Searching for a credible B2B PPC agency to drive high-quality leads and conversions to your business? Browse our list of top B2B PPC companies, verified via a range of services, awards and recognitions, portfolios, industry reputation, pricing, and client reviews. Use our filters to refine your search by location, pricing, team size, and other criteria.
We have compiled this list of top 10 B2B PPC agencies after analysing the case studies, services, pricing, and team expertise of over 1,000 companies. Explore each agency’s specialization and success stories to commence your search.
The Number 1 B2B PPC Agency as Selected by DesignRush Is...
Notable clients: Congruity360, Zoominfo, Sendoso, Chili Piper, New Relic
Directive is a B2B PPC agency specializing in high-performance paid media strategies that drive qualified traffic and revenue. The company uses deep audience targeting, total addressable market (TAM) modeling, data-backed ad spend allocation, and continuous optimization to maximize pipeline growth. Through its expertise in paid search, account-based marketing (ABM), and retargeting tactics, it helps businesses reduce ad spend waste and capture high-intent buyers. Directive invests $2.2 million annually in research and development, testing all marketing tactics before endorsing them to clients.
Directive Success Story
Challenge: Software company Congruity360 struggled to maintain a steady pipeline from organic traffic alone, as its website had low conversion rates. It needed a comprehensive strategy to grow leads and meet its goal of 150 booked meetings within one business year.
Solution: Directive revamped Congruity360's site architecture for better conversion and launched paid media campaigns, including LinkedIn Conversation Ads. The B2B PPC company expanded the site’s resource center with JTBD (Jobs to Be Done)-targeted content and used specific personas for both organic and paid campaigns.
Results: The paid strategy and specialized content led to a 50% increase in organic leads year-over-year (YoY), an 83% reduction in cost per sales qualified lead (SQL), and a 75% increase in SQLs. The campaigns also exceeded the original lead generation goals by nearly 500%.
B2B PPC agency TripleDart caters primarily to SaaS companies, helping them drive pipeline growth and maximize ROI. Its suite of services includes paid search, pad social, ad creative, landing pages optimization, conversion tracking and reporting, competitor analysis, and campaign strategy and management. The agency has a proven track record of delivering 3x revenue for every dollar spent on ads and generating over 100,000 SQLs for SaaS clients. Its team of 50+ paid media specialists and marketing experts uses tested playbooks to optimize and scale campaigns effectively, with their specialty extending to Google, LinkedIn, and Meta ads.
TripleDart Success Story
Challenge: Media asset management company ImageKit struggled with high customer acquisition costs, with its cost per SQL (CPSQL) standing at $1,500, which the company sought to reduce. It also faced low conversion rates due to poor quality leads and outdated account structures that were driving up costs and limiting campaign effectiveness.
Solution: Improving the client's CPSQL, SAL (sales accepted lead), and MQL (marketing qualified leads) was central to TripleDart's strategy, with priority on account hygiene, addressing structural issues, and optimizing ad spend. The B2B PPC agency also expanded ImageKit’s focus to new customer categories and refined lead quality by targeting higher-value prospects while minimizing wasted spend on irrelevant leads.
Results: ImageKit successfully reduced its CPSQL from $1,500 to $900. The client’s SAL also saw a 40% improvement as more high-quality leads entered the sales pipeline. The campaign also generated 20 new MQLs through the category expansion.
NinjaPromo helps businesses amplify their reach and boost ROI through expertly managed pay-per-click campaigns. Specializing in a B2B PPC, its portfolio covers keyword research, campaign management, search and social advertising, display advertising, and content creation. With a focus on targeting qualified leads and optimizing ad spend, NinjaPromo uses multiple platforms like Google, LinkedIn, and Facebook to capture leads and drive conversions. Its team ensures every campaign is finely tuned to maximize return on ad spend (ROAS) and achieve set objectives.
NinjaPromo Success Story
Challenge: Insurtech company DiscoverMarket needed to improve lead generation and conversion rates across its hospitality segment. The company tasked NinjaPromo with creating a new landing page, PPC campaign, and CRO strategies to boost conversions from online ads.
Solution: NinjaPromo developed a comprehensive strategy covering PPC campaign management, landing page design, and CRO techniques. The team used Google and LinkedIn ads to target key stakeholders in the hospitality industry. The landing page was also enriched with clear calls-to-action and trust-building elements like customer stories and service benefits.
Results: The PPC campaign resulted in 1,226 clicks and 41 conversions, with a cost per click of $1.33. The landing page saw a 3.34% conversion, while the CRO adjustments led to a 12% conversion rate on the “Request a Demo” form. Mobile traffic conversions also improved by 18%.
Hey Digital aims to drive pipeline growth and maximize monthly recurring revenue (MRR) for SaaS companies. Empowered by a team of seasoned PPC experts, it delivers high-converting paid search and social campaigns across multiple platforms, including Google, Bing, LinkedIn, and Facebook, ensuring targeted reach and optimized ad spend. To amplify the campaign’s impact, Hey Digital conducts A/B testing and targets new audience segments to generate qualified traffic. The agency has collaborated with over 120 clients from different verticals, helping them drive higher ROAS.
Hey Digital Success Story
Challenge: Lokalise, a cloud-based localization business, struggled to increase trial signups through paid media despite leveraging Google ads and organic channels. The company sought a PPC partner to scale its paid campaigns, aiming to grow trial conversions and keep a low cost per trial.
Solution: Hey Digital revamped Lokalise's PPC strategy using custom ad creatives, manual bid management, and campaign restructuring. The B2B PPC agency deployed targeted bidding strategies on Google Ads, restructured existing Facebook Ads for higher trial conversions, and capitalized on Bing's lower CPC for cost-effective reach. It also implemented a negative keyword strategy and conversion tracking fixes to boost overall performance.
Results: The consolidated efforts led to a 250% growth in trial signups. Google trials grew by 229%, and Facebook and Bing cost per acquisition (CPA) decreased by 90% and 21%, respectively, with trial volume registering a considerable surge on all platforms.
Notable clients: Kadence International, Open Banking, ENABLIT, Exasol, Telefonica
Clarity Performance focuses on paid search, social, and display campaigns, using platforms like Google Ads and LinkedIn for targeted lead generation. With a strong emphasis on quality over quantity, the agency aligns its strategies with buyer intent and account-based marketing (ABM) campaigns. For greater visibility, it grants each client access to a dedicated dashboard for viewing real-time data insights data from Google Analytics, Search Console, Google Ads, and other marketing automation tools.
Clarity Performance Success Story
Challenge: Kadence International struggled with low search engine rankings and limited lead generation. Despite its strong industry presence, its website wasn’t attracting enough traffic, and the user experience (UX) was not optimized for conversions.
