Looking for a credible automotive digital marketing agency that produces data-driven strategies that deliver tangible results? View our listings to find the leading automotive digital marketing companies — verified using client feedback, relevant case studies, and awards and recognitions. Personalize your search and filter by location, pricing, team size, and other criteria.

We have carefully handpicked our list of top automotive marketing agencies from a group of over 600 service providers based on their range of services, awards and recognitions, portfolio, industry reputation, pricing, and client reviews. Learn more about our selection methodology and discover how we pinpoint the top players below.

The Number 1 Automotive Digital Marketing Agency as Selected by DesignRush Is...

CMB Automotive Marketing

CMB Automotive Marketing homepage-screenshot
[Source: CMB Automotive Marketing]
  • Best for: Overall
  • Average hourly rate: $350
  • Minimum budget: $10,000 - $25,000
  • Founded: 2010
  • Location: Northampton, UK
  • Notable clients: Cummins Inc, AutoDoc UK, Zeta Automotive, PowerStop

CMB Automotive Marketing works exclusively with the automotive industry, offering branding, advertising, fully integrated marketing campaigns, product strategy and launch, video, animation, and international marketing services. It has experience with automotive original equipment manufacturers and suppliers, aftermarket, automotive engineering consultancies, commercial vehicles, off-highway machinery, motorsport, and more.

PowerStop provides performance brake upgrade kits for trucking, towing, sport driving, and commuting automobiles. Although its Z26 brake kit is popular in the muscle car segment, it has gained little traction in the Ford Mustang category in North America. To penetrate the market, PowerStop partnered with CMB Automotive Marketing.

CMB Automotive Marketing developed the “Break the Beast” campaign, using landing pages, pay-per-click (PPC) advertising, search engine optimization (SEO), retargeting, social media activation, influencer marketing, public relations, and content marketing. It also created product videos and provided event support.

Within four months, PowerStop increased demand in the Ford Mustang category and managed a successful customer engagement live event. It also achieved a click-through rate of over 15% from landing pages, click-through rate of 8% from email campaigns, and 3,500+ new followers on social channels.

Check CMB Automotive Marketing Agency Profile

PureCars

PureCars homepage-screenshot
[Source: PureCars]
  • Best for: Original equipment manufacturers
  • Average hourly rate: Inquire
  • Minimum budget: Inquire
  • Founded: 2007
  • Location: Atlanta, GA
  • Notable clients: Audi, BMW, General Motors, Maserati, Woodridge Ford Lincoln

PureCars leverages customer data using its patented AutoMiner technology so automotive businesses can reach the right customers at the right time on the right platform. It provides omnichannel digital advertising, including paid and social advertising, online video marketing, programmatic advertising, connected TV advertising, and streaming audio.

Top-ranking Canadian dealership Woodridge Ford Lincoln partnered with PureCars to develop an automated multi-channel advertising solution that doesn’t cannibalize its standard paid search campaigns. The agency implemented A/B tests and analyzed the monthly results to find the most effective marketing messaging and creatives in driving leads and converting customers on Google Ads. It also used its Maximize Conversion strategy to drive conversion actions via forms, online chats, phone calls, and in-person visits.

As a result, Woodridge Ford Lincoln:

  • Increased account conversion rate by 132%
  • increased conversion rate year-over-year (YoY) by 327%
  • Decreased cost per lead acquisition by 71%

Check PureCars Agency Profile

Omni Advertising

Omni Advertising homepage-screenshot
[Source: Omni Advertising]
  • Best for: Honda dealers
  • Average hourly rate: Inquire
  • Minimum budget: Inquire
  • Founded: 2001
  • Location: Boca Raton, FL
  • Notable clients: Honda, Lexus, Mazda, Acura, Ducati

Omni Advertising is an automotive marketing agency focused on results and committed to transforming big ideas into tangible successes. It has worked with over 300 dealers and represents 10 of the top volume 25 Honda dealers. Its services include social media marketing, search engine marketing (SEM) and SEO, video and connected TV marketing, audio streaming, email marketing, media buying, and account management.

A Honda dealer hired Omni Advertising to help target potential Honda buyers through display and video campaigns, aiming to influence their pre-purchase decisions.

Omni Advertising used Oracle Audience Solutions to collect and analyze consumer data from Polk Automotive Solutions and the car shopping website Edmunds. Then, it used the data to build custom model audiences for the client and study the competition. Lastly, the automotive digital marketing agency created highly targeted advertising campaigns through its Demand Slide Platform (DSP).

As a result, the client:

  • Increased video completion rate by 28%
  • Reduced display cost-per-click (CPC) by 37%
  • Reduced pre-roll cost-per-mille (CPM) by 35%

Check Omni Advertising Agency Profile

The Automotive Advertising Agency

The Automotive Advertising Agency homepage-screenshot
[Source: The Automotive Advertising Agency]
  • Best for: New car dealers and used car dealers
  • Average hourly rate: $150
  • Minimum budget: $1,000 - $10,000
  • Founded: 2013
  • Location: Austin, TX
  • Notable clients: Subaru, RAM Trucks, Kia, Thunderer Tires, Blake Fulenwider Automotive

The Automotive Advertising Agency combines artificial innovation (AI) with automotive advertising to maximize return on income (ROI). It offers a full range of marketing solutions, including content management systems, graphic design, social media advertising, geofencing, video production, SEO, and PPC.

