Discover leading email marketing companies on DesignRush specialized in campaign management, automation, list growth, and deliverability. Find a vetted partner equipped to increase engagement, retention, and long-term business growth.
Organic rankings are determined by five factors: top services, reviews, portfolio, awards/press, and team expertise. Sponsored listings pay for a placement that appears above organic positions. Sponsorship does not affect star ratings or review content - read more on our methodology page.
Muletown Digital offer a holistic approach to web design and digital marketing that delivers both an amazing customer experience, as well as awesome results.We work with small to mid sized businesses throughout Nashville TN and surrounds including Columbia, Franklin and Brentwood, providing solutions to...
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- SEO
- PPC
- Content Marketing
- Digital Marketing
- Email Marketing
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- Location
- Columbia, Tennessee
- Number of Employees
- Under 49
Dream Local Digital is a digital marketing agency headquartered in Rockland, Maine...
Top Services:
- PPC
- Digital Marketing
- Advertising
- SEO
- Social Media Marketing
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- Location
- Rockland, Maine
- Number of Employees
- Under 49
- Average Hourly Rate
- $100/hr
Mad Marketing continues to identify, optimize, and grow various sales channels for its clients. By having an in-depth understanding of the multiple channels available to online stores, Mad Marketing has proven itself to be more than a 1-trick pony. By identifying the low hanging fruit, we can make progress...
Top Services:
- Social Media Marketing
- Content Marketing
- SEO
- PPC
- Email Marketing
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- Location
- New York City, New York
- Number of Employees
- Under 49
- Average Hourly Rate
- $100/hr
- Minimal Budget
- $1,000 - $10,000
The Social Being is an award-winning, leading advertising agency that prides itself on giving continuous attention to our client’s needs and providing excellent client satisfaction by working as a San Antonio internet marketing company. We specialize in WordPress Website Development, SEO and Social Media...
Top Services:
- Social Media Marketing
- PPC
- Digital Marketing
- SEO
- Email Marketing
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- Location
- San Antonio, Texas
- Number of Employees
- Under 49
- Average Hourly Rate
- $195/hr
- Minimal Budget
- $1,000 - $10,000
Zephi is a customer focused marketing agency that helps businesses of every size grow by delivering creative and tailor-made marketing solutions. We develop future-proof strategies and solutions to grow with your business. Whatever your requirements, large or small, Zephi can offer you the perfect solution...
Top Services:
- SEO
- Content Marketing
- Digital Marketing
- Social Media Marketing
- Email Marketing
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- Location
- Rugeley, United Kingdom
- Number of Employees
- Under 49
- Average Hourly Rate
- $48/hr
- Minimal Budget
- Under $1,000
SkyeLine Studio is a full-service digital marketing firm specializing in website design, writing, local SEO, social media, email marketing, food photography, branding, graphic design & logos...
Top Services:
- Web Design
- WordPress Website Design
- SEO
- Digital Services
- Email Marketing
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- Location
- Wolcott, Connecticut
- Number of Employees
- Under 49
- Average Hourly Rate
- $129/hr
- Minimal Budget
- $1,000 - $10,000
We help owner-operated tourism businesses turn lookers into bookers by building and online experience that builds traveler trust and supports more direct bookings...
Top Services:
- Digital Strategy
- WordPress Website Design
- Web Design
- Web Development
- Email Marketing
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- Location
- Naples, Florida
- Number of Employees
- Under 49
- Average Hourly Rate
- $145/hr
- Minimal Budget
- $1,000 - $10,000
Our goal is to make our clients' work easier by doing the behind the scenes seo, tech and marketing that makes their businesses shine...
Top Services:
- Web Development
- Web Design
- WordPress Website Design
- SEO
- Email Marketing
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- Location
- Baltimore, Maryland
- Number of Employees
- Under 49
- Average Hourly Rate
- $125/hr
- Minimal Budget
- Under $1,000
Thrive Web Designs is a professional web design firm located in Boise, Idaho...
