Home
Agency Directory
McKay Advertising + Activation

McKay Advertising + Activation

Name: McKay Advertising + Activation
Address: 1517 East 7th Avenue #F, Tampa, Florida, 33605, United States
Telephone: 8134980376
Price range: Inquire
Rating: 4.3

4.3(1 review)

1517 East 7th Avenue #F, Tampa, Florida 33605, United States

http://www.mckayadvertising.com

Visit website

Contact

McKay Advertising + Activation

4.3(1 review)

Visit website

Contact

McKay Advertising + Activation Overview

Number of Employees

Under 49

Minimal Budget

Inquire

Average Hourly Rate

$125/hr

Year Founded

2005

DATA FUELED ADVERTISING

Passionate About the ResultWe help to simplify the digital landscape for our customers.

When you soup it down, LinkedIn is the new Networking/Trade shows – Google Search is the new Yellow Pages – Facebook is the new Socializing & YouTube/VPR is the new TV.

The positive difference with these technologies is that MA+A can show you trackable sales and revenue. It doesn’t have to be that complicated.

McKay Advertising + Activation(MA+A) inagural season was in 2005. MA+A has developed one of the most unique advertising agency experiences for clients, employees, and associates.

Bob McKay is a fixture at AdTech, Mobile Marketing, and other digital events. He is a member of the Forbes’ Agency Council and has ongoing articles being published on Forbes.com. He created with partners USFSP DJD and the Tampa Bay Times the “Communicate 2012” event. This conference included participation from Pandora and Time Inc., was a “deep dive” into the social and digital media landscape.
MA+A, with their Google Partnership, has held over 32 different learning events for the community and advertising clients. MA+A has been elected to be part of Inc 5000 (2016, 2017), USF Fast 56 Class (2013, 2015, 2016,2017), Google All Star Agency 2015, and Google Premier Partner inaugural class 2016 – TFN.

McKay takes a serious look at new technologies, how they are currently being consumed, and the ability to attribute revenue through their marketing usage. This fresh approach allows the agency, media, and clients, to experience more positive engagement that leads to ROI. MA+A is known as an authority in the media community and by clients alike.

Headquarters

1517 East 7th Avenue #F, Tampa, Florida 33605, United States

View Map

McKay Advertising + Activation
Highlights and Considerations

Data sourced from the agency's DesignRush profile, website, and other relevant accounts, including 3rd-party platforms and AI summaries.

Pros

Deep understanding of marketing strategies and their successful implementation
Commitment to understanding clients' unique needs and tailoring solutions accordingly
Effective campaigns, with clients reporting positive ROI and improved brand visibility
Excellent communication throughout the project lifecycle
Versatile marketing services, including digital marketing, social media, and traditional advertising

Cons

Services can be on the pricier side compared to competitors
Certain campaigns can take longer than anticipated to launch
Inconsistency in the experience level of staff members assigned to projects
Limited expertise in niche industries
Reports and analytics are overly complex

McKay Advertising + Activation Services

Areas of Expertise

Digital Marketing Expertise
SEO Expertise

Digital Marketing Expertise

Amazon
Integrated Marketing
Marketing Analytics

SEO Expertise

Video SEO

McKay Advertising + Activation Portfolio

Digital Marketing
Cybercon Florida: A LinkedIn Success
Digital Marketing
Boundless Ticket Sales

McKay Advertising + Activation Reviews

Submit a review

Jenny Beadle Broadbent
Marketing Director at Woodie's Wash Shack
Website & Digital Advertising
Project Type: Advertising
Review Date: 18 June, 2022
The McKay is one of the most dynamic and professional teams I have ever worked with! Their customer service is exceptional. They go out of their way to ensure that our campaigns are successful, our messaging is consistent, and everything is on-brand. They also supply us with data to evaluate and optimize every campaign. The website they built for us has won multiple awards. I simply can't praise McKay enough!!
Rating:
- Work Quality:
- Timely Delivery:
- Responsiveness:
- Overall Costs:
- Your Satisfaction:
- Willing To Refer:

McKay Advertising + Activation Team Bios

Bob McKay
President. Owner. CEO
Bob McKay founded McKay Advertising + Activation in 2005. He has developed one of the most unique advertising agency experiences for clients, employees, and associates. A graduate of the University of South Florida, his 28 years in media are decorated with a long track record of success.
Eric Ortiz
Director of Sales + Acquisition
Eric is a graduate of the University of South Florida, where he majored in Communications and minored in Psychology. His ability to provide partners with both extensive insight and attention to detail gives him an upper hand in meeting a clients’ specific needs.
Alex Andrews
Director of Social Advertising
A summa cum laude graduate from the University of South Florida with a Bachelor’s in Psychology and a minor in Communications, Alex has plenty of experience in analysis. Working as a research assistant throughout college, Alex gained many insights into the design + modeling of experiments.
Christian Bayne
Director of Content Strategy + Market Research
Christian is a two-time graduate of the University of Tampa, where he obtained his Bachelor’s Degree in Advertising & Public Relations and his MBA-Marketing. Born on the island of Trinidad & Tobago, Christian has been involved in the advertising world since 2009.
Matt Giardino
Director of Digital Media
Matthew, who was born disabled, has never let anything get in his way of achieving his goals. He is a graduate of the University of South Florida and is a certified Google AdWords and Google Analytics professional, as well as a Hootsuite Certified Social Marketer.
Loc Pham
Digital Platform Manager
Without sacrificing any of his daily trips to the local coffee shop, Loc graduated with an advertising degree from the University of South Florida. Fueled by sushi and caffeine, he landed the Platform Manager role and took on a position brainstorming digital tactics for McKay.
Dawn Clark
Senior Level Designer
Dawn is a graphic and web designer with over 10 years of experience. Her passion for design shines through in her professionalism, attention to detail, and spectacular work. She loves to get the creative juices flowing to help your business display a proper corporate identity.
Megan Conison
Senior Media Buyer
Megan is a graduate of the University of Akron, where she obtained her Bachelor’s Degree in Visual Arts and a double minor in Consumer Marketing and Fashion Merchandising. She is Google Ad Certified and Google Analytics experienced and worked at Home Shopping Network out of college.