The Herdbook Ag Media Overview

Number of Employees
Under 49
Minimal Budget
$1,000 - $10,000
Average Hourly Rate
$125/hr
Year Founded
2017
The team at Herdbook Ag Media brings a wealth of marketing and communications experience specific to agriculture to the table.
We understand the complex, unique nature of the food chain and know how to talk agriculture. Our content resonates with a wide range of agriculture, animal science and rural niches to help our clients position marketing and communications plans for success.

The Herdbook Ag Media was born out of a passion to promote and support the agriculture sector with professional and effective copywriting and communication services. 

With a background in animal industries, agriculture journalism and social media management, Jaclyn De Candio realized the need to make contracted writing and communications more accessible to agribusinesses. Being such a rich and distinct industry, its difficult for companies to find freelancers who know the many complexities and nuances of the industry needed to meet agriculture audiences and customers.

So, in 2020 Jaclyn took her part-time freelancing gig to a full-time business, marrying her writing talent and agriculture expertise. It's her daily mission to enhance the communication strategy of agribusinesses around the globe.
Headquarters
Remote Office, Dayton, Ohio 45309, United States

Areas of Expertise

  • Digital Marketing Expertise
  • Graphic Design Expertise
  • Social Media Expertise
  • Software Development Expertise
Digital Marketing Expertise
Digital Marketing Expertise
  • Content Creation
  • Copywriting
Graphic Design Expertise
Graphic Design Expertise
  • Visual Communication
Social Media Expertise
Social Media Expertise
  • Facebook
  • Instagram
  • LinkedIn
  • Twitter
Software Development Expertise
Software Development Expertise
  • AgTech
  • Foodtech

The Herdbook Ag Media Portfolio

  • The Herdbook Ag Media - Social Media Engagement and Awareness Campaigns
    Facebook
    Social Media Engagement and Awareness Campaigns
  • The Herdbook Ag Media - Innovative Company Feature
    Foodtech
    Innovative Company Feature
  • The Herdbook Ag Media - Advertorial
    Content Marketing
    Advertorial
  • The Herdbook Ag Media - Product Showcase and Testimonial Feature
    Content Marketing
    Product Showcase and Testimonial Feature

The Herdbook Ag Media Reviews

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  • Aly Robins

    Aly Robins

    CEO at Snowy Mountain Marketing

    Website Copy Creation
    Project Type: Copywriting
    Review Date: 20 September, 2023
    Jaclyn has been a huge asset to our team as she delivers consistent and quality copy writing for each and every one of our clients. She is very efficient and effective at writing and understands the framework I am using which helps so much. She's always on time for projects, and communicates well which I value so much!
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  • Macala Rose

    Macala Rose

    Vendor at Macala Rose Consulting

    Content Production
    Project Type: Content Marketing
    Review Date: 31 August, 2023
    I've hired Herdbook Ag several times over the course of two years. Jaclyn is passionate, responsive and kind content producer who always overdelivered on the work she was contracted to do. If you're in agriculture, agrotourism, or B2B services, she's a great partner.
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  • Kaitilin Vrsek

    Kaitilin Vrsek

    Agricultural Marketing Strategist at Gate 39 Media

    Content Creation
    Project Type: Content Creation
    Review Date: 15 August, 2023
    Kaitilin Vrsek, an agriculture marketing specialist at Gate 39 Media, collaborated with The Herdbook Ag Media on a go-to-market content project. Vrsek commended how Jaclyn impressively delivered scripts, blogs, and press releases with a quick turnaround and a perfect match to the client's tone and attitude. The client added that she looks forward to future collaborations with Jaclyn and the agency. (Verified via email)
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  • Laurie Fischer

    Laurie Fischer

    Public Policy Consultant & CEO at American Dairy Coalition

    Writing for American Dairy Coalition
    Project Type: Copywriting
    Review Date: 18 July, 2023
    According to Laurie Fischer, the CEO of American Dairy Coalition, working with The Herdbook Ag Media was a success as the firm delivered high-quality workmanship and stellar writing. Fishcer gave a shoutout to Jaclyn for her impressive writing skills, noting how she promptly responded to inquiries and provided excellent output, making her a valuable asset to the team. (Verified via email)
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The Herdbook Ag Media Team Bios

  • Founder, Director of Content and Media
    Jaclyn De Candio
    Founder, Director of Content and Media
    Jaclyn manages and creates communications content for businesses and publications in the agriculture, animal and food sectors who need someone with direct experience and knowledge of their industries.
  • Graphic Designer
    Hannah Meller
    Graphic Designer
    Agriculture has been Hannahs life ever since she could remember. Shes always excited to help you (and your company) extend your reach to promote and educate the world about the advancements and importance of agriculture.
  • Senior Writer, Marketing and Public Relations
    Michele Ackerman
    Senior Writer, Marketing and Public Relations
    Creative is the word most people use to describe Michele. She brings creativity with words, visuals and concepts to her work every day, enabling our clients to effectively communicate with and reach their customers. Michele has been involved with the agriculture community her entire life.

The Herdbook Ag Media Clients

  • U.S. Dairy Export Council
  • UPL
  • Darigold
  • Illinois Beef Association
  • Ohio Farm Bureau
  • Resero Genomics
  • Parnell

The Herdbook Ag Media Awards

  • The Herdbook Ag Media - Award 1