Do you need a reputable legal marketing agency to help elevate your firm's online presence and attract more clients? Based on verified client feedback and case studies, we have prepared a list featuring reliable legal marketing companies with proven expertise in search engine optimization (SEO), pay-per-click (PPC) advertising, email campaigns, social media marketing (SMM), and more. You can tailor your search in our directory based on location, pricing structures, reviews, and team size.
We've meticulously handpicked the top 10 legal marketing agencies from over 800 contenders, considering client satisfaction, portfolio relevancy, industry reputation, and notable achievements. Explore the featured agencies' services, specializations, and success stories to better understand our rigorous selection process.
Table of Contents
The Number 1 Legal Marketing Agency as Selected by DesignRush Is...
1. Consultwebs
- Best for: Overall
- Average hourly rate: $150
- Minimum budget: $1,000 - $10,000
- Founded: 1999
- Size: 50 - 99
- Location: Raleigh, NC
- Notable clients: Younce, Vtipil, Baznik & Banks P.A., Peakstone Law Group, Charles R. Ullman & Associates, Geiger Legal Group
Consultwebs is a leading legal marketing agency specializing in law firm SEO and agile online advertising, which delivers results in real, winnable cases. Clients achieve significant brand exposure, higher conversion rates, elevated rankings, and organic traffic with its services. Consultwebs boasts over two decades of experience, having collaborated with attorneys and legal marketing directors across highly competitive metropolitan markets across the United States and Canada.
Consultwebs Success Story
- Challenge: Younce, Vtipil, Baznik & Banks P.A., a personal injury law firm, sought to enhance its online presence by effectively reaching its Hispanic audience. The firm recognized the importance of tapping into this demographic but faced challenges optimizing its Spanish static content and SEO search terms to resonate with this intended market.
- Solution: Consultwebs created Spanish content mirroring key pages from the English site, optimized on-page elements, and supplemented link acquisition efforts to build authority in the Spanish section. The team translated essential service areas and adjusted idioms and jargon to ensure clarity and relevance to Spanish-speaking users, concentrating on local keywords to better connect with the target audience.
- Results: Younce, Vtipil, Baznik & Banks P.A.’s monthly return on investment (ROI) witnessed a substantial increase from 282.6% to 326.8%, with a corresponding 87% rise in monthly case value and a 35% boost in total cases. Moreover, Consultwebs’ SEO efforts contributed to a 23% increase in organic leads and a 9.4% rise in organic visitors.
Check Consultwebs Agency Profile
2. Postali
- Best for: Website redesign
- Average hourly rate: $50
- Minimum budget: $1,000 - $10,000
- Founded: 2009
- Size: 50 - 99
- Location: Columbus, OH
- Notable clients: Kisling, Nestico & Redick (KNR), Ashcroft, Biller & Kimble, The Champion Firm, O. Long Law
Postali is a full-service legal marketing company that tailors custom marketing and SEO strategies for attorneys and law entities. Using innovative marketing approaches and targeted branding, the team incorporates recent legislative changes across clients’ legal blogs, making them aware of impending Google algorithm updates. Its services include direct mail campaigns, bespoke website design and development, SEO, PPC advertising, legal content creation, and press and media relations.
Postali Success Story
- Challenge: Despite its success across traditional marketing channels like TV, radio, and print, Kisling, Nestico & Redick (KNR), a personal injury law firm, recognized that it wasn’t fully capitalizing on the digital marketing potential. Namely, its website was limited in functionality and failed to engage visitors.
- Solution: Postali initiated a website redesign to expand the client’s digital footprint, employing SEO strategies, content creation, and marketing tactics to propel the website’s organic traffic. The agency devised a content strategy, incorporating informative and transactional content to appeal to potential clients at various stages of the business transaction.
- Results: Within a short timeframe, KNR experienced a substantial rise in website traffic, nearly reaching a 1,000% surge, translating into enhanced brand awareness and improved lead generation opportunities for KNR.
3. Uptime JurisPage
- Best for: Targeted keyword strategy
- Average hourly rate: Inquire
- Minimum budget: $1,000 - $10,000
- Founded: 2012
- Size: Under 49
- Location: Eden Prairie, MN
- Notable clients: Kazarian Law, Wilson Criminal Defense, Spectrum Family Law, Trey Porter, Colorado Legal Group
Uptime JurisPage is a legal marketing agency specializing in SEO, Google Ads, website design, and content marketing. Boasting over a decade of industry experience, the agency has expanded the brand visibility of over 200 satisfied legal firms. Operating as an extension of the client's team, Uptime JurisPage is committed to delivering results underscored by month-to-month contracts and a speedy setup process.
Uptime JurisPage Success Story
- Challenge: Recognizing the importance of digital visibility, Kazarian Law, a firm specializing in criminal defense, inquired about a robust SEO strategy to improve its Google rankings and increase lead generation.
- Solution: Uptime JurisPage deployed a targeted keyword strategy complemented by link building, article writing, and onsite optimization. By focusing on competitive phrases like "aggravated assault attorney Orange County" and "public intoxication attorney Orange County," the agency extended the client's visibility in the local market.
- Results: Following Uptime’s implementations, Kazarian Law endured a remarkable 2,123% surge in web traffic. Notably, the client secured the top ranking for more than 10 keywords and a 6,243% increase in organic SEO traffic.
Check Uptime JurisPage Agency Profile
4. Scorpion
- Best for: Website development
- Average hourly rate: Inquire
- Minimum budget: $1,000 - $10,000
- Founded: 2001
- Size: 500 - 999
- Location: Santa Clarita, CA
- Notable clients: Hamilton Clarke LLP, Turner Law Group, Enlow Law, Drexler Law, Attorneys of Michigan, PLLC
Scorpion is a legal marketing company that helps clients expand their customer base, harnessing marketing expertise and AI-driven insights to amplify its clients' digital presence. With a track record of over two decades, the agency has an extensive portfolio of law clients, helping them acquire higher-value cases via improved lead management, search engine rankings, digital advertising, and reporting.
