Best Charleston Digital Marketing Company Rankings

Companies
Rankings updated: April 16, 2024
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  • Creative marketing solutions for a social world
    We provide end-to-end digital marketing solutions including day-to-day management, copywriting, graphic design, photography, advertising, optimization, community management, reporting & analytics.  [... view the full profile of Matchstick Social]
    Charleston, South Carolina
    Under 49 Inquire $1,000 - $10,000
    Expertise
    Digital Advertising
    VISIT WEBSITE
  • Wired Island PR

    We work with B2B tech companies around the world in industries such as semiconductors, electronics, enterprise software, artificial intelligence, manufacturing, autonomous vehicles, automotive and  [... view the full profile of Wired Island PR]
    Charleston, South Carolina
    Under 49 Inquire Inquire
    VISIT WEBSITE
  • H. F. Partlow Web Development is a full-service web design and development company that focuses on serving small to medium sized businesses. We also provide complete digital marketing services: PPC  [... view the full profile of H. F. Partlow Web Development]
    Charleston, South Carolina
    Under 49 $100/hr $1,000 - $10,000
    VISIT WEBSITE
  • Let us put a STING in your Marketing!
    We are a firm focused on making your small business succeed! We assist clients with graphic design, web design, copywriting, social media, digital strategy, and more!  [... view the full profile of Stingray Branding]
    Charleston, South Carolina
    Under 49 $99/hr Under $1,000
    VISIT WEBSITE
  • Global Prairie

    We are a purpose-driven marketing firm committed to helping our clients create a healthier world.
    One part AdTech, one part creative agency, one part data analytics firm, and one part consulting company, Global Prairie unites the creativity, insight and strategy needed to drive meaningful results.  [... view the full profile of Global Prairie]
    Charleston, South Carolina
    100 - 249 $125/hr Inquire
    VISIT WEBSITE
  • Mobyle

    We take your business to the next level
    Mobyle is a full service digital agency providing web design and development, app development, SEO, digital marketing and branding, videography, photography, social media, content marketing, and  [... view the full profile of Mobyle]
    Charleston, South Carolina
    Under 49 $50/hr $1,000 - $10,000
    Expertise
    Local Optimization
    VISIT WEBSITE
  • NP Strategy

    Tailored strategies for your business
    NP Strategy offers various strategic services designed to address multiple aspects of communication, public relations, and crisis management.  [... view the full profile of NP Strategy]
    Charleston, South Carolina
    Under 49 Inquire Inquire
    VISIT WEBSITE
  • Obviouslee

    Extraordinary Marketing + Design
    At Obviouslee, we don't just work with our partners - we collaborate and celebrate. We specialize in all things marketing, digital strategy and design. Our office is a place where creative minds come  [... view the full profile of Obviouslee]
    Charleston, South Carolina
    Under 49 $199/hr $10,000 - $25,000
    VISIT WEBSITE
  • ClickGiant

    Quality Content. More Clicks. Better Conversions.
    Success starts with ClickGiant. Our team of marketing experts utilizes a Google-friendly, content-driven approach to help businesses improve rankings and attract high quality organic traffic.  [... view the full profile of ClickGiant]
    Charleston, South Carolina
    Under 49 $149/hr $1,000 - $10,000
    VISIT WEBSITE
  • Generating New Leads Online with Results-Based Digital Marketing
    Atlantic Marketing Company is a team of passionate marketers who are dedicated to helping small businesses flourish.  [... view the full profile of Atlantic Marketing Company]
    Charleston, South Carolina
    Under 49 Inquire Inquire
    VISIT WEBSITE
  • Need Help Selecting The Right Agency For Your Project?

    Need Help Selecting The Right Agency For Your Project?

