Need a skilled explainer video company to elevate your brand's message with compelling, high-quality, moving content? We've sifted through extensive client reviews and success stories from top explainer video agencies to curate a comprehensive listing — and help you connect with the ideal creative partner. Browse our directory and filter your search by location, pricing, project budget, team size, and other parameters to get started.

Our list features the top explainer video companies selected after evaluating over 500 agencies based on their services, portfolios, industry reputation, and client feedback. Learn more about their expertise and explore featured case studies to get closer to securing the most suitable agency partner for your upcoming project.

The Number 1 Explainer Video Company as Selected by DesignRush Is:

MotionGility

[Source: MotionGility]
  • Best for: Overall
  • Average hourly rate: $40
  • Minimum budget: $1,000-$10,000
  • Founded: 2015
  • Size: 50-99
  • Location: North Wales, PA
  • Notable clients: OPA, Pfizer, Porche, AutoDesk, AssetMark

Turning ideas into compelling visual stories for almost a decade now, MotionGility is a leading explainer video company with over 1,000 moving content pieces delivered to more than 500 clients. Its works have collectively received >30 million views, with an overall engagement rate of 89%. MotionGility comprises storytellers, animators, illustrators, and marketers who stitch together videos with precision and flair. Its explainer video production services cover animated commercials, product demos, 2D and whiteboard animations, and social media videos.

MotionGility Success Story

  • Challenge: OPA, an influencer marketing platform connecting >100,000 brand ambassadors with >500 businesses, needed a more efficient way to communicate its value. Facing challenges in sourcing influencers, planning campaigns, and ensuring alignment, OPA sought a solution to help brands scale their marketing efforts and reach a broader audience.
  • Solution: MotionGility produced a concise animated explainer video to showcase OPA’s influencer marketing services. The footage was crafted based on audience research, script development, storyboarding, and illustrations. Smooth motion graphics, a carefully selected color scheme, and a professional voiceover added personality to the video.
  • Results: The resulting 1-minute and 16-second explainer video effectively connected with the intended audience and garnered thousands of views. It promoted OPA as a user-friendly platform for brands looking to manage influencer campaigns globally. The video highlighted OPA's strengths, attracted new collaborations, and contributed to the platform's growth and continuous success.

Check MotionGility Agency Profile

Simply Explainer

[Source: Simply Explainer]
  • Best for: Whiteboard animations
  • Average hourly rate: $50
  • Minimum budget: Under $1,000
  • Founded: 2016
  • Size: 50-99
  • Location: Tempe, AZ
  • Notable clients: Divnick International, BMG, SafeSubs, Dyneti, G Tech Raid

Simply Explainer houses an expert group of like-minded production specialists, project directors, and creatives whose explainer video crafting process involves thorough research, concept brainstorming, scriptwriting, storyboarding, voiceover selection, and precise animation. It produces immersive 2D, 3D, and whiteboard animations, infographics, stop-motion, and live-action videos that feature engaging narratives, company stories, and customer testimonials. Simply Explainer offers content in different languages to ensure a wider audience reach.

Simply Explainer Success Story

  • Challenge: Divnick International was looking for an agency partner to deliver a high-quality explainer video to capture the inventiveness of Divnick's golf club.
  • Solution: Simply Explainer's process started with a thorough consultation to understand Divnick’s vision and objectives. It then developed a detailed storyboard and script outlining Divnick Golf Club's unique features and proceeded with whiteboard animation techniques to visualize the concept.
  • Results: The video yielded great results for Divnick International, including 1,000 new memberships in 3 months and a 250% profit surge.

Check Simply Explainer Agency Profile

Explainify

[Source: Explainify]
  • Best for: Social media promo videos
  • Average hourly rate: Inquire
  • Minimum budget: $10,000-$25,000
  • Founded: 2012
  • Size: Under 49
  • Location: Fayetteville, NC
  • Notable clients: WIN, Bosch, General Electric, Walker Capital, Agriscience

Explainify is an explainer video agency delivering versatile video solutions that guide prospects from uncertainty to taking a desired action in only one viewing. Its creations are tailored to various purposes, including marketing, sales, public relations (PR), landing pages, and app demonstrations. Explainify follows its Frustration-Free™ process, ensuring businesses receive top-quality content with confidence. This covers:

  • Core messaging discovery via research and assessment
  • Scripting and storyboarding
  • Visual assets like tone and style
  • Design boards, animations, and sound design

Explainify Success Story

  • Challenge: WIN, a detergent brand designed for athletic wear, confronted intense competition from established industry leaders. The challenge was showcasing the product's distinct benefits to fitness enthusiasts and personal trainers without the risk of misinterpreting it as an overpriced alternative to standard laundry solutions.
  • Solution: Explainify developed a two-minute explainer video showcasing WIN's unique chemistry and two dynamic Facebook ads. Its team ensured the scientific content was cleverly presented and easily understood by using creative animation to illustrate how WIN worked at a chemical level.
  • Results: The explainer videos produced by Explainify significantly improved WIN's ad performance and customer engagement. The click-through rate (CTR) for its targeted Facebook ads increased by 200% for personal fitness instructors and 311% for yoga teachers.

Check Explainify Agency Profile

Kasra Design

[Source: Kasra Design]
  • Best for: Cross-platform video content
  • Average hourly rate: $200
  • Minimum budget: $10,000-$25,000
  • Founded: 2011
  • Size: Under 49
  • Location: Anaheim, CA
  • Notable clients: Ogilvy & Mather, Intel, Panasonic, HP, PEPSICO

Excelling in tailor-made visual stories, Kasra Design crafts explainer videos for product or service introduction, motion graphics for brand representation, and realistic 3D animations for YouTube campaigns, available in foreign voice and translations on-demand. With over 1,000 commercial videos and films, Kasra Design's skilled scriptwriters and artists have earned Motion Design Awards, Indigo Design Awards, Los Angeles Animation Festival, Independent Film Awards in London, and Lion International Film Festival Awards.

Kasra Design Success Story

  • Challenge: Ogilvy & Mather tasked Kasra Design with crafting two animated explainer videos for the Wood Naturally initiative. The goal was to highlight the benefits of softwood lumber, depict its natural beauty and texture, and promote its use over composite materials. This required careful consideration of visual style and accurate representation of softwood’s benefits.
  • Solution: Kasra Design featured charming characters and outdoor settings in the video animations, aligning with the client’s branding. The animation style highlighted the natural aesthetics of softwood by using various references to its texture and appeal. The storyboards included all critical elements about the wood’s environmental benefits, like its lower carbon footprint.
  • Results: The videos were a hit, garnering over 500,000 views on Wood Naturally’s YouTube channel and another 100,000 on Kasra Design’s channel. It received positive reviews on the official website, Vimeo, and motion blogs, successfully supporting the campaign’s goal of encouraging softwood use in construction.