Car dealer Blake Fulenwider Automotive owns Chrysler, Dodge, Jeep, Ram (CDJR), Chevrolet, Buick, and GMC stores. However, it was struggling to grow and achieve consistent sales. To solve this, The Automotive Advertising Agency unified the client’s brand across its stores and created the tagline “Blake Fulenwider Puts You First!”. The agency also partnered with country music star Aaron Watson to resonate with the target customers, placing him in television commercials and website, advertising, and social media graphics.

Additionally, the automotive digital marketing agency strengthened the client’s online presence through competitor analysis, SEO, AI-powered SEM, reputation management, social media marketing, updated online directory listings, and campaign optimization.

As a result, the client increased:

  • Pre-owned vehicle profits by 27% on average for one of its CDJR stores
  • Pre-owned sales by 51% on average for its Ford store
  • New car sales by 7% for one of its CDJR stores
  • Pre-owned sales by 66% for one of its CDJR stores
  • YoY sales during the pandemic

Check The Automotive Advertising Agency Profile

MJS Advertising

MJS Advertising homepage-screenshot
[Source: MJS Advertising]
  • Best for: Video production
  • Average hourly rate: Inquire
  • Minimum budget: Inquire
  • Founded: 2000
  • Location: Boca Raton, FL
  • Notable clients: Malcolm Cunningham Chevrolet, Gunther Volkswagen, Folsom Lake Kia, Q Auto

MJS Advertising has perfected the strategy of targeting ideal buyers with a unified and creative brand message to keep clients at the top of the customers’ minds. It offers services in market consulting, integrated media, digital marketing, print collateral production, and graphic design. It also has an in-house video production department called SteelHorse Productions that offers video and motion graphics production.

A used car dealership approached MJS Advertising to help build its brand and advertising campaign. The agency came up with the name Q Auto, with the Q representing the needs of the client’s target audiences: “Quality, Quantity, and Quickly”. Then, it crafted the client’s brand kit, including the logo, tagline, apparel, the shop’s interior design, signage, and marketing and advertising strategies. It also produced several commercial videos for the brand.

Through these efforts, MJS Advertising helped Q Auto raise brand awareness, establish a brand presence, and reach target customers.

Check MJS Advertising Agency Profile

Team Lewis

Team Lewis homepage-screenshot
[Source: Team Lewis]
  • Best for: Electric vehicles and alternative mobility
  • Average hourly rate: Inquire
  • Minimum budget: Inquire
  • Founded: 1995
  • Location: San Diego, CA
  • Notable clients: Porsche, Continental Tires, Formula-E, BMW, Lucid Motors

Team Lewis specializes in building campaigns for electric vehicles, autonomous driving, connected cars, and alternative mobility. Its services include public relations, crisis communications, market research, branding, marketing, social media marketing, SEO, and digital transformation.

Luxury electric vehicle (EV) brand Lucid Motors partnered with Team Lewis to expand its global reach, launch its new product Lucid Air, and drive pre-orders for the electric vehicle. However, the COVID-19 pandemic and Tesla’s launch forced the client to rethink its marketing.

Team Lewis built the “David and Goliath” strategy, in which Lucid Motors emphasized how it is working with Tesla to provide sustainable alternatives instead of directly competing with it. This helped the client leverage Tesla’s popularity in its marketing and advertising, including its virtual event “Dream Ahead”.

As a result, there were:

  • 250,000 event attendees
  • 2,102 published articles within the first 24 hours of launch
  • 3,020 published global articles within a week of launch
  • 130+ influencer videos on YouTube, gaining over 1 million views
  • 16 national and local broadcasts that featured the product launch
  • 100+ organic social media posts, gaining 2.6 million impressions, 463,000 video views, 194,000 engagements, and 6,000 clicks

Plus, the event gained a 78% share of voice (SOV).

Check Team Lewis Agency Profile

Top Notch Dezigns

Top Notch Dezigns homepage-screenshot
[Source: Top Notch Dezigns]
  • Best for: Web and app development
  • Average hourly rate: $150
  • Minimum budget: Inquire
  • Founded: 2004
  • Location: New York City, NY
  • Notable clients: The Home Depot, Best Auto Accessories, Capital Consulting Accessories, Long Island University, Fraser Engineering Services

Top Notch Dezigns is a customer-centric web design and marketing agency that customizes solutions according to its client’s business needs and audiences’ desires. It uses a six-step process, which includes research, discovery, design, development, optimization, and launch. Its services include web design and development, mobile app development, branding, and digital marketing.

Best Auto Accessories distributes boat, motorcycle, and car parts worldwide and wanted an eCommerce solution that provided the best experience to its customers. The automotive digital marketing agency consulted first with key stakeholders and then developed a website with end-users in mind. It built a two-click purchasing process and optimized listings for mobile to create a seamless buying and browsing experience.

Plus, the agency provided UI/UX design expertise, content creation, branding services, and digital marketing. All these efforts resulted in improved customer experience, a stronger online presence, and higher sales.