    We can help you find verified agencies that fit your budget and other requirements within just a few days and free of charge.
  • Q4Launch

    Valuable marketing services for businesses
    Located in Charleston, South Carolina, Q4Launch is a hospitality marketing company that stands as a reliable partner for independent businesses within the lodging sector. Our primary focus lies in  [... view the full profile of Q4Launch]
    Charleston, South Carolina
    Under 49 $50/hr $1,000 - $10,000
    VISIT WEBSITE
  • Lawsome Digital

    Digital Marketing for Awesome Solo or Small Law Firms
    At Lawsome Digital Marketing, we are focused, ethical, compliant, and ready to boost your law firm's marketing success.  [... view the full profile of Lawsome Digital]
    Charleston, South Carolina
    Under 49 $100/hr Under $1,000
    VISIT WEBSITE
  • VIP Marketing

    Empowering Brands To Dominate Online
    VIP Marketing is a digital marketing and design agency.  [... view the full profile of VIP Marketing]
    Charleston, South Carolina
    Under 49 Inquire $1,000 - $10,000
    Expertise
    Hover to view additional Areas of Expertise
    Content Creation
    Copywriting
    Local Optimization
    On-Page Optimization
    Google Ads
    Instagram
    LinkedIn
    Facebook
    VISIT WEBSITE
  • Spark Digital Group crafts bespoke digital marketing strategies that ignite your unique brand story.
    Spark Digital Group crafts bespoke digital marketing strategies that ignite your unique brand story, resonate with your ideal audience, and propel you towards explosive growth. No cookie-cutter  [... view the full profile of Spark Digital Group]
    Charleston, South Carolina
    Under 49 $150/hr $1,000 - $10,000
    VISIT WEBSITE

Digital Marketing Expert Insights

Abhijit Roy
Abhijit Roy
Associate Professor – Chair, Howard University

What are the ethical considerations businesses should keep in mind when executing digital marketing campaigns?

Data security and privacy should be the topmost considerations. Just a couple of decades ago, prior to the advent of social media, we owned our data. But now, social media platforms allow us to use their platforms for free in exchange for accessing our browsing data. In other words, we are now essentially the product.

Other related issues include transparency, protecting intellectual property rights of content creators, seeking consent from users (particularly the parents when targeting young children), and most importantly ensuring that artificial intelligence (AI) programs are not used for the harm of society. [...]

What theoretical frameworks in digital marketing should businesses look for in an agency's approach to ensure a solid foundation?

Agencies should have a conceptual understanding of search engine optimization (SEO), search engine marketing (SEM), digital analytics, paid search, content marketing, affiliate marketing, social media marketing, influencer marketing, mobile marketing, etc. in ensuring a solid foundation in digital marketing.

Given the depth and breadth of the field, most agencies will choose to specialize in a limited number of areas listed above.

How important is personalization in digital marketing, and how can businesses implement it?

Personalization is very important for digital marketers. However, as noted in my response to the first question, consumers ideally should own their data and have their privacy rights. [...]

Given that digital marketing allows marketers to leverage personalization, the advertising (via paid search, display ads, etc.) is precisely targeted and much more efficient than advertising on traditional media platforms.

What are the latest academic research findings on digital marketing that businesses should consider when selecting an agency?

There are too many to mention. There are currently at least a dozen major marketing journals that publish research on digital marketing. [...] Here are a few of my recent coauthored research on both the micro and macro aspects of digital marketing.

  • Roy, A., Bakpayev, M., Boninsegni, M. F., Kumar, S., Peronard, J. P., & Reimer, T. (2023). Technology-enabled well-being in the era of IR4. 0: marketing and public policy implications. Journal of Consumer Marketing, 40(4), 431-444.  https://doi.org/10.1108/JCM-11-2021-5021
  • Xu, L., Roy, A., & Niculescu, M. (2023). A dual process model of the influence of recommender systems on purchase intentions in online shopping environments. Journal of Internet Commerce, 22(3), 432-453. https://doi.org/10.1080/15332861.2022.2049113
  • Xu, L. and A. Roy (2022). “Cashback as Cash Forward: The Serial Mediating Effect of Time/Effort and Money Savings” Journal of Business Research, 149 (October), 30-37. https://www.sciencedirect.com/science/article/abs/pii/S0148296322004428
  • Boninsegni, M., A. Roy, M. Bakpayev, S. Kumar, J. P. Peronard, and T. Reimer (2022). “Opportunities and Threats to Consumer Well-Being in the Age of Fourth Industrial Revolution (IR 4.0) Technologies” Digital Policy, Regulation, and Governance Vol. 24 No. 1, pp. 93-105. https://doi.org/10.1108/DPRG-06-2021-0080

How do you see the future of digital marketing evolving in the next 5-10 years?

