Marketer Tom Shapiro drives business growth through SEO and content marketing, leveraging his experience with Fortune 100 clients and sharing his insights as an acclaimed author and speaker.
In the 37th episode of the DesignRush Podcast, Tom explains how neuroscience, psychology, and behavioral intelligence catapult businesses into growth. With a focus on dismantling mediocre marketing practices, he brings forward unconventional marketing wisdom to propel companies to success.
Key highlights from our discussion with Tom include:
- What is a decision matrix and how it helps businesses remain creative
- Why you have to evoke an emotional response in your audience
- Why the format of your content isn’t as important as its shareability
This conversation, chock-full of valuable insights, is now available on YouTube and Spotify. It's a must-listen for entrepreneurs and marketing professionals.
About DesignRush
DesignRush is a media platform and a B2B marketplace connecting businesses with agencies through expert reviews and agency ranking lists, awards, knowledge resources, and personalized agency recommendations for vetted projects.
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