Check Kasra Design Agency Profile

Yum Yum Videos

[Source: Yum Yum Videos]
  • Best for: Seamless frame transitions
  • Average hourly rate: $150
  • Minimum budget: $10,000-$25,000
  • Founded: 2012
  • Size: 50-99
  • Location: Buenos Aires, Argentina
  • Notable clients: Remind, FOX, American Express, McKesson, Docusign

With over 12 years in the industry, Yum Yum Videos is home to video production and design professionals specializing in various explainer video services. It provides educational content, awareness campaigns, product demos, marketing, internal training, how-to tutorials, and white-label solutions. It gives partners access to the Client's Portal, an online location for all project collaterals, which tracks progress in real-time, 24/7. This exclusive offer enables stakeholders to give feedback at any phase of the production process.

Yum Yum Videos Success Story

  • Challenge: Remind, a communication platform for educators, parents, and learners, wanted to introduce its enterprise version to school administrators. The project aimed to illustrate the product’s functionalities and potential benefits as a comprehensive community solution.
  • Solution: Yum Yum Videos crafted a storyboard showing how the platform would enhance daily school operations. It used simple shapes and bold colors to emphasize features, with characters in minimalistic, exaggerated forms to blend human and tech elements.
  • Results: The 2D animation video's smooth transitions and camera movements maintained clarity and viewer interest. It amassed 28,000 views on Remind’s YouTube channel, becoming its third most popular video.

Check Yum Yum Videos Agency Profile

Demo Duck

[Source: Demo Duck]
  • Best for: Integrating 2D and 3D animations
  • Average hourly rate: $50
  • Minimum budget: $1,000-$10,000
  • Founded: 2011
  • Size: Under 49
  • Location: Chicago, IL
  • Notable clients: Lenovo, Google, Netflix, Canon, Logitech

With capabilities spanning various video styles like animation, live action, and motion graphics, Demo Duck develops educational content, commercials, testimonial videos, branded media, company stories, internal communications, TV spots, and screencast tutorials. Its producers, creative directors, editors, and writers are dedicated to collaboration, deeply immersing in understanding a brand's essence, goals, and challenges. This approach ensures that every creative output is on point, from the initial concept to the final delivery.

Demo Duck Success Story

  • Challenge: Lenovo enlisted Demo Duck's expertise to develop an explainer video for the ThinkSmart Manager designed for practical, detail-focused IT professionals. The video should appeal to the audience while exhibiting Lenovo's dynamic and ambitious brand personality.
  • Solution: To address this, Demo Duck worked with Lenovo's team to better understand the problems the ThinkSmart Manager target market faced. This research guided the drafting of a script that spoke IT-specific terminology.
  • Results: The final output combined lively 2D and 3D animations to express ThinkSmart Manager's freedom, flexibility, and speed qualities. It merged enthusiasm and professionalism, two characteristics easily associated with Lenovo's image. The explainer video was recognized with a Silver Telly Award in the animation category.

Check Demo Duck Agency Profile

Next Day Animations

[Source: Next Day Animations]
  • Best for: Multi-video series
  • Average hourly rate: $125
  • Minimum budget: $1,000-$10,000
  • Founded: 2012
  • Size: Under 49
  • Location: Baltimore, MD
  • Notable clients: FREE THE WORK, The World Bank, American Lung Association, Universal Studios, Salesforce

Next Day Animations has talented artists, voiceover artists, and illustrators who strategically combine visuals, sounds, and text to develop compelling explainer animations. Its diverse animation styles include 2D, 3D, whiteboard, kinetic text, character, and stop-motion — all studio-grade and ready for use at tradeshows, conferences, investor pitches, event kickoffs, or TV advertising. Next Day Animations is a four-time recipient of a Telly Award for its creativity and video production services.

Next Day Animations Success Story

  • Challenge: FREE THE WORK, a nonprofit aiming to spotlight diverse talents in the production industry, needed an explainer video series to promote the mission. The organization required clear and thought-provoking content to educate viewers about its initiative and tools.
  • Solution: Next Day Animations produced 2D animations for FREE THE WORK, including an introductory overview, a self-reporting website navigation tutorial, an animation detailing the mission, and a digestible FAQ video. This segmented approach allowed for focused scriptwriting and presented information concisely and interestingly.
  • Results: The structured approach of using an animation series improved the clarity of FREE THE WORK's advocacy and platform, enabling the organization to educate a larger audience base.

Check Next Day Animations Agency Profile

BuzzFlick

[Source: BuzzFlick]
  • Best for: Product explainer videos
  • Average hourly rate: $50
  • Minimum budget: Inquire
  • Founded: 2016
  • Size: 50-99
  • Location: Houston, TX
  • Notable clients: Cambio Wall Systems, Indeed Flex, KLEVU, EarthLink, Wood Wheaton Supercentre

BuzzFlick is an explainer video company whose rich portfolio includes 2D animations, 3D modeling, cell animations, tech, corporate, and marketing videos with tailored typography and logo animations. Making difficult concepts accessible to the public, its creative outputs ignite viewers' interest, sustain their attention, impart information, and deliver ideas. Its comprehensive production process covers briefing, scriptwriting, voiceover, storyboarding, production, editing, and post-production. BuzzFlick is a MarCom Platinum Winner.

BuzzFlick Success Story

  • Challenge: Cambio Wall Systems, an architectural solutions business, required a 2D explainer video to showcase its innovative wall design's value, efficiency, and flexibility. The goal was to educate potential clients and spark interest.
  • Solution: BuzzFlick started by thoroughly understanding Cambio's product and drafting a script around key features like ease of installation. The team created a visual concept and storyboard aligned with the script and the business's branding. Custom 2D animations, professional voiceover, and careful editing ensured the video would meet the objectives.
  • Results: The 2D explainer video caught the client’s attention to Cambio Wall Systems' benefits and unique product value. It became a powerful marketing tool for boosting brand awareness, driving lead conversion, and differentiating the business from its competitors.

Check BuzzFlick Agency Profile

Blue Carrot

[Source: Blue Carrot]
  • Best for: Extended videos with social media snippets
  • Average hourly rate: $30
  • Minimum budget: $1,000-$10,000
  • Founded: 2014
  • Size: Under 49
  • Location: Lviv, Ukraine
  • Notable clients: Scratchpay, United Nations, Air Products, Telenor Group, Takeda

Blue Carrot is a creative agency focused on explainer video production services for promos, marketing, corporate content, eLearning, and online courses. In addition, it performs full-scale interactive content localization in multiple languages. Its team, spread across the US and Europe, collaborates in different time zones to ensure quality content delivered on the dot. Blue Carrot has a decade's portfolio with over 500 successful projects, equivalent to >10,000 total video minutes, and completed for more than 300 global clients worldwide.