Check Top Notch Dezigns Agency Profile

WayPoint Marketing Communications

WayPoint Marketing Communications homepage-screenshot
[Source: WayPoint Marketing Communications]
  • Best for: Internal recruiting and communications
  • Average hourly rate: Inquire
  • Minimum budget: Inquire
  • Founded: 2014
  • Location: Waterford Township, MI
  • Notable clients: DENSO, Ancor, Michigan State University, FEV Group, Dymotek

WayPoint Marketing Communications aims to transform businesses with marketing strategies that optimize awareness, increase visibility, and generate valuable leads. It provides expertise in performance-driven website development, SEO, content creation, internal and recruiting communications, social media marketing and management, and branding.

DENSO, one of the largest global automotive suppliers, approached WayPoint Marketing Communications to optimize its recruiting process, streamline its hiring strategy, and refresh its marketing materials.

WayPoint Marketing created a cross-functional team with DENSO’s new hires, human resources, and communication department. This helped it understand what separates the client from competitors and its appeal to job seekers.

The automotive digital marketing agency developed talking points for recruiters, a content timeline for recruiting events, and a customizable template for each business location. Moreover, the agency recommended that DENSO work with local universities and colleges to attract new hires. Now, DENSO has a stronger recruitment plant that can attract high-quality candidates.

Check WayPoint Marketing Communications Agency Profile

Crafted

Crafted homepage-screenshot
[Source: Crafted]
  • Best for: Visual marketing
  • Average hourly rate: $125
  • Minimum budget: Inquire
  • Founded: 2011
  • Location: New York City, NY
  • Notable clients: Terrafugia, DriveOn, BMW, NY International Auto Show, Duracell

Crafted distinguishes itself from other automotive digital marketing firms by being a brand-first agency and living by its tagline, “We make digital beautiful”. Its services include branding, website and app design and development, experience design, photography, videography, traditional design, content creation, marketing strategy, social media marketing, email marketing, print campaigns, CRM, and eCommerce solutions.

BMW approached Crated to help launch its first electric vehicle, the BMW ActiveE. The agency created video marketing campaigns that featured thought leaders, like Buzz Aldrin and Marissa Mayer, discussing the future of mobility. It also produced mobile and web apps that tracked users’ driving habits and showed data on how they could save time, money, and carbon dioxide emissions by switching to an electric vehicle. Lastly, it developed an iPad app for auto shows and car dealers, displaying the benefits and details of the client’s product and allowing users to apply for the car directly.

Within the first nine hours of the launch, BMW received twice as many buyer applicants as the available cars. Within two months, the BMW ActiveE sold out.

Check Crafted Agency Profile

SmartSites

SmartSites homepage-screenshot
[Source: SmartSites]
  • Best for: SEO
  • Average hourly rate: $100
  • Minimum budget: Inquire
  • Founded: 2011
  • Location: Paramus, NJ
  • Notable clients: Rolls Royce, Audi, Springfield Hyundai, Lexus, Nationwide Merchant Solutions

SmartSites is a results-driven automotive digital marketing company that offers web design, SEO, PPC, email and SMS marketing, and social media marketing. It also provides paid search marketing, Google advertising, audience retargeting, banner designs, and website analytics for its automotive clients. To date, SmartSites has served 500+ businesses, designed 900+ websites, and generated more than $100 million in sales for its clients.

Springfield Hyundai engaged SmartSites to boost its online traffic and strengthen its online presence, so more customers would visit its physical store. The agency optimized the client’s titles and descriptions on its website pages, created direction pages to widen the geographic target radius, developed car comparison pages to show Hyundai’s advantages over the competition, and improved website SEO.

As a result, Springfield Hyundai increased organic search traffic by 34% and conversion rate by 614%.

Check SmartSites Agency Profile

How We Picked the Best Automotive Digital Marketing Companies

DesignRush carefully assessed the abilities, past achievements, successful marketing campaigns, client references, and previous collaboration of hundreds of agency profiles to select the best automotive digital marketing companies. Then, we ranked each one based on the following:

  • Reviews: Client satisfaction, level of trustworthiness, project management, communication style, and work ethics
  • Portfolio and case studies: Tangible examples of how the agency delivers results to clients
  • Awards and press: Industry reputation and proof of quality work
  • Team bios: The agency’s qualifications and team dynamics
  • Top services: Core competencies and areas of expertise
  • Automotive Industry experience: Marketing projects and campaigns for automotive businesses that provide concrete results

Visit the DesignRush Agency Ranking Methodology for more information on how we research agencies.

10 Most Popular Automotive Digital Marketing Agencies Compared

Agency nameLocationHourly rateSizeBest for
CMB Automotive MarketingNorthampton, UK$350Under 49Overall
PureCarsAtlanta, GAInquire250 - 499Original equipment manufacturers
Omni AdvertisingBoca Raton, FLInquire100 - 249Honda dealers
The Automotive Advertising AgencyAustin, TX$150Under 49New car dealers and used car dealers
MJS AdvertisingBoca Raton, FLInquireUnder 49Video production
Team LewisSan Diego, CAInquire500 - 999Electric vehicles and alternative mobility
Top Notch DezignsNew York City, NY$15050 - 99Web and app development
WayPoint Marketing CommunicationsWaterford Township, MIInquireUnder 49Internal recruiting and communications
CraftedNew York City, NY$125Under 49Visual marketing
SmartSitesParamus, NJ$100100 - 249SEO

Best Automotive Digital Marketing Companies

2,202 Companies - Rankings updated: April 03, 2026

All listed digital marketing agencies on DesignRush are assessed for industry expertise and customer testimonials to provide you with a vetted selection. Certain placements may be paid.

