What Makes Tucson SEO Companies Unique?

Business industries are flourishing in the city, making its SEO agencies highly competent in the following sectors:

1. Research And Development (R&D)

Tucson is home to the University of Arizona, one of the top 20 public research universities in the nation. Nicknamed Science City, the institution is a hub of scientific research, ranging from astronomy and medicine to ecology, hydrology, geology and more.

The UA has enjoyed a tight partnership with NASA for years, being the epicenter of world-famous observatories on the front line of modern astronomy and space science.

The University of Arizona is the largest employer in Tucson, generating $11.1 billion in economic output for Arizona’s economy.

Arizona’s second-largest city is at the forefront of innovative breakthroughs at a global level.

This implies that Tucson residents are forward thinkers and highly creative, constantly pushing the boundaries to succeed and make groundbreaking discoveries.

2. Technology

Tucson’s tech industry is thriving. According to CBRE’s Scoring Tech Talent 2019 Report, boasting a fruitful ecosystem for tech companies, the Southern Arizona city is leading “The Next 25 Tech Markets”.

According to the same source, Tucson has seen a 90% growth in tech jobs and 29% tech wage growth.

The University of Arizona Science and Technology Park is the biggest growth driver for the local tech community. It produces leading talent in fields such as bioscience, advanced energy or mining.

Established and young tech companies like Caterpillar, Hexagon or TuSimple have chosen Tucson as their home to leverage this influx of skilled tech talent.

If you own a tech business, a Tucson SEO company can surely help you with your visibility in search results.

seo services in Tucson: The next 25 tech markets – CBRE 2019 Tech Talent report​
[Source: CBRE]​

3. Proficiency In Local Culture

The year-round sunny weather, mountain ranges as far as the eye can see and the Sonoran Desert are only a few of Tucson’s tourist attractions.

The city has a vibrant cultural scene, housing a plethora of museums, galleries, resort hotels and special events.

According to Forbes, the main attractions that lure visitors to Tucson are:

  • Tucson Gem and Mineral Show (the largest in the world)
  • The Tucson Folk Festival
  • The Tucson Rodeo
  • The Fourth Avenue Street Fair
  • The Fort Lowell Museum
  • The Museum Of The Horse Soldier
  • The DeGrazia Gallery In The Sun

Tucson SEO agencies are likely to be largely experienced in tourism marketing. Whether or you operate in tourism or not, local agencies can certainly help you successfully market your business online.

What Does A Tucson SEO Agency Specialize In?

A Tucson SEO company specializes in helping businesses of all sizes improve their rankings on search engines, increase their organic traffic, attract qualified leads and drive more sales.

These specialists cultivate technical, creative and strategic skills to develop comprehensive SEO tactics that boost online business growth.

To achieve tangible results, they apply a set of proven techniques:

  • Technical optimization
  • On-page optimization
  • Off-page optimization
  • Local SEO optimization
  • Market landscape and target audience research
  • Tracking and measuring performance

While their main goal is to help clients rank higher on SERPs, they also set related high-value objectives, such as:

  • Enhancing brand visibility
  • Increasing organic traffic
  • Generating quality leads
  • Improving domain authority
  • Driving more sales
  • And more

In their quest to assist clients in bolstering their online business, most SEO consultants in Tucson also provide additional services like:

View of downtown Tucson, AZ​
Tucson is one of the most diverse cities in the U.S.

How Much Do SEO Services In Tucson Cost?

SEO services in Tucson cost anywhere between $50 and $149 per hour.

The price variations come right down to the:

  • Agency’s reputation
  • Agency’s size
  • Project’s scope
  • Project’s complexity
  • Project’s timeline

Aside from the hourly fee, a Tucson SEO company may bill you by the project. If you take this route, expect to pay between $1,000 and $5,000 for a one-time project, on average.

Additionally, some of them offer a results-based fee meaning that they will invoice you as soon as they deliver on the promised results.

Depending on your specific business needs, these may be:

  • Increased organic website traffic
  • Higher rankings in search
  • Higher conversions
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Why Should You Hire A Tucson SEO Company?

