The wrong social media companies can leave you with off-brand content, weak engagement, and wasted ad spend. Instead, browse our directory of vetted agencies that know how to turn posts into pipeline.
Organic rankings are determined by five factors: top services, reviews, portfolio, awards/press, and team expertise. Sponsored listings pay for a placement that appears above organic positions. Sponsorship does not affect star ratings or review content - read more on our methodology page.
Our mission is simple; to be an enlightened marketing agency in a digital world, delivering customized and market responsive services...
Top Services:
- Public Relations
- Video Production
- Graphic Design
- Branding
- WordPress Website Design
- Show more
- Location
- Atlanta, Georgia
- Number of Employees
- Under 49
- Minimal Budget
- $10,000 - $25,000
We imagine, create and turn ideas into profitable realities that contribute to the success of your brand and business. You are our partner, we are guided by data and we never stop learning...
Top Services:
- Graphic Design
- Product Design
- Digital Services
- Video Production
- Branding
- Show more
- Location
- Medellín, Colombia
- Number of Employees
- Under 49
- Average Hourly Rate
- $125/hr
- Minimal Budget
- $10,000 - $25,000
Overly Social is a Marketing Agency in Los Angeles and Ventura County. Rated a Top Marketing & Media Company in Westlake Village. We strive in building the most engaging and profitable digital marketing strategies for your brand...
Top Services:
- Digital Marketing
- Branding
- Advertising
- Web Design
- eCommerce Development
- Show more
- Location
- Westlake Village, California
- Number of Employees
- Under 49
- Average Hourly Rate
- $50/hr
- Minimal Budget
- $1,000 - $10,000
Develop your organizational strategy and implement a practical action plan to achieve your business goals. Your website and overall brand is often a potential customer's first impression of your business. What does your website and brand say about you? Does it make your customer want to say "yes"?...
Top Services:
- Branding
- Design Services
- WordPress Website Design
- Graphic Design
- Print Design
- Show more
- Location
- Warrenton, Virginia
- Number of Employees
- Under 49
A leading digital marketing and web design agency with 25 years of success growing B2B, manufacturing, and healthcare companies through SEO, inbound marketing, ecommerce, and website development...
Top Services:
- Web Design
- Web Development
- eCommerce Development
- WordPress Website Design
- SEO
- Show more
- Location
- Louisville, Kentucky
- Number of Employees
- Under 49
NEO360 is a Singapore-based digital marketing agency that uses AI-driven, omni-channel strategies to enhance business growth. They offer SEO, social media, content marketing, and web analytics services. Committed to ethical practices and data-driven insights, NEO360 aims to unlock client potential and deliver...
Top Services:
- Digital Services
- Digital Strategy
- Design Services
- SEO
- Digital Marketing
- Show more
- Location
- Singapore, Singapore
- Number of Employees
- 50 - 99
At Lewis SEO Tulsa, we specialize in helping local businesses in the Tulsa area grow their online presence through proven, results-driven SEO strategies. Our expert team works to dramatically improve your websites organic search rankings targeting even the most competitive keywords so you can rise above the...
Top Services:
- Digital Marketing
- AEO
- SEO
- Web Design
- CRO
- Show more
- Location
- Tulsa, Oklahoma
- Number of Employees
- Under 49
- Average Hourly Rate
- $200/hr
- Minimal Budget
- $1,000 - $10,000
At InGravitylabs we help local businesses stand out from the competition by automating reviews and improving their Google Maps ranking...
Top Services:
- SEO
- Reputation Management
- AI Development
- CRM Consulting
- Digital Marketing
- Show more
- Location
- Alicante, Spain
- Number of Employees
- Under 49
- Average Hourly Rate
- $70/hr
- Minimal Budget
- Under $1,000
Tango Marketing Services is a boutique marketing consultancy based in Gold Coast, Queensland, specialising in marketing strategy, implementation and measurable outcomes for Australian small and medium businesses across B2B and B2C markets...