Scorpion Success Story
- Challenge: Hamilton Clarke LLP approached Scorpion, wanting to promote its legal services. It had difficulties standing out in the already saturated market, with its website struggling to attract potential clients.
- Solution: Scorpion developed a new website, anchored the site on new SEO implementations, and targeted local marketing efforts. Beyond web traffic growth, the new site was poised to profile and showcase the talent of lawyers of color.
- Results: Hamilton Clarke LLP witnessed a 30% boost in website traffic and a 40% increase in website leads. Additionally, the client expanded its staff by 30%, affirming its ability to scale and accommodate a growing demand.
5. Grow Law Firm
- Best for: Website audit
- Average hourly rate: $50
- Minimum budget: $1,000 - $10,000
- Founded: 2008
- Size: Under 49
- Location: Chicago, IL
- Notable clients: Gounaris Abboud, Stracci Law Group, Barr & Young Attorneys, Tauber Law, Sequoia Legal
Grow Law Firm is a legal marketing agency that has successfully collaborated with law firms at different scales, from solo practitioners to large firms. Its approach to SEO, PPC, and web design is founded on personalized assessments, enabling clients to understand where they stand among the competition and identify areas for improvement. The company takes pride in its industry expertise, cohesive team, and favorable references from an extensive client base in personal injury, criminal defense, family law, and immigration law.
Grow Law Firm Success Story
- Challenge: Gounaris Abboud, a criminal defense law firm, enlisted Grow Law Firm’s services to boost its caseload by enhancing its visibility for local and organic search results. However, the competitive criminal defense niche, particularly in local searches, posed a significant challenge, especially as its competitors had an established presence with optimized content that garnered traffic and trust from search engines.
- Solution: Grow Law Firm conducted competitor analysis to identify areas for improvement, featuring a detailed website audit to ensure alignment with the target audience and industry trends. The team also optimized the existing content, created new service pages, and implemented conversion tools, ultimately redesigning the website for better user experience and navigation.
- Results: Gounaris Abboud's four-month tenure yielded substantial results, culminating in top Google rankings for "DUI attorney" and "drug crimes attorney." This success translated into 200% client growth within six months, with an additional 17% reduction in cost per lead.
Check Grow Law Firm Agency Profile
6. Rankings.io
- Best for: Link building
- Average hourly rate: $199
- Minimum budget: $10,000 - $25,000
- Founded: 2013
- Size: Under 49
- Location: Marion, IL
- Notable clients: The Levin Firm, Jacoby & Meyers, Dolman Law Group, Stewart J Guss Personal Injury Lawyers, Gomez Trial Attorneys
Rankings.io is a legal marketing company that offers SEO, Google Ads, PPC, local services ads, web design, research, content creation, link building, and reporting services. Its core competence comprises deploying end-to-end SEO strategies, catering to clients across criminal defense, personal injury, family law, immigration, employment law, and other legal practices.
Rankings.io Success Story
- Challenge: The Levin Firm commissioned Rankings.io to enhance its SEO performance and improve lead generation. Despite its reputation for client advocacy, the firm struggled to generate leads, consequently harming its visibility. Initial attempts at SEO yielded promising results, but the site's domain got adversely affected by spammy links, plummeting in Google rankings and losing valuable leads.
- Solution: Rankings.io opted for a new domain and a customized SEO strategy. The agency’s service extended to keyword analysis, content optimization, and ethical link-building practices to elevate The Levin Firm's credibility in the fiercely competitive legal market.
- Results: Within two years of collaboration, the client's organic search traffic surged by 3,440%, with its leads doubling in scale. The Levin Firm also achieved substantial metrics, such as $1,100,000 in traffic value and impressive year-over-year (YoY) increases in clicks (44%), users (21%), and impressions (133%).
Check Rankings.io Agency Profile
7. MeanPug
- Best for: Rebranding
- Average hourly rate: $100
- Minimum budget: $10,000 - $25,000
- Founded: 2017
- Size: Under 49
- Location: New York City, NY
- Notable clients: DFW Injury Lawyers, Morgan & Morgan, The Ferraro Law Firm, Shulman & Hill, Pitta & Baione LLP
MeanPug is a full-service legal marketing agency that has played a pivotal role in helping the firms it has advertised for achieve over $6 billion in case recoveries. Its services cover branding, website design and development, content marketing, SEO, video marketing, and production. The agency employs a vertically integrated methodology that links optimized websites with customized marketing strategies and CRM implementations.
MeanPug Success Story
- Challenge: DFW Injury Lawyers enlisted MeanPug’s services with the vision to transform its brand into a bold, memorable personal injury law firm, aspiring to compete with leading Texas firms. Seeking to carve out a niche in a competitive market, the client sought to build a new brand identity and website capable of ranking for highly competitive Texas personal injury legal keywords amid a crowded market.
- Solution: MeanPug set up a new brand identity for the client, establishing a comprehensive marketing infrastructure covering SEO, content marketing, digital advertising, social media, and traditional advertising. The team built the brand around the slogan, "Bring in the Muscle," featuring bold and assertive language to stand out. The website design incorporated custom SEO blocks, a multilanguage selector for its Spanish leads, and strategic call-to-action (CTA) for higher conversion.
- Results: MeanPug's efforts yielded an 8,600% surge in conversions, a 994% increase in new visitors, and a 719% rise in web sessions.
8. Constellation Marketing
- Best for: Google Business Profiles (GBPs) optimization
- Average hourly rate: $100
- Minimum budget: $1,000 - $10,000
- Founded: 2017
- Size: Under 49
- Location: Atlanta, GA
- Notable clients: Hirsch Law Group, Manji Law, The Law Office of Paul Black, The Waltman Firm, Amircani Law
Constellation Marketing is a legal marketing company specializing in tailored strategies grounded on a three-pilar approach, designed to help clients establish a profitable Google presence, increase targeted traffic, and ultimately grow their practice. The agency's services include SEO, web design, legal content, low-cost advertising, social media, reviews acquisition, and email automation services. Specialization encompasses paramount in the agency’s operation, centered around six core practice areas: bankruptcy, criminal defense, estate planning, family law, immigration, and personal injury.