Five to ten years is a very long horizon. Digital marketing is changing every year. For example, just five years ago, digital advertising revenues had just overtaken television advertising revenues, but today it is three times as much and growing at an exponential rate.

We'll also see an increased influence of AI in digital marketing, voice search in SEO, more sophisticated levels of personalization, and advanced digital analytical techniques. We'll also see a rise in the use of IR 4.0 technologies such as Internet of Things (IOT), blockchain, 3D printing, wearables, augmented and virtual Reality (AR & VR), and the growth of the “metaverse” amongst others.
Abhijit Roy image
Eric S. Harvey, Ph.D.
Assistant Professor of Marketing, Western Michigan University

How can businesses ensure that the digital marketing agency they choose aligns with their brand values and objectives?

When choosing a digital marketing agency, [...] the following factors can help businesses make an informed decision:
  1. Ensuring alignment with brand values and objectives — businesses should choose an agency that takes the time to understand their brand values, culture, and objectives. This can be assessed through initial meetings where the agency asks relevant questions and proposes strategies that align with the business's goals.
  2. Case studies and references — reviewing the agency's past work and speaking with their current or past clients can provide insights into whether they have successfully worked with brands that have similar values and objectives.
  3. Cultural fit — the agency's work culture and ethics should resonate with your business. A good cultural fit ensures smoother collaboration and a partnership that aligns with your brand’s ethos.
What are some red flags that businesses should watch out for when choosing a digital marketing agency?
  1. Overpromising results — be cautious of agencies that guarantee immediate or unrealistic outcomes. Digital marketing success requires time and continuous effort.
  2. Lack of transparency — agencies should be open about their strategies, reporting, and billing. Lack of clarity in these areas is a red flag.
  3. One-size-fits-all approach — digital marketing needs to be tailored to each business. Avoid agencies that offer generic solutions without considering your unique needs.
What are the key indicators of a reputable and effective digital marketing agency?
  1. Proven track record — look for agencies with a history of delivering measurable results for clients in similar industries.
  2. Expertise and specialization — agencies with expertise in your industry or specific areas of digital marketing (e.g., SEO, PPC, content marketing) are often more effective.
  3. Continuous learning and adaptation — the best agencies stay up to date with the latest digital marketing trends and algorithm changes and adapt their strategies accordingly.
What are the benefits of working with a full-service digital marketing agency versus a specialized agency?

It’s important to note that there are benefits to working with both full-service and specialized agencies:
  1. Full-service agencies offer comprehensive solutions — from strategy to execution — across all digital marketing channels. This is beneficial for businesses looking for a one-stop shop to handle all their digital marketing needs, ensuring a cohesive strategy and saving time in coordination.
  2. Specialized agencies focus on specific areas of digital marketing (e.g., SEO [and] social media). They offer deep expertise and advanced strategies in their niche, which can be advantageous for businesses with specific needs or goals in that area.
How do you see the future of digital marketing evolving in the next 5-10 years?

Looking to the future, digital marketing is expected to become even more personalized, data-driven, and integrated with emerging technologies. Key trends include increased use of AI and machine learning for predictive analytics, personalization, customer segmentation, and automated decision-making.

Additionally, optimizing for voice and visual searches will become crucial as smart speakers and visual search technologies advance. Emerging technologies such as augmented reality (AR) and virtual reality (VR) will offer new ways to engage customers and create immersive brand experiences. As concerns over privacy grow, businesses will need to adapt their strategies to be more transparent and compliant with data protection laws.

Finally, consumers are increasingly favoring brands that demonstrate commitment to sustainability and social values, influencing digital marketing strategies to highlight these efforts.
Eric S. Harvey, Ph.D. image
About The Author and Expert Reviewer
Bisera Stankovska developed marketing-related content for LeanRank, Content Distribution, and Ridarec. She has numerous high-ranking articles under her belt, alluding to her expertise in the field. She now writes for DesignRush, still focusing on marketing with a touch of SEO.
Mariana Delgado is a renowned marketing expert with an extensive background spanning over ten years in digital marketing, sales management, search, and video advertising. She has led campaigns with a stellar 5:1 ROAS and worked at consulting giants like PwC and Deloitte. Her influence at DesignRush led to an impressive 200% growth in organic traffic, pushing the visitor numbers beyond the 500,000 mark.