DesignRush features top video production companies delivering commercials, branded videos, product demos, and social media content. Compare vetted experts to find the right agency that will help you boost awareness, engagement, and conversions.

Discover Top Video Production Agencies

1,170 Companies-Rankings updated: August 19, 2026

DesignRush vets all video production agencies based on their creative & technical expertise, proven work, and verified client reviews. Some listings may be paid.

  • Advertising Film Production & Social Media Agency Berlin

    At Twinematics, we create videos that don't just look beautiful - they work. We are a Berlin-based creative agency and video production studio specialized in crafting strategic video content that connects data, psychology, and cinematic storytelling to drive measurable results...

    Location
    Berlin, Germany
    Number of Employees
    Under 49
    Average Hourly Rate
    $100/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    4 Projects Listed
  • Barcelona Video Production

    Get noticed! Barcelona video production for your brand success.We craft cinematic storiesConveying the right message with your target audience is crucial, more so than ever. That's where we come in. We create striking visual assets that help drive your business forward and help you to remain competitive...

    Location
    Barcelona, Spain
    Number of Employees
    Under 49
    Average Hourly Rate
    $200/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    1 Project Listed
  • Digital Done Differently

    We're LEP Digital: an award-winning team of talented and passionate content marketers who support dynamic and forward thinking brands to succeed in the digital space...

    Location
    Terrigal, Australia
    Number of Employees
    Under 49
    Portfolios Count
    1 Project Listed
  • It's Time For You To Stand Out

    Wherefore is a branding & design consultancy that specialises in rebrands. We develop unique identities and strategies to help brands stand out so that their customers choose them over their competitors...

    Location
    Singapore, Singapore
    Number of Employees
    Under 49
    Portfolios Count
    4 Projects Listed
  • Driving Real Business Results in Thailand through Data-Driven Social Media & Influencer Solutions

    FinT Thailand is a premier SNS marketing agency driving real business outcomes for global brands in Thailand and ASEAN. We provide end-to-end solutions, from strategy to execution. Our core strength is "WeGrow," an exclusive network of nano and micro-influencers used to generate mass, authentic local reviews...

    Location
    Bangkok, Thailand
    Number of Employees
    Under 49
    Average Hourly Rate
    $200/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    1 Project Listed
  • The best face of your firm starts here!

    UEYE Solutions is a leading B2B design company committed to enhancing the professional appearance of businesses through tailored design solutions. With our expertise, we ensure that every aspect of your company's visual identity reflects professionalism and excellence, setting you apart in the competitive...

    Location
    Oslo, Norway
    Number of Employees
    Under 49
    Average Hourly Rate
    $55/hr
    Minimal Budget
    Under $1,000
    Portfolios Count
    3 Projects Listed
  • Design Agency is an advertising agency for brands with ambition

    We offer full services on Branding, Design, Digital, Marketing, Advertising, SEO, Video Production and Creative Communications...

    Location
    Vienna, Austria
    Number of Employees
    Under 49
    Average Hourly Rate
    $59/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    3 Projects Listed
  • Your Digital Marketing Experts

    Venture Creations is a West Michigan digital advertising and video production agency founded in 2009. We run Google, Meta, YouTube, LinkedIn, TikTok, and Microsoft ad campaigns and produce the live-action, CGI/3D, and photo content behind them, for local businesses, e-commerce brands, chambers and events, and...

    Location
    Hudsonville, Michigan
    Number of Employees
    Under 49
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    2 Projects Listed
  • We're your team

    We are a 17-years young digital agency that specialises in approaching videos, websites & apps, digital marketing and communications as tools to achieve business goals. We have worked with several multinationals creating strategic, clutter-breaking yet authentic brand experiences...

    Location
    Mumbai, India
    Number of Employees
    Under 49
    Average Hourly Rate
    $30/hr
    Minimal Budget
    Under $1,000
    Portfolios Count
    4 Projects Listed
  • Integrated Advertising for Lifestyle Brands.

    The leading independent advertising agency for lifestyle brands...

    Location
    Tokyo, Japan
    Number of Employees
    Under 49
    Portfolios Count
    3 Projects Listed
  • Where Imagination Meets Innovation.

