Discover trusted lead generation firms that attract, qualify, and nurture high-quality prospects. Compare providers by expertise and budget to find the right partner for your business.

We have carefully evaluated over 3,500 companies’ services, awards, portfolios, industry reputation, pricing, and client reviews to help you find lead generation companies that can tailor their strategies to your unique needs and deliver exceptional results. Read on to discover these agencies’ specializations and featured case studies to get one step closer to finding your partner.

The Number 1 Lead Generation Company as Selected by DesignRush Is:

Belkins

[Source: Belkins]
  • Best for: Overall
  • Average hourly rate: $50
  • Minimum budget: $1,000-$10,000
  • Founded: 2017
  • Size: 250-499
  • Location: Dover, DE
  • Notable clients: X3 Marketing Group, Sekisui, MONA Payment, Cengage, CitrusAd

Belkins is an award-winning lead generation company with expertise in over 50 industries. It powers businesses to generate high-quality leads and drive sales through its core services that include appointment setting, email outreach, and cold calling. Clients experience a significant boost in their lead generation efforts, as Belkins' lead generation team delivers 200+ opportunities annually, a 15% deal closing rate, a 10:1 return on investment, and a cost savings of 75% compared to maintaining an in-house team.

Belkins Success Story

  • Challenge: X3 Marketing Group, a digital marketing agency specializing in construction, roofing, HVAC, and plumbing, had a bad experience with a previous lead generation company. The partner provided unqualified leads, resulting in zero booked appointments. X3 Marketing Group required a consistent flow of qualified leads within a narrow niche in a highly competitive market.
  • Solution: Belkins stepped in and implemented a targeted local outreach campaign focused on businesses in specific industries. It also segmented leads according to the face-to-face (F2F) approach. After segmenting leads by industry, Belkins' lead generation team crafted personalized email templates to address specific pain points and needs.
  • Results: The lead generation service resulted in 115 booked appointments in just 14 months, with an impressive average of 10 appointments set per month. X3 Marketing Group also closed 20 deals and achieved a 100% KPI performance. Belkins' approach to F2F meetings contributed to a remarkable 20% deal closing rate.

Check Out Belkins Agency Profile

Callbox

[Source: Callbox]
  • Best for: Account-based marketing (ABM) lead generation
  • Average hourly rate: Inquire
  • Minimum budget: Inquire
  • Founded: 2004
  • Size: 500-999
  • Location: Los Angeles, CA
  • Notable clients: Snapback, Amazon, Google, Microsoft, SAP

Callbox is a leading global B2B lead generation company with over 20 years of experience. Powered by AI and a team of 800+ marketing professionals, it helps businesses of all sizes and industries generate high-quality leads and close more deals. Callbox has a proven track record in its lead generation service, sales appointment setting, and outbound sales development. It has completed over 10,000 campaigns and is proudly serving more than 15,000 companies worldwide.

Callbox Success Story

  • Challenge: Snapback, a leading digital marketing agency, has successfully helped over 4,000 brands reach billions of people online. However, intense market competition has made it challenging to stand out and acquire new customers. To address the increasing competition and boost its online presence, Snapback decided to partner with a lead generation company.
  • Solution: Callbox responded to the challenge by designing a comprehensive account-based marketing (ABM) lead generation and appointment setting campaign for the client. It combined multi-channel lead management, sales enablement, CRM tools, and account management. Callbox managed the database, ran social media campaigns, and provided ongoing support to facilitate client-prospect meetings.
  • Results: The six-month ABM lead generation campaign delivered outstanding results. It generated a total of 96 sales appointments, resulting in 7 marketing qualified leads, 14 requests for information, 6 callbacks, 10 potential leads, and 387 social media connections.

Check Out Callbox Agency Profile

CIENCE Technologies

[Source: CIENCE Technologies]
  • Best for: AI technology-driven lead generation
  • Average hourly rate: $25
  • Minimum budget: $1,000-$10,000
  • Founded: 2015
  • Size: 1,000 & Up
  • Location: Denver, CO
  • Notable clients: Impact Workforce Technology, SAP, FIVESTARS, Travel Tripper, Raise

CIENCE Technologies sets a new standard for lead generation services with AI-driven insights and strategies. It leverages Memory AI and other AI technologies to accurately identify in-market buyers, personalize outreach across various channels, and convert them into qualified leads. With over 1,200 employees, CIENCE has grown into a global force, helping clients across diverse industries increase their pipeline and achieve online success.