Constellation Marketing Success Story
- Challenge: Hirsch Law Group, an Illinois-based criminal defense law firm, faced difficulties establishing an online presence. With offices in four different locations, the client’s GBPs weren’t on Google Maps’ first result page, a crucial setback for attracting local clients.
- Solution: Constellation Marketing employed a multi-faceted approach comprising GBP optimization with regular updates across all locations, citation campaigns to sign up for local directories, and structured data implementations. The agency also performed on-page and technical SEO to optimize the GBP-listed web pages and a link-building campaign for high-quality backlinks to boost the client's search engine authority.
- Results: Eight months of dedicated SEO endeavors resulted in all four branches of Hirsch Law Group securing top-three rankings in searches for their respective local markets, indicating a significant improvement from having no visibility in Google Maps. The local offices also witnessed lucrative lead traction, resulting in 878 new leads.
Check Constellation Marketing Agency Profile
9. LawRank
- Best for: Building website authority
- Average hourly rate: $100
- Minimum budget: $1,000 - $10,000
- Founded: 2013
- Size: Under 49
- Location: San Diego, CA
- Notable clients: Allen Law Firm, Lavent Law, Roman & Gaynor, The Bradley Law Firm, Berenji & Associates
LawRank is a legal marketing agency specializing in high-quality, optimized content and high-authority link building. Its portfolio of services extends to legal WordPress website design, featuring Google Speed alignment and user- and mobile-friendly interface. As a Google Partner, LawRank tracks paid campaigns on personalized dashboards.
LawRank Success Story
- Challenge: Houston-based personal injury lawyer Brian White sought assistance for his online legal marketing strategy as the firm’s website struggled with traffic and lead generation. Low organic rankings, lack of local visibility, and minimal backlinks presented a challenge.
- Solution: By identifying relevant keywords and search topics, LawRank crafted optimized practice area pages, blogs, and articles to build a repository of high-quality, authoritative content. It obtained quality backlinks from reputable domains to further the site's credibility and created online profiles on relevant platforms, including GBP.
- Results: Within one year of collaboration with LawRank, the firm witnessed a 92% website traffic increase, soaring to over 20,599 monthly visits. This surge in site traffic translated into a 1,132% rise in first-time calls and doubled contact form submissions.
10. The Legal Marketing Company
- Best for: Remarketing
- Average hourly rate: $150
- Minimum budget: $1,000 - $10,000
- Founded: 2018
- Size: Under 49
- Location: Jacksonville, FL
- Notable clients: Sternberg | Forsythe, Pardy & Rodriguez, Fetterman & Associates, Zimmet & Zimmet, Pisani Law
The Legal Marketing Company offers tailored solutions, demonstrating proficiency in advanced paid search across all channels for broader reach and impact. Their prowess lies in conversion-centric designs with captivating layouts, complemented by an onsite SEO to maximize visibility. Additionally, the agency provides content optimization, local marketing, voice search optimization, competitor analysis, advanced paid search, and reporting, among other offerings.
The Legal Marketing Company Success Story
- Challenge: Sternberg | Forsythe's longstanding affiliation with a large marketing firm wasn't delivering on the expected objectives and outcomes, prompting the firm to seek a more personalized strategy from a smaller, client-focused firm. Its core vision was to rebuild the firm's website and employ profitable marketing tactics.
- Solution: To keep up with emerging technologies and design trends, The Legal Marketing Company redesigned the firm's website several times, implementing SEO, paid search, social media, local SEO, and local service ads. The agency also provided video production, connected TV (CTV), geofencing, remarketing, digital billboards, email marketing, and traditional flyers to enhance the client's visibility and outreach efforts.
- Results: Sternberg | Forsythe had over 500 keywords ranking on the first page of SERPs, with a prominent position in the 3-pack rankings across multiple counties. Its website showcased a 581% increase in organic traffic, 141% in contact form leads, 218% in phone call leads, and 239% in new case signups.
Check The Legal Marketing Company Agency Profile
How We Picked The Best Legal Marketing Companies
We assess legal marketing agencies based on their track record, client feedback, industry reputation, and specialized expertise. Our team of experts gauges each company's capabilities and performance to profile a selection with a proven legal marketing track record.
Here are the criteria we use to rank the top legal marketing companies:
- Vetted client reviews: Review of client feedback to determine the firm's reputation within the legal marketing ecosystem
- Portfolio: Analysis of past legal marketing campaigns with documented case studies showcasing successful outcomes
- Recognitions and accolades: Detailing awards and press mentions for notable strategies and thought leadership
- Team expertise: Assessing the core team, considering their experience in legal marketing and relevant specializations
- Core services: Evaluating the range of services, focusing on areas such as legal branding, lead generation, content marketing, SEO, PPC advertising, social media management, and email marketing
- Legal marketing proficiency: Specialization in market research, client persona development, search optimization, paid advertising strategies, SMM, email marketing campaigns, content creation, analytics, and comprehensive reporting practices tailored for legal firms
Discover more about our approach by reading the DesignRush Agency Ranking Methodology.