Top Services:
- Social Media Marketing
- SEO
- Digital Marketing
- Web Design
- Web Development
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- Location
- Boise, Idaho
- Number of Employees
- Under 49
- Average Hourly Rate
- $100/hr
Gray Area is a premier full-service marketing & branding agency specializing in emerging industries...
Top Services:
- Social Media Marketing
- Video Marketing
- Content Marketing
- Digital Marketing
- Email Marketing
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- Location
- Los Angeles, California
- Number of Employees
- Under 49
- Minimal Budget
- $50,000 & Up
A content marketing agency for humans by humans. We build resilient growth for mission-driven brands and nonprofits...
Top Services:
- Digital Marketing
- Social Media Marketing
- SEO
- Content Marketing
- Email Marketing
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- Location
- London, United Kingdom
- Number of Employees
- Under 49
- Average Hourly Rate
- $125/hr
- Minimal Budget
- $1,000 - $10,000
Our team of design and advertising professionals specialize in web development, ecommerce, branding, SEO, PPC, social media, email marketing, analytics consulting, market research, competitor analysis and more. Contact us for a free consultation...
Top Services:
- Graphic Design
- Logo Design
- Digital Marketing
- SEO
- PPC
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- Location
- Greensboro, North Carolina
- Number of Employees
- Under 49
- Average Hourly Rate
- $100/hr
- Minimal Budget
- $1,000 - $10,000
AJ Marketing is leading marketing & advertising agency. AJ Marketing's mission is to help international companies to succeed in Asia...
Top Services:
- Social Media Marketing
- Branding
- Logo Design
- Web Design
- SEO
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- Location
- Singapore, Singapore
- Number of Employees
- 100 - 249
- Average Hourly Rate
- $30/hr
- Minimal Budget
- $1,000 - $10,000
Bauer Entertainment Marketing is a full-service agency providing strategic consulting & campaign management. We provide marketing that delivers more fans, sales, and profit for sports, music, & entertainment companies.We are industry leaders in removing barriers & capturing opportunities for growth...
Top Services:
- SEO
- Media Buying
- Social Media Marketing
- Digital Marketing
- Email Marketing
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- Location
- Nashville, Tennessee
- Number of Employees
- Under 49
- Average Hourly Rate
- $125/hr
- Minimal Budget
- Under $1,000
Data-Driven Digital Marketing Solutions for Small Businesses and Nonprofit Organizations...
Top Services:
- Digital Marketing
- SEO
- Social Media Marketing
- Reputation Management
- PPC
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- Location
- Miami, Florida
- Number of Employees
- Under 49
- Average Hourly Rate
- $60/hr
- Minimal Budget
- Under $1,000
As a digital marketing agency in the creative hub of the Jewellery Quarter, Birmingham, were a perfect blend of the right people in the right place. Were a team of individual experts and ideas, mixing together to make something more powerful. Are you ready to join us on that journey?...
Top Services:
- SEO
- Advertising
- eCommerce
- Digital Marketing
- Email Marketing
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- Location
- Birmingham, United Kingdom
- Number of Employees
- Under 49
IDX is a global digital communications and performance agency combining storytelling, technology and data to help brands communicate clearly, build trust, and drive measurable growth...
Top Services:
- SEO
- Digital Marketing
- Social Media Marketing
- Content Marketing
- Email Marketing
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- Location
- London, United Kingdom
- Number of Employees
- 500 - 999
- Average Hourly Rate
- $250/hr
- Minimal Budget
- $10,000 - $25,000
Evolving Digital is a boutique digital marketing agency that sees every digital touchpoint as an opportunity to strengthen the relationship brands' have with their consumers. Offering SEO, SEM, Content Marketing, Web 3.0 Services, Digital Transformation, Web Design and much more...
Top Services:
- SEO
- Content Marketing
- CRO
- Digital Marketing
- Email Marketing
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- Location
- Bondi Junction, Australia
- Number of Employees
- Under 49
- Average Hourly Rate
- $200/hr
- Minimal Budget
- $1,000 - $10,000
Our mission is to deliver exceptional return on investment for our clients, through agile, data-driven and creative digital marketing campaigns, helping their businesses grow online...
