The wrong social media companies can leave you with off-brand content, weak engagement, and wasted ad spend. Instead, browse our directory of vetted agencies that know how to turn posts into pipeline.
Organic rankings are determined by five factors: top services, reviews, portfolio, awards/press, and team expertise. Sponsored listings pay for a placement that appears above organic positions. Sponsorship does not affect star ratings or review content - read more on our methodology page.
At Tango, we create revolutionary digital products and marketplaces that bring startups and fast-moving corporations to the next level. Our apps are designed with innovation in mind – creating cutting edge solutions for today's businesses!...
Top Services:
- SEO
- Digital Marketing
- CRO
- Content Marketing
- Social Media Marketing
- Show more
- Location
- Krakow, Poland
- Number of Employees
- 100 - 249
- Average Hourly Rate
- $99/hr
- Minimal Budget
- $10,000 - $25,000
At Studio Brand Collective, we believe in the power of human connection, transforming it into creative marketing campaigns that reach and engage customers.By utilizing multi-device capabilities as well as personalized design elements customized to each lifestyle, our team is dedicated to building brands...
Top Services:
- Advertising
- Branding
- PPC
- Graphic Design
- Social Media Marketing
- Show more
- Location
- Houston, Texas
- Number of Employees
- Under 49
- Average Hourly Rate
- $199/hr
- Minimal Budget
- $1,000 - $10,000
We offer a combination of data, technology and user psychology that helps our customers reach new heights online. With us by your side, you can achieve extraordinary success. Let's talk today!...
Top Services:
- Digital Marketing
- Email Marketing
- SEO
- PPC
- Social Media Marketing
- Show more
- Location
- London, United Kingdom
- Number of Employees
- Under 49
- Average Hourly Rate
- $149/hr
With its establishment in 2006, OOm has proudly evolved into one of Singapore's most prominent digital marketing agencies. Propelled by our data-driven strategies and actionable insights, we have swiftly spread to the Philippines and China - responding timely to their ever-growing need for quality digital...
Top Services:
- Digital Marketing
- PPC
- SEO
- Content Marketing
- Social Media Marketing
- Show more
- Location
- Singapore, Singapore
- Number of Employees
- 100 - 249
Kiosk is a full-service marketing agency that connects the dots between insights and impact, creativity and conversion, people and purpose. Headquartered in Novato, California, we drive meaningful results by putting people at the heart of everything we do...
Top Services:
- CRO
- Advertising
- Branding
- Content Marketing
- Social Media Marketing
- Show more
- Location
- Novato, California
- Number of Employees
- 50 - 99
- Average Hourly Rate
- $210/hr
- Minimal Budget
- $25,000 - $50,000
Companies experiencing the tumultuous digital marketing landscape need an agile, dependable partnerone with a track record of success. Chameleon stands is that trusted ally for numerous top brands. Our years of expertise have enabled us to build enduring relationships based on exceptional results...
Top Services:
- SEO
- Advertising
- Content Marketing
- CRO
- Social Media Marketing
- Show more
- Location
- Halesowen, United Kingdom
- Number of Employees
- Under 49
- Average Hourly Rate
- $99/hr
- Minimal Budget
- $1,000 - $10,000
At Vye, our innovative team is at the forefront of what's possible in modern marketing. We combine technology with creative solutions to help companies resolve cutting-edge problems. As a HubSpot Partner Agency, let us show you how your business can benefit from an out-of-the-box perspective on...
Top Services:
- Digital Marketing
- CRO
- SEO
- Email Marketing
- Social Media Marketing
- Show more
- Location
- St. Cloud, Minnesota
- Number of Employees
- Under 49
- Average Hourly Rate
- $149/hr
- Minimal Budget
- $1,000 - $10,000
We help the small guys take on their much bigger opponents. We understand that sometimes you don't have as many resources, but we make sure our clients get maximum bang for every buck by making strategic moves with robust ideas. Phoenix Group has become a beacon of success and innovation in Western Canada...