Best Legal Marketing Companies
1,046 Companies
Rankings updated: December 13, 2024
Specialists in Law Firm SEORankings.io is a premier SEO agency dedicated to serving law firms. They offer specialized services tailored to the legal industry, helping firms achieve top rankings on Google and generate guaranteed [... view the full profile of Rankings]Marion, Illinois Under 49 $199/hr $10,000 - $25,000
Legal Marketing That WorksLawRank specializes in SEO, PPC, and web design for lawyers. [... view the full profile of LawRank]San Diego, California Under 49 $100/hr $1,000 - $10,000
Think Web. Think Smart. Partner with the #1 Rated Digital Marketing Agency.Outsmart the competition with best-in-class digital marketing services. With over 1,000 5-star reviews online, SmartSites is America #1 rated digital marketing agency. Call (201) 870 6000 for a free [... view the full profile of SmartSites]Paramus, New Jersey 100 - 249 $100/hr Inquire
5-Time SEO Agency of the Year. [Named 2024 SEO Agency of the Year by Search Engine Land]HigherVisibility is a Best-in-Class Digital Marketing Agency, specializing in SEO, Paid Media, and Website Design. We are proud to be a 5-Time SEO Agency of the Year Winner. Our professional staff [... view the full profile of HigherVisibility]Memphis, Tennessee 50 - 99 Inquire $1,000 - $10,000
Redefining the agency experienceWith our exceptional PPC advertising solutions, we empower businesses to dominate their markets and achieve outstanding results. [... view the full profile of Black Propeller]Bel Air, Maryland Under 49 Inquire $1,000 - $10,000
Top-Rated PPC & Digital Marketing Agency Focused on Driving ResultsThe last digital marketing agency you'll ever need. [... view the full profile of Disruptive Advertising]Pleasant Grove, Utah 100 - 249 Inquire $10,000 - $25,000
Doing things differently and in the best-possible way!BigHorn Local SEO, based in Oregon with offices in Portland and Sisters, is renowned as the top Local SEO company in the state. They specialize in helping businesses, whether small startups in Central [... view the full profile of Bighorn Local SEO]Sisters, Oregon Under 49 $200/hr Under $1,000
Legal marketing that promises resultsPostali is a full-service marketing agency serving the unique needs of attorneys and law firms. Our goal is to help you grow your practice through custom legal marketing plans that attract the clients [... view the full profile of Postali]Columbus, Ohio 50 - 99 $50/hr $1,000 - $10,000
The best quality legal marketing firmElite Legal Marketing offers law firms and attorneys superior web design and digital marketing services. We employ some of the finest individuals in web design and internet marketing and have [... view the full profile of Elite Legal Marketing]Austin, Texas Under 49 $150/hr Inquire
Let's Be Amazing!A nationwide digital legal marketing agency, ENX2 Marketing specializes in customized web design and development, content marketing, search engine optimization, and PPC advertising campaigns. [... view the full profile of ENX2 Marketing]Wilkes-Barre, Pennsylvania Under 49 $150/hr Inquire
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Covering your legal marketing needs!DMG’s roots are in the traditional advertising agency business, pre-digital. Things were more about making the client money first, and servicing the heck out of each client. DMG has carried that [... view the full profile of Di Pietro Marketing Group]Marlton, Maryland Under 49 $200/hr $1,000 - $10,000
Custom legal marketing by expertsFor more than 20 years, the respected marketing experts at Consultwebs have been helping our law firm clients dominate search rankings, rack up top-quality leads, sign new cases, and reap the benefits [... view the full profile of Consultwebs]Raleigh , North Carolina 50 - 99 $150/hr $1,000 - $10,000
Helping legal firms do better!Gorilla Webtactics is a niche law firm marketing agency for lawyers that specializes in marketing for criminal defense, family law, injury, bankruptcy and B2C law firms. We work with motivated [... view the full profile of Gorilla Webtactics]Scottsdale, Arizona Under 49 $175/hr $25,000 - $50,000
Unlock the potential of legal marketingWe help lawyers and legal marketers understand and leverage the power of legal marketing to expand the firm's brand and get more leads and business. [... view the full profile of Good2bSocial]New York City, New York Under 49 Inquire Inquire
Stay ahead of the competition with our expertise and experienceThe Legal Marketing Company is a full service legal marketing agency with over 20 years experience and results-oriented passionate professionals. [... view the full profile of The Legal Marketing Company]Jacksonville, Florida Under 49 $150/hr $1,000 - $10,000
High-performance legal marketingConstellation is a leading provider of digital marketing services for law firms. The company has quickly grown over the past four years to manage over 50 law firms throughout the U.S. and abroad. [... view the full profile of Constellation Marketing]Atlanta, Georgia Under 49 $100/hr $1,000 - $10,000
Make the most of legal marketingJustLegal Marketing, LLC is a leading legal marketing agency dedicated solely to serving the legal industry. Led by renowned attorney Stephan Futeral, we offer a comprehensive suite of services [... view the full profile of JustLegal]Mount Pleasant, South Carolina Under 49 $150/hr $1,000 - $10,000
Specialists in legal marketingLegal marketing is one of the areas in which Atraxia Media specializes. The company assists mass tort law firms in obtaining the exposure they need and provides assistance with intake services, signed [... view the full profile of Atraxia Media]San Diego, California Under 49 Inquire Inquire
We understand what law firms needFast Firms is a leading law firm marketing company, founded by lawyers for lawyers. We work with law firms both nationally and internationally. [... view the full profile of Fast Firms]Brisbane, Australia Under 49 Inquire Inquire
360° Approach to Legal MarketingdNOVO Group – Digital Marketing Agency - Combining the Most Thorough Online Marketing and SEO System for Law Firms, Medical Practices, and Other Businesses. [... view the full profile of DNovo Group]Toronto, Canada Under 49 $120/hr $1,000 - $10,000
Growing Brands OnlineDigital Silk is an agency focused on Creating Superior Digital Experiences for their clients. They create cutting-edge brand strategies, websites, apps and results-driven marketing campaigns for [... view the full profile of Digital Silk]New York City, New York 100 - 249 $150/hr Inquire
LEAD GEN. | SEO/PPC | WEB DESIGN | VETERAN LEDFunnel Boost Media is an all inclusive digital marketing company based in San Antonio, Texas. FBM specializes in everything from the creation of your marketing piece or website to the online [... view the full profile of Funnel Boost Media]San Antonio, Texas Under 49 $100/hr $1,000 - $10,000
