WYperformance

Data-Driven Marketing
33 Arch Street, Floor 17, Boston, Massachusetts MA 02110, United States
https://wyperformance.com

WYperformance Overview

Number of Employees
50 - 99
Minimal Budget
$1,000 - $10,000
Average Hourly Rate
$100/hr
Year Founded
2012
We were born in 2012, amidst a serious economic crisis and brands cutting marketing investments by half (ouch!).

Our purpose was to do performance marketing, providing integrated data-driven digital marketing solutions and achieving high return on investment for our clients budget.

We have evolved, diversified our portfolio of services but one thing remains the same: Data is in our DNA, the pilar that sustains every strategy we develop. Together with our clients, we design and implement disruptive and efficient experiences to satisfy the greatest needs of the brand, the users, and the community.

Be it acquisition, loyalty, or cross/up-selling strategies, we generate a high impact across all business goals, supported by proprietary methodologies. This is because our approach to digital marketing is not focused on the development of digital campaigns, but on the creation of long-term relationships.

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WYperformance Portfolio

WYperformance - Educating, preventing diseases and saving lives through digital communication strategies
Digital Services
Educating, preventing diseases and saving lives through digital communication strategies
WYperformance - Being a Digital Strategic partner, for the worlds best-selling premium paper
Digital Strategy
Being a Digital Strategic partner, for the worlds best-selling premium paper
WYperformance - Accelerating sales through digital advertising
Digital Advertising
Accelerating sales through digital advertising
WYperformance - Reshaping the communication and digital marketing strategy
Digital Services
Reshaping the communication and digital marketing strategy

WYperformance Team Bios

Executive Director
Ana Fernandes
Executive Director
Ana is an experienced sales manager in industrial automation and control. She has led high-performance teams and managed technology projects globally. She worked as a consultant for Alcatel Portugal, supporting international sales. Ana has expertise in strategy, marketing, branding, and holds an MBA
Head of Business Development
Daniela Munhoz
Head of Business Development
Daniela is an architect and MBA holder. She specializes in Digital Competitive Intelligence, Marketing, and Business Development. With experience in marketing and consulting for startups and companies like Sumol Compal, C&A, AdvanceCare, Uniplaces, ActivoBank, Oney, and Ausvisto.
Chief Technology Officer
Samuel Fernandes
Chief Technology Officer
Samuel has 10+ years of experience in web and mobile solution development for financial institutions like Banco Best and Saxo Bank. He's a problem-solver, constantly seeking innovative technological solutions and best practices to optimize performance and efficiency.

WYperformance Clients

MSD
Abbott
Navigator
Elsevier