KEY Difference Media

Filling a crucial role in the market, KEY Difference Media is the white-label service provider
behind dozens of marketing agencies for amplified content marketing. Founded in 2007, by 2013 it became a leading content marketing agency in the blockchain and crypto space. Teaming up with stalwarts from the space, the multi-awarded blockchain marketing agency prides itself in providing services with the industry’s largest content syndication networks.

KEY Difference Media closes the gap between its clients, investors, and users by offering multi-touch marketing, fundraising support, and user acquisition marketing. 

The strategy is powered entirely by data and amplified by great creativity. Its 350-member managers, analysts, writers, and designers use research and analytics to provide clients with deep quantitative insights. Data can be leveraged to pivot and capitalize on changes in market sentiment quickly.

Karnika E Yashwant, founder, and CEO, with 19 years of marketing experience on his belt, has rubbed elbows with influencers and carried some of them on his shoulders as he creates high-quality content and content strategy for every project’s success. The experience of top brands together with KEY Difference Media provides a 360° analysis to help identify the maximum leverage. KEY Difference Media is closely tied with top exchanges, media, launchpads, VCs, influencers, and other key crypto community members, making them a complete ecosystem.

In 2013, 2020, and 2021, KEY Difference Media ranked among the Top 5 ICO Marketing Agencies and lately, among the top PR Companies, by numerous independent 3rd parties. The company has been featured in publications like Forbes, Bitcoin.com, NewsBTC, Yahoo Finance, The Times of India, and The Economic Times. Believing that the top focus of any marketing campaign should rather be content than bounty, KDM gave the industry a more humane face.