Digital Mastery, Delivered by BirdAward Winning Digital Mastery, Delivered by Bird [... view the full profile of Bird Marketing]London, United Kingdom Under 49 $100/hr $1,000 - $10,000
Distinguished Website Design and Web Development ServicesNo matter your business size, when it comes to e-commerce web design, Red Spot Design is your top choice. Our portfolio includes hundreds of websites, catering to both small family businesses and [... view the full profile of Red Spot Design]Dallas, Texas Under 49 $75/hr $1,000 - $10,000
Committed to your success!Pearl Lemon is a London-based SEO agency offering a range of services to enhance online visibility and drive organic traffic. They provide SEO solutions for various sectors, including local and [... view the full profile of Pearl Lemon]London, United Kingdom Under 49 $97/hr Inquire
Startup App ExpertsSEM Nexus is an award-winning startup app agency focused on building and marketing startup mobile apps. We live, breathe, and dream startups. They are our life, our passion. Let us help you make your [... view the full profile of SEM Nexus]New York City, New York Under 49 $100/hr $25,000 - $50,000
Award-Winning Web Design AgencyWe are an award-winning web design agency, focused on creating bespoke & interactive web experiences for aspiring & established businesses and enterprises. [... view the full profile of Creative Brand Design]London, United Kingdom Under 49 $120/hr $10,000 - $25,000
Digital Marketing & Design AgencyWith 5 years of experience, we've powered 200+ projects in 18 industries. Big names like the US Embassy, Forbes, Club Med, Viessmann, Heinemann Duty Free, and Boucheron Paris trust us with their [... view the full profile of SOLV.]Kyiv, Ukraine Under 49 $40/hr $1,000 - $10,000
As Featured on Forbes & Yahoo! Finance.Our team of award-winning designers, consultants, digital marketing experts, and media planners is dedicated to helping your business gain traction, resulting in significant revenue growth. As a [... view the full profile of Dynamic Wave Consulting]Philadelphia, Pennsylvania Under 49 $125/hr $1,000 - $10,000
We Help Create Omni-Channel Digital Strategies for Real Business Growth.WinSavvy specializes in assisting startups with investment to achieve rapid growth. Our expertise lies in creating omni-channel digital strategies tailored to drive tangible business growth. [... view the full profile of WinSavvy]Santa Clara, California Under 49 Inquire $1,000 - $10,000
Grow your business with our award-winning web design and branding services.Get a stunning, user-friendly website for your business. Consensus Creative is an award-winning agency that gives your business tangible results, increasing the number of lead inquiries or donations [... view the full profile of Consensus Creative]Toronto, Canada Under 49 $120/hr $1,000 - $10,000
Award-winning freelance web designer building rich online experiences for businesses in ManchesterAre you looking for a Freelance Web Designer who can make your website look stunning and draw in potential clients? I have years of experience designing successful online shops and brochure websites. [... view the full profile of Freelance Web Designer]Manchester, United Kingdom Under 49 $50/hr Under $1,000
Full Service Digital Marketing AgencyWe provide numerous creative and technical services including digital marketing, creative design, search engine optimization, search engine marketing, pay per click advertising, web design & [... view the full profile of Verbsz Marketing]Reston, Virginia Under 49 $99/hr $1,000 - $10,000
Delivering Solutions That Matter, Inspire and MotivateSYMVOLT is your one-stop marketing partner focused on performance. We are here to provide you with the solution that matters to you, our method entails gaining a deep understanding of your desires [... view the full profile of SYMVOLT]Wilmington, Delaware 50 - 99 $25/hr $1,000 - $10,000
Our marketing tactics systematically grow brands! | Find, Join, & Influence Your Ideal BuyersJoseph Studios enables you to speak to your ideal buyers online with a proven methodology for growth and success. [... view the full profile of Joseph Studios]Atlanta, Georgia Under 49 $100/hr $1,000 - $10,000
Connecting the Dots to Your Digital SuccessDigital Dot connects vision to success with full-service digital marketing. Our expertise in SEO, PPC, web design, email marketing, and social media drives your business growth. [... view the full profile of Digital Dot]New York City, New York 50 - 99 $90/hr $1,000 - $10,000
10+ Years of experience, $30M+ In managed ad spend, 100+ Success StoriesAimers is an international digital performance marketing agency that empowers companies of all sizes with cutting-edge paid acquisition strategies. We integrate with your marketing team, driving [... view the full profile of Aimers]New York City, New York Under 49 Inquire $1,000 - $10,000- WordPress website design, SEO services, Social Media marketing and more. Sites by Sara, estb. 2007. Salt Lake City, Utah. Call us @ (385) 355-5351 for consultation. For more details visit [... view the full profile of Sites By Sara]Salt Lake City, Utah 50 - 99 $30/hr Under $1,000
From Clicks to Profit PathwayTraffic Dojo - Marketing funnels for any type of business. With over 5 years of extensive experience in affiliate marketing and a focus on crafting strategic marketing funnels, we're dedicated to [... view the full profile of Traffic Dojo Inc]Santa Ana, California Under 49 $100/hr $1,000 - $10,000
Award Winning Web Design and Branding AgencyWe are Brand Vision, a Toronto Marketing Agency that will offer you transparency and creativity.Our goal is to nurture your vision and provide innovative, custom solutions for all your marketing [... view the full profile of Brand Vision]Toronto, Canada Under 49 $120/hr Inquire
An Award Winning NYC Digital Advertising Agency With Official Google Partner.Digital Drew SEM is a search and social media advertising agency that ensures quality and value for all of our clients. Our services include: Creating copy and targeting on platforms such as Google [... view the full profile of Digital Drew]New York City, New York Under 49 $100/hr Under $1,000
We Make It Easy To Be Found OnlineLooking for a marketing plan that will actually work for your business? We're here to help! We specialize in creating strategic, cost-effective plans that are specifically designed to help your [... view the full profile of Consumr Buzz]Lake Worth, Florida 50 - 99 Inquire $1,000 - $10,000
Revel in the media presence we create for you!Bytes Technolab is an Odoo Bronze Partner, Adobe Commerce Silver Partner, NASSCOM member, and ISO 9001:2008 certified digital innovation agency. Specializing in custom Enterprise software and [... view the full profile of Bytes Technolab Inc.]Pleasanton, California 100 - 249 $20/hr $1,000 - $10,000Need Help Selecting The Right Agency For Your Project?