CIENCE Technologies Success Story

  • Challenge: Impact Workforce Technology focuses on innovative HR technology solutions designed to help organizations increase their workforce efficiency. The company lacked the established processes and resources to consistently generate qualified leads and nurture potential customers. This made increasing sales and achieving predictable growth very difficult.
  • Solution: CIENCE stepped in and launched a Sales Development Project to address Impact Workforce Technology's lead generation challenge. It enriched the client's database with accurate contact information for qualified leads. The lead generation company also created customized messages for an email outreach campaign, which was managed by a Customer Success Manager.
  • Results: The project successfully generated leads that met the client's target criteria. CIENCE's experienced SDR successfully initiated numerous B2B conversations with staffing companies, identified the potential clients' needs, and set up meetings with decision-makers. This effective outreach contributed to a 10% response rate, resulting in 20 qualified prospects within the first two months.

Check Out CIENCE Technologies Agency Profile

HigherVisibility

[Source: HigherVisibility]
  • Best for: SEO lead generation
  • Average hourly rate: Inquire
  • Minimum budget: $1,000-$10,000
  • Founded: 2008
  • Size: 50-99
  • Location: Memphis, TN
  • Notable clients: Warner Brothers, eBay, HotWorx, Allied Van Lines

Top lead generation company HigherVisibility aims to drive measurable, profitable growth to companies through its proprietary Targeted Growth System. The system involves creating custom, data-driven SEO, link building, PPC, and Facebook Ad strategies that precisely target high-intent leads and continuously optimize campaigns. Through it, it has helped various clients increase organic leads by 146% and return on ad spend (ROAS) by 124%. HigherVisibility has also gained multiple awards and recognitions for its outstanding campaigns, including the US Agency Awards and the US Search Awards.

HigherVisibility Success Story

  • Challenge: Allied Van Lines struggled with a low number of leads due to damaged site trust, low search visibility, and spammy links. As a result, the company was falling behind competitors despite its established brand name.
  • Solution: HigherVisibility analyzed user data, past PPC campaigns, and website performance to create a content and keyword strategy that aligned with user intent. It also implemented on-page optimization, conversion rate optimization, and link-building campaigns.
  • Results: Within 12 months, Allied Van Lines improved organic traffic by 2.6% year-over-year (YoY), month-on-month leads by 800%, and organic conversion by 9.4% YoY.

Check Out HigherVisibility Agency Profile

LeadBird

[Source: LeadBird]
  • Best for: B2B pay-per-lead generation
  • Average hourly rate: $1
  • Minimum budget: Inquire
  • Founded: 2019
  • Size: Under 49
  • Location: Los Angeles, CA
  • Notable clients: Jacob Tyler, Zycada, Ammo Studio, Velox Media, App Labs

LeadBird is a lead generation company trusted by over 100 active clients. It specializes in high-performance, hyper-personalized cold email campaigns designed to identify and engage qualified prospects. LeadBird offers a unique and cost-efficient lead generation service through its pay-per-meeting-ready-lead model. This provides a significant advantage by ensuring clients only pay for leads who are genuinely interested and ready to schedule a meeting.

LeadBird Success Story

  • Challenge: Jacob Tyler, a full-service branding agency, couldn’t secure a steady flow of clients. Relying primarily on referrals, its outbound marketing and lead generation efforts were not producing results. To address this, they turned to LeadBird's proven lead generation services to find qualified prospects.
  • Solution: LeadBird handled the entire lead generation process, from prospecting to cold email outreach, ensuring a steady stream of qualified leads. Jacob Tyler's team simply needed to engage with the pre-qualified prospects and convert them into paying clients.
  • Results: LeadBird's targeted lead generation efforts generated over30 meeting-ready leads within a few months, with each lead being highly targeted and qualified. Through its partnership with the lead generation company, Jacob Tyler was able to close multiple deals, which translated into a substantial increase in revenue.

Check Out LeadBird Agency Profile

Martal Group

[Source: Martal Group]
  • Best for: Sales enablement
  • Average hourly rate: $45
  • Minimum budget: $10,000-$25,000
  • Founded: 2009
  • Size: 50-99
  • Location: Toronto, Canada
  • Notable clients: Awin, Clickworker.com, Incentives-Solutions.com, Semasio.com, Kipod.com

The Martal Group is a trusted lead generation company with over 15 years of experience in the industry. It serves a diverse clientele from startups to Fortune 500 companies, helping them manage and accelerate the various stages of their sales pipeline. The Martal Group employs over 200 skilled sales development representatives (SDRs) and sales executives on-demand who excel at sourcing qualified leads through outbound and inbound strategies like email outreach, cold calls, account-based marketing, and appointment setting.