Top Services:
- Advertising
- Content Marketing
- Media Buying
- Digital Marketing
- Social Media Marketing
- Show more
- Location
- Regina, Canada
- Number of Employees
- Under 49
- Average Hourly Rate
- $199/hr
- Minimal Budget
- $10,000 - $25,000
Cibernets' services allow you to access the best digital solutions, from web development and hosting registration to e-brochure design and digital marketing. We provide everything necessary for an effective online presence...
Top Services:
- SEO
- eCommerce Development
- Web Design
- Web Development
- Social Media Marketing
- Show more
- Location
- Dubai, United Arab Emirates
- Number of Employees
- Under 49
- Minimal Budget
- $1,000 - $10,000
Hilton Multimedia is your one-stop destination for all of the digital marketing and advertising services you need. From website design to media planning, content creation to PR campaigns - we'll craft a tailored strategy that's perfectly suited to make your business shine!...
Top Services:
- SEO
- Media Buying
- Advertising
- Digital Marketing
- Social Media Marketing
- Show more
- Location
- Suffolk, Virginia
- Number of Employees
- Under 49
- Average Hourly Rate
- $149/hr
- Minimal Budget
- $1,000 - $10,000
YYC3 is a platform that facilitates connections between people and organizations through the use of compelling storytelling. By utilizing the power of narrative, YYC3 helps build solid and meaningful relationships and bring people together around shared experiences and goals...
Top Services:
- Email Marketing
- PPC
- Advertising
- Digital Marketing
- Social Media Marketing
- Show more
- Location
- Calgary, Canada
- Number of Employees
- Under 49
- Average Hourly Rate
- $149/hr
- Minimal Budget
- $1,000 - $10,000
BDX Omaha - born in 2015 out of a passion for helping small businesses put their best foot forward. We make it our mission to alleviate stress related to social media management with comprehensive services ranging from Facebook feuds and Instagram insights to Google My Business setup and email hosting... all...
Top Services:
- Advertising
- SEO
- Event Marketing
- Digital Marketing
- Social Media Marketing
- Show more
- Location
- Omaha, Nebraska
- Number of Employees
- Under 49
- Average Hourly Rate
- $300/hr
- Minimal Budget
- $1,000 - $10,000
Padula Media delivers the ultimate digital experience for your business. We understand that success is rooted in tapping into market research and leveraging engaging strategies from social media advertising to web design. Our passionate team of specialists in West Chester is excited about helping you reach...
Top Services:
- SEO
- PPC
- Digital Marketing
- Video Marketing
- Social Media Marketing
- Show more
- Location
- West Chester, Pennsylvania
- Number of Employees
- Under 49
- Average Hourly Rate
- $199/hr
- Minimal Budget
- $1,000 - $10,000
We Are Immediate doesn't just sell websites – but solutions. Our design is essential, however, it's the relationship between the client and company that plays an equal role in crafting the perfect product. To bring this to life, our award-winning team of 40 experienced professionals from Manhattan limits...
Top Services:
- Web Development
- eCommerce Development
- Web Design
- UI/UX Design
- Social Media Marketing
- Show more
- Location
- New York City, New York
- Number of Employees
- Under 49
- Average Hourly Rate
- $149/hr
- Minimal Budget
- $10,000 - $25,000
Professional Websites, eCommerce, Marketing, Email Marketing and everything els you might need.We have over 20 years in the market providing solutions that help our customers grow their business and have a professional image for their online presence. Professional websites, eCommerce, marketing, email...
Top Services:
- Web Design
- SEO
- PPC
- CRM Consulting
- Social Media Marketing
- Show more
- Location
- Mexico, Maine
- Number of Employees
- Under 49
- Average Hourly Rate
- $100/hr
- Minimal Budget
- $1,000 - $10,000
2nd Line Marketing offers a dynamic suite of services designed to help businesses rise above the competition and achieve optimal success. From organic local SEO to PPC Advertising, we provide expert solutions that promote online visibility, strengthen connections with customers across social media platforms...