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Legal Marketing Agency Hiring Guide
What is a legal marketing agency?
A legal marketing agency is an agency that provides marketing and advertising services tailored specifically for law firms and legal professionals. These agencies promote legal services, enhance law firms' online presence, and attract potential clients through strategies like:
- Search engine optimization (SEO)
- Content marketing
- Social media management (SMM)
- Paid advertising campaigns
They work with designers, developers, vendors, journalists, sales staff, and other stakeholders to generate awareness, boost recognition, and increase the law firm's client base.
Legal marketing agencies help legal businesses solve unique challenges like:
- Difficulty standing out in a crowded legal market
- Balancing creativity and compliance in marketing content creation
- Reaching and engaging potential clients online
- Building a solid and professional online presence
- Managing online reputation and responding to reviews
- Keeping up with digital marketing trends and technologies
- Effectively measuring the ROI of marketing efforts
- Balancing marketing activities with legal practice demands
With more than 80% of legal firms hiring an outside marketing agency, legal marketing has become an indelible aspect of the modern legal services sector. The legal process outsourcing industry, which includes legal marketing services providers, is expected to grow by more than $38 billion by 2027, with a steady growth rate of 27%.
Success story
Our expert team has picked the following success story as a perfect illustration of how a legal marketing company can help law firms market their brand to audiences online:
- Challenge: The Dolman Law Group, a law firm specializing in personal injury cases, hired Rankings to optimize its website, attract visitors, and generate leads. The firm also needed to improve search rankings, as it fared poorly, and its keywords failed to attract the right visitors.
- Solution: Rankings used its proprietary Attorney Ranking System methodology to develop and implement a strategy to boost the Dolman Law Group’s website to the top of the search engine rankings. The firm also conducted an SEO audit to determine the site’s core issues and optimized its content to convert visitors and bring in qualified leads. It also trained in-house staff to use SEO tools like Ahrefs and Open Site Explorer to independently monitor and adjust their SEO efforts.
- Results: After partnering with Rankings, Dolman Law Group grew organic traffic by 4x. The firm also had 20+ new cases per month from new clients visiting the site, bringing in approximately $170,000 in attorney fees billed per month.
What do legal marketing agencies do?
Legal marketing agencies promote law firms and help them attract new clients. Unlike general marketing agencies, legal marketing companies deeply understand regulations, ethical considerations, and other legal industry nuances and tailor marketing campaigns and strategies accordingly.
Some of the key services a legal marketing agency typically provides include:
- Branding
They create strong brand identities for law firms, including crafting a clear message about their areas of expertise and their unique selling points (USPs). - SEO
Legal marketing companies improve the law firm’s website ranking in search engine results through targeted on-page, off-page, and technical SEO strategies. - Pay-per-click advertising (PPC)
They use paid search and social media ads to attract and connect with potential clients and generate leads. - Traditional advertisements
Agencies procure and manage ad time and space on traditional ad channels like radio, TV, and billboards, targeting a more localized audience. - Content creation
They create blog posts, articles, guides, and other informative and engaging content that address the target audience’s legal concerns and establish the client’s expertise in the field. - Video marketing and production
Legal marketing agencies can create and market high-quality videos to promote the law firm. These videos can be informational or promotional. - Email marketing
They develop, implement, and refine email marketing tactics and campaigns to reach and engage new and existing customers. - SMM
They handle the law firm’s social media profiles to post ads and promotional content, engage with followers, and respond to queries. - Website design and development
Marketing agencies can design and develop user-friendly and informative websites that showcase the firm’s unique branding and what it can offer to potential clients. - Public relations (PR)
They manage the firm’s reputation by creating and publishing press releases, responding to feedback, and crafting crisis management plans. - Analytics and performance monitoring
Using analytics tools, they track the performance of marketing campaigns, leveraging the insights to adjust and optimize their efforts for improved performance.
Success story
The variety of services that legal marketing agencies can provide for legal clients is best exemplified by this story:
- Challenge: Attorney Brian White, a Texas-based personal injury lawyer, partnered with LawRank to revamp its online marketing initiatives. The firm’s website had poor traffic and leads, with low organic rankings and no local visibility.
- Solution: LawRank built a new website from the ground up. It identified keywords and search topics that generated the most interest from targeted audiences. Using these insights, it created pages, blogs, and articles to give the firm’s new website relevant, high-quality content. The agency also created Brian White’s social media profiles and developed a Google My Business profile to improve its local presence.
- Results: Within a year, the firm saw a 92% growth in website traffic and a 1,132% increase in first-time calls. The higher site traffic was also credited for the 100% increase in contact form submissions within the same year.
How much do legal marketing companies charge for their services?
Legal marketing companies typically charge an average monthly rate of $900 to $20,000. The total cost is affected by various factors, including the agency's size and reputation, the project's scope and timeline, and technology and advertising fees.
Here is a general range for marketing agency costs:
- Hourly rates: $100-$500+
- Monthly retainers: $900-$20,000
- Email marketing: $300-$1,500
- PPC: $350-$5,000
- SEO: $1,500-$5,000
- Performance-based fees: 15-25% of the revenue generated by marketing campaigns
The top 50 legal marketing agencies on DesignRush charge an average of $110/hour. 18% of the agencies accept projects with a budget of less than $1,000, which is suitable for most small-scale marketing campaigns. In contrast, less than 1% require a $50,000 minimum budget in exchange for extensive resources, bespoke marketing strategies, and premium services.
Why should I hire a legal marketing agency?
You should hire a legal marketing agency to effectively promote your law firm, reach and engage potential as well as existing clients, and stay competitive in the legal industry. Their digital marketing, SEO, and public relations expertise allow them to develop strategic campaigns to attract new prospects and build brand awareness.
