Top Healthcare Digital Marketing Agencies

If you are seeking to partner with a healthcare digital marketing company to support your marketing efforts, DesignRush has assessed hundreds of global service providers to help you achieve your goals. We selected the best agencies in the industry based on customer testimonials, past performance, industry reputation, case studies and more criteria.

What Is a Healthcare Digital Marketing Agency?

A healthcare digital marketing agency specializes in developing online strategies that improve the digital reputation of healthcare organizations.

Their job is to help healthcare businesses generate awareness, put their products or services in front of the right people at the right time and drive more patients, bookings and sales.

Our Picks for the Best Healthcare Digital Marketing Agencies in 2023

HigherVisibility: Best Overall

• Minimum project price: $1,000 - $10,000
• Hourly rate: Inquire
• Founded: 2008
• Services: Social media marketing, SEO, eCommerce marketing, PPC and more

HigherVisibility is the best healthcare digital marketing agency on our list because of its proven skill to devise customized marketing strategies for startups and Fortune 1000 companies that operate in the healthcare industry.

• Why we chose them: They recently won Search Engine Land's award for SEO Agency of the Year, recognizing them as leaders in the field of digital marketing. In addition to their robust portfolio and numerous awards, HigherVisibility proves their digital marketing expertise by developing tools such as SERP Snippet Optimizer and Title Tag Generator.
• What you should consider: Though their minimal budget for a project is $1,000, they do not provide an hourly rate upfront. Businesses need to inquire about pricing directly, which adds a step to the screening process.
• Who are they for: This healthcare digital marketing company caters to private practices or healthcare organizations of any size that need to leverage digital marketing to acquire new clients and improve online visibility. Among their notable clients, we can mention ScripHessco, Neaman or Texas Orthopedics.

SocialSEO: Best for Healthcare Lead Generation

• Minimum project price: $1,000 - $10,000
• Hourly rate: Inquire
• Founded: 1997
• Services: SEO, SEM, email marketing, social media marketing and more

SocialSEO ranks second on our list of the best healthcare digital marketing companies for their 20 years’ experience in helping healthcare businesses boost their eCommerce sales, attract customers to their brick-and-mortar location or collect highly qualified leads.

• Why we chose them: They are a BBB Accredited Business with an A+ rating and have been awarded four years in a row as the best digital marketing agency on an international level from 2018 to 2021. One of their medical and healthcare case studies proves that they delivered an outstanding result of over 80,000 additional conversions with search engine optimization services.
• What you should consider: Though SocialSEO takes on projects of different sizes, it’s advisable to have an initial call to determine their availability. In other words, contact them to ask for a quote and to ensure their healthcare marketing experts are ready to deliver your project on time.
• Who are they for: They successfully implement digital marketing campaigns and strategies to increase conversions, lead flow and overall business revenue. This healthcare digital marketing agency collaborates with both regional and national brands as well as smaller local businesses.

Joseph Studios: Best for Measurable Healthcare Campaigns

• Minimum project price: $1,000 - $10,000
• Hourly rate: $100
• Founded: 2016
• Services: Social media marketing, public relations, email marketing, SEO and more

Atlanta-based Joseph Studios is the best healthcare digital marketing agency for measurable healthcare campaigns because they use advanced marketing methods to locate, attract, engage and influence ideal customers.

• Why we chose them: Joseph Studios stands out for its marketing intelligence capabilities. They build Personas and Psychographic profiles data from Deep Insight®, their proprietary organic marketing methodology. This profiling technique allows them to learn more about the consumer’s decision-making processes.
• What you should consider: They have a wide range of services, niches and project sizes in their portfolio, so it is recommended to consult and verify the availability of your required expertise before committing to their services.
• Who are they for: This healthcare digital marketing company is ideally suited for organizations and medical groups that need support in targeting the key audience to acquire more leads that will turn into sales.

Healthcare DMS: Best for Private Practices

• Minimum project price: Under $1,000
• Hourly rate: $50
• Founded: 2021
• Services: SEO, reputation management, PPC, social media marketing and more

Healthcare DMS is the top healthcare digital marketing firm for private practices. Focused on high-value collaboration, they have partnered with a range of healthcare professionals to provide expert SEO and marketing, cementing their reputation as leaders in this field.