  • Smart Solutions for the Next Generation Web!

    Smart Solutions for the Next Generation Web!

    SOHO Prospecting provides customers with the best solutions to fit their needs. From Software Solutions to Website Development, to Search Engine Marketing.  [... view SOHO Prospecting profile ]
    Location
    Camarillo, California
    Number of Employees
    Under 49
  • Experience design - Content design - Code design

    Experience design - Content design - Code design

    We have a multidisciplinary team, providing integrated expertise with an in-house team of 25 highly experienced professionals. Fields of our expertise: Experience design, Content design, Code design.  [... view WIP Italia profile ]
    Location
    Milan, Italy
    Number of Employees
    Under 49
    Average Hourly Rate
    $70/hr
    Minimal Budget
    $10,000 - $25,000
  • Incredible data-connected digital experiences for future thinking brands.

    Incredible data-connected digital experiences for future thinking brands.

    It's the digitally connected companies that deliver for all. A dedication to create meaningful, lasting and enjoyable experiences that in turn reward with growth, success and loyalty. We offer innovative, effective digital solutions that drive business growth and improve customer satisfaction.  [... view ID Digital Agency profile ]
    Location
    Melbourne, Australia
    Number of Employees
    Under 49
    Average Hourly Rate
    $180/hr
    Minimal Budget
    $1,000 - $10,000
  • Helping client find solutions that are fast, concrete, reliable and innovative

    Helping client find solutions that are fast, concrete, reliable and innovative

    Spada Media Group is a marketing and communications agency that offers integrated solutions to meet the needs and requirements of its clients. With an experienced and dynamic team, we are committed to developing tailor-made strategies for each client.  [... view Spada Media Group profile ]
    Location
    Sesto San Giovanni, Italy
    Number of Employees
    Under 49
  • The Right Team With A Big Dream

    The Right Team With A Big Dream

    We specialize in managed and dedicated team staffing for small and large outsourced projects. Combined with a highly trained and educated staff, our company exists to make a deliverable outsourced product managed with Western-style business practices, and delivered with exceeded expectations. Our products are  [... view Virtual Fellows profile ]
    Location
    Dhaka, Bangladesh
    Number of Employees
    Under 49
    Minimal Budget
    $1,000 - $10,000
  • Fueling innovation, igniting success - the startup development experts

    Fueling innovation, igniting success - the startup development experts

    Trusted Partner for Mobile App Development, Web Development, Enterprise AI & ML, Digital Marketing, Cyber Security, Web 3.0,AR / VR / MR Solutions,SaaS Development  [... view Royalx profile ]
    Location
    Dhaka, Bangladesh
    Number of Employees
    100 - 249
    Average Hourly Rate
    $25/hr
    Minimal Budget
    $1,000 - $10,000
  • Inspired Minds In Hoodies and Kicks.

    Inspired Minds In Hoodies and Kicks.

    Clan of Creators specializes in bringing stories to life through diverse creative mediums. Our approach centers on understanding our clients' needs, ideas, and desires, ensuring that we deliver outstanding projects and high-quality services that empower them to excel in the competitive business landscape.  [... view Clan Of Creators profile ]
    Location
    Bucharest, Romania
    Number of Employees
    Under 49
    Average Hourly Rate
    $50/hr
  • We grow strong brands that sell.

    We grow strong brands that sell.

    iZ Agency is more than just a marketing agency; it's a strategic partner committed to fostering long-term, mutually beneficial relationships built on trust, professionalism, transparency, and effective communication. We prioritize understanding your unique needs and goals, collaborating closely with you to  [... view IZAgency profile ]
    Location
    Cornești, Romania
    Number of Employees
    Under 49
    Average Hourly Rate
    $30/hr
    Minimal Budget
    $1,000 - $10,000
  • Marketing events for the right response to every occasion

    Marketing events for the right response to every occasion

    We inspire people with unconventional ideas, unorthodox approaches and surprising productions. With sensitivity, clear structures and great attention to detail, we give every mood the right echo - be it in live marketing, event marketing or sales consulting.  [... view Echowerk profile ]
    Location
    Zürich, Switzerland
    Number of Employees
    Under 49
    Average Hourly Rate
    $150/hr
    Minimal Budget
    $1,000 - $10,000
  • Creative Solutions for Brands & People

    Creative Solutions for Brands & People

    We're a Brazilian design studio, which develops and co-creates strategic and creative solutions for brands and people.  [... view Decodifica Studio profile ]
    Location
    Sao Paulo, Brazil
    Number of Employees
    Under 49
    Average Hourly Rate
    $20/hr
    Minimal Budget
    $10,000 - $25,000
  • We are Particle, a reputation R&D agency

    We are Particle, a reputation R&D agency

    Our goal is to understand your business to the Particle and accelerate reputational growth.  [... view Particle Agency profile ]
    Location
    Vilnius, Lithuania
    Number of Employees
    Under 49
    Average Hourly Rate
    $80/hr
    Minimal Budget
    $1,000 - $10,000
  • Mediatopia | AI Software, SaaS & Next.js Engineering

