Editorial.Link, Page One Power, Siege Media, FATJOE, Outreach Monks - these are among the top link building agencies marketers trust to strengthen search visibility, earn authoritative backlinks, and improve long-term organic performance through proven outreach and content-driven strategies.
We handpicked a list of leading link building companies after carefully reviewing over 3,700 agencies, considering their services, awards, portfolios, industry reputation, pricing, and client reviews. Explore these leading agencies and their specializations to find a credible partner to boost your organic visibility.
The Number 1 Link Building Company as Selected by DesignRush Is:
On a mission to help brands scale traffic, rankings, and revenue, uSERP uses a content-first approach to attract high-authority backlinks and brand mentions. Its expertise covers link building, niche edits and resources, guest posting, unlinked mentions, and digital public relations (PR). Combining these backlinking services with performance-driven optimization tactics, uSERP aims to make search engine optimization (SEO) a customer growth engine that propels revenue and business advancement to its clients. The agency has used this unique strategy to help over 300 clients cumulatively acquire 27,340 quality links.
uSERP Success Story
Challenge: Competing in a highly saturated market vertical, Preply struggled to rank for relevant yet highly competitive keywords in the language learning space. Seeking to elevate topical authority and acquire higher rankings for difficult keywords, the company reached out to uSERP for assistance.
Solution: Recognizing the impact of contextual brand mentions when trying to outrank stiff competition, uSERP produced highly captivating content and reached out to top online publications. In doing so, it placed Preply in front of its ideal customer profile, built domain authority, improved keyword ranking, and drove referral traffic and quality leads.
Results: By obtaining over 450 authority backlinks from websites with domain ratings of 50 and above, Preply achieved impressive results — the learning platform increased traffic from 790,000 monthly visitors to 2.4 million monthly visitors, accounting for a 203% spike and ranked first for the keyword “Spanish tutor” on Google.
Committed to delivering only topically relevant, high-quality backlinks to its clients, LinkDoctor provides data-driven link building strategies that cover analysis, strategy, execution, and reporting. In doing so, the link building agency has helped over 500 clients rank on the first page for 138,000 keywords, granting them features on prominent sites like Forbes, Fordham University, and AT&T. Moreover, its Link Replacement Guarantee policy allows clients to replace or change any suggested link to an equally high-authority one at no cost and risks.
LinkDoctor Success Story
Challenge: Pre-settlement funding company Express Legal Funding was struggling to rank on search engine results pages (SERPs) for relevant keywords and enhance its website’s domain rating. Wanting to change this, it consigned LinkDoctor to audit its website, identify causes of hindered organic growth, devise a link building strategy, and elevate website authority.
Solution: Considering that the client’s operations were predominantly in the finance and legal industries, LinkDoctor targeted niche-relevant keywords and websites. The link building company deployed a guest posting strategy, providing opportunities to organically insert keywords and track their progress, improving the client’s keyword ranking and credibility. Moreover, it added new keywords to the client’s content and optimized it further after tracking its performance.
Results: Through a combined strategy of link building and keyword optimization, the client improved its website domain rating from 7 to 15, leading to a 155% uptake in keyword ranking and a 1,030% growth in organic traffic.
Notable clients: Allied Van Lines, Caliber Collision, BBQGuys, Warner Bros, Ebay
HigherVisibility is an award-winning digital marketing agency, recognized five times as the “Best SEO Agency.” The company offers a full suite of SEO services, including link building, dental SEO, local SEO, and technical optimization, intended to improve rankings organically across SERPs. Its proprietary Targeted Growth System® has been engineered to help clients achieve higher search rankings, stronger brand visibility, and sustainable ROI. With advanced technology, proven expertise, and a reputation for consistent results, HigherVisibility has established itself as one of the most trusted names in search engine optimization.
HigherVisibility Success Story
Challenge: Moving company Allied Van Lines endured declining online visibility despite its strong market reputation. Past SEO vendors left the brand with spammy backlinks, thin content, and reduced search rankings against major competitors.
