Our directory of top market research services in the USA is built on five main ranking criteria and reviewed by a team of 12 experts, supported by 400+ verified client reviews. This provides a clear and reliable way to choose the best partner for your business needs. 

United States × Construction × $10,000 - $25,000 × Clear Filters
  • Atlas Marketing

    Verified Verified by the DesignRush team for authenticity and credibility.

    We tell stories for companies that build things.

    We tell stories for companies who build things. Each story is designed to help your customers make a decision - hire or buy from you. These stories include elements of marketing strategy, public relations, crisis communications, social media, digital marketing, and website design and development...

    Top Services:

    • Reputation Management
    • Content Marketing
    • Digital Marketing
    • Creative Services
    • Design Services
    • Show more
    Location
    Sewickley, Pennsylvania
    Number of Employees
    Under 49
    Average Hourly Rate
    $235/hr
    Minimal Budget
    $10,000 - $25,000
    Portfolios Count
    9 Projects Listed

    Atlas Marketing Services

    • Reputation Management
    • Content Marketing
    • Digital Marketing
    • Creative Services
    • Design Services
    • Social Media Marketing
    • Event Marketing
    • Market Research
    Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
    • International Aerospace Quality Group (IAQG)
    • Kokosing Industrial
    • JRM Construction Management
    • International Association of Ironworkers
    • International Brotherhood of Boilermakers
    • Metal Construction Association (MCA)
    • Kalkreuth Roofing and Sheet Metal
    • PJ Dick
    • Lane Enterprises, LLC
    • Wohlsen Construction
    Data sourced from the agency's DesignRush profile

    Atlas Marketing Reviews & Testimonials

    • Rich Barcaskey
      Rich Barcaskey Executive Director at Constructors Association of Western PA
      5.0

      Marketing Strategy Review from Rich Barcaskey

      Atlas has grown the readership of our publications and sharpened how we talk to our members. They're responsive, they hit their deadlines, and their attention to detail is obvious in everything they touch.

    • William Shea
      William Shea Safety Director at HVAC Company
      5.0

      Crisis Management Review from William Shea

      Our team walked away from that training genuinely more aware of how to handle a crisis, I could see it in their engagement afterward. Atlas delivered everything on time and followed up like true professionals.

    • Tina Wolff
      Tina Wolff Business Development at Kokosing Industrial
      4.8

      Marketing Review from Tina Wolff

      We needed a technical proposal turned around fast, and even when our own team ran behind, Atlas stayed nimble and kept a positive attitude through it all. The final product was polished and easy to follow, despite how technical the content was.

    Reviews verified by DesignRush and sourced from the agency's profile View All Reviews
  • Trajectory Web Design

    Verified Verified by the DesignRush team for authenticity and credibility.

    Beautiful Websites. Measurable Results.

    Trajectory builds beautiful, fast, results-driven websites. A lean team of deeply experienced specialists handles every project, from strategy through launch and beyond. 20 years. 200+ projects. Never missed a deadline...

    Top Services:

    • Web Design
    • Web Development
    • SEO
    • Content Marketing
    • Digital Marketing
    • Show more
    Location
    Atlanta, Georgia
    Number of Employees
    Under 49
    Minimal Budget
    $10,000 - $25,000
    Portfolios Count
    23 Projects Listed

    Trajectory Web Design Services

    • Web Design
    • Web Development
    • SEO
    • Content Marketing
    • Digital Marketing
    • PPC
    • CRO
    • Market Research
    • Digital Strategy
    • UI/UX Design
    Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
    • City of Atlanta
    • Ronald McDonald House Charities
    • BTWN Exhibits
    • Helicopter Express
    • Accord Ventilation
    • Agency672
    • Lannan Foundation
    • North Georgia Concrete
    • Biochromex
    • MLW Surfaces
    Data sourced from the agency's DesignRush profile

    Trajectory Web Design Reviews & Testimonials

    • Don DeStefano
      Don DeStefano VP Business Development at CMP Advanced Mechanical Solutions
      5.0

      Web Development Review from Don DeStefano

      Working with Josh and the Trajectory team on the new CMP Advanced Mechanical Solutions website was an incredible experience! From the start, Josh took the time to truly understand our vision and brought it to life in a way that exceeded our expectations. His expertise, patience, and dedication made the entire process seamless. He provided outstanding support throughout the project and continues to do so even after its completion. His commitment to ensuring everything runs smoothly is truly appreciated. If you're looking for a talented and reliable web developer, Josh is the one to contact. Highly recommend!