Top Services:
- Advertising
- SEO
- PPC
- Digital Marketing
- Social Media Marketing
- Show more
- Location
- New Orleans, Louisiana
- Number of Employees
- Under 49
- Average Hourly Rate
- $149/hr
- Minimal Budget
- $1,000 - $10,000
Fatheen Technologies is well-known in the UAE for providing excellent digital marketing services. We have been effective in increasing a substantial number of organizations' internet exposure in the World Wide Web arena by utilizing seasoned professionals. Fatheen Technologies is committed to helping your...
Top Services:
- Web Development
- Mobile App Development
- Digital Marketing
- SEO
- PPC
- Show more
- Location
- Dubai, United Arab Emirates
- Number of Employees
- Under 49
- Average Hourly Rate
- $25/hr
- Minimal Budget
- Under $1,000
Our mission is to give your business the boost it needs by targeting high-quality web visitors. We strive to help you reach new heights in success! Contact us to know more!...
Top Services:
- Digital Marketing
- PPC
- SEO
- Content Marketing
- Social Media Marketing
- Show more
- Location
- Vaughan, Canada
- Number of Employees
- Under 49
- Average Hourly Rate
- $199/hr
- Minimal Budget
- $1,000 - $10,000
LoKnow is a trailblazing advertising tech and data company dedicated to delivering top-of-the-line messaging that reaches the right audience. We're passionate about advancing digital advertising technology in order to bring extraordinary experiences into everyone's lives...
Top Services:
- Media Buying
- PPC
- Advertising
- CRO
- Digital Marketing
- Show more
- Location
- Edmonton, Canada
- Number of Employees
- 100 - 249
- Minimal Budget
- $1,000 - $10,000
Ro (formerly Remarkable Ones) is a PR agency that has helped technology brands and innovative companies build awareness and credibility in Poland and Central and Eastern Europe since 2016. Media relations, market and product launches, executive thought leadership and crisis communication...
Top Services:
- Public Relations
- Reputation Management
- Digital Strategy
- Content Marketing
- Digital Marketing
- Show more
- Location
- Warsaw, Poland
- Number of Employees
- Under 49
- Average Hourly Rate
- $99/hr
- Minimal Budget
- $1,000 - $10,000
ProSource Media is a passionate digital marketing agency that has achieved success from humble beginnings. From its inception in 2016, starting as an idea for a website, the company quickly grew to work with clients across 20 states and contractors around the world. Our unparalleled approach produces winning...
Top Services:
- CRO
- SEO
- PPC
- Digital Marketing
- Social Media Marketing
- Show more
- Location
- Boca Raton, Florida
- Number of Employees
- Under 49
- Average Hourly Rate
- $99/hr
- Minimal Budget
- $1,000 - $10,000
Are you looking for nothing but the best? Look no further than Holland Adhaus, a top-notch full-service marketing agency based in Cincinnati, Ohio. Our team comprises highly skilled and experienced professionals, always eager to explore new avenues for success. From digital marketing and web design to...
Top Services:
- Advertising
- Media Buying
- PPC
- Email Marketing
- Social Media Marketing
- Show more
- Location
- Cincinnati, Ohio
- Number of Employees
- Under 49
- Average Hourly Rate
- $199/hr
- Minimal Budget
- $1,000 - $10,000
Refuel is a company that offers a comprehensive and modern approach to strategy and support for businesses and not-for-profit organizations. We recognize the challenges businesses face in today's fast-paced and constantly evolving digital landscape and aim to provide a solution that meets their needs...
Top Services:
- Email Marketing
- Digital Marketing
- Advertising
- Content Marketing
- Social Media Marketing
- Show more
- Location
- Port Adelaide, Australia
- Number of Employees
- Under 49
- Average Hourly Rate
- $199/hr
- Minimal Budget
- $1,000 - $10,000
At 1 Source Media Group, our internet consultants bring the best of both worlds - creativity and expertise - to businesses nationwide. Our full suite of services from Design & SEO to Social Media means that no matter what your business needs are, we can help you get it done!...