Top Services:
- Digital Strategy
- Creative Services
- Design Services
- UI/UX Design
- Digital Marketing
- Show more
- Location
- Robina, Australia
- Number of Employees
- Under 49
- Average Hourly Rate
- $110/hr
- Minimal Budget
- $1,000 - $10,000
We Are Example is an independent brand strategy, PR and placemaking agency with offices in Sydney and Dubai. We work with luxury hospitality brands, hotels, food and beverage concepts, drinks brands, developers and tourism boards across Australia, the Middle East and Asia Pacific. We build the brand, earn the...
Top Services:
- Branding
- Public Relations
- Digital Strategy
- Reputation Management
- Logo Design
- Show more
- Location
- Rushcutters Bay, Australia
- Number of Employees
- Under 49
- Average Hourly Rate
- $225/hr
- Minimal Budget
- $10,000 - $25,000
The Digital Campus is a Kuwait-based digital marketing and creative agency combining performance, content, creators, media, and technology to drive measurable growth for brands across the GCC...
Top Services:
- AEO
- Affiliate Marketing
- CRO
- Media Buying
- Digital Marketing
- Show more
- Location
- Kuwait City, Kuwait
- Number of Employees
- Under 49
- Average Hourly Rate
- $50/hr
- Minimal Budget
- $1,000 - $10,000
Astound Edge Creative is a Mooresville, NC digital marketing agency offering SEO, social media, paid ads, and web design and development...
Top Services:
- Digital Services
- Web Design
- eCommerce Development
- WordPress Website Design
- Web Development
- Show more
- Location
- Mooresville, North Carolina
- Number of Employees
- Under 49
- Average Hourly Rate
- $25/hr
86 Media is a Digital Marketing Agency with its headquarters in AbuDhabi that caters to Clients looking for Digital Services like SocialMedia Management, Website Development, Creative Support andDigital Branding...
Top Services:
- Digital Marketing
- Branding
- Social Media Marketing
- Web Design
- Web Development
- Show more
- Location
- Abu Dhabi, United Arab Emirates
- Number of Employees
- 50 - 99
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 2 Projects Listed
Miles Ahead Marketing provides websites that represent your brand, rank high on Google's listings, and represent your brand in a way that you can be proud of...
Top Services:
- Web Design
- SEO
- Social Media Marketing
- Digital Marketing
- Reputation Management
- Show more
- Location
- Corpus Christi, Texas
- Number of Employees
- Under 49
- Minimal Budget
- Under $1,000
- Portfolios Count
- 2 Projects Listed
At Monti Media Group, we will improve your online presence by creating custom strategies for each clients goals. This tailored business plan will drive new traffic and increase online sales through the use of web design and development, SEO, content creation, social media, and email marketing...
Top Services:
- WordPress Website Design
- Print Design
- Web Design
- Web Development
- Branding
- Show more
- Location
- Nashville, Tennessee
- Number of Employees
- Under 49
- Average Hourly Rate
- $125/hr
- Minimal Budget
- Under $1,000
- Portfolios Count
- 2 Projects Listed
iTransparity is an award-winning digital consulting and marketing firm with locations in Mumbai and Bengaluru. We provide complete solutions to SME's, Enterprises, and Startups, ranging from branding to technology to advertising. Since 2007, we have served over 300 customers worldwide who have chosen to...
Top Services:
- Software Development
- Digital Marketing
- Web Development
- UI/UX Design
- eCommerce Development
- Show more
- Location
- Mumbai, India
- Number of Employees
- Under 49
- Average Hourly Rate
- $30/hr
- Minimal Budget
- $10,000 - $25,000
- Portfolios Count
- 3 Projects Listed
oDeskStudio was founded to make SEO and web design affordable, transparent, and results-driven. After disappointing experiences with big agencies, we built our own team -delivering high-performance websites and data-driven SEO that drive real growth...