Top Services:
- Content Marketing
- Creative Services
- Digital Marketing
- Digital Services
- Design Services
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- Location
- Leeds, United Kingdom
- Number of Employees
- Under 49
- Average Hourly Rate
- $100/hr
- Minimal Budget
- $1,000 - $10,000
SEO Hermit is one of the top search engine optimization companies on the web, providing expert services for companies of all sizes...
Top Services:
- Web Design
- Web Development
- SEO
- Digital Marketing
- eCommerce
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- Location
- Mesa, Arizona
- Number of Employees
- Under 49
Balefire Marketing + Advertising is a full-line integrated marketing agency based in Wichita, KS with decades of combined experience across all verticals. Their digital marketing services include responsive web design, email marketing, SEO, pay-per-click advertising, and remarketing. We also provide graphic...
Top Services:
- PPC
- Logo Design
- Web Design
- Digital Marketing
- SEO
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- Location
- Wichita, Kansas
- Number of Employees
- Under 49
Cube Creative Design works with small business and private schools to create videos, search engine optimized websites, and digital marketing plans including content marketing...
Top Services:
- SEO
- Web Design
- Reputation Management
- Digital Marketing
- PPC
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- Location
- Asheville, North Carolina
- Number of Employees
- Under 49
- Average Hourly Rate
- $150/hr
- Minimal Budget
- $1,000 - $10,000
Fruition is your premier digital growth agency, committed to excellence in web design, web development and beyond. We offer optimized services for open-source platforms like Drupal & WordPress, extensive SEO/PPC expertise and unbeatable email marketing & social media campaigns...
Top Services:
- PPC
- Social Media Marketing
- Digital Marketing
- SEO
- Email Marketing
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- Location
- Denver, Colorado
- Number of Employees
- Under 49
- Average Hourly Rate
- $100/hr
- Minimal Budget
- $1,000 - $10,000
IntlTech is a Toronto-based digital marketing agency that specializes in transforming businesses through the power of technology. Our comprehensive services cover all aspects, from global and local SEO optimization to PPC campaigns, SMM management and FB&Insta ads setup — plus professional website...
Top Services:
- SEO
- Social Media Marketing
- CRO
- Content Marketing
- Email Marketing
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- Location
- Mississauga, Canada
- Number of Employees
- Under 49
- Average Hourly Rate
- $49/hr
- Minimal Budget
- $1,000 - $10,000
We drive demand for impactful B2B solutions, equipping Software, Logistics, and Technology firms to succeed in the US, EU, and Latin America. As a Diamond Partner of HubSpot, we are dedicated to helping purpose-driven companies reach their full potential...
Top Services:
- SEO
- Digital Marketing
- Content Marketing
- CRO
- Email Marketing
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- Location
- Pompano Beach, Florida
- Number of Employees
- Under 49
- Average Hourly Rate
- $99/hr
- Minimal Budget
- $1,000 - $10,000
Elevate partners with clients to build and reinforce their brand, utilizing strategic communications that foster growth and longevity...
Top Services:
- Advertising
- Social Media Marketing
- Digital Marketing
- Content Marketing
- Email Marketing
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- Location
- Brisbane, Australia
- Number of Employees
- Under 49
- Average Hourly Rate
- $199/hr
- Minimal Budget
- $1,000 - $10,000
At Web Tech Fusion, we're passionate about helping organizations reach their potential. We turn growth goals into reality with exclusive partnerships and tailored digital strategies! As a partner, our success is measured by yours: Your wins are ours too. Let's work together to transform your organization and...
Top Services:
- SEO
- Digital Marketing
- PPC
- Social Media Marketing
- Email Marketing
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- Location
- Midlothian, Virginia
- Number of Employees
- Under 49
- Average Hourly Rate
- $149/hr
- Minimal Budget
- $1,000 - $10,000
Tegan Digital is a Addison, Texas-based digital marketing agency that has earned recognition for creativity in the industry. They offer an array of web design and development services to partners ranging from small startups all the way up to major Fortune 100 enterprises. By building engaging digital...