    As your trusted partner for Creative Digital Marketing, we specialize in SEO, web design, and social media solutions, along with graphic and identity design, and digital experiences. Our full suite of services is tailored to meet your unique needs. Our team of passionate experts works closely with each client...

    Location
    Vienna, Austria
    Number of Employees
    Under 49
    Average Hourly Rate
    $40/hr
    Minimal Budget
    Under $1,000
    Portfolios Count
    4 Projects Listed
  • International Marketing Agency

    At IM Digital Factory, we are an international digital marketing agency with a global perspective. We're dedicated to driving our client's success, whether they are domestic companies seeking to expand into international markets or international enterprises looking to maximize their global presence...

    Location
    Barranquilla, Colombia
    Number of Employees
    Under 49
    Average Hourly Rate
    $25/hr
    Minimal Budget
    Under $1,000
  • Provocative Marketing Techniques To Grow Your Brand

    Dive into the realm of content marketing, where we craft compelling narratives that resonate with your audience's heartstrings. Harness the power of social media marketing as we strategically boost your online presence and engagement...

    Location
    New Brunswick, New Jersey
    Number of Employees
    Under 49
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    5 Projects Listed
  • Brand Content & Acquisition That Converts, Not Just Looks Good.

    Big Neurons is a French brand content and digital acquisition agency based in Évreux, Normandie. We help SMEs and mid-size companies build communication that actually drives business results — not just looks good. Our Neuro-Scaling method connects content strategy, social media management, SEA/SMA, GEO...

    Location
    Évreux, France
    Number of Employees
    Under 49
    Average Hourly Rate
    $300/hr
    Portfolios Count
    1 Project Listed
  • Diego Tórgo is a Brazilian-Portuguese Creative Director with twenty years of experience in advertising across three continents. He is dedicated to crafting bold visual narratives that engage audiences and leave a lasting impression...

    Location
    New York City, New York
    Number of Employees
    Under 49
    Portfolios Count
    1 Project Listed
  • Reframe What's Possible

    Mediatropy is a Singapore-based full-service digital agency with operations across 10 countries in Asia and the Middle East. The agency specializes in data-driven marketing, branding, web and app development, creative production, SEO, performance marketing, and AI-powered digital solutions. Mediatropy helps...

    Location
    Singapore, Singapore
    Number of Employees
    100 - 249
    Average Hourly Rate
    $50/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    2 Projects Listed
  • More Ideas... More Business

    Partners Advertising Private Limited is a national brand management consulting agency & North India's leading advisor on brand strategy...

    Location
    Chandigarh, India
    Number of Employees
    Under 49
    Average Hourly Rate
    $30/hr
    Minimal Budget
    Under $1,000
    Portfolios Count
    8 Projects Listed
  • Bold Cinema Creative Vision

    CineFunk Studios, based in Pune, India, creates compelling short films, web series, and music videos. We focus on storytelling, bringing diverse narratives to life through visually captivating and emotionally resonant content. Our talented team delivers work that entertains, inspires, and connects...

    Location
    Pune, India
    Number of Employees
    Under 49
    Average Hourly Rate
    $20/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    3 Projects Listed
  • Videos that increases your bottom line.

    We're a video production company that helps you increases your bottom line using the power of video marketing. Increase sales and lower expenses...

    Location
    Montreal, Canada
    Number of Employees
    Under 49
    Average Hourly Rate
    $150/hr
    Minimal Budget
    $10,000 - $25,000
  • We Bring The Creativity.

    OC Creative offers creative solutions to your marketing problems, using our expert team of web designers, graphic designers, videographers, writers, and more to tackle any project you can dream of. Creative work can influence change, evoke emotion, inspire action, and motivate your audience...

    Location
    DeKalb, Illinois
    Number of Employees
    Under 49
    Average Hourly Rate
    $140/hr
    Minimal Budget
    $1,000 - $10,000
  • Make your ideas "tangible" with us

    At Tangenio, our primary focus is on providing top-notch audiovisual production services for your projects, encompassing a wide range of tasks including scouting, crew hiring, equipment rental, content creation, postproduction, and managing film permits and services. We meticulously oversee every aspect of...

    Location
    Barcelona, Spain
    Number of Employees
    Under 49
    Average Hourly Rate
    $65/hr
    Minimal Budget
    $1,000 - $10,000
  • We Create Videos That Bring Your Stories, Ideas and Brands to Life!