Here are three major reasons why you should consider outsourcing your SEO project to a Tucson SEO company:

1. Leverage Their Bilingual Skills

Arizona is the 10th most diverse state in the United States. Tucson ranks in 16th place as the most diverse place to live in the Southwestern state.

45.4% of Tucson’s overall population is Hispanic. Hardly surprising, since the city is within an hour’s drive from the Mexico border.

Being home to a large community of Spanish speakers, Tucson boasts a multicultural workforce.

This means that local SEO agencies employ bilingual talent that is well-poised to understand international markets. They share cultural values and beliefs with multiethnic audiences which allows them to communicate effortlessly and engage a diverse pool of clients.

Tucson seo company: ethnic groups in Tucson​
[Source: Data USA]​

2. Benefit From Their Local Market Expertise

Having worked in the same business environment at length, Tucson SEO experts have acquired robust experience in the area’s leading industries: R&D, technology and tourism.

They are familiar with the industry keywords, key competitors, market trends as well as challenges and opportunities that these sectors face.

With this collection of valuable knowledge, a Tucson SEO company can provide unique insights that could help your business gain a critical edge over your competition.

3. Enjoy Quality Services At Accessible Rates

The cost of living in Tucson is 6% below the national average. This suggests that SEO services in Tucson might be lower than in other parts of the U.S.

Considering the city’s top-notch talent pool, well supplied with innovative minds and bilingual professionals, a Tucson SEO company is more than likely to offer nationally competitive and quality services at more affordable rates.

How To Choose The Right Tucson SEO Expert For Your Business

To nail down the right Tucson SEO company for your business, take into account these key aspects:

1. Previous work

Take the time to explore the agency’s past projects in detail. This will reveal their quality of work, resources and insights into their creative process.

Additionally, you’ll get to figure out whether or not an agency has built a niche knowledge of your particular industry. An agency that has tackled projects within your industry will be a better fit for your business since they already know the nitty-gritty details of your sector.

2. Toolbox

SEO is one of the most effective and lucrative digital marketing strategies.

However, to generate successful results, SEO relies heavily on an array of programs and software. These are pivotal for competitive analysis, keyword research, analytics and more.

This is why you should seek an agency that uses premium tools such as Ahrefs, SEMrush, Moz to chisel your SEO goals.

3. Team members

It’s best to have a clear view of the team in charge of your project. Find out how long they have been in business, how much industry experience they have and whether they are willing to bring their A-game in helping you achieve long-term SEO success.

The agency partner you choose should act as an extension of your team. So, before you settle on a partner, ensure that you share the same commitment to your project.

4. Social proof

Read the client reviews of each prospective candidate as they can reveal a lot of valuable information such as their reliability, flexibility, corporate culture, transparency and more.

Trust what previous clients say about working with an agency as these are some of the most honest viewpoints you may get.

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10 Questions To Ask SEO Consultants In Tucson

Before you sign the dotted line, ask each Tucson SEO company the following questions:

  1. How long have you been in business and what is your greatest achievement?
  2. Have you served clients within our niche before?
  3. How do you develop your strategy to answer our unique business needs?
  4. Will you perform thorough research into our market, competition and audience?
  5. Do you follow SEO best practices?
  6. Can you also help us with content production?
  7. Do you keep up with Google algorithm updates?
  8. How much will the project cost? Shall we expect additional costs along the way?
  9. Will senior-level experts work on our project?
  10. How often will you notify us on the progress made?

Takeaways On Tucson SEO Companies

A Tucson SEO company differs from other similar agencies in the U.S by these key features:

  • Expertise in the locally dominant industries
  • Thorough understanding of multicultural markets
  • Quality services at accessible pricing

These specialized companies tend to be more equipped in serving clients within the area’s leading sectors: research and development, technology and tourism.

They charge an hourly fee between $50 and $149.

To select the best SEO services in Tucson for your business needs, consider these essential elements:

  • Their past projects
  • Their SEO tools
  • Their team

Good luck!

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