Standout Features:
- Abstract linear logo icon
- Contemporary logotype design
- Trustworthy brand theme
Green isn’t a commonly used color palette for legal brands, but the designers at Attent used it to their advantage in creating this logo for the attorney firm "The Law Office" of Jesse Wyman.
Using a single shade of green usually pushes brands towards environmental themes, but that’s not the case here. The dark, deep, and slightly muted color conveyed the value of trustworthiness and a high level of proficiency – a MUST for every legal attorney!
The abstract illustration of the brand mark also brought sophistication and uniqueness to the brand, which most legal and business logos hardly dare to explore.
Using a simple sans-serif font for the brand name was a perfect choice for this creative abstract image. It helped neutralize the entire layout without looking too plain and straightforward.