Top Services:
- Branding
- Digital Marketing
- Print Design
- Video Production
- Email Marketing
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- Location
- Addison, Texas
- Number of Employees
- Under 49
- Average Hourly Rate
- $199/hr
- Minimal Budget
- $25,000 - $50,000
At RSO Consulting, we are passionate about helping businesses of all shapes and sizes reach their ambitions in the digital world. Our team specializes in providing cutting-edge data-driven solutions such as search engine optimization (SEO), paid search management, social media optimization, and web analytics...
Top Services:
- SEO
- CRO
- Digital Marketing
- Social Media Marketing
- Email Marketing
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- Location
- San Francisco, California
- Number of Employees
- Under 49
- Average Hourly Rate
- $149/hr
- Minimal Budget
- $10,000 - $25,000
Founded in 2009, Tack Media is a digital agency with an impressive portfolio of clients ranging from enterprise organizations to ambitious startups. From our West Coast home base in Los Angeles, we have expanded across the United States and remain committed to learning more and growing even bigger. With this...
Top Services:
- SEO
- Social Media Marketing
- PPC
- Content Marketing
- Email Marketing
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- Location
- Los Angeles, California
- Number of Employees
- Under 49
- Average Hourly Rate
- $99/hr
- Minimal Budget
- $1,000 - $10,000
CEEK Marketing is a full-service digital agency specializing in marketing strategies for brands across multiple verticals. CEEK has four core teams that work with clients across the globe: Strategy, Execution, Growth, and Insights. Together, we have an end-to-end digital marketing solution for brands that...
Top Services:
- SEO
- Digital Marketing
- PPC
- Social Media Marketing
- Content Marketing
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- Location
- Victoria, London, United Kingdom
- Number of Employees
- Under 49
- Average Hourly Rate
- $199/hr
- Minimal Budget
- $1,000 - $10,000
Designer Websites is the perfect one-stop shop for businesses looking to get their online presence off the ground. Our expert team of developers, designers and marketing specialists can create a bespoke website or software solution with an accompanying competitive strategy—all designed specifically to give...
Top Services:
- CRO
- Digital Marketing
- PPC
- Social Media Marketing
- Email Marketing
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- Location
- Sully, United Kingdom
- Number of Employees
- Under 49
- Average Hourly Rate
- $99/hr
- Minimal Budget
- $1,000 - $10,000
At Innocode, we take pride in enabling the visions of hundreds of companies, entrepreneurs and startups by providing development projects to help solve real-world challenges. Our success isn't just about technology-- it's rooted in our drive to bring dreams into reality...
Top Services:
- Digital Marketing
- SEO
- Social Media Marketing
- Content Marketing
- Email Marketing
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- Location
- Oslo, Norway
- Number of Employees
- 100 - 249
- Average Hourly Rate
- $99/hr
- Minimal Budget
- $25,000 - $50,000
Above Apex is a SaaS link building agency helping B2B SaaS companies grow organic rankings, qualified pipeline & AI search visibility through industry-targeted link building and brand mentions. 3,575+ Links Built238+ Listicle Placements250+ Expert Quotes Published60+ SaaS Clients Services...
Top Services:
- SEO
- Digital Marketing
- Content Marketing
- Media Buying
- Email Marketing
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- Location
- Kazanluk, Bulgaria
- Number of Employees
- Under 49
- Average Hourly Rate
- $59/hr
- Minimal Budget
- $1,000 - $10,000
Swyft is more than your average marketing and PR agency. We provide B2B tech clients with the experience of industry veterans to help them reach new heights in their brand goals. Our extensive international network gives us a global presence unlike any other from right here in Austin. Speed up growth with our...
Top Services:
- Affiliate Marketing
- CRO
- Digital Marketing
- PPC
- Email Marketing
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- Location
- Austin, Texas
- Number of Employees
- Under 49
- Minimal Budget
- $1,000 - $10,000
TEAM LEWIS is a worldwide force in marketing, connecting brands to success with an expansive range of services. With offices on three continents and over 500 specialists ready to help make the most out of any business venture, they inspire ambition while using creativity and technology to achieve amazing...