Top Services:
- Web Design
- SEO
- PPC
- Digital Marketing
- Social Media Marketing
- Show more
- Location
- Phoenix, Arizona
- Number of Employees
- Under 49
- Average Hourly Rate
- $30/hr
- Minimal Budget
- Under $1,000
- Portfolios Count
- 2 Projects Listed
At Dentists Marketing Company, we take the stress out of marketing so you can focus on what you do best creating healthy, confident smiles. From SEO and Google Ads to stunning websites and social media, we craft strategies that bring real patients to your door. Our team understands the dental industry inside...
Top Services:
- Digital Marketing
- SEO
- Web Design
- PPC
- Social Media Marketing
- Show more
- Location
- Phoenix, Arizona
- Number of Employees
- Under 49
- Average Hourly Rate
- $30/hr
- Minimal Budget
- Under $1,000
- Portfolios Count
- 2 Projects Listed
Gofillip is a Chennai-based software development and IT solutions provider delivering innovative, scalable, and cost-effective digital products for businesses worldwide. We specialize in custom software, web applications, and enterprise solutions that streamline operations, enhance customer engagement, and...
Top Services:
- Web Development
- Graphic Design
- Digital Services
- SEO
- Social Media Marketing
- Show more
- Location
- Chennai, India
- Number of Employees
- Under 49
- Average Hourly Rate
- $20/hr
- Minimal Budget
- Under $1,000
- Portfolios Count
- 14 Projects Listed
Screen Media Group is a Miami-based digital marketing and consulting agency that helps businesses grow through innovative strategies, web and app development, media planning, and creative design. Since 1998, the agency has supported both Hispanic and international clients with data-driven campaigns and...
Top Services:
- eCommerce Development
- Web Design
- Web Development
- WordPress Website Design
- SEO
- Show more
- Location
- Miami, Florida
- Number of Employees
- Under 49
- Average Hourly Rate
- $50/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 1 Project Listed
Zip In Media Productions is your destination for perfected training video production. Based in Miami, Fort Lauderdale, and West Palm Beach, we serve global clients. Count on us for goal-setting, result analysis, and project management using CRM tools...
Top Services:
- Video Marketing
- Video Production
- Location
- Miami, Florida
- Number of Employees
- Under 49
- Average Hourly Rate
- $250/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 1 Project Listed
XMAN is a data-first media buying agency helping ecommerce and crowdfunding brands scale revenue globally. We specialize in high-performance Meta, TikTok, and Google Ads campaigns designed to lower CPA and maximize ROAS. Unlike generic agencies, we focus on rigorous account audits, creative iteration, and...
Top Services:
- Media Buying
- Location
- Hong Kong, Hong Kong
- Number of Employees
- Under 49
- Average Hourly Rate
- $100/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 1 Project Listed
Dexport has been a specialist in German online marketing for over two decades, helping fast-growing and established brands successfully enter and scale in the German market. The agency focuses on building and executing strategies tailored to local audiences, always putting the German customer at the center...
Top Services:
- Digital Strategy
- Location
- Bunnik, Netherlands
- Number of Employees
- Under 49
- Average Hourly Rate
- $120/hr
- Minimal Budget
- $10,000 - $25,000
- Portfolios Count
- 1 Project Listed
A certified digital marketing agency in Singapore specializing in Website Design, SEM, Search Engine Optimisation, Social Media Management, Email & Content Marketing...
Top Services:
- Digital Marketing
- Social Media Marketing
- SEO
- Web Development
- Web Design
- Show more
- Location
- Singapore, Singapore
- Number of Employees
- Under 49
- Average Hourly Rate
- $25/hr
- Minimal Budget
- Under $1,000
- Portfolios Count
- 1 Project Listed
Founded in 1999, Jam Van Inc. is a national, award winning, experiential agency that pioneered mobile experiences in Canada. We strategize turnkey executions of advertising and promotional programs to cost-effectively reach target markets through unique and exciting mediums...
Top Services:
- Digital Marketing
- Social Media Marketing
- Advertising
- Public Relations
- Market Research
- Show more
- Location
- Toronto, Canada
- Number of Employees
- Under 49
- Portfolios Count
- 1 Project Listed
Great results are achieved through change. We are not happy with "a good result". It can always be better!...