    • Guðrún Liv Arden
      Guðrún Liv Arden Business Development Marketing Manager at Five Star Awnings
      5.0

      Web Design Review from Guðrún Liv Arden

      Josh and the team at Trajectory made this process so smooth and led me through each step with clarity and confidence. The project timeline was incredibly organized, and no deadline was ever missed. Trajectory ensures that our site will always be maintained, and we can call anytime for assistance. They also gave us great information on how to make any changes independently, if we so desire. Whether you know exactly what you want or would like a bit of guidance through the process, Trajectory is the way to go. Josh was always incredibly helpful, professional, and a pleasure to work with. I give 5 stars all around, a fantastic value for the product we received! Couldn't be happier!

    • Jack Yeh
      Jack Yeh Partner at BTWN EXHIBITS
      5.0

      Web Design Review from Jack Yeh

      We've been collaborating with Josh and his team at Trajectory Web Design since 2017 for our website development and rebranding needs. Josh has consistently demonstrated professionalism and is exceptionally quick to respond to our queries. Our partnership remains strong as we continue to engage with them for ongoing site maintenance and enhancements.

    Reviews verified by DesignRush and sourced from the agency's profile View All Reviews
  • Unstoppable. Unflappable. Unapologetic.

    If you're a marketing leader at a challenger brand, you need an ally who works as hard as you do. A partner who respects your budget. A team that understands the pressure to drive measurable growth, defend market share, and make every dollar accountable. That's where The Miller Group comes in...

    Top Services:

    • Social Media Marketing
    • Digital Marketing
    • Branding
    • Video Production
    • Creative Services
    • Show more
    Location
    Los Angeles, California
    Number of Employees
    Under 49
    Average Hourly Rate
    $150/hr
    Minimal Budget
    $10,000 - $25,000
    Portfolios Count
    10 Projects Listed

    The Miller Group Services

    • Social Media Marketing
    • Digital Marketing
    • Branding
    • Video Production
    • Creative Services
    • Market Research
    • Content Marketing
    • Digital Services
    • Public Relations
    • Digital Strategy
    Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
    • Goodwill
    • Dunn-Edwards
    • Wolf
    • Pocky
    • Museum of Latin American Art
    • The Salvation Army ARC
    • SpcaLA
    • simplehuman
    • Ready Chef Go!
    • Costco
    Data sourced from the agency's DesignRush profile

    The Miller Group Reviews & Testimonials

    • Paige Lewis Sandford
      Paige Lewis Sandford Senior Consultant at AnitaB.org
      4.8

      Nonprofit Review from Paige Lewis Sandford

      The Miller group is a committed, savvy and creative partner who can look at a situation and break it down into a realistic strategy. We hired The Miller Group to help us get clearer on our strategy for our non profit's membership program. We had premium and free levels, and we needed help understanding what drove interest in joining and staying as a premium member. In summary, we needed to better understand what our target audience understood about and wanted from each of the membership levels. Renee and her team helped us do quantitative and qualitative research and to develop strategies to acquire new premium members. They successfully delivered hard data analyses and suggestions to help us implement different strategies including recommending a new positioning for us. The team helped us understand how to position free versus premium memberships and identify the key drivers for the different audience groups. The Miller Group understood our needs and excelled in their creative approach to devising solutions. Overall, they were accessible, collaborative, well-organized and a strategic partner.

    • Jan Caplan
      Jan Caplan Founder at Caplan & Company
      5.0

      Digital Marketing Review from Jan Caplan

      Renee is brilliant and she did an incredible job on our Comagine Health digital marketing project. If you're looking for great creative, insightful strategy and a fun person to work with--I highly recommend her.

