photo of Katherine Maclang

Katherine Maclang

B2B Editor
Katherine Maclang is an accomplished professional in journalism and marketing communication, with extensive experience working at top Philippine media company GMA Network. She has been published on Yahoo Finance, The European Business Review, and Benzinga. In film and TV, she has actively participated in the production of movies and series that have earned notable nominations and awards from prestigious international film festivals. Currently serving as a B2B Editor at DesignRush, she continues to make significant contributions to the AdTech world.
Follow on: LinkedIn Send email: katherine@designrush.com
A medium shot of model Andreea Diaconu posing in a red Simone Rocha dress
Branding
Neiman Marcus Uses Maximalism to Reassert Brand Identity for 2025 Fall Fashion
By   |  6 months ago  |  3 min read
Travis Kelce reaching for a Garage Beer on a Samurai stand.
Marketing
The Best Celebrity Marketing Campaigns of August 2025
By   |  6 months ago  |  5 min read
A Tesla shop with two cars parked outside
Branding
Why Tesla’s $16.5B AI Deal with Samsung Risks Falling Flat Without Branding Clarity
By   |  6 months ago  |  5 min read
Josh Allen and Justin Jefferson in Pepsi's Tailgate Crashers Campaign
Advertising
Josh Allen & Justin Jefferson Star in PEPSI Campaign for 2025 NFL Season
By   |  6 months ago  |  2 min read
GPT-5 and OpenAI text against colorful background
Artificial Intelligence
ChatGPT Down Globally, Exposing Just How AI-Dependent We’ve Become
By   |  6 months ago  |  3 min read
The Kodak Instamatic Camera released in 1963
Branding
Kodak's $31B Innovation Gap: Why CMOs Must Connect R&D with Brand Strategy
By   |  6 months ago  |  6 min read
The knitted billboard for Netflix's "The Thursday Murder Club" in London
Creative
Meanwhile Crafts Cozy OOH Knit Campaign for Netflix’s ‘The Thursday Murder Club’
By   |  7 months ago  |  3 min read
A woman wearing Primark denim pants dances in a bus.
Advertising
Primark Brings Denim, Dance, and TV Together for Biggest U.K. Campaign Yet
By   |  7 months ago  |  4 min read
FOX Weather's new logo against an American flag with tagline: "Weathering It Together"
Branding
FOX Weather Celebrates Fourth Anniversary With Patriotic Brand Refresh
By   |  7 months ago  |  3 min read
ChatGPT 4o mobile view with OpenAI logo
Artificial Intelligence
The ChatGPT Tragedy: Why Brands Using AI Must Audit Its Safety Risks
By   |  7 months ago  |  4 min read
The Trailer for "The JBL Land Movie"
Advertising
JBL Debuts Brand Movie Filmed Within Roblox
By   |  7 months ago  |  2 min read
Disney+ Logo
Advertising
Disney Boosts Ad Capabilities with Google and The Trade Desk
By   |  7 months ago  |  2 min read