Top Services:
- PPC
- Social Media Marketing
- Digital Marketing
- Logo Design
- Digital Services
- Show more
- Location
- Kaunas, Lithuania
- Number of Employees
- Under 49
- Average Hourly Rate
- $39/hr
- Minimal Budget
- Under $1,000
- Portfolios Count
- 1 Project Listed
A digital marketing agency specializing in freelancers and SMEs that is located in Seville works as your communication department wherever you are to take your social media, SEO/SEA, and copywriting to the next level...
Top Services:
- Digital Marketing
- Social Media Marketing
- SEO
- PPC
- WordPress Website Design
- Show more
- Location
- Bormujos, Spain
- Number of Employees
- Under 49
- Minimal Budget
- Under $1,000
- Portfolios Count
- 1 Project Listed
Woodhouse Marketing is an award winning branding agency dedicated to helping contractors, builders, and tradespeople build strong, memorable brands. With over 24 years of experience in brand marketing, we develop tailored strategies to help your business grow, attract more clients, and stand out in a...
Top Services:
- Web Design
- Social Media Marketing
- Print Design
- Logo Design
- Branding
- Show more
- Location
- Haliburton, Canada
- Number of Employees
- Under 49
- Average Hourly Rate
- $110/hr
- Minimal Budget
- $10,000 - $25,000
- Portfolios Count
- 1 Project Listed
Congruent Digital was built on the belief that great marketing comes from the right mix of expertise, innovation, audience-first thinking, strong execution, and relentless hustle...
Top Services:
- Web Design
- Social Media Marketing
- SEO
- PPC
- Content Marketing
- Show more
- Location
- Huntington Beach, California
- Number of Employees
- Under 49
- Portfolios Count
- 1 Project Listed
From logos and websites to content and social media, Star Biz Service helps entrepreneurs and new business owners build a strong, optimized online presence that inspires trust and drives growth...
Top Services:
- Logo Design
- Social Media Marketing
- Content Marketing
- Web Design
- Web Development
- Show more
- Location
- Merced, California
- Number of Employees
- Under 49
- Average Hourly Rate
- $50/hr
- Minimal Budget
- Under $1,000
- Portfolios Count
- 1 Project Listed
At Marko & Brando, We work at how your customers look at you as an organization and how we can help you better your brand and at the same time add to your revenue...
Top Services:
- Web Development
- Social Media Marketing
- Branding
- Graphic Design
- Web Design
- Show more
- Location
- Kolkata, India
- Number of Employees
- Under 49
- Average Hourly Rate
- $50/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 2 Projects Listed
Wojo Design is a full service website design agency founded in 2004 by 3 Internet entrepreneurs who love building awesome websites. We boost website performance by designing a better user experience. Great design aligns business goals with user needs and drives increased conversions. Whether you want to sell...
Top Services:
- Content Marketing
- PPC
- eCommerce
- Digital Marketing
- Email Marketing
- Show more
- Location
- Chicago, Illinois
- Number of Employees
- Under 49
- Average Hourly Rate
- $120/hr
- Minimal Budget
- $25,000 - $50,000
- Portfolios Count
- 1 Project Listed
Digital marketing services from practices and experiences, follow up with new developments on digital marketing intelligence. Search engine marketing, online reputation management, brand/name monitoring, content marketing, media publications, online advertising, ML/AI marketing, app marketing...
Top Services:
- Advertising
- Content Marketing
- SEO
- Digital Marketing
- PPC
- Show more
- Location
- South Jakarta, Indonesia
- Number of Employees
- Under 49
- Average Hourly Rate
- $75/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 1 Project Listed
Our projects awarded by @eBay. We craft :· e-Commerce (e-shop, B2B)· Website Design UI/UX· SEO (On-Page, Off-Page, Keywords, Local, VEO)· Digital Marketing (Performance Marketing, Social Media, SEM)We are affordable $$$ for your pocket, and we meet all our deadlines ⏲️ with OCD Respect...