    • Norman Mackenize AS, SUDCC-II
      Norman Mackenize AS, SUDCC-II Community Engagement Coordinator at The Salvation Army
      5.0

      Public Relations Review from Norman Mackenize AS, SUDCC-II

      TMG is amazing company with professionalism that is the best. There team is dedicated to serving the organizations they represent with the best product that could be offered.

    Reviews verified by DesignRush and sourced from the agency's profile View All Reviews
  • We Live & Breath Shopify

    eCommerce Republic is a premier eCommerce transformation partner, delivering scalable commerce platforms and high-impact digital retail experiences. We specialize in helping brands thrive online through precision engineering, design excellence, and performance marketing...

    Top Services:

    • eCommerce Development
    • Digital Services
    • Graphic Design
    • Branding
    • Web Design
    • Show more
    Location
    New Hyde Park, New York
    Number of Employees
    Under 49
    Average Hourly Rate
    $50/hr
    Minimal Budget
    $10,000 - $25,000
    Portfolios Count
    41 Projects Listed

    eCommerce Republic Services

    • eCommerce Development
    • Digital Services
    • Graphic Design
    • Branding
    • Web Design
    • Web Development
    • WordPress Website Design
    • Social Media Marketing
    • Software Development
    • Market Research
    Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
    • Apothem
    • Designer Optics
    • frankie4
    • BUYSENSICA
    • ETICOS
    • GALFER EYE WEAR
    • GETLOTZA
    • GROUNDEDSHAKES
    • JUNO HOUSING
    • KAVEHOME
    Data sourced from the agency's DesignRush profile
  • Discover top-tier expertise and personalized service from one of the best boutique creative agencies

    Unlock your brand's potential with the premier design agency in New York. From graphic design expertise to comprehensive creative solutions, Tuman is the go-to graphic design agency in NYC for unparalleled results...

    Top Services:

    • Graphic Design
    • Branding
    • Package Design
    • Print Design
    • Creative Services
    • Show more
    Location
    New York City, New York
    Number of Employees
    Under 49
    Average Hourly Rate
    $150/hr
    Minimal Budget
    $10,000 - $25,000
    Portfolios Count
    11 Projects Listed

    Tuman Studio Services

    • Graphic Design
    • Branding
    • Package Design
    • Print Design
    • Creative Services
    • Design Services
    • Web Design
    • Web Development
    • Logo Design
    • Market Research
    Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
    • The Coca-Cola Company
    • Unilever
    • British Counsel
    • Tele2
    • Danone
    • Raiffeisen Bank
    Data sourced from the agency's DesignRush profile
  • Discover. Brand. Innovate

    JAXONLABS is a brand strategy and innovation firm that helps growing companies clarify their direction, strengthen their positioning, and implement practical solutions that support long-term growth. We work with founders, executives, and leadership teams to sharpen strategy, & strengthen brand...

    Top Services:

    • Branding
    • Business Consulting
    • Market Research
    • Digital Strategy
    • Digital Services
    • Show more
    Location
    Queen Creek, Arizona
    Number of Employees
    Under 49
    Average Hourly Rate
    $250/hr
    Minimal Budget
    $10,000 - $25,000
    Portfolios Count
    8 Projects Listed

    JaxonLabs Services

    • Branding
    • Business Consulting
    • Market Research
    • Digital Strategy
    • Digital Services
    • Digital Marketing
    • Creative Services
    • Web Design
    • Video Production
    Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
    • Biltmore Studio
    • Las Sendas Golf Club
    • Caliente Construciton
    • Soltare
    • Lipman Logistics
    Data sourced from the agency's DesignRush profile

    JaxonLabs Reviews & Testimonials

    • Isaiah Taylor
      Isaiah Taylor Review from Google
      5.0

      Isaiah Taylor's Review Sourced from Google

      Working with Tom and JAXONLABS has been incredibly valuable. Tom has helped us think more clearly about our brand strategy, how we position the business, and how our story shows up across our marketing. What I’ve appreciated most is that his work combines strategy, coaching, and practical execution. He has helped our team think more clearly, challenge assumptions, and make better decisions across messaging, content, campaigns, website direction, customer experience, and long-term growth planning.