Blue Carrot Success Story

  • Challenge: Scratchpay, a budget management service, turned to Blue Carrot to produce a video explaining how the tool-assisted veterinarians and pet owners handle unforeseen costs without compromising revenue.
  • Solution: Blue Carrot responded by producing a 64-second explainer video with a fun, pet-inspired aesthetic and a condensed 25-second reel for social media use. The production process included scripting, animation, and voiceover recording.
  • Results: The video attained an 86% average engagement rate, with a 34% playback rate and an 8.5% CTR on all calls to action (CTAs).

Check Blue Carrot Agency Profile

Vidico

[Source: Vidico]
  • Best for: Evergreen video content
  • Average hourly rate: Inquire
  • Minimum budget: $10,000-$25,000
  • Founded: 2016
  • Size: Under 49
  • Location: Melbourne, Australia
  • Notable clients: Easy Agile, Uber, Amazon, Sargon, Square

Producing up to 10 variations for a single creative project, Vidico equips brands with content diversity to optimize their messaging and effectiveness on any digital channel. With over 30 industry awards, including a Drum and a Muse, it provides app demos, crowdfunding, career-oriented, infotainment, and other short-form explainer video production services. It has made >1,200 video content pieces, attracting >1.5 billion views. Thanks to its expert outputs, the agency has also collectively raised $15 million in crowdfunding for its clients.

Vidico Success Story

  • Challenge: Software development company Easy Agile's in-house produced videos failed to match the brand’s professional standards and agile practices. It required high-quality animations that effectively showcased the products while balancing detail and simplicity for the content's enduring relevance.
  • Solution: Vidico’s team made a series of upbeat, insightful animations suitable for different platforms like social media, websites, and conferences. It used abstract imagery and adhered to branding standards to powerfully capture the message's essence, with or without audio.
  • Results: The final 90-second video became Easy Agile's primary marketing asset. It won a Gold Muse Award for Motion Graphics, achieving a CTR 4x higher than the industry average.

Check Vidico Agency Profile

How We Picked the Best Explainer Video Agencies

We meticulously analyzed client feedback, portfolio strength, success stories, market reputation, and specializations to identify the top explainer video agencies. Our executive selection team drew on industry knowledge to evaluate each candidate's track record, creativity, and technical capabilities.

Here are the criteria we considered to rank the best explainer video companies:

  • Verified client reviews: Expertise and reliability demonstrated through service quality and client satisfaction
  • Portfolio excellence: Successful projects with outcomes supported by detailed case studies
  • Industry recognition: Awards and media coverage highlighting exceptional service and innovation in the field
  • Team credentials: Profiles of key team members showcasing relevant experience and qualifications
  • Explainer video expertise: Mastery of visual storytelling, animation techniques, scriptwriting, and multiplatform adaptability

Read more on the DesignRush Agency Ranking Methodology page for an in-depth look at how we conduct our evaluations.

10 Most Popular Explainer Video Companies Compared

Agency name Location Hourly rate Size Best for
MotiongilityNorth Wales, PA$4050-99Overall
Simply ExplainerTempe, AZ$5050-99Whiteboard animations
ExplainifyFayetteville, NCInquireUnder 49Social media promo videos
Kasra DesignAnaheim, CA$200Under 49Cross-platform video content
Yum Yum VideosBuenos Aires, Argentina$15050-99Seamless frame transitions
Demo DuckChicago, IL$50Under 49Integrating 2D and 3D animations
Next Day AnimationsBaltimore, MD$12550-99Multi-video series
BuzzFlickHouston, TX$50Under 49Product explainer videos
Blue CarrotLviv, Ukraine$3050-99Extended videos with social media snippets
VidicoMelbourne, AustraliaInquire50-99Evergreen video content

Best Explainer Video Agencies

729 Companies - Rankings updated: April 04, 2026

DesignRush vets all video production agencies based on their creative & technical expertise, proven work, and verified client reviews. Some listings may be paid.

  • WE GO BEYOND CONTENT CREATION

    WE GO BEYOND CONTENT CREATION

    Value Imagery is video production company based in Australia that provides quality video, photography, and online marketing services.  [... view Value Imagery profile ]
    Location
    Byron Bay, Australia
    Number of Employees
    Under 49
    Average Hourly Rate
    $250/hr
    Minimal Budget
    $10,000 - $25,000
  • Made in Sweden, Loved by Brooklyn.

    Made in Sweden, Loved by Brooklyn.

    A full service creative production company based in Brooklyn, NY.  [... view Forte Content profile ]
    Location
    New York City, New York
    Number of Employees
    Under 49
    Minimal Budget
    $10,000 - $25,000
  • Big Agency Expertise. Small Agency Values.

    Big Agency Expertise. Small Agency Values.

    Imaginary Content is a full service production agency specializing in content creation in all platforms. We are experts at impactful e commerce content, broadcast design and powerful content for brands and networks.  [... view Imaginary Content profile ]
    Location
    Hartford, Connecticut
    Number of Employees
    Under 49
    Minimal Budget
    $10,000 - $25,000
  • A Creative Design Agency

    A Creative Design Agency

    We combine the hands-on approach of a boutique firm with the resources, technical know-how, and out-of-the-box thinking of a leading creative design agency.  [... view HiFiSPIN profile ]
    Location
    Dover, New Hampshire
    Number of Employees
    Under 49
  • Your vision is our thing.

    Your vision is our thing.

    Get the end-to-end corporate video production and product video production services by our team of highly skilled and trained professionals who are backed by advanced technology to bring out the best of innovation in video production. Visit Traverse Media website now to know how our services are different  [... view Traverse Media profile ]
    Location
    Salt Lake City, Utah
    Number of Employees
    Under 49
    Average Hourly Rate
    $100/hr
  • Stories & Animation

    Stories & Animation

    The Banditry Co. is a full-service animated video production company specializing in 3D animation and exceptional storytelling.  [... view The Banditry Co. profile ]
    Location
    Chicago, Illinois
    Number of Employees
    Under 49
    Average Hourly Rate
    $150/hr
    Minimal Budget
    $25,000 - $50,000
  • You have a story to tell. We have the expertise and passion for storytelling.

    You have a story to tell. We have the expertise and passion for storytelling.

    With every livestream, video, and event we produce, we strive to make a difference to our clients and ultimately inspire results. Our name is a brand promise to our clients that we will be integrated members of your team. We understand our clients want to work with a company that is focused on partnership  [... view The AV Department profile ]
    Location
    Portland, Oregon
    Number of Employees
    Under 49
    Minimal Budget
    $1,000 - $10,000
  • We are an award winning Reno web design agency.

