BrandAction Agency

Accelerating BrandDemand
1 E. Erie Street, Suite 525-2297, Chicago, Illinois 60611, United States
https://www.brandactionagency.com

BrandAction Agency Overview

Number of Employees
Under 49
Minimal Budget
Inquire
Average Hourly Rate
$225/hr
Year Founded
2019

Lets face it, todays purchase process is more complex than ever because buyers are more informed and self-directed.

And with 95% of buyers being out of market at any given time*, how do you ensure youre balancing your brand AND demand efforts?

Thats why we specialize in BrandDemand Marketing, a holistic planning and activation approach that helps clients better align their Marketing, Sales and Customer Service disciplines to successfully deliver balanced brand and demand strategies and tactics based on the way buyers make purchase decisions.

That means you can speed purchase decisions for those ready to buy now and hit your short-term goals, retain and reward those loyal purchasers, and simultaneously nurture those not yet ready to buy, building trust and engagement.

In other words, Accelerating BrandDemand.

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Application Platforms
Application Platforms
  • Windows server
Branding Expertise
Branding Expertise
  • B2B Branding
  • Brand Design
  • Brand Messaging
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  • Brand Strategy
  • Naming
CMS Platforms
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  • WordPress
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  • Creative Copywriting
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Custom Frameworks
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  • .Net
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  • Backend Development
  • Front End Web Development
  • JavaScript Development
Digital Marketing Expertise
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  • B2B
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  • Digital Advertising
  • Growth Marketing
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Email Marketing Expertise
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Media Buying Expertise
Media Buying Expertise
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Mobile App Expertise
Mobile App Expertise
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PPC Expertise
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SEO Expertise
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Social Media Expertise
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UI/UX Expertise
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  • Interactive Design
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Video Production Expertise
Video Production Expertise
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Web Design Expertise
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eCommerce Expertise
eCommerce Expertise
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Industries

  • Food and Beverage
  • Construction
  • Manufacturing
  • Transportation & Logistics
  • Agriculture
  • Insurance

Client Types

  • Medium Businesses
  • Enterprise / Corporate

BrandAction Agency Portfolio

BrandAction Agency - Refreshing the brand of one of the fastest growing brokers in the U.S.
B2B Branding
Refreshing the brand of one of the fastest growing brokers in the U.S.
$1M+
15 Months
2023
BrandAction Agency - From blending in to breaking through: Creating brand clarity to accelerate buyer decisions
B2B Branding
From blending in to breaking through: Creating brand clarity to accelerate buyer decisions
$5K - $20K
12 Months
2023
BrandAction Agency - From ingredients to insights: Reimagining the brand for a leading distributor
B2B Branding
From ingredients to insights: Reimagining the brand for a leading distributor
$1M+
10 Months
2019
BrandAction Agency - Beyond apples: Taking a bigger bite of the produce category
B2B Branding
Beyond apples: Taking a bigger bite of the produce category
$1M+
12 Months
2018

BrandAction Agency Team Bios

Chief Brand Strategist, Partner
Gayle Novak
Chief Brand Strategist, Partner
Gayle helps clients find and tell their unique brand stories. Her past B2B branding work includes repositioning the Dow Corning and XIAMETER commercial brands of the Dow Corning Corporation and brand refreshes for Alera Group, Essendant, AgroFresh, and Univar Solutions.
Chief Demand Strategist, Partner
Rich Dettmer
Chief Demand Strategist, Partner
Rich oversees our digital strategies and demand executions, ensuring that digital marketing tactics align with strategies to move our clients’ prospects through their buyer journeys and our programs hit their targets.
Chief Creative Strategist, Partner
Ron Klingensmith
Chief Creative Strategist, Partner
As Chief Creative Strategist, Ron oversees the creative discipline, ensuring the work is relevant, differentiating, and delivers on the agency’s guiding creative principles (authenticity and empathy) to drive engagement— and win a few creative awards along the way.
VP, Growth
Julia Parisot
VP, Growth
With over 25 years of agency experience in integrated marketing, Julia leads the strategy, management, and execution of attracting and onboarding new clients, while also fostering long-term relationships with existing ones.
Creative Director, Partner
Matt Finizio
Creative Director, Partner
Joining BrandAction following his nearly nineteen years with Slack and Company, Matt has overseen award-winning creative from a concept’s beginnings through its development, layout and production and is the main creative lead on the agency's largest account— Ingredion.

BrandAction Agency Clients

Alera Group
BNSF Logistics
Builders FirstSource
Essendant
FMC
Ingredion
MC Machinery
Toro

BrandAction Agency Awards

BrandAction Agency - Award 1
BrandAction Agency - Award 2