Solution: HigherVisibility tailored a new strategy involving conversion optimization, link rebuilding, keyword research, and a full technical audit. The team strengthened user engagement with heatmap insights, reclaimed high-quality links, and developed SEO-rich content aligned with search intent.
Results: Organic traffic rose from 466,657 to 479,007, accounting for a 2.6% year-over-year increase. The strategy restored Allied’s digital authority and strengthened its competitive standing despite pandemic-related market challenges.
Outreach Monks strives to unlock business growth potential through powerful link building strategies encompassing guest posting, white-label link building, link insertions, blogger outreach, and local citation services. The agency also provides country-specific backlink services, spanning multilingual links, global outreach campaigns, and international SEO strategies. Building more than 20,000 links for over 2,000 businesses, Outreach Monks has earned brand mentions from publications like HubSpot, Zendesk, BigCommerce, and G2.
Outreach Monks Success Story
Challenge: New to link building, corporate learning management system (LMS) company Raven360 partnered with Outreach Monks to build a stronger online presence, elevate website credibility, and outrank competitors.
Solution: Outreach Monks performed a comprehensive competitor analysis to determine the most relevant websites for its client. Following the analysis, it crafted a custom link building campaign and targeted relevant SaaS websites with a domain range of 30-80. It also implemented guest posting and niche edits and reached out to its huge network of SaaS website partners.
Results: In the span of six months, Raven360 grew its domain rating from 42 to 48 (14% increase), grew its organic website traffic by 455%, and registered a 102% rise in number of ranked keywords. Moreover, the client’s traffic value rose from $1,608 to $8,824.
Seeking to drive sustainable business growth, Page One Power offers custom link building strategies comprising guest posting, unlinked mentions, resource link building, broken link building, outreach management, and editorial update link building strategies. Its offering extends to enterprise link building, linkable content creation, SEO, and content marketing. Across its 14 years of industry experience, Page One Power has served 1,000 clients and created 6,100 onsite assets, averaging 15,000 links annually.
Page One Power Success Story
Challenge: With a limited marketing budget, Atera relied on organic search engine marketing (SEM), particularly link building, to compete with other brands. However, having endured underperforming campaigns with outsourced marketing agencies, it sought a credible link building company that could deliver on its promises.
Solution: Page One Power conducted a market analysis of Atera’s industry to identify relevant technical terms and keywords. The agency uncovered new link building opportunities, optimized some existing linked content, and produced five linkable articles and one long-form guide to secure links on resource pages. Page One Power prioritized linking top-funnel content to build funneled link equity and strategically chose relevant link building websites.
Results: Within six months, Page One Power acquired 29 links, improved keyword rankings by 18 positions, generated 43,000 impressions, and gained 166clicks. More importantly, Atera increased monthly organic sessions by 306% and monthly new users by 285%.
Amassing a robust network of partner sites, Editorial Link supplies clients with quick, niche-specific backlinks that drive business value. Its link building suite comprises linking resource planning, outreach management, and implementation, where clients can tap into partner sites like HubSpot, Forbes, Wallstreet Review, and Monday.com. By solely targeting corporate blogs as partner sites, Editorial Link assures the usage of only quality, reputable, and permanent backlinks. To date, the agency has delivered over 5,000 editorial links to 100 clients.
Editorial Link Success Story
Challenge: Facing high industry competition, international business-to-business (B2B) marketing company Belkins approached Editorial Link to increase organic traffic and website credibility through high-quality organic links.
Solution: After analyzing the competitors’ backlink strategies, Editorial Links focused on building branded links to the client’s homepage, leveraging its vast number of lead-generation website partners. Next, it secured more targeted links from websites associated with technology and sales for specific pages, beginning with low-traffic sites. After two months of active efforts, the agency acquired backlinks from higher-traffic sites as well.