Martal Group Success Story

  • Challenge: Awin is a leading affiliate marketing platform based in Berlin, Germany. It sought the Martal Group's lead generation services to expand its market share and increase sales in North America by connecting with advertising leaders in the travel and retail industry.
  • Solution: After conducting in-depth market research and analyzing buyer intent data, the Martal Group developed targeted and multi-channel campaigns, delivered through email, LinkedIn, and cold calls. The lead generation company also worked closely with Awin's sales team to refine its ideal customer profile, optimize campaign performance, and qualify new opportunities.
  • Results: The high open rates of Martal Group's outbound email campaigns generated 10,500 prospects and 3 qualified leads per month. This success enabled Awin's rapid expansion and became one of the leading affiliate marketing platforms in the US, with over400 merchants and 12,000 publishers joining monthly.

Check Out Martal Group Agency Profile

Skyline Social

[Source: Skyline Social]
  • Best for: Facebook ads lead generation
  • Average hourly rate: $1
  • Minimum budget: Inquire
  • Founded: 2011
  • Size: Under 49
  • Location: Miami Beach, FL
  • Notable clients: The Profitable Firm, Multiple Done-For-You Packages, RRP Inc, Winning The Six Figure Sale, C8 Associates

A full-service lead generation company, Skyline Social, has helped business owners get leads and clients 100% online. It uses a client-centric approach to ensure that every campaign is tailored to a company's specific targets to generate high-quality leads and boost sales. Skyline Social's Done-For-You Lead Generation system creates a complete lead generation campaign for clients, including sales funnel, ads, follow-up emails, and video sales letter, leading to predictable sales appointments every month.

Skyline Social Success Story

  • Challenge: The Profitable Firm, a creative agency focused on accountants, created high-quality content for its clients' marketing, websites, and branding. Despite its excellent efforts, it couldn’t consistently generate qualified leads from potential clients using Facebook ads. It wanted a more automated and effective approach to attract and nurture potential customers.
  • Solution: To help The Profitable Firm, Skyline Social implemented a multi-pronged lead generation strategy, using a free guide for accountants and an online webinar to attract potential clients. It strategically targeted and split-tested different Facebook audiences within the client's niche, optimizing its approach for maximum effectiveness. The lead generation company also experimented with both Facebook Messenger and traditional email marketing campaigns to identify the most successful channels.
  • Results: Skyline Social's lead generation strategies delivered impressive results for the client. Its campaigns generated over 300 new leads while minimizing the cost per email lead to about £5 ($7) on average.

Check Out Skyline Social Agency Profile

SalesRoads

[Source: SalesRoads]
  • Best for: Sales development rep (SDR) outsourcing
  • Average hourly rate: Inquire
  • Minimum budget: Inquire
  • Founded: 2006
  • Size: 100-249
  • Location: Boca Raton, FL
  • Notable clients: CrewHu, Shell, Parker, Shell, Clean Energy

SalesRoads is a lead generation company providing sales development rep (SDR) outsourcing and appointment setting services to industrial companies. In its 15+ years of experience, it has set over 100K appointments and built 530 SDR teams. The company’s consistent success has been rewarded with multiple recognitions, including consecutive years on the INC 5000 list.

SalesRoads Success Story

  • Challenge: SaaS company, CrewHu, generated leads through event marketing, but it faced challenges with the high cost and limited scope of this approach. It sought to diversify its lead generation strategy and arrange more demos and discovery calls.
  • Solution: CrewHu decided to outsource the lead generation task to SalesRoads who collaborated closely with the CrewHu’s CEO to understand the company's ideal customer, its value proposition, and unique selling points. The lead generation company then developed a customized sales playbook that perfectly aligned with the company's business objectives. This playbook proved to be a valuable resource for CrewHu, even after the partnership ended.
  • Results: SalesRoads acted as the outsourced "VP of outbound", allowing CrewHu to shift its focus from lead generation to closing deals. The partnership generated a total of 397appointments, including 196 new appointments and 201warm transfers, providing the client with a steady stream of qualified leads.

Check Out SalesRoads Agency Profile

Overdrive Interactive

[Source: Overdrive Interactive]
  • Best for: Integrated lead generation campaigns
  • Average hourly rate: Inquire
  • Minimum budget: Inquire
  • Founded: 2001
  • Size: 250-499
  • Location: Boston, MA
  • Notable clients: Guardicore, AIG, GE Healthcare, vbrick, IBM

Overdrive Interactive is a Boston-based lead generation company that serves a wide range of B2B and B2C Fortune 500 companies. It focuses on achieving the ideal balance between cost per lead and lead quality. Overdrive Interactive's data-driven approach uses late funnel metrics to ensure it can deliver not only high-volume leads but also high-quality prospects that convert into customers.

