Question 1

What is a WordPress development company?

Accepted Answer

A WordPress development company is a company that specializes in creating, customizing, and optimizing websites using the WordPress platform.

WordPress development companies possess expertise in both the technical and aesthetic aspects of website creation, ensuring the website operates efficiently and meets the client's objectives.

Question 2

What does a WordPress development company do?

Accepted Answer

A WordPress development company builds custom, unique websites or adapts templates using the WordPress CMS. It can create custom websites from top to bottom, including visual design, responsive layout, user experience design, development and quality assurance. 

These companies have teams of highly skilled developers well-versed in both front-end and back-end website development who pay great attention to detail, from coding practices to web design elements, to deliver fully functional, easy-to-use and engaging websites. 

They offer services ranging from theme and plugin development to website maintenance and performance optimization.

For a complete list, read below:

Website strategy
WordPress theme design and customization
Mobile responsiveness
Plugin development and integration
Website migration from other platforms
Site performance optimization
Technical SEO
Bug fixes
Website hosting management
Maintenance and upgrades
WordPress training for clients
Addressing both technical and content-related challenges

Question 3

What is the difference between WordPress design and WordPress development?

Accepted Answer

The main difference between WordPress design and WordPress development is their focus.

WordPress design ensures that the visual and experiential aspects of a site are attractive and user-friendly. Designers determine the look and feel of the website, aligning it with the client's goals and brand identity.

Meanwhile, WordPress development refers to the technical process of building, customizing, and implementing websites on the WordPress platform. It involves taking the design elements—often provided as wireframes, mockups, or design prototypes—and translating them into a fully functional website.

Question 4

What is custom WordPress development?

Accepted Answer

Custom WordPress development is the practice of designing, creating, and implementing features, functionalities, themes, and plugins for WordPress. These are tailored to a client’s specific brand or design vision—moving beyond the constraints of pre-made, off-the-shelf solutions.

Custom development can be as extensive as building a bespoke theme or specialized plugins from scratch, or as minor as tweaking existing themes.

Question 5

Custom-built vs. WordPress themes: what’s the right option for you?

Accepted Answer

Building a website using a WordPress core theme or creating it from scratch has its own pros and cons, and the right option for you depends on your unique needs, goals, technical expertise, and resources.

Opting for an existing WordPress theme to build your website is the most economical route. However, it doesn’t offer much flexibility or room for personalization. Even if you can adapt the theme to your brand, pre-built themes constrain you to work within the existing structure while occasionally proving to be buggy.

On the other hand, building a custom WordPress website enables full flexibility. WordPress developers can create, from the ground up, a website tailored to your specifications and incorporate all the features you need. They can control every aspect of your website, from code and design to content. 

Here's a breakdown of the advantages and disadvantages of both options:

	Pros	Cons
Custom-built	Unique design Scalability Performance Security Custom functionality SEO optimization	Higher costs Longer development time Technical expertise Maintenance
WordPress Themes	Quick deployment Cost-effectiveness Community support Regular updates Built-in features	Limited customization Performance issues Security concerns SEO limitations Scaling challenges

Question 6

How much do WordPress developers charge?

Accepted Answer

WordPress developers in the US typically charge the following rates and pricing structures:

Pricing model	Description	Average range in the US
Fixed price	A set amount for a defined project scope (e.g., number of pages, themes, functionalities)	$100 - $100,000 per project
Hourly rate	Fees based on the number of hours worked	$100 - $150 per hour
Retainer	Monthly or annual fees or ongoing services or maintenance	$25 - $5,000 per month

Keep in mind that the cost of hiring a WordPress developer varies greatly based on factors such as geographical location, expertise, the complexity of the project, and extra services offered (e.g., hosting, SEO, digital marketing).

Question 7

Why should you hire a WordPress development company?

Accepted Answer

You should hire a WordPress development company because it can improve your website performance, boost ROI, and ensure a top-notch user experience.

Though versions of WordPress are free for anyone to use, these specialized companies have the expertise and skillset to leverage the platform’s features and functionalities to customize and secure a website that ensures business growth. 

Additionally, they can address multiple challenges and bridge the gap between you and your competitors. Their detailed web analytics provides the market data you need to refine your business practices, operations, and offerings.

WordPress is a highly intuitive content management system (CMS) praised for its ease of access and customizability, offering plenty of benefits to users. WordPress powers 43% of the web and it’s the world’s leading content management system [WordPress]. It’s the website builder of choice for many businesses, from bloggers to small businesses and Fortune 500 companies, such as:

eBay
Sony
IBM
Microsoft News
TechCrunch
Reuters
BBC
The New York Times
The White House
And many more

If this data is not convincing enough, here are three more reasons why you should hire a WordPress development company:

Cost-effectiveness: An open-source platform, WordPress is free. Even though you’ll still need a specialized company to build a professional website, the cost is lower than creating sites using HTML, CSS, or JavaScript.
Content management: WordPress websites have a simple editor interface that non-technical users can easily use. This enables brands to manage writing, editing, updating, and attaching media without relying on the assistance of their agency partner.
Search engine optimization: According to Digital research, websites built on WordPress dominate Google SERPs with 2.28 billion search results. The main reason behind this is that the builder offers the Yoast SEO plugin. This tool allows users to optimize content for search engines while giving tips and suggestions.