• Why we chose them: One of their clients, North Atlanta Women's Care increased its appointment requests by 169% in just seven months, while West Bengal-based Netralayam experienced a 400% increase in their calls. Their successful collaboration with Healthcare DMS showcases the efficacy of the agency's long-term strategies and strategic acumen in the healthcare industry.
• What you should consider: Their minimum budget is $1,000. And as a company of more than 100 employees, Healthcare DMS is more suitable for larger and long-term projects.
• Who are they for: The agency works with different healthcare clients, such as doctors, dentists, gynecologists, plastic surgeons, fertility centers, chiropractors, hospitals and medical organizations located worldwide. The solutions they provide are SEO, content creation and management, social media management and other marketing solutions that can promote your business which leads to new customers.

Healthcare Digital Marketing Fact: Compared to non-search, search motivates 3x more visitors to hospital sites. It is often the preferred way that patients find their healthcare providers online. [Google]

Healthcare Success: Best for Larger Healthcare Organizations

• Minimum project price: Inquire
• Hourly rate: Inquire
• Founded: 2006
• Services: Paid search, social media marketing, SEO, reputation management and more

The next best healthcare digital marketing company is Healthcare Success selected for their outstanding 20-year experience in successfully marketing thousands of practices and hospitals.

• Why we chose them: The agency’s success in developing data-driven traditional and digital marketing strategies has earned them a stellar reputation in the industry. Medical clients like Maryland Vein Professionals can attest to the agency’s exceptional expertise in TV ads, expert copy and ad design, top-level consultants for telephone reception, physician marketing and effective marketing strategy.
• What you should consider: When it comes to pricing, their minimal budget and hourly rates are not visible to the public. Therefore, contact the agency about your financial goals and limitations, so you can plan the budget accordingly.
• Who are they for: Their clients are one of the largest institutions in the U.S., such as St. Jude Children's Research Hospital, Boston Pain Care, Pomona Valley Hospital Medical Center and Midwest Vein Professionals, among others. This portfolio ensures they can handle long-term and demanding projects.

Activate Health: Best for Healthcare Tech Industry

• Minimum project price: $1,000 - $10,000
• Hourly rate: $150
• Founded: 2010
• Services: Consumer marketing, advertising, social media marketing, market research and more

Activate Health is the best healthcare digital marketing company for tech industries. With an impressive portfolio of clients, including AstraZeneca, Matrix Medical Network, LTCG, CVS Health, Optum and A&M, they have proven their unmatched understanding of the healthcare sector.

• Why we chose them: The expert digital marketing team at Activate Health has collaborated with top health insurers, technology companies, healthcare systems and data analytics firms. The agency has established itself as a trusted partner for clients seeking to enhance their marketing efforts. Clients such as Optum Specialty Pharmacy had their expectations exceeded in every aspect, including healthcare expertise and media relationships.
• What you should consider: Their focus is on technological projects relating to data, insurance, health plans and more. With an hourly rate of $150 per hour, Activate Health supports larger firms and digital structures.
• Who are they for: They are great for big companies who need B2B trade media coverage in industries such as hospitals, population health, health insurance and mobile health sectors.

E-dreamz: Best for Enterprise-Level Healthcare Projects

• Minimum project price: $10,000 - $25,000
• Hourly rate: $130
• Founded: 1999
• Services: PPC, social media marketing, reputation marketing, web design and more

E-dreamz is a great healthcare digital marketing agency for enterprise-level healthcare projects. Boasting over two decades of healthcare marketing experience and web development, the agency establishes genuine client partnerships through managed-services model to support all facets of your website's design, development, marketing and ongoing technical support.

• Why we chose them: The company’s case studies prove long-term results and high return on investment (ROI) for big clients such as Tennessee Orthopaedic Alliance (TOA, est. 1926), Pinehurst Medical Clinic, OrthoCarolina, Carolina NeuroSurgery & Spine Associates, Orthopaedic Specialists Surgi-Center.
• What you should consider: The company prefers enterprise-sized projects, with a minimum budget of $10,000. This means that smaller-sized projects are not suitable for this healthcare digital marketing company.
• Who are they for: E-dreamz is a great solution for larger medical groups, because it focuses on creating websites and marketing strategies for bigger healthcare organizations. Any large, multi-location medical organization can benefit greatly from using its unique Echo CMS platform.

Spot On: Best for Healthcare Software Companies

• Minimum project price: $50,000 & Up
• Hourly rate: $180
• Founded: 2012
• Services: Paid advertising, marketing analytics, social media marketing, branding and more

Our next pick for the best healthcare digital marketing agencies is Spot On because of their comprehensive approach to marketing and ability to implement winning strategies for healthcare software projects.

