Craft Innovations

Craft Innovations

Global user experiece and market research, UX/UI design agency.

20 Thomas Riley Rd, Toronto, M9B0C3, Canada
https://www.craftinnovations.global
Craft Innovations

Craft Innovations Overview

Number of Employees
Under 49
Minimal Budget
$10,000 - $25,000
Average Hourly Rate
$50/hr
Year Founded
2019
About us in numbers:
– 30 000+ hours dedicated to user research and usability testing
– 91/100 is the average usability score of our UX/UI design
– 51 million users our work has impacted across the globe
 
Trusted by brands like: Mastercard, UNDP, British American Tobacco, CanadaVisa, CanadaHelps, Glovo, PrivatBank (17M customer base), BCU Financial, Neo-Fin, Meest North America.
 
We provide UX solutions for banking, fintechs, credit unions, trade & investment, crypto & digital assets, insurtech, tax & accounting, and more to help you excel in your field.

If you are a startup (from the seed stage), SME, or larger organization we can help with the following:
  • market research, product hypothesis validation, pricing, and customer experience assessment.
  • create a UX/UI design for your website, platform, or application with a focus on high conversion rates, user engagement, and top-level customer satisfaction.
  • design the entire product from scratch and bring it to life. Full cycle process: research -> design -> tests -> development -> support.
  • enhancement of existing Customer or Employee experience.

We achieve that through the following:
  • qualitative and quantitative research services:
    - B2B / B2C segments
    - CxO-level respondent recruiting
    - North America, EU, MENA regions
  •  data-driven UX/UI  design:
    - corporate, product, gaming, and e-commerce websites
    - SaaS platforms and App (B2B/B2C)
  • usability and product testing:
    - of SaaS, e-commerce, and App
    - eye-tracking equipment and software

  • value proposition and revenue model development process based on data and customer tests.
  • support of MVP development, market tests, conversion optimization
The team has deep expertise in research, design, behavioral economics, and business, allowing us to deliver significant business value to our partners.
Headquarters
20 Thomas Riley Rd, Toronto, M9B0C3, Canada
Award

Craft Innovations
Highlights and Considerations

Data sourced from the agency's DesignRush profile, website, and other relevant accounts, including 3rd-party platforms and AI summaries.

Pros

  • High level of creativity and innovative design solutions that exceed client expectations
  • Strong focus on understanding client needs and building lasting relationships
  • Professionalism in meeting deadlines and maintaining clear communication
  • A wide range of services, including design, development, and branding
  • High-quality designs and effective digital solutions that drive results

Cons

  • Expertise can be more centered on certain industries, limiting their ability to cater to others
  • Instances of delays in communication during the project phases
  • Longer-than-expected turnaround times for some deliverables

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Areas of Expertise

  • Business Consulting Expertise
  • CMS Platforms
  • Market Research Expertise
  • Product Design Expertise
  • UI/UX Expertise
  • Web Design Expertise
  • eCommerce Expertise
Business Consulting Expertise
Business Consulting Expertise
  • Accessibility Consulting
  • Strategy Consulting
CMS Platforms
CMS Platforms
  • Joomla Development
  • WordPress
Market Research Expertise
Market Research Expertise
  • Data Analysis
  • Interviews
  • Surveys
Product Design Expertise
Product Design Expertise
  • Digital Design
  • Product Prototype
UI/UX Expertise
UI/UX Expertise
  • Dashboard Design
  • UX Strategy
  • Usability Testing
  • User Research
Web Design Expertise
Web Design Expertise
  • Adaptive
  • B2B
  • Landing Page Design
  • Mobile First
  • Responsive
  • Web App
  • Website Redesign
eCommerce Expertise
eCommerce Expertise
  • WooCommerce

Industries

  • Finance
  • Fintech
  • Insurance
  • Corporate Services
  • Consumer Goods
  • Retail
  • Luxury
  • AI
  • Software & IT Services

Client Types

  • Startups
  • Small Businesses
  • Medium Businesses
  • Enterprise / Corporate

Craft Innovations Portfolio

  • Craft Innovations - Neofin - fintech SaaS platform
    Financial
    Neofin - fintech SaaS platform
  • Craft Innovations - Uployal - SaaS CRM& Loyalty platform
    B2B
    Uployal - SaaS CRM& Loyalty platform
  • Craft Innovations - Board Business Club
    B2B
    Board Business Club
  • Craft Innovations - ClubSupport
    Web Design
    ClubSupport

Craft Innovations Clients

  • MasterCard
  • CanadaVisa
  • UNDP
  • BAT
  • ClubSupport
  • Aglet
  • Roche
  • Neofin
  • PrivatBank
  • BWVTUF
  • Glovo
  • BCU Financial
  • CanadaHelps