    • Karch Properties Inc.
      Karch Properties Inc. Review from Google
      5.0

      Karch Properties Inc.'s Review Sourced from Google

      They were professional, strategic, and easy to trust throughout the process. I hold Tom and the JAXONLABS team in high regard and would confidently recommend them to other businesses looking for thoughtful strategy, strong execution, and practical business development support.

    • Bubbles
      Bubbles Review from Google
      5.0

      Bubbles's Review Sourced from Google

      If you’re looking for clearer messaging, stronger strategy, and a partner who can help you make better decisions, I would highly recommend JAXONLABS.

    Reviews verified by DesignRush and sourced from the agency's profile View All Reviews
  • Provider of Data Analytics Services

    Perceptive Analytics is an award-winning analytics firm delivering cutting-edge solutions in Advanced Analytics, Generative AI, and Business Intelligence. We help organizations unlock the full value of their data. Our core strength is empowering businesses through adept data utilization...

    Top Services:

    • Market Research
    • eCommerce
    • Big Data Analytics
    • AI Development
    • Show more
    Location
    San Francisco, California
    Number of Employees
    50 - 99
    Minimal Budget
    $10,000 - $25,000
    Portfolios Count
    1 Project Listed

    Perceptive Analytics Services

    • Market Research
    • eCommerce
    • Big Data Analytics
    • AI Development
    Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
    • Blue Apron
    • Medtronic
    • Tata
    • Papa Johns
    • Arkema
    • Lansinoh
    • Houlihan Lokey
    Data sourced from the agency's DesignRush profile

    Perceptive Analytics Reviews & Testimonials

    • Siddartha Rayapudi
      Siddartha Rayapudi Review from Google
      5.0

      Siddartha Rayapudi's Review Sourced from Google

      I was there at Perceptive Analytics for a while. During that time I had the opportunity to work with the CEO very closely. The man built the company from ground up all by himself. He once taught me some grammar in english, that's how much interest he took in me while I worked there. I happened to work with some of the most smartest and talented people from amazing institutions there. My advice if someone wants to work there is to be super smart or super hardworking.... Or at the very least learn to work with such kind to be like that. Thanks Chaitanya for everything.

    • prashanth vempa
      prashanth vempa Review from Google
      5.0

      prashanth vempa's Review Sourced from Google

      I have worked here and can vouch for the immense learning opportunities you get. You are trusted and given big responsibilities.When utilised properly, you stand to gain tremendously. Experience here instills values and a work ethic critical to making a mark in the service industry. Chaitanya's passion and attention to detail are qualities you can imbibe and nurture. All in all, the experience was fun and leaves you with memories you cherish for the rest of your life.

    • Srikar T
      Srikar T Review from Google
      5.0

      Srikar T's Review Sourced from Google

      I have worked at Perceptive Analytics for approximately 10 months and my time at the company was awesome, to say the least. I have learnt a lot about sales and marketing which will be helpful for me going ahead. I have interacted with many clients and potential clients as well, and I got to learn a lot from these interactions. I also had a lot of freedom to experiment in my role, which was instrumental in enhancing my experience. The tasks I attended to were not limited to a specific domain but that only helped in increasing the potential of the job and though challenging, the role was equally rewarding for me. The work atmosphere is very good and the hours are very flexible. All the policies of the company are explained to the employees well in advance so as to avoid any confusion. The only problem that I've come across is that at times, you may have to work a little extra during peak season: like working for a while over the weekend or staying back for a while after working hours. On such occasions, work-life balance would take a hit. Work from home policy helps in these cases, though. I would definitely recommend working at Perceptive Analytics.

    Reviews verified by DesignRush and sourced from the agency's profile View All Reviews
  • Make smarter campaign decisions with real-time insights.

