DesignRush conducted independent research that reveals the best times to reach your B2B audience based on the time of day it is the most active.

DesignRush, a B2B Marketplace connecting businesses with agencies, announces the publication of an exclusive report exploring the times B2B audience is the most active in specific US cities in 35 states.

The research https://spotlight.designrush.com/news/best-times-for-engagement-b2b-decision-makers-us was conducted on monthly US visitors, comprised of B2B decision-makers, industry leaders, and professionals based on their Google activity on DesignRush.com from April 2022 and March 2023.

The study reveals the cities that have the highest share of activity during different hours of the day:

  • Early Birds (between 5 am and 8 am)
    • Huntsville, AL, San Jose, CA, Brighton, CO, and more
  • Morning Larks (between 9 am and 12 pm)
    • Carlsbad, CA, Gainesville, FL, Boulder, CO, and more
  • Lunch Buddies (between 1 pm and 4 pm)
    • Fort Lauderdale, FL, Lincoln, NE, Buffalo, NY, and more
  • Afternoon Shifters (between 5 pm and 8 pm)
    • Tempe, AZ, Philadelphia, PA, Columbia, SC, and more
  • Night Owls (between 9 pm and 12 am)
    • Baton Rouge, LA, Atlanta, GA, Tempe, AZ, and more
  • Vampires (between 1 am and 4 am)
    • Detroit, MI, Omaha, NE, New York, NY, and more

DesignRush General Manager Gianluca Ferruggia shares that the research is part of the company’s new program.

“We have a new initiative called DesignRush Resources, and we have been collecting a lot of valuable insights worth sharing to help companies and professionals make more educated decisions,” said Ferruggia. “Our goal is to provide exclusive data on relevant trends analyzed from our unique perspective that comes from our years of experience operating with the B2B community.”

About DesignRush:

DesignRush.com is a B2B marketplace connecting businesses with agencies through expert reviews and agency ranking lists, awards, knowledge resources, and personalized agency recommendations for vetted projects.