With exceptional PPC advertising solutions, Black Propeller empowers businesses to dominate their markets and achieve outstanding results. Since our establishment in 2012, we have experienced remarkable growth, now managing over $100,000,000 in annual ad spend across various paid search and paid social channels. Our services include Facebook Ads, Google Ads, Amazon Ads, and eCommerce PPC.
Our dedicated team is committed to delivering the outcomes you desire, ensuring that once you partner with us, you won't need to seek services from other agencies again.

Black Propeller
Redefining the agency experience
3465 Box Hill Corporate Center Dr, Suite 100, Bel Air, Maryland 21009, United Stateshttps://blackpropeller.com/ppc-agency
Black Propeller Overview
- Number of Employees
- Under 49
- Minimal Budget
- $1,000 - $10,000
- Average Hourly Rate
- Inquire
- Year Founded
- 2012
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Black Propeller Services
Advertising Expertise
- B2B
- B2C
- DTC
Digital Marketing Expertise
- Amazon
- Digital Advertising
- Lead Generation
- Marketing Consulting
- Marketing Strategy
- SEM
Media Buying Expertise
- Media Planning
PPC Expertise
- Amazon
- Bing
- Google Ads
- YouTube
SEO Expertise
- B2B SEO
- Link Building
- Local Optimization
- On-Page Optimization
- SEO Consulting
- Technical SEO
Social Media Expertise
- B2B Social Media Marketing
- Pinterest Marketing
- Snapchat
- TikTok
Industries
- Automotive
- Dental
- eCommerce
Client Types
- Small Businesses
- Medium Businesses
- Enterprise / Corporate
Black Propeller Portfolio

Digital Marketing
Leading Microscope Retailer Increases ROAS By 140%

Digital Marketing
Ecommerce Retailer Grows Sales By 500% With A 1200% ROAS

Digital Marketing
Mortgage Lender Sees 10x Increase In Leads Within First 30 Days