• Why we chose them: The agency employs an expert team with a deep knowledge of the healthcare sector’s brand identity, web design and advertising to finetune their marketing. Clients that can attest to the agency’s expertise are Surgical Information Systems, Warren Averett, Alden Systems, Cureatr, Prevounce and more. According to their case studies, Cureatr had a 635% increase in organic traffic from February 2018 to February 2021, which drove increased traffic, conversion rates and sales-qualified leads. Additionally, Prevounce had a 1,600% increase in the number of deals closed, and the co-founder confirmed they have seen significantly more organic customer leads coming to their website.
• What you should consider: Their minimum budget is $50,000, demonstrating focus on bigger projects with long-term campaign results. If your SaaS project has a smaller budget, consult with them to know any available opportunities to leverage their company’s expert services.
• Who are they for: Spot On fits healthcare software companies, as they are experts in SaaS marketing. They comprehend customers and their buying patterns, as well as the peculiarities of digital marketing in online healthcare environments.

Healthcare Digital Marketing Fact: 94% of patients evaluate their providers by the reviews they read online. [SoftwareAdvice]

Evolve Healthcare Marketing: Best for Larger Business Structures

• Minimum project price: $25,000 - $50,000
• Hourly rate: $195
• Founded: 2010
• Services: Digital marketing assessment, web design, digital advertising, SEO and more

Evolve Healthcare Marketing is a top healthcare digital marketing agency for larger business structures focused on increasing patient volume. For more than a decade, they have been helping practices in 17 distinct specialties to thrive in their industries.

• Why we chose them: Evolve Healthcare Marketing serves both medical practices (B2C) and healthcare businesses (B2B). As stated in their case studies, an orthopedic practice grew its ROI by over 10 times, while an outsourced physician services company had a 1,040% increase in lead generation. Moreover, the agency was instrumental in helping Riverside Radiology and Interventional Associates generate consistent and impressive results, growth goals and greater efficiencies.
• What you should consider: The company prefers larger projects, as their minimal budget is $25,000 with an hourly rate of $195 per hour. If you have a smaller budget, this might not be the right fit for you.
• Who are they for: Their clients come from numerous backgrounds and their testimonials show that Evolve Healthcare Marketing can handle many different projects of larger and more complex structures.

Medical Web Experts: Best for Healthcare IDNs

• Minimum project price: $25,000 - $50,000
• Hourly rate: $100
• Founded: 2003
• Services: HIPAA compliant web design, wearable app development, integrations, HIPAA-compliant hosting and more

Medical Web Experts is the best healthcare digital marketing company for IDNs because of their long-standing experience in delivering effective projects for IDNs and HIPAA-compliant enterprise healthcare solutions.

• Why we chose them: Medical Web Experts provides services to hundreds of clients across the country, including several illustrious healthcare institutions like Baylor, Columbia University, University of Massachusetts, Cleveland Clinic Abu Dhabi, WESTMED, UMass Memorial Medical Center and MedStar Washington. One of their key marketing solutions is the patient engagement software that helps in appointment management, patient education, clinical forms and more. The size of their portfolio proves that they can meet the needs of different complex projects and business needs.
• What you should consider: The agency puts a greater focus on developing patient-friendly websites and app solutions for integrated delivery networks (IDNs). Consult with them beforehand to check if they can balance their resources and timeline to suit your project needs. On the other hand, if you also wish to outsource medical web design to maximize your marketing efforts, they might be a good match.
• Who are they for: Medical Web Experts assist provider groups, hospitals, health systems, IDNs, pharmacies, medical device manufacturers, labs and healthcare software vendors in developing cutting-edge web and mobile technologies by putting to use their unmatched industry expertise.

How We Picked the Best Healthcare Digital Marketing Agencies

Our process of evaluating the best healthcare digital marketing agencies is based on specific indicators of the agency’s expertise.

First, we checked their case studies and portfolio to ensure that the team’s orientation is healthcare and that they serve their full purpose with a range of clients.

Also, client reviews, awards and organizational partnerships play a huge role. Healthcare digital marketing companies must fulfill the following requirements to prove their professionalism and specialization:

• Medical and healthcare industry-related knowledge and understanding
• Experience in leading small and large digital healthcare campaigns
• Certifications in individual fields and departments (paid ads, SEO, social media)
• Effective in-house management
• And more

You can learn more about our agency selection criteria here.