Solution: After a thorough research and data analysis, Clarity Performance devised targeted paid and SEO strategies to capture qualified leads. The company launched paid search and social ads, made UX improvements, and implemented on-page and technical SEO tactics to enhance lead qualification and website performance.
Results: The integrated strategy drove a 2,209% increase in search rankings and a 775% increase in lead generation. Meanwhile, improvements to the website's UX, combined with the SEO and PPC strategies, contributed to over £1.5 million in the client's sales pipeline.
Notable clients: OpsGuru, Bow River Hearing, InterClean, Bright Wire, Carbon60
Konstruct Digital is on a mission to help businesses generate qualified leads while maximizing return on ad spend (ROAS). The B2B PPC agency provides expertise in complex B2B sales cycles and increasing qualified lead volumes, with a focus on paid search, social media, and display advertising. Its team uses in-depth keyword research, advanced targeting, and ROAS-centered optimization tactics to improve conversion rates and drive high-quality traffic.
Konstruct Digital Success Story
Challenge: Cloud consulting company OpsGuru was ambitious to become a dominant player in its highly competitive niche. The company's key objective was to find a team that understands its technical services and can devise paid campaigns to make it agile enough to compete against major competitors like AWS and Google Cloud.
Solution: Konstruct Digital’s efforts were centered on optimizing Google Ads campaigns by refining keyword targeting, improving ad copy, and adjusting campaign settings to maximize return on ad spend. The PPC tactics were intended to ensure OpsGuru’s budget was directed toward the most lucrative opportunities while avoiding outdated or irrelevant search terms.
Results: Konstruct Digital’s strategies led to a 219% rise in form submissions, a 1,113% increase in website discoverability on Google, and a 21.45% decrease in cost per click (CPC) for Google Ads. Notably, OpsGuru acquired more than 1,900 new LinkedIn followers within one year.
Notable clients: Harris Insights and Analytics, Marriott, The New York Times, Airbnb, Adobe
Go Fish Digital is a B2B PPC agency offering expertise in Google Ads, Bing Ads, Performance Max, eCommerce display advertising, and paid social strategies. Its portfolio extends to PPC ad design and landing page development services intended to maximize visibility, conversions, and ROI. The company combines in-depth market research, competitive analysis, and retargeting to create effective, data-driven campaigns that maximize ROAS.
Go Fish Digital Success Story
Challenge: Harris Insights and Analytics wanted to increase brand awareness and stimulate warm lead generation. The company competed in a highly saturated market, so boosting its visibility was the biggest challenge.
Solution: Go Fish Digital devised an SEM strategy focused on data-driven research, competitor analysis, and market trends. Using a test-spend approach, the agency maximized the budget efficiency and identified the highest-performing channels. Go Fish Digital continuously refined campaigns, focusing on Google Ads and other key PPC platforms to drive maximum ROI.
Results: The strategy delivered a 100% ROI within the first 60 days. Over the next six months, the client achieved a 260% return on ad spend (ROAS), generated $220,000 in revenue, and tripled its conversion rates.
Notable clients: MyFlyRight, Rare Carat, Nebeus, Maison 21G, 4over4
B2B PPC agency Netrocket helps businesses attract high-quality leads through Google Ads, strategic keyword targeting, and audience segmentation. Its flagship PPC portfolio extends to A/B testing, geotargeting, and real-time campaign adjustments. The team monitors campaigns in real-time, making strategic adjustments to ensure optimal performance and maximize profitability.
Netrocket Success Story
Challenge: A business expansion services company in Ukraine tried running Google Ads campaigns, but within two months, it generated only 63 conversions at a high cost per lead. The ad performance was further affected by the high industry competition and a lack of proper keyword targeting.
Solution: To increase the client's leads while reducing acquisition costs, Netrocket launched highly targeted search campaigns and implemented a nuanced bidding strategy. The company optimized ads with precision targeting, responsive formats, and competitive campaigns while rigorously testing landing pages with different lead magnets. It also deployed Smart Campaigns to maximize cost efficiency.
Results: The campaigns achieved significant results — conversions increased 5.5 times, generating 348 leads in just two months. The cost per conversion dropped from 545 UAH to 167 UAH, more than doubling the client’s budget efficiency.
Notable clients: Chelsea Football Club, Canon, NTT Data, Henkely, Kartago.hu
Advant Technology is a global B2B PPC agency focused on demand generation for tech companies. Using a data-driven, audience-first approach, it excels at precision targeting and advanced bidding strategies. Its expert team uses real-time analytics to optimize Google Ads, programmatic displays, video, and social advertising campaigns. The agency has managed over 364 campaigns for clients in 61 countries.
Advant Technology Success Story
Challenge: Chelsea Football Club (Chelsea FC) faced a slowdown in sales for its corporate hospitality packages, which offer exclusive matchday experiences. The club previously relied on outdoor advertising to promote the packages, but as the approach was underperforming, it sought a cost-effective solution to reach B2B clients and maximize the advertising budget.
Solution: Advant Technology implemented a B2B lead generation strategy using display banners. The agency focused on geo-location and IP address database targeting to reach the relevant audience. In the retargeting phase, the B2B PPC company focused on visitors who had interacted with Chelsea’s website but had not converted yet.
Results: The campaign recorded over 1.1 million impressions, with a click-through rate of 0.17%, surpassing the industry standard of 0.1%. The conversion rate also exceeded expectations, delivering 150% above forecast.
Powered by Search propels SaaS businesses’ MRR through data-driven, results-focused strategies. The agency uses an omnichannel approach, spanning paid media campaigns across Google, LinkedIn, and Facebook to capture leads and drive conversions. Powered by Search’s core philosophy revolves around reducing inefficiencies in ad spend while maximizing ROI. Its methodology promises tangible results in 90 days or less, with clear forecasting and scalable strategies that ensure predictable revenue growth.
Powered by Search Success Story
Challenge: ThreatX, a cybersecurity SaaS company, struggled to scale inbound leads from paid media and generate reliable opportunities, making it tough to justify its marketing spend. The company's existing strategies proved non-lucrative, yielding only 1-2 inbound demo requests per month.
Solution: Using the Predictable Growth Model, Powered by Search implemented a data-driven, omnichannel marketing system focused on paid and organic search to stimulate inbound demo requests. The B2B PPC company launched Google Search and LinkedIn ads. It also optimized the user journey with tailored content and SEO.
Results: ThreatX saw a 1200% increase in paid media opportunities and a 44x growth in SQL volume, creating a predictable, scalable pipeline that contributed to considerable revenue growth.