    Blue Ocean Productions is a full-service video production company that provides professional video production services for B2B. We can shoot in a studio, in the field, using drones from the air and underwater with underwater cameras. Contact us for a free consultation to design the video you need...

    Location
    Ventura, California
    Number of Employees
    Under 49
    Average Hourly Rate
    $100/hr
    Minimal Budget
    $1,000 - $10,000
  • Content that sticks around.

    After Image Media offers comprehensive video marketing and production services all under one roof, providing businesses with the tools they need to elevate their brand to the next level through impactful video content. Our expertise and dedication ensure that your brand's message resonates effectively with...

    Location
    Tilburg, Netherlands
    Number of Employees
    Under 49
    Average Hourly Rate
    $75/hr
    Minimal Budget
    $1,000 - $10,000
  • Tell the right story with the right video to the right audience.

    We specialize in video production for companies in Saint Paul, and Minneapolis, by creating a clear video marketing roadmap, we become an extension of their brand...

    Location
    St. Paul, Minnesota
    Number of Employees
    Under 49
    Average Hourly Rate
    $150/hr
    Minimal Budget
    $1,000 - $10,000
  • Where Creators Meet Their Dream Editor.

    At Social Channel Studios, we transform video content into captivating and exceptional productions. Our team of professional video editors brings extensive experience from mainstream media, ensuring high-quality and engaging results for every project...

    Location
    New York City, New York
    Number of Employees
    Under 49
    Average Hourly Rate
    $40/hr
    Minimal Budget
    Under $1,000
  • You have a story to tell? Let us be your storyteller.

    At TreeTop, nestled in the scenic Alps of Innsbruck, Austria, we're an award-winning full-service film and animation studio bringing your wildest ideas to life! We weave compelling visual tales with a dash of aesthetic flair and a whole lot of storytelling magic for brands big and small, near and far. From...

    Location
    Innsbruck, Austria
    Number of Employees
    Under 49
    Minimal Budget
    $1,000 - $10,000
  • Create A Greate Video For Your Business.

    Aguyb Studios is a creative video production agency specializing in high-quality commercials, music videos, motion graphics, and branded storytelling...

    Location
    Jacksonville, Florida
    Number of Employees
    Under 49
    Average Hourly Rate
    $150/hr
    Minimal Budget
    $1,000 - $10,000
  • Design beyond frame!

    Design is not just a consideration.Design is a balance between the extremes of art and practicality, where imaginative expression meets functionality, forging solutions that are not only aesthetically pleasing but also serve a purpose and meet real-world needs...

    Location
    Tel Aviv, Israel
    Number of Employees
    Under 49
    Average Hourly Rate
    $150/hr
    Minimal Budget
    $25,000 - $50,000
  • ideas unboxed

    With a 15-year background in digital marketing and audiovisual production, we lead a specialized creative team focused on commercial videos, animation, design, illustration, web, and more. Our experience includes collaborations with companies exporting to over 40 countries. We are passionate about our work...

    Location
    Villa María, Argentina
    Number of Employees
    Under 49
    Minimal Budget
    $1,000 - $10,000
  • creative production studio that plugs into marketing, creative, and growth teams as an on-demand pro

    New Jack Productions is a performance-driven video production agency specializing in content for brands. The agency focuses on creating high-converting video assets that drive measurable results, not just visual appeal...

    Location
    Los Angeles, California
    Number of Employees
    Under 49
    Average Hourly Rate
    $100/hr
  • ONE Agency For Everything Visual.

    Grafikbyrån is a full-service creative agency on Sweden's west coast, serving businesses across Gothenburg and the Bohuslän archipelago. We handle the entire production chain in-house: fast WordPress websites built on clean code, corporate film, professional photography, drone footage, and technical SEO. No...

    Location
    Kållekärr, Sweden
    Number of Employees
    Under 49
    Average Hourly Rate
    $100/hr
    Minimal Budget
    $1,000 - $10,000
  • Visual Communication That Delivers

    TRUE Studios delivers high-impact video production and photography for healthcare, industrial, and legal organizations where clarity matters and trust is earned. From our 1,500-square-foot studio in Central Ohio, we produce controlled, consistent visuals built to perform in the real world...