Overdrive Interactive Success Story

  • Challenge: Guardicore, a leading segmentation company, lacked a structured approach to leverage its assets for effective lead generation. The company also needed to create a cohesive messaging strategy that highlighted its unique value proposition as the best solution for network segmentation that drives sustainable growth.
  • Solution: To achieve the client's goals, Overdrive Interactive implemented an integrated lead generation campaign that involved several strategies, including customer journey mapping, account-based marketing, paid search marketing (SEM), paid social marketing, landing page development, white hat SEO, and banner ads. It also created custom dashboards to facilitate accurate data tracking and segmentation, providing invaluable insights into the campaign's performance.
  • Results: Thanks to the integrated lead generation campaign, Guardicore achieved a remarkable 390% increase in paid search lead volume, a 121.2% year-over-year growth in organic website traffic, and an impressive 70% reduction in paid search cost per lead (CPL).

Check Out Overdrive Interactive Agency Profile

Respect Studio

[Source: Respect Studio]
  • Best for: LinkedIn lead generation
  • Average hourly rate: $100
  • Minimum budget: $10,000-$25,000
  • Founded: 2016
  • Size: Under 49
  • Location: Lviv, Ukraine
  • Notable clients: Innocode, Adaptovate, Cyber Unit, Metacarbon, Plurilock

Respect Studio is a renowned LinkedIn lead generation specialist, helping individuals and B2B companies worldwide achieve their goals. With a portfolio of over 200 satisfied clients, the lead generation company understands the power of LinkedIn to bring huge benefits to businesses that have a clear understanding of their target audience and possess a compelling unique selling proposition (USP). With over 299,997 generated leads Respect Studio has solidified its spot among the renowned lead generation companies.

Respect Studio Success Story

  • Challenge: Innocode, a Ukrainian-Scandinavian software development company, had a strong value proposition and understood its target audience, but it lacked a structured system for lead generation and automated outreach.
  • Solution: Respect Studio's lead generation team conducted thorough research on the unique challenges and opportunities of working with Nordic government bodies. It then implemented an omnichannel outreach campaign (labeled Done-With-You), combining email and LinkedIn outreach for different segments. The goal was to provide data-driven automation while allowing Innocode to focus on messaging strategy and content creation.
  • Results: The Done-With-You campaign was a resounding success during its four-month run. After teaming up with Respect Studio, the client received over 500 qualified connections, with more than 100 qualified and interested leads and 35+ booked calls. Respect Studio's proven approach enabled the client to establish a reliable and efficient LinkedIn and email lead generation system.

Check Out Respect Studio Agency Profile

How We Picked the Best Lead Generation Service Providers

To provide you with the best possible lead generation services, we conducted a thorough evaluation of thousands of agencies, assessing their specialized areas, client feedback, project success rates, market reputation, team expertise, and clientele.

We used the following criteria to rank the top lead generation service providers:

  • Verified reviews: Level of authority based on client satisfaction
  • Diverse portfolio: A wide range of successful lead generation projects across various industries
  • Industry recognition: Awards, press features, and industry accolades that highlight their outstanding capabilities
  • Team expertise: Employee profiles, deep industry knowledge, and proven lead generation experience
  • Core services: Results-oriented lead generation services that exceed client expectations
  • Industry expertise: Proven ability to deliver targeted lead generation campaigns, increased conversions, and improved customer acquisition

Visit the DesignRush Agency Ranking Methodology page to learn more about our comprehensive selection process.

10 Most Popular Lead Generation Companies Compared

Agency NameLocationHourly RateSizeBest For
BelkinsDover, DE$50250-499Overall
CallboxLos Angeles, CAInquire500-599ABM lead generation
CIENCE TechnologiesDenver, CO$251,000 and upSales development projects
HigherVisibilityMemphis, TNInquire50-99SEO lead generation
LeadBirdLos Angeles, CA$1Under 49B2B pay-per-lead generation
Martal GroupToronto, Canada$4550-99Sales enablement
Skyline SocialMiami, FL$1Under 49Facebook ads lead generation
SalesRoadsBoca Raton, FLInquire100-249Sales development rep (SDR) outsourcing
Overdrive InteractiveBoston, MAInquire250-499Integrated lead generation campaigns
Respect StudioLviv, Ukraine$100Under 49LinkedIn lead generation

Partner with Top Lead Generation Agencies

3,769 Companies - Rankings updated: April 04, 2026

All lead generation firms on DesignRush have been evaluated for their expertise, proven record, and verified client reviews. Some listings may be paid.

