Branding Review from Sejal Chordia
We partnered with Habitat to make a redesign for one of our clients with eCommerce experience, for a beauty tech and skincare brand rooted in science, not hype. Their products combine high-end technology, like LED therapy masks and microcurrent devices, with evidence-based skincare, so we needed a platform that felt clean, trustworthy, and conversion-focused. From the beginning, Habitat understood the client wanted to steer away from loud, aggressive marketing and instead focus on clarity, education, and a premium feel.They helped to structure the entire experience, from product categorization to personalized shopping flows. One of the standout features was a routine builder - an onboarding quiz that recommends full routines based on user goals. It added real value to the customer journey and significantly increased average order value. Habitat also crafted product pages that felt informative without being overwhelming, balancing tech specs, usage guides, ingredients, and social proof.Their design system was thoughtful and scalable, with responsive layouts that looked and performed beautifully across devices. They introduced subtle motion that brought a sense of polish and elevated the tech perception without slowing down the experience. The team was communicative, proactive, and delivered everything on time, making the collaboration seamless.After launch, the client testing team saw a 28% increase in conversions and a 40% boost in bundled purchases. Users are spending more time on the site and returning to explore new routines. Habitat helped to create a platform that feels both smart and beautiful - one that educates, builds trust, and drives growth. We're genuinely proud of the result.
Product Design Review from Meeral Chordia
We collaborated with Habitat to design the MVP for our client, a B2B travel booking platform built specifically for agencies, tour organizers, and consolidators - professionals who manage high booking volumes and need speed, structure, and clarity. Our goal was to create the kind of tool that could truly streamline operations and replace the patchwork of systems many teams rely on today.Habitat helped us shape the product from scratch, starting with a short discovery phase to define key personas, map workflows, and prioritize core features. One of their biggest contributions was rethinking the booking flow around how agents actually work, selecting a client first, then proceeding with accommodation search, which felt far more aligned with real-world use. They designed a tidy dashboard with filterable tags and collapsible navigation that scales with volume. They also built in thoughtful touches like a lightweight quote tool, allowing agents to send branded PDFs to clients quickly. Visually, the UI leaned into a minimalist B2B style with a modern feelstructured, calm, and clear. They based the design system on Tailwind UI, which gave us consistency and made handoff to development faster and easier.The final result was a polished, clickable prototype that our client has already started showing to early pilot users and investors. Theyre getting great feedback on the usability and clarity of the flows. Habitat not only delivered on time, but also brought strategic thinking and true product insight to the table. They helped us create something that feels ready to scale and we couldnt have asked for a better design partner.
Product Design Review from Elena Kibinovskaya
We partnered with Habitat to bring to life our new project - HR platform concept to life - an MVP focused on helping teams spend less time on manual admin work and more time on what really matters: people. At the time, we had no backend, no product, just a clear vision and a need for a design partner who could help us shape that vision into something real, usable, and pitch-ready. From the very beginning, Habitat dove into strategy, mapping out core user types, defining feature priorities, and structuring the flows that would make up the foundation of the product. Every decision from the dashboard layout to how employee data is surfaced was intentional, clean, and rooted in real use cases. They helped us focus on what HR teams actually need day-to-day, not just what looks good on paper.They also brought charm and creativity to the experience. One of the standout moments was their concept for a lightweight mascot, something simple, helpful, and a little fun. While were saving it for post-MVP, it added a layer of personality we hadnt expected, and it fits seamlessly into our long-term vision.The final result was a fully clickable, dev-ready prototype built in Figma. It feels intuitive, scalable, and thoughtfully structured. Were already using it in investor conversations and early feedback sessions with HR professionals, and its doing exactly what we hoped - communicating the potential of the product clearly and confidently.Habitat stayed on schedule, communicated clearly, and treated the product like it was their own. They delivered something thats not just beautiful but smart, something that can actually grow with us. We couldnt have asked for a better partner at this stage.
Proposals