Vision One Overview
Vision One is an award-winning strategic insight agency specialising in brands, communications and culture. Since its inception in 1999, Vision One has developed expertise in UK and international B2B and consumer research. We are ISO 20252 accredited and members of the UK Market Research Society (MRS) and recent winners of the 2017 RAR+ Best Market Research Agency. Our mission is to "discover new insights that will help organisations improve their decision-making through intelligent business and consumer research".
Vision One has offices across the UK and a multi-disciplinary team including; psychologists, marketers, business experts and researchers. We value long-term partnerships and enjoy working with like-minded clients and partners who want to discover new insights & ideas.
Vision One’ UK and International insight services include:
- Advertising pretesting and tracking
- B2B research
- Brand and Communication Strategy
- Brand Image and awareness tracking
- Brand equity development and measurement
- Customer satisfaction
- Customer segmentation
- Employee engagement
- New Product Development and Concept Testing
- Packaging design and evaluation
- Price positioning
- Shopper behaviour and decision-making processes
- Usage and attitude surveys
Vision One Services
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Creative Agency Services
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Market Research
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Email & Marketing Automation
Vision One Team Bios
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Tony LewisManaging DirectorTony’s passion for research continues to burn bright and he remains heavily involved in many of Vision One’s projects. Today, his specialism is for all things Qualitative. Alongside Victoria Wood, Tony heads up Vision One’s qualitative and neuro-marketing research. -
Jas GiddaCommercial DirectorAfter graduating with an Economics degree, Jas entered the world of research on the agency side, before moving across to the client side. Developing an appetite for strategic thinking, turning research into insights then cultivating those insights into business success.
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Duncan SwanDirector Of Consumer InsightDuncan is Vision One’s consumer research expert, specialising in FMCG (Fast-moving consumer goods) with a particular emphasis on groceries (including; food, drink and household items). Duncan has over 25 years in market research working with some of the UK’s largest agencies including TNS Sofres
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Victoria WoodHead of Qualitative ResearchPreviously a director at Optimisa Research and retail specialists Lala and Wood, Victoria has worked on a number of leading product and service brands including British Airways, Department of Health, DSG, John Lewis, Mars, Pete Waterman Records, Proctor and Gamble, River Island and leading grocers.
Vision One Clients
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Kettle Foods
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Allianz
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Lidl
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The Royal British Legion
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Marks&Spencer
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Silentnight
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L'Oreal Professionel
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Brioche Pasquier
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Coca Cola
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TUI
Vision One Awards
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FSB Business Innovation Awards 2015
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