  • Full service digital agency

    Full service digital agency

    We are one of Austrias leading digital agencies. Formed out of a rock band. 50+ fixed employees work at our offices in Vienna, St. Pölten and Linz. Our services include consulting, design, programming and digital marketing.  [... view LIMESODA Interactive Marketing GmbH profile ]
    Location
    Vienna, Austria
    Number of Employees
    50 - 99
    Average Hourly Rate
    $140/hr
    Minimal Budget
    $10,000 - $25,000
  • Be Extraordinary.

    Be Extraordinary.

    An Award Winning, Results-Driven, Digital Marketing Agency.  [... view Zenithics profile ]
    Location
    London, United Kingdom
    Number of Employees
    Under 49
  • Wildly Creative.

    Wildly Creative.

    "On the Run" represents a global collective of digital creatives united in the mission to craft unforgettable brands and customer experiences. Spanning across geographical boundaries, our diverse team collaborates seamlessly to deliver impactful solutions for businesses and individuals alike. With a shared  [... view On The Run profile ]
    Location
    Cape Town, South Africa
    Number of Employees
    Under 49
    Average Hourly Rate
    $55/hr
    Minimal Budget
    $1,000 - $10,000
  • Management & IT Consulting.

    Management & IT Consulting.

    At Implevista Digital, we are the leading digital marketing company in Bangladesh, offering tailored SEO, PPC, social media marketing, content creation, and web design services. Our results-driven approach boosts online visibility, engagement, and sales, with proven success across industries. We specialize in  [... view Implevista profile ]
    Location
    Dhaka, Bangladesh
    Number of Employees
    50 - 99
    Average Hourly Rate
    $40/hr
    Minimal Budget
    $1,000 - $10,000
  • Ignite & Scale Your Growth with Bespoke Creative & Digital.

    Ignite & Scale Your Growth with Bespoke Creative & Digital.

    UPBEAT is the genuine Growth Partner you've been searching for. We specialize in driving scalable growth for small businesses and startups through tailored Digital and Creative Strategies. Our boutique approach means your brand gets the one-to-one attention it deserves. Let's Get Growing.  [... view UPBEAT profile ]
    Location
    Glastonbury, Connecticut
    Number of Employees
    Under 49
    Minimal Budget
    $1,000 - $10,000
  • Digital Marketing for Contractors

    Digital Marketing for Contractors

    With a niche in the construction and service industry, our team specializes in developing the digital presence of small, mid size and large companies. We create an engineered plan to achieve higher search engine rankings and customer calls for your business.  [... view DesignBuild Media profile ]
    Location
    Kingman, Arizona
    Number of Employees
    Under 49
    Average Hourly Rate
    $75/hr
  • SCRIPTING YOUR BRANDS SUCCESS STORY...TOGETHER.

    SCRIPTING YOUR BRANDS SUCCESS STORY...TOGETHER.

    Looking for expert help with social media management, PPC, and SEO or digital marketing? Look no further than Meyvn World Marketing Management. Our team has the skills and experience to help your business succeed online, regardless of the industry.Contact us today to learn more.  [... view Meyvn World profile ]
    Location
    Dubai, United Arab Emirates
    Number of Employees
    Under 49
    Average Hourly Rate
    $25/hr
    Minimal Budget
    $1,000 - $10,000
  • BRAND STRATEGY, DESIGN & CONSULTATIONS.

    BRAND STRATEGY, DESIGN & CONSULTATIONS.

    Effective strategies, powerful identities, seamless interactions, and memorable experiences to connect people to brands and organisations.It's how you boost business numbers by solving the right problems.  [... view Lucidity Creatives profile ]
    Location
    Benoni, South Africa
    Number of Employees
    Under 49
    Average Hourly Rate
    $68/hr
  • The digital marketing agency experience you deserve.

    The digital marketing agency experience you deserve.

    Emulent's team is a new species of digital marketing strategists, and we can assist your company in identifying and resolving the digital marketing and website experience issues that are preventing your company from expanding. Our team is comprised of senior-level marketers and designers that previously  [... view Emulent profile ]
    Location
    Wake Forest, North Carolina
    Number of Employees
    Under 49
    Average Hourly Rate
    $150/hr
    Minimal Budget
    $1,000 - $10,000
  • 10 years planting new seed

    10 years planting new seed

    Seed Media Agency is a Web Agency that was founded in 2012 and has since been chosen from print, enti, and private agencies that do not handle projects on the web. Almost ten years have gone since 2012, yet in terms of the progression of digital technology, it is the equivalent of a thousand years having  [... view Seed Media Agency profile ]
    Location
    Naples, Italy
    Number of Employees
    Under 49
    Average Hourly Rate
    $100/hr
    Minimal Budget
    $10,000 - $25,000
  • Sell Anywhere, Grow Faster, All Within A Few Clicks!

    Sell Anywhere, Grow Faster, All Within A Few Clicks!