Every PPC agency featured on DesignRush is evaluated for campaign expertise, industry experience, performance quality, and verified client feedback. Some featured placements may be paid.
Since 2016, Anchor Points has crafted digital solutions that inspire and perform. We specialize in Website Development, Digital Marketing, Drupal, WordPress, and Custom Web Apps, blending creativity and strategy to drive results...
Location
New York City, New York
Number of Employees
Under 49
Average Hourly Rate
$50/hr
Minimal Budget
$1,000 - $10,000
Portfolios Count
8 Projects Listed
Anchor Points Services
Web Development
Web Design
eCommerce Development
WordPress Website Design
UI/UX Design
Software Development
Mobile App Development
Staff Augmentation
DevOps Consulting
Digital Marketing
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
CarePoint Solutions
Urban Impact Recycling
AuroraTV
The Deli Magazine
Everycloud
SchoolNova
HorseYard
Best Ticket Printing
Data sourced from the agency's DesignRush profile
Anchor Points Reviews & Testimonials
Deepak Thakur
CEO at Digitize Mark
5.0★
Web Design Review from Deepak Thakur
Anchor Points delivered an exceptional website that perfectly matched our vision. Their team was professional, responsive, and highly skilled, completing the project on time with outstanding quality. The design is modern, user-friendly, and has already received great feedback from our clients. Highly recommended.
Reviews verified by DesignRush and sourced from the agency's profile
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Creating Professionally Crafted Websites for Measurable Outcomes
We are a leading Indianapolis responsive web design company. Since our establishment in 2011, our focus has been on crafting websites for local businesses that yield measurable outcomes. With an impressive tally of over seventy-five five-star client reviews on Google, we proudly hold the highest rating among...
Location
Fishers, Indiana
Number of Employees
Under 49
Average Hourly Rate
$150/hr
Minimal Budget
$10,000 - $25,000
Portfolios Count
5 Projects Listed
Sharp Guys Web Design Services
WordPress Website Design
Web Design
Web Development
eCommerce Development
Digital Marketing
SEO
Content Marketing
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
500 Festival
Kahns Catering
CyncHealth
Horner Industrial
Air Force Research Lab
PTS Automation
Water for Good
Tupelo Media
Elite Pro Painting
St. Mary's Children Center
Data sourced from the agency's DesignRush profile
Sharp Guys Web Design Reviews & Testimonials
Jacqueline Keen
Marketing Director at Horner Industrial Group
5.0★
SEO Review from Jacqueline Keen
For over ten years, our company has partnered with Sharp Guys to manage our website design and SEO strategy, and their impact on our business has been nothing short of exceptional. From the beginning, they have understood our industries unique needs and designed a website that not only looks professional but also serves as a powerful tool to connect with our customers.
One of the standout qualities of Sharp Guys is their responsiveness. When we need updates or have questions, they often reply within an hour, ensuring that our digital presence remains up-to-date and competitive. Their proactive approach has saved us time and helped us stay ahead of the curve in our industry.
Beyond just maintaining our website, Sharp Guys has consistently brought innovative marketing ideas to the table. A perfect example is the knife campaign: they developed a creative initiative that allowed prospects to sign up online to receive a knife, which was then personally delivered by our sales team. This campaign opened doors to hard-to-reach customers and has generated hundreds of new business opportunities over the years.
Their expertise in digital advertising has also played a critical role in our growth. By setting up and optimizing our Google Ads campaigns and fine-tuning our keyword strategy, Sharp Guys has helped us steadily increase our inbound leads. The results speak for themselves: our quoted business has surpassed the million-dollar mark, proving that their approach is not just effective but also highly profitable.
After a decade of working together, we can confidently say that Cody and the Sharp Guys crew is a valuable partner in our success. Their deep understanding of our industry, lightning-fast responsiveness, and innovative marketing strategies have made a significant impact on our business. We look forward to many more years of collaboration.
Claire Bolles
Review from Google
5.0★
Claire Bolles's Review Sourced from Google
We are a new client having worked with Sharp Guys for a little over a year. They've been great to work with! They are excellent communicators, effectively addressing our website questions or resolving any functionality challenges. They've also offered very practical recommendations for improvements. Given we're a nonprofit, they've made the effort to understand our needs and our limitations in terms of funding and capacity and have become a key technology resource for our staff.
Lindsey Hill
Review from Google
5.0★
Lindsey Hill's Review Sourced from Google
Sharp Guys built two great websites for us and have been incredibly responsive throughout the process—especially when we had a major issue that needed quick attention. It's awesome having a local partner you can easily reach and talk with. Highly recommend them for web design and support!
Reviews verified by DesignRush and sourced from the agency's profile
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2026 Webby Award Winner! Raleigh, NC marketing agency, web design company, branding agency, paid search, SEO / AEO, digital compliance / web accessibility consultant + web application development company...
Location
Raleigh , North Carolina
Number of Employees
Under 49
Average Hourly Rate
$180/hr
Minimal Budget
$1,000 - $10,000
Portfolios Count
7 Projects Listed
Chariot Services
Digital Marketing
Web Design
Branding
PPC
Email Marketing
SEO
Web Development
UI/UX Design
IT Compliance Solution
Creative Services
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
The Wildlife Society
University of North Carolina
National Oceanic and Atmospheric Administration
Massachusetts Clean Energy Center
Cambridge Office of Tourism
Great Grey Trust Company (Finance)
UNC Health Foundation
Restore America's Estuaries
Washington State Department of Natural Resources
Duke University
Data sourced from the agency's DesignRush profile
Chariot Reviews & Testimonials
Candice Beaulieu
Review from Google
5.0★
Candice Beaulieu's Review Sourced from Google
Working with Chariot has been an outstanding experience. What could have been a daunting website transition felt smooth and seamless thanks to the team’s expertise, responsiveness, and unwavering support throughout the entire process. We felt fully guided and confident every step of the way and are truly grateful for this partnership. We’re excited to continue collaborating with Chariot as we grow and evolve our digital presence!
Dawn Spilsbury Pucci
Review from Google
5.0★
Dawn Spilsbury Pucci's Review Sourced from Google
Chariot Creative were incredible to work with. Our project development team was not familiar with building websites and Chariot Creative led us patiently by the hand through the entire process. They took our ideas, concepts and content needs and crafted the perfect website-based tool for us and our stakeholders. When we showed the results to our stakeholders around the coastal US, the consistent feedback was how beautiful and engaging the website was - which was critical for the success of our project. Chariot Creative were receptive to our crazy ideas and suggestions ("Is this even possible?") and were able to translate them into reality ("Sure, this is how it would look..."). Then, they even helped design the social marketing strategy for our project. I would (and have) recommend them to anyone needing anything web design, social marketing, SE), etc. They were a pleasure to work with.