Top Services:
- PPC
- SEO
- Content Marketing
- Digital Marketing
- Email Marketing
- Show more
- Location
- San Francisco, California
- Number of Employees
- 500 - 999
ONE18MEDIA unlocks greater potential for businesses with an accelerator of data and smart ideas. As a full-service digital marketing agency, we live to craft creative solutions that get results – right away! Our commitment is getting you real return on investment through qualified leads in record time. Are...
Top Services:
- SEO
- Social Media Marketing
- PPC
- Content Marketing
- Email Marketing
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- Location
- Melville, New York
- Number of Employees
- Under 49
- Average Hourly Rate
- $199/hr
- Minimal Budget
- $10,000 - $25,000
Softwired is an all-encompassing digital agency offering services that span the entire web spectrum. Founded in 2006 with a specialty for building websites, Softwired has since evolved to become your go-to solution provider for SEO, marketing and software development. Regardless of what you need help with...
Top Services:
- Digital Marketing
- SEO
- Content Marketing
- PPC
- Email Marketing
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- Location
- Bellingham, Washington
- Number of Employees
- Under 49
- Average Hourly Rate
- $149/hr
- Minimal Budget
- $1,000 - $10,000
Scaledon's team of experts guides clients through the full marketing cycle with 15+ years of experience. From strategic planning to data management and reporting, our services cover every aspect needed for a successful campaign - including PPC, SEO, email initiatives and creative content/designs...
Top Services:
- PPC
- Digital Marketing
- SEO
- Content Marketing
- Email Marketing
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- Location
- Portsmouth, New Hampshire
- Number of Employees
- Under 49
- Minimal Budget
- $1,000 - $10,000
Digital commerce agency Coderapper focuses on growth and has locations in the US, Canada, and India. For meaningful customer experiences, we combine data-driven design, specialized development, and targeted growth strategy...
Top Services:
- Web Design
- Mobile App Development
- eCommerce Development
- UI/UX Design
- Email Marketing
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- Location
- Sunnyvale, California
- Number of Employees
- Under 49
- Average Hourly Rate
- $99/hr
- Minimal Budget
- $25,000 - $50,000
At Hypersonic, we prioritize customer-focused marketing as a full-service digital agency. Our no-nonsense approach delivers tangible results. Our mission is to cultivate mutually beneficial and lasting partnerships with organizations aligned with our values...
Top Services:
- PPC
- SEO
- Digital Marketing
- Content Marketing
- Email Marketing
- Show more
- Location
- Milwaukee, Wisconsin
- Number of Employees
- Under 49
- Average Hourly Rate
- $149/hr
- Minimal Budget
- $1,000 - $10,000
Nexomos is a unique digital marketing agency that offers creative and cutting-edge solutions for established leaders, entrepreneurs, and start ups alike. We’ll help you develop an exciting identity with logo design and brand development while creating compelling content to drive engagements. Plus our social...
Top Services:
- SEO
- Social Media Marketing
- Content Marketing
- Digital Marketing
- Email Marketing
- Show more
- Location
- Dublin, Ireland
- Number of Employees
- Under 49
- Average Hourly Rate
- $25/hr
- Minimal Budget
- $1,000 - $10,000
Easton Design is the ideal partner for small to mid-sized businesses looking to take their digital presence up a notch. With expert teams in Iowa City and Cedar Rapids, our services are wide-ranging - from social media management/marketing and video production, all the way through search engine optimization...
Top Services:
- Social Media Marketing
- PPC
- SEO
- Digital Marketing
- Email Marketing
- Show more
- Location
- Iowa City, Iowa
- Number of Employees
- Under 49
- Average Hourly Rate
- $99/hr
- Minimal Budget
- $1,000 - $10,000
BMP Digital Agency is a digital marketing company that offers a wide variety of services, including digital strategies, developments (Websites, Ecommerce's, Landing Pages, Mobile Apps), Digital Campaigns (Google Ads, Facebook Ads, LinkedIn Ads, and others), Social Media, Blogs, Email marketing, Design (Online...