    Grow with Amazon, a leading Amazon vendor central and Amazon listing services provider, has its headquarters located in the United Arab Emirates. When you start as a seller on Amazon, there is always a question that strikes us: "How do I sell on amazon? Grow with Amazon helps you create your Amazon seller  [... view Grow With Amazon profile ]
    Location
    Dubai, United Arab Emirates
    Number of Employees
    50 - 99
    Average Hourly Rate
    $50/hr
    Minimal Budget
    Under $1,000
  • Marketing Your Business on Auto-Pilot.

    Marketing Your Business on Auto-Pilot.

    Hey there, I'm Jem the email marketing maestro who recently helped a client increase their monthly revenue generated from email by over 300%! Think of me as the digital wizard who turns your emails into marketing magic! With a career spanning over a decade and a half, I've honed my craft to make email  [... view The Email Ace profile ]
    Location
    Royal Leamington Spa, United Kingdom
    Number of Employees
    Under 49
    Average Hourly Rate
    $54/hr
    Minimal Budget
    $1,000 - $10,000
  • SEO to move your business forward.

    SEO to move your business forward.

    Digital Dynamic provides tested & proven SEO for service based businesses in Australia. With a long track record, we can move your business forward with greater visibility, increased traffic and most importantly more leads from high value prospects. Each business is unique. Should we be a good fit to work  [... view Digital Dynamic profile ]
    Location
    Perth, Australia
    Number of Employees
    Under 49
    Minimal Budget
    Under $1,000
  • Amplifying AI Marketing Growth with Data-Driven Optimisation.

    Amplifying AI Marketing Growth with Data-Driven Optimisation.

    A London AI performance marketing agency specialising in AEO, PPC, SEO, GEO and paid media for B2C/B2B brands, DTC ecommerce agencies. Persona-driven targeting strategy, A/B testing and AI-powered content optimisation to improve ROAS, reduce wasted spend and drive revenue growth across channels  [... view Integrated Social profile ]
    Location
    London, United Kingdom
    Number of Employees
    Under 49
    Average Hourly Rate
    $60/hr
    Minimal Budget
    $1,000 - $10,000
  • Maximizing Revenue, One Data-Driven Campaign at a Time.

    Maximizing Revenue, One Data-Driven Campaign at a Time.

    We Speak Tourist®. We are a full-service marketing agency working exclusively with growth-oriented tour, attraction, adventure and leisure clients to attract more guests and increase ticket revenue.  [... view BlackDog Advertising profile ]
    Location
    Miami, Florida
    Number of Employees
    Under 49
    Average Hourly Rate
    $200/hr
  • The Complete SEO and Copywriting Agency

    The Complete SEO and Copywriting Agency

    Since 2005, our copywriting agency has been a trusted partner for businesses globally, delivering intelligent copy with SEO expertise to give your brand a competitive advantage. We specialize in creating content that gets your brand noticed, shared, and, most importantly, drives sales. With a track record  [... view Big Star Copywriting profile ]
    Location
    Dartington, United Kingdom
    Number of Employees
    Under 49
    Minimal Budget
    Under $1,000
    Portfolios Count
    3 Projects Listed
  • Creating to Inspire.

    Blue Ridge Design and Marketing is a comprehensive creative agency dedicated to assisting businesses of all scales in discovering their distinctive brand identity and establishing meaningful connections with their intended demographic. Our team comprises enthusiastic visionaries and adept creative experts  [... view Blue Ridge Design And Marketing profile ]
    Location
    Lenoir, North Carolina
    Number of Employees
    Under 49
    Average Hourly Rate
    $80/hr
    Minimal Budget
    Under $1,000
    Portfolios Count
    1 Project Listed
  • We specialise in performance marketing: From analytics and technical advice/support to search engine optimization (SEO), creative content, search engine advertising (SEA) and affiliate marketing.  [... view Rheinwunder GmbH profile ]
    Location
    Bonn, Germany
    Number of Employees
    Under 49
    Minimal Budget
    $1,000 - $10,000
  • Affordable Small Business Priced Marketing & Advertising Services

    Affordable Small Business Priced Marketing & Advertising Services

    We provide results-oriented, affordable online and offline advertising medias, specializing in small and medium businesses.  [... view AdvertisingSolutions profile ]
    Location
    Oregon City, Oregon
    Number of Employees
    Under 49
    Average Hourly Rate
    $99/hr
    Minimal Budget
    Under $1,000
  • Strategic Marketing and B2B Sales Lead Generation

