WYperformance

WYperformance

Data-Driven Marketing

33 Arch Street, Floor 17, Boston, Massachusetts MA 02110, United States

WYperformance Overview

Number of Employees
50 - 99
Minimal Budget
$1,000 - $10,000
Average Hourly Rate
$100/hr
Year Founded
2012
We were born in 2012, amidst a serious economic crisis and brands cutting marketing investments by half (ouch!).

Our purpose was to do performance marketing, providing integrated data-driven digital marketing solutions and achieving high return on investment for our clients budget.

We have evolved, diversified our portfolio of services but one thing remains the same: Data is in our DNA, the pilar that sustains every strategy we develop. Together with our clients, we design and implement disruptive and efficient experiences to satisfy the greatest needs of the brand, the users, and the community.

Be it acquisition, loyalty, or cross/up-selling strategies, we generate a high impact across all business goals, supported by proprietary methodologies. This is because our approach to digital marketing is not focused on the development of digital campaigns, but on the creation of long-term relationships.
Headquarters
33 Arch Street, Floor 17, Boston, Massachusetts MA 02110, United States

Areas of Expertise

  • Digital Marketing Expertise
Digital Marketing Expertise
Digital Marketing Expertise
  • Digital Advertising

WYperformance Portfolio

  • WYperformance - Educating, preventing diseases and saving lives through digital communication strategies
    Full-Service Digital
    Educating, preventing diseases and saving lives through digital communication strategies
  • WYperformance - Being a Digital Strategic partner, for the worlds best-selling premium paper
    Digital Strategy
    Being a Digital Strategic partner, for the worlds best-selling premium paper
  • WYperformance - Accelerating sales through digital advertising
    Digital Advertising
    Accelerating sales through digital advertising
  • WYperformance - Reshaping the communication and digital marketing strategy
    Full-Service Digital
    Reshaping the communication and digital marketing strategy

WYperformance Team Bios

  • Executive Director
    Ana Fernandes
    Executive Director
    Ana is an experienced sales manager in industrial automation and control. She has led high-performance teams and managed technology projects globally. She worked as a consultant for Alcatel Portugal, supporting international sales. Ana has expertise in strategy, marketing, branding, and holds an MBA
  • Head of Business Development
    Daniela Munhoz
    Head of Business Development
    Daniela is an architect and MBA holder. She specializes in Digital Competitive Intelligence, Marketing, and Business Development. With experience in marketing and consulting for startups and companies like Sumol Compal, C&A, AdvanceCare, Uniplaces, ActivoBank, Oney, and Ausvisto.
  • Chief Technology Officer
    Samuel Fernandes
    Chief Technology Officer
    Samuel has 10+ years of experience in web and mobile solution development for financial institutions like Banco Best and Saxo Bank. He's a problem-solver, constantly seeking innovative technological solutions and best practices to optimize performance and efficiency.

WYperformance Clients

  • MSD
  • Abbott
  • Navigator
  • Elsevier