Results: Within a year, Belkins earned 60 high-quality backlinks from high-traffic sites like Envato, HubSpot, and Venngage. Because of this, it has improved its website’s domain rating from 58 to 70, monthly website traffic to 9,300 visitors, and keyword ranking from 5,100 to 6,800.
Leveraging big data analytics to power its process-driven, cutting-edge link building strategies, LinkBuilder.io is on a mission to help clients rank at the top of SERPs. The agency specializes in over 20 link building techniques, including relationship-based link building, broken link building, guest post link building, editorial outreach, unlinked brand mentions, helping a reporter out (HARO), journalist pitching, competitor link building, and PR link building, to name a few. Since its inception, LinkBuilder.io has procured over 20,000 links for 350 companies worldwide.
LinkBuilder.io Success Story
Challenge: Operating without a link building strategy, employee review platform JobSage was quickly outranked by industry giants like Glassdoor and Indeed.com. Seeking to improve its rankings, it commissioned LinkBuilder.io’s expertise.
Solution: To build a strong foundation of homepage links, LinkBuilder.io implemented HARO and PR link building strategies to build the initial website authority. It then proceeded to target high-performance and relevant websites in the career, education, job, and human resources (HR) fields while building links to various blog posts and excluding direct commercial pages.
Results: Through its comprehensive link building strategy, LinkBuilder.io acquired 1,500 links for the client, elevating its domain rating from 3 to 53. Moreover, JobSage saw a 14,852% surge in organic traffic and a $56,632% traffic value increase.
With over 450 prominent publication partners, Blue Tree Digital offers tailored link building services that fuel brand visibility, credibility, and customer growth. Supplying editorial link building, digital PR, custom blog outreach, guest posting, HARO link building, linkable asset campaigns, white label link building, and content writing, the backlink company has built 3,700 links and helped clients save an average of $6,000 in monthly SEO costs. Notable publication partners of Blue Tree Digital include BlackBerry, Investopedia, Forbes, Fast Company, Entrepreneur, and Crunchbase.
Blue Tree Digital Success Story
Challenge: Personal finance company Credit Donkey approached Blue Tree Digital with three challenges threatening its top organic marketing position: increasing competitors, limited high-quality mentions, and difficulty targeting the right keywords.
Solution: To address the client’s concerns, Blue Tree Digital conducted a comprehensive market diagnostic and reached out to thousands of relevant finance and fintech publications with an average domain rating of 70 and a minimum of 20,000 monthly followers. It also submitted unique blog topics and content for each website that agreed to partner and ensured the natural placement of Credit Donkey links.
Results: Within a year, Credit Donkey recorded a 227% traffic increase, growing from 210,461 to 477,356 monthly visitors, and registered a 159% rise in domain referrals.
Notable clients: Mercedes Benz, GAP, American Red Cross, Ann Taylor, Advance Auto Parts
Focusing on results, experience, and strategy, Sure Oaks strives to deliver long-term growth to its clients through premium link building services. Its expertise spans backlink audit services, editorial link insertions, guest posting, toxic link management, competitor link analysis, broken link building, unlinked brand mentions, link reclamation, value exchange strategy, digital PR, and white label link building. As a testament to its capabilities, Sure Oak has been named one of the leading SEM and SEO agencies by Digital.com, Centauri Awards, and Rank Hacker.
Sure Oak Success Story
Challenge: A solar marketing company reached out to Sure Oak as it faced difficulty finding relevant websites link building. Without a team to consistently implement SEO and link building strategies, the client endured high keyword competition, making it more difficult to establish its online presence.
Solution: Having helped other clients in similar situations, Sure Oaks knew guest posting would be the most effective strategy for this difficult link building niche. The company meticulously searched for website partners relevant to the client’s audiences and industry, developed compelling content that reflected the client’s unique views, and highlighted its benefits, targeting low-competition keywords.
Results: Sure Oaks boosted the client’s pageviews to target pages by 400%, total organic pageviews by 98.5%, keyword rankings by 64%, and domain referrals by 102%.