    Strategic Marketing and B2B Sales Lead Generation

    Full B2B marketing services with specialty in B2B Telemarketing Sales Lead Generation Campaigns from our Michigan office. We provide a continual flow of qualified sales appointments for your sales team.  [... view Onset Marketing profile ]
    Location
    Wixom, Michigan
    Number of Employees
    Under 49
    Average Hourly Rate
    $50/hr
    Minimal Budget
    $1,000 - $10,000
  • Your outsourced head of growth

    Your outsourced head of growth

    A data-driven growth team that's worked with Fortune 500 brands and VC-backed startups. We specizlize in CRO and full-funnel growth plans.  [... view Growthhit profile ]
    Location
    Seattle, Washington
    Number of Employees
    Under 49
    Average Hourly Rate
    $100/hr
    Minimal Budget
    $1,000 - $10,000
  • Redefining Digital Media

    Redefining Digital Media

    Headquartered in Cincinnati, Digimid is among Ohio's finest Digital Agencies & IT Solution Providers with more than a decade of experience helping businesses worldwide, including Enterprises, SMBS, Midmarket Businesses, Multinational Corporations, and startups with their Digital Transformation & Development.  [... view Digimid profile ]
    Location
    Cincinnati, Ohio
    Number of Employees
    Under 49
    Average Hourly Rate
    $100/hr
    Minimal Budget
    $1,000 - $10,000
  • Digital Strategies. Real Results.

    Digital Strategies. Real Results.

    Nesace Media is a Hillsboro, Oregon-based digital marketing agency specializing in SEO, social media management, WordPress web design, hosting, SMS marketing, and graphic design. We create data-driven strategies to help businesses grow and thrive online.  [... view Nesace Media profile ]
    Location
    Hillsboro, Oregon
    Number of Employees
    50 - 99
    Average Hourly Rate
    $1/hr
    Minimal Budget
    $1,000 - $10,000
  • Marketing Amplified

    Marketing Amplified

    At Amplimark, clients come first. We work hard to understand your business, your goals, and your challenges.  [... view Amplimark profile ]
    Location
    Des Moines, Iowa
    Number of Employees
    Under 49
    Average Hourly Rate
    $100/hr
  • Lead Gen Wizards

    Lead Gen Wizards

    Lead Tycoons is a Full Service Lead Generation, Data Services, and Marketing Agency Proudly Servicing the Alternative Lending Community. We help Small Business Owners avoid traditional banking's corporate red tape by connecting them with Alternative Business Financing Professionals. In addition we assist  [... view Lead Tycoons profile ]
    Location
    Orlando, Florida
    Number of Employees
    Under 49
  • Helping Businesses Tell Their Stories and Grow.

    Helping Businesses Tell Their Stories and Grow.

    Dream Local Digital is a digital marketing agency headquartered in Rockland, Maine.  [... view Dream Local Digital profile ]
    Location
    Rockland, Maine
    Number of Employees
    Under 49
    Average Hourly Rate
    $100/hr
  • A Boutique Social Media Agency

    A Boutique Social Media Agency

    Clique Social Media is a boutique social agency based in Brisbane, Australia. We cater to clients locally, interstate, and internationally in a variety of different industries, specialising in Paid Ads, Content Creation, Social Media Strategy & Training.  [... view Clique Social Media profile ]
    Location
    Fortitude Valley, Australia
    Number of Employees
    Under 49
    Minimal Budget
    $1,000 - $10,000
  • Your Partner for Contact Center Support, Data Analytics, and Business Insights.

    Your Partner for Contact Center Support, Data Analytics, and Business Insights.

    At RDI, we believe in winning smart by providing customized, strategic solutions to our clients. Our family of companies is a mix of cognizant, strategic, resilient, and passionate individuals, each with a unique skill set that contributes to the end goal: winning.  [... view RDI Corporation profile ]
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  • Your Performance Marketing Partner

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    Kwanko is an international Affiliate Marketing Plateform. We guide Advertisers to generate more sales, qualified leads and traffic. We are able to connect brands to their audience everywhere globally. With more than 2000 campaigns running, we also help Publishers to maximize their advertisements income with  [... view Kwanko profile ]
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  • Deliving Excellent Marketing

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    Founded in 2017, Proecho Solutions is a marketing agency and technology company based in Asheville, NC. We work with small-to-medium-sized businesses by offering customized marketing solutions to help achieve the results they want. Our clients enjoy predictable revenue, save time & money, have access to  [... view Proecho Solutions profile ]
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  • Creativity, Technology, Audacity

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  • Marketing That Works

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5 Frequently Asked Questions About Lead Generation Companies

What is typically included in a lead generation service package?

A lead generation service package typically includes lead qualification, outbound prospecting, appointment setting, email outreach, ideal customer profile (ICP), audience targeting, data sourcing, and customer relationship management and reporting.   

