    1 Project Listed
  • A Creative Company That Puts Feeling First

    adam&eve\TBWA is a London-based creative agency that helps brands build stronger emotional connections through creativity that puts feeling first. The agency develops emotionally driven campaigns, brand experiences, and marketing solutions designed to give businesses a lasting emotional advantage in...

    Location
    London, United Kingdom
    Number of Employees
    250 - 499
    Portfolios Count
    2 Projects Listed
  • Premium, performance-first websites built to rank and convert (Tasmania + Australia)

    With 20 years of hands-on experience in website design and SEO, Richard brings unparalleled expertise to every project. Our success stories span across various industries, with particular triumph in the legal and holiday sectors, where we've helped businesses overcome their digital challenges and achieve...

    Location
    West Ulverstone, Australia
    Number of Employees
    Under 49
    Average Hourly Rate
    $80/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    3 Projects Listed
  • Reliable Production. Clear Process. Smooth Execution.

    Sparkhouse is an Orange County-based video marketing, advertising, and video production company, fusing expertise in the art of filmmaking with an intuitive grasp of the digital world...

    Location
    Costa Mesa, California
    Number of Employees
    Under 49
    Average Hourly Rate
    $100/hr
    Minimal Budget
    $10,000 - $25,000
  • Creative excellence to build desired brands.

    Hi there! We are Agencia Mosca, consulting agency founded in Brazil by Paulo Marcio & Mayer Lana back in 2005...

    Location
    Governador Valadares, Brazil
    Number of Employees
    Under 49
  • It's Your Turn.

    Headturn Creative is a full service creative agency specializing in impactful event branding, video production, and design that captivates and converts. As one of Chicago's leading independent full-service creative agencies, we are here to create beautiful, unusual, or impressive work that turns heads...

    Location
    Plainfield, Illinois
    Number of Employees
    Under 49
    Average Hourly Rate
    $155/hr
    Minimal Budget
    $1,000 - $10,000
  • Strategy, Creativity, Results.

    We are Eccolo Marketing, the web agency in Rome that transforms communication into real growth. We give voice to your brand with marketing strategies, effective websites, engaging social media, and campaigns that bring in customers, not just visibility...

    Location
    Ciampino, Italy
    Number of Employees
    Under 49
    Minimal Budget
    $10,000 - $25,000
  • Revolutionizing Branding.

    We are A Brand-First Branding Agency on an odyssey of weaving visual stories that resonate and inspire through Revolutionary Branding. Harnessing the transformative power of ideas, we craft soulful and revolutionary designs that forge commercially avant-garde identities and brands...

    Location
    Chicago, Illinois
    Number of Employees
    Under 49
    Average Hourly Rate
    $150/hr
    Portfolios Count
    4 Projects Listed
  • Visual Creative Company

    We specialize in creating stunning computer graphics for various industries including advertising, entertainment, and events. Our team of talented artists and designers are dedicated to bringing your vision to life through cutting-edge technology and creative solutions...

    Location
    Fort Myers, Florida
    Number of Employees
    Under 49
    Average Hourly Rate
    $250/hr
    Minimal Budget
    $25,000 - $50,000
    Portfolios Count
    3 Projects Listed
  • Videos Made With Purpose

    7 Hills Productions is a full service video production company based in Irvine and Los Angeles. We create purposeful brand videos, testimonials, healthcare videos, education videos, event coverage, product videos, and social content for companies across California and nationwide...

    Location
    Irvine, California
    Number of Employees
    Under 49
    Average Hourly Rate
    $200/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    3 Projects Listed
  • Strategic 360° digital marketing by unapologetically funny people

    that funny agency forges unique monthly based consulting client partnerships through the breadth of our capabilities (technology and next-gen CX, strategic team formation, and competitive price modeling), and the depth of our understanding of how to enrich forward-thinking, rule-breaking brands navigating the...

    Location
    Yardley, Pennsylvania
    Number of Employees
    Under 49
    Average Hourly Rate
    $150/hr
    Minimal Budget
    $10,000 - $25,000
    Portfolios Count
    3 Projects Listed
  • A web development, video, film and commercial photography studio

    Our 32 years of broadcast production experience in the #1 marketing platform has shaped us into a marketing agency specializing in all things media. Anstar Productions Group we tell your story and brand your identity through the best media platform for your business...

    Location
    Marana, Arizona
    Number of Employees
    Under 49
    Average Hourly Rate
    $250/hr
  • We Create Beautiful Digital Products And Strong Brands.

    We design strong brands and modern websites. We help companies stand out with cohesive identity and effective visual communication. We create modern WordPress and React websites and unique visual identification. We combine design, technology and strategy to support your business...