    Location
    Lewis Center, Ohio
    Number of Employees
    Under 49
    Average Hourly Rate
    $150/hr
    Minimal Budget
    Under $1,000
  • Digital Advertising Agency

    Kogital is a digital agency offering 360° digital marketing communication solutions, producing KPI based strategies and creative campaigns to increase their customers' return on investments. Our services are social marketing, digital media buying, Google Ads, creative design...

    Location
    Istanbul, Turkey
    Number of Employees
    Under 49
    Average Hourly Rate
    $89/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    1 Project Listed
  • Affordable yet Professional.

    Situated in Cairo, Egypt, we are a committed digital marketing agency constantly evolving to enhance our client service capabilities. Our clientele entrusts us with expanding their presence and refining marketing strategies. We are devoted to implementing strategies that foster the daily growth of their...

    Location
    Cairo, Egypt
    Number of Employees
    Under 49
    Average Hourly Rate
    $50/hr
    Minimal Budget
    Under $1,000
    Portfolios Count
    1 Project Listed
  • Your Creative Ally Behind Her Next Obsession

    By 2028, women are projected to control 75% of discretionary spending globally. Its never been more important for brands to capture her attention. We've been listening to and learning from female consumers for nearly two decades. AD&Co is a full-service creative agency and content studio specializing in...

    Location
    Los Angeles, California
    Number of Employees
    Under 49
    Minimal Budget
    $10,000 - $25,000
  • Local High Quality Digital Media

    We love helping Central Coast businesses create content to support their marketing efforts...

    Location
    Niagara Park, Australia
    Number of Employees
    Under 49
    Average Hourly Rate
    $125/hr
    Minimal Budget
    Under $1,000
  • You might consider us idealists, but we are the changemakers.

    ATTIC is a boutique film and commercial creative content production agency. We strategise, visualise, concept, create, and produce all through a cinematic lens. We are a one-stop content production house...

    Location
    Salzburg, Austria
    Number of Employees
    Under 49
    Average Hourly Rate
    $150/hr
    Minimal Budget
    $10,000 - $25,000
  • Bringing back Live-Action 2D animation

    Composited complex 2D animation with strategically shot live-action footage...

    Location
    New York City, New York
    Number of Employees
    Under 49
    Average Hourly Rate
    $50/hr
    Minimal Budget
    $10,000 - $25,000
  • We Create Unique Experiences!

    We connect on social networks, have live experiences, communicate and discover new things and Creative Creature brings it all together, in a nice package, tied with a red ribbon. We're journalists, social media managers, photographers, video editing experts and event enthusiasts. We are a social media...

    Location
    Bucharest, Romania
    Number of Employees
    Under 49
  • Storytelling with purpose for the modern era.

    From non-profits to startups and Fortune 100 companies among our clients, we're an award winning results driven social media and film production agency with a passion for telling stories and building community online...

    Location
    Des Moines, Iowa
    Number of Employees
    Under 49
    Average Hourly Rate
    $120/hr
    Minimal Budget
    $1,000 - $10,000
  • Every Business Has a Story. We Make Yours Unforgettable.

    Transform your brand with Story First Films. We craft cinematic stories that captivate audiences, elevate engagement, and drive business growth. Start your project today and make your brand's story unforgettable...

    Location
    Atlanta, Georgia
    Number of Employees
    Under 49
    Minimal Budget
    $1,000 - $10,000
  • Turning Complexity into Clarity.

    WIEL Filmproduktion Leipzig offers professional film production services, specializing in explainer videos for software, image films, and medical productions. With over 20 years of experience, the team is dedicated to transforming complex concepts into clear, engaging visual stories that communicate...

    Location
    Leipzig, Germany
    Number of Employees
    Under 49
    Average Hourly Rate
    $100/hr
    Minimal Budget
    $1,000 - $10,000
  • Photo and video that define your brand

    Sulyok Imaging is a video production studio based in Bucharest that crafts compelling corporate films, promotional videos and branded content. We help businesses tell their stories with cinematic visuals and strategic storytelling - from concept to final edit...