    Mediatopia | AI Software, SaaS & Next.js Engineering

    Bristol-based AI & Software Engineering Agency. We build custom Next.js platforms, AI Agents & SaaS solutions. Replacing manual workflows with intelligent code.  [... view Mediatopia profile ]
    Location
    Bristol, United Kingdom
    Number of Employees
    Under 49
    Average Hourly Rate
    $200/hr
    Minimal Budget
    $10,000 - $25,000
  • Your Remote Team & Tech Partner

    Your Remote Team & Tech Partner

    Ray Solutions stands as a leading provider of diverse business solutions, committed to helping companies, regardless of their size, achieve their goals. Our extensive service offerings encompass: Remote Team: We assist companies in building and managing effective remote teams, connecting them with global  [... view Ray Solutions profile ]
    Location
    London, United Kingdom
    Number of Employees
    Under 49
    Average Hourly Rate
    $150/hr
    Minimal Budget
    Under $1,000
  • Software & Web Development - Digital Agency

    Software & Web Development - Digital Agency

    Experience expert-level web and software development services complemented by full-cycle search engine optimization and pay-per-click advertising strategies. Our comprehensive approach ensures maximum online visibility and success for your business.  [... view Montenegro Systems profile ]
    Location
    Budva, Montenegro
    Number of Employees
    Under 49
    Average Hourly Rate
    $50/hr
    Minimal Budget
    $10,000 - $25,000
  • Your Dreams in Digital Formats.

    Your Dreams in Digital Formats.

    At Digital Agency Bangkok Co., Ltd., we leverage our profound understanding of Thailand's digital landscape, positioning ourselves as the key to success. We eagerly anticipate the opportunity to collaborate with you and propel your business forward in the digital realm.  [... view Digital Agency Bangkok Co., Ltd. profile ]
    Location
    Bangkok, Thailand
    Number of Employees
    Under 49
    Average Hourly Rate
    $20/hr
    Minimal Budget
    Under $1,000
  • Better Together

    Better Together

    A full service digital marketing agency that helps businesses connect with their audiences in a targeted and authentic way.  [... view Media Exchange profile ]
    Location
    Melbourne, Australia
    Number of Employees
    Under 49
    Average Hourly Rate
    $150/hr
    Minimal Budget
    $1,000 - $10,000
  • Your Solution to Digital Marketing Challenges!

    Your Solution to Digital Marketing Challenges!

    An agency that truly understands the value of marketing in business, we are a leading digital marketing company dedicated to becoming a strong pillar for your business, propelling it to new heights with exponentially high profits. We are well aware of the boundaries of marketing and advertising, but we are  [... view Hi-tech Marketing Agency profile ]
    Location
    New York City, New York
    Number of Employees
    Under 49
    Average Hourly Rate
    $50/hr
    Minimal Budget
    $1,000 - $10,000
  • Your Digital Key To Success.

    Your Digital Key To Success.

    Keyqlix offers comprehensive solutions to elevate your brand, providing increased visibility, enhanced credibility, and a strategic advantage for long-term success. Our tailored marketing strategies are designed to maximize ROI, ensuring continuous growth and sustainable profitability for your business.  [... view Keyqlix profile ]
    Location
    Lincoln, United Kingdom
    Number of Employees
    Under 49
    Average Hourly Rate
    $100/hr
    Minimal Budget
    $1,000 - $10,000
  • Your partners in innovation

    Your partners in innovation

    We are a software consulting agency that provides software development and digital marketing services . Our co-founders, alumni of NYU, have over 6 years of experience building scalable products that are being used at NYU, Uber, Careem, Codeless, Bayzat and leading startups in Europe.  [... view ZeddBytes profile ]
    Location
    Casper, Wyoming
    Number of Employees
    Under 49
    Average Hourly Rate
    $25/hr
    Minimal Budget
    $1,000 - $10,000
  • Our Marketing Experience Boosts Your Business.

    Our Marketing Experience Boosts Your Business.

    At Dabre Marketing, our mission is to empower businesses with innovative and results-driven marketing solutions. We strive to be a catalyst for our clients' success by leveraging our creativity, expertise, and cutting-edge strategies.  [... view Dabre Marketing profile ]
    Location
    Indio, California
    Number of Employees
    Under 49
    Average Hourly Rate
    $125/hr
    Minimal Budget
    $1,000 - $10,000
  • Web Design Doncaster & Beyond.

    Web Design Doncaster & Beyond.

    Web Design Doncaster, SEO and Digital Marketing that get results and drive traffic to your business. We can customise our services to fit your needs no matter your location. With clients in Doncaster, the UK and beyond. We offer local prices to a global market.  [... view 121website profile ]
    Location
    Doncaster, United Kingdom
    Number of Employees
    Under 49
    Average Hourly Rate
    $30/hr
    Minimal Budget
    Under $1,000
  • Delivering digital excellence.

    Delivering digital excellence.

    entity x® combines the strategic excellence of a management consultancy with the operational performance of a digital agency. With our multidisciplinary team of over 25 experts based in Berlin, we help companies such as Mercedes Benz, Douglas, Karl Lagerfeld, and many others to navigate their digital  [... view Entity X® profile ]
    Location
    Berlin, Germany
    Number of Employees
    Under 49
    Average Hourly Rate
    $125/hr
    Minimal Budget
    $10,000 - $25,000
  • Let's Partner Together On Something Great. Flip The Lever Today!