Abby Prato
Review from Google
5.0★
Abby Prato's Review Sourced from Google
Jason and his team are the best in the biz! We weren't sure what to expect going into this process since we had never worked with a company like Chariot before. Jason and his team made the process painless and never once made us feel like we were asking too many questions or that our questions were dumb. They were patient, kind, professional and above all else they are masters at their craft, the proof is in our new logo design and website. The feedback from our clients has been nothing but positive and we can't wait to see what the new year brings with Chariot having our backs with the ongoing website maintenance plan. They really have given us the ability to take our small business to the next level and for that we are grateful.
Reviews verified by DesignRush and sourced from the agency's profile
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Creative Repute, Inc. is an award-winning graphic design, mobile app and website development agency. Our mission is to deliver impactful design solutions through a multidisciplinary approach to marketing...
Location
Philadelphia, Pennsylvania
Number of Employees
Under 49
Portfolios Count
4 Projects Listed
Creative Repute Services
Graphic Design
Web Development
Branding
Digital Marketing
Logo Design
Social Media Marketing
Digital Strategy
Mobile App Development
Print Design
Package Design
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
Comcast
Gender Justice Fund
Pet Wellbeing
Sunkist
Data sourced from the agency's DesignRush profile
Creative Repute Reviews & Testimonials
Candice Wynter (She/Her)
Communications Manager at Nathan Cummings Foundation
4.5★
Graphic Design Review from Candice Wynter (She/Her)
My organization worked with Creative Repute over a nearly 6-month period (January 2021 - July 2021). Everything Creative Repute developed for us is still functioning great and running smoothly. While we had to work out a few process and timing kinks along the way, CR was a joy to work with and a hard working team. If you're looking for a creative, thoughtful, and values-forward team, then look no further than Creative Repute.
The Colored Girls Museum
Review from Google
5.0★
The Colored Girls Museum's Review Sourced from Google
The Colored Girls Museum has now worked with Creative Repute Design Agency on several high visibility projects . Including Custom Wallpaper designed by Nile Livingston which took center stage at Philadelphia Airport backing our installation (Sit A Spell ) which was on view for nine months. The inspiration for the wallpaper came from Niles postcard design for our show The One Room Schoolhouse . We loved the design so much we created other merch around it . At present the wallpaper can be seen at The Colored Girls Museum in the Colored Boys Room. Most recently Creative Repute turned around the poster appearing soon at Mother Bethel which is the kick off location for The Tribute to The 7th Ward Legacy Reclaimed . Walking Tour . Always a pleasure to work with Nile and her team . Excellent customer service , beautiful design work .Most important to us intuitive and client centered approach to graphic design that exceeds what we can imagine when we approach them with a sketch of an idea. Hire them !
Bonus fact Nile Livingston is one of the portrait Artist at The Colored Girls Museum , now also on view at Mother Bethel.
Jen Y.
Review from Google
5.0★
Jen Y.'s Review Sourced from Google
The team at Creative Repute has remained consistently responsive and patient as we all adjust to the changes happening in the world due to Covid-19. They creatively redesigned our Save-The-Date to accommodate a virtual event because we are unsure about when people will feel comfortable meeting face to face again. I appreciate the project manager’s uplifting, calm, and positive outlook and the quality of their team’s design work. I highly recommend.
Reviews verified by DesignRush and sourced from the agency's profile
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We implement comprehensive solutions for clients worldwide with the goal of boosting businesses, positioning brands, and increasing sales...
Location
Guatemala City, Guatemala
Number of Employees
Under 49
Perinola Services
Digital Services
SEO
Digital Marketing
Web Design
Email Marketing
Branding
PPC
Social Media Marketing
Content Marketing
Advertising
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
Claro
Isuzu
Unicef
Honda
United States Agency for International Development
World Wildlife Fund
Interstate Batteries
DJI
Data sourced from the agency's DesignRush profile
Perinola Reviews & Testimonials
John Long
Principal at Sunset Communications
5.0★
Web Design Review from John Long
Estuardo, Estela and the whole Perinola Team are amazing. No detail goes unnoticed and their service is top-drawer. On top of everything, they are a tremendous value while adding value to my business.
Perinola has my business for as long as I am upright.
John Long
Las Vegas, NV USA
Estela Chevez
Review from Google
5.0★
Estela Chevez's Review Sourced from Google
Excellent service and attention.
If you want your website to be one of the best, visit PERINOLA.
Ricardo Rivera
Review from Google
5.0★
Ricardo Rivera's Review Sourced from Google
Excellent service, they have led the development of several web and marketing projects, very happy with their service.
Reviews verified by DesignRush and sourced from the agency's profile
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OBCIDO Inc. is a global consulting and digital services firm founded in New York in 2021. We help businesses redefine their digital identity and accelerate growth through strategic consulting, AI solutions, GEO, high-performance websites, and results-driven digital marketing...
Location
New York City, New York
Number of Employees
Under 49
Minimal Budget
$1,000 - $10,000
Portfolios Count
2 Projects Listed
OBCIDO Inc. Services
Digital Services
Branding
Digital Strategy
Web Design
Web Development
WordPress Website Design
PPC
Social Media Marketing
Media Buying
Digital Marketing
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
Academic Partnerships
U.S. Small Business Administration
Library of Congress
Duggal Visual Solutions
Decibel Events
Lebanese American University
The New York Times
XM
Lucinda Loya Interiors
Holberton New York
Data sourced from the agency's DesignRush profile
OBCIDO Inc. Reviews & Testimonials
Monty
Review from Google
5.0★
Monty's Review Sourced from Google
I’ve been working with OBCIDO for social media and ads support for my business, and I couldn’t be happier with the results. Their team is proactive, creative, and genuinely understands how to drive engagement and conversions. They’ve helped streamline my campaigns, improve content strategy, and get my brand in front of the right audience. Communication is always clear and responsive, and I feel like they truly care about my business’s success. Highly recommend OBCIDO to any business owner looking to take their digital presence to the next level! Thank you
Ary Satish
Review from Google
5.0★
Ary Satish's Review Sourced from Google
I had a great experience working with the OBCIDO team. Communication was clear from the beginning and their services were explained well beforehand, so I knew exactly what was offered. They stuck all deadlines and responded promptly to any emails or questions. Their selected writer/editor - Amr - who worked with me throughout the PR process, was the great selection by OBCIDO for my work with them. I would be happy to recommend them to more colleagues and artists in my community.
graziella Abou Jaoudeh
Review from Google
5.0★
graziella Abou Jaoudeh's Review Sourced from Google
Working with this digital agency has been nothing short of extraordinary. They genuinely feel like an integral part of our team, consistently delivering unbelievable service, flawless execution, and outstanding results. After years of collaboration, I can confidently say I've never encountered a more dedicated group of professionals. Their commitment to driving positive outcomes is unmatched, and their passion shines through in every project. If you're looking for a partner that goes above and beyond, this agency is the one to trust. Highly recommended!
