Conversion
From Insight to Impact: Experience Conversion's World-Class Approach
Remote Office, London, DA1 4RL, United Kingdomhttps://conversion.com
Conversion Overview
- Year Founded
- 2007
- Employees
- 100 - 249
- Minimal Budget
- $1,000 - $10,000
- Average Hourly Rate
- $50/hr
Two remarkable agencies, Conversion.com in the UK and Widerfunnel in North America, integrated in 2022 to form Conversion. We're not just an agency; we're the world's leading experimentation and mixed-methods research agency specializing in Conversion Rate Optimization.
Our Founders: Visionaries in Action
Founded in 2007 by Stephen Pavlovich (Conversion.com) and Chris Goward (Widerfunnel), our agency stems from a simple observation: too many decisions were based on instinct without measurable performance. Both Chris and Stephen saw a better way, and they sought it.
A Journey of Innovation and Excellence
Through A/B testing, SEO, and applying principles of experimentation to marketing, they independently led their original agencies to dominate the US and UK markets for 15 years. Clients like Deliveroo, Dollar Shave Club, Enterprise Rent-A-Car, HP, Meta, Microsoft, Toyota, and Vodafone have benefited from their wisdom.
Together, We Are Conversion
With over 100 specialists across Europe and North America, we have united to lead the global landscape in Conversion Rate Optimization. Our integration marks a new era of data-driven decision-making, and we're excited to take this journey with you.
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Conversion Portfolio
CRO
Increasing Unicef's average one-off donation amount by more than 50%
CRO
From a one off project to an ongoing, multi-team experimentation program
CRO
Combining UX Research and AB Testing methodologies at Whirlpool
CRO
Groomed for success: Building an experimentation program for a high growth business
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Delivering an 18x return on investment for Gousto by kick-starting their CRO program
Conversion Services
Conversion Clients
Conversion Team Bios
Founder of Conversion, the UK's largest experimentation and conversion optimisation agency.
Chris Goward has assembled a complete team of conversion optimization professionals in Wider Funnel.