Top Services:
- SEO
- Content Marketing
- eCommerce Development
- Digital Marketing
- Web Design
- Show more
- Location
- Athens, Greece
- Number of Employees
- Under 49
- Average Hourly Rate
- $20/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 1 Project Listed
At Wastrel Society, we excel at transforming unconventional ideas into measurable success. Our journey has been marked by a profound understanding of the synergy between marketing, production, music & culture, and technology...
Top Services:
- Video Production
- Content Marketing
- Branding
- Video Marketing
- Creative Services
- Show more
- Location
- San Francisco, California
- Number of Employees
- Under 49
- Minimal Budget
- $10,000 - $25,000
- Portfolios Count
- 1 Project Listed
For 8 years we have generated results for our allies, mixing the power of Influencer Marketing and Multichannel Creative Strategy...
Top Services:
- Branding
- Content Marketing
- Video Marketing
- Advertising
- Graphic Design
- Show more
- Location
- Puebla, Mexico
- Number of Employees
- Under 49
- Minimal Budget
- $10,000 - $25,000
- Portfolios Count
- 1 Project Listed
CAPSBOLD
VerifiedVerified by the DesignRush team for authenticity and credibility.Award WinnerRecipient of a Best Design Award for outstanding work.At CAPSBOLD, we combine strategic thinking with creative expertise to help brands increase visibility, engage audiences, and deliver measurable results. From building brand identities to executing large-scale campaigns and immersive brand experiences, we provide end-to-end creative marketing solutio...
Top Services:
- Creative Services
- Branding
- Video Production
- Digital Marketing
- PPC
- Show more
- Location
- Limassol, Cyprus
- Number of Employees
- 100 - 249
- Portfolios Count
- 1 Project Listed
We are a creative agency specializing in communications, marketing, and innovation, committed to helping brands shine in the market by crafting compelling stories and driving measurable business success...
Top Services:
- Web Design
- AI Development
- Digital Strategy
- Digital Marketing
- Branding
- Show more
- Location
- Rio de Janeiro, Brazil
- Number of Employees
- Under 49
- Minimal Budget
- Under $1,000
- Portfolios Count
- 1 Project Listed
Studio490, has been commitmented to being authentic at everything we do and who we are. We believe in genuine connections and honest conversations, which allow us to develop a deeper understanding of your brands story, vision, and goals. As your creative partner, we strip away the fluff and focus on what...
Top Services:
- Digital Services
- Web Design
- Web Development
- Digital Marketing
- SEO
- Show more
- Location
- Huntersville, North Carolina
- Number of Employees
- Under 49
- Average Hourly Rate
- $90/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 1 Project Listed
Melbourne Web Digital is a results-driven digital marketing agency based in Melbourne, helping local businesses grow through smart SEO, Google Ads, and website solutions. With a strong focus on measurable results and personalized strategies, we partner with brands to boost online visibility, leads, and...
Top Services:
- Digital Strategy
- Web Design
- SEO
- Web Development
- eCommerce Development
- Show more
- Location
- Melbourne, Australia
- Number of Employees
- Under 49
- Average Hourly Rate
- $25/hr
- Minimal Budget
- Under $1,000
- Portfolios Count
- 1 Project Listed
We focus on clear, smart digital strategies and beautiful design to create online experiences that truly connect with your audience and get you the results youre looking for...
Top Services:
- Web Design
- Web Development
- Mobile App Development
- SEO
- Digital Marketing
- Show more
- Location
- Nairobi, Kenya
- Number of Employees
- Under 49
- Average Hourly Rate
- $30/hr
- Minimal Budget
- Under $1,000
- Portfolios Count
- 1 Project Listed
CactusWeb is a full-service digital agency headquartered in Thessaloniki & Athens, Greece, with 40+ employees and 800+ completed projects. We specialize in custom website development, e-commerce solutions, SEO, and 360° digital marketing. Technology-independent by philosophy, we build tailored strategies...