Reviews verified by DesignRush and sourced from the agency's profile
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Reliable partner of your digital transformation and innovation journey.
Ribbitz LLC provides the right team to make your project related to software development, mobile app development, web application development, e-commerce solutions, Software quality assurance, and Digital Marketing...
Location
Joplin, Missouri
Number of Employees
50 - 99
Average Hourly Rate
$30/hr
Minimal Budget
$1,000 - $10,000
Portfolios Count
1 Project Listed
Ribbitz LLC Services
Software Development
Mobile App Development
Software Testing
Web Development
Web Design
eCommerce Development
IT Services
ERP Consulting
CRM Consulting
Digital Marketing
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
ident-IT, based in Graz, Austria, is a leading digital agency specializing in web and app development, graphic design, social media marketing, and video design. Since 2018, our expert team has combined analog and digital creativity to deliver unique, high-quality solutions. We prioritize efficiency, empathy...
Location
Graz, Austria
Number of Employees
Under 49
Average Hourly Rate
$80/hr
Minimal Budget
Under $1,000
ident-IT GmbH Services
Digital Services
SEO
Web Design
Graphic Design
Design Services
Video Production
Social Media Marketing
Digital Marketing
Content Marketing
WordPress Website Design
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
Mediusware Limited-Your Trusted B2B IT Partner for Scalable Growth
Since 2015, Mediusware has successfully delivered 850+ projects across 20+ countries, serving over 1,000 global clients with a team of 120+ skilled professionals...
Location
Mount Pleasant, South Carolina
Number of Employees
100 - 249
Average Hourly Rate
$25/hr
Minimal Budget
$1,000 - $10,000
Portfolios Count
1 Project Listed
Mediusware Limited Services
eCommerce Development
Web Development
Digital Marketing
Software Testing
AI Development
Mobile App Development
Software Development
Big Data Analytics
UI/UX Design
Staff Augmentation
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
Delivering Accessible, Inclusive and Sustainable Web Services
Since 2008, weve been helping brands enhance their digital offering. We provide bespoke web design, brand development, marketing support, and consultancy to help you achieve your digital goals. As a small digital agency based in Yorkshire, we pride ourselves in the way we approach digital solutions...
Location
Huddersfield, United Kingdom
Number of Employees
Under 49
Average Hourly Rate
$95/hr
Minimal Budget
$10,000 - $25,000
Splitpixel Services
WordPress Website Design
Web Development
Web Design
UI/UX Design
SEO
PPC
CRO
Digital Marketing
Branding
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
A Creative Agency That Digs Strategy, Content and Execution.
Creatica Studios is an award-winning creative agency here to help small businesses rock their brand game with standout strategy, design, and content!...
Location
Toronto, Canada
Number of Employees
Under 49
Minimal Budget
$1,000 - $10,000
Creatica Studios Services
Digital Strategy
Design Services
Branding
Video Production
Package Design
Graphic Design
Print Design
Product Design
WordPress Website Design
Digital Marketing
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
Flipp
City of Toronto
Ontario Creates
Government of Ontario
Ontario Medical Association
241 Pizza
Eggsmart
Coffee Time
Centennial College
TikTok
Data sourced from the agency's DesignRush profile
Creatica Studios Reviews & Testimonials
Fazlin Ahamed
Review from Google
5.0★
Fazlin Ahamed's Review Sourced from Google
They helped me express my ideas to be able to present them as a promotional video. They made it very easy and i was nervous but they made it a smooth process. My video came out really well!!
Salman Faruque
Review from Google
5.0★
Salman Faruque's Review Sourced from Google
They were very friendly and professional. Explain to me their expectations of what was needed for my brand and how to achieve it. They were very helpful and understanding in reaching my goals
Edel Dahir
Review from Google
5.0★
Edel Dahir's Review Sourced from Google
I'm writing this review on behalf of Zainab Sweets. This review is honestly long overdue, as my family and I have felt we owe much of our company’s newfound success to Creatica Studios. The team, beginning with Shahid, have been nothing but passionate, creative and attentive to all of our needs over the years.
Our family business started as a small, humble, mom-and-pop operation with big dreams but limited reach. We poured our hearts into our halwa, but we needed guidance when it came to marketing, branding, and building an online presence. That’s when we found Creatica Studios — and we’re incredibly grateful that we did.
Shahid and the entire team at Creatica Studios have gone above and beyond to understand our values, vision, and product. They took the time to learn who we are, what makes our halwa special, and how to communicate that to the world. Creatica Studios handled everything from packaging design to building our website, and the results have been nothing short of phenomenal. The packaging is not only beautiful but also captures the essence of our brand in a way we never could have imagined. Our website now feels professional, intuitive, and customer-friendly.
Most importantly, since working with Creatica Studios, we’ve seen a clear increase in product consumption and a significant expansion in customer reach, especially in Western Canada. Shahid’s team is creative, responsive, and incredibly easy to work with. If you’re a small business looking to grow, evolve, and truly connect with your audience, we wholeheartedly recommend Creatica Studios. They helped elevate our business — and we’re excited for what comes next!
Reviews verified by DesignRush and sourced from the agency's profile
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French Digital Communication & Web Agency based in Caen, Normandy
Based in the heart of Caen, Normandy, our web agency has been supporting businesses, brands, and institutions since 2007 in creating custom websites that combine design and performance...
Location
Caen, France
Number of Employees
Under 49
Average Hourly Rate
$80/hr
Minimal Budget
$10,000 - $25,000
Highfive Services
WordPress Website Design
Web Design
SEO
UI/UX Design
Web Development
eCommerce Development
Digital Strategy
Content Marketing
Digital Marketing
Digital Services
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
Isigny Sainte-Mère
Buronomic
Le Parapluie de Cherbourg
Protecsom
Dielen Laboratory
Semper Invicta
Comu Systems
Data sourced from the agency's DesignRush profile
Highfive Reviews & Testimonials
Anna Kazandjian
Review from Google
5.0★
Anna Kazandjian's Review Sourced from Google
It's a real pleasure working with this agency. Professional, competent, and creative, and above all, with remarkable human qualities. A caring and attentive team. I recommend them without any hesitation.
