Identica is a brand design agency, based in Clerkenwell, London, working all around the world. We are rightly famous for producing real work for the real world, and creating brand designs that stand up, stand out and never stand still. We have a uniquely consumer-centric approach to brand design, which we believe sets us apart from our peers, and which helps our ideas connect more strongly with audiences. Our aim is always to break new ground and take a bold step forward, whether we are working for a global giant or a fledgling start-up. Our capabilities cover brand strategy, brand positioning and identity, packaging, and environmental design.