    We are an award winning Reno web design agency.

    Our award-winning Reno web design company enjoys creating excellent websites for various types of organizations. Through web design, search engine optimization, and digital marketing, we can assist you in expanding your company, introducing a new product, and increasing brand awareness.  [... view Reno Web Designers profile ]
    Location
    Reno, Nevada
    Number of Employees
    Under 49
    Average Hourly Rate
    $145/hr
    Minimal Budget
    $1,000 - $10,000
  • Animated videos in the blink of an eye!

    Animated videos in the blink of an eye!

    If you are searching for an easy way to create animated videos, Motion Blink is for you! Don't waste your time and money with misleading do it yourself tools or with expensive production companies. With Motion Blink, all you need to know is the message you want to convey.Give it a try and see for yourself  [... view Motion Blink profile ]
    Location
    Porto Alegre, Brazil
    Number of Employees
    Under 49
    Minimal Budget
    Under $1,000
  • Web Design Packages To Suit Every Business.

    Web Design Packages To Suit Every Business.

    Jumpstart your online presence with one of our affordable web design services. We have packages to suit every bootstrapper, startup, and small business.  [... view Jumpanzee profile ]
    Location
    Cape Coral, Florida
    Number of Employees
    Under 49
  • Design for learners and change-makers.

    Design for learners and change-makers.

    I bring structure and polish to media and messaging, using copywriting, graphic design, illustration, audio, animation, installation whatever's needed. Strategy and style, together, will get your materials deep into those green fields of emotion and intellect.  [... view Rachel Leigh profile ]
    Location
    Indianapolis, Indiana
    Number of Employees
    Under 49
  • B Stands For Movement

    B Stands For Movement

    We're all about bringing stories to life through captivating motion design and explainer films. Whether you're a startup looking to explain your groundbreaking product, a tech guru showcasing the future, or a creative soul seeking inspiration, you've landed in the right place!  [... view Brussobaum profile ]
    Location
    Stuttgart, Germany
    Number of Employees
    Under 49
    Average Hourly Rate
    $90/hr
    Minimal Budget
    $10,000 - $25,000
  • We are Strategy + Digital working as one.

    We are Strategy + Digital working as one.

    All-in-one Communication Agency that combines Strategy and Digital to think and implement ongoing solutions.With over 15 years of experience, we have adapted our hands-on approach to strategically design and implement digital solutions that are client driven, goal oriented and industry specialized  [... view Republica 45 profile ]
    Location
    Lisbon, Portugal
    Number of Employees
    50 - 99
    Average Hourly Rate
    $65/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    5 Projects Listed
  • Bring Your Ideas To Life

    Bring Your Ideas To Life

    We are a small team of creatives who are committed to bringing your ideas to life. Partnering with agencies and partners alike, we have a specialized team of 2D animators and UI/UX designers that can handle any project from beginning to end.  [... view Verve Studios profile ]
    Location
    Fort Mill, South Carolina
    Number of Employees
    Under 49
    Minimal Budget
    Under $1,000
    Portfolios Count
    8 Projects Listed
  • Strategic Branding & PR for Lasting Impact

    Strategic Branding & PR for Lasting Impact

    Orangefiery is a dynamic branding and PR agency delivering top-tier strategic communications and consulting services. Focused on intellectual rigor and actionable insights, the agency blends strategy and creativity to drive meaningful change for its clients. Valuing both idea generation and meticulous project  [... view Orangefiery profile ]
    Location
    New York City, New York
    Number of Employees
    Under 49
    Average Hourly Rate
    $300/hr
    Minimal Budget
    $25,000 - $50,000
    Portfolios Count
    1 Project Listed
  • Fusing creative narratives with bold design

    Fusing creative narratives with bold design

    The Little Wild Ones, a standout among 2D animation studios, is a creative hub passionate about character-driven stories. We produce award-winning 2D and 3D content that engages globally, bringing brands to life.  [... view The Little Wild Ones profile ]
    Location
    London, United Kingdom
    Number of Employees
    Under 49
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    5 Projects Listed
  • The business creative agency.

    The business creative agency.

    A full-service creative agency for B2B businesses providing transformative concepts and campaign assets. We provide brand strategy and development, digital campaign assets, infographics and datavisuals, report design, website design and development, UX, video, music, animation and motion graphics.  [... view NEO profile ]
    Location
    London, United Kingdom
    Number of Employees
    Under 49
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    10 Projects Listed
  • A Video Production Powerhouse

    A Video Production Powerhouse

    AVR Media Group is a Miami-based creative studio specializing in cinematic storytelling and high-quality audiovisual content. We help brands worldwide engage their audiences through innovative strategies, impactful visuals, and enduring collaborations.  [... view AVR Media Group profile ]
    Location
    Miami, Florida
    Number of Employees
    Under 49
    Average Hourly Rate
    $250/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    4 Projects Listed
  • Empower Your Business Future with Next App Inc!

    Empower Your Business Future with Next App Inc!

    In the dynamic realm of software, Android app development, and web design, Next App Inc stands as a beacon committed to "Building Trust, One Relationship At A Time" At the core of our philosophy lies the recognition that meaningful connections drive successful collaborations.  [... see all Next App Inc reviews ]
    Location
    New York City, New York
    Number of Employees
    100 - 249
    Average Hourly Rate
    $149/hr
    Minimal Budget
    Under $1,000
    Portfolios Count
    1 Project Listed
  • Designing for a more human-centered world. Together.

    Designing for a more human-centered world. Together.

    Indicius provides an array of workshops and services meticulously curated to encompass all aspects of branding and design endeavors. By seamlessly integrating strategy, copywriting, design, and development, we ensure a comprehensive and successful delivery of digital products.  [... view Indicius profile ]
    Location
    Buenos Aires, Argentina
    Number of Employees
    Under 49
    Average Hourly Rate
    $80/hr
    Minimal Budget
    $10,000 - $25,000
    Portfolios Count
    12 Projects Listed
  • Make Your Message a Visual Experience.

    Make Your Message a Visual Experience.

    Phil Lashley is a Framework Designer, Brand Storyteller and Creative Consultant for high level content creators. He helps them amplify their thought leadership by creating bespoke visuals and custom animations.  [... view Phil Lashley profile ]
    Location
    Orlando, Florida
    Number of Employees
    Under 49
    Minimal Budget
    $10,000 - $25,000
    Portfolios Count
    2 Projects Listed
  • Ready to take your ideas to the next level?

    Ready to take your ideas to the next level?