    Let's Partner Together On Something Great. Flip The Lever Today!

    LeadLever Digital is your premier partner in the digital marketing world. Specializing in SEO, PPC, Social Media Marketing, and Web Design, we craft tailored strategies to elevate your online presence and drive results. With a focus on innovation and creativity, our team of experts is dedicated to helping  [... view LeadLever Digital profile ]
    Location
    Jacksonville, Florida
    Number of Employees
    Under 49
    Average Hourly Rate
    $100/hr
    Minimal Budget
    $1,000 - $10,000
  • Data-Driven Insights for Creative Advertising

    Data-Driven Insights for Creative Advertising

    Adsformance, a digital marketing and advertising agency, develops brand narratives through a fusion of creativity and data-driven insights. Its innovative approach combines machine learning with consumer feedback, crafting resonant content that drives engagement. With a seasoned team of strategists and media  [... view Adsformance profile ]
    Location
    Santiago, Chile
    Number of Employees
    Under 49
    Average Hourly Rate
    $49/hr
    Minimal Budget
    $1,000 - $10,000
  • Lets create, captivate & convert together!

    Lets create, captivate & convert together!

    We are a media powerhouse specializing in digital marketing, in-house content production, and performance marketing.  [... view Digimark profile ]
    Location
    Berlin, Germany
    Number of Employees
    Under 49
    Average Hourly Rate
    $200/hr
  • Driving Business Growth Through Branding

    Driving Business Growth Through Branding

    Demonstrate is a culture-forward branding and strategic marketing communications agency that believes in the power of brand actions to build meaningful relationships and drive business growth. With bespoke strategies and impactful storytelling, the agency elevates the client's online presence, yielding  [... view Demonstrate profile ]
    Location
    San Francisco, California
    Number of Employees
    Under 49
    Average Hourly Rate
    $149/hr
    Minimal Budget
    $10,000 - $25,000
  • Content that sticks around.

    Content that sticks around.

    After Image Media offers comprehensive video marketing and production services all under one roof, providing businesses with the tools they need to elevate their brand to the next level through impactful video content. Our expertise and dedication ensure that your brand's message resonates effectively with  [... view After Image Media profile ]
    Location
    Tilburg, Netherlands
    Number of Employees
    Under 49
    Average Hourly Rate
    $75/hr
    Minimal Budget
    $1,000 - $10,000
  • Full Service Marketing Agency.

    Full Service Marketing Agency.

    Led by a team of industry experts, we operate at a pace that sets us apart.  [... view Kinsman & Co profile ]
    Location
    London, United Kingdom
    Number of Employees
    Under 49
    Average Hourly Rate
    $200/hr
    Minimal Budget
    $1,000 - $10,000
  • Simple. Affordable. Impactful.

    Simple. Affordable. Impactful.

    We're on a mission to make sure every small business can have online marketing tools that grow your business at extremely affordable prices. We believe that we exist to make a difference in the lives of small business owners by helping them grow through digital marketing. We believe that people matter and we  [... view Salon S.O.S. profile ]
    Location
    Montreal, Canada
    Number of Employees
    Under 49
    Minimal Budget
    Under $1,000
  • Experience To Boost Your Business

    Experience To Boost Your Business

    iMart is a personalized SEO agency committed to helping your business flourish. Our team of dedicated professionals is passionate about evolving in their fields and ensuring client success. We offer a range of services, including SEO, content writing, Google Analytics setup, and development of SEO-friendly  [... view IMart profile ]
    Location
    Dnipro, Ukraine
    Number of Employees
    Under 49
    Average Hourly Rate
    $20/hr
    Minimal Budget
    Under $1,000
  • Your One-Stop Hub for Precision Solution

    Your One-Stop Hub for Precision Solution

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    Meer & Meer Ltd a digital marketing agency UK provides SEO, PPC, content writing, UI/UX design, web development, and accounting services.  [... view Meer & Meer LTD profile ]
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Automotive Digital Marketing Agency Hiring Guide

What is an automotive digital marketing agency?

An automotive digital marketing agency helps automotive businesses promote their products and services, increase brand awareness, generate leads, and drive sales through online channels. It serves auto dealers, garages and repair shops, car parts manufacturers and distributors, and international brands. 

Statista reports that the US automotive industry spent $12.42 billion on digital advertising in 2020, and it is expected to rise further as the sector continues to bounce back from the pandemic.

What do automotive digital marketing companies offer?

Automotive digital marketing companies offer digital marketing services tailored specifically to the automotive industry. These include:

  • Consumer research to understand the unique needs of your target audience
  • Competitive analysis to gain insights into your competition’s strengths and weaknesses
  • Search engine optimization (SEO) that optimizes your website to rank higher in search engine results pages (SERPs) for relevant keywords, increasing organic traffic and visibility
  • Pay-per-click (PPC) advertising, creating and managing targeted advertising campaigns on platforms like Google Ads, Facebook, Instagram, and Bing Ads to drive traffic and leads
  • Social media marketing to engage potential customers, build brand awareness, and drive website traffic
  • Content marketing to attract new buyers, establish authority, and improve search engine rankings through valuable and informative content, like blog posts, infographics, and white papers
  • Email marketing to nurture prospects and promote products and services by sending personalized emails
  • Digital public relations to improve and manage online reputation
  • Website development and design, building user-friendly and visually appealing automotive websites optimized for search engines and conversion, ensuring a seamless user experience across devices

How much do automotive digital marketing agencies charge for their services?