Notable clients: Norsteel Building, FCA Canada, Swyft X, SFL Worldwide, CBD Dog Health
Trusted by over 2,500 businesses, Stan Ventures boasts an expansive network of 50,000 bloggers for powerful backlink services. Across its link building portfolio, the agency offers white-label link building, guest posting, blogger outreach, niche editing, and content writing. Additionally, its bespoke link building packages connect clients to websites with extensive organic traffic, allowing them to reach wider audiences. By supplementing backlink strategies with fully managed SEO, the link building agency helps businesses implement strategies that scale and maximize profit margins.
Stan Ventures Success Story
Challenge: Construction company Norsteel Building wanted to attract prospects from the American and Canadian regions, but its website was underperforming in terms of traffic and quality leads. Seeking to improve its organic performance, it partnered with Stan Ventures.
Solution: Stan Ventures initiated an outreach campaign, targeting websites with high domain ratings and organic traffic for guest posting opportunities. After witnessing the link building company’s capabilities, the client upgraded to a full SEO plan. Throughout the collaboration, Stan Ventures leveraged Quora, local citations, image submission, and document-sharing techniques to improve the client’s local presence.
Results: Norsteel Building saw an uptake in monthly organic traffic from 1,500 to 3,5000, keyword ranking from 35 to 114, and referring domains from 215 to 722. Significantly, Norsteel Buildings has become one of the most searched branded keywords, having a search volume of 1,300 — almost matching the search volume of “steel buildings.”
We selected the best link building agencies by assessing thousands of agency profiles based on their skills, achievements, reported strategies, client references, and collaborations. In doing so, we developed an effective evaluation process to identify the leading agencies capable of expanding audience reach and building website credibility through comprehensive link building solutions.
Our team of industry experts analyzes agencies based on the following criteria:
Reviews: Client satisfaction, level of trustworthiness, project management, communication style, and work ethics
Portfolio: Successful projects showcasing the agency’s approach to delivering tangible results
Awards and recognitions: List of notable achievements and affirmations by reputable third-party agencies
Team bios: Overview of employee profiles and relevant link building experience
Top services: Core competencies and areas of focus
Link building expertise: Ability to drive organic traffic growth, obtain quality customer leads, and build brand authority via tailored link building strategies
DesignRush evaluates all B2B link building agencies listed based on its proven expertise, past projects, and client reviews. Some listings may be paid.
Fastest Growing Software Development & Digital Marketing company
Fastest Growing Software Development & Digital Marketing company
Diazutech is a rapidly expanding software development and digital marketing firm focused on results. We offer services that are flexible, cost-effective, and designed using the most recent technologies... View Diazu Tech profile
At Marketing Lad, we were established in 2020 to offer Link Building services and solutions through outreaching. We support businesses with sustainable solutions and increase their rankings significantly... View all reviews
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Ansoft Solutions - Your Gateway to the Digital World | Expertise in SEO & Digital Marketing
Ansoft Solutions - Your Gateway to the Digital World | Expertise in SEO & Digital Marketing
At Ansoft Solutions, we take pride in being a top Digital Marketing and development service provider company in our field. Our main services include development, SEO, Google Ads, Social Media Marketing and more, and we are constantly striving to raise the bar and deliver the best digital marketing results to... View all reviews
The Link Building Company That Delivers Real Results; Not Just Rankings.
The Link Building Company That Delivers Real Results; Not Just Rankings.
Tanot Solution is a comprehensive marketing and development company offering a range of services in digital marketing, web development, and mobile app development. With expertise across the full stack, we deliver tailored solutions to meet the diverse needs of our clients and drive their success in the... View Tanot Solutions profile
Digital Rhetoric is the Best Digital Marketing Company in Pune, India, offering result-driven services like SEO, social media marketing, PPC, content marketing, and web development. Our expert team crafts tailored strategies to boost brand visibility and maximize ROI for every business... View all reviews
Let's Tell Your Brand Story Through Design Strategy Experience Branding.