Hire legal marketing agencies because they can:
- Provide extensive expertise in marketing to the legal industry
- Navigate and comply with advertising regulations for lawyers
- Implement effective SEO and online presence management
- Create promotional content targeting niche audiences
- Manage social media strategies and campaigns
- Set up and manage pay-per-click (PPC) advertising
- Improve lead generation and client acquisition initiatives
- Maintain and improve reputation of the firm to the general public
Success story
The benefits mentioned are showcased in the following example from Edwards & de la Cerda’s rebrand into DFW Personal Injury Lawyers:
- Challenge: Edwards & de la Cerda, a personal injury law firm, approached MeanPug to revamp their branding under the new name DFW Personal Injury Lawyers and set itself apart from its competitors in Texas. The agency also built a new website to help the firm rank highly in the state for personal injury keywords.
- Solution: MeanPug decided to build DFW Injury Lawyer’s brand and website under the slogan “Bring in the Muscle,” with a prominent call-to-action, contact forms, and other messaging emphasizing this rebrand. The agency also launched a comprehensive marketing campaign that included personalized social media marketing posts, purchases of ad time on billboards and TV, and both onsite and off-site SEO content strategies to boost visitor engagement.
- Results: After rebranding, the DFW Injury Lawyers website gained up to 8,600% increased conversions and nearly a 1,000% increase in new visitors. The site also received numerous industry awards, including Best UI and UX Design and Best Innovation by the CSS Design Awards.
How do I choose a legal marketing company for my business?
To choose a legal marketing company for your business, follow these steps:
- Establish your goals
Define what you want to achieve by hiring a marketing agency. Are you looking to generate more leads, build brand awareness, or increase website traffic? Knowing your objectives will guide your search for the right agency. - Set a budget
Legal marketing agencies offer different price points depending on the services they provide and the project's scope. Determining how much you can allocate for marketing spend can narrow your choices. - Search for prospects
Some good places to start searching are Google and agency directories like DesignRush. You can also ask your local bar association if they can recommend a specific agency. - Create a shortlist
Once you have a handful of options, contact each and request a meeting. Prepare a request for proposal (RFP) to help verify whether your prospects meet your needs. - Check their track record
Ask for portfolios and case studies of their past work, especially within your specific practice. These can give an idea of the level of skill and experience the agency has and its capability of delivering results. - Consider a specialist
While general legal marketing agencies can be helpful, an agency specializing in your specific practice, such as personal injury or family law, will better understand your target audience. - Assess their experience
Check how long the agency has been working with law firms. Ask if they have won any awards or possess certifications highlighting their proficiency and standing with the industry. - Read their reviews
Client feedback is a simple yet effective way to learn how reliable an agency is in meeting their deliverables, how easy it is to collaborate with them, and if they are transparent with their processes. - Review proposals
Check each proposal for clearly defined marketing goals and key performance indicators (KPIs), how the agency intends to achieve them, and how they will track progress and success. - Negotiate and discuss expectations
Ideally, the agency should have performance-based pricing models that incentivize results. Discuss any potential return on investment (ROI) and how you will get the best value out of your partnership. - Make a decision
Select the agency that best aligns with your law firm’s marketing needs, budget, and culture.
Need help finding a legal marketing agency? Visit our Marketplace and give us details about your project. We’ll connect you with five suitable agencies based on your requirements for free.
How do I find the best legal marketing agency on DesignRush that fits my budget?
To find the best legal marketing agency that fits your budget on DesignRush, start by filtering your search. Each category in our directory has a filter option displaying agencies – with budget requirements ranging from $1,000 to $50,000.
Among the top legal marketing agencies that accept projects according to specific project budgets are:
| Low Budget: 1k above | |
| Mid Budget: 10k above | |
| High Budget: 50k above |
You can also browse agency profiles according to location, areas of expertise, team size, and hourly rates. Make sure to compare multiple legal marketing companies so you can get the most competitive rate for your project.
What are the key success metrics in legal marketing?
The key success metrics in legal marketing that you need to track include:
- Lead generation and client acquisition
The number of qualified leads generated by marketing campaigns and the number of those leads converted into paying clients. - Cost-per-acquisition (CPA)
The total cost is divided by the number of new clients acquired. To ensure success, the CPA should be kept at a minimum. - Return on investment (ROI)
The financial benefit the law firm receives from the marketing agency's efforts. A positive ROI is a reliable indicator of successful marketing campaigns. - Conversion rate optimization (CRO)
The percentage of visitors who take a desired action, such as making an inquiry or requesting a consultation. The higher the CRO, the higher the client’s ROI and the better the user experience. - Search engine performance
Legal marketing agencies track SEO performance metrics, such as keyword rankings, organic search traffic, and backlinks, to optimize the client’s website, social media, and other off-page elements. - Social media engagement
Metrics such as follower count, mentions, comments, and shares can show how effective a firm’s social media campaign is and adjust strategies accordingly. - Email marketing metrics
Various email performance metrics, such as email open rates, click-through rates, and unsubscribe rates, can help determine the effectiveness of an email campaign and enable marketing agencies to improve its performance. - Pay-per-click (PPC) metrics
For PPC advertising campaigns, agencies track click-through rates, conversion rates, and average cost-per-click to check the campaign’s progress. - Custom key performance indicators (KPIs)
Legal marketing companies also work with law firms to identify customized KPIs tailored to the firm’s audience, practice areas, locations, and specific objectives.
What questions should I ask legal marketing companies before hiring one?
The questions you should ask legal marketing companies before hiring one include:
Its Relevant Background
- What’s your experience with clients in the legal industry?
- Do you have experience working with firms in my practice area?
- What is your team’s legal marketing expertise?
- Do you have any notable success stories relevant to our case?
- Are you up to date with the latest marketing trends?
- What’s your pricing structure, and what is included?
- Can you provide references from past clients?
Its Services and Processes
- What type of services do you offer?
- What services would you recommend that align with our objectives?
- What tools and technologies do you use?
- How do you measure the success of your marketing campaigns?
- What is your process for communication and reporting?
- Do you offer any guarantees or money-back policies?
- How do you handle the termination of the contract?
Relevant To Your Project
- How will you develop a marketing strategy for my firm?
- Who will handle our account?
- Are our marketing objectives realistic?