    Location
    Krakow, Poland
    Number of Employees
    Under 49
    Average Hourly Rate
    $45/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    4 Projects Listed
  • Award-Winning Creative Marketing agency 20+ years. We concepts, develop brands, & strategize plans.

    Partnering with F&B, and Hospitality businesses to effectively reach new heights through Brand Strategy, Creative Marketing, & Commercial Content. Currently operating in Oregon, Phoenix, and SF Bay Area...

    Location
    Portland, Oregon
    Number of Employees
    Under 49
    Average Hourly Rate
    $200/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    3 Projects Listed
  • Crafting Visual Narratives, Elevating Brands.

    Adib Mufty is a Toronto-based creative commercial and reality TV director, visual storyteller, and photographer, known for his vibrant energy and innovative approach...

    Location
    Toronto, Canada
    Number of Employees
    Under 49
    Portfolios Count
    1 Project Listed
  • Your Next Video Starts Here

    We produce scroll-stopping, high performance creative content for e-commerce and DTC brands...

    Location
    Ashland, Ohio
    Number of Employees
    Under 49
    Average Hourly Rate
    $180/hr
    Minimal Budget
    $1,000 - $10,000
  • We Create Video Ads That Convert.

    We specialize in crafting high-converting direct response video ads tailored for social media platforms like Facebook, Instagram, YouTube and TikTok...

    Location
    San Diego, California
    Number of Employees
    Under 49
    Minimal Budget
    $1,000 - $10,000

Commercial Video Production Company Hiring Guide

What is a commercial video production company?

A commercial video production company is a company that creates videos for business for advertising, promotional, or other commercial purposes. These videos are typically short form in nature, and come in different types such as: 

  • TV commercials 
  • Brand story videos 
  • Explainer videos 
  • Product demos 
  • Video testimonials 
  • Social media videos 
  • Website videos 
  • Training videos 
  • Event videos

The key challenges that businesses can overcome by hiring commercial video production companies include: 

  • Lack of experienced and skilled in-house video producers and editors 
  • Finding a clear goal for a commercial video 
  • Coming up with unique concepts and visuals 
  • Crafting messaging that resonates with the right audience 
  • Lack of high-quality videos with impactful content 
  • Building a solid brand image and enhancing its marketability 
  • Allocating resources efficiently to ensure videos are finished on time and within budget 
  • Standing out in a crowded marketplace 
  • Measure the ROI of their commercial videos 

With nearly 100 million people watching videos online each day, commercial video production is crucial to the success of a digital marketing campaign. It’s not just us talking either; nearly 90% of video marketers say video is an important part of their overall marketing strategy.  

Success story 

Here’s one great example of how commercial video production companies can make an impact on a company’s marketing strategy: 

  • Challenge: Honeywell, one of the world’s leading tech conglomerates, needed to introduce its latest software product to its customers, a digital dashboard that monitors employee efficiency. The goal of the video was to present the product in an inspiring way and encourage businesses to maximize their assets. That’s why Honeywell decided to partner with Synima and achieve the needed results. 
  • Solution: To effectively explain the client’s new product, Synima used a “digital twin” concept to explain how everything is done. The agency also used its state-of-the-art LED studio, which allowed for fully customizable digital backdrops that allowed the actors to perform in almost any setting or scenario. 
  • Results: Honeywell praised the final video for its messaging and mix of futuristic and contemporary visuals, which reflected the company’s ideals of “future technology today”. It also mentioned how convincing and dynamic visual effects created with the LED studio were. 

What do commercial video production companies do?

Commercial video production companies offer a range of services that bring a client’s vision to reality. These services can be broken down into three main categories: 

Pre-Production: 

  • Concept development 
    Brainstorming and refining ideas, including storyboarding and scriptwriting 
  • Audience targeting 
    Identifying the target audience and tailoring the video’s message for them 
  • Production planning 
    Setting the filming schedule and budget, location scouting, and securing necessary permits 
  • Casting and talent recruitment 
    Assembling a team of directors, actors, camera crew, and other staff depending on the film requirements 

Production: 

  • Filming
    Recording high-quality video footage on location or in a studio setting 
  • Direction 
    Providing guidance and direction to actors or presenters featured in the video 
  • Logistics 
    Coordinating all aspects of the shoot, from managing equipment to on-site needs 

Post-Production: 

  • Video editing 
    Assembling the film footage, adding text overlays, graphics, and special effects 
  • Color grading 
    Enhancing the visual style and mood of the video through color correction 
  • Music and sound design 
    Adding sound effects, background music, and voice-over narration 
  • Animation 
    Create 2D/3D graphics animation for a more visually engaging video 

Some commercial video production companies may also provide additional services such as training, consultation, and distribution of the finished video to various channels. 