Let's Tell Your Brand Story Through Design Strategy Experience Branding.
illustronix provides a wide range of creative services such as illustrations, paintings, 3D renderings, 2D and 3D video animation services, product design, graphic design, branding, logos, and video editing services. We turn your ideas into reality with skill and creativity... View Illustronix profile
Your go-to solution for SEO & Link Building needs. Our tailored strategies drive traffic, enhance visibility, and build authoritative links that connect you with your audience... View Epic Backlinks profile
We help Brands to Amplify their revenues through integrated Marketing strategy that includes SEO, PPC, and Meta ads. We are a perfect one stop show for E-commerce Businesses... View Ad Crowd profile
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We make link building easy for agencies. Our company offers full-service link building service to individuals, marketing agencies and brands... View Backlink Building Agency profile
Yourlinkbuilder is a remote link building agency helping SaaS, Crypto, Tech, and B2B brands grow through 100% manual outreach. We build high-quality backlinks via guest posts, niche edits, and editorial placements no automation, no PBNs, no fluff. Serving India and key EU markets, we offer tailored campaigns... View YourLinkBuilder profile
SJ Web Solutions, a leading SEO company in Ludhiana, offers expert SEO services in Ludhiana to boost your website rankings, drive organic traffic, and grow your online presence effectively... View SJ Web Solutions profile
Red Hat Media stands at the forefront of digital publishing, operating a network of more than 50 brand sites that collectively attract over one million readers. Renowned for excellence in sponsored content, guest posting, and link-building solutions, the company delivers powerful visibility and measurable... View Red Hat Media profile
RankWithLink helps businesses grow their search rankings through high-quality, editorial backlinks from real websites. We focus on authority, relevance, and natural link placements that strengthen your SEO without risky tactics. Our outreach-driven approach ensures every backlink comes from genuine publishers... View all reviews
Monk Outsourcing Transform Your Brand with Our Marketing Expertise.
Monk Outsourcing Transform Your Brand with Our Marketing Expertise.
Monk Outsourcing is a trusted partner for businesses seeking expert solutions in SEO marketing, social media marketing, PPC outsourcing, and web development... View Monk Outsourcing's portfolio | View all reviews
Create Effective, Efficient, And Engaging Products, Brands
Create Effective, Efficient, And Engaging Products, Brands
Darren Kurre "DK" is a creative director and multidisciplinary designer based in Haymarket, VA, with over 20 years of experience in tech and design... View Darren Kurre's portfolio
We help New Zealand businesses dominate Google with powerful, proven SEO strategies. From ranking on page one to attracting high-value customers, we make search engines work for you without the jargon, guesswork, or wasted spend... View Expert SEO's portfolio
Chiic Digital stands as the foremost E-commerce and Digital Marketing agency, esteemed for its unparalleled service catering to elite brands and leading hospitality businesses. Operating under the umbrella of Chiic World Vietnam, we specialize in an array of services including Marketing communication... View Chiic Digital's portfolio | View all reviews
SEO G.O.A.T. stands for "SEO Greatest of All Time," capturing our mission to remain at the forefront of the industry. Our team of elite SEO and link-building professionals began collaborating in 2020. We believe that high-quality backlinks from guest posts on reputable websites are crucial for search engine... View SEO G.O.A.T.'s portfolio
Helping Businesses become valued community resources.
Helping Businesses become valued community resources.
Fiero Social Media & Marketing empowers businesses to thrive in the digital world. We ignite brand awareness, drive engagement, and deliver measurable results through expert social media management, targeted influencer campaigns, and strategic SEO optimization... View Fiero Social Media & Marketing's portfolio
LABAAP (Latin American Business Application and Assistance Providers) is a leading software development and digital marketing agency with a strong global presence. Our corporate office is in Vega Baja, Puerto Rico. We specialize in creating customized software solutions and strategic digital marketing... View LABAAP's portfolio
Design, creation, and promotion of websites in Spain.