    Location
    Bucharest, Romania
    Number of Employees
    Under 49
    Average Hourly Rate
    $100/hr
    Minimal Budget
    Under $1,000
  • Images That Express Who You Are

    Acemedia is a creative agency dedicated to producing original and impactful visual content that reflects each brands identity and values. With a strong focus on storytelling and innovation, the agency creates compelling visuals designed to connect with audiences and elevate brand presence across multiple...

    Location
    Montreal, Canada
    Number of Employees
    Under 49
    Average Hourly Rate
    $145/hr
    Minimal Budget
    $1,000 - $10,000
  • Video, Social, Ads All Under One Roof

    MLC Media is a full-service creative and advertising agency based in San Diego. We produce high-impact video content, manage social media strategies, and run performance-driven ad campaigns across Meta, Google, and TikTok. Our founder-led model means clients work directly with senior strategists no handoffs...

    Location
    La Mesa, California
    Number of Employees
    Under 49
    Average Hourly Rate
    $150/hr
    Minimal Budget
    $1,000 - $10,000
  • Hobart Video Production & Design Studio

    No Name Creative is an independent video production and branding studio based in Hobart, Tasmania. We create brand films, commercial campaigns, brand identities, graphic design, and photography for businesses across hospitality, tourism, food & beverage, and professional services...

    Location
    Oakdowns, Australia
    Number of Employees
    Under 49
    Average Hourly Rate
    $120/hr
    Minimal Budget
    $1,000 - $10,000
  • Culture Starts With A Story. Don't Tell It. Capture It.

    Ragtown Media is a documentary production company in Scottsdale, Arizona, founded by Clayton Lindley in 2007. We shoot documentaries for brands, athletes, and culture: branded films, live events, commercial spots, and podcast production. Clients include Red Bull, BBC, History Channel, Barrett-Jackson, GQ...

    Location
    Scottsdale, Arizona
    Number of Employees
    Under 49
    Average Hourly Rate
    $200/hr
    Minimal Budget
    $1,000 - $10,000
  • Were an innovative, website design and marketing agency.

    Were an innovative Website Design and Digital Marketing team based in Essex, specialising in Website Design, Search Engine Optimisation (SEO), and Google AdWords (PPC)...

    Location
    Basildon, United Kingdom
    Number of Employees
    Under 49
    Average Hourly Rate
    $150/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    4 Projects Listed
  • Taking Your Dental Practice To The Next Level

    Geek Dental Marketing is a Miami-based dental marketing agency specializing in growth-focused strategies for modern dental practices. We help dentists attract consistent new patients through Dental SEO, Google Ads marketing, branding, websites, and AI-driven search visibility. Our approach goes beyond design...

    Location
    Miami, Florida
    Number of Employees
    Under 49
    Average Hourly Rate
    $95/hr
    Minimal Budget
    Under $1,000
    Portfolios Count
    1 Project Listed
  • Focused on small business to keep local economies strong.

    In the past few years, there has been an increase in small businesses going out of business because they are unable to keep up with the technology used by large corporations. Distinct is determined to help these small businesses continue their legacies by staying competitive through digital marketing...

    Location
    Greencastle, Indiana
    Number of Employees
    Under 49
    Average Hourly Rate
    $75/hr
    Minimal Budget
    Under $1,000

Frequently Asked Questions About Video Production Companies

What are the typical video production services?

Video production services typically encompass the end-to-end video creation lifecycle, helping businesses move from concept to final, channel-ready assets. These services are divided into three key stages

  • Pre-production: Establishing objectives, audience, creative approach, scope, budget, and timeline. Deliverables include a script, storyboard, shot list, casting plan, location plan, and production schedule, along with a list of risks, permits, and approvals needed. 
  • Production: Filming the actual video, with the crew, cameras, lighting, audio, and direction of talent. This often includes capturing supporting footage (B-roll) and managing the set to stay on schedule. 
  • Post-production: Editing the footage, including color correction and grading, sound mixing, motion graphics, and visual effects (VFX), and adding captions or subtitles. It also involves creating multiple versions for different channels. 

Many corporate video production companies also cover the distribution and video marketing, including marketing strategy, platform publishing, search engine optimization (SEO), paid media, and social media. 

What type of video should your business invest in?