    Make smarter campaign decisions with real-time insights...

    Top Services:

    • Market Research
    • Digital Strategy
    • Media Buying
    • Digital Marketing
    • Video Marketing
    • Show more
    Location
    St. Louis, Missouri
    Number of Employees
    Under 49
    Average Hourly Rate
    $150/hr
    Minimal Budget
    $10,000 - $25,000

    Campaign Insights Services

    • Market Research
    • Digital Strategy
    • Media Buying
    • Digital Marketing
    • Video Marketing
    • Advertising
    Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
    • Objective
    • Victory Enterprises
    • LHM
    Data sourced from the agency's DesignRush profile
  • Become What You're Meant To

    Branding agency for marketing clarity. We align what an organization implies with what it intends through strategy, positioning, design, and messaging so marketing amplifies what is already obvious...

    Top Services:

    • Branding
    • Design Services
    • Business Consulting
    • Graphic Design
    • Creative Services
    • Show more
    Location
    Portland, Oregon
    Number of Employees
    Under 49
    Minimal Budget
    $10,000 - $25,000
    Portfolios Count
    4 Projects Listed

    State of Assembly Services

    • Branding
    • Design Services
    • Business Consulting
    • Graphic Design
    • Creative Services
    • Market Research
    • Advertising
    • Digital Strategy
    Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
    • Columbia County Tourism
    • Microsoft
    • Ideal Emergency Restoration
    • Ninkasi Brewing
    • Home First Development
    • Crystal Springs Uplands School
    • OHSU
    • Magic Castle Hotel
    • LiquidSpace
    • Millennium School & Institute
    Data sourced from the agency's DesignRush profile
  • We Design Experiences

    Henning Product Development is an established design, innovation and contract manufacturing company specializing in helping businesses, universities and start-ups navigate the physical product development environment. With over 35 years experience in developing award-winning and commercially successful...

    Top Services:

    • Creative Services
    • Product Design
    • Package Design
    • Logo Design
    • Market Research
    • Show more
    Location
    Pasadena, California
    Number of Employees
    Under 49
    Average Hourly Rate
    $250/hr
    Minimal Budget
    $10,000 - $25,000

    Henning Product Development Services

    • Creative Services
    • Product Design
    • Package Design
    • Logo Design
    • Market Research
    Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
    • AirDD
    • benjilock
    • Caltech
    • Camisasca
    • Cedars Sinai
    • Cloud•b
    • DermaSweep
    • Konan Medical
    • Paris Truck Co.
    • UCLA
    Data sourced from the agency's DesignRush profile
  • Going Above and Beyond Is a Standard Practice With Us.

    We provide web design and search engine optimization services to professionals and local businesses...

    Top Services:

    • Digital Marketing
    • Content Marketing
    • SEO
    • Social Media Marketing
    • WordPress Website Design
    • Show more
    Location
    New York City, New York
    Number of Employees
    Under 49
    Average Hourly Rate
    $125/hr
    Minimal Budget
    $10,000 - $25,000

    iDesignYours Services

    • Digital Marketing
    • Content Marketing
    • SEO
    • Social Media Marketing
    • WordPress Website Design
    • Web Design
    • Market Research
    Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
    • North Star Auto Collision
    • Backlinko
    • Perficient Digital
    Data sourced from the agency's DesignRush profile

    iDesignYours Reviews & Testimonials

    • Taylor Murphy
      Taylor Murphy Review from Google
      5.0

      Taylor Murphy's Review Sourced from Google

      Bringing on Philip Mann was the best thing for our fast-growing business in the addiction treatment field. Since hiring iDesignYours, we have ranked consistently higher for numerous areas and are seeing the impact of this visibility and success. iDesignYours is not afraid to ask the difficult questions, challenge directions, and offer new perspectives. If you are in a business around 2 years old, it's possible that many of your competitors are strongly positioned within various algorithms and search engines. You cannot rely solely on AI to fix this. SEO and AI have to go hand-in-hand, and iDesignYours and Philip know EXACTLY how to make this happen.