Sébastien Bacon
Review from Google
5.0★
Sébastien Bacon's Review Sourced from Google
Highfive is one of the nicest and most competent agencies in Caen. Fred and his team provide good advice and know how to support their clients in their approach.
Delphine Pelot
Review from Google
5.0★
Delphine Pelot's Review Sourced from Google
Professional, responsive, creative, sense of aesthetics. I highly recommend this agency which successfully completed our project within the allotted time. Well done !
Reviews verified by DesignRush and sourced from the agency's profile
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Unlocking Digital Success for the Financial, Government and Legal Industries
Whether you have an in-house marketing expert or are just starting to look for a digital marketing consultant for your financial, legal, or government organization, we can help accelerate your growth with results-driven digital marketing campaigns. As a digital marketing consultant, my team and I will work...
Location
Birmingham, United Kingdom
Number of Employees
Under 49
Average Hourly Rate
$50/hr
Minimal Budget
$10,000 - $25,000
JReece Digital Services
Email Marketing
Content Marketing
SEO
PPC
Digital Marketing
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
AFH Wealth Management
Cartwright King Solicitors
Tower Hamlets London Borough Council
Honest Waves
Hello Shutters
Funeral Choice
Build Buddy
Data sourced from the agency's DesignRush profile
JReece Digital Reviews & Testimonials
Damian Klepacki
Review from Google
5.0★
Damian Klepacki's Review Sourced from Google
We contracted Josh to help us with our digital marketing strategy. After a deep analysis of our fintech business, competitors and our target market, he provided us with a well thought out strategy that met our requirements and budget. His team did an excellent job of implementing the strategy and we saw positive results in the first month post-implementation. I'm amazed at the wide marketing knowledge Josh has and would recommend him in a heart beat!
Matt Wilson
Review from Google
5.0★
Matt Wilson's Review Sourced from Google
We contracted Josh for a 6-month period to audit and enhance our website, SEO, and paid media strategy for our car leasing business. The results have been great, with lowered cost-per-click (CPC) and higher conversion rates (CR) across all our campaigns. Working with Josh was a great experience – he's professional, efficient, and really knows his stuff. We're definitely looking forward to working with him again soon. Definitely would recommend for anyone looking to get the most out of their digital marketing budget.
Jay SolarSteps
Review from Google
5.0★
Jay SolarSteps's Review Sourced from Google
I am so grateful for the work Josh did for me!
I have no clue about marketing, but he always took the time to break things down for me so I could understand the process.
He taught me how to grow organically, how to do social advertising cheaply whilst getting good results. He also showed me how to automate many processes using marketing technology, so I could focus on other parts of my job!
He was always really pleasant to work with and I highly recommend!
Thanks Josh!
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At Duzentos, we dont just execute campaignswe craft strategies that elevate brands and deliver real results. From social media management to PR, activations, and performance marketing, we blend creativity with data to make brands stand out. Whether it's engaging content, influencer marketing, or web...
Location
Lisbon, Portugal
Number of Employees
Under 49
Duzentos Services
Digital Services
Digital Strategy
Reputation Management
SEO
PPC
CRO
Content Marketing
Web Design
eCommerce Development
Branding
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
Rain Bird
Adidas
First Stop
Sportino
Sol da Caparica
Stay Upon
Mapfre
JLM
Data sourced from the agency's DesignRush profile
Duzentos Reviews & Testimonials
Pedro Messias
Review from Google
5.0★
Pedro Messias's Review Sourced from Google
Especialistas em marketing digital! Muito disponíveis com acompanhamento personalizado e diversificação de serviços com soluções à medida. Excelentes em criação de conteúdos, redes sociais, assessoria de imprensa, gestão de ads, marketing de influência e design. Serviço global e profissionalismo.
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DFC Studio is a digital and e-commerce agency specializing in brand development in the Chinese market. With offices in Beijing and Lyon, we support prestigious clients such as TotalEnergies, the French Embassy, and fashion brands like Pyrenex in their growth across China. Our bicultural team, made up of...
Location
Beijing, China
Number of Employees
Under 49
Average Hourly Rate
$60/hr
Minimal Budget
$1,000 - $10,000
DFC Studio Services
Digital Marketing
Social Media Marketing
Content Marketing
eCommerce
Digital Strategy
Advertising
Media Buying
SEO
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
Growing your business in this digital world is essential nowadays. If you want to be successful in business, you can hire the top-oriented services of Heylin Spark. We are a leading firm in the PR, media relations, reputation management, digital marketing, investor relations, strategic, policy research and...
Location
Noida, India
Number of Employees
Under 49
Average Hourly Rate
$30/hr
Minimal Budget
$1,000 - $10,000
Heylin Spark Private Limited Services
Public Relations
Branding
Design Services
Digital Services
Web Design
Web Development
Digital Marketing
Social Media Marketing
Business Consulting
IT Services
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
Excellent support provided by Heylin spark team during my visit to WASME Awards. The process was smooth and their continuous followup was impressive. Will continue to utilise their services for my business growth. Special mention to Deep Shikha she is an amazing human and strives to help her with clients to the last mile! Kudos to her and team Heylin Spark.
Sandeep Chatterjee
Review from Google
5.0★
Sandeep Chatterjee's Review Sourced from Google
Heylin Spark’s expertise, dedication, and innovative ideas have set them apart. I am truly grateful for their professionalism, commitment, and strategic approach. Thank you, Heylin Spark, for your exceptional services and unwavering support.
VRINDA S. CHAUHAN
Review from Google
5.0★
VRINDA S. CHAUHAN's Review Sourced from Google
Heylin Spark has helped me position my brand better in the market. Thanks to the box support by Aman, who has played a pivotal role in helping me accomplish a verified account on Instagram and Facebook. Heylin Spark brings in great opportunity to it's clients by keenly researching around their business or portfolios. I highly recommend Heylin Spark to all those looking into establishing themselves in a cut throat competitive market.
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Weblabs is a digital solutions company that builds intelligent software, web platforms, and AI-driven systems designed to help businesses grow and operate more efficiently. The company combines strategy, design, engineering, data analytics, and cloud technologies to develop scalable digital products that...
Location
Hyderabad, India
Number of Employees
Under 49
Average Hourly Rate
$50/hr
Minimal Budget
$1,000 - $10,000
Weblabs Services
Product Design
Digital Strategy
Web Design
Web Development
Digital Marketing
Social Media Marketing
Mobile App Development
Cloud Consulting
Digital Services
SEO
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
A B2B PPC agency helps businesses-to-business (B2B) companies target specific audiences through pay-per-click (PPC) campaigns. PPC advertising involves placing ads on search engines or other online platforms and paying a fee every time a person clicks their link. Businesses can increase brand visibility, website traffic, high-quality leads, and sales quicker through PPC advertising than organic search marketing.