Top Services:
- Web Development
- Creative Services
- Digital Marketing
- Social Media Marketing
- SEO
- Show more
- Location
- Miami, Florida
- Number of Employees
- Under 49
- Minimal Budget
- Under $1,000
We, at XYZ Advantage, are an international group of performance marketing specialists who live all over the globe. As a top-rated performance marketing agency, we scale your revenue faster with custom marketing strategy, channel expertise, and execution specialists. Our clients count on us to grow...
Top Services:
- PPC
- SEO
- CRO
- Content Marketing
- Email Marketing
- Show more
- Location
- Lakewood, Colorado
- Number of Employees
- Under 49
- Minimal Budget
- $1,000 - $10,000
German online marketing company for better performance and 360-degree digital brand marketing...
Top Services:
- PPC
- SEO
- Digital Marketing
- Content Marketing
- Email Marketing
- Show more
- Location
- Stuttgart, Germany
- Number of Employees
- Under 49
- Average Hourly Rate
- $149/hr
- Minimal Budget
- $1,000 - $10,000
At Desert Dog Marketing, we are a digital marketing company based in Dubai but serving clients worldwide. Our mission is to help businesses tap into their full potential and grow in the right direction...
Top Services:
- SEO
- Content Marketing
- Social Media Marketing
- PPC
- Digital Marketing
- Show more
- Location
- Dubai, United Arab Emirates
- Number of Employees
- Under 49
Our area of expertise is integrated marketing with fantastic offline and online creative...
Top Services:
- Package Design
- UI/UX Design
- Web Design
- Web Development
- Email Marketing
- Show more
- Location
- Oakland, California
- Number of Employees
- Under 49
- Average Hourly Rate
- $149/hr
Katnip Marketing specializes on high-quality work from seasoned individuals. We will provide you the attention and personal care you need, as well as the results you require, at a reasonable price. That is how we have beaten the large agencies and delivered genuine results for our clients for over a decade...
Top Services:
- SEO
- Web Design
- Social Media Marketing
- Advertising
- Email Marketing
- Show more
- Location
- Bridgeport, Connecticut
- Number of Employees
- Under 49
- Average Hourly Rate
- $200/hr
- Minimal Budget
- $1,000 - $10,000
QeRetail is a group of enthusiastic Software Developers, Web Designers, and Digital Marketers. We provide eCommerce website design and development in addition to eCommerce search engine optimization services. The experience of Ecommerce Design & Development of over 3000+ eStores has also helped us engage you...
Top Services:
- eCommerce Development
- Package Design
- Product Design
- PPC
- Email Marketing
- Show more
- Location
- Woodland, California
- Number of Employees
- 100 - 249
- Average Hourly Rate
- $28/hr
- Minimal Budget
- $1,000 - $10,000
Email Marketing Specializations
Services Related to Email Marketing
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Frequently Asked Questions Email Marketing Companies
What services do email marketing agencies provide?
They offer a suite of services that help businesses engage audiences, drive conversions, and measure email marketing campaign performance.
- Email marketing strategy and planning: Developing end-to-end email strategies, from audience targeting and segmentation to campaign calendars and lifecycle planning (e.g., welcome series, promotional campaigns, re-engagement flows)
- Email campaign creation and management: Designing email templates, writing copy and subject lines, and setting up campaigns with proper personalization. According to Litmus, newsletters remain one of the most common email types, used by about 68% of marketing teams in email programs, making it a staple service for many email marketing firms.
- Marketing automation: Around 50-71% of businesses use drip sequences, triggers, and customer journeys. Email marketing firms help set up and optimize these workflows for better engagement and efficiency.
- List growth and segmentation: Splitting lists by behavior, purchase history, or demographics is critical for relevance. Segmented campaigns can generate up to 760% more revenue than non-segmented campaigns, according to NPD Group.
- Deliverability and inbox optimization: Monitoring sender reputation, spam filters, and domain authentication (e.g., SPF, DKIM) to improve inbox placement, by reducing bounce rates and helping more emails actually reach subscribers.
- A/B testing: Running A/B tests on subject lines, content blocks, layout, and send timing to boost engagement metrics like open rates, CTR, and conversions. Agencies test multiple email template variations through A/B testing.
- Analytics and reporting: Providing dashboards and insights on open rates, click-through rates (CTR), conversion rates, and revenue attribution help clients measure ROI and refine future campaigns.