Success story 

The following success story highlights the various roles that commercial video production service providers play in creating, refining, and managing video content for clients: 

  • Challenge: Fiverr, an online freelancer marketplace, wanted to develop a series of TV spots to showcase how both startups and established companies can benefit from Fiverr's platform. That’s why it decided to hire Colormatics for his project. 
  • Solution: Colormatics implemented a set of engaging and interactive visual components merged with live production to reflect the experience of finding and purchasing services from the Fiverr platform. Once the ads went live, the agency conducted real-time monitoring and adjusted for improved targeted performance. 
  • Results: Fiverr’s TV spots received more than 150 million impressions nationwide. The company also reported significant increases in brand recognition and conversion due to the ads. 

How much do commercial video production services cost?

The costs of commercial video production services can vary from $800 to $50,000 per month. This can also be affected by different factors, such as the timeline, number of shooting days, video length, location and travel costs, equipment, size of the crew, and the number and types of hired cast and crew. 

Here are the average hourly rates for the commercial video production services: 

  • 2D animation: $100-$150 
  • 3D animation: $100-$300 
  • Explainer video: $100-$200 
  • Training/educational video: $100-$250 
  • Commercial video: $100-$300 
  • Live event/streaming: $100-$400 
  • Documentary: $150-$400 
  • Corporate video: $100-$250 
  • Interview/testimonial: $100-$150 

The top 50 commercial video production companies on DesignRush charge an average of $170 per hour. 16.3% of the agencies are willing to accept small video projects with a budget of less than $1,000, while 2.1% focus on large-scale commercial video projects with budgets of $50,000 or more. 

Why should I hire a commercial video production company?

Hiring a commercial video production company provides the expertise and capability you need to create impactful videos supporting your marketing goals. Some of the specific benefits you’ll be able to enjoy include: 

  • Working with industry-best professionals skilled in storytelling and various filming and editing techniques 
  • Access to professional video equipment, tools, and software 
  • Innovative stories and messaging that will leave a lasting impression on viewers 
  • High-quality videos that are specifically tailored for your target audience 
  • A streamlined production process that saves time and money 
  • Avoid costly mistakes during and after production 

Success story 

To further highlight the importance of commercial video production companies, our experts shared this notable case study of Studio Graphene’s partnership with Bold Content Video

  • Challenge: Studio Graphene, an app development company, needed an employer brand and recruiting videos. As the demand for skilled app developers, designers, and engineers is becoming more competitive, the company needed video content that would make them stand out to potential hires. 
  • Solution: Bold Content Video collaborated with Studio Graphene’s HR and marketing teams to craft a clear, unified message about the passion and excitement of working for the company. The agency began production centered around that message while balancing creativity and consistency with the client’s objectives at the same time. 
  • Results: The resulting video created by Bold Content was hailed for its captivating visuals and its fulfilment of the client’s objectives. The client also described the video as an effective recruitment tool that they can use for years to come. 

How do I choose the best commercial video production company for my business?

To choose the best commercial video production company for your business, we recommend following the steps below: 

  1. Define your goals 
    Determine the purpose of your video and how you want to achieve it. Is it to raise brand awareness, hire new staff, or boost sales? Having a clear answer to this will give you an idea of the visuals, style, and the target audience for your video. 
  2. Set a budget 
    Determine how much of your budget you are comfortable allocating for the project. Production companies offer various packages, so having a clear budget in mind can help you refine your options. 
  3. Research and compile candidates 
    Start your search on Google and agency directories like DesignRush. You can also reach out to colleagues within your industry and ask them if they know of any agencies that they can refer to you. 
  4. Make a shortlist 
    Select a handful of prospects that best align with your goals and budget. Contact each one and request an interview. 
  5. Work history 
    Ask the company for a portfolio and case studies of their past work. Check if their style aligns with your vision and how the agency resolves the client’s various requirements.  
  6. Client reviews 
    Client testimonials like those found in DesignRush agency profiles are another good indicator of an agency’s performance and quality of work. Ask prospects if they have collaborated with notable brands. 
  7. Assess expertise and reputation 
    Whether it’s a traditional TV ad or a 3D-animated video, make sure that the agency has extensive experience in the type of videos you want to make. An agency that has received industry awards like the Webby Awards and the Telly Awards also reflects exceptional skill and standing in the community. 
  8. Send a formal proposal  
    Send out a request for proposals (RFPs) to your prospects outlining the scope of work, timeline, and costs. If the proposal contains any sensitive information, be sure to include a non-disclosure agreement (NDA) as well. 
  9. Review proposals 
    Note how the agency defines its goals, processes, and key performance indicators (KPIs), which it uses to track the project's progress. 
  10. Negotiate and set expectations 
    Discuss which services will be included in the package and at what rates. You should also agree on the project’s main deliverables and the ROI you will get from the video. 
  11. Choose your partner 
    Once you’ve considered all aspects, from cost, culture, capabilities, to experience, pick a partner that you think is the best fit. 