    Since 2010, we've been helping our clients to create amazing animated videos to tell their stories, explain their ideas, show their visions, and market their products and services.We tailor content to meet cultural and legal standards in each market, helping your messaging connect globally.  [... view Quan Studios profile ]
    Location
    Bogota, Colombia
    Number of Employees
    Under 49
    Average Hourly Rate
    $95/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    8 Projects Listed
  • Strategically loud. Authentically human.

    Strategically loud. Authentically human.

    Meet LAVIDGE, an employee-owned ad agency specializing in discovering and communicating insights which engage, motivate and inspire. From building brand awareness to driving revenue and from positioning thought leaders to enhancing perceptions, its why we do what we do.  [... view LAVIDGE profile ]
    Location
    Phoenix, Arizona
    Number of Employees
    50 - 99
    Average Hourly Rate
    $150/hr
  • Explainer videos and animations for B2B!

    Explainer videos and animations for B2B!

    At demoflick, primarily an explainer video production company, we help you to communicate complicated business ideas.  [... view Demoflick profile ]
    Location
    Newton, Massachusetts
    Number of Employees
    Under 49
    Average Hourly Rate
    $250/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    6 Projects Listed
  • The best 3D Animated Videos for every sector.

    The best 3D Animated Videos for every sector.

    Our studio creates modern and cutting-edge 3D video animations. Whether it's a 3D advertising video or a technical video for the industry, success is guaranteed!  [... view 3D Studio Di Marco Bizzarro profile ]
    Location
    Castelfiorentino, Italy
    Number of Employees
    Under 49
  • Amplify Your Message, Transcend Boundaries

    Amplify Your Message, Transcend Boundaries

    Studio Center is a powerhouse of creativity, encompassing 45,000 square feet of pure inspiration. With over 800 talented individuals, we ideate, design, develop, write, book, shoot, record, voice, edit, mix, light, and finish thousands of award-winning projects each year.  [... view Studio Center profile ]
    Location
    Virginia Beach, Virginia
    Number of Employees
    50 - 99
    Portfolios Count
    5 Projects Listed
  • Where your brand becomes a blockbuster.

    Where your brand becomes a blockbuster.

    Were a team of brand, marketing and communications specialists who make an unforgettable impact inside and outside organisations.  [... view Definition profile ]
    Location
    London, United Kingdom
    Number of Employees
    Under 49
    Average Hourly Rate
    $250/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    5 Projects Listed
  • We're proud to have created and produced hundreds of incredible animations.

    We're proud to have created and produced hundreds of incredible animations.

    Pushed, a dynamic video production and animation company, is situated in Plymouth and has won numerous awards, including the Royal Television Society and AVA Platinum distinctions.  [... view Pushed profile ]
    Location
    Plymouth, United Kingdom
    Number of Employees
    Under 49
    Portfolios Count
    5 Projects Listed
  • Farmtastic Videos That Sell Your Story

    Farmtastic Videos That Sell Your Story

    When you make a video, it shouldn't just look good, it should sell your vision to your audience. We're a creative video production studio specializing in not just telling your story, but selling and communicating your ideas to an audience. Business minded and creatively balanced, this is where art meets  [... view Old Farm Productions profile ]
    Location
    New York City, New York
    Number of Employees
    Under 49
    Minimal Budget
    $10,000 - $25,000
    Portfolios Count
    3 Projects Listed
  • a refreshed Corporate Video Production Company in London

    a refreshed Corporate Video Production Company in London

    Allan Rowland is a videographer in London providing a different take on film-making, specializing in high-end corporate and product video production for brand in London, UK. An independent video production partner for simple creative video solutions to put you out there in style  [... view LiveUP Media profile ]
    Location
    London, United Kingdom
    Number of Employees
    Under 49
    Average Hourly Rate
    $300/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    7 Projects Listed
  • Be Unmistakable.

    Be Unmistakable.

    Inward Studio, rooted in the creative vibes of Los Angeles, specializes in transforming brands with a fusion of strategic insight and artistic flair. Founded in 2020, our globally remote team crafts custom digital solutions, from compelling brand identities to innovative web designs and targeted marketing  [... view Inward Studio profile ]
    Location
    Los Angeles, California
    Number of Employees
    Under 49
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    5 Projects Listed
  • Video for Maximum Impact.

    Video for Maximum Impact.

    Zap Media Services offers animation, motion graphics, and video editing services to SAAS companies, entrepreneurs, and non-profit organizations. Zap Media Services can collaborate with you to create instructional videos, product videos, orientation videos, and more when you need to use video to communicate  [... view Zap Media Services profile ]
    Location
    Salinas, California
    Number of Employees
    Under 49
    Average Hourly Rate
    $50/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    1 Project Listed
  • All Your Video Marketing Needs in One Place.

    All Your Video Marketing Needs in One Place.

    Zelios is a leading video production company offering specialized video marketing solutions for Startups, SaaS, Tech, and AI industries. We not only create high-quality videos but also develop comprehensive video campaigns for lead generation, user education, and inbound marketing. Our services cover all  [... view Zelios profile ]
    Location
    Dover, Delaware
    Number of Employees
    Under 49
    Average Hourly Rate
    $50/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    5 Projects Listed
  • Creative Agency San Diego, California

    Creative Agency San Diego, California

    Creative Agency In San Diego, California. The visionary owner, Daniel Travers, has over two decades of expertise that includes digital marketing, website design, and video production. He has collaborated with renowned companies such as iHeartMedia, Lexus, iTan Sun Spray Spa, Dermacare and more.  [... view Redideo Studio profile ]
    Location
    San Diego, California
    Number of Employees
    Under 49
    Average Hourly Rate
    $135/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    7 Projects Listed
  • One dock to supercharge all your creative needs

    One dock to supercharge all your creative needs

    Top-talents | Fully-managed creative team | Plug and Play ready | Unlimited Videos and Graphics | Flat Pricing  [... view Motion Dock profile ]
    Location
    Lahore, Pakistan
    Number of Employees
    Under 49
    Average Hourly Rate
    $35/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    24 Projects Listed
  • Visualize your Content

    Visualize your Content

    4K Creations is an award winning media and marketing agency specializing in Video Production, 2D / 3D Animations, Visual Effects (VFX) and music jingles.Architectural Photography and Videography is one of our core strengths.  [... view 4K CREATIONS profile ]
    Location
    DUBAI, United Arab Emirates
    Number of Employees
    Under 49
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    1 Project Listed
  • A Multi-Disciplinary Animation and Software Studio

    A Multi-Disciplinary Animation and Software Studio

    We craft animations from a whole range of media and build games, apps, and software from the ground up with user experience at the forefront. Munk Studios is a unique merger of art and technology.  [... view Munk Studios profile ]
    Location
    Hadlow Down, United Kingdom
    Number of Employees
    Under 49
    Average Hourly Rate
    $75/hr
    Minimal Budget
    $10,000 - $25,000
    Portfolios Count
    9 Projects Listed
  • Stone Soup is a borderless production company.