Furthermore, let's look at a specific case where outsourcing professional WordPress web development services paid off. Bitmax collaborated with Clean Commit agency to integrate subtle animations into their WordPress website, which enhanced their website performance, achieving a Google CWW desktop score of 95 and a mobile score of 90.

Question 8

How do I choose the best WordPress development agency for my business?

Accepted Answer

Choose the best WordPress development agency for your business with the following steps:

Define your goals: Before approaching any development agency, have a clear understanding of what you're looking for. Do you need a completely new website, a redesign, or specific functionalities? Knowing precisely what you want will help you effectively communicate your requirements to potential agencies.
Check portfolios: An agency’s portfolio is a visual testimony of its expertise. Review its previous projects, noting its diversity, style, capabilities, and any relevant experience in your industry.
Learn about their strategic approach: Ask prospective candidates about the processes and methodologies they will use to build a functional and compelling website that attracts your target audience and drives sales.
Read reviews and testimonials: Reviews and testimonials provide insights into the agency's professionalism, work ethic, and client satisfaction. Look for patterns in feedback—multiple clients mentioning similar strengths or weaknesses can give you a clearer picture.
Discuss communication: A successful project is rooted in clear communication. Inquire about its communication channels, frequency of updates, and responsiveness. It's important that the agency keeps you in the loop and is readily available for queries or changes.
Ask about post-launch support: A website is not just a one-off project—it requires continuous updates and maintenance. Ask if the agency offers support post-launch, be it for technical issues, content updates, or security patches.
Evaluate pricing: While you should be realistic about your budget, you should also be getting value for your money. A lower price might come at the cost of quality, but a higher quote doesn’t necessarily mean you’ll get more expertise or services. Understand what’s included in the price and inquire about potential add-on costs.
Choose a compatible agency: Make a decision based on who understands (and can execute) your vision best. Also look at track record, project management approaches, and pricing models.

Scroll up to learn more about the leading WordPress development companies. Each has been selected for its track record of successful projects, industry standing, client feedback, and the proficiency of its team.

Discover more of the best web development agencies for WordPress on our Marketplace. Tell us more about your project, and filter companies by reviews, budget size, location, and hourly rates.

Question 9

What should I ask when hiring a WordPress development company?

Accepted Answer

When hiring a WordPress development agency or a freelancer, it's essential to ask the right questions to ensure a successful collaboration.

Here are some critical questions to assess not just their technical expertise but also their “fit” with your business:

How long have you been working with WordPress?
What kinds of projects and industries do you specialize in?
Do you have recent projects or case studies that are relevant to my industry or needs?
How experienced are you with custom theme or plugin development?
How do you approach hosting and setting up a WordPress site?
Do you follow the coding standards for WordPress?
Can you transform my WordPress site into an eCommerce shop later on?
Can you integrate third-party tools or software specific to my business?
Can the capacity of my website be expanded down the road?
What post-launch support and maintenance packages do you offer?
How do you handle updates, security patches, and potential website issues?
Will I have the full rights to my site?
Will my website be optimized for SEO?
Will my WordPress site have a backup and restore functionality?
How can you make my website more accessible?
Will my website be user-friendly across various devices, including and especially smartphones?
What is your typical communication process during a project? How often will you provide updates or check-ins?
What happens if I'm not satisfied with the end result? Can you modify it?
How do you handle disputes or obstacles when they arise during a project?
What is your pricing structure? Are there potential additional costs or fees?

The answers to these questions will give you a comprehensive view of the agency's capabilities and help you determine whether it aligns with your project's needs.

Question 10

What are the top WordPress development companies in the U.S.?

Accepted Answer

The best WordPress development companies in the U.S. are:

Pricing model	Description	Average range in the US
Fixed price	A set amount for a defined project scope (e.g., number of pages, themes, functionalities)	$100 - $100,000 per project
Hourly rate	Fees based on the number of hours worked	$100 - $150 per hour
Retainer	Monthly or annual fees or ongoing services or maintenance	$25 - $5,000 per month

Scroll up to find out more about these agencies and other leading WordPress development companies. All of them have been chosen based on successful projects, industry reputation, customer reviews, and team expertise. And if you want to further personalize your search, you can sort companies by location, budget size, hourly rates, and reviews.

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