By the end of 2024, B2B ad spending is expected to reach $37.7 billion. $14.3 billion of which is used on digital ads. Moreover, search advertising spending is expected to reach $190.5 billion, with the U.S. having the highest global ad spend.
Because business-to-business pay-per-click agencies target businesses, they face unique industry challenges that require skills and expertise. Namely, these are:
Longer sales cycles: B2B sales cycles are longer and more complex than B2C, making PPC conversion tracking challenging since multiple touchpoints may contribute to a conversion.
High competition: The B2B space is highly competitive, driving up CPC and lead acquisition costs.
Complex keywords: B2B keywords are more technical, requiring in-depth knowledge of industry-specific terminology.
Multiple decision-makers: B2B purchases involve multiple decision-makers within an organization, requiring tailored PPC campaigns that target different stakeholders within the buying process.
Content and messaging: B2B PPC ads need to address businesses’ specific needs and challenges rather than just promote products or services. This is because B2B buyers need information that helps them make informed decisions.
Lead nurturing: Due to long sales cycles, agencies must integrate PPC campaigns with lead nurturing strategies such as email marketing, retargeting, and content marketing to engage prospects throughout the sales funnel.
One such example is when CMS Funding collaborated with B2B PPC agency SmartSites. CMS Funding has been providing commercial equipment leasing and financial services for small businesses for over 20 years. However, it was struggling to drive traffic and new leads as banks and lending giants overshadowed it.
SmartSites implemented consistent ad campaigns, content marketing, link-building strategies, and conversion tracking. It also developed industry and location pages to target desired audiences more accurately.
As a result, CMS Funding reduced cost-per-click (CPC) by 44% and increased conversions by 74%.
What services do B2B PPC agencies provide?
A B2B PPC company provides PPC campaign management services to help businesses gain the highest return on investment (ROI) for their advertising efforts. This includes developing a campaign strategy, managing keywords, monitoring ad performance, creating campaign materials, optimizing conversion rates, and analyzing data. It also involves keyword bidding, where agencies bid on behalf of their clients for ad placement on the first search engine results page for targeted keywords.
Here is a quick description of the B2B PPC services:
Campaign strategy: Developing a comprehensive PPC strategy tailored to the specific needs and goals of B2B clients. This includes keyword research, competitor analysis, and target audience identification.
Ad creation: Creating compelling and relevant ad copy that resonates with B2B audiences, such as crafting ad headlines and selecting appropriate imagery or multimedia elements.
Campaign setup: Setting up PPC campaigns across various platforms such as Google Ads, LinkedIn Ads, or Bing Ads. This includes configuring targeting options, setting budgets, and defining bid strategies.
Keyword management: Continuously monitoring and optimizing keyword performance to ensure that the ads appear in relevant search queries and generate qualified leads.
Geofencing: Targeting qualified audiences in a specific geographic location, using GPS, Wi-Fi, or cellular data to build virtual boundaries.
Remarketing and retargeting: Using PPC ads to re-engage website visitors or audiences who have shown interest in your brand.
Ad performance monitoring: Tracking metrics such as click-through rate (CTR), conversion rate, and cost per acquisition (CPA). This allows them to make data-driven decisions to improve campaign performance.
Budget management: Allocating resources to high-performing campaigns and adjusting spending as needed to maximize ROI.
Conversion optimization: Optimizing landing pages and conversion paths to improve the conversion rate of PPC traffic. This may involve A/B testing, user experience optimization, and implementing conversion tracking tools.
Mobile optimization: Developing mobile-first ads, including fast-loading landing pages, well-proportioned graphics for mobile phones, responsive and fast-loading pages, and targeting mobile-specific keywords.
Reporting and analysis: Offering clients regular reports and analysis, PPC campaign performances, and outlining recommendations for improvement.
What is the difference between B2B PPC and general PPC agencies?
The difference between B2B PPC and general PPC agencies is their audiences. Because the former’s audience involves businesses, it requires longer sales cycles and more formal, analytical, and educational content. It also results in more expensive campaigns because it targets more niche markets.
Target audiences: The most obvious difference is the type of audience. B2B PPC targets decision-makers in the business, like CEOs, managers, and business owners. General PPC agencies target a wider set of audiences.
Sales cycles: B2B PPC agencies follow longer sales cycles than general PPC agencies because B2B purchases involve highly complex decision-making processes.
Buying funnel: General PPC agencies only target the bottom of the funnel where customers have high purchase intent. In contrast, B2B PPC companies target the top, middle, and bottom of the funnel, depending on your campaign goals. This is because of the longer sales cycles for B2B companies.
Messaging and language: Where general PPC ads can be casual and emotion-oriented, B2B PPC campaigns need to be formal, technical, and business-oriented, which often covers the statistical benefits of the product or service.
Content strategy: B2B PPC firms provide more educational content to highlight the value of the offering. Examples of these are white papers and case studies.
Keywords: Because B2B companies have very small and specific markets, they use niche keywords. These are more difficult to target and may have higher competition than B2C keywords.
Costs: Since B2B PPC campaigns have longer cycles and more competitive keywords, B2B PPC agencies charge more than regular PPC companies.
How much do B2B PPC services cost?
B2B PPC services cost can vary, depending on your pricing model, ad platform, type of ad, required services, niche market, and target audiences. However, businesses spend an average of $9,000 - $10,000 per month on B2B PPC services. The average CPC of B2B PPC agencies is $3.33.
Below are the factors that affect B2B PPC cost:
Pricing model: B2B PPC agencies can charge based on a percentage of ad spend, pay-per-lead, base retainer, flat rate, hourly rate, or performance-based fees.
Industry: Insurance companies have the highest CPC at $54.91. The higher the competition in your industry, the higher the costs.
Keyword competition: Targeting highly competitive keywords means bidding against more players, which will raise ad costs.
Ad quality: Platforms like Google Ads look at the quality and relevance of ads and charge less for high-quality PPC ads.
Ad platform: Because Google is one of the most popular ad platforms, Google PPC campaigns will be more expensive than on less competitive platforms like Reddit and LinkedIn.
Why should I hire a B2B PPC company?
You should hire a B2B PPC company because they have a dedicated team of experts in advertising, copywriting, designing, website development, and analytics to help you gain faster results, higher return on income, and gather relevant data. Moreover, their team can provide a more comprehensive marketing strategy, so that you can further optimize your conversion process.