Design, creation, and promotion of websites in Spain.
Creating a website in Barcelona is key for your business. Baldarian, a company in Barcelona that creates great websites, offers personalized solutions. You can hire our agency to create professional websites. Specialists in web programming and programming SEO-optimized websites... View Baldarian Consulting Corp S.L.'s portfolio | View all reviews
CSM (Cedar Stream Media) is a Sandpoint, Idaho studio building high-performing WordPress sites and practical SEO for local businesses. We unite clean design, fast code, and content that answers real customer questions. Expect technical SEO (schema, Core Web Vitals, mobile UX), on-page optimization... View Cedar Stream Media's portfolio | View all reviews
Weve Been Creating High-Quality, Search Engine-Optimised Websites
Weve Been Creating High-Quality, Search Engine-Optimised Websites
Hot Igloo Web Design is a long established digital agency based in central Scotland, serving clients across Livingston, Edinburgh, and Glasgow. Founded in 2004, we create high quality, search engine optimised websites that help businesses grow. With over 22 years of experience in SEO, WordPress, and digital... View Hot Igloo SEO's portfolio
We Deliver World-wide & Nationwide Digital Marketing
We Deliver World-wide & Nationwide Digital Marketing
Market Prism Team is a results driven digital marketing agency helping businesses grow their online presence and achieve measurable success. We specialize in strategic SEO, targeted advertising, performance marketing, social media management and conversion focused web development. Using a data driven approach... View Market Prism Consulting's portfolio | View all reviews
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Abdullah Sheikh is a Bangladesh-based SEO consultant and AI Search Optimization specialist focused on helping businesses improve their visibility across Google and emerging AI-driven search platforms. Positioning himself as an Organic Business Growth Specialist, he combines traditional SEO practices with... View Abdullah Sheikh's portfolio | View all reviews
We are an innovative web design and software development company based in Nairobi Kenya, specializing in web design, web development ,e-commerce ,mobile application development, S.E.O services and software development. Our team is made up of experienced and skilled web designers, web developers and software... View Paystar Africa Limited's portfolio
Your services solve valuable problems, and its crucial that your potential customers can find you. That is where we step in - we help businesses by creating and fixing websites that boost your rankings, gain more visitors, and are optimized to convert into leads and sales... View Modern Pixel Marketing & Website Design's portfolio | View all reviews
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The growth engine for real estate & PropTech operators
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Digital Marketing That Turns Traffic Into Real Business Growth
Digital Marketing That Turns Traffic Into Real Business Growth
Optimizers is a Dubai based digital marketing and web development agency that helps businesses strengthen their online presence and achieve measurable growth. The company offers services such as SEO, Google Ads management, social media marketing, lead generation, branding, and website development... View Optimizers Ae's portfolio
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Leading Web Design and Website Development Company in Riyadh
Leading Web Design and Website Development Company in Riyadh
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5 Frequently Asked Questions About Link Building Companies
What are the typical link building services offered by companies?
Link building companies typically offer a mix of strategy, outreach, content creation, and reporting services. Their work often includes competitor analysis, backlink research, campaign planning, link prospecting, outreach, performance tracking, and ongoing optimization.
Key services include:
Backlink audit: Reviewing your backlink profile to identify harmful or low-quality links, spammy referring domains, and broken links or pages that may affect SEO performance.
Blogger outreach: Reaching out to relevant bloggers, publishers, influencers, and content creators to secure brand mentions and backlinks.
Guest posting: Creating content for authoritative, relevant third-party websites that includes a contextual link back to your site.
Linkable asset creation: Developing high-value content such as infographics, original research, guides, tools, or calculators that naturally attract backlinks.
Broken link building: Finding broken links on other websites and suggesting your content as a relevant replacement.
Digital PR: Earning backlinks through media outreach, press coverage, expert commentary, and newsworthy campaigns.