Top Services:
- Digital Marketing
- Video Marketing
- SEO
- PPC
- Social Media Marketing
- Show more
- Location
- Henderson, Nevada
- Number of Employees
- Under 49
- Average Hourly Rate
- $149/hr
- Minimal Budget
- $1,000 - $10,000
Creative Percept FZCO is your go-to for all of your Branding and Marketing needs. Located in Dubai, United Arab Emirates, our team of highly efficient professionals will bring life to existing brands or revamp start-up ones! We break free from stale trends by taking each project as its own challenge - seeking...
Top Services:
- Product Design
- Graphic Design
- Logo Design
- Content Marketing
- Social Media Marketing
- Show more
- Location
- Dubai, United Arab Emirates
- Number of Employees
- Under 49
- Average Hourly Rate
- $49/hr
- Minimal Budget
- $1,000 - $10,000
PROTIP Marketing is a lead generation agency that helps companies acquire clients through cold calling, cold mailing, lead ads, and prospecting on social media platforms like LinkedIn, Facebook, Instagram, Twitter, TikTok, Discord, and Quora. We are experts in local SEO and lead generation and can help you...
Top Services:
- Email Marketing
- Advertising
- Direct Marketing
- PPC
- SEO
- Show more
- Location
- Warszawa, Poland
- Number of Employees
- Under 49
- Average Hourly Rate
- $49/hr
- Minimal Budget
- $1,000 - $10,000
Urbanacle company is a Kenyan agency that specializes in website content development, Search Engine Optimization, Social Media Management, Branding and Web development services for SMEs that want to increase their online visibility or generate leads online...
Top Services:
- SEO
- PPC
- Content Marketing
- Media Buying
- Social Media Marketing
- Show more
- Location
- Nairobi, Kenya
- Number of Employees
- Under 49
- Average Hourly Rate
- $99/hr
- Minimal Budget
- $1,000 - $10,000
We have years of experience managing everything, from the tech stack and workflows to boost business efficiency to branding, web development, design, and finally marketing and advertising...
Top Services:
- SEO
- PPC
- Content Marketing
- Email Marketing
- Social Media Marketing
- Show more
- Location
- Cernobbio, Italy
- Number of Employees
- Under 49
- Average Hourly Rate
- $99/hr
- Minimal Budget
- $1,000 - $10,000
Founded in 2006 Direct Clicks has spent the last 15 years helping agencies, brands, government and businesses design, manage and develop their websites to increase online sales and inquiries...
Top Services:
- Content Marketing
- PPC
- SEO
- Email Marketing
- Social Media Marketing
- Show more
- Location
- Woolloomooloo, Australia
- Number of Employees
- Under 49
- Average Hourly Rate
- $149/hr
- Minimal Budget
- $1,000 - $10,000
Based in El Segundo, The Design People is a dynamic online marketing company with two decades of experience. The agency has been a key player in the online success of many businesses, providing trusted digital marketing services. Committed to personalized solutions, the agency takes a one-on-one collaborative...
Top Services:
- Content Marketing
- SEO
- Web Design
- eCommerce Development
- Web Development
- Show more
- Location
- El Segundo, California
- Number of Employees
- 100 - 249
- Average Hourly Rate
- $99/hr
- Minimal Budget
- $1,000 - $10,000
With our reliable online team, you can sit back and relax with ease. Our team comprises experts and professionals who ensure that all your online needs are met efficiently and timely. You can trust that we'll provide exceptional services and solutions that align with your needs and expectations, leaving you...
Top Services:
- Web Design
- Graphic Design
- Logo Design
- Web Development
- eCommerce Development
- Show more
- Location
- St. Augustine, Florida
- Number of Employees
- Under 49
Our team is committed to providing high-quality services that aid our clients' online success. We provide an extensive array of services, including web development, search engine optimization, graphic design, web analytics, digital marketing services, web performance optimization, and end-to-end project...
