Standout Features:
- A clean, minimal, purpose-driven design
- Great choice of typography
- Engaging intro video
ActiveCollab began as a popular open-source project but soon grew into a very successful commercial product. Nowadays, it is one of the most popular project management software out there, helping more than 50,000 teams streamline their professional operations.
With the major app redesign and optimization in 2019, the landing page also had to reflect those changes, both in visual presentation and usability.
Besides the soothing color palette and inviting 3D illustrations, the first thing users will notice upon landing is the intro video that presents ActiveCollab’s app features as a Rube Golberg machine, signaling that every action is meaningful, producing tangible results.
The purpose of any SaaS website is to showcase the product and its features. ActiveCollab does it amazingly by opting for a minimal, clean page without excess elements that distract from the content and CTAs.