An automotive digital marketing agency charges an average of $400 to $10,000 per month. Plus, the top 50 automotive digital marketing companies on DesignRush charge an average of $106 per hour. 19.9% of the companies accept a minimum budget of under $1,000 for a project, and 0.2% accept a minimum of $50,000 per project.

The range of automotive digital marketing agency rates vary due to the following factors:

  • Your business competition: A highly competitive market requires more aggressive and potentially costly marketing efforts. For instance, marketing strategies for a car dealership in New York can be more expensive than in Wyoming, as the former has a highly competitive market.
  • Current marketing position: An automobile without an online presence needs more effort than a well-known automotive company like Ford.
  • Project scope: The more digital marketing services you need, the higher the automotive digital marketing cost.
  • Agency location: Automotive digital marketing agencies in Asia and Eastern Europe charge lower rates due to the standard cost of living compared to US and Canadian agencies.

Why should I hire an automotive digital marketing agency?

You should hire an automotive digital marketing agency because it has specialized industry expertise that can help your business increase brand visibility, the number of high-quality leads, conversion rate, and sales. It also helps your business develop marketing strategies that improve customer relationships and drive maximum return on investment (ROI).

1. Leverage automotive industry expertise

An automotive digital marketing agency specializes in your niche, target audience, and industry. Because of this, it knows how to highlight your product’s benefits and unique features to capture your desired audiences. Additionally, it knows the most profitable platforms for your business by staying up to date with the latest market and industry trends.

In contrast, a regular marketing agency will require extra time to study and understand all these details. It might also miss important information, like the right messaging for your campaign, leading to missed growth opportunities.

2. Get a higher return on investment

Based on the computation by Financial Models Lab, an automotive digital marketer’s salary is $50,000 - $150,000 a year. This doesn’t include the cost of onboarding and training, marketing tools and software, and technological equipment like a camera, mobile phone, and laptop.

On the other hand, an automotive digital marketing agency charges an average of $4,800 - $120,000 annually. Plus, it already has the experience, technology, and skills to achieve your marketing goals in a measurable and scalable manner. As such, you can make data-driven decisions that maximize your return on investment.

One such example is when the online store for Ukranian car accessories Autobaza approached Netpeak to reduce the cost of conversion and increase sales within a limited budget. The automotive digital marketing firm leveraged Google Ads and used the Shopping Campaigns and Smart Shopping Campaigns features. It focused on products with the highest sales results, developing individual campaigns for each.

As a result, Autobaza reduced overall costs by 47.34% and transaction costs by 73.91%. It also increased the number of transactions by 101.82%, income by 133.24%, and return on marketing investment by 772.54%.

3. Strengthen brand awareness

Up to 80% of customers search for a vehicle online. This means that your customer’s journey now starts online. And to be in front of their searches, you need to have a strong online presence.

While you can start building your brand presence with an in-house team, it can take longer than hiring an automotive digital marketing agency. An automotive digital marketing agency already has a streamlined and proven method to increase a brand’s presence online. Plus, it has a robust network of media partnerships that can help further strengthen your brand visibility and reputation.

Moreover, automotive digital marketing agencies can tailor their services to your specific local or international audience.

Take AGA Truck Parts as an example. The client supplies heavy equipment and trucking parts worldwide, but it needed a website that targeted its international clientele and showcased its products. SmartSites conducted thorough industry research, showcased featured product lines, designed and developed an industrially centered website, and translated it into four languages.

Through these efforts, SmartSites increased organic search traffic by 1,057% and total site traffic by 685%.

4. Increase qualified leads, conversion rates, and sales

According to Think with Google, almost 25% of all automotive searches are related to:

  • Maintenance
  • Service
  • Parts

Although most consumers are online, not all will fit your ideal buyer profile. Automotive digital marketing firms make sure to target the leads with a higher chance of buying from your brand by developing strategies based on thorough research, market segmentation, and profiling. This allows it to select the right channels, methods, and audiences to target, driving qualified traffic to your online profiles and physical stores.

Once the agency captures high-quality traffic, it will implement targeted marketing, lead nurturing, and conversion rate optimization strategies. It will also optimize your landing pages and call-to-actions in all your content. This will ensure that leads convert into customers despite a highly competitive market.

5. Improve customer relationships

With consumers spending at least 14 hours on average searching for a vehicle, online presence is crucial to developing customer relationships. However, doing this can be resource-heavy and time-consuming, especially for small automotive businesses.

An automotive digital marketing agency can help nurture your customer relationships by providing an omnichannel experience via social media, website, email, and other marketing channels. It can also enhance your customer’s experience by optimizing your website, creating mobile-friendly content, and crafting highly engaging videos for both traditional and online marketing.

Plus, the agency can help you develop customer loyalty programs to further increase customer lifetime value.

