For a small business launching an online store for the first time, choosing an ecommerce solution can be daunting. There are plenty of worthy options to choose from but the best solution for your brand’s needs is not always obvious. Ecommerce content management systems like Magento and Drupal Commerce are powerful but development costs may prove prohibitive for small sites. Other solutions offer affordability but limited features and little to no customization.
Enter Shopify: a hosted ecommerce platform that is powerful enough to support online stores of all sizes. For those who aren’t familiar with Shopify, included here is an overview of the benefits of the platform, as well as information on what to look for in a Shopify design company.