Top Services:
- Web Design
- Digital Marketing
- SEO
- Video Production
- eCommerce Development
- Show more
- Location
- Thessaloniki, Greece
- Number of Employees
- Under 49
- Average Hourly Rate
- $50/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 1 Project Listed
ThePod.fm is a B2B business development system built around podcast conversations. We invite your ideal-fit prospects to be guests, book the intro calls, and run the recordings end to end. The podcast is the mechanism. Pipeline is the outcome. Content is the byproduct. You show up to the conversations. We...
Top Services:
- Video Production
- Digital Services
- Video Marketing
- Digital Marketing
- Business Consulting
- Show more
- Location
- London, United Kingdom
- Number of Employees
- Under 49
- Average Hourly Rate
- $500/hr
- Minimal Budget
- $10,000 - $25,000
- Portfolios Count
- 1 Project Listed
We live at the intersection of content and commerce, specializing in producing solutions-driven content from conception to completion. Our content marketing provides measurable value to brands by educating and attracting new consumers. Were the ultimate matchmakers, doing whatever it takes to link our...
Top Services:
- Video Marketing
- Content Marketing
- Digital Marketing
- Social Media Marketing
- Video Production
- Show more
- Location
- Deerfield Beach, Florida
- Number of Employees
- 100 - 249
UNIFAGE is a digital marketing agency that specializes in CRM solutions by providing businesses with Integrated Unified Communications. Based in Irvine, California, the marketing agency is a global leader in video marketing and website design with clients across all industries. As an official Orange County...
Top Services:
- Branding
- Video Production
- Digital Marketing
- Social Media Marketing
- Web Design
- Show more
- Location
- Orange County, California
- Number of Employees
- Under 49
- Average Hourly Rate
- $150/hr
We Are Here to Make Your Business SproutOur creative solutions improve the public’s digital experience — and make meaningful impact for our partners...
Top Services:
- PPC
- SEO
- eCommerce
- Social Media Marketing
- Digital Services
- Show more
- Location
- Bangkok, Thailand
- Number of Employees
- Under 49
- Minimal Budget
- $1,000 - $10,000
Digital media marketing company based in Paterson, NJ provides Logo Design, Web Design, & Social Media Management. With a primary focus on premium company branding...
Top Services:
- Branding
- Graphic Design
- Digital Marketing
- Social Media Marketing
- Web Design
- Show more
- Location
- Paterson, New Jersey
- Number of Employees
- Under 49
- Average Hourly Rate
- $50/hr
- Minimal Budget
- $1,000 - $10,000
With a unique combination of market-leading knowledge and groundbreaking storytelling, RH Strategic (Raffetto Herman Strategic Communications) is your partner for turning innovative visions into reality...
Top Services:
- Public Relations
- Business Consulting
- Branding
- Social Media Marketing
- Content Marketing
- Show more
- Location
- Seattle, Washington
- Number of Employees
- Under 49
- Minimal Budget
- $25,000 - $50,000
Social Coded is a digital marketing agency (website launching soon) that focuses on delivering innovative, results-driven strategies to help businesses grow affordably. Founded by a team of experienced professionals, the agency specializes in services such as SEO, social media management, content writing, PPC...
Top Services:
- Branding
- Logo Design
- Web Design
- Social Media Marketing
- Digital Marketing
- Show more
- Location
- Austin, Texas
- Number of Employees
- Under 49
- Average Hourly Rate
- $350/hr
- Minimal Budget
- $1,000 - $10,000
Gregory is one of the largest PR firms with offices in NYC, Boston, Philadelphia, and London. Named 2025 Agency of the Year by PR Daily and ranked #7 nationally for financial services and real estate PR, we're also the world's most AI-enabled PR firm, winning PRSA's Silver Anvil for our AI work...