    • Stephen Engel
      Stephen Engel Review from Google
      5.0

      Stephen Engel's Review Sourced from Google

      I’ve always been skeptical about SEO... Most SEO experts say it takes months to see results, and even then, it’s really hard to measure progress and know what’s actually working. Then I met Philip Mann on LinkedIn. He told me he could get results fast, and I figured, “Why not?” What really caught my attention was his focus on Google Maps rankings—because let’s be real, that’s where people actually look when they search for services. I decided to give him a shot, and I was blown away. In just over a day, I went from not even showing up to being in the top 3 on Google Maps for three different searches. I have no idea how he did it, but I do know this—it works. I really don’t like to, and I usually don't, promote people or services on LinkedIn. But since I’ve always been vocal about my reservations about SEO, I feel it’s only right to be just as vocal when I come across something that actually works. So, if you’re looking to get found on Google, Philip Mann is the guy to talk to.

    • Mark Hoch
      Mark Hoch Review from Google
      5.0

      Mark Hoch's Review Sourced from Google

      My name is Mark Hoch, Director of Operations at Little Achievers ABA in Charlotte, NC. I hired Philip Mann to work on the SEO for our Google Business Page about a week ago. I will say, Philip is the man!!! If you want the best SEO results in the healthcare industry, for great prices, you gotta use him!! He had our Little Achievers ABA Google page go from unranked for many search terms to showing up in the map pac!! And a bunch of the search results are number 1!! Did I mention it only took him a few days!! And this field is saturated!!

    Reviews verified by DesignRush and sourced from the agency's profile View All Reviews
  • Your Business Growth Partners.

    Incend Media helps organizations improve search visibility, AI discoverability, customer acquisition, and long-term growth through connected digital systems...

    Top Services:

    • Web Design
    • Graphic Design
    • Digital Marketing
    • SEO
    • PPC
    • Show more
    Location
    Springfield, Missouri
    Number of Employees
    Under 49
    Minimal Budget
    $10,000 - $25,000

    Incend Media LLC Services

    • Web Design
    • Graphic Design
    • Digital Marketing
    • SEO
    • PPC
    • Social Media Marketing
    • Content Marketing
    • Business Consulting
    • Market Research
    • WordPress Website Design
    Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
    • ESPN Events Cure Bowl
    • Orlando Sports Foundation
    • Splitsville
    • AutoNation
    • IT Concepts Inc.
    • 1ClickAutos
    • Christman | Daniell Attorneys
    • EZ Dock
    Data sourced from the agency's DesignRush profile

    Incend Media LLC Reviews & Testimonials

    • Sophia Livolsi
      Sophia Livolsi Review from Google
      5.0

      Sophia Livolsi's Review Sourced from Google

      I do marketing for a company that has not one, not two, but three websites created & updated by Incend Media. We add to and change websites probably more often than most, but the team at Incend is quick to update our websites: usually within just one business day! They are also great about asking for clarification on our vision, and giving us some of their own insight, tips, and tricks to make our websites the best that they can be, while still reflecting our business personality. In addition, they are extremely helpful in our SEO marketing efforts, and have improved this aspect of our business quite a lot. I absolutely recommend!

    • Christman Kelley
      Christman Kelley Review from Google
      5.0

      Christman Kelley's Review Sourced from Google

      Incend Media came highly recommended from our clients in the Dallas Texas area. We engaged them on our most recent website redesign and online marketing efforts. We have been extremely pleased with the quality of work. They make the process feel seamless and stress-free from start to finish. We recommend Incend Media for any design or marketing needs.

    • Team Media
      Team Media Review from Google
      5.0

      Team Media's Review Sourced from Google

      We have used Incend Media for a recent project for a client. They were easy to work with, very orderly in the process, and were on time and budget with respect to the over completion. Will use them again.

    Reviews verified by DesignRush and sourced from the agency's profile View All Reviews

Frequently Asked Questions About Market Research Companies

What market research services do B2B agencies usually offer?

