NEXT/NOW™

NEXT/NOW™ Services

• VR/AR
• Software Development
• IoT
• Video Production

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  Unknown

  Principal at Media Objectives

  Moen Showroom Projection Mapping

  Project Type: VR/AR

  Review Date: 1 December, 2020

  Internal and external feedback has been overwhelmingly positive. Expertise and meticulousness were hallmarks of their work. NEXTNOW’s understanding of digital technologies helped them create high-quality deliverables and respond quickly to any inquiries or technical concerns that arose.

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  Internal and external feedback has been overwhelmingly positive. Expertise and meticulousness were hallmarks of their work. NEXTNOW’s understanding of digital technologies helped them create high-quality deliverables and respond quickly to any inquiries or technical concerns that arose.

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  Christiana DiMattesam

  Director In-Store Marketing at Under Armour

  Under Armour Virtual Brand House

  Project Type: VR/AR

  Review Date: 24 November, 2020

  The team’s exceptional organisation and flexible approach have maximised engagement and marketing results. For example, the VR project captured valuable user data and contact information. Regular communication and creative ideation are notable strengths.

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  The team’s exceptional organisation and flexible approach have maximised engagement and marketing results. For example, the VR project captured valuable user data and contact information. Regular communication and creative ideation are notable strengths.

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  Jerry Nieves

  Director of Digital at Shiraz Creative

  Visa Virtual Reality

  Project Type: VR/AR

  Review Date: 21 November, 2020

  The project was well-received. Nearly half of the attendees participated in the experience. NEXT/NOW built a strong working relationship with their partner. Communication was seamless and they almost always delivered on time. Since this project ended, they’ve worked on a few other projects together.

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  The project was well-received. Nearly half of the attendees participated in the experience. NEXT/NOW built a strong working relationship with their partner. Communication was seamless and they almost always delivered on time. Since this project ended, they’ve worked on a few other projects together.

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  Eric J Nesser

  Manager, Creative Technology at The Designory (an Omnicom agency) • http://www.designory.com • EG+ • https://www.egplusww.com/

  Mixed Reality Experience for Automotive Education

  Project Type: VR/AR

  Review Date: 5 December, 2018

  Next/Now helped realize our ambituous mixed reality vision for educating automotive consumers about safety features, driving assistance, and parking assistance with holographic imagery that can be deployed in real world space. We were able to engage consumers on the field without any special equipment besides modern phones and tablets. I would definitely recommend Next/Now to other agencies, as they bulldozed project obstacles, put a lot of love into details, and made our CG really stand out.

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  Next/Now helped realize our ambituous mixed reality vision for educating automotive consumers about safety features, driving assistance, and parking assistance with holographic imagery that can be deployed in real world space. We were able to engage consumers on the field without any special equipment besides modern phones and tablets. I would definitely recommend Next/Now to other agencies, as they bulldozed project obstacles, put a lot of love into details, and made our CG really stand out.

NEXT/NOW™ Team Bios

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  Alan Hughes

  Founder / CCO

  Alan Hughes is the founder and Chief Creative Officer of NEXT/NOW. His focus is creating digital content and interaction that thematically, creatively, and architecturally feel ‘as one’ with a physical experience and environment.
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  Randy Gress

  Director of Business Development

  Randy has been with NEXT/NOW since its inception. He works with clients, partners and NEXT/NOW staff to ensure that each project realizes the client’s vision and aligns with the brand’s goals and desired outcomescomes to life.
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  Myles Arwine

  Associate General Manager

  Myles Arwine brings seven years of experience delivering digital solutions within the retail property management industry. His growth in a corporate culture combined with his creative background has resulted in a unique combination of holistic thinking, problem solving, and creative solutions.
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  David Najarian

  Creative Director

  A veteran of live event video design and production, Dave has designed for and toured the world with EDM and Hip-Hop artists like Bass Nectar and Pretty Lights. The hallmark of David’s work was an interplay of real-time generative art, motion-reactive visuals, and integrated light and laser effects.
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  Stuart Day

  Director of Technology

  Stuart is a breakthrough thinker in the realm of generative art and AI visual systems. Leading the development team at Next/Now, Stuart is instrumental in their Next-Gen thinking and expertise. His work is focused in, but not limited to Unity 3D, Unreal, VVVV, Cinder, Processing and C#.
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  Andrew Bihner

  Lead Software Developer

  Co-leading the development team, Andrew is both parts software and hardware focused. With an exponential skill set, he specializes in TouchDesigner, Unity 3D and C# softwares while also being our go-to-guy for LED wall installations.
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  Charlie B Williams III

  Studio Manager

  A champion of mentorship, Charlie has taught at the collegiate level and coordinated teaching workshops at local libraries, high schools, colleges, and creative studios, encouraging and guiding the next generation of digital artists to successful careers in the industry.