Do you still need more help finding a commercial video production company? Visit the DesignRush Marketplace today and we’ll help you get started. With just some basic information, we’ll recommend five of the most suitable video production agencies — for free. 

How do I find the best commercial video production company on DesignRush that fits my budget?

We recommend using our list filters to find the best commercial video production company on DesignRush. Sort your choices according to agencies that cater to projects ranging from $1,000 to $50,000 or more based on your project budget. 

Low Budget: 1k above
Mid Budget: 10k above
High Budget: 50k above

You can also refine your search by browsing agency profiles according to location, agency size, hourly rates, and areas of specialization. Compare multiple commercial video production services providers so you can find the most suitable fit for your project. 

What are the key success metrics in commercial video production?

The key success metrics in commercial video production that you should keep an eye on are the following: 

  • Views 
    The most important KPI, which shows the number of people who watched the video. It is a good indicator of the video’s effectiveness in reaching out and attracting audiences. 
  • Play rates 
    Tells how often a viewer has clicked on the video to play it. It is another indicator of how effective a video is in keeping viewers interested. 
  • Watch time/completion rate 
    Measures how long a viewer has watched a video and whether they have watched it until the very end. It highlights how consistent the video is in its message and keeps viewers interested.  
  • Engagement 
    Measures how viewers interact with the video through likes, shares, and comments. The more engagement the video gets, the more popular it is. 
  • Clicks and clickthrough rates 
    Indicates the number of viewers that clicked on an ad while watching the video. It’s a good metric for measuring how relevant and engaging the ad spot is. 
  • Conversions 
    The number of people who performed a desired action, like clicking on an ad or the share URL button. It is a simple yet highly effective indicator of the video’s impact on your ROI. 
  • Social sharing 
    Shows the number of people sharing the video across various social channels. It can highlight how appealing a video is and how likely its viewers are to share it with others. 
  • Feedback 
    How viewers react and comment on the video. Recognizing the emotions aligned with the video’s visuals and messaging can guide adjustments to the video. 

What questions should I ask commercial video production companies before hiring one?

Among the questions you should ask commercial video production companies before hiring one are: 

Its Relevant Background 

  1. How long have you been doing commercial video production? 
  2. What types of commercial videos have you already made for clients? 
  3. Do you have experience working in my specific industry? 
  4. What types of payment structures do you offer? 
  5. Could you provide us with examples of successful projects relevant to our objectives? 
  6. What are the credentials of your production team members? 

Its Services and Processes 

  1. What types of pre-production, production, and post-production services do you provide? 
  2. Do you also provide distribution services to TV stations, media platforms, and other channels? 
  3. What types of video equipment and software do you normally use? 
  4. Do you specialize in any particular type of videos? 
  5. Could you explain to me what your creative process looks like? 
  6. Do you outsource any of your services to a third party? 
  7. Are you open to accepting ideas from clients? 

Relevant To Your Project 

  1. Can you provide a breakdown of the costs based on our requirements? 
  2. What is your estimated timeline for this project? 
  3. Who will be my point of contact during the project? 
  4. How will we communicate during the project? 
  5. What type of inputs, resources, and other assistance do you need from our end? 
  6. How will we track the video's progress? 
  7. What will be our key performance indicators to measure success? 

What are the best commercial video production companies in the US?

The top-rated commercial video production companies in the US are: 

  • Propaganda Creative 
    • 4.9 stars in DesignRush (12 reviews) 
    • 5.0 stars in Google (63 reviews) 
    • Top clients: Kirkpatrick Group, Glacio, The Accompaniement Company, Hoopfest 
  • Indigo Productions 
    • 4.9 stars in DesignRush (15 reviews) 
    • 5.0 stars in Google (244 reviews) 
    • Top clients: Sony Pictures, Duracell, Viacom, Kellogg’s 
  • Synima 
    • 4.8 stars in DesignRush (7 reviews) 
    • 5.0 stars in Google (7 reviews) 
    • Top clients: Heerema Marine Contractors, Jaggaer, ETS Global, Honeywell  
  • Colormatics 
    • 4.8 stars in DesignRush (8 reviews) 
    • 5.0 stars in Google (9 reviews) 
    • Top clients: Fiverr, SquattyPotty, PrizePicks, Hello Heart 
  • Start Motion Media 
    • 4.3 stars in DesignRush (1 review) 
    • 5.0 stars in Google (6 reviews) 
    • Top clients: Focus Calm, LiftRider, Jelly Comb, Orolay Jackets 

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