When should I hire this agency?
Hire an email marketing agency when your internal efforts aren't delivering the results you need, and you need to boost performance, save time, and improve ROI. Many small business owners begin with a free plan and basic campaigns, but hire an agency once email becomes a core revenue channel.
More specifically, you should hire an email marketing firm when:
- Your key email metrics, such as open rates, are significantly below 30-40%, or your click rates are under 2%.
- ROI from email is lower than expected compared with channel standards; the average ROI is around 3600-3800% (about $36-$38 return for every $1 spent).
- The internal team is stretched thin or inexperienced.
- You lack advanced capabilities like email marketing automation, segmentation, or personalization.
- You're currently using a free plan from your email platform, and you've hit subscriber limits, maxed out monthly send caps, and lack advanced automation features.
- You want measurable revenue growth.
How much do email marketing companies charge for their services?
The cost varies widely, depending on experience level, services included, list size, and campaign complexity. Email marketing firms usually charge $15 to $300 per hour, depending on the agency's expertise and location.
- Basic to mid-level agency: $1,000-$3,000/month for smaller businesses or limited campaigns.
- Standard full-service range: $2,500-$10,000+/month for ongoing work, including strategy, email automation, and reporting.
- Specialized email marketing services: $1,500-$3,000/month for 2-3 campaigns or $5,000- $15,000/month for enterprise-level management.
- High-end retainers can exceed $10,000/month when they include advanced segmentation, data integrations, or multi-channel automation.
Per Email or Per Project
- Per email: Roughly $250-$700 per campaign/email created.
- Per project: Starting around $1,000+ for a defined one-time engagement.
While free plans allow businesses to start email marketing at no cost, they typically limit the number of contacts, automation, and advanced analytics. Agencies, by contrast, focus on revenue optimization, making them a growth investment rather than a cost.
What should I look for when hiring an agency?
When choosing an email marketing firm, focus on measurable performance, strategic capability, and transparency. Here are the key criteria to consider:
- Demonstrated performance results
Top email marketing agencies will show measurable outcomes, so look for case studies that include revenue lifts, conversion improvements, or ROI figures. Email marketing typically delivers $36 in revenue for every $1 spent, so agencies should tie results to actual financial impact. - Baseline benchmarks and gap analysis
Email marketing companies should compare your performance to current benchmarks and explain how they plan to improve your metrics. - Segmentation and personalization expertise
Segmented campaigns can see up to 760% more revenue than non-segmented ones, and personalized subject lines can boost open rates significantly. Look for clear segmentation strategies aligned with buyer behavior. - Automation and lifecycle strategy
Automated flows such as welcome series, cart abandonment, and post-purchase messaging are proven winners: automated email campaigns often outperform basic sends with higher opens and conversions. Choose an agency that builds and optimizes automation workflows. - Data-driven measurement and reporting
A B2B email marketing agency should establish KPIs, including conversion rate, revenue per recipient, and list growth, and report them regularly. Avoid vendors that focus only on vanity metrics like opens without linking to business outcomes. - Testing and optimization process
Continuous A/B testing should be part of their execution plan, as it's essential for growth over time. - Technical and platform expertise
Ensure the agency knows your email platform, be it Constant Contact, Klaviyo, Mailchimp, or HubSpot, and fundamentals like deliverability, authentication, compliance, and list hygiene. - Transparent scope and pricing
Know what email marketing services are included and what costs extra before you sign. Clear deliverables, timelines, and reporting expectations avoid surprises later.
What factors affect an email marketing firm’s pricing?
Email marketing company prices are influenced primarily by:
- List size and email volume
- Email marketing service and automation complexity
- Agency experience and reputation
- Frequency of campaigns
- Email marketing tools and integrations used
- Billing model and team composition
If a business is still operating on a free plan, agency costs may initially include email marketing platform migration, list restructuring, or automation setup, which can increase onboarding pricing.
By understanding these factors, businesses can better compare proposals and choose an agency whose pricing matches the value and outcomes they expect.
Latest Trends Related to Email Marketing