Some lead generation companies may also offer digital marketing services, encompassing search engine optimization (SEO), paid search (e.g., Google Ads), social media (e.g., LinkedIn lead generation), content marketing, and landing page optimization. 

How much do lead generation agencies charge for their service?

On average, lead generation companies charge around $500-$10,000 per month or $50-$650 per lead. The final cost will depend on your lead generation channels, target audience, industry competition, content quality, and engagement model.  

Here are the estimated rates of lead generation agencies:

Engagement ModelLow TierMid-TierHigh Tier
Cost per lead$50-$100 per lead$100-$250 per lead$400-$650+ per lead
Monthly retainers$500-$1,000 per month$1,500-$5,000 per month$10,000+ per month, especially for multi-channel, multi-region campaigns

Approximate rates for the different lead generation channels: 

  • Events and trade shows: $800-$900 cost per lead 
  • Public relations campaigns: $250-$300 cost per lead 
  • Video marketing: $150-$200 cost per lead 
  • Search engine advertising: $100-$200 cost per lead 
  • Content marketing: $90-$120 cost per lead 
  • Referrals: $70-$100 cost per lead 
  • LinkedIn Advertising: $75-$100 cost per lead 
  • Social media advertising: $50-$75 cost per lead 
  • Email marketing: $50-$75 cost per lead 
  • SEO: $30-$50 cost per lead 

What is the difference between inbound lead generation and outbound lead generation?

Inbound leads are potential customers who initiate contact with your business or discover your brand on their own through channels such as search engines, content, social media, or referrals. These leads are typically generated when someone shows interest in your product or service and chooses to engage with your business.  

An inbound lead generation strategy commonly includes: 

  • SEO and content marketing 
  • Social media marketing 
  • Referrals 
  • Webinars, downloadable resources, and other lead magnets 

Outbound leads are potential customers your business reaches out to first. These prospects may or may not already be aware of your brand, so outbound lead generation focuses on proactive outreach to start a conversation. 

An outbound lead generation strategy generally includes:  

  • Cold emails and cold calling  
  • Direct mail  
  • LinkedIn lead generation  
  • Email outreach campaigns  
  • Appointment setting 

What is the difference between lead generation and demand generation?

Demand generation focuses on building awareness, interest, and trust before a prospect is ready to engage directly. Lead generation focuses on capturing that interest and turning it into identifiable, qualified leads.  

 Demand GenerationLead Generation
Goal
  • Build awareness, interest, and trust over time
  • Capture and convert interested prospects into leads
Funnel stage
  • Top of funnel
  • Mid- to bottom of funnel
Strategies
  • Brand campaigns 
  • Ungated content, such as blogs and podcasts 
  • Thought leadership campaigns
  • Organic social
  • Lead magnets 
  • Gated content (eBooks, paid reports) 
  • Outbound outreach 
  • Transactional-intent SEO 
  • Appointment setting 
Metrics
  • Brand search volume
  • Brand reach
  • Website traffic
  • Engagement rate
  • Marketing qualified 
  • Sales qualified leads 
  • Conversion rates 
  • Cost per lead

When should you outsource lead generation, and when should you keep it in-house?

It ultimately depends on your goals, timeline, budget, and internal team capabilities.  

Outsource to lead generation companies if: 

  • You need to generate leads quickly but lack the internal expertise or resources to do so effectively.
  • Lead generation and lead nurturing are taking time away from your team's core business priorities. 
  • You want to launch a multi-channel or multi-region lead generation strategy, but your internal team is already at capacity. 
  • You need flexible support that can scale up or down as business needs change. 

Keep lead generation in-house if: 

  • You already have a strong internal marketing and sales team, and generating leads is well integrated into your existing processes. 
  • You want a long-term team with deep knowledge of your brand, products or services, and target audience. 
  • You need greater control over messaging, strategy, and day-to-day collaboration. 
  • Your business relies on highly specialized product knowledge, close alignment with sales, or strict brand and compliance oversight. 

About The Author and Expert Reviewer

Natasa Glikman is an experienced editor and content writer with over 10 years of experience in writing, editing, and translating articles across various topics, with a strong focus on marketing and advertising. At DesignRush, Natasa currently works as an editor, where she refines and enhances B2B content to ensure accuracy, clarity, and consistency across agency profiles and industry reports.

Mariana Delgado is the Head of Marketing at DesignRush, with more than ten years of experience across digital marketing, sales management, search, and video advertising. Since joining DesignRush, she has delivered 3× site-traffic growth and 2× growth in monthly revenue by building scalable, performance-led programs that connect acquisition, content, and brand across channels. Her campaigns have achieved a 5:1 ROAS.