I have a BS in Design and a Postgraduate in Brands, Core of Communications from Elisava - Barcelona School of Design and Engineering and I have helped startups like ONE Coconut Water (acquired by Pepsi) to build their core brand strategy. Before falling in love with the start-up world, I have also worked in renowned design agencies in São Paulo, Los Angeles, and Barcelona, working for clients like Unilever, P&G, Mattel & The Coca-Cola Company.