Top Services:
- Public Relations
- Creative Services
- Digital Marketing
- Social Media Marketing
- Video Production
- Show more
- Location
- Ardmore, Pennsylvania
- Number of Employees
- 100 - 249
- Average Hourly Rate
- $200/hr
- Minimal Budget
- $1,000 - $10,000
Social Media Marketing Specializations
Services Related to Social Media Marketing
Why companies trust DesignRush
Every agency is independently vetted before it can be listed or ranked
4.8
4.8Some agencies pay for sponsored placement, clearly labeled and held to the same vetting standards.
6 Frequently Asked Questions About Social Media Marketing Companies
What services do social media marketing companies provide?
Social media marketing companies provide a comprehensive range of services that span strategy development, content creation, and optimization. Here are some of their core services:
- Social media strategy
- Content creation
- Paid social
- Community management
- Influencer marketing
- Analytics and reporting
Some companies also offer broader digital marketing services, including search engine optimization (SEO), paid media, email marketing, video marketing, public relations (PR), and landing page optimization.
What social media channels should your business prioritize?
For business-to-business (B2B) organizations, LinkedIn is often a top priority, while X may also be useful, depending on your industry and whether real-time conversations matter to your brand.
For business-to-consumer (B2C) brands targeting younger consumers, YouTube, Instagram, and TikTok are often stronger options.
According to the Pew Research Center, 95% of 18-29-year-olds use YouTube, followed by Instagram at 80% and TikTok at 63%.
A reputable social media marketing company should recommend a channel mix based on your goals, target audience behavior, and the type of content you can produce consistently.
When should you partner with a content creator vs. an influencer?
Partner with a content creator for asset creation. Conversely, choose an influencer for the audience. Here are more details about the differences between each to help you with your decision:
| Content Creator | Influencer | |
| Who are they? | Experts in their specific field who create engaging and educational content for a specific topic, niche, or format | Individuals with an established audience who can shape opinions and promote brands, products, or ideas |
| Content examples |
|
|
| Best for |
|
|
How to measure the ROI of your social media efforts?
To measure the return on investment of your social media efforts, first clarify the business outcome you want to achieve with your social media campaign. For example, generating leads, sales, or demo requests.
Next, track key performance indicators (KPIs) tied to that goal, such as engagement rate, click-through rate, conversion rate, cost per lead, and return on ad spend (ROAS). Use attribution models, analytics tools, and UTM parameters to connect social activities to business results.
Industry benchmarks can provide helpful context, but they vary by platform, industry, and methodology. Here are benchmarks from an Emplifi research report to help you gauge campaign performance:
- Instagram
- Median engagement rate: 16.9%
- Cost per mille (CPM): ~$2.50, with ad spend per account reaching $5,100
- Facebook
- Median engagement rate: 1.4%-2.5%
- CPM: ~$1.40-$1.70, with ad spend per account reaching $8,500-$11,200
- TikTok
- Median engagement rate: 27.6%
- CPM: ~$1.00-$1.30, with ad spend per account reaching $14,900
How long until you see the results of your social media marketing campaigns?
Paid social campaigns generate results within a few days or weeks, but organic social media may take at least 3 months.
For organic social media, you might see initial follower growth and engagement within the first few weeks of regular posting. After 1-3 months, your account may gain traction as content performance improves, and audience engagement becomes more consistent.
By months 3-6, you may start producing qualified leads, stronger brand recall, and sales impact, especially for newer brands that are still building and refining their strategies.
Paid media campaigns, by contrast, can generate visibility, traffic, and conversions within days or weeks, but long-term performance will depend on creative quality, targeting, budget, and optimization efforts.
Ultimately, the time required to see meaningful results depends on your brand awareness, content quality, posting consistency, audience targeting, offer strength, and your broader marketing strategy.
What are the top social media marketing companies?
We have curated a list of top social media companies on DesignRush across multiple price points, so you can identify a vendor within your budget.
| High budget: $50,000+ |
|
| Low budget: $25,000-$50,000 |
|
Beyond budget, our agency directory allows you to filter agency profiles by location, area of expertise, agency reviews, client types, team size, and hourly rates.
Latest Trends Related to Social Media Marketing