    Stone Soup is a borderless production company.

    Like the fable itself, we are a talented group, both resourceful and motivated, brought together by the hunger and desire to collaborate and create. We aim to produce meaningful provocative and inspiring work in the areas of film, documentary and commercial productions.  [... view Stone Soup Production Company profile ]
    Location
    Taipei, Taiwan
    Number of Employees
    Under 49
    Average Hourly Rate
    $50/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    5 Projects Listed
  • Pittsburgh Video Production | Your Partner In Video

    Pittsburgh Video Production | Your Partner In Video

    Parish Digital Video Production is a full-service digital media company based out of Pittsburgh, Pennsylvania. Delivering high-quality content since 2007, Parish Digital specializes in video production, editing and creative services for small businesses, large corporations and advertising agencies, both local  [... view StudioME Productions profile ]
    Location
    Pittsburgh, Pennsylvania
    Number of Employees
    Under 49
    Average Hourly Rate
    $100/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    1 Project Listed
  • R.I.P Explainer Videos. Hello Explainer Movies.

    R.I.P Explainer Videos. Hello Explainer Movies.

    InstinctAnimations.com is a dynamic platform specializing in captivating animated content. With a flair for creativity and innovation, we bring ideas to life through visually stunning animations tailored to engage audiences across various industries.  [... view Instinct Animations profile ]
    Location
    London, United Kingdom
    Number of Employees
    Under 49
    Portfolios Count
    1 Project Listed
  • Precision in Creativity.

    Precision in Creativity.

    Just Pointblank is a comprehensive digital agency based in Cape Town, South Africa, with a specialized core team. We are supported by a global marketing and creative community known for their exceptional skills and unwavering commitment. Our goal is not just to assist you in mastering the digital marketplace  [... view Just Pointblank profile ]
    Location
    Cape Town, South Africa
    Number of Employees
    100 - 249
    Portfolios Count
    1 Project Listed
  • Amazing video post-production services!

    Amazing video post-production services!

    The Media Arts Center is a 6000 sq/ft film production facility located at 2666 State Street in Hamden, Connecticut, USA. It features Studio A, a 30 x 35 studio with a 15 ceiling and lighting grid available for both hourly and daily rentals.  [... view Media Arts Center profile ]
    Location
    Hamden, Connecticut
    Number of Employees
    Under 49
    Average Hourly Rate
    $115/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    5 Projects Listed
  • The agency built for B2B

    The agency built for B2B

    FVM is the brand partner and marketing agency of choice for B2B brands that need a clear and effective way to communicate their value. Through inspired storytelling, thoughtful design, and smart marketing strategy, we help them reach their audiences and we've been doing it for over 35 years.  [... view FVM profile ]
    Location
    Plymouth Meeting, Pennsylvania
    Number of Employees
    Under 49
    Average Hourly Rate
    $199/hr
    Minimal Budget
    $10,000 - $25,000
    Portfolios Count
    4 Projects Listed
  • We Turn Complex Ideas Into Clear, Impactful Messages Through Video.

    We Turn Complex Ideas Into Clear, Impactful Messages Through Video.

    We create videos that drive action and deliver results. The type of results that jump out in meetings and make your boss and your boss's boss smile.  [... view Gorilla Creative profile ]
    Location
    San Francisco, California
    Number of Employees
    Under 49
    Portfolios Count
    8 Projects Listed
  • A Video Production Company based in London.

    A Video Production Company based in London.

    Dragonfly is a London-based video production firm that creates personalized, attention-grabbing video content. We specialize in delivering end-to-end solutions for all creative initiatives, with a refreshingly alternative approach that generates results and goosebumps.  [... view Dragonfly profile ]
    Location
    London, United Kingdom
    Number of Employees
    Under 49
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    5 Projects Listed
  • Helping Businesses Reach Goals with Branded Video Content

    Helping Businesses Reach Goals with Branded Video Content

    AzonVidz, a creative production agency based in Austin, Texas, combines the expertise of marketing and filmmaking professionals to deliver exceptional video content to brands. Our primary goal is to create content that produces tangible outcomes rather than just fleeting attention.  [... view AzonVidz Media profile ]
    Location
    Austin, Texas
    Number of Employees
    Under 49
    Average Hourly Rate
    $100/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    2 Projects Listed
  • We do the right thing.

    We do the right thing.

    WE BELIEVE in these 18 things: Brand Building, People, Concepts, Story-telling, Listening, Relationships, Strategy, Problem Solving, Going Deeper, Constructive Criticism, Politeness, Social Change, Accountability, Karma, Designing for a Sustainable Future, UFOs, Having Fun and that Design is a  [... view Hangar 18 Design Continuum profile ]
    Location
    Vancouver, Canada
    Number of Employees
    Under 49
    Average Hourly Rate
    $180/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    5 Projects Listed

Explainer Video Production Company Hiring Guide

What is an explainer video company?

An explainer video company is a company that creates short, compelling videos to simplify complex ideas, demonstrate instructions for product use, or describe service offers. It produces moving content that effectively communicates a brand's message to its intended viewers in a visually appealing and easily digestible format.  

By focusing on clarity and engagement, an explainer video production company helps businesses educate customers, drive conversions, and address the following challenges: 

  • Difficulty in conveying intricate or technical concepts 
  • Inability to deliver professional-looking, well-produced videos 
  • Lack of educational content that can answer common customer queries 
  • Weak engagement reflected in low view count, limited watch time, and high bounce rates 
  • Failure to communicate clear branding and value propositions 
  • Difficulties in enhancing conversion, optimization, and online visibility 
  • Issues with adapting content formats to different platforms 

Thanks to their proven effectiveness, explainer videos remain a vital tool for business growth, with nearly 70% of sales professionals stating these outperform other content types in generating conversions. Moreover, 88% of marketers incorporate video formats into their strategies, and the same percentage report that this form of content enhances users’ understanding of services and products. 