Top Services:
- Web Development
- Web Design
- Digital Marketing
- Graphic Design
- Social Media Marketing
- Show more
- Location
- Ottawa, Canada
- Number of Employees
- Under 49
- Average Hourly Rate
- $140/hr
- Minimal Budget
- $1,000 - $10,000
We Are A Marketing & Design Agency, which provides web design, seo, print design and many marketing services to our clients...
Top Services:
- Web Design
- Mobile App Development
- Branding
- Graphic Design
- SEO
- Show more
- Location
- Galveston, Texas
- Number of Employees
- Under 49
The firm known as Max Romulus Marketing specializes on digital marketing consulting. Putting you in a position to dominate your business by preparing you for the marketing climate of tomorrow in the here and now. Your company will not succeed in digital marketing alone via the use of search engine...
Top Services:
- SEO
- Digital Marketing
- Reputation Management
- Web Design
- PPC
- Show more
- Location
- Gilbert, Arizona
- Number of Employees
- Under 49
- Average Hourly Rate
- $100/hr
A full-service digital agency, 21st Century Web Design is committed to helping local contractors and small companies grow through creative web design and internet marketing...
Top Services:
- Web Design
- Logo Design
- Digital Marketing
- SEO
- PPC
- Show more
- Location
- Palm Bay, Florida
- Number of Employees
- Under 49
Level Nine Media is an award-winning web design company that creates revenue-generating websites for over 500 businesses. We tailor our designs to your brand identity, refining key messages through marketing strategy to provide an intuitive user experience and stay ahead of the competition...
Top Services:
- Package Design
- Print Design
- Branding
- Web Development
- Web Design
- Show more
- Location
- Austin, Texas
- Number of Employees
- Under 49
- Average Hourly Rate
- $149/hr
- Minimal Budget
- $1,000 - $10,000
Established in 2001, Highforge is a distinguished collective specializing in digital marketing and development. Recognized with an Emmy Award, they are dedicated to assisting successful businesses in fortifying their online brand presence. Their expertise caters to a diverse range of industries including...
Top Services:
- Creative Services
- Logo Design
- Branding
- Web Design
- Web Development
- Show more
- Location
- Orlando, Florida
- Number of Employees
- Under 49
- Average Hourly Rate
- $199/hr
- Minimal Budget
- $10,000 - $25,000
Stealth Creative, an acclaimed full-service advertising agency based in Saint Louis, Missouri, is the ultimate destination for all your advertising needs. Our team of highly skilled professionals brings a wealth of experience and expertise across various facets of the advertising industry, with a particular...
Top Services:
- Package Design
- Video Production
- Branding
- Creative Services
- Advertising
- Show more
- Location
- St. Louis, Missouri
- Number of Employees
- Under 49
- Average Hourly Rate
- $149/hr
- Minimal Budget
- $10,000 - $25,000
As a comprehensive marketing agency located in Charlotte, NC, we are privileged to collaborate with an impressive roster of clients, including renowned brands such as Harris Teeter, Coca-Cola, Jack Daniel's, El Jimador Tequila, Lance Snacks and Cub Cadet Riding Mowers...
Top Services:
- Creative Services
- Branding
- Digital Marketing
- Content Marketing
- Advertising
- Show more
- Location
- Charlotte, North Carolina
- Number of Employees
- Under 49
- Average Hourly Rate
- $149/hr
- Minimal Budget
- $1,000 - $10,000
At RJD Creative, we specialize in planning, designing and maintaining brand identity systems, helping companies shape their brand perceptions through strategic brand strategies and impactful marketing communications. With our expertise in brand identity design, we have assisted businesses of all sizes and...
Top Services:
- Graphic Design
- Creative Services
- Print Design
- Branding
- Web Design
- Show more
- Location
- Phoenix, Arizona
- Number of Employees
- Under 49
We offer affordable website design and development services that take into account your budget, timeline, and specific industry...
Top Services:
- Web Design
- Web Development
- Digital Services
- SEO
- Social Media Marketing
- Show more
- Location
- San Bernardino, California
- Number of Employees
- Under 49
Family Owned and Operated. The experts at Ironchess Oklahoma City SEO know how to place predicable frameworks in your business to not only help your revenue grow but also give you your time back so you can focus on what really matters, your goals and your family. We withstand the hardest challenges and aim to...