They companies typically provide a broad mix of qualitative, quantitative, and strategic research services to aid businesses in making more data-driven decisions. 

According to Hanover Research's study, these are the market research projects that businesses are prioritizing: 

  • Market evaluation (45%): Examining a product or brand’s viability in a market segment by analyzing its size, trends, customer behavior, and competitors. 
  • Customer needs assessment (45%): Conducting interviews, surveys, and data analysis to understand how a product or service addresses the customer’s needs. 
  • Customer satisfaction (43%): Measuring how customers feel about a product or service through feedback forms, surveys, and sentiment analysis. 
  • Market trend forecast (42%): Studying historical data (e.g., sales, consumer behavior, economic trends) to predict shifts in customer demand and market direction. 
  • Price sensitivity (37%): Also known as price elasticity demand, it how much target customers are willing to pay for a product or service. 
  • Win-loss analytics (31%): Identifying factors that influence buying decisions through sales data analysis, competitor evaluation, and customer interviews. 

What is the difference between a market research company and a marketing research agency?

They study the customers in a specific market, including their needs and behavior. In contrast, marketing research agencies analyze marketing data, such as how to promote and price a product to attract buyers. 

Here’s a detailed breakdown of their differences: 

Market research company Marketing research agency
  • Determines business opportunities in potential markets 
  • Identifies target customers and their market size 
  • Studies the customers’ behaviors, preferences, and needs 
  • Analyzes emerging trends in the target market 
  • Determines brand and product positioning  
  • Evaluates brand perception and health 
  • Identifies marketing channels 
  • Designs marketing and advertising strategies 

How much does it cost to hire one of these companies in the US?

The cost of hiring one of the best market research companies in the US can start at $800-$1,500 per respondent. However, prices can reach beyond $4,000-$10,000 per interview session per respondent if the project needs more in-depth, in-person interviews. 

The final bill will depend on service scope, coverage, methodology, fieldwork timelines, and target markets.  

Here’s an approximate price of the different types of market research: 

  • Online survey: $10,000-$30,000+ for 400 completed answers in a single market 
  • Phone surveys: $15,000-$30,000+ for 400 completed answers in a single market 
  • Mail survey: $10,000-$25,000+ for 400 completed answers in a single market 
  • Simple in-person surveys: $20,000-$50,000+ for 400 completed answers 
  • In-depth interviews: $10,000-$20,000 for 10 respondents 
  • Focus groups: $7,000-$200,000+ per group 
  • International or multi-market studies: $150,000-$500,000+ 

Are there any additional costs to consider when working with these companies?

While they typically charge per respondent, session, or group; businesses must also account for the following when budgeting for a project: 

  • Respondent incentives, especially for senior decision-makers 
  • Panel access or proprietary databases 
  • Interview length, with longer interview sessions or survey questions requiring more recruitment time or higher incentives 
  • Incidence rate (IR) or the number of people qualified for market research; low IR results in higher costs 
  • International or multi-language sampling, which can range between $150,000 and over $500,000 
  • Advanced analytics or modeling 
  • Extended reporting or executive presentations 

These additional costs typically add 20%–35% to the total project budget.  

What types of B2B companies usually work with market research companies in the USA?

They tend to work with companies that rely on data-driven decisions for growth, positioning, and investment planning.  

Based on The State of Market Research, these are the top industries that the market research professionals work in: 

  • Manufacturing and industrial firms (24%), assessing demand, suppliers, and expansion markets 
  • SaaS and enterprise software companies (19%), validating product-market fit and pricing 
  • Professional services and consulting firms (10%), refining positioning and service differentiation 
  • Wholesale, trade, and logistics (9%), analyzing operational and geographic demand 
  • Non-profit organizations (6%), understanding donor and beneficiary motivations to boost fundraising efforts 
  • B2B eCommerce and marketplaces (4%), optimizing conversion and customer segmentation 
  • Fintech and financial services (4%), evaluating risk, adoption, and customer trust

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Our experts curate a list of up to 5 most qualified candidate agencies

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We connect you with them so you can choose the most suitable partner