Success Story 

The following case study, handpicked by our expert team, showcases how a professional studio can effectively engage audiences with clearly conveyed messaging: 

  • Challenge: Nissan faced hurdles in executing traditional marketing strategies due to social distancing and live-shoot restrictions during the pandemic. The automotive giant aimed to promote its "Safety First" campaign but struggled to find an effective method to reach its audience under the constraints. 
  • Solution:Motiongility created an animated explainer video to effectively relay Nissan’s safety initiatives. It developed a storyboard to ensure a smooth flow of visuals and illustrations aligned with the client's brand image. The agency's animation process focused on maintaining visual appeal and neat transitions to sustain viewers’ attention. A professional voice-over was added to humanize the brand and give the video a distinctive personality. 
  • Results: The final product was a 62-second explainer video animation that successfully captured Nissan’s safety message, as indicated by the increase in the following metrics: 
    • Social ad impressions: 602,384 
    • Video views: 378,587 
    • Clicks to Nissan's website: nearly 1,500 
    • "Safety First" web page views: 7,448 

What do explainer video companies do?

Explainer video companies combine animation, narration, and dynamic visuals to break intricate concepts into understandable messages.  These videos are valuable tools for businesses looking to enhance their marketing, sales, and communication strategies.  

The style of an explainer video can vary depending on the client's needs, ranging from animated characters and motion graphics to live-action and whiteboard animations. Explainer videos help audiences quickly grasp information by simplifying intricate topics, which makes them an essential asset in a rapidly changing digital world. 

The key explainer video services include: 

  • Scriptwriting and storyboarding 
    Developing a clear script and outlining the video's visual flow 
  • Animation and motion graphics 
    Designing custom 2D/3D/whiteboard animations and graphics that align with the brand's identity 
  • Voiceover and sound design 
    Providing professional voiceover artists to narrate the video and integrating sound effects or music to enhance the content's emotional appeal 
  • Video production 
    Producing live-action footage, if needed, and integrating it with other visual components 
  • Video editing 
    Ensuring the videos' engaging flow, smooth transitions, and optimal pacing 
  • Revisions and feedback integration 
    Refining the video according to client feedback and ensuring the final product meets the client’s expectations and goals 
  • Custom branding 
    Incorporating the client’s branding elements like logos, colors, and fonts into the video so it aligns with the overall brand strategy and messaging 
  • Distribution and optimization 
    Offering the video in different formats accessible on various devices to maximize reach and impact via websites, social media, and email campaigns 
  • Analytics and performance tracking 
    Evaluating viewer engagement metrics to gauge the video’s effectiveness 

Success Story 

Demoflick's success story showcases how tailored explainer video services and strategies helped Office Depot more vividly describe its diverse product range:  

  • Challenge: With an extensive catalog of products and services, Office Depot needed a way to educate website visitors and minimize user confusion. It enlisted Demoflick to develop content that would provide detailed product information and improve customer understanding, ultimately increasing conversions. 
  • Solution: Demoflick produced a series of videos emphasizing product benefits and high-value propositions. It also created "How To" guides with step-by-step instructions for navigating the Office Depot website. The explainer videos covered Office Depot’s offerings, such as the Flex Plan, Free Same Day In-Store Pickup, Store Purchasing Cards, Workspace Interiors, and the Order by Number eCommerce feature. 
  • Results: Within 1 year of collaboration, DemoFlick produced over 40 explainer videos for Office Depot, significantly improving consumer knowledge about the client’s products and services. These videos helped strengthen the company's position as an innovative, tech-driven supplier in its market. 

How long does it take to create an explainer video?

Creating an explainer video typically takes between four to eight weeks. This timeline can vary depending on factors such as: 

  • Complexity 
  • Content quality 
  • Client feedback 
  • Number of revisions 

The length of the final output is another factor to consider. Here's a breakdown of the time required to produce the video, depending on its duration: 

  • Basic explainer video (1 to 2 minutes): 4 to 6 weeks 
    The process includes scriptwriting, storyboarding, voiceover recording, animation, final editing, and revisions. 
  • Complex explainer video (2 to 3 minutes and more): >6 weeks 
    This may involve intricate animations, multiple characters, 3D elements, custom illustrations, and extensive revisions. 

How much do explainer video agencies charge for their services?

Explainer video agencies typically charge between $5,000 and $20,000 per project.  

The pricing depends on the explainer video type, duration, topic complexity, and number of revisions. The agency’s reputation and size also affect production fees. For instance, a smaller studio may charge $2,000 to $6,000 per minute for basic 2D animations, while a larger studio's price may start at $5,000 and go as high as $10,000 per minute for a similar output. 

Here’s a general overview of the average pricing per minute, depending on the video type: 

  • 2D animation: $2,000 - $4,000 
  • 2D vector animation: $7,000 - $20,000 
  • 3D animation: $4,000 - $10,000 
  • Traditional animation: $4,000 
  • Cut-out animation: $1,000 
  • Whiteboard animation: $1,000 - $15,000 
  • Live demonstrations: $1,000 - $3,000 
  • Motion graphics: $500 - >$10,000 

The top 50 explainer video agencies on DesignRush charge an average of $89 per hour. 18.5% of these studios are open to projects with a budget under $1,000, making them accessible to smaller businesses and startups. Conversely, 1.4% accept projects with a minimum budget of $50,000, providing businesses with high-end production quality, tailored storytelling, and strategic content that enhances visibility and interaction. 

Why should I hire an explainer video agency?

You should hire an explainer video agency to effectively communicate your message and engage your audience. These specialized agencies can craft clear, compelling, and visually appealing videos that inform, educate, and encourage viewer action. Their expertise in storytelling helps create memorable content that boosts brand recognition and generates conversions. 

Hire an explainer video agency because it: 

  • Understands how to translate information into easily digestible content 
  • Uses professional animation and design to captivate your audience 
  • Optimizes videos for different platforms and audiences 
  • Ensures studio quality production to enhance your brand’s credibility 
  • Helps increase viewer retention with broadcast quality moving content 
  • Provides strategic insights to maximize the impact of your videos 
  • Allows you to focus on your core business while handling your video needs 

Success Story 

The case study chosen by our subject matter experts illustrates the tangible benefits of partnering with an explainer video agency: 

  • Challenge: Stanley Engineered Fastening, a Stanley Black & Decker label, needed an educational explainer video for its complex Electronics Engineered Standards Program within a tight four-week deadline. They approached Kasra Design for this task. 
  • Solution: Kasra Design began with scriptwriting and character design, focusing on the client’s key messages and target audience, including storage businesses, mobile media, computing, and telecom networks. After presenting multiple style options, it developed storyboards to outline the visual direction and provided voice-over samples for the client. With approvals, it swiftly moved through the animation stages to stay on track despite the short timeline. 
  • Results: Kasra Design developed a 2.5D animated video with 3D elements to represent the technical details of the Electronics Engineered Standards Program while maintaining the visual appeal. The high-quality content was completed within the expected 4-week timeframe, showcasing the studio's creative expertise and ability to handle complex topics under tight deadlines. 

How do I choose the best explainer video company for my business?