Top Services:
- PPC
- Content Marketing
- Email Marketing
- SEO
- Web Design
- Show more
- Location
- Oklahoma City, Oklahoma
- Number of Employees
- Under 49
- Minimal Budget
- Under $1,000
We at Eleven Echoes believe every business is unique, and to scale the business the solutions should also be designed as per the business structure and goals. We are specialist in understanding and delivering growth via digital marketing as per the values and principles the company works on. Leave your...
Top Services:
- Social Media Marketing
- Digital Marketing
- eCommerce
- Advertising
- eCommerce Development
- Show more
- Location
- Pune, India
- Number of Employees
- Under 49
- Average Hourly Rate
- $25/hr
- Minimal Budget
- $1,000 - $10,000
Our online marketing agency specializes in creating well-performing Google/Facebook ads and providing comprehensive web development services to maximize online presence and audience engagement. Double your revenue with marketing with us...
Top Services:
- Digital Marketing
- Web Design
- Web Development
- SEO
- Advertising
- Show more
- Location
- Sheridan, Wyoming
- Number of Employees
- Under 49
- Minimal Budget
- $1,000 - $10,000
Black Snow Agency is a South African performance marketing and digital growth agency helping B2B and growth-focused brands scale through SEO, paid media, conversion-focused web development, and AI-ready digital strategy...
Top Services:
- Digital Marketing
- Web Development
- Digital Strategy
- SEO
- Social Media Marketing
- Show more
- Location
- Johannesburg, South Africa
- Number of Employees
- Under 49
- Average Hourly Rate
- $115/hr
- Minimal Budget
- $10,000 - $25,000
We are OrangeSprocket, a Digital Branding, Marketing and Web Design Agency founded in 2005.We are based in New Brunswick, Canada...
Top Services:
- Branding
- Digital Marketing
- Logo Design
- PPC
- Social Media Marketing
- Show more
- Location
- Fredericton, Canada
- Number of Employees
- Under 49
Let's grow your business, together. Murray Marketing Services is a digital marketing agency offering services In website design, social media marketing, Google advertising, graphic design, SEO services, and video production. Contact me today to schedule a free consultation!...
Top Services:
- Graphic Design
- Video Production
- Web Design
- SEO
- PPC
- Show more
- Location
- Kearney, Nebraska
- Number of Employees
- Under 49
- Average Hourly Rate
- $75/hr
- Minimal Budget
- $1,000 - $10,000
LUMINA specializes in elevating your business to a prosperous online marketplace through our adept Ecommerce solutions. Allow us to facilitate your entry into the vast opportunities of the online retail landscape, propelling your business to unprecedented success. Our team excels in crafting highly converting...
Top Services:
- eCommerce Development
- Web Development
- UI/UX Design
- eCommerce
- Social Media Marketing
- Show more
- Location
- Dubai, United Arab Emirates
- Number of Employees
- Under 49
- Average Hourly Rate
- $45/hr
- Minimal Budget
- $1,000 - $10,000
At WooMoment, we're a dedicated website development company with a multifaceted portfolio. We specialize in crafting websites, webshops, and web apps, complemented by our proficiency in developing native mobile apps...
Top Services:
- Mobile App Development
- eCommerce Development
- Web Development
- WordPress Website Design
- Logo Design
- Show more
- Location
- Rotterdam, Netherlands
- Number of Employees
- Under 49
- Average Hourly Rate
- $50/hr
- Minimal Budget
- Under $1,000
SaYa Solutions crafts meaningful digital experiences. Our services cover the spectrum of digital marketing, with a data-driven approach, dedicated team, and commitment to your success...