The type of video your business should invest in will depend on your goals and target audiences. A useful rule of thumb is to start with a hero video content and plan shorter cutdowns for target social channels. 

Here are the most common types of videos: 

  • Brand video or corporate video focuses on establishing brand positioning and trust. It may also help attract and convert candidates for employment. Examples include recruiting videos, team spotlights, and onboarding and training videos.   
  • Commercial video production aims to increase brand awareness, customer engagement, and conversion rates. These can come in the form of product demo videos, customer story or testimonials, TV commercials, and social media videos (e.g., TikTok, Instagram, and YouTube). 
  • Product education and customer success videos help improve activation and retention. These include how-to videos, explainer videos, feature walkthroughs, onboarding series, and release announcements. 
  • Event videos extend the value of events and product launches through teasers, live streams, session recordings, and post-event recap videos for public relations (PR) and social media. 

Based on Wyzowl’s report, the most popular types of videos created by businesses are live action (51%), animated (23%), and screen record (19%). 

In terms of use cases, social media videos take the lead (69%), followed by explainer videos (68%), testimonial videos (57%), presentation videos (48%), and video ads (48%). 

How long should your video be?

The length of your video will depend on your target audience, goal, message, and distribution platforms. According to Wistia’s State of Video Report, these video lengths have the highest engagement: 

GoalIdeal LengthExample
Brand awareness and social media engagement<1 minute Promotional videos, product teasers, and brand videos
Educational videos 1-5 minutesExplainer videos and product demos
Training videos 30+ minutesWebinars and online courses 

Additionally, Wistia reports that 30-60-minute videos have the highest conversion rates at 17%, with the best placement for lead generation forms at the end of the video (60% conversion rate).  

For short-form videos (less than 1 minute), the best practice is to hook your viewers within the first 5-10 seconds.  

What is the difference between 4K and 1080p?

The primary difference between 4K and 1080p is the resolution (pixel dimension), which affects how much detail the video can display: 

  • 1080p (Full HD): 1920 x 1080 (2.1 million pixels)
  • 4K (UHD): 3840 x 2160 (8.3 million pixels) 

Here is a breakdown to guide your decision-making process: 

 1080p (Full HD)4K (Ultra HD)
Advantages
  • Smaller file size, making it easier to share and store 
  • Almost all devices, platforms, and screen sizes support this format without sacrificing quality 
  • More affordable to produce 
  • Higher quality videos, especially for large displays 
  • Enables video cropping, stabilization, and reframing without affecting quality 
  • Future-proof technology, with 4K video becoming the increasing standard
Disadvantages
  • Less flexibility for cropping and zooming 
  • Less detail on large screens
  • Requires higher processing power, storage space, and internet bandwidth 
  • More expensive to produce as post-production can be more demanding
Best for 
  • Social media videos and web video ads 
  • Mobile and laptop screens
  • Shoots where you expect multiple cutdowns/crops
  • Product or brand videos meant for big screens (e.g., billboard displays) 
  • OTT and CTV ads and TV commercials 
  • Computer screens and smart TVs 

How can you measure the success of your video?

To measure the success of your video, consider your marketing goals, past performance, and industry benchmarks to identify its definitive business impact. Below are key video marketing benchmarks

Brand awareness and reach 

  • Impressions: 5,000-10,000 per video is a good baseline for organic social videos; however, paid campaigns will depend on your target market, industry competition, and type of ad. 
  • View count: 1,000-5,000 views per video for B2B and 10,000+ views for B2C and retail 
  • Play rate: 40%-60% for landing page videos 

Lead capture 

  • Average view duration: 50%-70% for 1-minute videos, and 40-60% for 5-minute videos 
  • Engagement rate: 4.4% for Instagram Reels, 3.8% for YouTube Shorts, and 1%-2% for LinkedIn videos 
  • Click-through rate: 2%-3% 
  • Video-driven conversion rates: 2%-5% for eCommerce, and 1%-3% for B2B 

Attribution, ROI, and Optimization 

  • ThruPlay: 30%-50% for short-form Meta, Facebook, or Instagram Ads 
  • Share Count: 4%-8% for Instagram Reels, 2%-5% for YouTube, and 1%-2% for B2B 
  • Funnel Completion Rate: 10%-25% for B2B and 20%-35% for eCommerce 

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