To choose the best explainer video company for your business, follow these key steps to ensure you get a high-quality output: 

  1. Clarify your objectives 
    Understand what you want to achieve with the explainer video: boost sales, illustrate a concept, or increase brand awareness. 
  2. Define your budget 
    Knowing your budget helps narrow your options, as explainer video companies offer services at various price points. 
  3. Research agencies 
    Find agencies on Google and credible online directories like DesignRush to build a long list of potential partners. 
  4. Read reviews 
    Look for client feedback to assess reliability and work quality. 
  5. Check portfolios 
    Review their portfolios to see if their style matches your brand’s vision. Look for diversity in their work to ensure they can adapt to your specific needs. 
  6. Assess creativity, video quality, and storytelling ability 
    Evaluate the quality of the previous works' animation, voice-over, and overall production. Check if they can craft a compelling narrative that will resonate with your target audience. 
  7. Consider case studies related to your industry 
    See how they have helped similar businesses achieve their goals. An explainer video production company familiar with your sector's norms and audience can create more relevant and impactful content. 
  8. Review technical capabilities 
    Ensure they can offer customization to fit your brand's identity and use the latest technologies for animation and video production. 
  9. Consider post-production support 
    Understand their policy on revisions and edits. Check for additional services like video marketing, distribution, or translation, which can be valuable depending on your requirements. 
  10. Submit requests for proposals (RFPs) and schedule interviews 
    Shortlist up to five explainer video agencies to send an RFP to and meet for an interview. 
  11. Discuss the proposals 
    During the meeting, talk more about the custom proposals you received. This will give you an idea of how the company approaches your needs and whether they understand your vision. 
  12. Evaluate production and collaboration processes 
    Understand their process, from scriptwriting to final delivery, and how they maintain open communication throughout the project. 
  13. Compare rates and value 
    Compare their pricing while considering the value they offer. Sometimes, paying more for a company with a strong reputation and proven results is worth the investment. Check what’s included in the pricing packages to avoid hidden costs. 
  14. Make a decision 
    After gathering all the necessary information, decide based on which company best meets your criteria and offers the best value for your business. 

Need help? Let DesignRush assist in your search for the ideal explainer video company via our Marketplace. Drop us more information about your project, and we'll introduce you to some of the best fitting agencies you can choose from — for free. 

How do I find the best explainer video agency on DesignRush that fits my budget?

To find the best explainer video agency on DesignRush, use our budget and hourly rate filters. Setting the budget parameters at $1,000 to >$50,000 or specifying your preferred hourly pricing allows you to easily narrow your options to fit your financial plan. 

Low Budget: 1k above
Mid Budget: 10k above
High Budget: 50k above

Additionally, our directory allows you to explore detailed agency profiles based on other criteria like location, industry and specialization, client rating, and team size. These filters will help you compare different explainer video companies and choose the one that aligns perfectly with your requirements.

What are the key success metrics of explainer videos?

The key success metrics of explainer videos are: 

  • View count 
    The total number of times the video has been viewed 
  • Watch time 
    The average amount of time viewers spend watching the video 
  • Click-through rate (CTR) 
    The percentage of consumers who click on a call-to-action (CTA) included in the video 
  • Conversion rate 
    The percentage of users who take a desired action after watching the video 
  • Social shares 
    The number of times the video is reposted on social media 

What questions should I ask explainer video agencies before hiring one?

The questions you should ask explainer video agencies before hiring one include: 

Its Relevant Background  

  1. What industries have you worked with? 
  2. Can you provide examples of previous work that is similar to ours? 
  3. Have you worked with companies of our size? 
  4. How do you stay updated with explainer video production's latest trends and technologies? 
  5. What is your team's experience with different animation styles (2D, 3D, whiteboard, etc.)? 
  6. Do you have in-house writers, animators, and voice-over artists? 
  7. What is your approach to project management? 
  8. Can you describe your agency's creative process? 
  9. What is your track record for meeting deadlines and staying within budget? 

Its Services and Processes  

  1. How do you handle scripts that require technical or industry-specific knowledge? 
  2. What services are included in your explainer video package? 
  3. How do you handle scriptwriting and storytelling? 
  4. What is your process for creating storyboards? 
  5. How do you handle voice-over and music selection? 
  6. How many revisions do you allow before additional charges apply? 
  7. What types of animation styles do you offer? 
  8. How do you ensure an explainer video aligns with the branding guidelines? 
  9. Can you provide a breakdown of the production stages? 
  10. Do you offer post-production services like subtitling or localization? 
  11. What is your process for quality control and final approval? 
  12. Do you also work on one-time projects or only for longer-term engagements? 

Relevant to Your Project 

  1. Can you accommodate any unique or custom requirements we might have? 
  2. What information or materials will you need from us to get started? 
  3. How will you ensure the video is optimized for our target audience? 
  4. How will you measure the success of our video once it’s completed? 
  5. Do you offer video distribution and promotion services? 
  6. How do you plan to address any potential challenges or obstacles in our project? 
  7. How do you ensure the video content is accessible and inclusive? 
  8. Who will be the main point of contact for our project? 

What are the best explainer video companies in the US?

The best explainer video companies in the US are: 

  1. Baunfire
    • 4.9 stars on DesignRush (28 reviews) 
    • 5.0 stars on Google (39 reviews) 
    • Top clients: Google, Nike, Arlo, Honda 
  2. Indigo Productions
    • 4.9 stars on DesignRush (17 reviews) 
    • 5.0 stars on Google (244 reviews) 
    • Top clients: Sony Pictures, Salesforce, Hulu, Disney 
  3. Synima 
    • 4.8 stars on DesignRush (7 reviews) 
    • 5.0 stars on Google (7 reviews) 
    • Top clients: Meta, BMW, JPMorgan Chase, Deloitte 
  4. Colormatics 
    • 4.8 stars on DesignRush (8 reviews) 
    • 5.0 stars on Google (9 reviews) 
    • Top clients: Fiverr, Centrum, Budweiser, Providence 
  5. Epipheo 
    • 4.1 stars on Google (9 reviews) 
    • Top clients: Kaiyo, Pyxis, Chargebees, Medly Pharmacy 

About The Author and Expert Reviewer

Jelena Relić has hundreds of top-ranking articles and a lifestyle & culture magazine she calls The MAN. She gained valuable content and SEO experience working at Digital Circle and Neil Sahota, which she now uses to deliver top-quality B2B content at DesignRush, particularly in the creative industry.

Branko Dimitrijević is a multifaceted creative and a recipient of 33 design awards. Throughout his 12-year career, he has delivered over 165 web design projects, showcasing his expertise in website optimization, UI/UX design, logo design, and video animation. He is now dedicating his talent and skills to being one of the creative geniuses at DesignRush.