Gain a team of multi-disciplined experts: The top three PPC ads on Google receive 46% of all clicks. B2B PPC agencies have the experience and knowledge to place your ads on the top searches of customers, using the right keywords, platform, and ad type. Moreover, they have copywriters, designers, web developers, and certified advertising experts on their team to ensure that your ad stands out from your competitors.
Develop a comprehensive marketing campaign: B2B buyers look at 3-7 pieces of content before purchasing. This means that your PPC campaign is only one part of the conversion funnel, and B2B PPC companies know this. That is why they offer additional marketing services to ensure that you fully capture and convert the leads gained from your ads. These include content marketing, email marketing, social media marketing, and traditional marketing.
Maximize your ad budget: B2B companies allocate 60% of their marketing budget to ads. But 72% of businesses haven't looked at their ads in over a month. B2B PPC firms monitor your ads for you so you can focus on running your business. Moreover, they use the data they collect to optimize your campaigns continuously, maximizing your return on investment (ROI).
Achieve faster results: B2B PPC companies have streamlined their advertising process to achieve faster results for their clients. Moreover, they have dedicated designers, copywriters, and web developers on their team that can quickly turnover advertising materials whenever needed.
Gather relevant data: Tracking the effectiveness of B2B PPC campaigns and attributing conversions accurately can be challenging due to the longer sales cycles and multiple touchpoints involved in the buying process. B2B PPC agencies already know this struggle and have solved it by using robust customer relationship management (CRM) and advertising tools and technologies to track conversions more accurately.
A case study that better illustrates the benefits of working with a B2B PPC agency is when ALL-TEST Pro approached WebFX to boost its digital marketing strategy.
ALL-TEST Pro provides motor testing to businesses, including motors, generators, and transformers. It wanted to retain its top industry position. WebFX conducted search engine optimization (SEO), PPC, and conversion rate optimization (CRO). As a result, ALL-TEST Pro increased contact form submissions by 71% and leads from organic forms by 25% year-on-year (YoY). It also reduced PPC cost per lead by 30%.
How do I choose the best B2B PPC agency for my business?
You can choose the best B2B PPC agency for your business by following these steps:
Consider your average sales cycle: B2B sales cycles are longer than B2C ones. Knowing how long it takes for your client to convert can help you determine your campaign timeline and budget more accurately.
Know your buying funnel: Unlike B2C campaigns, B2B campaigns also target top- and middle-of-funnel audiences to gain qualified leads. By knowing which part of the funnel you’re targeting, you can better specify your audience, keywords, and campaign goal.
Determine your campaign requirements: Specify your target audience and keywords based on your data analytics. Also, set your monthly spending limit, timeline, campaign goals, and KPIs.
Research potential partners: Search for agencies featured in B2B PPC publications, directories, top rankings, and award pages. Shortlist those that have won awards and recognition for their PPC campaigns.
Check their technical expertise: Look at their list of skills and services, PPC platforms, tools and technologies, and certifications. Prioritize those that are transparent, communicative, data-driven, analytical, and results-oriented.
Do your due diligence: Check their online reviews, client testimonials, and case studies to understand their approach and strategies for success. Choose those with experience in your niche, industry, and location.
Send your request for proposal (RFP): Outline your project details, target audience, campaign goals, timeline, and budget range. Include links to your website and social media accounts so the PPC agency can better estimate its costs based on your current online visibility.
Conduct an interview: Ask your preferred B2B PPC agencies about their expertise, processes, and strategies for your business. Gauge their understanding of your specific industry and target audiences.
Request for client references: Ask a B2B PPC company for client references from your industry and contact them. This will give you insight into how it will be working with the agency.
Choose your B2B PPC agency: Once you have decided, notify the agency of your decision. Discuss contract terms, payment methods, and other necessary details with the team.
Onboard your B2B PPC partner: Collaborate with your agency, send your customer data, and provide access to relevant accounts, like Google Ads and Meta Business.
If you need help finding the top B2B PPC agency for your business, contact us. We’ll customize a list based on your specific requirements. Visit our Marketplace for more details.
How do I find the best B2B PPC company on DesignRush that fits my budget?
You can find the best B2B PPC company on DesignRush that fits your budget by using our web filters. These will help narrow your search according to hourly rates, minimum budgets, region, and company size.
What are the key success metrics in PPC campaign for B2B?
The key success metrics in PPC campaigns for B2B measure leads, conversion rate, and revenue. The specific key success metric you’ll use will depend on your campaign goals.
Below is a brief explanation of each B2B PPC key success metric:
Cost per lead (CPL): The amount spent on PPC divided by the number of generated leads.
Cost per acquisition (CPA): The amount spent on PPC divided by the number of leads converted.
Cost per click (CPC): Average amount you pay for every click.
Click-through rate (CTR): The percentage of people who clicked your ad.
Return on ad spend (ROAS): The revenue generated by the campaign divided by the amount spent.
Conversion rate: The percentage of visitors who convert after clicking your PPC links.
The number of impressions: The number of views on your ad, regardless of CTR. This is often used for measuring brand awareness.
Average position: The order of your ad on the search engine results page (SERP) against other businesses competing for the same keywords.
Quality score: Measures the likeliness that your target audiences will find your ads compared to competitors.
Marketing qualified leads: The number of leads worth marketing or following up with. A low cost per marketing-qualified lead means your PPC campaign is targeting the right audiences.
What questions should I ask before hiring a B2B PPC agency?
You can ask B2B PPC agencies the following questions before hiring them:
Its Relevant Background
Have you worked with businesses in my niche? Can you share case studies and references?
What results have you achieved for businesses like mine?
Have you advised against using PPC for a business? If so, why?
What is your approach to PPC management?
How do you conduct keyword research?
How does your PPC optimization process and strategy look?
Company Services and Processes
Do you create the entire PPC campaign? Or do you just manage it?
What tools and technology do you use to manage PPC campaigns? How about reporting and analytics?
What advertising platforms do you specialize in? What is your level of certification (e.g., Google Partner or Google Premier Partner)?
What is your strategy for collecting first-party data?
Do you do account setup or continuous account management?
What additional services do you offer? Do you also provide social media marketing, search engine marketing (SEM), and web optimization?
The Project
What are the benefits of PPC for my B2B company?
What is the best-paid advertising strategy for my B2B company?
How will you integrate your campaigns with my overall marketing and sales strategies?
How will your PPC strategies impact my business goals?
Who will be on my team? What are their credentials and expertise?
Who owns the PPC account?
How do you measure my success? What are your key metrics for success?
When can I expect to get results?
What factors determine my PPC costs? Please send a breakdown.
Proposals