- Do we need to set up and maintain a social presence?
- Do we need to run a blog? Who will make its content?
- Do we need to create videos?
- What is the estimated timeline for our project?
- Do we need to procure specific campaign software or equipment?
- When should we expect tangible results?
- How often should we expect reports?
What are the best legal marketing agencies in the US?
The best legal marketing agencies in the US are:
- Rankings
- 4.9 stars in DesignRush (20 reviews)
- 5.0 stars Google (44 reviews)
- Top clients: Dolman Law Group, Rawlins Law, Ed Bernstein & Associates, The Bruning Law Firm
- MeanPug
- 4.5 stars in DesignRush (3 reviews)
- 5.0 stars Google (17 reviews)
- Top clients: DFW Injury Lawyers, The Fried Firm, Pinkham & Associates APLC, Simon Sierra Injury Lawyers
- LawRank
- 4.8 stars in DesignRush (8 reviews)
- 4.9 stars Google (77 reviews)
- Top clients: Shaked Law, Rosenbaum & Rosenbaum P.C., Stephens Law PLLC, Allen Law Firm
- HigherVisibility
- 4.9 stars in DesignRush (19 reviews)
- 4.5 stars Google (137 reviews)
- Top clients: ManfredLaw.com, Alverson & O’Brien P.C., Levinson Law Group, Sitkoff & Hanrahan, LLP
- SmartSites
- 5.0 stars Google (44 reviews)
- 4.9 stars in DesignRush (621 reviews)
- Top clients: Berman & Bishop, Newark Academy, Stubbs & Wootton, Walker & Hawkes
Why Trust DesignRush
A trusted B2B marketplace connecting businesses with top-tier legal marketing agencies, DesignRush maintains an impressive 4.7 rating on Trustpilot and Google.
Our dedicated team of agency experts built a network of over 30,000 agencies. We simplify the agency selection process, providing value to clients and agencies alike, via the DesignRush Marketplace.
Media Features
As a media platform, our press releases are picked up by 141 media outlets and reach a potential audience of 70 million. Our expertise extends to reputable platforms, such as Forbes, MSN, Yahoo! Finance, CNBC, MarketWatch, and Benzinga, solidifying our presence in the industry.
These achievements underscore our commitment to providing valuable insights and solutions within the digital landscape.
As seen on
Legal Marketing Expertise
Legal marketing agencies on DesignRush are experts in digital marketing tailored for law firms, leveraging SEO, PPC, and social media to attract clients seeking legal services. They also specialize in branding and website development, ensuring a strong, professional online presence that effectively communicates the firm's values and expertise.
Additionally, legal marketing companies excel in lead generation and reputation management, helping law firms build trust and convert leads into loyal clients.
Agency Credibility Indicators
The quality of the best legal marketing companies’ work is confirmed by various industry accolades, including:
- Legal Marketing Association (LMA) Your Honor Awards
- Legal Business Awards Marketing Initiative of the Year
- Legal Innovation Awards (LIA) Outstanding Marketing Innovation
- American Advertising Awards
- Webby Awards
- Summit Marketing Effectiveness Awards
These recognitions highlight the agency’s excellence in creating innovative and effective marketing strategies tailored for the legal industry, demonstrating outstanding creativity, impactful branding, and measurable results in improving the visibility and reputation of law firms.
Their proficiency is confirmed by various certifications, which show their expertise and compliance with best practices in legal marketing:
- Legal Digital Marketing Institute (LDMI) Certified Legal Marketing Associate (CLMA)
- International Institute of Marketing Professionals (IIMP) Certified Marketing Management Professional (CMMP)
- Digital Marketing Institute (DMI) Certified Digital Marketing Manager (CDMM)
- Association of International Product Marketing & Management (AIPMM) Certified Digital Product Manager (CDPM)
- American Marketing Association (AMA) Professional Certified Marketer (PCM)
- Meta Certified Digital Marketing Associate
Agencies’ Supported Technologies
Legal marketing companies in their work use various software, tools, and technology, including but not limited to Google Analytics, Ahrefs, Screaming Frog, MailChimp, Optimizely, Social Sprout, Canva, and WordPress to plan, implement, and manage marketing campaigns efficiently.
Agency Reviews
For deeper insight into these agencies, DesignRush features client testimonials that share project challenges, results, and overall feedback. Each review undergoes verification, ensuring that the insights we present are both current and accurate.
Using the Bayesian Statistical Method, our algorithm calculates the most probable success rate for each agency. This reduces bias and promotes equity in the rating system, aligning our agency rankings more closely with the genuine quality of the services they offer.
Content Relevance & Accuracy
We make sure our content stays up to date, incorporating the latest listing data, industry trends, emerging technologies, and real-time insights supplied by agencies. It is reviewed by seasoned industry professionals who also provide their invaluable expertise – ensuring accurate and in-depth information.
The DesignRush Agency Ranking Methodology
Agency rankings are founded on a Base Score, consisting of several important factors:
- Reviews: Quality of work, client satisfaction, and level of trustworthiness
- Portfolio: Tangible examples of an agency's track record
- Awards and press: Industry reputation and innovation
- Team bios: The agency’s qualifications and team dynamics
- Top services: Core competencies and areas of expertise
Visit the DesignRush Agency Ranking Methodology for more information on how we research agencies.
About The Author and Expert Reviewer
Andrea ‘Andi’ Surnit is an experienced writer who started as a junior news reporter and later transitioned to a career in digital marketing at Razza Consulting Group, where she advanced as the Lead Writer. She specializes in copywriting, article writing, web content creation, accounts and social media management, community management, and SEO. Presently, Andi is a marketing content writer at DesignRush.
Mariana Delgado is a renowned marketing expert with an extensive background spanning over ten years in digital marketing, sales management, search, and video advertising. She has led campaigns with a stellar 5:1 ROAS and worked at consulting giants like PwC and Deloitte. Her influence at DesignRush led to an impressive 200% growth in organic traffic, pushing the visitor numbers beyond the 500,000 mark.
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