Digital Marketing
Criminal Defense Law Firm Scales Campaigns To All-Time Highs
Black Propeller Reviews
Reviews from Google Maps and DesignRush are available on this profile.
All reviews
- All reviews
- Google reviews
- DesignRush reviews
I’ve been working with Bill, who combines deep SEO expertise with strong commercial thinking. He is practical, structured, and highly outcome-focused, consistently cutting through the noise to deliver real results. A trusted partner who listens carefully, challenges constructively, and consistently adds real value. "Matt Harrison's Review Sourced from Google
BlackPropeller has been helping us here at Carbon with LinkedIn ads. Emily H. is our account manager and she is GREAT! Their execution and reporting is top notch. Highly recommend. "Eduardo Al Douihi's Review Sourced from Google
This is the most supportive and knowledgeable marketing agency I have ever worked with.Their team provided a full comprehensive audit prior to any services being performed. From the moment I booked a consultation with them to the end of our partnership agreement, the team has stayed vigilant, transparent, and prioritized us as clients. They handled our SEO, Paid Ads, and website management. Strong results, great communication, and it’s clear they genuinely care about our business. We have decided to extend our partnership with them as well. "Elly Watson's Review Sourced from Google
Black Propeller delivers outstanding PPC services. I've partnered with Dalton for 2 years now, and he has transformed our ad campaigns, consistently delivering exceptional ROI and reducing our cost-per-acquisition by 40%.His expertise with Google Ads, Meta Platforms, and emerging PPC channels, along with his strategic implementation of automation and AI-driven bidding, has kept us ahead of our competition.Most importantly, he's always responsive when we need adjustments and relentless in optimizing campaigns to ensure our advertising budget generates maximum results. Cannot recommend them enough! "Vaidik Sirsate's Review Sourced from Google
I am yet to come across an agency as dedicated to client success as Black Propeller. From my very first interaction with them, they have consistently surpassed every expectation I had for a digital advertising partner. Michael, thank you so much for guiding me and your refreshing transparency when recommending strategy adjustments and finding creative ways to maximize our limited budget, and your exceptional responsiveness. I could not have launched my small business with such strong initial results without Black Propeller's expertise. ABSOLUTELY OUTSTANDING in the digital advertising space! "akshaya kumar's Review Sourced from Google
Really appreciative of the work this agency has done. Nicholas and Bill were a true pleasure. Very nice to have the opportunity to work with professionals. "Project Name: Digital Marketing Services
- Project Type:
- Digital Marketing
- Company size:
- -
- Industry:
- -
We are in a very competitive industry (luxury appliance repair in South Florida) and we rely heavily on Google for new business. We hired Black Propeller to help us get an edge on the competition and they have helped us tremendously with both PPC and SEO. "Project Name: PPC and SEO Services
- Project Type:
- SEO
- Company size:
- -
- Industry:
- -
It was a good decision to choose Black Propeller for our digital marketing needs. They were responsive and recommended good options for our investment to work well for our growing company. "Project Name: Digital Marketing
- Project Type:
- Digital Marketing
- Company size:
- Under 49
- Industry:
- Insurance
Thanks to the efforts of the Black Propeller team, the company increased its traffic to the site and generated more leads, resulting in more enrollments. The company is most impressed by the team's professionalism, especially their communication, which is their strong suit. (Verified via email) "Project Name: PPC Campaign for Pre-School
- Project Type:
- PPC
- Company size:
- Under 49
- Industry:
- Primary/Secondary Education
Our experience with the quality of Black Propeller's service and support has been tremendous. Their team is creative, passionate, and extremely customer-focused. There are rarely any issues, but in those isolated case[s], they attack the problem honestly and quickly. They provide services for all aspects of digital marketing and have transformed the way our company reaches clients. Black Propellers' personal approach is a refreshing reminder that the best vendors strive to also be partners. "Project Name: PPC and SEO Marketing
- Project Type:
- PPC
- Company size:
- 50 - 99
- Industry:
- Construction
DesignRush
Agency Profile Review
Comprehensive analysis done by DesignRush Agency Experts.
What is Black Propeller Best For
- Comprehensive digital marketing solutions, specializing in Advertising, PPC, SEO, and Social Media Marketing
- Expertise in sectors such as Automotive, Dental, and eCommerce
- Serves a diverse portfolio of clients, including Fast Pace Health, Next Day Floors, Optex, and Valet Living
Strengths Assessment/Agency Pros
- Responsive and customer-focused service
- Creative and passionate team
- Strong problem-solving capabilities for isolated issues
- Comprehensive digital marketing services
- Transformative impact on client outreach
- Personalized approach promoting vendor-partner relationship
Portfolio
Expertise
Digital marketing, PPC management, SEO optimization, and campaign analytics.
Industries
Ecommerce, education, legal services, and financial services.
Breakdown
- 100% - Digital Marketing
Results
- Achieved a 500% sales increase with a 1200% ROAS for an ecommerce retailer.
- Increased ROAS by 140% for a microscope retailer within 90 days.
- Generated a 10x increase in leads for a mortgage lender in the first month.
Clientele
Clientele Review
The agency primarily serves a diverse clientele that includes a significant proportion of startups, alongside established organizations in various sectors including healthcare and property management.
Client Types
- 33% – Small Businesses
- 33% – Medium Businesses
- 33% – Enterprise/Corporate
Notable Clients
- Fast Pace Health
- Next Day Floors
- Optex
- Valet Living
Why Hire Them
- Recognized for exceptional performance in PPC advertising, managing over $100,000,000 in annual ad spend since 2012.
- Leadership includes founders and directors with extensive experience in digital advertising and marketing strategies across various platforms.
- Specialized expertise in PPC, SEO, and social media marketing, ensuring comprehensive digital marketing solutions for diverse industries.
Black Propeller Team Bios

John Thornton
Founder & CEO
A creative marketing professional who is over a decade in business, specializing in digital advertising solutions for small businesses, start-ups, Fortune 500's and everything in between.Aside from having a great personality, he has tremendous devotion and smashes milestones for breakfast.

Annie Yeager
Account Director
Annie is an Account Director who has all the information about the entire process of strategies across multiple channels including Google, Bing, Facebook, Instagram,etc. She manages a team of Account Managers, Paid Media Managers & Paid Media Specialists. There's no "I don't know" with Annie.

Brendan McKernan
Account Director
Brendan takes on any and all challenges with a positive attitude and delivers at a very high standard. He is also known for doing a great job going outside of his expertise of PPC to learn other channels and the breadth of knowledge is a true asset for the teams he is associated with.