Top Services:
- WordPress Website Design
- Digital Services
- eCommerce Development
- SEO
- Digital Marketing
- Show more
- Location
- Brisbane, Australia
- Number of Employees
- Under 49
- Average Hourly Rate
- $50/hr
- Minimal Budget
- Under $1,000
Social Media Marketing Specializations
Services Related to Social Media Marketing
Why companies trust DesignRush
Every agency is independently vetted before it can be listed or ranked
Some agencies pay for sponsored placement, clearly labeled and held to the same vetting standards.
6 Frequently Asked Questions About Social Media Marketing Companies
What services do social media marketing companies provide?
Social media marketing companies provide a comprehensive range of services that span strategy development, content creation, and optimization. Here are some of their core services:
- Social media strategy
- Content creation
- Paid social
- Community management
- Influencer marketing
- Analytics and reporting
Some companies also offer broader digital marketing services, including search engine optimization (SEO), paid media, email marketing, video marketing, public relations (PR), and landing page optimization.
What social media channels should your business prioritize?
For business-to-business (B2B) organizations, LinkedIn is often a top priority, while X may also be useful, depending on your industry and whether real-time conversations matter to your brand.
For business-to-consumer (B2C) brands targeting younger consumers, YouTube, Instagram, and TikTok are often stronger options.
According to the Pew Research Center, 95% of 18-29-year-olds use YouTube, followed by Instagram at 80% and TikTok at 63%.
A reputable social media marketing company should recommend a channel mix based on your goals, target audience behavior, and the type of content you can produce consistently.
When should you partner with a content creator vs. an influencer?
Partner with a content creator for asset creation. Conversely, choose an influencer for the audience. Here are more details about the differences between each to help you with your decision:
| Content Creator | Influencer | |
| Who are they? | Experts in their specific field who create engaging and educational content for a specific topic, niche, or format | Individuals with an established audience who can shape opinions and promote brands, products, or ideas |
| Content examples |
|
|
| Best for |
|
|
How to measure the ROI of your social media efforts?
To measure the return on investment of your social media efforts, first clarify the business outcome you want to achieve with your social media campaign. For example, generating leads, sales, or demo requests.
Next, track key performance indicators (KPIs) tied to that goal, such as engagement rate, click-through rate, conversion rate, cost per lead, and return on ad spend (ROAS). Use attribution models, analytics tools, and UTM parameters to connect social activities to business results.
Industry benchmarks can provide helpful context, but they vary by platform, industry, and methodology. Here are benchmarks from an Emplifi research report to help you gauge campaign performance:
- Instagram
- Median engagement rate: 16.9%
- Cost per mille (CPM): ~$2.50, with ad spend per account reaching $5,100
- Facebook
- Median engagement rate: 1.4%-2.5%
- CPM: ~$1.40-$1.70, with ad spend per account reaching $8,500-$11,200
- TikTok
- Median engagement rate: 27.6%
- CPM: ~$1.00-$1.30, with ad spend per account reaching $14,900
How long until you see the results of your social media marketing campaigns?
Paid social campaigns generate results within a few days or weeks, but organic social media may take at least 3 months.
For organic social media, you might see initial follower growth and engagement within the first few weeks of regular posting. After 1-3 months, your account may gain traction as content performance improves, and audience engagement becomes more consistent.
By months 3-6, you may start producing qualified leads, stronger brand recall, and sales impact, especially for newer brands that are still building and refining their strategies.
Paid media campaigns, by contrast, can generate visibility, traffic, and conversions within days or weeks, but long-term performance will depend on creative quality, targeting, budget, and optimization efforts.
Ultimately, the time required to see meaningful results depends on your brand awareness, content quality, posting consistency, audience targeting, offer strength, and your broader marketing strategy.
What are the top social media marketing companies?
We have curated a list of top social media companies on DesignRush across multiple price points, so you can identify a vendor within your budget.
| High budget: $50,000+ |
|
| Low budget: $25,000-$50,000 |
|
Beyond budget, our agency directory allows you to filter agency profiles by location, area of expertise, agency reviews, client types, team size, and hourly rates.




















