A good way to illustrate this is when BMW partnered with Crafted for the “Joy is BMW” campaign. The agency developed a homepage takeover for the client on MSN and slate.com. Each channel had its own set of unique interactive and dynamic content tailored to its specific type of audience. Some of these include an iPhone app that allows the user to control a BMW like a paintbrush and a web app that lets users build their own BMW.

As a result, BMW increased site traffic by 41% from Slate and site traffic by 37% from MSN. It also reached over 800,000 site visitors during the campaign.

How do I find the best automotive digital agency for my business?

You can find the best automotive digital marketing agency for your business by following these steps:

  1. Define your project scope: Identify your marketing goal and long-term business objective by hiring an automotive digital marketing agency.
  2. Set your budget: Understand the average rates for each type of service, correlate rates with agency location, and run an internal audit focusing on your digital marketing goals and expected return on investment.
  3. Do your research: Check if the agency has been featured and recognized for its automotive digital marketing projects. Read reviews, testimonials, case studies, and awards.
  4. Assess its expertise: Look for companies that have delivered tangible results using their automotive digital marketing strategies. Focus on those experienced in working with your specific audience and niche.
  5. Study its tech and software: Understand which marketing tools are compatible with your current marketing strategies and channels. Look also for certifications, like Google Partner and Meta Business Certified Agency.
  6. Send a request for proposal (RFP): Create a brief covering target audiences, marketing goals, marketing channels, budget range, and timeline. Send this with your RFP.
  7. Conduct an interview: Focus on culture fit, management style, business ethics, and overall corporate culture. Also, determine how the agency explains its plan for your business — this will tell you its level of expertise and familiarity with your industry.
  8. Choose your agency: Prioritize the company that best aligns with your specific needs, goals, and values. Choose one that is data-driven, transparent, professional, and responsive. Also, discuss pricing and contract terms as well as project management style.
  9. Onboard your chosen partner: Determine the agency's access to your online channels and give it the necessary login credentials.

Need help finding an automotive marketing agency that meets your specific requirements? Contact us, and our team will customize a list for you. Visit DesignRush’s Marketplace for more information.

Automotive digital marketing agencies approximately charge between $400 and $1,000 per month

What questions should I ask before hiring an automotive digital marketing company?

You can ask the following questions when hiring an automotive digital marketing agency:

Its Relevant Background

  1. Which of your projects for the automotive industry are you particularly proud of and why?
  2. Have you worked with businesses like mine? Can you share case studies and client testimonials?
  3. How do you tailor your services to my automotive business?

Company Services and Processes

  1. How do you approach automotive digital marketing strategy building?
  2. How do you handle user data?
  3. How do you stay on top of the latest trends in marketing and in the automotive industry?
  4. How do you price your services, and what are your average rates?
  5. Do you outsource your work?
  6. What tools, technologies, and software do you use?
  7. How does your agency measure the success of your campaigns?

The Project

  1. In your experience, which marketing channels and tactics yield the best results for businesses in my industry?
  2. How would you collaborate with our teams to reach our goals?
  3. How would we track your performance and communicate updates?
  4. Who would be our points of contact in your team?
  5. How will you differentiate my brand from other automotive brands in the industry?
  6. How will you help my business compete with bigger industry names instead of being overshadowed by them?
  7. How will your automotive digital marketing strategies impact my business?

What are the best automotive digital marketing agencies in the US?

The best automotive digital marketing agencies in the US are:

  • Top Notch Dezigns
    • 4.8 stars on DesignRush (12 reviews)
    • 4.9 stars on Google (40 reviews)
    • Top clients: The Home Depot, Best Auto Accessories, Capital Consulting Accessories, Long Island University, Fraser Engineering Services
  • Crafted
    • 4.3 stars on DesignRush (1 review)
    • 3.7 stars on Google (3 reviews)
    • Top clients: Terrafugia, DriveOn, BMW, NY International Auto Show
  • SmartSites
    • 5.0 stars on DesignRush (52 reviews)
    • 4.9 stars on Google (502 reviews)
    • Top clients: Rolls Royce, Audi, Springfield Hyundai, Lexus, Nationwide Merchant Solutions
  • Ignite Visibility
    • 4.9 stars on DesignRush (14 reviews)
    • 4.5 stars on Google (60 reviews)
    • Top clients: Tony Robins, DoorDash, The General Fix Auto
  • Disruptive Advertising
    • 4.9 stars on DesignRush (42 reviews)
    • 4.8 stars on Google (318 reviews)
    • Top clients: Adobe, KPMG, Death Wish Coffee, Diesel Power Gear

About The Author and Expert Reviewer

Natasa Glikman is an experienced editor and content writer with over 10 years of experience in writing, editing, and translating articles across various topics, with a strong focus on marketing and advertising. At DesignRush, Natasa currently works as an editor, where she refines and enhances B2B content to ensure accuracy, clarity, and consistency across agency profiles and industry reports.

Mariana Delgado is the Head of Marketing at DesignRush, with more than ten years of experience across digital marketing, sales management, search, and video advertising. Since joining DesignRush, she has delivered 3× site-traffic growth and 2× growth in monthly revenue by building scalable, performance-led programs that connect acquisition, content, and brand across channels. Her campaigns have achieved a 5:1 ROAS.