Many link building companies also provide digital marketing services, including search engine optimization (SEO), local SEO, content marketing, and social media marketing.
How much do link building services cost?
The cost of link building services varies, depending on service type and scope, target niche, competition level, link quality, editorial fees, and engagement level.
For instance, a B2B link building agency may charge around $150-$300 per placement for sites with a domain authority (DA) of 20-30 and $600-$1,500 per placement for sites with a DA of 50+.
Below are the approximate price ranges of link building services:
Guest posting: $150-$1,500 per link
Niche edits: $150-$300 per link
Link insertion: $75-$2,000 per link
Digital PR: $2,000-$15,000 per month
Content creation: $5,000-$20,000+ per month
SEO campaigns: $3,000-$15,000+ per month
Managed link building: $1,500-$3,000 per month for small projects, and $7,000-$15,000 for enterprise-level work
What is the difference between white-hat and black-hat link building techniques?
White-hat link building refers to ethical, guideline-compliant strategies used to earn backlinks that provide real value to users. Reputable link building companies use these methods to build authority over time through relevant outreach, strong content, and credible placements.
Examples of white-hat link building include:
Creating useful, original content that people naturally want to reference
Earning links from relevant, trustworthy websites in your industry
Securing contextual links that fit naturally within high-quality content
Building a diverse backlink profile across different referring domains
Using digital PR, guest posting, and outreach in a relevant and transparent way
Black-hat link building, by contrast, uses manipulative tactics designed to influence rankings without providing real value. These methods may produce short-term gains, but they can also lead to search engine penalties, lost trust, and long-term SEO damage.
Examples of black-hat link building include:
Buying links to manipulate search rankings
Excessive link exchanges
Spamming blogs, forums, or comment sections with links
Hiding links or text in content
Using link farms, private blog networks (PBNs), or automated link building tools
How do backlinks impact AI search visibility?
Backlinks can influence AI search visibility indirectly by strengthening your site's authority, discoverability, and performance in traditional search. In practice, sites with stronger backlink profiles often earn better organic visibility, and that can increase their chances of being surfaced or cited in AI search experiences.
However, backlinks are only one part of the picture. Content quality, relevance, crawlability, and overall site trust also matter. Google's guidance for AI Overviews says standard SEO best practices still apply, rather than any separate AI-specific optimization.
According to industry research, 76% of pages cited in AI overviews rank in the top 10 of Google's search results. Moreover, it observed positive correlations between link quality and AI mentions.
When should you hire a link building agency and when to keep it in-house?
The answer will depend on your internal capabilities, marketing goals, timeline, and budget.
Hire a link building agency if:
You do not have the in-house expertise or resources to build and manage a consistent link building strategy.
You need to scale quickly or compete in a highly competitive industry where outreach experience and publisher relationships matter.
You need a team with proven processes for prospecting, outreach, content placement, and reporting.
Keep it in-house if:
You are running a small or limited campaign that does not justify agency costs.
You already have a dedicated SEO, content, or outreach team with the capacity to manage link building internally.
You want greater control over strategy, messaging, and day-to-day execution.
Your business relies heavily on internal subject-matter expertise, making it easier for your own team to create and pitch link-worthy content.
Natasa Glikman is an experienced editor and content writer with over 10 years of experience in writing, editing, and translating articles across various topics, with a strong focus on marketing and advertising. At DesignRush, Natasa currently works as an editor, where she refines and enhances B2B content to ensure accuracy, clarity, and consistency across agency profiles and industry reports.
Robin Fishley is a digital professional with over 20 years of experience in programming, website architecture, and data optimization. Twice honored as Most Innovative Employee at his previous agency, he excelled in leadership roles across SEO, research, analytics, and strategy. At Saatchi & Saatchi, where he was the Director of Search and Data, he developed a successful Big Data analysis tool and provided expert consulting for renowned clients like P&G, Toyota, and VISA. A valuable asset to DesignRush, he used his technical background to drive success for the company's digital initiatives.
